# Best Video Advertising Software *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)* Video advertising software enables advertisers to buy, manage, and place video ads on websites. Video advertising is typically managed by a company’s marketing team or a third-party ad agency and can be leveraged to drive both brand awareness and direct response initiatives. Advertisers may elect to use video advertising due to the possibility of higher engagement rates and better conversion numbers compared to other channels. Video advertising functionality may be offered through a best-of-breed product but is more commonly bundled into a cross-channel platform that may also possess capabilities of [search advertising software](https://www.g2.com/categories/search-advertising), [display advertising software](https://www.g2.com/categories/display-advertising), [mobile advertising software](https://www.g2.com/categories/mobile-advertising), or [social media advertising software](https://www.g2.com/categories/social-media-advertising). To qualify for inclusion in the Video Advertising category, a product must: - Offer tools for uploading or creating video ads - Provide workflows for effectively managing and trafficking ads within the platform - Track key success metrics of reach, conversions, and return on ad spend (ROAS) ## Top Video Advertising Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [StackAdapt](https://www.g2.com/products/stackadapt/reviews) | 4.7/5.0 (863 reviews) | Multi-channel video with managed service support | "[Amazing Onboarding, Intuitive UI, and Powerful Forecasting](https://www.g2.com/survey_responses/stackadapt-review-12629043)" | | 2 | [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) | 4.0/5.0 (426 reviews) | Campaign billing and IO reconciliation for agencies | "[Essential for Campaign Billing, But Support Needs Improvement](https://www.g2.com/survey_responses/prisma-review-11841592)" | | 3 | [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) | 4.4/5.0 (170 reviews) | Cross-channel programmatic buying with granular targeting | "[Kokai’s AI Optimization and Intuitive UI Make The Trade Desk a Top DSP](https://www.g2.com/survey_responses/the-trade-desk-review-12893667)" | | 4 | [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews) | 4.8/5.0 (135 reviews) | Self-serve CTV ad placement with retargeting | "[Effortless Campaign Management and Unmatched Flexibility](https://www.g2.com/survey_responses/vibe-review-12177629)" | | 5 | [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) | 4.2/5.0 (1,392 reviews) | Video ad targeting with cross-platform Meta reach | "[Cost-Effective and User-Friendly Advertising Solution](https://www.g2.com/survey_responses/facebook-for-business-review-12832788)" | | 6 | [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews) | 4.8/5.0 (61 reviews) | Self-serve CTV with conversion attribution | "[User-Friendly Platform with Powerful Targeting and Great Onboarding Support](https://www.g2.com/survey_responses/mntn-performance-tv-review-12712498)" | | 7 | [Amazon Video Ads](https://www.g2.com/products/amazon-amazon-video-ads/reviews) | 4.4/5.0 (15 reviews) | Product demonstration videos within Amazon purchase intent | "[Precise for the target audience. Like the simplicity](https://www.g2.com/survey_responses/amazon-video-ads-review-8339269)" | | 8 | [LocaliQ](https://www.g2.com/products/localiq/reviews) | 4.5/5.0 (1,048 reviews) | Multi-channel lead tracking with managed campaign execution | "[LocaliQ Boosted Our Visibility with Targeted Marketing and Powerful Analytics](https://www.g2.com/survey_responses/localiq-review-12467228)" | | 9 | [QuickFrame](https://www.g2.com/products/quickframe/reviews) | 4.6/5.0 (38 reviews) | Brand-to-creator marketplace for CTV and social ads | "[A legit channel for independent video pros](https://www.g2.com/survey_responses/quickframe-review-12572570)" | | 10 | [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews) | 4.5/5.0 (153 reviews) | Hyperlocal video campaigns with geofencing attribution | "[User-Friendly with Prompt Support](https://www.g2.com/survey_responses/simpli-fi-review-12756098)" | --- ## What Are the Most Common Questions About Video Advertising Software? *AI-generated · Last updated: May 26, 2026* ### What is the most affordable video advertising software for SMBs? Based on G2 reviews, buyers looking for affordable video advertising software for SMBs most often mention ease of setup, manageable entry points, and the ability to launch campaigns without heavy operational overhead. According to verified users, Vibe stands out for small businesses because reviewers repeatedly describe it as easy to use, quick to launch, and accessible for growing brand awareness on streaming TV. G2 reviewers also mention StackAdapt as approachable for self-serve campaign execution, though some note it may be less accessible for smaller budgets. Reviews for MNTN Performance TV highlight approachable pricing for small business clients alongside straightforward onboarding and tracking support. **Here are some of the top-rated products on G2:** - [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews/vibe-review-11842525) – frequently praised by small businesses for easy setup, straightforward reporting, and affordable streaming TV access - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-11885523) – noted for self-serve campaign management, no minimums in one review, and support for multi-format video campaigns - [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews/mntn-performance-tv-review-12712498) – highlighted for approachable pricing for small business streaming campaigns with easy onboarding and tracking ### Which tool supports programmatic video ad buying? Based on G2 reviews, StackAdapt is the strongest fit for programmatic video ad buying in this category snapshot. According to verified users, reviewers consistently describe it as a demand-side platform that supports video alongside display, native, CTV, audio, and other channels from one interface. G2 reviewers mention fast campaign launches, strong targeting options, forecasting tools, and the ability to centralize programmatic buying without juggling multiple vendors. While other reviewed products also support video campaigns, StackAdapt appears most consistently in recent feedback tied directly to programmatic workflows, campaign execution, and multi-channel activation for agencies and in-house teams. ### Which vendor offers advanced creative testing for video ads? Based on G2 reviews, MNTN Performance TV and QuickFrame are most closely associated with creative testing for video ads. According to verified users, MNTN reviewers describe access to data that helps teams understand which concepts perform best, while QuickFrame reviewers mention structured workflows that connect brands with creators and support iterative video production. G2 reviewers also reference Innovid for creative QA and dynamic creative management, which can help teams validate and manage video assets more efficiently. Across the recent review set, the clearest theme is not simple asset hosting, but the ability to compare concepts, support revisions, and tie creative decisions to campaign outcomes. ### Which video advertising platform offers the best audience targeting options? Based on G2 reviews, StackAdapt is the strongest answer for audience targeting in this dataset. According to verified users, reviewers repeatedly highlight firmographic, ABM, contextual, behavioral, and niche audience targeting as standout strengths, especially for B2B and multi-channel campaigns. G2 reviewers mention that it helps them reach highly specific audiences across video, CTV, native, display, and audio while keeping campaign management centralized. Several reviews also describe better quality audience reach, strong segmentation tools, and support for prospecting and retargeting. Other platforms in the data mention targeting as well, but StackAdapt appears most consistently associated with breadth and precision of audience options. ### What is the top-rated video advertising platform for large brands? Based on G2 reviews, large brands and agencies often describe The Trade Desk as a strong choice when they need broad inventory access, transparent media buying, and cross-channel control. According to verified users, reviewers praise its premium inventory access, advanced targeting, omnichannel execution, and detailed reporting for large-scale campaigns. G2 reviewers also mention that the platform can have a steeper learning curve and may be better suited to teams with programmatic expertise, which aligns with enterprise use cases. In the same review set, StackAdapt and Prisma also surface in larger organizational workflows, but The Trade Desk is most consistently tied to scale, reach, and sophisticated campaign management. **Here are some of the top-rated products on G2:** - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews/the-trade-desk-review-12174421) – favored for premium inventory access, advanced targeting, and cross-channel buying at enterprise scale - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-11540272) – used for full-service programmatic campaigns across many channels with strong support for agencies and larger teams - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-11799128) – valued for organizing complex campaign planning, buying, billing, and reporting workflows in one platform ### What is the top solution for managing multi-platform video ad campaigns? Based on G2 reviews, StackAdapt is frequently described as a strong solution for managing multi-platform video ad campaigns. According to verified users, reviewers value the ability to run video, CTV, display, native, and audio campaigns from one system instead of switching between different vendor tools. G2 reviewers mention centralized reporting, easier audience management, real-time optimization, and access to varied inventory as major benefits. Reviews also note that support teams and managed service options can help teams move faster when building cross-channel plans. While platforms like The Trade Desk and Prisma also support multi-channel workflows, StackAdapt is the most repeatedly cited for simplifying execution across advertising formats. **Here are some of the top-rated products on G2:** - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-12321726) – centralizes display, video, CTV, and native campaigns so teams can manage audiences and reporting in one place - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews/the-trade-desk-review-12398260) – supports planning, activation, and measurement across display, video, CTV, audio, and retail media - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-11799128) – helps teams organize campaign planning, buying, billing, and reporting for complex media workflows ### Which vendor provides AI-powered video ad optimization? Based on G2 reviews, StackAdapt and The Trade Desk are the vendors most clearly associated with AI-powered optimization in this review set. According to verified users, StackAdapt reviewers mention AI assistant functionality for reporting and insight gathering, along with ongoing AI-driven improvements to platform workflows. G2 reviewers also reference The Trade Desk’s AI capabilities in campaign optimization and audience discovery. Quantcast Platform appears in reviews for Agent Q, which users describe as helping balance cost and performance. Across the recent reviews, the common value of AI is faster optimization, easier insight discovery, and better support for audience and creative decisions rather than fully hands-off automation. ### Which solution supports real-time performance tracking for video ads? Based on G2 reviews, StackAdapt is repeatedly highlighted for real-time reporting and fast access to campaign performance data. According to verified users, reviewers say the platform makes it easier to monitor results, optimize campaigns quickly, and pull actionable insights across video and other channels. G2 reviewers also describe Vibe as strong for quick reporting and easy-to-read analytics, especially for streaming TV campaigns. The Trade Desk appears in reviews for real-time reporting and on-the-fly budget and targeting adjustments as well. Across the category snapshot, the most consistent buyer theme is visibility into live performance without relying on delayed manual reporting from separate tools. ### What platform provides analytics on video ad engagement rates? Based on G2 reviews, buyers looking for analytics on video ad engagement most often mention platforms with accessible reporting, audience insights, and campaign measurement dashboards. According to verified users, Quantcast Platform is noted for clear reporting, audience insight tools, forecasting, and creative grading that help teams understand campaign performance. G2 reviewers also mention StackAdapt for real-time reporting and easier insight gathering across campaigns, while Vibe is praised for simple dashboards and transparent analytics for streaming TV. The strongest common thread across these reviews is not just raw reporting, but the ability to interpret engagement signals and use them for optimization decisions. ### What platform integrates video ads with social media and OTT channels? Based on G2 reviews, illumin and Quantcast Platform stand out for connecting video advertising with broader cross-channel campaign planning. According to verified users, illumin reviewers mention combining programmatic channels with Facebook and mapping campaigns across the customer journey, while Quantcast reviewers describe running campaigns across channels from a single workflow. G2 reviewers also cite StackAdapt for managing video, CTV, native, and display in one environment, and some reviews reference Facebook for Business when social activation is a core part of the mix. In this dataset, the buyer need is usually unified planning and reporting across channels rather than a narrow video-only workflow. ## How Many Video Advertising Software Products Does G2 Track? **Total Products under this Category:** 206 ### Category Stats (Jun 2026) - **Average Rating**: 4.33/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: Uplifted (+2.86%) - Among all products in this category, Uplifted recorded the largest rating increase compared to last month *Last updated: June 21, 2026* ## How Does G2 Rank Video Advertising Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 11,700+ Authentic Reviews - 206+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Which Video Advertising Software Is Best for Your Use Case? - **Leader:** [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - **Highest Performer:** [QuickFrame](https://www.g2.com/products/quickframe/reviews) - **Easiest to Use:** [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews) - **Top Trending:** [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - **Best Free Software:** [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) --- **Sponsored** ### AdLib DSP Scale your programmatic media buying smarter, faster, and more profitably Independent agencies and marketers in growth-mode use the AdLib platform to deliver premium programmatic performance without the complexity, cost, or overhead of traditional DSPs. The AdLib platform provides the tools, data, and automation to run enterprise-quality campaigns — from CTV and Audio to Geofencing and YouTube — all under one roof, with zero trafficking headaches. We've helped independent agencies grow their client base five times over while keeping costs steady. Wellness brands have tripled their return on ad spend. Gaming apps have cut their user acquisition costs by 40%. Self-Service Buying Platform An easy to use DSP-agnostic platform where campaigns launch in minutes across every channel, screen stype, and stage of the funnel. Managed Service Buying Fully managed trafficking & optimization allows your team to focus on core business functions rather than the complexities of ad placement, bidding, and optimization. Programmatic APIs Build your own applications, workflows, and products on top of the AdLib platform to save time and make more revenue. White Labeled DSP Instantly launch your own branded programmatic offering without investing in development or specialized resources for support and campaign management. Automated Client Billing Improve cash flow and reduce the risk of nonpayment by automatically invoicing and collecting payments on a daily, weekly, or monthly basis via credit card, wire transfer, or ACH payment. Infinitely Customizable Reduce setup time with customized workflows and automated ad operations at a massive scale TEAM: Early & Long Term MediaMath & HudsonMX Employees. Programmatic marketing pioneers, engineers, and thought leaders with decades of experience New York | London | Los Angeles | San Francisco | Scottsdale | Detroit | Berlin | Bengaluru | São Paulo | Buenos Aires | Querétaro [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=280&secure%5Bdisplayable_resource_id%5D=280&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=280&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=126174&secure%5Bresource_id%5D=280&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fvideo-advertising&secure%5Btoken%5D=94e4d9a7c9beb0ad9393159cadb83e0a186d2d91b423b235d60d113650166087&secure%5Burl%5D=https%3A%2F%2Fgetadlib.com%2Fdemo&secure%5Burl_type%5D=book_demo) --- ## What Are the Top-Rated Video Advertising Software Products in 2026? ### 1. [StackAdapt](https://www.g2.com/products/stackadapt/reviews) StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM. **Average Rating:** 4.7/5.0 **Total Reviews:** 863 **How Do G2 Users Rate StackAdapt?** - **Ease of Use:** 9.1/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.3/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.9/10 (Category avg: 8.2/10) **Who Is the Company Behind StackAdapt?** - **Seller:** [StackAdapt](https://www.g2.com/sellers/stackadapt) - **Company Website:** https://www.stackadapt.com - **Year Founded:** 2014 - **HQ Location:** Ontario - **Twitter:** @StackAdapt (2,579 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/5045143/ (1,751 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Digital Marketing Manager, Digital Strategist - **Top Industries:** Marketing and Advertising, Financial Services - **Company Size:** 63% Small-Business, 31% Mid-Market #### What Are StackAdapt's Pros and Cons? **Pros:** - Ease of Use (121 reviews) - Customer Support (116 reviews) - Team Helpfulness (98 reviews) - Helpful (87 reviews) - Features (77 reviews) **Cons:** - Reporting Limitations (26 reviews) - Reporting Issues (21 reviews) - Budget Management (20 reviews) - Limited Reporting (19 reviews) - Poor Reporting (19 reviews) ### What Do G2 Reviewers Say About StackAdapt? *AI-generated summary from verified user reviews* **Pros:** - Users commend StackAdapt for its **ease of use** , featuring a user-friendly interface and efficient campaign setup processes. - Users highlight the **superior customer support** of StackAdapt, enhancing their advertising experience and facilitating better client interactions. - Users benefit from the **exceptionally helpful team** at StackAdapt, enhancing campaign management and client communications effectively. - Users appreciate the **helpful support and strategic insights** from StackAdapt's team, enhancing their advertising campaigns significantly. - Users value StackAdapt's **user-friendly interface** and robust targeting features, making ad campaign management efficient and effective. **Cons:** - Users note that **reporting limitations** can complicate data organization and require reliance on custom pulls, which slows down processes. - Users find the **reporting process challenging** , often needing custom support pulls to access needed data effectively. - Users find the **budget management process complex** , especially with the lack of transparent billing and organization challenges. - Users note that **reporting limitations** require reliance on custom support pulls and make data organization cumbersome. - Users find the **reporting functionality inadequate** , requiring support for custom data pulls and complex organization. #### What Are Recent G2 Reviews of StackAdapt? **"[In-Depth Yet Easy to Use, with Incredible Performance and Support](https://www.g2.com/survey_responses/stackadapt-review-12627008)"** **Rating:** 5.0/5.0 stars *— Alex S.* [Read full review](https://www.g2.com/survey_responses/stackadapt-review-12627008) --- **"[Amazing Onboarding, Intuitive UI, and Powerful Forecasting](https://www.g2.com/survey_responses/stackadapt-review-12629043)"** **Rating:** 5.0/5.0 stars *— Amanda B.* [Read full review](https://www.g2.com/survey_responses/stackadapt-review-12629043) --- #### What Are G2 Users Discussing About StackAdapt? - [What is StackAdapt used for?](https://www.g2.com/discussions/what-is-stackadapt-used-for) - 1 comment ### 2. [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) As part of Mediaocean, Prisma enables advanced, AI-driven media buying, optimization, and execution. Our platform connects brands, agencies, suppliers, data providers, and ad tech partners within a unified end-to-end workflow across all channels to drive operational efficiency and performance. Independent from day one, we power over 100,000 users around the world with unmatched scale to deliver optimal outcomes. Visit go.prisma.mediaocean.com/ for more information. **Average Rating:** 4.0/5.0 **Total Reviews:** 426 **How Do G2 Users Rate Prisma?** - **Ease of Use:** 7.8/10 (Category avg: 8.6/10) - **Performance and Reliability:** 7.5/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 6.9/10 (Category avg: 8.0/10) - **Workflow Capability:** 7.3/10 (Category avg: 8.2/10) **Who Is the Company Behind Prisma?** - **Seller:** [Mediaocean](https://www.g2.com/sellers/mediaocean) - **Company Website:** https://www.mediaocean.com - **Year Founded:** 1967 - **HQ Location:** New York, NY - **Twitter:** @TeamMediaocean (9,812 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/20282/ (1,133 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Media Planner, Assistant Media Planner - **Top Industries:** Marketing and Advertising, Online Media - **Company Size:** 50% Enterprise, 38% Mid-Market #### What Are Prisma's Pros and Cons? **Pros:** - Ease of Use (170 reviews) - Efficiency (55 reviews) - Campaign Management (54 reviews) - Navigation Ease (49 reviews) - User Interface (49 reviews) **Cons:** - Slow Performance (67 reviews) - Technical Issues (53 reviews) - Error Issues (44 reviews) - Functionality Limitations (44 reviews) - Software Bugs (40 reviews) ### What Do G2 Reviewers Say About Prisma? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Prisma, enjoying its straightforward navigation and organized data management. - Users value the **efficiency** of Prisma, appreciating its quick and user-friendly billing and review processes. - Users appreciate the **streamlined campaign workflow** in Prisma, enhancing organization and efficiency across multiple campaigns. - Users appreciate the **intuitive navigation** of Prisma, finding it visually clear and easy to use. - Users enjoy the **clear and visually appealing interface** of Prisma, finding it easy to navigate and use. **Cons:** - Users experience **slow performance** with Prisma, finding it glitchy and unintuitive during key tasks. - Users experience occasional **technical issues** with Prisma, including errors and glitches that disrupt functionality. - Users frequently face **error issues** with Prisma, including laggy performance and unreconciled changes that disrupt workflow. - Users find the **functionality limitations** of Prisma frustrating, especially with a steep learning curve and clunky UI. - Users experience **software bugs** that hinder usability, including unlabeled buttons, glitches, and slow performance. #### What Are Recent G2 Reviews of Prisma? **"[Essential for Campaign Billing, But Support Needs Improvement](https://www.g2.com/survey_responses/prisma-review-11841592)"** **Rating:** 5.0/5.0 stars *— GAURAV K.* [Read full review](https://www.g2.com/survey_responses/prisma-review-11841592) --- **"[Prisma: Essential Tool for Streamlined Campaign Budget Management](https://www.g2.com/survey_responses/prisma-review-11803323)"** **Rating:** 5.0/5.0 stars *— Saurav K.* [Read full review](https://www.g2.com/survey_responses/prisma-review-11803323) --- #### What Are G2 Users Discussing About Prisma? - [What is Mediaocean used for?](https://www.g2.com/discussions/what-is-mediaocean-used-for) ### 3. [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) The Trade Desk's self-service, cloud-based platform enables ad buyers to create, manage, optimize and measure advertising campaigns across ad formats and devices. Integrations with hundreds of global data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. The Trade Desk's powerful technology offers advertisers unparalleled audience scale and reach, evaluating more than 13 million impressions and quadrillions of permutations across the open internet every single second. The platform's goals-based buying allows advertisers to set multiple KPIs, with transparency into performance and the ability to optimize campaigns in-flight. Advertisers on the platform can also leverage a robust data marketplace to inform and measure their ad campaigns against online and offline business results. Recognized for its innovation and agility, The Trade Desk is a leader in Connected TV and Retail Media, as well as emerging programmatic channels like audio, digital-out-of-home, and gaming. To help marketers understand the rapidly evolving and complex world of data-driven advertising, The Trade Desk also offers Edge Academy certification courses. Founded in 2009 in Ventura, California, The Trade Desk (Nasdaq: TTD) has more than 3,000 employees in dozens of offices across North America, Europe, and Asia Pacific. Clients include the biggest brands and largest advertising agencies in the world. The company's client retention rate has been above 95% for the past nine years, due to outstanding client service and superior technology. **Average Rating:** 4.4/5.0 **Total Reviews:** 170 **How Do G2 Users Rate The Trade Desk?** - **Ease of Use:** 8.1/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.0/10 (Category avg: 8.2/10) **Who Is the Company Behind The Trade Desk?** - **Seller:** [The Trade Desk](https://www.g2.com/sellers/the-trade-desk) - **Company Website:** https://www.thetradedesk.com - **Year Founded:** 2009 - **HQ Location:** Ventura, CA - **Twitter:** @TheTradeDesk (20,680 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/892001/ (4,738 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Account Manager - **Top Industries:** Marketing and Advertising, Retail - **Company Size:** 47% Mid-Market, 32% Small-Business #### What Are The Trade Desk's Pros and Cons? **Pros:** - Features (31 reviews) - Ease of Use (27 reviews) - Audience Targeting (25 reviews) - Targeting (23 reviews) - Campaign Management (21 reviews) **Cons:** - Learning Curve (20 reviews) - Expensive (13 reviews) - Complexity (12 reviews) - Complex Setup (10 reviews) - Difficult Setup (10 reviews) ### What Do G2 Reviewers Say About The Trade Desk? *AI-generated summary from verified user reviews* **Pros:** - Users value the **advanced targeting options** and transparency of The Trade Desk, enhancing campaign effectiveness and performance insights. - Users love The Trade Desk for its **ease of use** , enabling quick campaign setups and efficient media buying. - Users value The Trade Desk's **advanced audience targeting** , enabling unique and complex segmentation for effective campaign performance. - Users appreciate the **advanced targeting options** of The Trade Desk, enabling effective and diverse campaign strategies. - Users appreciate the **user-friendly campaign management** of The Trade Desk, enabling efficient ad optimization and real-time performance tracking. **Cons:** - Users find the **steep learning curve** of The Trade Desk challenging, especially for newcomers to programmatic advertising. - Users highlight the **expensive minimum spend** as a barrier for smaller campaigns and a disadvantage for new users. - Users find the **steep learning curve** of The Trade Desk challenging, particularly for newcomers navigating its advanced features. - Users find the **complex setup** and steep learning curve of The Trade Desk challenging for smaller campaigns and new team members. - Users find the **difficult setup** of The Trade Desk challenging, often requiring training for effective platform use. #### What Are Recent G2 Reviews of The Trade Desk? **"[Kokai’s AI Optimization and Intuitive UI Make The Trade Desk a Top DSP](https://www.g2.com/survey_responses/the-trade-desk-review-12893667)"** **Rating:** 4.0/5.0 stars *— sai v.* [Read full review](https://www.g2.com/survey_responses/the-trade-desk-review-12893667) --- **"[More Control and Real-Time Campaign Adjustments with The Trade Desk](https://www.g2.com/survey_responses/the-trade-desk-review-12754603)"** **Rating:** 4.5/5.0 stars *— Nijat I.* [Read full review](https://www.g2.com/survey_responses/the-trade-desk-review-12754603) --- #### What Are G2 Users Discussing About The Trade Desk? - [What is The Trade Desk business model?](https://www.g2.com/discussions/what-is-the-trade-desk-business-model) - [Does The Trade Desk use AI?](https://www.g2.com/discussions/does-the-trade-desk-use-ai) - [How is trade desk different from Google?](https://www.g2.com/discussions/how-is-trade-desk-different-from-google) - [What does The Trade Desk do?](https://www.g2.com/discussions/what-does-the-trade-desk-do) ### 4. [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews) Vibe allows any marketer, any brand, of any size, to advertise on TV within 5 minutes. Run TV campaigns easily on over 500 premium TV channels and streaming apps. No commitment, starting at only $50/day. **Average Rating:** 4.8/5.0 **Total Reviews:** 135 **How Do G2 Users Rate Vibe?** - **Ease of Use:** 9.7/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.6/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.4/10 (Category avg: 8.0/10) - **Workflow Capability:** 9.4/10 (Category avg: 8.2/10) **Who Is the Company Behind Vibe?** - **Seller:** [Vibe](https://www.g2.com/sellers/vibe) - **Company Website:** https://www.vibe.co/ - **Year Founded:** 2022 - **HQ Location:** Chicago, US - **LinkedIn® Page:** https://www.linkedin.com/company/vibe-ctv-ott (188 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Marketing and Advertising, Retail - **Company Size:** 75% Small-Business, 21% Mid-Market #### What Are Vibe's Pros and Cons? **Pros:** - Ease of Use (59 reviews) - Customer Support (29 reviews) - Helpful (24 reviews) - Setup Ease (21 reviews) - Campaign Management (15 reviews) **Cons:** - Reporting Limitations (10 reviews) - Difficult Setup (3 reviews) - Limited Features (3 reviews) - Ad Issues (2 reviews) - Editing Difficulties (2 reviews) ### What Do G2 Reviewers Say About Vibe? *AI-generated summary from verified user reviews* **Pros:** - Users value the **ease of use** of Vibe, appreciating its intuitive interface and strong customer support. - Users appreciate the **excellent customer support** of Vibe, enjoying prompt assistance and effective campaign management. - Users commend the **amazing support team** at Vibe, enhancing their advertising experience with guidance and assistance. - Users love the **setup ease** of Vibe, allowing quick campaign launches and efficient management with minimal cost. - Users appreciate the **ease of campaign management** provided by Vibe, enabling quick adjustments and effective support. **Cons:** - Users are disappointed with the **reporting limitations** , finding it unhelpful and inadequate for their needs. - Users find the **difficult setup** of Vibe can be confusing, requiring time and training for proper integration. - Users find the **limited features** of Vibe lacking, particularly in video editing and platform options for advertising. - Users find the **ad limitations** frustrating, especially the requirement for minimum daily spending and non-clickable ads. - Users find **editing difficulties** with Vibe, noting challenges in correcting mistakes during live campaigns. #### What Are Recent G2 Reviews of Vibe? **"[Effortless Campaign Management and Unmatched Flexibility](https://www.g2.com/survey_responses/vibe-review-12177629)"** **Rating:** 5.0/5.0 stars *— Channing C.* [Read full review](https://www.g2.com/survey_responses/vibe-review-12177629) --- **"[Intuitive UX, Incredible Customer Success Support, and Great Audience Segmentation](https://www.g2.com/survey_responses/vibe-review-12517453)"** **Rating:** 5.0/5.0 stars *— Koju A.* [Read full review](https://www.g2.com/survey_responses/vibe-review-12517453) --- ### 5. [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) Facebook for Business is a comprehensive suite of tools and services designed to help businesses of all sizes establish a strong online presence, engage with their target audience, and drive growth through the Facebook platform. By leveraging Facebook's vast user base, businesses can create customized pages, run targeted advertising campaigns, and utilize various features to showcase their products and services effectively. Key Features and Functionality: - Business Pages: Create and manage dedicated pages to represent your brand, share updates, and interact with customers. - Advertising Tools: Develop and execute targeted ad campaigns using Facebook's advanced targeting options to reach specific demographics and interests. - Facebook Shops: Set up an online storefront directly on Facebook, allowing customers to browse and purchase products without leaving the platform. - Messenger Integration: Communicate with customers in real-time through Facebook Messenger, providing support and building relationships. - Analytics and Insights: Access detailed performance metrics to understand audience behavior and optimize marketing strategies. Primary Value and Solutions: Facebook for Business empowers companies to connect with a global audience, increase brand visibility, and drive sales through a user-friendly platform. It addresses common business challenges such as limited reach, customer engagement, and online sales by providing tools that facilitate targeted marketing, direct communication, and seamless e-commerce integration. By utilizing Facebook for Business, companies can effectively promote their offerings, engage with customers, and achieve their business objectives in a cost-effective manner. **Average Rating:** 4.2/5.0 **Total Reviews:** 1,392 **How Do G2 Users Rate Facebook for Business?** - **Ease of Use:** 8.1/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.2/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Facebook for Business?** - **Seller:** [Meta Platforms, Inc](https://www.g2.com/sellers/meta-platforms-inc) - **Year Founded:** 2008 - **HQ Location:** Menlo Park, CA - **Twitter:** @Meta (9,891,711 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/meta/ (158,764 employees on LinkedIn®) - **Ownership:** NASDAQ: META **Who Uses This Product?** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Marketing and Advertising, Retail - **Company Size:** 67% Small-Business, 26% Mid-Market #### What Are Facebook for Business's Pros and Cons? **Pros:** - Audience Targeting (26 reviews) - Ease of Use (26 reviews) - Advertising Management (22 reviews) - Audience Reach (21 reviews) - Campaign Management (20 reviews) **Cons:** - Ad Issues (16 reviews) - Poor Customer Support (15 reviews) - Ad Management Issues (14 reviews) - Poor Interface Design (12 reviews) - Limited Features (11 reviews) ### What Do G2 Reviewers Say About Facebook for Business? *AI-generated summary from verified user reviews* **Pros:** - Users value the **effective audience targeting** of Facebook for Business, leading to increased engagement and sales. - Users appreciate the **user-friendly interface** of Facebook for Business, making management and audience engagement effortless. - Users appreciate the **global advertising reach** and user-friendly interface of Facebook for Business, enhancing client acquisition. - Users value the **extensive audience reach** of Facebook for Business, enhancing engagement and boosting sales significantly. - Users value the **easy global advertising capabilities** of Facebook for Business, enhancing visibility and client reach. **Cons:** - Users find **ad issues** frustrating, as policy adherence is difficult and accounts frequently get banned. - Users are frustrated by the **poor customer support** of Facebook for Business, making issue resolution challenging. - Users face **ad management issues** , including automatic feature toggles and frequent ad account bans causing frustration. - Users find Facebook for Business's **poor interface design** frustrating, hindering efficient campaign management and user experience. - Users face **limited features** in Facebook for Business, impacting creativity and complicating ad management. #### What Are Recent G2 Reviews of Facebook for Business? **"[Cost-Effective and User-Friendly Advertising Solution](https://www.g2.com/survey_responses/facebook-for-business-review-12832788)"** **Rating:** 4.0/5.0 stars *— ADnan C.* [Read full review](https://www.g2.com/survey_responses/facebook-for-business-review-12832788) --- **"[Strong Targeting and High ROI with Smooth Meta Integrations](https://www.g2.com/survey_responses/facebook-for-business-review-12973164)"** **Rating:** 4.0/5.0 stars *— Mrudu P.* [Read full review](https://www.g2.com/survey_responses/facebook-for-business-review-12973164) --- #### What Are G2 Users Discussing About Facebook for Business? - [I'm unsure how to optimize ad targeting on Facebook for Business. Could someone provide some best practices?](https://www.g2.com/discussions/i-m-unsure-how-to-optimize-ad-targeting-on-facebook-for-business-could-someone-provide-some-best-practices) - 2 comments - [What is Facebook for Business used for?](https://www.g2.com/discussions/what-is-facebook-for-business-used-for) - 2 comments ### 6. [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews) MNTN Performance TV is a Connected TV advertising platform that offers a suite of targeting, measurement, and automated optimization technology designed to deliver the results marketers expect from their performance channels. Our mission isn’t just to ensure your TV campaigns hit your goals, it’s to leave a lasting impact that helps you drive business for years to come. **Average Rating:** 4.8/5.0 **Total Reviews:** 61 **How Do G2 Users Rate MNTN Performance TV?** - **Ease of Use:** 9.4/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.2/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.8/10 (Category avg: 8.0/10) - **Workflow Capability:** 9.0/10 (Category avg: 8.2/10) **Who Is the Company Behind MNTN Performance TV?** - **Seller:** [MNTN](https://www.g2.com/sellers/mntn) - **Year Founded:** 2018 - **HQ Location:** Austin (Remote) , US - **Twitter:** @weareMNTN (30,230 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/wearemntn/ (863 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Media Production - **Company Size:** 70% Small-Business, 23% Mid-Market #### What Are MNTN Performance TV's Pros and Cons? **Pros:** - Performance Results (1 reviews) - Tools (1 reviews) - Video Quality (1 reviews) **Cons:** - Lack of Educational Content (1 reviews) ### What Do G2 Reviewers Say About MNTN Performance TV? *AI-generated summary from verified user reviews* **Pros:** - Users highlight the **high-quality inventory sources** of MNTN Performance TV, enhancing their advertising effectiveness. - Users appreciate the **high-quality inventory sources** of MNTN Performance TV, praising the excellent UI and customer service. - Users are impressed by the **high video quality** of MNTN Performance TV, noting it enhances their viewing experience. **Cons:** - Users find the **lack of educational content** challenging, particularly when navigating creative setup and conversion tracking. #### What Are Recent G2 Reviews of MNTN Performance TV? **"[User-Friendly Platform with Powerful Targeting and Great Onboarding Support](https://www.g2.com/survey_responses/mntn-performance-tv-review-12712498)"** **Rating:** 5.0/5.0 stars *— Lindsay B.* [Read full review](https://www.g2.com/survey_responses/mntn-performance-tv-review-12712498) --- **"[Revolutionized Our TV Advertising Strategy](https://www.g2.com/survey_responses/mntn-performance-tv-review-12713892)"** **Rating:** 5.0/5.0 stars *— Katie S.* [Read full review](https://www.g2.com/survey_responses/mntn-performance-tv-review-12713892) --- ### 7. [Amazon Video Ads](https://www.g2.com/products/amazon-amazon-video-ads/reviews) Video ads empower you to tell stories and make emotional connections with customers throughout their decision journeys. **Average Rating:** 4.4/5.0 **Total Reviews:** 15 **How Do G2 Users Rate Amazon Video Ads?** - **Ease of Use:** 8.8/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 9.3/10 (Category avg: 8.2/10) **Who Is the Company Behind Amazon Video Ads?** - **Seller:** [Amazon](https://www.g2.com/sellers/amazon) - **Year Founded:** 1994 - **HQ Location:** Seattle, WA - **Twitter:** @amazon (5,898,422 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1586/ (765,691 employees on LinkedIn®) - **Ownership:** AMZN **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 67% Small-Business, 20% Mid-Market #### What Are Amazon Video Ads's Pros and Cons? **Pros:** - Content Creation (1 reviews) **Cons:** - Poor Interface Design (1 reviews) ### What Do G2 Reviewers Say About Amazon Video Ads? *AI-generated summary from verified user reviews* **Pros:** - Users value the **effective content creation** of Amazon Video Ads, which significantly enhances customer engagement and business growth. **Cons:** - Users find the **interface design lacking** , suggesting that improvements are needed for easier navigation and usability. #### What Are Recent G2 Reviews of Amazon Video Ads? **"[Precise for the target audience. Like the simplicity](https://www.g2.com/survey_responses/amazon-video-ads-review-8339269)"** **Rating:** 4.0/5.0 stars *— Shashank G.* [Read full review](https://www.g2.com/survey_responses/amazon-video-ads-review-8339269) --- **"[" Amazon Advertising best platform to advertise our business"](https://www.g2.com/survey_responses/amazon-video-ads-review-8562152)"** **Rating:** 5.0/5.0 stars *— Vikram B.* [Read full review](https://www.g2.com/survey_responses/amazon-video-ads-review-8562152) --- #### What Are G2 Users Discussing About Amazon Video Ads? - [What is Amazon ad system?](https://www.g2.com/discussions/what-is-amazon-ad-system) - [What makes a good Amazon video ad?](https://www.g2.com/discussions/what-makes-a-good-amazon-video-ad) - [What type of ads does Amazon use?](https://www.g2.com/discussions/what-type-of-ads-does-amazon-use) ### 8. [LocaliQ](https://www.g2.com/products/localiq/reviews) LocaliQ is how businesses attract and retain ideal customers. The marketing platform helps businesses grow faster with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services. The technology allows customers to optimize ad spend in real-time across multiple channels, saving time and ensuring real results. Dash is LocaliQ’s AI-powered lead management SaaS solution designed to help businesses convert more leads into customers, faster and more efficiently. With automated lead scoring, follow-ups, and reporting, plus advanced AI agents and an included SMS conversational tool, Dash streamlines workflows, eliminates manual tasks, and helps to boost revenue for businesses of all sizes. Integrated with LocaliQ’s AI marketing platform, Dash enables businesses to enhance customer experiences, automate workflows, and save time to focus on growing their business. LocaliQ's products and services include: -AI Agents (Voice, SMS, and live chat) -Marketing Automation -Lead Management Software -Lead Scoring -Live Chat -SMS Marketing -Social Media Marketing -Cross-Channel Advertising -Paid Search Advertising -Marketing Analytics -Social Media Advertising -Display Advertising -Video Advertising -Targeted Email Marketing -Multi-Listings Management -SEO Tools -Websites & Landing Pages -Custom Promotions Gannett is now USA TODAY Co. In order to align all digital marketing solutions under a single brand identity, the ReachLocal, WordStream, and ThriveHive brands were consolidated under the LocaliQ name. **Average Rating:** 4.5/5.0 **Total Reviews:** 1,048 **How Do G2 Users Rate LocaliQ?** - **Ease of Use:** 9.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.1/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 9.0/10 (Category avg: 8.2/10) **Who Is the Company Behind LocaliQ?** - **Seller:** [USA TODAY Co.](https://www.g2.com/sellers/usa-today-co) - **Company Website:** https://www.gannett.com/ - **Year Founded:** 1906 - **HQ Location:** Gannett Co., Inc. 1675 Broadway, 23rd Floor New York, NY 10019 - **LinkedIn® Page:** https://www.linkedin.com/company/gannett/ (5,784 employees on LinkedIn®) - **Ownership:** NYSE: GCI **Who Uses This Product?** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 71% Small-Business, 25% Mid-Market #### What Are LocaliQ's Pros and Cons? **Pros:** - Customer Support (27 reviews) - Helpful (27 reviews) - Team Helpfulness (18 reviews) - Business Growth (16 reviews) - Ease of Use (15 reviews) **Cons:** - Expensive (7 reviews) - High Costs (6 reviews) - Limited Features (6 reviews) - Poor Customer Support (6 reviews) - Sales (6 reviews) ### What Do G2 Reviewers Say About LocaliQ? *AI-generated summary from verified user reviews* **Pros:** - Users value the **responsive and personable customer support** at LocaliQ, enhancing collaboration and strategy effectiveness. - Users value the **responsive communication** and ease of use provided by LocaliQ, enhancing their marketing efforts. - Users value the **team's helpfulness** at LocaliQ, appreciating their personal approach and commitment to success. - Users appreciate the **significant business growth** achieved with LocaliQ, boosting leads and enhancing overall online presence. - Users appreciate the **ease of use** of LocaliQ, benefiting from efficient targeting and streamlined campaign management. **Cons:** - Users find LocaliQ to be **expensive for small businesses** , making lead generation financially challenging and unsustainable. - Users find the **high costs** of LocaliQ burdensome, especially for small businesses with limited budgets. - Users express frustration over **limited features** in LocaliQ, noting vague metrics and inconsistent lead quality. - Users experience **poor customer support** , leading to communication issues and a challenging learning curve with LocaliQ. - Users express frustration over **overpromised sales results** and vague metrics from LocaliQ, leading to unmet expectations. #### What Are Recent G2 Reviews of LocaliQ? **"[LocaliQ Boosted Our Visibility with Targeted Marketing and Powerful Analytics](https://www.g2.com/survey_responses/localiq-review-12467228)"** **Rating:** 4.5/5.0 stars *— Prosper I.* [Read full review](https://www.g2.com/survey_responses/localiq-review-12467228) --- **"[Dependable Marketing Partner with Excellent Communication](https://www.g2.com/survey_responses/localiq-review-12899666)"** **Rating:** 5.0/5.0 stars *— Renferd K.* [Read full review](https://www.g2.com/survey_responses/localiq-review-12899666) --- #### What Are G2 Users Discussing About LocaliQ? - [What is WordStream used for?](https://www.g2.com/discussions/what-is-wordstream-used-for) - [What is ReachEdge used for?](https://www.g2.com/discussions/what-is-reachedge-used-for) - 1 comment - [What is LOCALiQ?](https://www.g2.com/discussions/what-is-localiq) - 1 comment, 1 upvote - [What happened to ThriveHive?](https://www.g2.com/discussions/what-happened-to-thrivehive) - 1 comment - [What does ThriveHive do?](https://www.g2.com/discussions/what-does-thrivehive-do) - 1 comment ### 9. [QuickFrame](https://www.g2.com/products/quickframe/reviews) QuickFrame is your creative secret weapon: the first end-to-end platform built for modern video ad production. We blend the human expertise of 5,000+ video pros with the speed of the best in generative AI to produce studio-quality video ads in minutes. **Average Rating:** 4.6/5.0 **Total Reviews:** 38 **How Do G2 Users Rate QuickFrame?** - **Ease of Use:** 9.7/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.4/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.8/10 (Category avg: 8.0/10) - **Workflow Capability:** 9.1/10 (Category avg: 8.2/10) **Who Is the Company Behind QuickFrame?** - **Seller:** [QuickFrame](https://www.g2.com/sellers/quickframe) - **Year Founded:** 2015 - **HQ Location:** New York, US - **Twitter:** @quick_frame (370 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/9420458/ (26 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 61% Small-Business, 13% Enterprise #### What Are QuickFrame's Pros and Cons? **Pros:** - Ease of Use (17 reviews) - Helpful (15 reviews) - Efficiency (9 reviews) - Business Growth (8 reviews) - Time-saving (6 reviews) **Cons:** - Limitations (3 reviews) - Confusing Interface (2 reviews) - Limited Visibility (2 reviews) - Software Bugs (2 reviews) - Technical Issues (2 reviews) ### What Do G2 Reviewers Say About QuickFrame? *AI-generated summary from verified user reviews* **Pros:** - Users value the **ease of use** of QuickFrame, appreciating streamlined processes that enhance creativity and reduce stress. - Users value the **streamlined workflow** of QuickFrame, enhancing creativity while simplifying project management and communication. - Users love how QuickFrame enhances **efficiency** , streamlining projects with clear timelines and organized communication. - Users highlight that QuickFrame significantly enhances **business growth** by connecting creators with valuable projects and clients. - Users value the **time-saving processes** of QuickFrame that enhance creativity by streamlining communication and project management. **Cons:** - Users find **communication limitations** frustrating, which affects understanding, job availability, and competitiveness on QuickFrame. - Users find the **interface confusing** , making it challenging to navigate and requiring extra guidance for clients. - Users desire greater **visibility into project availability and ad performance** on QuickFrame to enhance their overall experience. - Users find the **interface buggy** at times, hindering usability and requiring frequent explanations to clients. - Users find the **technical issues** of QuickFrame can disrupt their experience and require extra support for clients. #### What Are Recent G2 Reviews of QuickFrame? **"[A legit channel for independent video pros](https://www.g2.com/survey_responses/quickframe-review-12572570)"** **Rating:** 5.0/5.0 stars *— Mark Gabriel L.* [Read full review](https://www.g2.com/survey_responses/quickframe-review-12572570) --- **"[QuickFrame: A Game-Changer for My Production Business](https://www.g2.com/survey_responses/quickframe-review-12049273)"** **Rating:** 5.0/5.0 stars *— Todd S.* [Read full review](https://www.g2.com/survey_responses/quickframe-review-12049273) --- ### 10. [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews) Simpli.fi provides marketing technology, solutions, and workflow automation that help advertisers and agencies plan, activate, and measure highly targeted advertising campaigns. Our platform powers omnichannel campaigns across environments including CTV, native, mobile, display, and social. We specialize in helping organizations that operate across many locations, jurisdictions, or local markets—where location matters and incrementality counts—by uniting data, automation, and intelligence to drive measurable growth. Simpli.fi enables marketers to activate locally relevant messaging, measure real-world impact, and generate clear, actionable insights. Designed for multi-location brands, independent agencies, and political, advocacy, and public-affairs organizations, Simpli.fi delivers transparent performance with local precision at national scale. **Average Rating:** 4.5/5.0 **Total Reviews:** 153 **How Do G2 Users Rate Simpli.fi?** - **Ease of Use:** 8.8/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.7/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.5/10 (Category avg: 8.2/10) **Who Is the Company Behind Simpli.fi?** - **Seller:** [Simpli.fi](https://www.g2.com/sellers/simpli-fi) - **Company Website:** https://www.simpli.fi/ - **Year Founded:** 2010 - **HQ Location:** Fort Worth, TX - **Twitter:** @simpli_fi (1,808 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/801567/ (619 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Account Manager - **Top Industries:** Marketing and Advertising, Broadcast Media - **Company Size:** 56% Small-Business, 36% Mid-Market #### What Are Simpli.fi's Pros and Cons? **Pros:** - Customer Support (10 reviews) - Ease of Use (8 reviews) - Helpful (7 reviews) - Team Helpfulness (6 reviews) - Campaigns (5 reviews) **Cons:** - Expensive (4 reviews) - Extra Fees (3 reviews) - Lack of Clarity (3 reviews) - Ad Management Issues (2 reviews) - Complex Onboarding (2 reviews) ### What Do G2 Reviewers Say About Simpli.fi? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **accessible and helpful customer support** of Simpli.fi, enhancing the overall experience and satisfaction. - Users value the **ease of use** of Simpli.fi, complemented by exceptional customer support enhancing their overall experience. - Users appreciate the **accessible support team** at Simpli.fi, which enhances the campaign management experience significantly. - Users value the **helpful support team** at Simpli.fi, enhancing their experience with responsive assistance and campaign success. - Users rave about Simpli.fi's **hyperlocal targeting** and seamless integration, enhancing campaign effectiveness for their clients. **Cons:** - Users find the **expensive pricing** and lack of transparency frustrating, needing frequent sales contact for quotes. - Users complain about **extra fees** that are not disclosed upfront, leading to confusion and frustration during onboarding. - Users report a **lack of clarity** in onboarding and pricing, leading to confusion and mistrust in reporting. - Users experience **ad management issues** due to confusing onboarding, hidden fees, and unreliable campaign reporting. - Users experience **complex onboarding** with Simpli.fi, finding it confusing and difficult to navigate for newcomers. #### What Are Recent G2 Reviews of Simpli.fi? **"[User-Friendly with Prompt Support](https://www.g2.com/survey_responses/simpli-fi-review-12756098)"** **Rating:** 4.0/5.0 stars *— Jacob D.* [Read full review](https://www.g2.com/survey_responses/simpli-fi-review-12756098) --- **"[Easy Campaign Creation and Responsive Support from Simpli.fi](https://www.g2.com/survey_responses/simpli-fi-review-11852332)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/simpli-fi-review-11852332) --- #### What Are G2 Users Discussing About Simpli.fi? - [What is Simpli.fi used for?](https://www.g2.com/discussions/what-is-simpli-fi-used-for) - [What is Bidtellect used for?](https://www.g2.com/discussions/what-is-bidtellect-used-for) - [How much is Simplifi by Quicken?](https://www.g2.com/discussions/how-much-is-simplifi-by-quicken) - [Who owns Simpli fi?](https://www.g2.com/discussions/who-owns-simpli-fi) - 1 comment - [What is TAG Simpli fi?](https://www.g2.com/discussions/what-is-tag-simpli-fi) - 1 comment ### 11. [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews) Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and machine learning to deliver superior audience intelligence and drive exceptional campaign performance. With real-time audience intelligence and end-to-end omnichannel optimizations, Quantcast helps advertisers and agencies of all sizes understand audiences deeply, act faster, and turn ad spend into measurable growth. www.quantcast.com **Average Rating:** 4.2/5.0 **Total Reviews:** 186 **How Do G2 Users Rate Quantcast Platform?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.2/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 6.6/10 (Category avg: 8.0/10) - **Workflow Capability:** 7.7/10 (Category avg: 8.2/10) **Who Is the Company Behind Quantcast Platform?** - **Seller:** [Quantcast](https://www.g2.com/sellers/quantcast) - **Company Website:** https://www.quantcast.com - **Year Founded:** 2006 - **HQ Location:** San Francisco, CA - **Twitter:** @Quantcast (10,210 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/60540/ (522 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Programmatic Manager - **Top Industries:** Marketing and Advertising, Gambling & Casinos - **Company Size:** 40% Mid-Market, 33% Small-Business #### What Are Quantcast Platform's Pros and Cons? **Pros:** - Ease of Use (37 reviews) - Insights (27 reviews) - Campaign Management (23 reviews) - Analytics (21 reviews) - Audience Targeting (21 reviews) **Cons:** - Limited Features (15 reviews) - Missing Features (15 reviews) - Poor Reporting (11 reviews) - Reporting Issues (11 reviews) - Reporting Limitations (10 reviews) ### What Do G2 Reviewers Say About Quantcast Platform? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Quantcast Platform, enabling quick report creation and effortless campaign management. - Users appreciate the **intuitive interface and valuable insights** provided by the Quantcast Platform, enhancing campaign effectiveness. - Users value the **user-friendly campaign management** of Quantcast, enhancing reporting and optimization efficiency. - Users appreciate the **intuitive analytics** of the Quantcast Platform, enabling efficient audience targeting and insightful reporting. - Users value the **audience targeting capabilities** of Quantcast, leading to improved impressions and effective audience insights. **Cons:** - Users find the **limited features** of the Quantcast platform cumbersome, especially lacking bulk editing and campaign duplication options. - Users find the **missing bulk editing features** and lack of appealing visuals hinder their experience on the Quantcast Platform. - Users struggle with **poor reporting** on the Quantcast Platform, facing delays and limitations in automated data summaries. - Users face challenges with **reporting issues** , including broken scheduled reports and limited visibility on conversions. - Users express concerns over **reporting limitations** , highlighting issues with automated reports and tracking data comprehensively. #### What Are Recent G2 Reviews of Quantcast Platform? **"[Effortless User Targeting with Quick Setup](https://www.g2.com/survey_responses/quantcast-platform-review-12718362)"** **Rating:** 4.5/5.0 stars *— Sherdil K.* [Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-12718362) --- **"[Extremely Easy to Use, Powerful Audience Insights, and a Super Helpful AI Helper](https://www.g2.com/survey_responses/quantcast-platform-review-12847693)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-12847693) --- #### What Are G2 Users Discussing About Quantcast Platform? - [What is Quantcast Measure used for?](https://www.g2.com/discussions/what-is-quantcast-measure-used-for) - [Is Quantcast public?](https://www.g2.com/discussions/is-quantcast-public) - [How much does Quantcast cost?](https://www.g2.com/discussions/how-much-does-quantcast-cost) - [How does Quantcast work?](https://www.g2.com/discussions/how-does-quantcast-work) - 1 upvote ### 12. [illumin](https://www.g2.com/products/illumin-illumin/reviews) illumin is evolving the digital advertising landscape by empowering marketers to achieve transformative results through its customer-centric approach. Featuring a unified canvas built around the open web, illumin lets brands and agencies seamlessly plan, build, and execute campaigns across the entire marketing funnel, connecting programmatic channels, email, and social media within a single platform. Headquartered in Toronto, Canada, illumin serves clients across North America, Latin America, and Europe. For more information, visit illumin.com. **Average Rating:** 4.3/5.0 **Total Reviews:** 134 **How Do G2 Users Rate illumin?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.1/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 7.1/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.0/10 (Category avg: 8.2/10) **Who Is the Company Behind illumin?** - **Seller:** [illumin](https://www.g2.com/sellers/illumin) - **Company Website:** https://illumin.com/ - **Year Founded:** 2009 - **HQ Location:** Toronto, Canada - **Twitter:** @AcuityAds (174 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/acuity-ads-inc/ (239 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Automotive - **Company Size:** 54% Small-Business, 29% Mid-Market #### What Are illumin's Pros and Cons? **Pros:** - Ease of Use (23 reviews) - Features (21 reviews) - Campaign Management (17 reviews) - Customer Support (17 reviews) - Team Helpfulness (17 reviews) **Cons:** - Poor Reporting (9 reviews) - Learning Curve (8 reviews) - Limited Reporting (8 reviews) - Reporting Limitations (8 reviews) - Reporting Issues (7 reviews) ### What Do G2 Reviewers Say About illumin? *AI-generated summary from verified user reviews* **Pros:** - Users find Illumin's **ease of use** invaluable, enabling intuitive management and campaign setup for effective digital marketing. - Users appreciate the **flexible campaign setup** of Illumin, enabling tailored donor journeys across multiple channels easily. - Users value the **intuitive campaign management** features of Illumin, enhancing strategy and engagement through its visual tools. - Users commend the **exceptional customer support** of illumin, highlighting their proactive and solution-oriented approach to needs. - Users value the **exceptional support** from illumin, appreciating their proactive and responsive assistance throughout the entire process. **Cons:** - Users find the **reporting features confusing** , making it challenging to digest and efficiently review information. - Users experience a **steep learning curve** with illumin, making initial adoption and effective use challenging. - Users find the **reporting features limited** , struggling with convoluted layouts and lack of intuitive interface. - Users find **reporting limitations** frustrating, wishing for better integrations and more visual data representation. - Users find the **reporting features confusing** and wish for improved integration and user-friendliness. #### What Are Recent G2 Reviews of illumin? **"[Seamless Data Management, Simple Uploads, and Helpful AI Support](https://www.g2.com/survey_responses/illumin-review-12665331)"** **Rating:** 4.0/5.0 stars *— Taylor M.* [Read full review](https://www.g2.com/survey_responses/illumin-review-12665331) --- **"[Visual Illumination and Flexibility in Programmatic Advertising](https://www.g2.com/survey_responses/illumin-review-12664492)"** **Rating:** 4.0/5.0 stars *— Gastón B.* [Read full review](https://www.g2.com/survey_responses/illumin-review-12664492) --- ### 13. [Viant Technology](https://www.g2.com/products/viant-technology-llc-viant-technology/reviews) The Viant DSP is a self-service omnichannel demand-side platform solution that allows brands and agencies the ability to execute programmatic advertising campaigns across Connected TV, Linear TV, desktop, mobile, audio, in-game and digital out-of-home (DOOH) channels. Viant Technology® is a leading people-based advertising software company that enables ad buyers to plan, create, execute and measure their omnichannel digital advertising investments. The Viant DSP software provides exclusive access to Viant’s Identity Graph linking 115 million U.S. households to more than 1 billion connected devices and is combined with access to more than 280,000 audience attributes from more than 70 data partners. **Average Rating:** 4.2/5.0 **Total Reviews:** 310 **How Do G2 Users Rate Viant Technology?** - **Ease of Use:** 8.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 7.9/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 7.5/10 (Category avg: 8.0/10) - **Workflow Capability:** 7.8/10 (Category avg: 8.2/10) **Who Is the Company Behind Viant Technology?** - **Seller:** [Viant Technology LLC](https://www.g2.com/sellers/viant-technology-llc) - **Company Website:** https://viantinc.com/ - **Year Founded:** 1999 - **HQ Location:** Irvine, California - **Twitter:** @viant_tech (2,996 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/viant-technology/ (453 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Programmatic Trader - **Top Industries:** Marketing and Advertising, Online Media - **Company Size:** 41% Mid-Market, 39% Small-Business #### What Are Viant Technology's Pros and Cons? **Pros:** - Customer Support (16 reviews) - Ease of Use (16 reviews) - Easy Setup (10 reviews) - Setup Ease (10 reviews) - Team Helpfulness (10 reviews) **Cons:** - Limited Reporting (5 reviews) - Reporting Limitations (5 reviews) - Complex Reporting (3 reviews) - Editing Difficulties (3 reviews) - Learning Curve (3 reviews) ### What Do G2 Reviewers Say About Viant Technology? *AI-generated summary from verified user reviews* **Pros:** - Users praise the **fantastic customer support** of Viant Technology, ensuring quick responses and effective problem resolution. - Users find Viant Technology's platform to offer **exceptional ease of use** , simplifying campaign setup and performance tracking. - Users appreciate the **easy setup** of Viant Technology, allowing for straightforward campaign management and integration. - Users find the **setup ease** of Viant Technology invaluable for launching campaigns quickly and efficiently across channels. - Users commend the **helpfulness of the Viant team** , appreciating their responsive and proactive customer support in campaign management. **Cons:** - Users find the **limited reporting** in Viant Technology frustrating, highlighting outdated UI and steep learning curves. - Users find the **reporting limitations** of Viant Technology frustrating due to its unclear UI and steep learning curve. - Users find the **complex reporting** challenging and unclear, hampering their ability to analyze campaign performance efficiently. - Users find **editing difficulties** frustrating due to limited bulk editing options and a steep learning curve for advanced features. - Users find the **learning curve steep** and navigation challenging, especially for advanced features and reporting. #### What Are Recent G2 Reviews of Viant Technology? **"[Resourceful Multi-Channel Campaign Management with Reliable Targeting and Insights](https://www.g2.com/survey_responses/viant-technology-review-12952544)"** **Rating:** 4.5/5.0 stars *— Luciana S.* [Read full review](https://www.g2.com/survey_responses/viant-technology-review-12952544) --- **"[Intuitive DSP with Stellar UI, Needs Better Planning Tools](https://www.g2.com/survey_responses/viant-technology-review-12679009)"** **Rating:** 4.5/5.0 stars *— Stephanie F.* [Read full review](https://www.g2.com/survey_responses/viant-technology-review-12679009) --- #### What Are G2 Users Discussing About Viant Technology? - [What is Centro DSP?](https://www.g2.com/discussions/what-is-centro-dsp) - [Where is Adelphic located?](https://www.g2.com/discussions/where-is-adelphic-located) - [Is Adelphic a DSP?](https://www.g2.com/discussions/is-adelphic-a-dsp) - 2 comments - [What does Adelphic do?](https://www.g2.com/discussions/what-does-adelphic-do) ### 14. [PlayPlay](https://www.g2.com/products/playplay/reviews) PlayPlay is the video platform built for business. Everything at PlayPlay is designed, developed and supported to give teams the power to create impactful, branded videos in no time, without requiring any editing skills. What you will get with PlayPlay: - Effortless Video Creation: An intuitive platform designed to help anyone find ideas and turn them into videos that drive results in no time. - AI That Gets You: Purposeful AI designed to support every step of your creation workflow — never a gimmick. - Autonomy for Teams, Alignment for the Brand: give teams creative freedom while keeping every video on-brand. - Premium Guidance, Human Support – Strategic expertise and real people to help you make the most of every video. Trusted by over 3,000 companies for product launches, executive announcements, employee updates, and more. **Average Rating:** 4.7/5.0 **Total Reviews:** 311 **How Do G2 Users Rate PlayPlay?** - **Ease of Use:** 9.4/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.1/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.2/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.6/10 (Category avg: 8.2/10) **Who Is the Company Behind PlayPlay?** - **Seller:** [PlayPlay](https://www.g2.com/sellers/playplay) - **Company Website:** https://www.playplay.video - **Year Founded:** 2017 - **HQ Location:** Paris, FR - **Twitter:** @PlayPlayVideo (1,042 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/playplay (203 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Chargée de communication, Community Manager - **Top Industries:** Information Technology and Services, Marketing and Advertising - **Company Size:** 48% Enterprise, 33% Mid-Market #### What Are PlayPlay's Pros and Cons? **Pros:** - Ease of Use (33 reviews) - Video Creation (19 reviews) - Video Quality (15 reviews) - Easy Creation (14 reviews) - Templates (14 reviews) **Cons:** - Limited Customization (11 reviews) - Limited Features (9 reviews) - Editing Difficulties (7 reviews) - Feature Limitations (6 reviews) - Learning Curve (5 reviews) ### What Do G2 Reviewers Say About PlayPlay? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of PlayPlay, enjoying its intuitive interface and accessibility for everyone. - Users love the **ease of video creation** with PlayPlay, enabling quick production of professional-quality content effortlessly. - Users love the **high-quality video output** of PlayPlay, enabling professional-looking results with minimal effort. - Users love the **easy creation** process with PlayPlay, enabling quick production of professional videos without software installation. - Users love the **wide selection of templates** in PlayPlay, allowing for quick and professional video creation. **Cons:** - Users feel that **limited customization** in PlayPlay restricts personalization and makes organizing video assets challenging. - Users find PlayPlay's **limited features** restricting for customization, impacting overall creative flexibility and usability. - Users face **editing difficulties** with integrating brand guidelines and limited advanced features in PlayPlay's simple interface. - Users desire **greater flexibility** in customization options and advanced features for a more tailored video creation experience. - Users note a **challenging learning curve** with PlayPlay, requiring time to master its advanced features and customization options. #### What Are Recent G2 Reviews of PlayPlay? **"[Incredible Impact on Video Creation](https://www.g2.com/survey_responses/playplay-review-12242444)"** **Rating:** 5.0/5.0 stars *— Tania A.* [Read full review](https://www.g2.com/survey_responses/playplay-review-12242444) --- **"[Super Easy to Use with Innovative, Adaptable Screens](https://www.g2.com/survey_responses/playplay-review-12174624)"** **Rating:** 5.0/5.0 stars *— ivolve m.* [Read full review](https://www.g2.com/survey_responses/playplay-review-12174624) --- ### 15. [Basis](https://www.g2.com/products/basis/reviews) Basis is everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns. Basis is more than just streamlined media buying—Basis is a comprehensive and automated digital media platform. Using Basis means you can manage direct, programmatic, search & social through a single interface. With robust business intelligence, workflow automation, search & social integrations, and a top-rated DSP powered by artificial intelligence, it’s a platform you can run your entire digital business on top of. At the heart of Basis is our award-winning, omnichannel DSP built for speed and performance so your programmatic campaigns thrive. With optimizations supported by artificial intelligence, hyper-local targeting, an expansive PMP library, and easy to implement cross-device targeting - Basis was built to make you better. A 2021 AdExchanger Awards Best Education Program winner, our education and training curriculum enable teams to quickly improve their programmatic knowledge and skill sets. Robust fraud and brand protection prevent wasted investments and ensure confidence in your campaign performance. **Average Rating:** 4.5/5.0 **Total Reviews:** 263 **How Do G2 Users Rate Basis?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.6/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 7.9/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.2/10 (Category avg: 8.2/10) **Who Is the Company Behind Basis?** - **Seller:** [Basis Technologies](https://www.g2.com/sellers/basis-technologies) - **Year Founded:** 2001 - **HQ Location:** Chicago, IL - **Twitter:** @basisglobaltech (4,732 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/basis-technologies (1,469 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Digital Marketing Manager, Digital Media Planner - **Top Industries:** Marketing and Advertising, Newspapers - **Company Size:** 64% Small-Business, 28% Mid-Market #### What Are Basis's Pros and Cons? **Pros:** - Account Management (3 reviews) - Ease of Use (3 reviews) - Features (3 reviews) - Helpful (2 reviews) - Insights (2 reviews) **Cons:** - Poor Usability (3 reviews) - Complex User Interface (2 reviews) - Not User-Friendly (2 reviews) - Poor Reporting (2 reviews) - Reporting Issues (2 reviews) ### What Do G2 Reviewers Say About Basis? *AI-generated summary from verified user reviews* **Pros:** - Users value the **outstanding account management** of Basis, praising their proactive support and helpful interactions. - Users find Basis to have a **user-friendly interface** , making navigation and workflow automation seamless and efficient. - Users value the **exceptional customer support** and **wide range of features** that Basis offers for digital marketing. - Users find the **exceptional support** from Basis' account reps invaluable, enhancing their overall experience significantly. - Users value the **excellent reporting metrics** and the clear, practical UI of Basis for inventory management. **Cons:** - Users find the **poor usability** of Basis complicates order processing and reporting, hindering overall efficiency. - Users find the **complex user interface** of Basis outdated and not user-friendly, complicating tasks like report generation. - Users find Basis to be **not user-friendly** , noting complications in processing orders and overall system complexity. - Users find the **poor reporting** in Basis inconvenient, though improvements are in progress for better usability. - Users find the **reporting issues** in Basis inconvenient, though improvements are being actively implemented. #### What Are Recent G2 Reviews of Basis? **"[Effortless Integration and Support Make Basis Stand Out](https://www.g2.com/survey_responses/basis-review-12180293)"** **Rating:** 4.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/basis-review-12180293) --- **"[Great tool, and fantastic team](https://www.g2.com/survey_responses/basis-review-10305690)"** **Rating:** 5.0/5.0 stars *— Jessica C.* [Read full review](https://www.g2.com/survey_responses/basis-review-10305690) --- ### 16. [Epsilon Digital](https://www.g2.com/products/epsilon-digital/reviews) Epsilon Digital is an identity-powered, managed programmatic solution that helps brands turn first-party data and powerful in-house data into measurable growth across the channels that matter most to your customers. We combine data onboarding, targeting, cross-channel activation, and measurement all delivered by a team of experts who operate as an extension of your marketing organization. Whether you’re focused on acquiring new customers, increasing the loyalty of the ones you already have, or any other business goal that helps you get to the place your business needs to be, Epsilon Digital has the right mix of strategies and know-how to help you reach your goals. We can help you: -Find and reach the right people with privacy-forward, person-based audiences that deliver the right message at the right time -Activate across key channels (e.g., CTV, digital video, display, audio, etc -Prove performance with transparent measurement, insights, and ongoing improvement If you’re looking for a partner to simplify execution and accelerate outcomes, without adding operational burden, Epsilon Digital brings the technology, data foundation, and hands-on expertise to deliver results. **Average Rating:** 3.4/5.0 **Total Reviews:** 24 **How Do G2 Users Rate Epsilon Digital?** - **Ease of Use:** 7.1/10 (Category avg: 8.6/10) - **Performance and Reliability:** 7.4/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.3/10 (Category avg: 8.0/10) - **Workflow Capability:** 6.8/10 (Category avg: 8.2/10) **Who Is the Company Behind Epsilon Digital?** - **Seller:** [Epsilon](https://www.g2.com/sellers/epsilon) - **Year Founded:** 1969 - **HQ Location:** Irving, TX - **Twitter:** @EpsilonMktg (6,474 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/epsilon/ (10,374 employees on LinkedIn®) - **Ownership:** NYSE:ADS **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 52% Small-Business, 28% Mid-Market #### What Are Epsilon Digital's Pros and Cons? **Pros:** - Data Insights (4 reviews) - Easy Integrations (4 reviews) - Analytics Insights (3 reviews) - Audience Targeting (3 reviews) - Campaign Management (3 reviews) **Cons:** - Difficult Setup (2 reviews) - Integration Issues (2 reviews) - Audience Limitations (1 reviews) - Complex Interface (1 reviews) - Complex Usability (1 reviews) ### What Do G2 Reviewers Say About Epsilon Digital? *AI-generated summary from verified user reviews* **Pros:** - Users value the **strong analytics and precise audience targeting** of Epsilon Digital, enhancing their campaign effectiveness. - Users appreciate the **easy integrations** of Epsilon Digital, which enhance user experience and system compatibility seamlessy. - Users value the **strong analytics and deep consumer insights** from Epsilon Digital for effective advertising campaign optimization. - Users value the **precise audience targeting capabilities** of Epsilon Digital, enhancing personalized advertising efforts significantly. - Users value the **robust targeting and insights** of Epsilon Digital, enabling highly personalized advertising campaigns. **Cons:** - Users find the **difficult setup** of Epsilon Digital frustrating, especially during onboarding and third-party integrations. - Users find that **integration issues** necessitate additional support, potentially delaying the implementation process for smaller teams. - Users face **limited visibility into data sources** for audience solutions, impacting their ability to optimize strategies effectively. - Users find the **complex interface** daunting, suggesting that better onboarding and tutorials are needed for ease of use. - Users find the **complex usability** of Epsilon Digital makes it challenging for new users to navigate effectively. #### What Are Recent G2 Reviews of Epsilon Digital? **"[A powerful and data-driven platform for digital campaign optimization](https://www.g2.com/survey_responses/epsilon-digital-review-11215888)"** **Rating:** 5.0/5.0 stars *— Belal H.* [Read full review](https://www.g2.com/survey_responses/epsilon-digital-review-11215888) --- **"[Epsilon Digital has the best software for its users](https://www.g2.com/survey_responses/epsilon-digital-review-11206103)"** **Rating:** 5.0/5.0 stars *— Sukrutha G.* [Read full review](https://www.g2.com/survey_responses/epsilon-digital-review-11206103) --- #### What Are G2 Users Discussing About Epsilon Digital? - [What is Epsilon Digital Media Solutions used for?](https://www.g2.com/discussions/what-is-epsilon-digital-media-solutions-used-for) ### 17. [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) From agency to enterprise, the Vendasta platform is the only end-to-end management software for selling digital solutions to local businesses. Consolidate your tech stack, acquire new clients, and bill and fulfill projects—all within a single platform. Vendasta turns complex data and instructions into easy-to-manage AI employees that work across the Vendasta platform, so businesses can grow while staying focused on what they do best. Vendasta’s AI employees come pre-configured with the skills and personality to fit any business. You can easily customize them using simple language too—no coding required. Whether it’s lead capture, automating customer communication, or managing content, the AI employees have you covered. **Average Rating:** 4.5/5.0 **Total Reviews:** 522 **How Do G2 Users Rate Vendasta AI Platform?** - **Ease of Use:** 8.5/10 (Category avg: 8.6/10) **Who Is the Company Behind Vendasta AI Platform?** - **Seller:** [Vendasta](https://www.g2.com/sellers/vendasta) - **Company Website:** https://www.vendasta.com - **Year Founded:** 2008 - **HQ Location:** Saskatchewan - **Twitter:** @Vendasta (3,930 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/203666/ (751 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Management Consulting - **Company Size:** 84% Small-Business, 10% Mid-Market #### What Are Vendasta AI Platform's Pros and Cons? **Pros:** - Helpful (52 reviews) - Customer Support (42 reviews) - Ease of Use (42 reviews) - Features (28 reviews) - Customer Service (26 reviews) **Cons:** - Learning Curve (24 reviews) - Limited Features (18 reviews) - Difficult Learning (16 reviews) - Missing Features (16 reviews) - Complexity (13 reviews) ### What Do G2 Reviewers Say About Vendasta AI Platform? *AI-generated summary from verified user reviews* **Pros:** - Users value the **intuitive design and comprehensive support** of Vendasta AI Platform, significantly improving service delivery and client satisfaction. - Users value the **outstanding customer support** from Vendasta, noting quick responses and a genuinely helpful team. - Users appreciate the **intuitive design** of the Vendasta AI Platform, enhancing their service delivery and client relationships effortlessly. - Users appreciate the **integrated tools and support** of Vendasta AI Platform, enhancing their marketing and SEO efforts efficiently. - Users value the **outstanding customer service** from Vendasta, highlighting dedicated support for onboarding and ongoing assistance. **Cons:** - Users find the **learning curve challenging** , as integrations and automations can feel overly complex and confusing. - Users find Vendasta's **limited features** frustrating, especially with onboarding and complicated integrations affecting their experience. - Users find the **difficult learning curve** of Vendasta AI Platform challenging, particularly with integrations and support resources. - Users are frustrated by **missing features** , such as improved proposals and an intuitive UI without multiple tabs. - Users find the **complexity** of Vendasta AI Platform challenging, leading to frustrations with setup and integrations. #### What Are Recent G2 Reviews of Vendasta AI Platform? **"[Excellent Value, Easy to Use, and AI That Keeps Getting Better](https://www.g2.com/survey_responses/vendasta-ai-platform-review-12695901)"** **Rating:** 4.5/5.0 stars *— Zebulon W.* [Read full review](https://www.g2.com/survey_responses/vendasta-ai-platform-review-12695901) --- **"[Revolutionized Our Client Marketing with Seamless AI Integration](https://www.g2.com/survey_responses/vendasta-ai-platform-review-12265277)"** **Rating:** 5.0/5.0 stars *— Chris H.* [Read full review](https://www.g2.com/survey_responses/vendasta-ai-platform-review-12265277) --- #### What Are G2 Users Discussing About Vendasta AI Platform? - [How has CalendarHero improved your scheduling processes, and what features do you find most useful?](https://www.g2.com/discussions/how-has-calendarhero-improved-your-scheduling-processes-and-what-features-do-you-find-most-useful) - 1 comment - [What is Vendasta used for?](https://www.g2.com/discussions/what-is-vendasta-used-for) - [What is About.Me used for?](https://www.g2.com/discussions/what-is-about-me-used-for) - [What is MatchCraft's AdVantage used for?](https://www.g2.com/discussions/what-is-matchcraft-s-advantage-used-for) - [How do you automate zoom?](https://www.g2.com/discussions/calendarhero-how-do-you-automate-zoom) - 1 comment ### 18. [vidtechy](https://www.g2.com/products/vidtechy/reviews) Grow Your YouTube Channel with VidTechy Your All-in-One YouTube Toolkit: From keyword Research to AI-Powered Channel Growth! Are you tired of spending hours optimizing your YouTube channel with little to no results? Vidtechy simplifies your optimization process, saving you time and effort. Our smart AI keyword research tool finds the right keywords to help channels of all sizes rank higher. It provides personalized keyword suggestions tailored to your channel's unique needs, making it easier to rank well even if your channel is new or has fewer subscribers. With Vidtechy, you can quickly discover the right keywords/topics to grow your audience. Focus on creating great content while Vidtechy handles all your YouTube SEO needs, saving you time and boosting your rankings, engagement, and growth. **Average Rating:** 4.7/5.0 **Total Reviews:** 48 **How Do G2 Users Rate vidtechy?** - **Ease of Use:** 8.7/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.8/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.2/10) **Who Is the Company Behind vidtechy?** - **Seller:** [Vidtechy](https://www.g2.com/sellers/vidtechy) - **Year Founded:** 2021 - **HQ Location:** Chennai, IN - **Twitter:** @vidtechy (6 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/80253336 (2 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Owner - **Top Industries:** Marketing and Advertising - **Company Size:** 98% Small-Business, 2% Enterprise #### What Are vidtechy's Pros and Cons? **Pros:** - Ease of Use (2 reviews) - Features (2 reviews) - Analytics (1 reviews) - Easy Creation (1 reviews) - Efficiency (1 reviews) **Cons:** - Dashboard Issues (1 reviews) ### What Do G2 Reviewers Say About vidtechy? *AI-generated summary from verified user reviews* **Pros:** - Users find the **ease of use** of Vidtechy remarkable, enjoying seamless integration and efficient tools for YouTube growth. - Users love Vidtechy's **rich feature set** , especially the accurate keyword explorer and user-friendly thumbnail maker. - Users appreciate the **keyword explorer** of Vidtechy, finding it accurate and insightful for growing their YouTube channels. - Users value the **easy creation tools** of Vidtechy, enhancing their YouTube channel growth with effective features. - Users appreciate the **efficiency** of VidTechy, noting its fast performance and seamless integration for YouTube video creation. **Cons:** - Users feel the **dashboard needs an update** for a more coherent experience and to avoid tool fragmentation. #### What Are Recent G2 Reviews of vidtechy? **"[VidTechy has developed a comprehensive approach to optimize its YouTube project.](https://www.g2.com/survey_responses/vidtechy-review-11406758)"** **Rating:** 4.0/5.0 stars *— Lu A.* [Read full review](https://www.g2.com/survey_responses/vidtechy-review-11406758) --- **"[Rocking the YouTube SEO World!](https://www.g2.com/survey_responses/vidtechy-review-11402825)"** **Rating:** 5.0/5.0 stars *— Shea O.* [Read full review](https://www.g2.com/survey_responses/vidtechy-review-11402825) --- ### 19. [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) Google's DoubleClick™ provides ad management and ad serving solutions to companies that buy, create, or sell digital advertising. The world's top marketers, publishers, ad networks, and agencies use DoubleClick platforms as the foundation for their digital marketing. With deep expertise in ad serving, media planning, search management, rich media, video, and mobile, DoubleClick platforms help customers execute digital media strategies more effectively. **Average Rating:** 4.1/5.0 **Total Reviews:** 278 **How Do G2 Users Rate Google Marketing Platform?** - **Ease of Use:** 7.9/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 7.8/10 (Category avg: 8.0/10) - **Workflow Capability:** 7.9/10 (Category avg: 8.2/10) **Who Is the Company Behind Google Marketing Platform?** - **Seller:** [Google](https://www.g2.com/sellers/google) - **Year Founded:** 1998 - **HQ Location:** Mountain View, CA - **Twitter:** @google (31,899,995 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1441/ (341,888 employees on LinkedIn®) - **Ownership:** NASDAQ:GOOG **Who Uses This Product?** - **Who Uses This:** Account Manager - **Top Industries:** Marketing and Advertising, Internet - **Company Size:** 47% Mid-Market, 27% Enterprise #### What Are Google Marketing Platform's Pros and Cons? **Pros:** - Features (4 reviews) - Campaign Management (3 reviews) - Ease of Use (3 reviews) - Efficiency (3 reviews) - Performance Results (3 reviews) **Cons:** - Complexity (3 reviews) - Learning Curve (3 reviews) - Complex Setup (2 reviews) - Difficult Setup (2 reviews) - Expensive (2 reviews) ### What Do G2 Reviewers Say About Google Marketing Platform? *AI-generated summary from verified user reviews* **Pros:** - Users love the **integration of marketing tools** in Google Marketing Platform, streamlining data and campaign management effectively. - Users value the **integrated campaign management** features of Google Marketing Platform, simplifying data-driven decision-making across marketing efforts. - Users appreciate the **ease of use** of Google Marketing Platform, streamlining data management and decision-making processes. - Users appreciate the **efficiency** of Google Marketing Platform, seamlessly integrating data and tools for smarter marketing decisions. - Users appreciate the **powerful performance tracking** of Google Marketing Platform, enhancing data-driven decision-making with a unified approach. **Cons:** - Users find the **complexity of the interface** overwhelming, especially for beginners unfamiliar with analytics or ad tech tools. - Users find the **steep learning curve** of Google Marketing Platform challenging, especially for beginners unfamiliar with analytics tools. - Users find the **complex setup** challenging, particularly for beginners unfamiliar with analytics or ad tech tools. - Users find the **difficult setup** of Google Marketing Platform challenging, especially for those new to analytics and ad tech. - Users find Google Marketing Platform **expensive** compared to alternatives, and it may overwhelm smaller teams with unused features. #### What Are Recent G2 Reviews of Google Marketing Platform? **"[Essential suite for web marketing](https://www.g2.com/survey_responses/google-marketing-platform-review-11590167)"** **Rating:** 4.0/5.0 stars *— Michele C.* [Read full review](https://www.g2.com/survey_responses/google-marketing-platform-review-11590167) --- **"[Unified Marketing Insights with a Steep Learning Curve](https://www.g2.com/survey_responses/google-marketing-platform-review-12360402)"** **Rating:** 4.0/5.0 stars *— Rohit K.* [Read full review](https://www.g2.com/survey_responses/google-marketing-platform-review-12360402) --- #### What Are G2 Users Discussing About Google Marketing Platform? - [What is Google Marketing Platform used for?](https://www.g2.com/discussions/what-is-google-marketing-platform-used-for) ### 20. [EX.CO](https://www.g2.com/products/ex-co/reviews) EX.CO is the smarter video technology company harnessing the power of machine learning to maximize revenue across every screen—web, mobile apps, CTV, and DOOH. As a trusted partner to leading media organizations worldwide—including Advance Local, Hearst Newspapers, Motorsport Network, The Arena Group, and Ziff Davis—EX.CO sets the standard for video monetization with its online video platform and AI-driven yield engine, built for growth, control, and transparency. Since 2012, EX.CO has been shaping the future of video. Headquartered in New York City with a global team, the company is proudly backed by The Walt Disney Company, Saban Ventures, Viola Group, 83North, and others. **Average Rating:** 4.3/5.0 **Total Reviews:** 23 **How Do G2 Users Rate EX.CO?** - **Ease of Use:** 8.4/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.4/10 (Category avg: 8.5/10) **Who Is the Company Behind EX.CO?** - **Seller:** [EX.CO](https://www.g2.com/sellers/ex-co) - **Year Founded:** 2012 - **HQ Location:** New York, US - **Twitter:** @EXCOPlatform (196 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/excoplatform/ (262 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 40% Mid-Market, 36% Small-Business #### What Are EX.CO's Pros and Cons? **Pros:** - Customer Support (9 reviews) - Customer Satisfaction (7 reviews) - Business Growth (6 reviews) - Platform Capabilities (5 reviews) - Ease of Use (4 reviews) **Cons:** - Dashboard Issues (2 reviews) - Analytics Limitations (1 reviews) - Cost Limitations (1 reviews) - Learning Curve (1 reviews) - Limited Geographic Data (1 reviews) ### What Do G2 Reviewers Say About EX.CO? *AI-generated summary from verified user reviews* **Pros:** - Users praise the **exceptional customer support** from EX.CO, highlighting their responsiveness and proactive assistance throughout implementation. - Users value EX.CO for its **exceptional customer satisfaction** , emphasizing outstanding support, customization, and strategic insights. - Users value the **immediate revenue impact** and exceptional customer service provided by EX.CO, enhancing business growth. - Users appreciate the **flexibility and monetization support** of EX.CO, enhancing their video deployment and revenue potential. - Users praise the **ease of use** of EX.CO, highlighting simple setup and responsive customer support throughout implementation. **Cons:** - Users feel the **dashboard issues** hinder their ability to analyze video performance and overall metrics effectively. - Users note the **analytics limitations** in EX.CO's dashboard, impacting insights on audience and revenue performance. - Users face **cost limitations** with EX.CO, affecting the availability of tailored syndicated content for hyper-local needs. - Users face a **short learning curve** while optimizing placements and demand, but support from EX.CO helps mitigate this issue. - Users find the **limited geographic data** a significant drawback, hindering access to tailored syndicated content. #### What Are Recent G2 Reviews of EX.CO? **"[Seamless Video Monetisation with Excellent Support](https://www.g2.com/survey_responses/ex-co-review-12307406)"** **Rating:** 5.0/5.0 stars *— Petra C.* [Read full review](https://www.g2.com/survey_responses/ex-co-review-12307406) --- **"[Exceptional Support and Strategic Vision Elevate Our Experience](https://www.g2.com/survey_responses/ex-co-review-12114614)"** **Rating:** 4.5/5.0 stars *— Mike I.* [Read full review](https://www.g2.com/survey_responses/ex-co-review-12114614) --- ### 21. [Cape.io](https://www.g2.com/products/cape-io/reviews) Cape.io is the first Intelligent Campaign Automation platform that unifies the entire campaign lifecycle. By embedding AI and automated compliance from creative inception to activation, Cape.io enables advertisers to launch more effective, personalized, and high-impact campaigns faster across all media channels, and with less risk. Its core use cases include advanced TV, AI-powered creative automation, and robust validation solutions. **Average Rating:** 4.5/5.0 **Total Reviews:** 16 **How Do G2 Users Rate Cape.io?** - **Ease of Use:** 9.4/10 (Category avg: 8.6/10) - **Performance and Reliability:** 7.2/10 (Category avg: 8.5/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Cape.io?** - **Seller:** [Cape.io](https://www.g2.com/sellers/cape-io) - **Company Website:** https://cape.io/ - **Year Founded:** 1996 - **HQ Location:** London, England, United Kingdom - **LinkedIn® Page:** https://www.linkedin.com/company/cape-io/ (298 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 44% Mid-Market, 31% Small-Business #### What Are Recent G2 Reviews of Cape.io? **"[Stronger Campaigns and Proposals with More Creative Freedom](https://www.g2.com/survey_responses/cape-io-review-12884770)"** **Rating:** 4.5/5.0 stars *— Mike V.* [Read full review](https://www.g2.com/survey_responses/cape-io-review-12884770) --- **"[Intuitive, Refined UI That’s Easy to Use](https://www.g2.com/survey_responses/cape-io-review-12781098)"** **Rating:** 4.0/5.0 stars *— Verified User in Apparel & Fashion* [Read full review](https://www.g2.com/survey_responses/cape-io-review-12781098) --- ### 22. [Roku OneView (formerly Dataxu)](https://www.g2.com/products/roku-oneview-formerly-dataxu/reviews) A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform. **Average Rating:** 3.8/5.0 **Total Reviews:** 85 **How Do G2 Users Rate Roku OneView (formerly Dataxu)?** - **Ease of Use:** 7.1/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.0/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 10.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 7.1/10 (Category avg: 8.2/10) **Who Is the Company Behind Roku OneView (formerly Dataxu)?** - **Seller:** [Roku](https://www.g2.com/sellers/roku) - **Year Founded:** 2002 - **HQ Location:** San Jose, CA - **Twitter:** @Roku (247,565 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/50076/ (4,365 employees on LinkedIn®) - **Ownership:** NASDAQ:ROKU **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Hospital & Health Care - **Company Size:** 41% Mid-Market, 31% Small-Business #### What Are Recent G2 Reviews of Roku OneView (formerly Dataxu)? **"[AEG TV on Roku advertising](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-7070634)"** **Rating:** 5.0/5.0 stars *— Monetia S.* [Read full review](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-7070634) --- **"[Great platform for OTT buys](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-1245930)"** **Rating:** 4.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-1245930) --- #### What Are G2 Users Discussing About Roku OneView (formerly Dataxu)? - [What is your experience with Roku OneView for programmatic advertising, and what improvements could be made?](https://www.g2.com/discussions/what-is-your-experience-with-roku-oneview-for-programmatic-advertising-and-what-improvements-could-be-made) - [What is Roku OneView (formerly Dataxu) used for?](https://www.g2.com/discussions/what-is-roku-oneview-formerly-dataxu-used-for) ### 23. [Agentio](https://www.g2.com/products/agentio/reviews) Agentio simplifies creator-led advertising by making it easy to buy ad reads from top YouTube creators. You can manage your campaigns effortlessly, ensuring you reach your target audience with engaging, authentic content. Drive higher conversions and sales while benefiting from direct integration with creators who resonate with your brand. - Identify conversions driven by creator content on Agentio - Track conversion revenue to measure return on ad spend (ROAS) - Evaluate campaign results and adjust strategies for higher conversions Designed for performance marketers, Agentio streamlines the entire workflow—from creator discovery and bidding to content approval and performance tracking. Brands use Agentio to run high-trust, in-content YouTube integrations at scale—turning word-of-mouth into a measurable, repeatable growth channel. **Average Rating:** 4.9/5.0 **Total Reviews:** 66 **How Do G2 Users Rate Agentio?** - **Ease of Use:** 9.6/10 (Category avg: 8.6/10) - **Performance and Reliability:** 9.8/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 6.7/10 (Category avg: 8.0/10) - **Workflow Capability:** 9.4/10 (Category avg: 8.2/10) **Who Is the Company Behind Agentio?** - **Seller:** [Agentio](https://www.g2.com/sellers/agentio) - **Company Website:** https://www.agentio.com - **Year Founded:** 2023 - **HQ Location:** Brooklyn, US - **LinkedIn® Page:** https://www.linkedin.com/company/agentio-hq (66 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Talent Manager - **Top Industries:** Marketing and Advertising, Entertainment - **Company Size:** 61% Small-Business, 12% Mid-Market #### What Are Agentio's Pros and Cons? **Pros:** - Ease of Use (47 reviews) - Customer Support (31 reviews) - Efficiency (28 reviews) - Helpful (28 reviews) - Time-saving (24 reviews) **Cons:** - Limited Offers (6 reviews) - Creator Issues (5 reviews) - Expensive (5 reviews) - Adjustment Issues (4 reviews) - Campaign Management (4 reviews) ### What Do G2 Reviewers Say About Agentio? *AI-generated summary from verified user reviews* **Pros:** - Users commend the **intuitive interface** of Agentio, making management of sponsorships seamless and straightforward. - Users value the **exceptional customer support** from Agentio, making setup and ongoing assistance seamless and effective. - Users appreciate the **efficiency** of Agentio, which streamlines talent-brand collaboration and enhances project management seamlessly. - Users commend the **exceptional helpfulness and responsiveness** of the Agentio team, enhancing their overall experience and success. - Users appreciate the **time-saving features** of Agentio, facilitating efficient campaign management and seamless communication. **Cons:** - Users find the **limited offers** frustrating, wishing for better pricing flexibility and more timely notifications for opportunities. - Users face frustrating **negotiation issues** , with slow brand responses impacting campaign efficiency and deal outcomes. - Users find Agentio **expensive** with low competitive rates, leading to frustration over missed opportunities and deal flexibility. - Users express a desire for improved **adjustment options** in negotiations and messaging before accepting deals on Agentio. - Users find the **negotiation process awkward** and express frustration over missing deals due to slow responses. #### What Are Recent G2 Reviews of Agentio? **"[A fantastic platform for streamlining negotiation!](https://www.g2.com/survey_responses/agentio-review-12034136)"** **Rating:** 5.0/5.0 stars *— Sophie R.* [Read full review](https://www.g2.com/survey_responses/agentio-review-12034136) --- **"[Streamlined Creator Partnerships with Minimal Learning Curve](https://www.g2.com/survey_responses/agentio-review-12002583)"** **Rating:** 5.0/5.0 stars *— Olivia H.* [Read full review](https://www.g2.com/survey_responses/agentio-review-12002583) --- ### 24. [Spirable](https://www.g2.com/products/spirable/reviews) Spirable is a dynamic creative and video platform that empowers brands and agencies to create, scale and optimise highly relevant and personalised video content across social, CRM, messenger and display channels. Spirable’s pioneering self-serve technology connects hundreds of unique data integrations with on-brand templates to create thousands of uniquely tailored videos that resonate deeply and drive action from awareness to conversion and loyalty. Resulting in increased ROI and decreased cost and resources. Spirable works with world leading brands across 50 countries and is a Facebook Marketing Partner. **Average Rating:** 4.5/5.0 **Total Reviews:** 14 **How Do G2 Users Rate Spirable?** - **Ease of Use:** 8.8/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.6/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.0/10 (Category avg: 8.0/10) - **Workflow Capability:** 9.4/10 (Category avg: 8.2/10) **Who Is the Company Behind Spirable?** - **Seller:** [Genius Sports Group](https://www.g2.com/sellers/genius-sports-group) - **Year Founded:** 2001 - **HQ Location:** London, England, United Kingdom - **Twitter:** @GeniusSports (11,089 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/geniussports (3,045 employees on LinkedIn®) - **Ownership:** NYSE: GENI **Who Uses This Product?** - **Company Size:** 40% Small-Business, 33% Enterprise #### What Are Recent G2 Reviews of Spirable? **"[Makes it easy to project on videos, it's amazing!](https://www.g2.com/survey_responses/spirable-review-8282680)"** **Rating:** 4.5/5.0 stars *— mercado l.* [Read full review](https://www.g2.com/survey_responses/spirable-review-8282680) --- **"[Spirable Product Details](https://www.g2.com/survey_responses/spirable-review-8344981)"** **Rating:** 5.0/5.0 stars *— Sneha T.* [Read full review](https://www.g2.com/survey_responses/spirable-review-8344981) --- #### What Are G2 Users Discussing About Spirable? - [What is Spirable used for?](https://www.g2.com/discussions/what-is-spirable-used-for) ### 25. [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more. **Average Rating:** 4.1/5.0 **Total Reviews:** 373 **How Do G2 Users Rate Innovid?** - **Ease of Use:** 7.9/10 (Category avg: 8.6/10) - **Performance and Reliability:** 7.8/10 (Category avg: 8.5/10) - **Close Ecosystem API:** 8.8/10 (Category avg: 8.0/10) - **Workflow Capability:** 7.9/10 (Category avg: 8.2/10) **Who Is the Company Behind Innovid?** - **Seller:** [Mediaocean](https://www.g2.com/sellers/mediaocean) - **Company Website:** https://www.mediaocean.com - **Year Founded:** 1967 - **HQ Location:** New York, NY - **Twitter:** @TeamMediaocean (9,812 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/20282/ (1,133 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Social Media Coordinator, Social Media Strategist - **Top Industries:** Marketing and Advertising, Online Media - **Company Size:** 43% Enterprise, 42% Mid-Market #### What Are Innovid's Pros and Cons? **Pros:** - Ease of Use (14 reviews) - User Interface (9 reviews) - Campaign Management (8 reviews) - Ad Management (7 reviews) - Intuitive (7 reviews) **Cons:** - Learning Curve (6 reviews) - Steep Learning Curve (5 reviews) - Time-Consuming (5 reviews) - Time-Consumption (5 reviews) - Campaign Management (4 reviews) ### What Do G2 Reviewers Say About Innovid? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Innovid, finding it simple to manage ad campaigns effectively. - Users appreciate the **intuitive and user-friendly interface** of Innovid, facilitating quick campaign setup and operation. - Users appreciate the **intuitive and organized campaign management** of Innovid, streamlining ad processes and enhancing performance tracking. - Users value the **intuitive interface** of Innovid, making ad campaign management easy and organized across platforms. - Users value Innovid for its **intuitive interface** , facilitating smooth navigation and seamless campaign management. **Cons:** - Users face a **steep learning curve** with Innovid, leading to frustration during setup and campaign management. - Users face a **steep learning curve** with Innovid, often requiring extensive time and support for effective use. - Users find Innovid to be **time-consuming** due to a steep learning curve and slow ticket response processes. - Users face **significant time-consumption** issues with Innovid due to lengthy support responses and a challenging learning curve. - Users find **upload inefficiencies** and complicated processes hinder their ability to manage campaigns effectively with Innovid. #### What Are Recent G2 Reviews of Innovid? **"[Reliable, Intuitive and Always improving with each update](https://www.g2.com/survey_responses/innovid-review-11786764)"** **Rating:** 5.0/5.0 stars *— vaishali .* [Read full review](https://www.g2.com/survey_responses/innovid-review-11786764) --- **"[Innovid Review from Adops Associate POV](https://www.g2.com/survey_responses/innovid-review-11782236)"** **Rating:** 4.5/5.0 stars *— Gandharva P.* [Read full review](https://www.g2.com/survey_responses/innovid-review-11782236) --- #### What Are G2 Users Discussing About Innovid? - [What is Flashtalking by Mediaocean used for?](https://www.g2.com/discussions/what-is-flashtalking-by-mediaocean-used-for) ## What Is Video Advertising Software? [Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech) ## What Software Categories Are Similar to Video Advertising Software? - [Display Advertising Software](https://www.g2.com/categories/display-advertising) - [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising) - [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising) --- ## How Do You Choose the Right Video Advertising Software? ### What You Should Know About Video Advertising Software ### What is Video Advertising Software? Before beginning any advertising endeavor, you must determine your advertising strategy. This includes setting (or being aware of) your advertising budget, knowing your target audience, outlining goals and desired outcomes, and determining your key performance indicators (KPIs). Video advertising enables marketers to share their company’s story by delivering extremely relevant content in an engaging manner with a greater audience reach. This type of advertising can be leveraged within a [cross-channel advertising](https://www.g2.com/categories/cross-channel-advertising) strategy to connect consumers across social media advertising, display advertising, and search advertising. Video advertisements come in a variety of formats, each with different advantages and disadvantages. Understand which ad formats you want to use and ensure that the platforms you are considering support them. Video advertising software platforms do not all have access to the same ad inventory, and you should take note of the [ad network](https://www.g2.com/categories/ad-network) and ad exchanges that can be accessed with the platforms you’re considering. This will help ensure your ads can be placed in front of your target audience. Depending on your company size, campaign strategy, and ad budget, you may need to account for how effectively video advertising can scale. Not every product handles large amounts of ads equally, so make sure you have a clear picture of a software’s limits before making a decision. Listed below are different kinds of video ads you can consider including in your campaign strategy: **In-stream —** This type of video advertising relies on the existence of other video content and can be displayed to your specified target audience. In-stream ads are tied to publisher content, which allows your company to home in on the right audience and boost brand awareness and user engagement. These video ads are shorter in nature, typically 15–30 seconds, and usually include a “skip this ad" feature since it interrupts a consumer’s video experience. There are three main types of in-stream ads: linear ads, non-linear ads, and companion ads. Linear video ads interrupt main video content and take up the entire video screen. Pre-roll linear ads are shown before the video content, mid-roll linear ads are played in the middle of the video content and resemble commercial breaks, and post-roll linear ads play at the end of a video. Post-roll video ads are useful when a consumer is watching a series of videos at one time. Finally, linear video ads can contain interactive components, like clicking for more information or downloading a piece of content. In contrast, nonlinear video ads, or overlay video ads, play without interrupting the main video’s stream. These ads will only cover a portion of the screen and will overlay the main video. If a consumer does not interact with a nonlinear ad, it will minimize in size or disappear altogether while the main video continues to play. Unlike the first two types of in-stream ads, companion video ads play around the main video but on the same webpage. These are the least disruptive of the three types, as they play alongside another video but never appear on their own. **Outstream —** Outstream video ads are far less intrusive than in-stream video ads because they are served outside of a video player. One huge benefit of outstream video ads for marketers and advertisers is that they don’t have to worry about their ads not being seen. Outstream ads only play when they are completely in view, and they pause when someone scrolls away from them. Because outstream ads are closely related to the other content on the screen, they are sometimes called native video ads because they look natural alongside the other content; these ads can be integrated with other [native advertising software](https://www.g2.com/categories/native-advertising). Finally, outstream videos, also known as in-read videos, are triggered to play when they are within the reading area of the page’s content. **In-banner —** More disruptive than outstream video ads, in-banner video ads are typically set to autoplay when you open a website, appearing at the top, bottom, or sides of a webpage. In-banner ads can be leveraged in parallel with display advertising software and can redirect consumers to a brand’s website or targeted landing page. Key Benefits of Video Advertising Software - Programmatically purchase video ads across the entire web with ease - Display your content with engaging videos that your audience wants to watch, which will increase involvement and click-through rates (CTR) - Zone in on your desired audience through a wide range of targeting methods and hyperpersonalization - Increase efficiency in your video advertising trafficking by using bulk edit and upload features - Keep an eye on campaign performance by tracking views, impressions, and conversions - Increase brand awareness, sales, and retention ### Why Use Video Advertising Software? Using video as an advertising form will not only boost engagement with your target audience, but it will also increase interactivity and trust with your consumers. Types of video advertisements that can assist you in increasing interactivity and brand recognition include product feature videos, tutorial videos, customer testimonial videos, and many more. Video advertising can help companies in an abundance of ways, including: **Transparency and brand safety —** You want a platform that is going to give you an accurate and holistic picture of where your ads are running. This helps immensely in tracking the actual ROAS of your campaigns and detecting fraudulent impressions caused by bots. Furthermore, you need to know what types of websites are running your ads. This may be less of a concern for some industries than for others, but most brands need a software package that can ensure their ads are only being displayed on brand-friendly sites. **Mobile advertising —** Video advertising and mobile advertising go hand in hand. The video format enables brands to connect with their consumers in a more natural way, and mobile advertising enables that connection to occur where consumers are—their mobile devices. Smartphones allow people to consume videos on the go, which provides a more immersive, personalized experience. This personalization helps marketers increase brand awareness, lead generation, and conversion rates. **Shareability —** Video can be leveraged throughout your social media advertising efforts, as social media platforms make it inherently easier to share content, especially video. Not only do social media platforms help people easily share videos, which exponentially increases that video’s exposure, it also provides other benefits for marketers. One huge benefit is that sponsored videos look extremely similar to organic content in social media feeds (i.e. other text posts, images, and videos that are being shared on those platforms by the people you follow). As a result, those videos will have additional shares, likes, and comments. Additionally, social media assists marketers with the storytelling aspect of their video ads, which will help consumers build an emotional connection with that brand. Marketers will then be able to tee up video ads that will resonate with their target audiences. ### Who Uses Video Advertising Software? Video advertising can help companies showcase their brand story all while entertaining their consumers. Video ads can also help companies build awareness of their latest products, as well as increase customer advocacy efforts by highlighting customer testimonial videos. The following users are most likely to use video advertising software: **Marketers —** Digital marketers are typically involved with video advertising strategies, but marketing generalists could also use video advertising software if a company didn’t have specialized marketing functions. Marketers can leverage video advertising as a way to convey their brand’s message in a short amount of time. Additionally, video is an exceptional medium to strengthen brand identity due to consistency in branding and design. As video is more engaging than the typical text ad, marketers use video advertising software to increase brand recall among its consumers. **Ad agencies —** If a company doesn’t have a dedicated marketing function focused on advertising, it can decide to outsource help with an ad agency. Ad agencies employ industry experts that will help with the production, promotion, and management of video ads. Additionally, an ad agency will ensure that your company’s branding is consistent throughout all of your video advertising efforts. ### Video Advertising Software Features Video ads create the opportunity to build a more entertaining experience for consumers to interact with a brand’s content. Video advertising software can help you target your desired audience based on personal preferences and behavioral patterns. **Real-time bidding capabilities —** Video advertisements can be bought in real time through a process called real-time bidding (RTB). This allows ads to be more targeted, as they are bought on an impression-by-impression basis as the webpage loads. Purchasing advertisements in real time requires the use of a [demand side platform](https://www.g2.com/categories/demand-side-platform-dsp), which may or may not be packaged with video advertising software. If you wish to purchase video ads in the RTB environment, the products you are considering must have DSP capabilities. **Integrations —** Your advertising platform will need to integrate with a variety of other software your company already uses. From [other digital advertising software](https://www.g2.com/categories/other-digital-advertising) and [data management platforms](https://www.g2.com/categories/data-management-platform-dmp) to [marketing automation software](https://www.g2.com/categories/marketing-automation), making sure a product can integrate with existing software will help provide a more comprehensive and holistic view of your data. **Bulk editing and uploading —** Bulk editing and uploading will save you time when launching video ads as you can simultaneously update several videos at once across one or multiple campaigns. Additionally, bulk uploading provides the capability to make offline changes to a spreadsheet that can include your creative, keywords, targeted personas/groups, etc. **Brand safety —** This feature is important when ensuring brand consistency across multiple platforms. Video advertising software that offers this feature will protect your brand so it doesn’t appear on websites or in articles or videos that will conflict with your brand’s image, mission, and values. **Targeting —** With the help of the integration feature mentioned above, video advertising software can offer tools that will allow you to target your desired audience with more relevant messaging and engaging videos. **Workflow capability —** Workflow capabilities streamline the process of creating, launching, managing, and tracking the success of your video advertising campaigns. With this feature, you will be able to view the status of your video ad, choose your video ad placement, and review the performance of the campaign. **Campaign dashboard —** It’s important to optimize your video ads over time, whether that includes tactics like shortening the length of your video or altering the video’s content to further personalize it to your audience. A campaign dashboard is a feature that will assist you in optimizing your videos and track your video ad performance. Metrics that can be included in this dashboard include views, average watch time, click-through rate (CTR), reach, and frequency. ### Trends Related to Video Advertising Software **Artificial intelligence (AI) —** While not a new trend as a whole, AI enables marketers to further hyperpersonalize video advertisements for their targeted audience. Since video ads help build strong connections with consumers, it’s important that those connections are targeted to people’s demographics, preferences, location, etc. AI offers real-time feedback on video ad campaigns, as opposed to marketers manually having to pull and generate data. Some of the data points that AI can offer up include where in a video a customer drops off and video ad interaction times, which in turn will help marketers determine the audience to target next. ### Potential Issues with Video Advertising Software While video advertising software can help you streamline and measure the effectiveness of your video advertising initiatives, it may or may not be able to protect you from ad fraud. Ad fraud is a scam where people take advantage of advertisers by making them pay for something that doesn’t correlate with specified campaign metrics. Examples of ad fraud include click fraud, domain spoofing, pixel stuffing, and many others. Click fraud generates fake traffic through the automated use of clicking programs, which in turn charges the advertiser for no results. Domain spoofing occurs when someone misrepresents a domain where an ad is placed as that of a high-performing webpage. Finally, pixel stuffing takes place when ads are placed within pixels on a website, which then displays a registered impression to an advertiser. Unfortunately, because the ad is in a pixel, consumers aren’t actually seeing the ad, but the advertiser is being charged for that impression. ### Software and Services Related to Video Advertising Software **Display advertising software —** Video advertising can be used in tandem with a display advertising strategy. Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and video ads. Many display advertising tools also offer cross-channel functionalities across search, video, mobile, and social media channels. **Social media advertising software —** Social media advertising software helps companies advertise on social media sites such as Facebook, Instagram, Twitter, and LinkedIn. Advertisers can use video ads throughout social media platforms as sponsored posts to drive both brand awareness and direct response initiatives. For example, a video advertisement may appear in the “stories" portion of Instagram, which at first glance will look like all the other content displayed in your Instagram stories. **Mobile advertising software —** Not only are more and more consumers on social media, but they predominantly interact with social media platforms on their mobile devices. This makes mobile advertising a natural fit to launch video advertisements. If you’re thinking of initiating a mobile advertising campaign that includes video ads, make sure the tool you choose can accommodate a video strategy. **Native advertising software —** This type of software helps advertisers buy and manage ads that are formatted similarly to a website’s content, which in turn more accurately adhere to consumers’ media consumption habits. As mentioned previously, outstream video ads are referred to as native ads because they look natural alongside the main content on a website. Video advertising can be used within a native advertising strategy.