--- title: StackAdapt Reviews meta_title: 'StackAdapt Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 897 reviews by the users' company size, role or industry to find out how StackAdapt works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 897 scale: '5' date_modified: '2026-08-05' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # StackAdapt Reviews **Vendor:** StackAdapt **Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) **Average Rating:** 4.7/5.0 **Total Reviews:** 897 ## About StackAdapt StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM. ## StackAdapt Pros & Cons **What users like:** - Users commend StackAdapt for its **ease of use** , allowing seamless campaign setup and efficient management. (121 reviews) - Users commend StackAdapt's **superior customer support** , highlighting proactive assistance and innovative strategies for effective campaign management. (116 reviews) - Users praise the **exceptionally helpful team** at StackAdapt, enhancing campaign management and client interactions through strategic insights. (98 reviews) - Users appreciate the **exceptional support** from StackAdapt's team, enhancing their advertising campaigns and client interactions effectively. (87 reviews) - Users value the **user-friendly interface** and powerful targeting options of StackAdapt for efficient ad campaign management. (77 reviews) - Users value the **user-friendly campaign management** of StackAdapt, appreciating its intuitive features and effective support team. (68 reviews) - Campaigns (61 reviews) - Audience Targeting (57 reviews) - Setup Ease (55 reviews) - Targeting (46 reviews) **What users dislike:** - Users find the **reporting limitations** of StackAdapt challenging, requiring custom pulls and complicating budget management. (26 reviews) - Users find the **reporting process cumbersome** , often needing support for custom data pulls and complex organization. (21 reviews) - Users find the **budget management** process complex and the billing limits frustrating for effective financial planning. (20 reviews) - Users find **limited reporting capabilities** in StackAdapt, often requiring custom support pulls for straightforward data access. (19 reviews) - Users find that **reporting can be convoluted** , requiring support for custom pulls and extra effort to organize data. (19 reviews) - Users find the **steep learning curve** of StackAdapt challenging despite available onboarding support and detailed capabilities. (18 reviews) - Users note **limited features** in StackAdapt, particularly in audience creation and forecasting tools, impacting usability. (18 reviews) - Poor Interface Design (15 reviews) - Expensive (12 reviews) - Navigation Issues (12 reviews) ## StackAdapt Reviews ### 1. DSP With All The Power Behind The Scenes But Ease Of Use On The Surface **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2024 **What do you like best about StackAdapt?** Stackadapts user interface clears the other DSPs I have used in the past. The campaign flow ensures you never miss any of the steps. Their customer support team has stayed with us every step of the way and helped us onboard quickly when we started. **What do you dislike about StackAdapt?** No initial dislikes of the platform, some of the campaign set-up options required additional background from the StackAdapt team. However, once they explained the details, it was easy to keep moving along in the campaign set-up. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt helps us provide quality channels from a DSP for several clients in our book of business. It also allows our account managers to easily set up and monitor campaigns due to the easy user interface. StackAdapt's creative upload feature makes it easy for us to add large numbers of creative in one fell swoop, allowing us to test multiple messages. ### 2. StackAdapt Review - Programmatic Senior Manager @ Monks **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** February 11, 2025 **What do you like best about StackAdapt?** Customer service and the platform's ease of use! **What do you dislike about StackAdapt?** nothing comes to mind! team has been pivotal in setting up campaigns across my b2b accounts **What problems is StackAdapt solving and how is that benefiting you?** My clients dont have large budgets - so think StackAdapt does a great job of letting mid-size advertisers access programmatic and all of its capabilities. ### 3. Its amazing plaform if you are planning to reach out to larger set of audiences **Rating:** 4.5/5.0 stars **Reviewed by:** Hardik G. | Head of Digital Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 04, 2024 **What do you like best about StackAdapt?** - The capability to reach a large set of audiences with multiple targeting options that are an outstanding feature. - The technology page content AI they have is excellent and helps us tor reach more targeted customer **What do you dislike about StackAdapt?** - So of the existing audiences which they have is quite broad so its hard to control where our ads is showing. However, on other side you can do that with optimisations and bid adjustment so withs work out. **What problems is StackAdapt solving and how is that benefiting you?** - Reach out large set of audience at cheaper cost than traditional marketing. ### 4. Valuable Self-Serve Solution for Small Teams **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2024 **What do you like best about StackAdapt?** We made the switch to StackAdapt from Basis a few years ago. The comfortable interface and accessibilty have been a big plus. With no minimums, we've been able to onboard accounts of all sizes and deliver great results. The platform offers unique targeting capabilities for niche industries. Our account managers go above and beyond to help us meet our goals. **What do you dislike about StackAdapt?** I'd love if they supported integrations with more reporting tools. **What problems is StackAdapt solving and how is that benefiting you?** Their multi-channel support and added value offers for launching new channels are huge benefits when consulting clients on account expansion opportunities. ### 5. Strategic programmatic partners **Rating:** 5.0/5.0 stars **Reviewed by:** Lindsay G. | Vice President, Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2025 **What do you like best about StackAdapt?** Platform capability and excellent customer service. Our reps are true partners - they are attentive, strategic and supportive. Platform is easy to use. **What do you dislike about StackAdapt?** More robust reporting capabilities would be an asset. **What problems is StackAdapt solving and how is that benefiting you?** Access to premium inventory, specifically for connected TV. ### 6. Great communications and really helpful, knowledgeable team. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about StackAdapt?** The team I deal with directly (Adam and Gzerrel) are fantastic. They're open to working in with me and open to communication methods that work best for me. The platform itself is easy to navigate and use. **What do you dislike about StackAdapt?** Not much - like all DSPs it is hard to drive click conversions and their attribution models are more advanced than standard marketing platforms so it's just about education and really driving home a holistic marketing funnel approach to clients. **What problems is StackAdapt solving and how is that benefiting you?** Driving further branding and awareness; adding more touchpoints on lengthy consumer journeys. ### 7. StackAdapt Experience **Rating:** 4.5/5.0 stars **Reviewed by:** Amy Y. | Programmatic Senior Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about StackAdapt?** StackAdapt has been a great partner to work with so far and the customer service has been stellar. Our partners has been on top of every project/assignment and ensuring that we have everything we need to be successful (reporting, insights, troubleshooting, optimizations, ease of implementation, and more). They have truly gone above and beyond for us and we are excited to see where this partnership goes! **What do you dislike about StackAdapt?** StackAdapt is growing so there are still areas of growth when it comes to measurement and integration with other data sources to ensure KPIs are met/prioritized compared to other DSPs. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is providing a great partnership when it comes to executing everything in timely manner, providing assistance in different areas outside of campaign management, and being readily available to help for any request needed. ### 8. Great targeting solutions when trying to reach a defined audience in a restricted sector **Rating:** 5.0/5.0 stars **Reviewed by:** Gigi E. | Performance Marketing Manager , Mid-Market (51-1000 emp.) **Reviewed Date:** June 04, 2024 **What do you like best about StackAdapt?** The support team, Kane and Mati, have been incredible. The user-friendly layout and experience of the StackAdapt platform have transformed what initially seemed daunting into a clear and simple process. The ease of implementation, along with accessible data and analytics, has been especially beneficial. **What do you dislike about StackAdapt?** The pixel and conversion tracking set up can be tricky, but the support team where excpeionally helpful, and there are lots of insightful modules to learn from in the StackAdapt academy. **What problems is StackAdapt solving and how is that benefiting you?** As a business, our target audience is very niche and difficult to reach, particularly since our sector faces restrictions in targeting options on other media platforms. StackAdapt has provided an effective solution to this challenge and is also helping us future-proof our advertising strategy for a cookieless future. ### 9. A User-Friendly DSP with Excellent Support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2024 **What do you like best about StackAdapt?** Our points of contact at StackAdapt provide excellent support and are always willing to go the extra mile when we have questions about platform capabilities, audience and targeting options, or general strategy. It's also very easy to get new clients onboarded, and they're constantly working to improve the API and add more third-party integrations. **What do you dislike about StackAdapt?** The platform itself is well-made and easy to use, however there are some quirks like item selection limits and the maximum number of items on some pages being static that make things like bulk editing a bit of a hassle at large scale. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt helps us augment and expand our library of advertising tools and solutions, which allows us to provide more value to our clients and improve retention ### 10. Early days but allowing me the access I require **Rating:** 4.5/5.0 stars **Reviewed by:** Mark O. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2024 **What do you like best about StackAdapt?** Both as a presentation tool and also back end invoicing. **What do you dislike about StackAdapt?** Still learning stage for my useage, I'm sure I will need something different but it is very adaptable and can be personalised. **What problems is StackAdapt solving and how is that benefiting you?** Lower cost impressions with controls still in p;lace fpor premium placement ### 11. Great service **Rating:** 4.0/5.0 stars **Reviewed by:** Jack M. | Digital Director, Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2025 **What do you like best about StackAdapt?** We receive great service. Quick and deep knowledge for best results. **What do you dislike about StackAdapt?** Can't do keyword targeting like DV360 can **What problems is StackAdapt solving and how is that benefiting you?** TTD and DV360 are too expensive for us to use ### 12. Great experince with the team **Rating:** 5.0/5.0 stars **Reviewed by:** Cassandra W. | Vice President of Digital, Small-Business (50 or fewer emp.) **Reviewed Date:** February 11, 2025 **What do you like best about StackAdapt?** The customer support and managed service **What do you dislike about StackAdapt?** I have no answer here. The service is great. **What problems is StackAdapt solving and how is that benefiting you?** Reaching our audience and helping us grow our investor base ### 13. Good ad serving platform, with great client support teams **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew S. | Digital Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2024 **What do you like best about StackAdapt?** It has a wide variety of audience targeting options, to include a very vast library of third party audiences. The setup of campaigns is very organized and flows easily. Making it very simple to build and label large accounts. **What do you dislike about StackAdapt?** There are some features missing, like Geo-radius in the forecasting tool, which will probably be added in the future. Some minor dashboard layouts tweaks, that are not intuitive, like where the table edits are. They are explained in the StackAdapt certification and training though. **What problems is StackAdapt solving and how is that benefiting you?** The specific third party audiences have made it much easier to target for unique industries, and industries with certain restrictions. The quality of impressions and the returns have been well worth learning a new platform. ### 14. Our experience with Stackadapt team has been very helpful and efficient **Rating:** 5.0/5.0 stars **Reviewed by:** Ximena S. | Digital Marketing Specialist III, Mid-Market (51-1000 emp.) **Reviewed Date:** November 07, 2024 **What do you like best about StackAdapt?** Team has been very helpful, professional and efficient. **What do you dislike about StackAdapt?** Perhaps the platform could provide more cross-platform reports to see how Stackadapt is impacting other channels/platforms. **What problems is StackAdapt solving and how is that benefiting you?** It's helping is reach a wider audience via different channels. ### 15. StackAdapt supports B2B and B2C clients' full funnel strategy! **Rating:** 5.0/5.0 stars **Reviewed by:** Dahvin G. | Associate Account Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2024 **What do you like best about StackAdapt?** I enjoy having a dedicated team QAing and optimizing campaigns for our clients. **What do you dislike about StackAdapt?** In the past I've used the creative services and for display and video it was quite a quick turn around time. As for audio ads, I was unable to complete a test for a client in the past due to the execution time taking longer than expected. **What problems is StackAdapt solving and how is that benefiting you?** The work with StackAdapt has helped us illustrate the value behind TOF investment ### 16. Great DSP with no minimum spend **Rating:** 5.0/5.0 stars **Reviewed by:** Fernando B. | Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2024 **What do you like best about StackAdapt?** It's a very competitive and easy to use DSP with good products and features. There is no minimum spend, which is good for small companies or companies starting in the programmatic environment. **What do you dislike about StackAdapt?** We have found some issues with reporting attribution. The leads that are coming from StackAdapt are being marked in our CRM as Google or Organic. We need to check each lead and match it with our CRM to understand the journey. Your team has proactively responded to our call outs, and we are working to solve these issues. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt brings exposure and reach in premium inventory for our brand. Our company ads appear to the desired target audience on a whitelist of publishers. ### 17. G2 Review for StackAdapt **Rating:** 5.0/5.0 stars **Reviewed by:** Joseph W. | Performance Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** June 05, 2024 **What do you like best about StackAdapt?** I like the range of different audience targeting that is available, from remarketing to awarness. With all its different ways to collect audience data. Workin with Ryan and Kelly has been brilliant. For them to sit down with the team on different stages of set up and teach has been amazing and the support outside of that has been brilliant. **What do you dislike about StackAdapt?** I think the data screen could be improved better with all the metrics layed out better in the table and graph **What problems is StackAdapt solving and how is that benefiting you?** We are able to reach a wide audience for cheap traffic and get infront of a range of people to help increase and improve brand awareness ### 18. Solid platform, great customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Shelley P. | Media Director, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** October 30, 2024 **What do you like best about StackAdapt?** Stack Adapt has quickly become a trusted partner of Trozzolo. Our support team is second to none.... always available when we need them and providing timely feedback. They are proactive in monitoring our campaigns and this gives me the confidence that we are providing our clients with the best possible placements. **What do you dislike about StackAdapt?** I have not found anything I dislike about StackAdapt. **What problems is StackAdapt solving and how is that benefiting you?** Omni channel targeting, providing multiple touch points in the consumer journey. ### 19. Perfect for independent agencies **Rating:** 5.0/5.0 stars **Reviewed by:** Stefano P. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 04, 2024 **What do you like best about StackAdapt?** StackAdapt is perfect for agencies wanting more visibility on where the budgets are spent and looking for a programmatic offer that doesn't ignore the importance of performance. StackAdapt offers multiple metrics, optimization options, and targeting capabilities like contextual targeting, lookalikes, 3rd party segments and it is extremely easy to use. It supports all formats and programmatic channels, eliminating the need for multiple partners. Their support is unique and the level of involvement of the account managers is incredible. They can help you with fully managed services as well as guidance if you prefer a more self-managed approach. **What do you dislike about StackAdapt?** Their tracking is still reliant on 3rd party cookies like any other programmatic platform, they don't have native integrations with the major CMS in the market yet. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is my agency's programmatic partner. We run a performance agency focused on Social Media and PPC Ads and we needed a partner that could help us expand into programmatic for our bigger clients. ### 20. My Secret Super Power **Rating:** 5.0/5.0 stars **Reviewed by:** Bobbie F. | Ad Buyer & Market Research Consultant, Enterprise (> 1000 emp.) **Reviewed Date:** August 17, 2024 **What do you like best about StackAdapt?** StackAdapt gives me the power to reach our target audiences quickly and efficiently in many different ways. It's a one-stop shop for setting up campaigns. **What do you dislike about StackAdapt?** All of the tools are really helpful, so I will say it needs a merch store. Couldn't we all use more merch? **What problems is StackAdapt solving and how is that benefiting you?** I save time running all my campaigns from one platform and keep each campaign's tactics together for reporting individually or together. ### 21. Supportive team and adaptable platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** November 01, 2024 **What do you like best about StackAdapt?** The team understands the brief and is extremely supportive while offering optimisation **What do you dislike about StackAdapt?** Not necessarily a dislike but nature of programmatic - higher CPM Would be great to test out a full funner (we tried a conversion campaign but felt the cost was too high vs. effectiveness of awareness/consideration funnel) **What problems is StackAdapt solving and how is that benefiting you?** Ability to achieve more specific targeting, reach and expand our targeting for more effective campaigns during product launches ### 22. Amazing support and outcomes **Rating:** 5.0/5.0 stars **Reviewed by:** Joseph A. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about StackAdapt?** Jason is amazing at what he does. He makes the process super simple for us and has guided us throughout our stack adapt journey. He makes himself always available to answer any questions and getting these ads live was easy. **What do you dislike about StackAdapt?** There is no downside to using stackadapt. **What problems is StackAdapt solving and how is that benefiting you?** Its allowing our clients to use Stackadapt for the purpose of creating awareness and exposure to new unsaturated markets. ### 23. User-Friendly, and Delivers **Rating:** 5.0/5.0 stars **Reviewed by:** Adam P. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 24, 2024 **What do you like best about StackAdapt?** Over the 3 years we have been using StackAdapt, we've had unrivalled support from their team. We run self-serve, but we know that there is always a contact available to help out. Their product offering is invaluable for us, as a media agency, to be able to propose a multi-channel mix, away from 'standard' Meta + Google Ads packages. We find that the BEST feature is in the reporting, as the level of detail that we can share with clients helps them to evidence the impact of their campaigns. We are also impressed with their increasing roster of recognised publishers (Spotify / DAX / JC Decaux) and platform features such as the creative hub. We do spend time in the StackAdapt Academy - the certifications and one-pagers have been really useful for our sales team, while our digital team finds lots of value through the webinars and podcast. **What do you dislike about StackAdapt?** Not much at all - I suppose it'd be great to have an app / integration feature similar to Zapier or something, where you could connect up Meta / Google / MailChimp etc accounts to run campaigns from a single dashboard. **What problems is StackAdapt solving and how is that benefiting you?** It's helpful to use as a comparison to direct publishing. For example, showing a client what £5k on StackAdapt could do, against a £5k radio campaign. ### 24. It was the people for us... **Rating:** 4.0/5.0 stars **Reviewed by:** Taylor D. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** We appreciate the team dedicated to our agency. They've been instrumental in getting our campaigns launched and optimized. We have bi-weekly meetings with our StackAdapt team to discuss new features, how-tos, or their recommendations to improve our campaigns. Our team has found the platform easy to navigate and use. Once we went through the StackAdapt Academy training videos, we found we knew enough to be hands-on on the keyboard and implement campaigns. **What do you dislike about StackAdapt?** The only downside I've found is the low limit for credit card billing. We use Ramp for credit cards which requires invoices to be uploaded upon a charge. I'd prefer to be charged monthly, however, the threshold max is $10,000 which means we're getting charged weekly or bi-weekly sometimes. Pretty picky and/or specific to our organization but the only downside we've come across so far. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is expanding our in-market branding reach with CTV/video campaigns. Our team of in-house buyers has direct access to most of the major CTV platforms - Hulu, Peacock, Paramount, Tubi, etc. - which has expanded our offerings to our clients. ### 25. StackAdapt Ads Drive ROAS **Rating:** 4.5/5.0 stars **Reviewed by:** Joe T. | Senior Director of Consumer & Performance Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** I have been working with StackAdapt for a couple years and their team and knowledge in the programmatic space continues to improve. StackAdapt's user interface is easy to use, while their reporting provides details, transarency and in-depth insights. More recently, we have been using StackAdapt's creative studio to design and produce new and exciting interactive and dynamic ads. While the platform has a lot of features, the team continues to provide a high-level of customer service. The team understands our products and our unique industry while making recommendations that drive a postive ROAS that is measurable and impactful. **What do you dislike about StackAdapt?** It would be great if StackAdapt had a direct integration with our ESP and Shopify. This would make it easier for 1st party data integration instead of having to upload customer lists. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt helps us attrack customers throughout each phase of the customer journey and funnel. StackAdapt is helping us drive brand and product awareness through upper funnel display, CTV, OLV, and programmatic audio. StackAdapt also allows us to capture mid funnel traffic through targeted content and native advertising. Finally, StackAdapt's dynamic remarketing allows us to convert customers at the bottom part of the funnel. **Official Response from Lara Lima:** > Hey Joe, Thank you very much for sharing such positive and detailed feedback! We’re happy to hear that your experience with StackAdapt continues to exceed expectations and drive great ROAS for your campaigns. We hear you loud and clear on the integration front. You'll be excited to know that we’re already integrated with powerhouses like HubSpot, Snowflake, and Hightouch, with many more to come. We also recognize the importance of streamlined 1st-party data uploads, and we’re actively expanding our capabilities to include more seamless integrations for our clients. We’re here to keep fueling your marketing success and making every step of the customer journey something special. Stay tuned for more exciting updates! The StackAdapt Team ### 26. A great all-round service **Rating:** 5.0/5.0 stars **Reviewed by:** Emmet M. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** I use StackAdapt daily and the best thing about it is the customer service - with particular shoutouts to Callum, Trevor and Bea - who are always on hand to answer any queries and give practical and tactical advice, and always in a speedy timeframe. Nothing is ever too much to ask. The platform itself is super easy to use and the range of different options (Display, Native, Video, DOOH, Audio, etc.) make it our go to multi-channel platform. The StackAdapt pixel is easy to install and gives us lots of additional targeting options and the audience inventory is vast. **What do you dislike about StackAdapt?** Nothing - all positive in my experience so far. **What problems is StackAdapt solving and how is that benefiting you?** We needed a platform to help us scale our brand awareness efforts in a hyper-targeted way across multiple channels. We no longer have to pay external companies or consultants to run programmatic of DOOH ads and that control has proved really beneficial. ### 27. Everything I Want **Rating:** 5.0/5.0 stars **Reviewed by:** Brian H. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2024 **What do you like best about StackAdapt?** StackAdapt is an incredibly easy to use platform with acutal human beings that you can get on the phone when you need help. It's everything I want and nothing I don't. My team uses it every day and works well within our entire tech stack. I'll try competitors from time to time and nobody (pun incoming) stacks up. **What do you dislike about StackAdapt?** I would like to see more integrations with walled gardens like Amazon Prime Video. **What problems is StackAdapt solving and how is that benefiting you?** Stack Adapt makes it incredibly easy to execute our wild media buying ideas and track the effectiveness across the board. I also feel like I have an ally on my side to help me move through the ever moving media landscape. ### 28. Great Omni-channel Platform with Amazing Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Rosey S. | Associate Media Director, Programmatic, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about StackAdapt?** StackAdapt has amazing features and integrations for Omni-channel campaigns. They are always upleveling the platform and doing things to help users. The platform is very intuitive and easy to use. They also have amazing customer service and we really enjoy working with our SA team. **What do you dislike about StackAdapt?** There isn't anything I can think of here. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is currently working on their Healthcare data integrations to help with audience building and reporting. This helps tremendously with our Healthcare campaigns. In general I would say SA is always working to update partnerships and integrations, which help us a lot to suite the needs of our clients and their marketing efforts. ### 29. Strong Partner In Our Media Mix **Rating:** 4.5/5.0 stars **Reviewed by:** Libby D. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2024 **What do you like best about StackAdapt?** The StackAdapt team itself is the platform's biggest strength in my opinion. They will often lean in to operate as an extension of our team, which as a member of a small agency adds incredible value. One of the quickest intro to live media timelines I've ever been a part of and for multiple clients. We're also targeting a specific / niche customer base and appreciate the variety and depth of options we have available from an audience and inventory perspective. Cross channel integration has also been a big win - being able to buy DOOH, Display and CTV all in one spot for large awareness campaigns allowed us to maximize our budget vs. splitting it across 5-6 different vendor partners. **What do you dislike about StackAdapt?** Some of the reporting views aren't as intuitive to pick up **What problems is StackAdapt solving and how is that benefiting you?** We have one client with very specific customer targeting which we're able to support with the depth of audience and inventory options, as well as layering in browsing habits. Cross channel integration has also been a big win - being able to buy DOOH, Display and CTV all in one spot for large awareness campaigns allowed us to maximize our budget vs. splitting it across 5-6 different vendor partners. ### 30. A Powerful Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Political Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2024 **What do you like best about StackAdapt?** I enjoy the ease of use that SA offers. The customer service that I received from the APAC team, including Grant and Berina has been nothing short of incredible. Their level of care and attention to detail has really helped my agency deliver the best possible results for our clients. They are always there to assist and provide solutions whenever I need them. I have also been impressed with SA's platform capabilities, having previously used The Trade Desk. **What do you dislike about StackAdapt?** Someimes we have found the reporting features to be a bit slow and lacking. Additionally, we would like to see a better and easier to use forecasting tool. **What problems is StackAdapt solving and how is that benefiting you?** Our clients want to advertise in more creative ways, SA helps us provide our clients with the ability to access inventory that they would otherwise not be able to have or pay a lot more for. ### 31. Our agency loves the StackAdapt customer service and sales team **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about StackAdapt?** We love the customer service and sales team at StackAdapt. They set the industry standard and are a huge reason why we use their tech. **What do you dislike about StackAdapt?** They could have more product offerings but, with that being said, they are constantly improving their targeting. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt allows us to access premium audio inventory with excellent targeting for a fraction of the price of competitors. ### 32. I would 100% recommend StackAdapt. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** November 08, 2024 **What do you like best about StackAdapt?** The fact that you can run an omni-channel strategy through one easy to use platform was very appealing. Plus the account managers are extreamly helpful & knowlegable about the platform. **What do you dislike about StackAdapt?** Nothing so far. My experience has been extreamly positive. **What problems is StackAdapt solving and how is that benefiting you?** Being able to bring all our programmatic efforts into one platform is the biggest benefit. ### 33. Flexible and ease to use DSP with a wide variety of inventory options. **Rating:** 5.0/5.0 stars **Reviewed by:** Dean T. | Digital Paid Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2024 **What do you like best about StackAdapt?** Nearly limitless inventory options and the platform is easy to use. The account management team is helpful in answering questions and QCing campaigns before going live. **What do you dislike about StackAdapt?** Occasionally, our team will run into bugs on the platform. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is allowing our agency to run ads on streaming services in an extremely customizable and easy way. ### 34. Great Platform And Service For Clients **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2024 **What do you like best about StackAdapt?** The ease of use and great performance we are seeing for multiple clients. Kelley our rep is very helpful and attentitive. **What do you dislike about StackAdapt?** I would like to be able to exclude website placements from the website reporting tab. **What problems is StackAdapt solving and how is that benefiting you?** Stackadapt is helping us target businessess with the use of their audiences in a way that google display does not ### 35. Excellent Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Lauren R. | Head of Event Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2024 **What do you like best about StackAdapt?** Stackadapt helps me manage all my various client campaigns seemlessly. The platform is intuitive. We generally see very positive results on our campaigns. And the team is super responsive and helpful. **What do you dislike about StackAdapt?** There are no downsides that I have experienced with the platform or team. **What problems is StackAdapt solving and how is that benefiting you?** Managing various programmatic campaigns across channels with solid tracking. ### 36. StackAdapt Managed Services **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Newspapers | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about StackAdapt?** I love all of the capabilities StackAdapt offers. They have a solution for everything. Our team is also super attentive, always there to help our campaign be as efficient as possible and super responsive. **What do you dislike about StackAdapt?** I think the downside is the reporting platform is not as intuitive as it could be **What problems is StackAdapt solving and how is that benefiting you?** Geofencing, great inventory and audiences ### 37. Excellent platform, Easy to Use, Terrific Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Political Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2024 **What do you like best about StackAdapt?** StackAdapt has significantly streamlined our campaign management process. Uploading data, forecasting media buys, loading creative, and launching campaigns has never been easier. The platform is intuitive and user-friendly, which saves us a lot of time. Our rep and her support team are outstanding—always responsive and fully understand the urgency of our needs. Their expertise and dedication make a huge difference in our operations. Highly recommend! **What do you dislike about StackAdapt?** I wish there were other options for data onboarding other than LiveRamp **What problems is StackAdapt solving and how is that benefiting you?** We can be hands-on-keyboard or have them manage campaigns. This flexibility is key for us! ### 38. Intuitive and powerful DSP **Rating:** 5.0/5.0 stars **Reviewed by:** Scott G. | Director of Digital Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about StackAdapt?** Accessibility to a wide range of audience segments, along with a very user-friendly platform. Their customer support is also excellent and the ease of integration with our reporting platform is seamless. **What do you dislike about StackAdapt?** There is nothing that I've experienced so far that I dislike. **What problems is StackAdapt solving and how is that benefiting you?** We now have a central source to run campaigns out of that can tap into very granular audience segments that exceed the needs of our clients. We're able to bypass more generic targeting by utilizing specific audience segments in a way that helps differentiate it from other, similar campaigns, while delivering strong results. ### 39. Loved working with the StackAdapt team, highly recommend! **Rating:** 5.0/5.0 stars **Reviewed by:** Sabir S. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 27, 2024 **What do you like best about StackAdapt?** Had a great experience working with the team at StackAdapt. Adam and Gzerrel look after us and worked on a couple of campaigns together. Enjoyed the whole process - from the planning through to the execution, as well as the flexibility to optimise at different stages of the campaign. Looking forward to a long term partnership with them. **What do you dislike about StackAdapt?** Nothing that we disliked. Great company and great team. **What problems is StackAdapt solving and how is that benefiting you?** We've loved the tracking of the customer journey that we've been able to gain from our campaigns together. It's having the ability to follow the user right through their purchasing journey and the data to back this up has been a real stand out for us. The level of detail, the sophistication of the product and the automations when it came to optimisations has been great. ### 40. Great professionalism and working relationship! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2024 **What do you like best about StackAdapt?** We like that they are very professional and prompt in their service. **What do you dislike about StackAdapt?** Nothing immediate comes to mind, it is a very comprehensive suite of services. **What problems is StackAdapt solving and how is that benefiting you?** Reaching out to a large amount of inventory to amplify ads on. ### 41. Great software for retargeting and ads. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2024 **What do you like best about StackAdapt?** The support and systems functionality. It allows us to target our audience in audio, video and website visits. **What do you dislike about StackAdapt?** I don't have anything I don't like. Its been a really robust software. **What problems is StackAdapt solving and how is that benefiting you?** Helps us retargeting customers and setup lookalike audiences. ### 42. Our experience utilize Stack Adapt has been incredible! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2024 **What do you like best about StackAdapt?** The 1x1 professional support and the platforms robust capabilities. **What do you dislike about StackAdapt?** At this moment, there isn't anything that comes to mind. **What problems is StackAdapt solving and how is that benefiting you?** Bringing more awareness to our brand which ultimately will lead to more revenue and overall brand popularity. ### 43. Best Programmatic Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2024 **What do you like best about StackAdapt?** All of the features and ease of use make it one of the best platforms out there. **What do you dislike about StackAdapt?** I don't have anything I dislike about StackAdapt. **What problems is StackAdapt solving and how is that benefiting you?** It gets my clients advertising needs met in many different ways. ### 44. Love working with StackAdapt **Rating:** 5.0/5.0 stars **Reviewed by:** Ashleigh H. | Account Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2024 **What do you like best about StackAdapt?** Platform/interface is very easy to use. Support team at StackAdapt is great - love working with them. They get back on questions, etc. almost immediately. **What do you dislike about StackAdapt?** Unable to attribute view through conversions to other channels. **What problems is StackAdapt solving and how is that benefiting you?** Reaching users not available via GDN ### 45. Great platform for Display, CTV & Beyond **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2024 **What do you like best about StackAdapt?** Excellent interface, great Channel options and Ad Inventory, and an attentive and well-informed support team. **What do you dislike about StackAdapt?** Some inventory is of a lower quality.... **What problems is StackAdapt solving and how is that benefiting you?** They've provided a terrific self-serve DSP for Brands and Agencies alike. No smoke & mirrors. ### 46. Easy to use, affordable and great customer service! What more could you want? **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Government Administration | Small-Business (50 or fewer emp.) **Reviewed Date:** August 20, 2024 **What do you like best about StackAdapt?** Simple, intuitive ad buying platform that is multi-channel, flexible on billing and offers INCREDIBLE data on anything you need. No issue or audience is too niche to be reached at an affordable price. Plus there team are just good people. No hard sell sales tactics here, just good vibes. **What do you dislike about StackAdapt?** Ads are more expensive than buying direct from the source, but it saves more time and ensures the right targets, so it's a wash. Customer service is almost too good -- they are always ready to help and checking in. **What problems is StackAdapt solving and how is that benefiting you?** Makes it incredibly easier to buy all forms of ads and coordinate strategies between formats in one place. ### 47. Programmatic Accessibility and Success for All **Rating:** 4.5/5.0 stars **Reviewed by:** Jonathan W. | Managing Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** Low minimums, ease of use, and get good performance out of my campaigns. Set up was really easy and the team that I work with (lead by Max) is great to work with and always willing to help out. The features and options are fairly robust and onboarding was a breeze. They are always adding more integrations and make sure to set their users up for success from day 1. **What do you dislike about StackAdapt?** The layout is a bit wonky at first but doesnt take long to get used to and the reporting dashboard can, at time, be a little frustrating to deal with. **What problems is StackAdapt solving and how is that benefiting you?** Cost-conscious programmatic media buying that doesn't require a huge amount of oversight for campaigns to be successful. ### 48. Great platform to access multiple digital channels to drive branding campaign objectives **Rating:** 4.5/5.0 stars **Reviewed by:** Dany C. | Head of Digital Strategy & Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** June 03, 2024 **What do you like best about StackAdapt?** One single platform for multiple channel targeting. Easy to use platform for campaign setup and implementation. Easy plugin to reporting platforms like AgencyAnalytics. **What do you dislike about StackAdapt?** Limited control on where ads appear. Complexity for beginners **What problems is StackAdapt solving and how is that benefiting you?** The platform helps connect dots from awareness through the marketing funnel by placing a pixel. This would help reduce the blur lines in the attribution modelling and help understand which channels drive a specific objective. ### 49. Excellent Dedicated Team - Performance above Expectations **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2024 **What do you like best about StackAdapt?** Ease of use, options to advertise, features **What do you dislike about StackAdapt?** The UI of the software could be a little bit more intuitive, or practical. **What problems is StackAdapt solving and how is that benefiting you?** Allows us to reach our audience via additional channels ### 50. StackAdapt and its team deserves a gold star. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Enterprise (> 1000 emp.) **Reviewed Date:** June 04, 2024 **What do you like best about StackAdapt?** What makes StackAdapt really stand out is the team. I personally worked with Kane Walpole and Mati Espinosa, and they are an absolute delight to work with. During the set up stage, they assisted with setting up campaigns and made the transition to a new platform seamless. **What do you dislike about StackAdapt?** StackAdapt is a very in-depth platform with many capaibilities which has a steep learning curve of the ins and outs of the platform. The reporting isnt's as intiuitive as other platforms. **What problems is StackAdapt solving and how is that benefiting you?** Our team needed a new platform to reach very specific users. StackAdapt has advanced customer targeting capaibilities, exceeding traditional paid platforms like LinkedIn and Facebook. ## StackAdapt Discussions - [How do I set up my first campaign if I have not used programmatic advertising before?](https://www.g2.com/discussions/tactical-3b9ceb60-2573-44c7-afde-b7a689478660) - 1 comment, 1 upvote - [How granular is your geographic targeting?](https://www.g2.com/discussions/tactical-d519b678-0014-4986-abba-bb816bbfa7f2) - 1 comment, 1 upvote - [Who are your suppliers?](https://www.g2.com/discussions/tactical-7b9b212e-447c-4eee-95e9-20b0bb5ef0cd) - 1 comment, 1 upvote - [I don’t want to bother people with irrelevant ads. How does StackAdapt make sure my ads are delivered to the right people at the right time?](https://www.g2.com/discussions/tactical-949064f9-07af-4ac3-ba96-38ef6cc6b0db) - 1 comment, 1 upvote - [What’s your pricing model? Do you have any monthly minimums?](https://www.g2.com/discussions/tactical-98a24c65-520a-4b99-8701-54c08666f132) - 1 comment, 1 upvote - [View StackAdapt pricing details and edition comparison](https://www.g2.com/products/stackadapt/reviews?page=5§ion=pricing&secure%5Bexpires_at%5D=2026-08-06+12%3A03%3A35+-0500&secure%5Bsession_id%5D=3ddde96a-0390-490c-93aa-8ea267d6b740&secure%5Btoken%5D=b97f50abeaa1cbe86d0e90ab94309a723939ed645c20ae4a0323be699725075e&format=llm_user) ## StackAdapt Integrations - [Adsquare](https://www.g2.com/products/adsquare/reviews) - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) - [Data Studio](https://www.g2.com/products/data-studio/reviews) - [Dun & Bradstreet Reports](https://www.g2.com/products/dun-bradstreet-reports/reviews) - [Freshpaint](https://www.g2.com/products/freshpaint/reviews) - [Funnel](https://www.g2.com/products/funnel/reviews) - [Google Ads](https://www.g2.com/products/google-ads/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Hightouch](https://www.g2.com/products/hightouch/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [Improvado](https://www.g2.com/products/improvado-improvado/reviews) - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) - [LiveRamp](https://www.g2.com/products/liveramp/reviews) - [Looker](https://www.g2.com/products/looker/reviews) - [Meta](https://www.g2.com/products/meta-ai-meta/reviews) - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews) - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) - [Shopify POS](https://www.g2.com/products/shopify-shopify-pos/reviews) - [Snowflake](https://www.g2.com/products/snowflake/reviews) - [TapClicks](https://www.g2.com/products/tapclicks/reviews) - [Teads](https://www.g2.com/products/teads/reviews) - [Tunnl](https://www.g2.com/products/tunnl/reviews) ## StackAdapt Features **Channel Functionality** - Display Functionality **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Platform Basics** - Cross-Device Advertising - Audio Ad Formats - Programmatic Audio - Audience Targeting **Demand Side Platforms** - Cross Channel Capabilities **Platform - Connected TV (CTV) Advertising Platforms** - Personalized Segmentation - Ad Serving - Streaming Capabilites - Performance Analytics **Agentic AI - Demand Side Platform (DSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Native Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Platform Reporting** - Performance Monitoring - Reporting Dashboards - Dashboard Exports - Music Genre Reporting **Campaign Management - Connected TV (CTV) Advertising Platforms** - Creative Assets - Campaign Dashboard **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Task Planning - Project Planning **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Digital Audio Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Connected TV (CTV) Advertising Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities - Activity Dashboard - Retargeting Ads **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting - Audience Targeting **Demand Side Platforms** - Machine Learning Optimization - Estimate and Projections - Cross-Device Capabilities - AI/Machine Learning **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications - Budget Management - Display Ad Management - Campaign Management - Ad Inventory Management - Alerts/Notifications - Document Management - File Management - Workflow Management - Email Management - Display Ad Management - Calendar Management - Task Management - Campaign Management - Deadline Management - Client Management - Project Management **Additional Functionality** - Multi-Channel Marketing - Customer Segmentation - Generative AI - AI Copilot - For Advertising Agencies - Bidding Strategies - ROI Tracking **Additional Functionality** - Campaign Analytics - Generative AI - Dynamic Content - Performance Metrics - Data Visualization - Project Time Tracking - Real-Time Updates - Data Import/Export - Real-Time Data - Cross Channel Attribution - Prioritization - Heatmaps - Customizable Branding - Customizable Templates - Drag & Drop - Monitoring - Access Controls/Permissions - Search/Filter - Personalization - Real-Time Reporting - A/B Testing - Reminders - Reporting & Statistics - Activity Tracking - Collaboration Tools - Tagging - AI Copilot - Behavior Analytics - Task Progress Tracking - Commenting/Notes - Task Scheduling - Projections ## Top StackAdapt Alternatives - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (765 reviews) - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) - 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