---
title: StackAdapt Reviews
meta_title: 'StackAdapt Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 870 reviews by the users' company size, role or industry
  to find out how StackAdapt works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 870
  scale: '5'
date_modified: '2026-06-17'
parent_category:
  name: Digital Advertising Tech
  url: https://www.g2.com/categories/digital-advertising-tech
---

# StackAdapt Reviews
**Vendor:** StackAdapt  
**Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 870
## About StackAdapt
StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM.



## StackAdapt Pros & Cons
**What users like:**

- Users commend StackAdapt for its **ease of use** , featuring a user-friendly interface and efficient campaign setup processes. (121 reviews)
- Users highlight the **superior customer support** of StackAdapt, enhancing their advertising experience and facilitating better client interactions. (116 reviews)
- Users benefit from the **exceptionally helpful team** at StackAdapt, enhancing campaign management and client communications effectively. (98 reviews)
- Users appreciate the **helpful support and strategic insights** from StackAdapt's team, enhancing their advertising campaigns significantly. (87 reviews)
- Users value StackAdapt's **user-friendly interface** and robust targeting features, making ad campaign management efficient and effective. (77 reviews)
- Users value the **user-friendly campaign management** of StackAdapt, appreciating its intuitive features and effective support team. (68 reviews)
- Campaigns (61 reviews)
- Audience Targeting (57 reviews)
- Setup Ease (55 reviews)
- Targeting (46 reviews)

**What users dislike:**

- Users note that **reporting limitations** can complicate data organization and require reliance on custom pulls, which slows down processes. (26 reviews)
- Users find the **reporting process challenging** , often needing custom support pulls to access needed data effectively. (21 reviews)
- Users find the **budget management process complex** , especially with the lack of transparent billing and organization challenges. (20 reviews)
- Users note that **reporting limitations** require reliance on custom support pulls and make data organization cumbersome. (19 reviews)
- Users find the **reporting functionality inadequate** , requiring support for custom data pulls and complex organization. (19 reviews)
- Users find the **steep learning curve** of StackAdapt challenging despite available onboarding support and detailed capabilities. (18 reviews)
- Users note **limited features** in StackAdapt, particularly in audience creation and forecasting tools, impacting usability. (18 reviews)
- Poor Interface Design (15 reviews)
- Expensive (12 reviews)
- Navigation Issues (12 reviews)

## StackAdapt Reviews
  ### 1. Great experience with StackAdapt

**Rating:** 5.0/5.0 stars

**Reviewed by:** Julia P. | Senior Digital Buyer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2022

**What do you like best about StackAdapt?**

The self-serve platform combined with an account rep. In this way we are able to move very nimbly in getting accounts launched, but can also get additional support and insights when needed. The account team has been very friendly, helpful and responsive.

**What do you dislike about StackAdapt?**

There's nothing we dislike at this point in time.

**What problems is StackAdapt solving and how is that benefiting you?**

StackAdapt is helping us bring our programmatic advertising in-house and allowing us to get in-depth insights and reporting more quickly. We can also start campaigns faster and make adjustments when needed.

  ### 2. Friendly, yet Powerful

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jon K. | VP of Trading and Strategy, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about StackAdapt?**

Superior Account Management Team. Easy to use UI. Campaign Performance

**What do you dislike about StackAdapt?**

Unable to bid on a margin. Lack of complex audience targeting

**What problems is StackAdapt solving and how is that benefiting you?**

Campaign performance for our clients with access to a wide of inventory

  ### 3. Very Communicative

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 15, 2022

**What do you like best about StackAdapt?**

The team always explains in detail exactly what they need in order to complete projects instead of our team guessing. Everyone responds super fast as well.

**What do you dislike about StackAdapt?**

I work in a remote offcie so I haven't been able to put a face with any names yet.

**What problems is StackAdapt solving and how is that benefiting you?**

they have made the launching process super simple and have explained in detail exactly what they need in order to completel projects instead of us guessing

  ### 4. Why choose StackAdapt?

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ryan N. | PPC Campaign Manager, MENA, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about StackAdapt?**

Proactivity, Reporting & Insights on the interesting correlation of data points, and behavioral patterns that we can adopt from StackAdapt to implement in other channels.

**What do you dislike about StackAdapt?**

At times teams require self-managing platforms, which allows them to feel 'control' or accountable for everything. Therefore StackAdapt should consider that model in the future.

**What problems is StackAdapt solving and how is that benefiting you?**

Attracting new users to our brand. StackAdapt is allowing us to reach audiences by using CRM, 3rd party data & targeting methods we can't use in any other platform

  ### 5. StackAdapt's team is highly skilled in helping advertisers integrate native/programmatic advertising

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris L. | Director of Online Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 28, 2021

**What do you like best about StackAdapt?**

For a fairly low investment in media spend the StackAdapt team will help you develop HTML5 and other ad asset from your source materials, at no additional charge for the creation of these ad assets. Their entire team will proactively look for opportunities to optimize your campaigns' performance across multiple clients (if you're an agency environment like mine) and makes time to cover new opportunities regularly.

**What do you dislike about StackAdapt?**

As with any advertising platform, it can be difficult to measure success if you do not have tracking properly implemented. Any challenges we've had over the years with StackAdapt have been due to limited data for a given client's campaigns, goals, and results. Where we've been able to effectively track steps to conversion, for example, the results were outstanding. We believe programmatic can be conversion-focused advertising vs what many providers offer as a brand awareness tool. Our clients want measurable results and StackAdapt's team understands this and is ready to assist along the way.

**Recommendations to others considering StackAdapt:**

StackAdapt is a smaller DSP -- but who knows how long that will be the case → their attention to detail and team with tenure have allowed our agency to expand native/programmatic targeting for many clients and we've had a better experience than with the big industry players.

**What problems is StackAdapt solving and how is that benefiting you?**

With StackAdapt we're able to get placement on site and networks not offered with the GDN and new targeting options as well as third-party audience segments allow us to increase reach.

  ### 6. Intuitive, straight-forward interface - robust data and audience targeting capabilities

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2022

**What do you like best about StackAdapt?**

Stackadapt has a great interface which makes it straight-forward and intutitive to navigate, organise client/ campaign taxonomy and allow other team members find relevant projects.  Apart from usability, we have seen much more successful performance when using Stackadapt's targeting capabilities, which drops down to granular interest groups and detailed demographics. The page-context AI tool is quite promising and has managed to deliver better CPA, for lead-gen campaigns, when comparing to other targeting criteria, such as interests or demographics. Finally, the UK and Ryan have been very supportive both on the day-to-day but also proatively, when working with new clients and projects. They share ideas, best practices and always check on the background that activity is being delivered as per the plan.

**What do you dislike about StackAdapt?**

There are still small issues to be ironed out when it comes to usability - thanks around buttons and guide-steps when creating a new campaign, but that might also come down to personal preferences and previous used ways of working with other DSPs. I think there is also more work to be done with regards to postcode targeting outside the US. It's not super user-friendly or easy to implement postcode targeting. Finally, a way or a tool to review all available targeted locations at a city/ town level would be really helpful - so rather than searching for a particular town within a wider area, if we could have a menu list with targeted locations and their IDs, that would be great!

**What problems is StackAdapt solving and how is that benefiting you?**

An extensive project/ campaign plan is much more easily uploaded and managed through Stackadapt, in comparison to other DSPs... Reporting capabilities are also strong, being able to see reporting straight from the interface, across multiple advertisers or KPIs.

  ### 7. Great to work with!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2022

**What do you like best about StackAdapt?**

Kelsey and John made the process easy to follow and learn. They listened to ours and our client needs and helped us make the right decisions to best spent the budget and reach our target audience efficiently.

**What do you dislike about StackAdapt?**

Not much I can say I disliked. Our team was personable and willing to work within our timeline and client's needs.

**Recommendations to others considering StackAdapt:**

The team at Stack Adapt has been extremely helpful in helping us implement and manage campaigns for our client.

**What problems is StackAdapt solving and how is that benefiting you?**

We have been able to create efficiencies for our team and for our client by streamlining processes and having campaigns that we previously worked with several different vendors for in one platform.

  ### 8. Great platform, great service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Clément S. | Paid Media Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2022

**What do you like best about StackAdapt?**

Stackadapt is a powerful programmatic platform with a lot of innovative features. Their team is very helpful and easy to work with, and the opportunity to work with the studio for creatives adaptation is great.

**What do you dislike about StackAdapt?**

Reporting tools are nice, but we still need to deep dive ourselves into results. Adding features to highlight best performing paths and creatives could be really nice

**Recommendations to others considering StackAdapt:**

If you're looking for a platform with a very supportive team, go ahead

**What problems is StackAdapt solving and how is that benefiting you?**

Managing all programmatic campaigns for our clients in Canada and the US with a tool that enable us to cover most audiences and use many different formats on all funnel steps

  ### 9. Display made simpler

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about StackAdapt?**

The platform interface is intuitive compared to other DSPs. And there are lots of great audience targeting options, including the page context AI which I think is excellent. Also, the option to have StackAdapt build your creative is an excellent addition that other platforms don't offer.

**What do you dislike about StackAdapt?**

So far, the only issue we have encountered with StackAdapt is the one pixel - typically, platforms have the option to create more than one pixel to install it across different sites. On StackAdapt, you'd need a new ad account for each time you want to create a new pixel, and there isn't a 'Business Manager' level or equivalent. Due to GDPR, we can't install the insight tag onto different client sites, and I would imagine it would mess with the data if the sites are different verticals, too - as the AI wouldn't be learning about one user type.

**Recommendations to others considering StackAdapt:**

The StackAdapt team are brilliant; I would recommend running a test campaign and measuring the successes vs. other activity; this is how we approached and found it to generate significant improvements.

**What problems is StackAdapt solving and how is that benefiting you?**

We've typically found programmatic to work best as an awareness channel, but with StackAdapt, we have generated much better conversion activity for our clients vs. other DSPs.

  ### 10. We see great results in our campaigns and we have impecable customer service with our reps.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Justine L. | Media Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2022

**What do you like best about StackAdapt?**

The most helpful is the fact that out reps are always there to answer our questions and available for a call at any time.

**What do you dislike about StackAdapt?**

The only downside I can see is the long attribution of the platform, which makes the results kind of biased.

**What problems is StackAdapt solving and how is that benefiting you?**

Reaching people with Context API, which I can't do with any other platform. Also I'm excited to use the weather feature.

  ### 11. Great Marketing Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josh H. | D, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2022

**What do you like best about StackAdapt?**

StackAdapts team is amazing. As a digital marketer, their platform has everything I need to target the people I need my client's ads in front of. I also love their 1-to-1 matching for first-party data lists.

**What do you dislike about StackAdapt?**

There is not a alot I have foudn that I don't like. The team had me up and running after an hour long onboarding and I ran my first campaign within the first day.

**What problems is StackAdapt solving and how is that benefiting you?**

I started using StackAdapt to run programmatic digital and one-to-one first-party data list matched audiences without having to hire an outside firm. Using StackAdapt has completely changed our workflow.

  ### 12. Amazing support & no barrier to entry

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rob B. | Head of Paid Media, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 15, 2021

**What do you like best about StackAdapt?**

Genuinely the best part of working with SackAdapt is our relationship with our account management team. They are always helpful and get back to us with insights very quickly. The fact the platform has no monthly fee is also fantastic and makes selling programmatic campaigns to clients very easy. The free ad design service for campaigns over £5k lifetime spend is very useful and we make plenty of use of this as the turnaround is very fast.

**What do you dislike about StackAdapt?**

There is not much to complain about StackAdapts service really. Some of the reports are very US-centric but I'm hoping we will see more UK / EU refined versions of these in time so that we do not need to edit the slides before placing them in client-facing decks for our UK clients. Everything is still perfectly usable and the data is clear though - the slides just need to be manipulated to make it clear for these Non-US clients that we are not showing the US data when as the default view shows the USA first. The team is always on hand to help clear up any questions on the data anyway and we have had no problems

**Recommendations to others considering StackAdapt:**

If you don't already have a DSP give STack Adapt a go - there is really no downside as you are not locked into any contracts. The client teams are really helpful and we found getting our first campaigns live very easy. There are a huge number of different solutions available to try and results are clear to show to clients.

**What problems is StackAdapt solving and how is that benefiting you?**

Delivering programmatic campaigns to clients who either have low budgets or are unsure about the channel. Stack adapt makes it a very easy sell to begin testing with a client. The design service on campaigns over £5k in the budget is also incredibly useful and the HTML5 ads are very impressive in that they don't look like generic templates. We are also able to test new channels such as radio and connected TV which we previously had very little exposure to providing activity on. Ther is also fantastic tagging for native channels on the display ads which has helped us deal with the iOS14 update impacts somewhat.

  ### 13. Stackadapt - Great Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Adam C. | Head of Biddable, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 12, 2021

**What do you like best about StackAdapt?**

Stackadapt is an excellent platform to support the marketing mix and digital marketing channels. As a specialist agency, Stackadapt gives us opportunities to run campaigns compliantly in locations not always possible with other platforms. Their account management is probably one of the best I have worked within in terms of responsiveness, support, strategy, and troubleshooting. We have run some very successful campaigns thanks to the team at Stackadapt. The platform is very intuitive and has provided some valuable insights, particularly when it comes to post-view attribution.

**What do you dislike about StackAdapt?**

There is nothing we particularly dislike about the platform. As with all digital marketing, it is about a test and learn process, and not every strategy will work with every client. Stackadapt are upfront if a client's goals are unrealistic and not viable, but they offer solutions to try and overcome.

**Recommendations to others considering StackAdapt:**

I would recommend reaching out to Stackadapt to see how they can support your business, particularly if you invest heavily already in display and video marketing.

**What problems is StackAdapt solving and how is that benefiting you?**

Stackadapt has enabled us to target highly relevant audiences across native and display, delivering, through several different initiatives (audience targeting, audience lists, remarketing, contextually), which has driven good results for our clients. Outside of Google Analytics, having more granular data on how the display marketing influences other channels is really useful to know that our clients are getting an ROI. They have also supported with HTML 5 creative design when clients have had restrictions to supply these.

  ### 14. Great Platform, Reporting and Team!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Director, Digital Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2021

**What do you like best about StackAdapt?**

We love that it's a self-serve platform that can serve programmatically across various supply sources.  It has been a huge win for our team that we can offer this type of service to our local and regional clients.  We love that they're always innovating and adding in new ways to target, as well as new placement types. Reporting is robust, and we love utilizing the conversion journey to help tell the story of how client's ads are driving consideration and action. Best of all, we have an awesome support team - Jonah and Erica!  They are always willing to help when we have a question and reply very quickly!

**What do you dislike about StackAdapt?**

We don't dislike anything!  Any new reporting features are always welcome.

**What problems is StackAdapt solving and how is that benefiting you?**

We are solving the need for delivering Native Advertising and programmatic Display to our local and regional clients that have smaller overall budgets.  It has also diversified our capabilities, and extend the types of campaigns and performance we can deliver to our clients. We have found that the platform has benefited the overall success of our campaigns by driving more awareness, and conversions.

  ### 15. Flawless

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 26, 2022

**What do you like best about StackAdapt?**

Amazing support team and fast response. Good performance so far.

**What do you dislike about StackAdapt?**

I dislike the fact that there's nothing to dislike.  Things have improved so much (and fast) since I started using StackAdapt.

**What problems is StackAdapt solving and how is that benefiting you?**

Better audience targeting and access to sensitive verticals. Love the forecast and benchmark tab

  ### 16. Always more to offer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fallon H. | Programmatic Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2022

**What do you like best about StackAdapt?**

That there are new and expanding opportunities for programmatic.

**What do you dislike about StackAdapt?**

I dislike the usability of campaign platform page. It is hard to scroll to look at individual campaigns so I end up exporting it.

**Recommendations to others considering StackAdapt:**

Working with Keyword contextual AI we are excited to see the results.

**What problems is StackAdapt solving and how is that benefiting you?**

Working on our keyword campaigns to get more traction with display ads.

  ### 17. Working with stackadapt last few months

**Rating:** 5.0/5.0 stars

**Reviewed by:** Benjamin S. | Digital Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 29, 2022

**What do you like best about StackAdapt?**

Self serve ad platform, and a very large knowledge and training database

**What do you dislike about StackAdapt?**

There have been a few minor hiccups in getting campaigns for Hulu running

**What problems is StackAdapt solving and how is that benefiting you?**

There are not many self serving video ad platforms on the market, most are managed solutions

  ### 18. We love StackAdapt

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2022

**What do you like best about StackAdapt?**

They listen and implement things we ask for. Any questions are responded quickly. They enable us to grow our customers businesses. Of all of the services we've tried, they are in a league of their own.

**What do you dislike about StackAdapt?**

There's nothing to dislike. Nothing is missing from a service that continues to pivot, listen, expand and help.

**Recommendations to others considering StackAdapt:**

Great service, great people, great results.

**What problems is StackAdapt solving and how is that benefiting you?**

Continually helping us to find solutions that are suitable for our market. We're benefiting financially and help us gain trust with our customers by delivering every time.

  ### 19. Great Team, Great Support, Great Results

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 24, 2022

**What do you like best about StackAdapt?**

The Stack Adapt team have been extremely helpful in recommending key audiences for us to target users programmatically.  Raina and Khaled have enabled us to put together useful approaches to reach extremely niche audiences for our B2B clients.

**What do you dislike about StackAdapt?**

Nothing, although our relationship is new we have been extremely happy with the recommendations & the support provided by the Stack Adapt team and look forward to this continuing.

**What problems is StackAdapt solving and how is that benefiting you?**

Using StackAdapt we have been able to hone our targeting to be more precise when reaching key audiences for B2B.  The ability to deploy our ads to key segments while maximising the reach of our audience and minimising wastage through irrelevant eyeballs is something that is appreciated not just by our team, but by clients as well.

  ### 20. My Fav Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amy B. | ads & analytics coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 20, 2022

**What do you like best about StackAdapt?**

self serve but designed in a really user-friendly way. Reps are always available for help and can call out mistakes you make along the way (great failsafe). Platform has every capability we need (benchmarking, brand lifts, forecasting, reporting, etc)

**What do you dislike about StackAdapt?**

occasional glitches here and there (pulling reporting numbers or back-end delivery issues). very minimal though

**What problems is StackAdapt solving and how is that benefiting you?**

running display, adv vid and audio, video campaigns, etc. great capabilities

  ### 21. Great service - my hand has been held throughout!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about StackAdapt?**

I was new to programmatic ads so wasn't sure how to get started. The team helped me plan how to execute and throughout have suggested how to adapt the campaign to achieve the greatest results. Their reporting is also excellent!

**What do you dislike about StackAdapt?**

There is a minimum spend to acquire support, and it is not the cheapest. That said, if we find that it's no longer working, we can cut spend or the service completely at any time.

**What problems is StackAdapt solving and how is that benefiting you?**

We needed to find a way to reach target accounts through digital that would lead people through our content journey and towards demo. Programmatic advertising helps us achieve this and means that along with other tactics, we are surrounding target accounts with our messaging and brand.

  ### 22. StackAdapt has been able to fulfill several of our current client needs for several years.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Matt M. | Advertising Operations Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 13, 2021

**What do you like best about StackAdapt?**

Their ability to adapt to agency reporting needs and integrate into the continuously changing OTT/CTV space. They also have an incredible support team that is highly responsive and open to feedback that our team constantly has. Our agency has continually changing needs due to us serving a wide variety of industries. Since onboarding the platform in my new role, I've communicated our agency's needs in terms of reporting and API synchronizations. There was also an instance in the onboarding process where we had to work with the StackAdapt team (Amika and Anastasia) to generate a revenue model that helps us continue our current efforts with taking in revenue from our clients campaigns.

**What do you dislike about StackAdapt?**

Some of the campaign setup procedures could be improved in terms of ease of workflow, including their Campaign Group flighting and appending deals into Campaign line items. It would also be helpful to have creatives have flighting capabilities, as well as a system in place where you can apply already build creatives into different line items so you don't have to manually input them every time a new Campaign Group & Campaign is rolled out.

**Recommendations to others considering StackAdapt:**

Be sure to familiarize yourself with the conversion journey tool. This will definitely come in handy and will often be your only source of some of your client questions.

**What problems is StackAdapt solving and how is that benefiting you?**

Our issues with delivering OTT/CTV campaigns, their unique LAL modeling integrated directly in the platform, and their ability to report on view-through conversions cross-device.

  ### 23. Made my first experience with programmatic a breeze

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karly V. | Marketing Media Coordinator, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about StackAdapt?**

Since working with SA, I've been impressed with their support team and account managers. Their team goes above and beyond to bring our requests to life, whether it's sorting out reporting and analytics or helping to optimize campaigns.

**What do you dislike about StackAdapt?**

There is a lot to the platform, which can be a little overwhelming, but they offer online courses and certifications to help get acquainted with everything they have to offer. It just takes time to feel like you *really* know what you're doing.

**What problems is StackAdapt solving and how is that benefiting you?**

Working with Google's display advertising platform often left us overspent and at the end of month overwhlemend by shifting funds among our advertisers which got really old! I personally love the ability to oversee spend much easier with StackAdapt - makes it much easier to optimize on the fly and plan ahead for future campaigns.

  ### 24. Easy to Learn + Great Team!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 12, 2022

**What do you like best about StackAdapt?**

Their platform was very easy to learn and use  for someone like me with no programmatic experience. The team is very nice and incredibly helpful/responsive. Pricing was great as well!

**What do you dislike about StackAdapt?**

While the platform is easy to learn, it could be upgraded to look more premium. Not a big deal, would just like to see it look better.

**What problems is StackAdapt solving and how is that benefiting you?**

Efficient digital media buying and testing&learning to figure out what creatives work best and with what audience. It's helping inform our future brand strategy and creative execution.

  ### 25. Great experience and have not looked back

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Maritime | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about StackAdapt?**

As we were relatively new to programmatic we needed all the help we could get and the Stack Adapt team has always been on hand to help and nurture us through every process from planning and execution through to reporting.

**What do you dislike about StackAdapt?**

Cant really think of anything to be honest.

**What problems is StackAdapt solving and how is that benefiting you?**

The benefits of using StackAdapt are the knowledge and depth of solutions which enable us to feedback to the client with good insights and results surrounding their campaigns.

  ### 26. Director of Media

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about StackAdapt?**

StackAdapt is one of the platforms we have used to date. Our client services team is outstanding. They work closely with ours each and every step of the way, from campaign strategy and set up, to conversion tracking and creative enhancements to providing optimizations with valuable insights and recommendations.

**What do you dislike about StackAdapt?**

There is nothing to dislike about StackAdapt! One of my favorite things about them is how invested they are. If we are challenged by an ask or have an issue, the StackAdapt team works tirelessly alongside us to ensure we are able to resolve quickly and effectively.

**What problems is StackAdapt solving and how is that benefiting you?**

We love that StackAdapt allows us to execute multiple strategies from their one platform, with acess to in-depth reporting, robust audience targeting and A+ service and support.

  ### 27. Inventory on par with Google entities paired with unrivaled support + ease of use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** August 30, 2022

**What do you like best about StackAdapt?**

- Hands on support is pheonomal -  our team is so helpful
- Platform is simple & easy to navigate

**What do you dislike about StackAdapt?**

Thus far, I do not have any issues or qualms with StackAdapt. We are currently testing performance agianst other DSPs to see how performance compares.

**What problems is StackAdapt solving and how is that benefiting you?**

- Small digital media team makes in house execution difficult, StackAdapt support has become an extension of our team

  ### 28. Team has been great to work with and they're eager to help. Platform is very user-friendly.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joshua S. | Director of Operations, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about StackAdapt?**

I like the magic wand tool to create ads on the fly. I also like that you can get custom audiences created and ads designed by their team.

**What do you dislike about StackAdapt?**

Everything has worked great so far. They've made it easy to get campaigns started and load multiple creatives at once.

**Recommendations to others considering StackAdapt:**

Take the training courses. They help a lot.

**What problems is StackAdapt solving and how is that benefiting you?**

We're able to reach our Target Audience on a much wider network. It helps complete the cohesive marketing strategy that we're implementing.

  ### 29. Programmatic with lots of control

**Rating:** 4.5/5.0 stars

**Reviewed by:** Brady R. | Head of Digital Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 12, 2021

**What do you like best about StackAdapt?**

For me the thing that stands out for StackAdapt is their wonderful team. Strategic, insightful and ever-willing to troubleshoot and test. They're outcome driven - which feels different from other vendors we've used in the past.

**What do you dislike about StackAdapt?**

There is nothing to dislike particularly - maybe a slightly stronger GDS integation? But I'm splitting hairs because the fact they have one at all is a strength.

**What problems is StackAdapt solving and how is that benefiting you?**

We're able to optimise more effectively across various supply sources. We can target supply sources, devices or specific domains to drive efficiencies in our advertising. 

We can also layer in detailed targeting and focus on high-performing creative/placements and leverage secondary objectives like engagement, viewability, CTR. There are many levers that we can use to get the most out of our investment.

  ### 30. So Far, All Good.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 25, 2022

**What do you like best about StackAdapt?**

Self-service, ease of use, quick support

**What do you dislike about StackAdapt?**

Still testing, hoping to see more Hulu IMP

**What problems is StackAdapt solving and how is that benefiting you?**

Transparent domain reporting.

  ### 31. Stack Adapt is a complete platform with ease of use

**Rating:** 4.0/5.0 stars

**Reviewed by:** William S. | Media Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 11, 2021

**What do you like best about StackAdapt?**

The training portal is very complete and leaves you with enough information to dive in and complete successful campaigns.  Unlike some of its competitors, the Stack Adapt interface is intuitive and easy to use.

**What do you dislike about StackAdapt?**

The planning tools still need work.  You can build a campaign to cover entire DMA markets but the planning tool insists you use a City by city approach.  This limitation makes it challenging to get accurate estimates unless you know all cities in a Designated Market Area.

**What problems is StackAdapt solving and how is that benefiting you?**

Stack Adapt allows for various data interfaces giving the user options to visualize campaign performance outside their system and blend data from other marketing sources.  This is key when you are running multiple tactics in support of your marketing goals.

  ### 32. A really solid DSP platform overlaid by some excellent customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Martin R. | Client Relations Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2022

**What do you like best about StackAdapt?**

The DSP platform is simple, easy to use and the UX is amazing. But most DSP platforms have this - what makes StackAdapt better is the customer service.

**What do you dislike about StackAdapt?**

Cannot fault StackAdapt to date, love the platform.

**Recommendations to others considering StackAdapt:**

Do it!

**What problems is StackAdapt solving and how is that benefiting you?**

We are helping brands to connect with ethnic minorities in the UK. StackAdapt helps us achieve this through intelligent targeting strategies.

  ### 33. Great customer service and attention to detail from StackAdapt

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about StackAdapt?**

The StackAdapt team communicates well and responds promptly to all of our questions/requests. Project timelines are always the top priority, even when we are late to provide creative or other necessary details on our end. With a very nuanced campaign, the StackAdapt team has shown great attention to detail to ensure everything gets set up correctly. The reporting offered is highly detailed, and recommended optimizations show strong knowledge of our campaigns and their goals.

**What do you dislike about StackAdapt?**

We are currently utilizing StackAdapt for a campaign with the main KPI of generating leads. We have found StackAdapt doesn't always perform as well as our other channels for this KPI, but for all other media metrics, StackAdapt is exceeding benchmarks. In the future, we'd like to test StackAdapt for a campaign with more awareness-based goals.

**Recommendations to others considering StackAdapt:**

Collaborate with the StackAdapt team on campaign objectives to come up the best strategy to hit your goals

**What problems is StackAdapt solving and how is that benefiting you?**

StackAdapt has worked with us to make a few optimizations to increase our lead volume for our campaign. StackAdapt is reporting on both view-through and click-through conversions and has continued to optimize towards click-through conversions since this metric is most important to our clients. StackAdapt has made other recommendations and optimizations around our target audience to increase the campaign's success.

  ### 34. Incredible Tool to Advertise Anything, Anywhere, to Anyone

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 17, 2022

**What do you like best about StackAdapt?**

It's super easy to use and I love the forecasting tool to show how far my budget will go.

**What do you dislike about StackAdapt?**

Need stronger GA4 integration, but it's coming!

**Recommendations to others considering StackAdapt:**

This is a great tool for small business owners and agency owners alike.

**What problems is StackAdapt solving and how is that benefiting you?**

Offering digital media services to our clients. We've been able to show true results for both small and large campaigns.

  ### 35. Brand Manager

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 11, 2021

**What do you like best about StackAdapt?**

I love how helpful that the team is. They offer solutions that are unique and almost always go above and beyond what we ask. Compared to its competitors, StackAdapt is incredibly friendly, honest, helpful, etc.

**What do you dislike about StackAdapt?**

The only thing I'm not a huge fan of is the minimums each quarter. We're a super small agency and are dipping our toes into programmatic as a capability so that's sometimes a barrier. But we understand why they are there and it's only because we're using the platform as managed service since we're a smaller team.

**What problems is StackAdapt solving and how is that benefiting you?**

We've been able to access premium inventory at an incredibly affordable price. This was something that our clients were wanting that we were having a hard time reaching the publisher for and the partnerships team at SA really bridged that gap and advocated for us. The client was happy and we continued to bring in their business!

  ### 36. StackAdapt is great!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lexi T. | Client Success Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2022

**What do you like best about StackAdapt?**

I like StackAdapt's audience capabilities & user-friendly dashboard.

**What do you dislike about StackAdapt?**

I am still finding my way around the reporting section.

**What problems is StackAdapt solving and how is that benefiting you?**

StackAdapt seems to be showing more conversions on programmatic campaigns and has more granular targeting.

  ### 37. The support that we receive from the team at StackAdapt is exceptional.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 26, 2022

**What do you like best about StackAdapt?**

The team is very knowledgeable, they provide the support we need and the platform is easy to learn and use

**What do you dislike about StackAdapt?**

There is nothing that we dislike, all is going very well

**What problems is StackAdapt solving and how is that benefiting you?**

Providing support and the solutions we need for our marketing campaigns

  ### 38. Great product and great support.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Policy | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 29, 2022

**What do you like best about StackAdapt?**

The platform allows us to quickly deploy client campaigns which in public affairs is critical.

**What do you dislike about StackAdapt?**

Upon initial launch, inability to invoice client specifically.

**What problems is StackAdapt solving and how is that benefiting you?**

Allowed us to bring programmatic buying fully in-house.  Saving money and providing greater control.

  ### 39. Platform could use an easy to navigate interface. overall fine

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2022

**What do you like best about StackAdapt?**

It looks like the LinkedIn campaign manager structure

**What do you dislike about StackAdapt?**

the platform could use an easy interface. The creative section is hard to navigate. have to apply filters all the time to see a specific campaign.
Adding HTML assets is difficult

**What problems is StackAdapt solving and how is that benefiting you?**

Was ale to target better audience segments and a wide variety of advertising verticals

  ### 40. Best in class

**Rating:** 5.0/5.0 stars

**Reviewed by:** Abdulah A. | Head Of Digital Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 16, 2022

**What do you like best about StackAdapt?**

Amazing customer service and value-added components
Results (backed by a robust pixel) that go far beyond any other programmatic platform we've tried
Reporting is done proactively and requests are catered to in no time

**What do you dislike about StackAdapt?**

nothing. our experience with StackAdapt has been seamless.

**What problems is StackAdapt solving and how is that benefiting you?**

Measurement
Reach
Placements that would normally only be unlocked through a high minimum spend.

  ### 41. StackAdapt has changed the game for my agency's digital activations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Political Organization | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about StackAdapt?**

The level of staff support and ease of use of the platform. My support team from SA rocks, and the platform is extremely intuitive to use.

**What do you dislike about StackAdapt?**

I wish audience estimates were easier to import into campaigns.

**What problems is StackAdapt solving and how is that benefiting you?**

I have many clients with smaller budgets. StackAdapt has no minimums, which has helped me expand what I can offer clients. They also make activating large campaigns with many components (display, video, CTV, etc.) easy to view. For clients with many complicated audiences, using dynamic budgets between campaigns within a campaign group helps me spend in full.

  ### 42. Digital Account Coordinator

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matt D. | Digital Account Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about StackAdapt?**

The support I get from our account managers is second to none. The support we get from Ian and Jordan is essential to our operation. The platform is very easy to operate, naviagate, as well as learn on the fly.

**What do you dislike about StackAdapt?**

There is no way to upload creative thumbnails for clients to view. We have clients who specifically ask for that feature and there is currently no work around or soulution that we know of.

**Recommendations to others considering StackAdapt:**

I would recommend this programmatic solution to anyone who wants to utilize any sort of digital media to support their marketing efforts. This strategy has worked for our organization.

**What problems is StackAdapt solving and how is that benefiting you?**

We are using the programmatic solution to help our clients grow digitally—the benefits of building our client's digital footprint. Helping grow our clients business is essential to growing our business. Stackadapt helps that process.

  ### 43. StackAdapt is Second to None - Phenomenal Customer Service and Breadth of Data

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Mechanical or Industrial Engineering | Enterprise (> 1000 emp.)

**Reviewed Date:** May 11, 2020

**What do you like best about StackAdapt?**

I really appreciate the breadth of data available in their platform. I am able to confidently find all the audiences we target and add those audiences to our campaigns with ease. The platform is well-designed in a way that makes me feel comfortable without intimidation. That's really important because it allows me to launch and optimize campaigns efficiently. In addition, the account managers are incredibly responsive and involved in the success of our campaigns. They follow up every week with recommendations to optimize the campaigns, which has been helping us succeed much quicker with programmatic. It seems like the amount of services provided at no extra cost is never ending. We couldn't have chosen a better partner to work with.

**What do you dislike about StackAdapt?**

The only thing I dislike is not knowing the cost to use the service. It's a different business model than what I saw with other programmatic platforms. It's not bad - it would just be nice to know what i'm spending for their service. Regardless of what that price is, I would continue using StackAdapt because the value far exceeds it.

**Recommendations to others considering StackAdapt:**

If you're looking to get started with programmatic immediately, without learning an over-complicated program, I recommend getting a demo of StackAdapt. Even before I got an account, they dug into their data to ensure they could target our audiences.

**What problems is StackAdapt solving and how is that benefiting you?**

We are building brand awareness and engaging our audiences with programmatic.  What's most valuable is knowing we are reaching the right audiences online since we have a very specific niche.

  ### 44. Consistently Strong Performance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Banking | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about StackAdapt?**

StackAdapt delivers on client KPIs. Our most recent campaign had us overachieving against our planned metrics by 200%. The team is friendly, and easy to work with

**What do you dislike about StackAdapt?**

We had some confusion in getting our third-party tags set up, and there is still a minor discrepancy in what we're seeing. It's likely the difference between multi touch vs. last touch attribution but it has created some discrepancies in our reporting.

**What problems is StackAdapt solving and how is that benefiting you?**

Stackadapt has us driving in-store foot traffic at a highly efficient rate.

  ### 45. Incredible ROAS for E-Commerce Client!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jami L. | Senior Paid Social Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2021

**What do you like best about StackAdapt?**

Our reps walked us through the audiences, platform and made great recommendations on how to deliver the strongest results, which lead to incredible ROAS and our ability to scale up and bring in new customers.

**What do you dislike about StackAdapt?**

There really isn't anything I can think of that we dislike.

**Recommendations to others considering StackAdapt:**

Work with your reps to get set up and discuss in advance who will be monitoring and optimizing campaigns.

**What problems is StackAdapt solving and how is that benefiting you?**

Our client has been running omnichannel media across television, radio, paid social, paid search, and YouTube, but needed a native option that was missing and we found a great partner for that in StackAdapt.

  ### 46. Have enjoyed working with StackAdapt

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brett H. | Vice President of Digital Media, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about StackAdapt?**

The ease of working on the platform and customer service

**What do you dislike about StackAdapt?**

I have not found any issues with the platform

**What problems is StackAdapt solving and how is that benefiting you?**

it allows me to work towards an optimization goal and offer great services to my client

  ### 47. Fast, smooth and efficient.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zeeshan M. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2021

**What do you like best about StackAdapt?**

The insights, the support and the continued assistance of the team.  John and his team were amazing from the start through to regular contact and reporting.

I used to use another programmatic supplier and I find StackAdapt significantly more powerful.

**What do you dislike about StackAdapt?**

Nothing to dislike.  John and his team did an amazing job!

**What problems is StackAdapt solving and how is that benefiting you?**

Easy access to programmatic services, excellent access to knowledge of programmatic marketing.  Ultimately. this has made everyone more productive and improved everyone's results.

  ### 48. Super User Friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about StackAdapt?**

Definitely the customer support! I am so glad that the customer support is there for me all the time. Unlike most platforms on the market, you don't need a minimum spend to have proper support, and you will get more than one specialist from their end to help you with strategy, account set-up, and even assets' designs. It makes my life so much easier!

**What do you dislike about StackAdapt?**

Really not much I can think of. It would be great to have all the tutorials in the latest interface but hey not a lot platforms even offer free in-depth tutorials, so good enough for me.

**Recommendations to others considering StackAdapt:**

If you are thinking about adopting programmatic ads, StackAdapt would be a great one to start with because 1)they don't ask for minimum spend; 2) great learning resources are available in their SA academy; 3) best customer support I've ever got among all the marketing tools I've used.

**What problems is StackAdapt solving and how is that benefiting you?**

It helped my clients to expand their market reach apart from the more traditional platforms such as Google Ads and FB Ads and the results have been better than what we expected. There are a lot of cool features like branding survey etc. We can't wait to try those out in the coming year.

  ### 49. A powerful platform supported by an exceptional team

**Rating:** 5.0/5.0 stars

**Reviewed by:** James B. | Paid Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 12, 2021

**What do you like best about StackAdapt?**

The StackAdapt team work tirelessly to ensure we can deliver for our clients. This has been incredibly helpful to ensure we meet targets and get things done timely and effectively.

**What do you dislike about StackAdapt?**

Learning how to use a new platform is always a pain, but with the team on hand to lend assistance, this has been a minor issue, particularly as the platform is so user-friendly.

**What problems is StackAdapt solving and how is that benefiting you?**

Reaching new audiences which aren't targetable on Google has been incredibly useful.

  ### 50. Stack Adapt has allowed our agency to grow and ways we could have never imagined

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about StackAdapt?**

The platform is easy to use with help doc, training, and staff there to help. The platform allows us to build and target the audience our clients are trying to reach. The ability to build custom audiences allows us to serve impressions with little to no waste.

**What do you dislike about StackAdapt?**

Within the platform organizing audiences across multiple clines can be a challenge. Requiring multiple spreadsheets outside that platform. The ability to label and group audiences by the client would be a huge time save and allow for better organization in the platform.

**What problems is StackAdapt solving and how is that benefiting you?**

We have solved the problem of mistargeting audiences. Being able to target the right audience we have greatly reduced impression waste.


## StackAdapt Discussions
  - [How do I set up my first campaign if I have not used programmatic advertising before?](https://www.g2.com/discussions/tactical-3b9ceb60-2573-44c7-afde-b7a689478660) - 1 comment, 1 upvote
  - [How granular is your geographic targeting?](https://www.g2.com/discussions/tactical-d519b678-0014-4986-abba-bb816bbfa7f2) - 1 comment, 1 upvote
  - [Who are your suppliers?](https://www.g2.com/discussions/tactical-7b9b212e-447c-4eee-95e9-20b0bb5ef0cd) - 1 comment, 1 upvote
  - [I don’t want to bother people with irrelevant ads. How does StackAdapt make sure my ads are delivered to the right people at the right time?](https://www.g2.com/discussions/tactical-949064f9-07af-4ac3-ba96-38ef6cc6b0db) - 1 comment, 1 upvote
  - [What’s your pricing model? Do you have any monthly minimums?](https://www.g2.com/discussions/tactical-98a24c65-520a-4b99-8701-54c08666f132) - 1 comment, 1 upvote

- [View StackAdapt pricing details and edition comparison](https://www.g2.com/products/stackadapt/reviews?page=10&section=pricing&secure%5Bexpires_at%5D=2026-06-19+02%3A28%3A49+-0500&secure%5Bsession_id%5D=97182da9-9e67-43e8-b3a3-4ca9f3c66ad6&secure%5Btoken%5D=3d1f534942fb720abbf4eb3a0a2109f6e84be4489dc9802471caeeecf3379159&format=llm_user)
## StackAdapt Integrations
  - [Adsquare](https://www.g2.com/products/adsquare/reviews)
  - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews)
  - [Data Studio](https://www.g2.com/products/data-studio/reviews)
  - [Dun & Bradstreet Reports](https://www.g2.com/products/dun-bradstreet-reports/reviews)
  - [Freshpaint](https://www.g2.com/products/freshpaint/reviews)
  - [Funnel](https://www.g2.com/products/funnel/reviews)
  - [Google Ads](https://www.g2.com/products/google-ads/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [Hightouch](https://www.g2.com/products/hightouch/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [Improvado](https://www.g2.com/products/improvado-improvado/reviews)
  - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews)
  - [LiveRamp](https://www.g2.com/products/liveramp/reviews)
  - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews)
  - [ReportGarden](https://www.g2.com/products/reportgarden/reviews)
  - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews)
  - [Salesforce Marketing Cloud Intelligence (formerly Datorama)](https://www.g2.com/products/salesforce-marketing-cloud-intelligence-formerly-datorama/reviews)
  - [Shopify POS](https://www.g2.com/products/shopify-shopify-pos/reviews)
  - [Snowflake](https://www.g2.com/products/snowflake/reviews)
  - [Supermetrics](https://www.g2.com/products/supermetrics/reviews)
  - [TapClicks](https://www.g2.com/products/tapclicks/reviews)
  - [Tunnl](https://www.g2.com/products/tunnl/reviews)

## StackAdapt Features
**Channel Functionality**
- Display Functionality

**Platform Interoperability**
- Close Ecosystem API

**Platform Interoperability**
- Close Ecosystem API

**Platform Basics**
- Cross-Device Advertising
- Audio Ad Formats
- Programmatic Audio
- Audience Targeting

**Demand Side Platforms**
- Cross Channel Capabilities 

**Platform  - Connected TV (CTV) Advertising Platforms**
- Personalized Segmentation
- Ad Serving 
- Streaming Capabilites
- Performance Analytics

**Agentic AI - Demand Side Platform (DSP)**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Cross-Channel Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Native Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Video Functionality**
- Video Functionality

**Platform Reporting**
- Performance Monitoring
- Reporting Dashboards
- Dashboard Exports
- Music Genre Reporting

**Campaign Management - Connected TV (CTV) Advertising Platforms**
- Creative Assets
- Campaign Dashboard

**Agentic AI - Display Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Video Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Digital Audio Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Connected TV (CTV) Advertising Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting

**Demand Side Platforms**
- Machine Learning Optimization
- Estimate and Projections
- Cross-Device Capabilities

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications

## Top StackAdapt Alternatives
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