Best Personalization Software

How Many Personalization Software Products Does G2 Track?

Total Products under this Category: 353

Category Stats (Nov 2026)

  • Average Rating: 4.51/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Rule (+1.46%) - Among all products in this category, Rule recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Personalization Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 40,000+ Authentic Reviews
  • 353+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Personalization Software

G2 Grid® for Personalization Software plotting products by satisfaction and market presence

Highlighted products: Insider One, Braze, Klaviyo, Customer.io, Salesforce Marketing Cloud, Bloomreach, Dotdigital, and Iterable.

Underlying data: [Grid® JSON](https://www.g2.com/categories/personalization/grids.json?focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=klaviyo&focus%5B%5D=customer-io&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=dotdigital&focus%5B%5D=iterable)

Insider One

Insider One is a software designed to unify marketing and customer engagement capabilities into a single platform powered by AI and an integrated Customer Data Platform (CDP). The software provides data unification, personalization, and cross-channel journey orchestration by leveraging AI alongside natively supported channels including WhatsApp, SMS, Email, Web, App, and Site Search. It automates multi-channel customer journeys and reduces the complexity of managing disparate marketing tools. Insider One addresses the challenge of fragmented customer engagement by consolidating AI-driven decisioning, customer data management, and personalization into one platform trusted by 2,000+ brands including Samsung, L'Oréal, and Toyota. The software supports use cases across fifteen industries and more than 30 countries, with recognition as a leader in CDP, Personalization Engines, Mobile Marketing, and Customer Journey Analytics.

Average Rating: 4.7/5.0

Total Reviews: 1,418

How Do G2 Users Rate Insider One?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.3/10)
  • Ease of Admin: 9.1/10 (Category avg: 8.8/10)
  • Ease of Use: 9.4/10 (Category avg: 8.8/10)
  • Quality of Support: 9.6/10 (Category avg: 9.3/10)

Who Is the Company Behind Insider One?

Who Uses This Product?

  • Who Uses This: Digital Marketing Specialist, Marketing Manager
  • Top Industries: Retail, Apparel & Fashion
  • Company Size: 46% Medium, 28% Small

What Do G2 Reviewers Say About Insider One?

AI-generated summary from verified user reviews

Pros
  • Users value responsive, helpful support and knowledgeable customer success teams that assist them with initiatives and resolve issues.
  • Users appreciate the intuitive, easy-to-navigate interface, which helps them find features and handle everyday tasks smoothly.
  • Users value individualized messaging and experiences tailored to customer preferences and behavior, helping them deliver more relevant communications across channels.
  • Users like how campaigns and platform features improve conversions and drive measurable sales and revenue growth.
  • Users value clear analytics that track campaign performance and reveal customer behavior, helping them measure results and make data-driven decisions.
Cons
  • Users say the platform takes time and training to learn, especially its advanced features and journey-building tools.
  • Users say initial setup and onboarding take substantial time and can require extra guidance.
  • Users find the platform and messaging expensive, with unclear pricing and restrictive costs as usage grows.
  • Users find the interface and some features unintuitive, clunky, and difficult to navigate.
  • Users find reporting complex and inflexible, with dashboards and reports difficult to navigate, customize, and analyze.

What Are Recent G2 Reviews of Insider One?

What Are G2 Users Discussing About Insider One?

Braze

Braze is a software designed to power customer engagement through composable intelligence and AI-driven personalization at every touchpoint. The software provides cross-channel messaging, journey orchestration, and AI-powered decisioning by leveraging BrazeAI, which activates agents, models, and features across the entire platform. It automates 1:1 personalized customer interactions and reduces the manual effort required to deliver timely, relevant experiences at scale. Braze addresses the challenge of disconnected customer communications by enabling brands to turn customer actions into autonomous, personalized interactions across every channel. The software supports use cases ranging from lifecycle marketing to conversion optimization, and is recognized as a Leader in marketing technology by industry analysts.

Average Rating: 4.5/5.0

Total Reviews: 1,956

How Do G2 Users Rate Braze?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.5/10 (Category avg: 8.8/10)
  • Ease of Use: 8.4/10 (Category avg: 8.8/10)
  • Quality of Support: 8.4/10 (Category avg: 9.3/10)

Who Is the Company Behind Braze?

  • Seller: Braze
  • Company Website:
  • Year Founded: 2011
  • HQ Location: New York
  • LinkedIn® Page: www.linkedin.com
    2,363 employees on LinkedIn®
  • Ownership: NASDAQ: BRZE

Who Uses This Product?

  • Who Uses This: CRM Manager, CRM Specialist
  • Top Industries: Financial Services, Marketing and Advertising
  • Company Size: 51% Medium, 27% Large

What Do G2 Reviewers Say About Braze?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Braze, highlighting its intuitive interface and clear documentation for effortless learning.
  • Users find Braze to be exceptionally intuitive and user-friendly, facilitating easy learning and campaign creation.
  • Users value Braze's flexibility and ease of learning, enhancing personalization and scalability to meet varied needs.
  • Users praise Braze's responsive customer support, highlighting the ease of collaboration and implementation throughout their experience.
  • Users appreciate the multi-channel management of Braze, enjoying its stability and intuitive features across different markets.
Cons
  • Users regret the lack of a mobile app wallet solution, which limits user engagement and complicates reporting processes.
  • Users face a challenging learning curve with Braze, especially with advanced features and technical coding skills required.
  • Users find Braze's complexity and pricing transparency limiting, especially for simple survey applications and segment management.
  • Users find Braze's limited features hinder effective analytics and feedback gathering, making it complex for basic use.
  • Users experience a steep learning curve with Braze, finding the onboarding and advanced features overwhelming at times.

What Are Recent G2 Reviews of Braze?

Klaviyo

Klaviyo is a software designed to help B2C businesses grow by integrating marketing, analytics, and customer service into one unified solution. The software provides email marketing, SMS, RCS, push, WhatsApp, reviews, forms, and ad orchestration by leveraging unified customer data and built-in AI to optimize messages, segments, timing, and creative. It automates personalized, trigger-based customer journeys and reduces the need for extra tools or complex setup. Klaviyo addresses the challenge of fragmented marketing data by capturing every click, purchase, and conversation into a unified customer profile that powers smarter campaign decisions. The software supports omnichannel experiences for more than 170,000 businesses, with integrations across 400+ tools and analytics capabilities including RFM analysis, funnel reporting, and catalog insights.

Average Rating: 4.6/5.0

Total Reviews: 1,325

How Do G2 Users Rate Klaviyo?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.9/10 (Category avg: 8.8/10)
  • Ease of Use: 8.6/10 (Category avg: 8.8/10)
  • Quality of Support: 8.4/10 (Category avg: 9.3/10)

Who Is the Company Behind Klaviyo?

  • Seller: Klaviyo
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Boston, Massachusetts
  • LinkedIn® Page: www.linkedin.com
    3,008 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, Marketing Manager
  • Top Industries: Retail, Marketing and Advertising
  • Company Size: 80% Small, 16% Medium

What Do G2 Reviewers Say About Klaviyo?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Klaviyo, enabling intuitive navigation and efficient email and SMS distribution.
  • Users value the powerful automation of Klaviyo, facilitating tailored campaigns that drive engagement and revenue effectively.
  • Users appreciate the easy integration of Klaviyo with various platforms, streamlining their marketing efforts effectively.
  • Users appreciate the seamless integrations of Klaviyo, enhancing campaign scheduling and connectivity with platforms like Zapier.
  • Users find Klaviyo's powerful automation invaluable for creating tailored campaigns that enhance engagement and boost revenue.
Cons
  • Users find Klaviyo to be expensive, which can be a barrier, especially for beginners.
  • Users find missing features in Klaviyo, particularly with SMS and search functions that limit functionality.
  • Users face a steep learning curve with Klaviyo, requiring considerable time to understand its platform effectively.
  • Users face limited and slow customer support, especially on the free plan, impacting their experience significantly.
  • Users find limited features in Klaviyo, with superficial updates and basic design options proving to be a drawback.

What Are Recent G2 Reviews of Klaviyo?

What Are G2 Users Discussing About Klaviyo?

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Customer.io

Customer.io is a software designed to help tech-savvy organizations create personalized customer journeys that engage, convert, and scale. The software provides multi-channel messaging across email, in-app, push, SMS, and webhooks by leveraging first-party data and a suite of integrated products including Journeys, Data Pipelines, and Parcel. It automates trigger-based messaging workflows and reduces the complexity of coordinating communication across multiple channels from separate tools. Customer.io addresses the challenge of disconnected customer data and messaging by unifying automation, a customer data platform, and an email code editor into one cohesive platform. The software supports more than 7,500 brands with scalable messaging automation and has been recognized as a G2 Best Software award winner in the Marketing and Digital Advertising Products category.

Average Rating: 4.4/5.0

Total Reviews: 988

How Do G2 Users Rate Customer.io?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.6/10 (Category avg: 8.8/10)
  • Ease of Use: 8.3/10 (Category avg: 8.8/10)
  • Quality of Support: 8.6/10 (Category avg: 9.3/10)

Who Is the Company Behind Customer.io?

  • Seller: Customer.io
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Portland, OR
  • LinkedIn® Page: www.linkedin.com
    574 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Product Manager
  • Top Industries: Computer Software, Financial Services
  • Company Size: 57% Small, 35% Medium

What Do G2 Reviewers Say About Customer.io?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Customer.io, highlighting its familiar UX/UI and seamless functionality.
  • Users appreciate the automation capabilities of Customer.io, simplifying personalized marketing campaigns based on customer behavior.
  • Users appreciate the versatile and powerful features of Customer.io, enhancing their email campaigns and marketing effectiveness.
  • Users value the helpful support provided by Customer.io, enhancing their overall experience with the platform.
  • Users highlight the helpful customer support of Customer.io, enhancing their ease of use and overall experience.
Cons
  • Users find the learning curve steep, with challenges in reporting and product integration affecting usability.
  • Users find the limited reporting capabilities of Customer.io frustrating, necessitating workarounds for deeper insights.
  • Users find limited features in Customer.io, particularly lacking advanced analytics and specific performance insights for emails.
  • Users find Customer.io to be not intuitive, struggling with its complex navigation and confusing segmentation features.
  • Users desire more flexibility in organizing campaigns and face limitations that complicate workflow and usability.

What Are Recent G2 Reviews of Customer.io?

What Are G2 Users Discussing About Customer.io?

Salesforce Marketing Cloud

Agentforce Marketing is Salesforce’s marketing solution for the Agentic Enterprise. AI agents help marketers plan, create, optimize, and orchestrate adaptive customer experiences across every channel and interaction. Built on the world’s #1 CDP, Agentforce Marketing connects data, AI, automation, and engagement into one deeply unified platform for B2B and B2C marketing. Agentforce Marketing is part of Marketing Cloud. It’s the next evolution of marketing orchestration where humans and AI agents work together to grow customer relationships and revenue.

Average Rating: 4.1/5.0

Total Reviews: 4,595

How Do G2 Users Rate Salesforce Marketing Cloud?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 9.3/10)
  • Ease of Admin: 7.8/10 (Category avg: 8.8/10)
  • Ease of Use: 7.6/10 (Category avg: 8.8/10)
  • Quality of Support: 7.7/10 (Category avg: 9.3/10)

Who Is the Company Behind Salesforce Marketing Cloud?

  • Seller: Salesforce
  • Company Website:
  • Year Founded: 1999
  • HQ Location: San Francisco, CA
  • LinkedIn® Page: www.linkedin.com
    89,711 employees on LinkedIn®
  • Ownership: NYSE:CRM

Who Uses This Product?

  • Who Uses This: Marketing Manager, Marketing Coordinator
  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 46% Medium, 28% Small

What Do G2 Reviewers Say About Salesforce Marketing Cloud?

AI-generated summary from verified user reviews

Pros
  • Users find the user-friendly UI of Agentforce Marketing enhances their experience and boosts engagement effectively.
  • Users value the robust automation capabilities of Agentforce Marketing, enhancing multi-channel customer engagement and lead conversion.
  • Users value the seamless integrations of Agentforce Marketing, enhancing data consolidation and empowering personalized customer journeys.
  • Users appreciate the automation capabilities of Agentforce Marketing, enabling effective, personalized email campaigns with minimal ongoing effort.
  • Users highly value the automation capabilities of Agentforce Marketing, enhancing efficiency and personalization in campaigns.
Cons
  • Users find the learning curve steep for Salesforce Marketing Cloud, citing complexity and lack of intuitive guidance.
  • Users face a steep learning curve with Agentforce Marketing, requiring significant effort to master SQL and AMPScript.
  • Users find the complexity of Agentforce Marketing overwhelming, with numerous pathways and challenging automation setups requiring extensive knowledge.
  • Users find the product expensive, making it less accessible despite its capabilities and features.
  • Users find the complex usage of Agentforce Marketing frustrating, particularly during setup, navigation, and automation processes.

What Are Recent G2 Reviews of Salesforce Marketing Cloud?

What Are G2 Users Discussing About Salesforce Marketing Cloud?

Bloomreach

Bloomreach is a software designed to personalize the entire customer experience through autonomous search, conversational shopping, and agentic marketing automation. The software provides personalized marketing campaigns, enhanced product discovery, headless content management, and AI-driven customer service by leveraging Loomi, its proprietary AI for ecommerce, to enable rapid data processing and analysis. It automates cross-channel customer journeys and reduces reliance on third-party solutions by consolidating engagement, discovery, and content capabilities into one platform. Bloomreach addresses the challenge of disconnected commerce experiences by delivering a cohesive, omnichannel personalization strategy for businesses across retail, financial services, hospitality, and gaming. The software supports 1,400+ brands including American Eagle, Sonepar, and Pandora, with capabilities spanning social ad retargeting, omnichannel support, and AI-powered optimization.

Average Rating: 4.6/5.0

Total Reviews: 835

How Do G2 Users Rate Bloomreach?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.4/10 (Category avg: 8.8/10)
  • Ease of Use: 8.3/10 (Category avg: 8.8/10)
  • Quality of Support: 9.2/10 (Category avg: 9.3/10)

Who Is the Company Behind Bloomreach?

  • Seller: Bloomreach
  • Company Website:
  • Year Founded: 2009
  • HQ Location: Mountain View, CA
  • LinkedIn® Page: www.linkedin.com
    1,165 employees on LinkedIn®
  • Ownership: Private

Who Uses This Product?

  • Who Uses This: CRM Manager, Marketing Manager
  • Top Industries: Retail, Marketing and Advertising
  • Company Size: 49% Medium, 27% Small

What Do G2 Reviewers Say About Bloomreach?

AI-generated summary from verified user reviews

Pros
  • Users find Bloomreach's ease of use exceptional, facilitating quick implementation and smooth day-to-day operations.
  • Users greatly value the extensive reporting dashboards, intuitive interface, and exceptional support from Bloomreach, streamlining their daily tasks.
  • Users greatly appreciate the outstanding support from Bloomreach, ensuring quick resolution and a seamless experience.
  • Users commend the outstanding customer support from Bloomreach, highlighting exceptional responsiveness and professionalism from the team.
  • Users value the effective customer engagement features of Bloomreach, streamlining targeted communications and tracking seamlessly.
Cons
  • Users find the learning curve steep, as the interface isn't intuitive initially, but documentation aids in mastery.
  • Users find the learning difficulty with Bloomreach's advanced features and initial setup to be quite frustrating.
  • Users are disappointed with missing features like email preview and poor communication from account reps.
  • Users find the limited features of Bloomreach challenging, especially regarding the learning curve and customization complexities.
  • Users find the difficult learning curve for advanced features in Bloomreach to be a significant hurdle initially.

What Are Recent G2 Reviews of Bloomreach?

What Are G2 Users Discussing About Bloomreach?

Dotdigital

Dotdigital is a software designed to help marketing teams create connected, personalized customer experiences across every channel through marketing automation and data management. The software provides campaign building, audience segmentation, and journey automation across email, SMS, web, WhatsApp, and social by leveraging AI to predict intent, personalize messages, and improve performance. It automates multi-channel customer journeys and reduces reliance on disconnected tools by creating a single customer view through integrations with Shopify, Magento, and CRM platforms. Dotdigital addresses the challenge of fragmented marketing data and siloed channels by unifying customer data and enabling adaptive journeys for B2B, B2C, and non-profit audiences. The software supports more than 4,000 brands worldwide and holds ISO14001, ISO 27701, and ISO 27001 certifications, making it a reliable choice for teams prioritizing data privacy and sustainability.

Average Rating: 4.4/5.0

Total Reviews: 1,213

How Do G2 Users Rate Dotdigital?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.4/10 (Category avg: 8.8/10)
  • Ease of Use: 8.7/10 (Category avg: 8.8/10)
  • Quality of Support: 8.9/10 (Category avg: 9.3/10)

Who Is the Company Behind Dotdigital?

  • Seller: Dotdigital
  • Company Website:
  • Year Founded: 1999
  • HQ Location: London Bridge, London
  • LinkedIn® Page: www.linkedin.com
    470 employees on LinkedIn®
  • Phone: 1-212-971-9408

Who Uses This Product?

  • Who Uses This: Marketing Manager, Marketing Executive
  • Top Industries: Retail, Marketing and Advertising
  • Company Size: 46% Medium, 40% Small

What Do G2 Reviewers Say About Dotdigital?

AI-generated summary from verified user reviews

Pros
  • Users praise Dotdigital for its ease of use, making campaign management and audience segmentation straightforward and efficient.
  • Users praise Dotdigital for its outstanding customer support, consistently providing quick and helpful assistance when needed.
  • Users appreciate the outstanding support from Dotdigital, making setup easy and ensuring a smooth experience.
  • Users value Dotdigital for its user-friendly interface, helpful support, and effective email marketing features.
  • Users value the extensive customization options and powerful integrations in Dotdigital, enhancing their marketing strategies and campaign effectiveness.
Cons
  • Users note a lack of missing features like advanced segmentation and easier editing options in Dotdigital.
  • Users face a steep learning curve with Dotdigital's setup, making onboarding intensive and time-consuming.
  • Users find Dotdigital's limited features restrictive, impacting email journey versions and reporting adaptability.
  • Users find the image library cumbersome and have issues integrating Dotdigital with Adobe Commerce effectively.
  • Users experience email issues with Dotdigital, including reporting challenges and limitations in segmentation and template options.

What Are Recent G2 Reviews of Dotdigital?

What Are G2 Users Discussing About Dotdigital?

Iterable

Iterable is a software designed to power AI-driven customer engagement at enterprise scale across every channel. The software provides intelligent personalization, cross-channel journey orchestration, and campaign governance by leveraging AI to transform customer data into actionable, measurable experiences. It automates multi-channel engagement workflows and reduces the operational friction that slows enterprise marketing teams. Iterable addresses the challenge of balancing speed and control at scale by giving teams the flexibility to optimize performance while maintaining governance guardrails. The software supports global brands including Priceline, Fabletics, Blockchain, and Box, driving measurable growth through continuous performance optimization.

Average Rating: 4.4/5.0

Total Reviews: 831

How Do G2 Users Rate Iterable?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.4/10 (Category avg: 8.8/10)
  • Ease of Use: 8.4/10 (Category avg: 8.8/10)
  • Quality of Support: 8.8/10 (Category avg: 9.3/10)

Who Is the Company Behind Iterable?

  • Seller: Iterable
  • Company Website:
  • Year Founded: 2013
  • HQ Location: San Francisco, CA
  • LinkedIn® Page: www.linkedin.com
    873 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Email Marketing Manager, CRM Manager
  • Top Industries: Marketing and Advertising, Health, Wellness and Fitness
  • Company Size: 54% Medium, 26% Small

What Do G2 Reviewers Say About Iterable?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of Iterable, highlighting a seamless onboarding experience and helpful team support.
  • Users appreciate the exceptional customer support from Iterable, highlighting their helpfulness and responsiveness throughout the onboarding process.
  • Users appreciate the intuitive setup and user-friendly design, making campaign management effortless and enjoyable.
  • Users find Iterable’s exceptional support invaluable, ensuring a seamless onboarding experience and maximizing efficiency across campaigns.
  • Users appreciate the effective automation in Iterable, enhancing campaign creation and customer engagement with ease.
Cons
  • Users express frustration over missing features in Iterable, including limited filtering options and export issues with HTML templates.
  • Users find the learning curve steep for Iterable, particularly for advanced segmentation and journey analysis.
  • Users find Iterable has limited features that hinder efficiency, requiring workarounds for scheduling and event generation.
  • Users experience reporting issues with Iterable, citing unreliable conversion tracking and limited analytics capabilities for email campaigns.
  • Users face limitations in functionality with Iterable, such as inability to delete fields and lack of app accessibility.

What Are Recent G2 Reviews of Iterable?

What Are G2 Users Discussing About Iterable?

Brevo

Brevo Marketing Platform (formerly Sendinblue) is a software designed to help growing businesses scale faster through an affordable, all-in-one marketing and CRM stack. The software provides multi-channel campaign management across email, WhatsApp, SMS, web push, and Facebook ads, as well as transactional messaging, marketing automation, live chat, and a sales CRM by leveraging a unified platform that connects all customer interaction tools. It automates marketing activities to deliver the right message at the right time and reduces the need for multiple disconnected marketing and sales applications. Brevo Marketing Platform addresses the challenge of costly, fragmented martech stacks by enabling businesses to select only the products they need and pay for what they use. The software supports over 500,000 businesses worldwide with capabilities spanning lead tracking, meeting scheduling, e-commerce retention analysis, and a cloud-based phone system.

Average Rating: 4.5/5.0

Total Reviews: 2,611

How Do G2 Users Rate Brevo?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Ease of Admin: 9.0/10 (Category avg: 8.8/10)
  • Ease of Use: 9.0/10 (Category avg: 8.8/10)
  • Quality of Support: 8.7/10 (Category avg: 9.3/10)

Who Is the Company Behind Brevo?

  • Seller: Brevo
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Paris
  • LinkedIn® Page: www.linkedin.com
    880 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Founder
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 84% Small, 13% Medium

What Do G2 Reviewers Say About Brevo?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Brevo, finding it straightforward to navigate and manage their marketing efforts.
  • Users appreciate the easy campaign scheduling and automation features of Brevo, making email marketing efficient and effective.
  • Users appreciate the convenient and efficient email marketing features of Brevo, making automation and scheduling a breeze.
  • Users find Brevo Marketing Platform's easy setup and automation features greatly enhance their email marketing experience.
  • Users appreciate the simplicity of Brevo, noting its ease in creating effective marketing campaigns without complexity.
Cons
  • Users find the missing features in Brevo's automation and design limits frustrating for complex marketing tasks.
  • Users note the limited features in Brevo, particularly in customization and automation options, affecting functionality.
  • Users find the limited customization options restrict their ability to create unique and visually appealing designs.
  • Users find the learning curve steep initially, with some features feeling unintuitive for beginners.
  • Users find Brevo Marketing Platform expensive, especially with rising SMS costs and navigating complex pricing tiers.

What Are Recent G2 Reviews of Brevo?

What Are G2 Users Discussing About Brevo?

Evam

Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages real-time data analysis to deliver unparalleled customer engagement. Evam empowers banks, telecommunications companies, and others to handle billions of interactions with AI algorithms, orchestrate customer journeys, and engage with customers across all channels, digital and legacy, in real-time. Our goal is to help our clients increase customer loyalty, maximize ROI and efficiency, and save time and money. Enterprises have the shortest time-to-market thanks to Evam’s low-code- development, scalable and modular platform leveraged by an experienced & high-quality management team with telco and banking domain know-how. With dozens of Forrester and Gartner research reports recognizing our excellence in customer engagement and event stream processing, our technology is trusted by industry giants like Vodafone, T-Mobile, Jazz, Turkcell, ICBC, TEB/BNP Paribas, ING Bank and Garanti BBVA. Headquartered in London and with offices in Amsterdam, Sofia and Istanbul, Evam delivers its products and services directly and through over 20 global partners. Our solutions are currently utilized by more than 600 million end-users, processing 20 billion events in over 15 countries every day.

Average Rating: 4.8/5.0

Total Reviews: 262

How Do G2 Users Rate Evam?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.3/10)
  • Ease of Admin: 9.6/10 (Category avg: 8.8/10)
  • Ease of Use: 9.3/10 (Category avg: 8.8/10)
  • Quality of Support: 9.5/10 (Category avg: 9.3/10)

Who Is the Company Behind Evam?

  • Seller: EVAM
  • Company Website:
  • Year Founded: 2015
  • HQ Location: London
  • LinkedIn® Page: www.linkedin.com
    127 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Banking, Telecommunications
  • Company Size: 35% Large, 34% Medium

What Do G2 Reviewers Say About Evam?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Evam, finding it intuitive and requiring minimal training for effective campaign design.
  • Users appreciate Evam for its effective decisioning logic and real-time personalization, enhancing their campaign management strategies.
  • Users appreciate the intuitive design of Evam, making campaign creation and execution a seamless experience.
  • Users appreciate the flexibility and efficiency of Evam, optimizing real-time data handling and campaign automation.
  • Users value the flexibility of Evam, enabling easy management of real-time workflows and adaptable to diverse business needs.
Cons
  • Users find the learning curve steep, with many features being complex and requiring significant effort to master.
  • Users face difficult learning curves with EVAM, particularly if they lack technical skills or coding experience.
  • Users face a steep learning curve with Evam, particularly those lacking technical knowledge for setup and usage.
  • Users find complex features challenging to set up, particularly those lacking a technical background.
  • Users find the interface not intuitive, leading to confusion and errors during campaign setup and management.

What Are Recent G2 Reviews of Evam?

What Are G2 Users Discussing About Evam?

Duda

Duda is a software designed to empower digital marketing agencies and SaaS companies to build and manage their customers' digital presence at scale. The software provides website development, ecommerce, client management, SEO, automation, and white labeling capabilities by leveraging an award-winning low-code, no-code platform built for agency productivity. It automates repetitive site-building and client management workflows and reduces the time required to launch and maintain client websites. Duda addresses the challenge of scaling web development operations by giving agencies and SaaS companies a single platform to manage multiple client sites with consistent quality. The software supports unprecedented growth for agencies through flexible customization options, white labeling, and an extensive range of built-in capabilities.

Average Rating: 4.6/5.0

Total Reviews: 753

How Do G2 Users Rate Duda?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.3/10)
  • Ease of Admin: 9.3/10 (Category avg: 8.8/10)
  • Ease of Use: 9.2/10 (Category avg: 8.8/10)
  • Quality of Support: 9.3/10 (Category avg: 9.3/10)

Who Is the Company Behind Duda?

  • Seller: Duda
  • Company Website:
  • Year Founded: 2009
  • HQ Location: Palo Alto, CA
  • LinkedIn® Page: www.linkedin.com
    464 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Marketing and Advertising, Design
  • Company Size: 86% Small, 10% Medium

What Do G2 Reviewers Say About Duda?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Duda, highlighting its intuitive design and excellent customer support.
  • Users commend Duda for its outstanding customer support, which enhances their agency experience and streamlines service delivery.
  • Users appreciate the easy creation process in Duda, enabling seamless website building and client management for agencies.
  • Users appreciate Duda's strong support for agencies, ease of use, and reliable customer service, enhancing overall efficiency.
  • Users love Duda's intuitive design, praising its ease of use and powerful connectivity tools for web development.
Cons
  • Users find the limited customization options of Duda restrictive, impacting design flexibility and user experience.
  • Users find Duda’s limited features restricts design flexibility and doesn’t meet modern expectations for individual use.
  • Users find the missing features on Duda limit design flexibility and advanced customization options compared to competitors.
  • Users feel a lack of customization in Duda, finding design flexibility limited and features outdated for individual use.
  • Users find the learning curve steep, particularly if transitioning from other website builders like WordPress.

What Are Recent G2 Reviews of Duda?

What Are G2 Users Discussing About Duda?

Epsilon Accelerate

Epsilon Accelerate is a software designed to help ecommerce businesses generate more revenue by delivering personalized website experiences to every visitor at every stage of the funnel. The software provides end-to-end personalization through a fully managed service model by leveraging visitor behavior data and a full-service team to design and deploy tailored experiences without requiring significant internal resources. It automates the delivery of relevant on-site experiences and reduces the manual effort required to test and optimize visitor journeys. Epsilon Accelerate addresses the challenge of converting website traffic into revenue by ensuring each visitor receives the right experience at the right time, regardless of where they are in the purchase funnel. The software supports more than 1,000 ecommerce brands across North America, Europe, and Asia-Pacific, having contributed to over $2.5 billion in incremental revenue over four years.

Average Rating: 4.7/5.0

Total Reviews: 143

How Do G2 Users Rate Epsilon Accelerate?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 9.3/10)
  • Ease of Admin: 9.3/10 (Category avg: 8.8/10)
  • Ease of Use: 9.2/10 (Category avg: 8.8/10)
  • Quality of Support: 9.7/10 (Category avg: 9.3/10)

Who Is the Company Behind Epsilon Accelerate?

  • Seller: Epsilon
  • Year Founded: 1969
  • HQ Location: Irving, TX
  • LinkedIn® Page: www.linkedin.com
    10,345 employees on LinkedIn®
  • Ownership: NYSE:ADS
  • Phone: 1-800-309-0505

Who Uses This Product?

  • Who Uses This: Marketing Manager, Ecommerce Manager
  • Top Industries: Retail, Apparel & Fashion
  • Company Size: 47% Medium, 43% Small

What Are Recent G2 Reviews of Epsilon Accelerate?

What Are G2 Users Discussing About Epsilon Accelerate?

Netcore Customer Engagement Platform

Netcore is a comprehensive agentic marketing platform designed to assist businesses in achieving profitable growth through data-driven customer connections. This innovative solution is tailored for a diverse range of industries, including eCommerce, retail, banking, financial services and insurance (BFSI), enterprises, and direct-to-consumer (D2C) brands. By co-owning marketing outcomes with its users, Netcore establishes a partnership that empowers organizations to enhance their customer engagement strategies effectively. The platform's unified stack integrates several critical components, including Customer Engagement, Product Discovery, Personalization, Customer Data Platform (CDP), Email Marketing, and Communication Platform as a Service (CPaaS) channels. This integration allows businesses to create a cohesive view of their customers and their journeys, ensuring that marketing efforts are both targeted and relevant. The Netcore Context Layer and Governance Layer work in tandem to provide insights that drive informed decision-making, making it easier for marketing teams to understand customer behavior and preferences. Netcore's standout feature is its seven AI agents, which leverage a unified view of every customer across multiple channels and signals. These agents autonomously plan, execute, analyze, and optimize hyper-personalized marketing campaigns, allowing businesses to deliver tailored messages that resonate with their audience. This level of automation not only saves time but also enhances the effectiveness of marketing initiatives, ensuring that each interaction is meaningful and impactful. On a global scale, Netcore demonstrates its capabilities by powering over 50 billion emails, 5 billion push notifications, 200 million WhatsApp messages, and 1 million AI-driven interactions each month. This extensive reach underscores the platform's ability to deliver the right message on the right channel at the right time, ultimately driving customer engagement and loyalty. By utilizing Netcore, organizations can expect to enhance their marketing strategies, improve customer relationships, and achieve measurable results in their growth objectives.

Average Rating: 4.5/5.0

Total Reviews: 1,252

How Do G2 Users Rate Netcore Customer Engagement Platform?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.9/10 (Category avg: 8.8/10)
  • Ease of Use: 8.9/10 (Category avg: 8.8/10)
  • Quality of Support: 8.8/10 (Category avg: 9.3/10)

Who Is the Company Behind Netcore Customer Engagement Platform?

Who Uses This Product?

  • Who Uses This: Marketing Manager, Product Manager
  • Top Industries: Financial Services, Retail
  • Company Size: 41% Medium, 37% Small

What Do G2 Reviewers Say About Netcore Customer Engagement Platform?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Netcore's platform, particularly its intuitive drag-and-drop journey builder.
  • Users commend the exceptional customer support of Netcore, ensuring effective solutions and assistance at all times.
  • Users value the exceptional customer support from Netcore, appreciating their proactive assistance and valuable insights for engagement.
  • Users appreciate the intelligent automation and personalization in Netcore's platform, enhancing real-time customer engagement across channels.
  • Users value the intelligent automation and personalization capabilities of Netcore's platform, enhancing multi-channel customer engagement.
Cons
  • Users find the missing features such as AI automation and detailed reporting hinder effective campaign execution.
  • Users experience slow performance with report generation and campaign execution, affecting overall efficiency and satisfaction.
  • Users experience slow loading times that hinder accessing reports and delay data uploads effectively.
  • Users find the platform has a slight learning curve, with challenges in interface and journey creation clarity.
  • Users find the limited features of Netcore Customer Engagement Platform hinder their overall usability and efficiency.

What Are Recent G2 Reviews of Netcore Customer Engagement Platform?

What Are G2 Users Discussing About Netcore Customer Engagement Platform?

WebEngage

WebEngage is a software designed to simplify customer engagement and retention for businesses across digital channels through a full-stack Retention OS. The software provides real-time customer data unification, multi-channel journey automation, targeted campaign execution, and 1:1 personalization by leveraging AI-driven predictive models, dynamic micro-segmentation, and an intuitive drag-and-drop workflow builder. It automates personalized campaigns triggered by customer actions and predefined business events, and reduces the effort required to coordinate engagement across email, SMS, push notifications, and more. WebEngage addresses the challenge of customer churn and disjointed engagement by giving businesses a unified view of customer behavior and tools to intervene at the right moment with the right message. The software supports 800+ brands globally and is compatible with a wide range of ESP and MSP integrations, with offices spanning India, the Middle East and Africa, Southeast Asia, and South America.

Average Rating: 4.5/5.0

Total Reviews: 758

How Do G2 Users Rate WebEngage?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.7/10 (Category avg: 8.8/10)
  • Ease of Use: 8.8/10 (Category avg: 8.8/10)
  • Quality of Support: 8.6/10 (Category avg: 9.3/10)

Who Is the Company Behind WebEngage?

  • Seller: WebEngage
  • Company Website:
  • Year Founded: 2011
  • HQ Location: Mumbai
  • LinkedIn® Page: www.linkedin.com
    364 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Product Manager, Digital Marketing Manager
  • Top Industries: Financial Services, Education Management
  • Company Size: 55% Medium, 27% Small

What Do G2 Reviewers Say About WebEngage?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of WebEngage, making marketing automation and user insights readily accessible.
  • Users value the helpful support from WebEngage, enhancing their marketing efforts and user engagement significantly.
  • Users value the intuitive journey creation of WebEngage, allowing seamless, personalized multi-channel campaigns effortlessly.
  • Users find WebEngage's strong analytics and segmentation features invaluable for personalized multi-channel campaigns and insights.
  • Users commend the superfast customer support from WebEngage, ensuring quick assistance for effective communication strategies.
Cons
  • Users find the learning curve steep, as the interface and setup can be complex and require time to master.
  • Users experience slow performance with loading live segments and creating customer segments, causing occasional frustration.
  • Users find the missing features problematic, wishing for enhancements and easier access to functionalities.
  • Users express dissatisfaction with poor customer support, noting slow responses and limited options for assistance.
  • Users find the time-consuming aspects of WebEngage, particularly in loading segments and setup, quite inconvenient.

What Are Recent G2 Reviews of WebEngage?

D·engage

D·ENGAGE: CUSTOMER EXPERIENCE FINALLY DONE RIGHT. Transform your data into meaningful customer experiences at the moments that matter most. Our Customer Experience Data Platform (CXDP) empowers marketers to deliver personalized, data-driven 1:1 engagement across every channel. The platform activates your data where it lives, powers AI-driven personalization, and executes through fully native channels. Cloud or on-premise, it adapts to your needs, providing a clear, seamless journey from data to revenue. GLOBAL TRUST. MEASURABLE RESULTS. We’re trusted by more than 200+ of the world's best brands in over 30 countries across Europe, MENA, LATAM and Asia. Brands such as Turkish Airlines, Acerto, Vodafone, Unilever, Toyota, BYD, Yves Rocher, Enterprise, Lexus, İş Bankası, and UBL trust us to connect data, personalize engagement, and achieve measurable results. OUR CAPABILITIES. D·engage gives you full control to build and activate campaigns instantly, powered by real-time segmentation and true 360° customer visibility. We remove complexity by unifying all your customer data, insights, and actions in one platform. 1. True Data Foundation: the industries leading CDP Our data-first foundation powers everything we do. D·engage unifies every online and offline data point into a single, always up-to-date customer view. > Activate data instantly with zero-effort integration, no replication. > Build real-time 360° profiles across all data sources. > Connect easily to Oracle, PostgreSQL, MS SQL, SAP HANA, BigQuery, and Redshift. > Run in cloud or on-premise with full security. > Create micro-segments and personalize in real time. 2. Realtime, 1:1 Personalization: the Channels Every channel in D·engage is built natively, allowing seamless, real-time engagement across every touchpoint - Email, SMS, WhatsApp, mobile push, web push, and on-site messaging. > Omnichannel automation that connects every channel in one flow. > Journey orchestration to design and automate personalized customer paths. > Advanced analytics with unified dashboards and actionable insights. > Flexible integrations with leading CRM, BI, and marketing tools. 3. AI-Driven Intelligence: Zeki AI Our Predictive AI - Zeki - anticipates customer behavior, recommends optimal next actions, and makes hyper-personalization smarter at every step. This ensures your campaigns are always intentional and profitable. Predictive AI (Zeki AI) that anticipates behaviors and optimizes campaigns in real time. THE COMPANY D·engage is backed by leading investors including TIBAS Ventures, with participation from Gelecek Etki VC (managed in partnership with Vestel Ventures and Tacirler Asset Management), Maxis, and the Türkiye Development Fund – Invest 101 Fund. Our headquarter is in London, supporting a global team and customer base across Europe, MENA, LATAM, and Asia. Visit Dengage.com

Average Rating: 4.6/5.0

Total Reviews: 149

How Do G2 Users Rate D·engage?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Ease of Admin: 8.9/10 (Category avg: 8.8/10)
  • Ease of Use: 9.0/10 (Category avg: 8.8/10)
  • Quality of Support: 9.2/10 (Category avg: 9.3/10)

Who Is the Company Behind D·engage?

  • Seller: D·engage
  • Company Website:
  • Year Founded: 2018
  • HQ Location: London, GB
  • LinkedIn® Page: www.linkedin.com
    144 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Apparel & Fashion, Retail
  • Company Size: 42% Small, 39% Medium

What Do G2 Reviewers Say About D·engage?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of D·engage, appreciating its user-friendly interface and seamless tool integration.
  • Users value the responsive customer support of D·engage, enhancing campaign optimization and overall user experience.
  • Users find D·engage's helpful support and comprehensive solutions essential for successful digital project management and campaign optimization.
  • Users value the strong customer engagement capabilities of D·engage, enhancing communication and boosting conversion rates effectively.
  • Users love the smart automation of D·engage, simplifying campaign management and enhancing overall customer engagement.
Cons
  • Users find the learning curve steep, as building segments and navigating the complex interface is challenging initially.
  • Users feel that D·engage has limited features, especially regarding WhatsApp integration and onsite personalization.
  • Users report missing features in D·engage, particularly around WhatsApp integration and data processing delays.
  • Users express concerns about inadequate reporting, noting the need for customizable and improved dashboards for better insights.
  • Users experience poor customer support, often facing slow responses and reliance on self-service for issues.

What Are Recent G2 Reviews of D·engage?

What Are G2 Users Discussing About D·engage?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 14, 2026