The most helpful thing about Similarweb is the ease of use. It is very helpful not to have to spend extra time on it, since it is available in the Chrome Extensions tab along with my other Tech stack. This makes using it multiple times in a day that much easier. I also really like the different data points that compare metrics I am looking at. The time saved using this tool is very appreciated.
The data on the AI industry helps me quickly benchmark whether a prospect is an early adopter or a leader in the space. This context is vital for me to understand the technical complexity of a deal and the likely scale of its infrastructure needs. These insights have sharpened my pre-call research by showing me exactly how AI is shifting a prospect's traditional marketing mix. Instead of just seeing raw traffic, I can now see the "why" behind their numbers, allowing me to tailor my value proposition to their specific market challenges. Review collected by and hosted on G2.com.
I think the free weekly usage limit is sometimes just too low. If you want people to use your tooling, at least make the free version 5 sites/day instead of 3. I know it is weekly, but it would be nice to use it more than that. The only other complaint is that sometimes the monthly traffic metrics differ from those on other analytic pages; it would be nice to know the differences or, at a minimum, the margin of error for some of the reports. Review collected by and hosted on G2.com.
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