Similarweb

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1,736 reviews
  • 5 profiles
  • 16 categories
Average star rating
4.5
#1 in 2 categories
Grid® leader
Serving customers since
2007
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1176
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Similarweb Reviews

Review Filters
Profile Name
Star Rating
1176
500
45
6
9
Julio C.
JC
Julio C.
Business Development & Marketing AdvisorEnterprise (> 1000 emp.)
11/11/2026
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

Solid competitive and keyword intelligence for retail

I use Similarweb for traffic analysis, competitor benchmarking and keyword research in the retail sector. What I like best is how quickly I can compare visits, traffic sources, engagement and channel mix between competitors, and see which keywords and referring sites drive their organic and paid traffic. That helps me spot gaps and opportunities in search, and the interface makes it easy to build comparisons and export the data for reports.
Lottie A.
LA
Lottie A.
Small-Business (50 or fewer emp.)
11/11/2026
Validated Reviewer
Review source: Seller invite
Incentivized Review

Similarweb: Extremely Helpful for Traffic & Demographic Insights

Similarweb has been an extremely helpful tool for discovering the website traffic and demographics of other marketplaces. Amir has been incredibly helpful in showing us how to use all the tools! Thank you, Amir.
Verified User
U
Small-Business (50 or fewer emp.)
5/5

The platform provides extensive statistics that enhance sales calls by allowing for a stronger portfolio of venues and suppliers. While the information can initially appear overwhelming, it has proven beneficial for accessing fresh data and competitive stats.

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HQ Location:
New York

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What is Similarweb?

Digital is now the most important driver of growth and profitability for just about every business. Similarweb offers a platform that provides a 360-degree view of digital landscapes, including Research Intelligence tools (benchmarking, audience analysis, and more), Market Intelligence tools (keyword analysis, marketing channel performance and more), Sales Intelligence, Shopper Intelligence, and Investor Intelligence. Trusted by leading global brands, our insights equip businesses with a digital edge, enabling them to outperform competitors and win their markets. How do you position yourself against your competitors? Similarweb stands out with its unparalleled data accuracy and granularity, offering a comprehensive 360° perspective into the digital world, spanning 1B websites, 8M apps, 210+ industries, and 190+ countries. It lets users quickly identify emerging market trends, uncover competitors’ strategies, and monitor audience behavior. Our keyword data, updated weekly from actual user searches, along with detailed breakdowns of website traffic by channel and in-depth insights within a domain, ensure unparalleled accuracy and freshness. We also provide extensive metrics on apps, landing pages, ads, conversion analysis, and segment analysis for virtually any website. No other platform matches our detailed, fresh, granular, and visually appealing data presentation level.

Details

Year Founded
2007
Ownership
NYSE: SMWB