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JH
Growth Marketing Manager
Small-Business (50 or fewer emp.)
"Decent platform, kinda glitchy"
What do you like best about Instantly?

Instantly's key feature that I like is its Unibox, which allows you to view all mail from as many connected email inboxes as you want, all at once. It also has an email warming tool for multiple addresses. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

Unfortunately, Instantly is not great at tracking leads for attribution. There have been multiple times when I've been looking for a lead by email and I have to check in multiple places to find it - even then it doesn't always work. It's open rate tracker is also imprecise, in my estimation. Review collected by and hosted on G2.com.

Instantly Reviews & Product Details

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Instantly Reviews (3,972)

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Instantly Reviews (3,972)

View 3 Video Reviews
4.8
3,972 reviews

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Robert B.
RB
Agency Owner
Small-Business (50 or fewer emp.)
"Easy DFY Mailbox Setup with DMARC/DKIM and Outstanding Service"
What do you like best about Instantly?

What sets Instantly apart is the Easy DFY Mailbox Setup. It’s incredibly straightforward to get mailboxes up and running with the correct settings like DMARC, DKIM, and SPF applied automatically. This technical "Done-For-You" approach, combined with their outstanding service, saves hours of manual work and provides peace of mind from day one.

Beyond the setup, the platform makes it simple to manage and scale multiple campaigns simultaneously. The unlimited email accounts feature and the automated warm-up are essential for protecting domain reputation while reaching a high volume of leads. I especially value the intuitive UI and the Unibox, which consolidates replies from hundreds of inboxes into one place. The real-time analytics for opens and replies allow me to optimize my sequences on the fly, making my entire workflow significantly more efficient. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

The only minor drawback is the pricing structure; many of the most powerful and useful features are locked behind the second-tier subscription, which can feel a bit limiting if you are just starting on the basic plan. Additionally, while the interface is generally great, the Inbox Manager could benefit from more advanced organization and filtering options when handling a massive volume of campaigns at once. However, given the results and the time saved, these are small trade-offs for the overall value the platform provides. Review collected by and hosted on G2.com.

Sachin M.
SM
Growth Manager
Construction
Mid-Market (51-1000 emp.)
"Effortless Campaign Management and Outstanding Support"
What do you like best about Instantly?

Instantly makes it much easier to manage and run multiple campaigns simultaneously, allowing me to handle outreach at scale with ease. Setting up campaigns is straightforward, and the ability to track email activity—such as opens and replies—helps me quickly see what’s effective and adjust my follow-ups accordingly. I find it particularly useful for keeping my outreach efforts organized without introducing unnecessary operational complexity. Their customer support is excellent and resolves issues promptly. Since I work in email marketing, Instantly has become an essential tool in my daily workflow. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

With Instantly, I find the lack of clarity regarding email deliverability frustrating, as there is no straightforward way to see where or why an email might fail to reach its destination. Additionally, the API integrations can sometimes seem unstable or limited, which complicates the process of building dependable automations or connecting Instantly seamlessly with other tools in my workflow. Review collected by and hosted on G2.com.

Sergeja P.
SP
Growth
Small-Business (50 or fewer emp.)
"Lagging Performance, Unclear Pricing, and Limited Support"
What do you like best about Instantly?

Using Instantly enabled me to reach a large amount of potential leads, which I consider a significant advantage, despite the challenges I faced with other aspects of the software. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

I found several issues with Instantly that detracted from my experience. The platform was consistently lagging, which hindered my workflow and made it difficult to manage tasks efficiently. Additionally, the customer support was not helpful; despite multiple attempts to resolve issues, I received little clarity or assistance. The unclear pricing structure was another problem, making it challenging to understand the costs and features associated with different plans. I also faced significant difficulties with lead management; the system did not allow me to work effectively with the collected data, and there was a lack of guidance on utilizing it properly. Furthermore, while I tried to integrate Instantly with other tools, it only managed to work with Slack, which limited its usefulness in a more integrated tech stack. Review collected by and hosted on G2.com.

Katie W.
KW
Director of Sales and Marketing
Small-Business (50 or fewer emp.)
"Great for Protecting Deliverability, But Not the Most Intuitive Setup"
What do you like best about Instantly?

I like that it spins up a bunch of emails for you so that you can protect your main domain's deliverability. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

I wish it were a bit more intuitive to use. There are a lot of settings tucked away within different panels, and it isn’t always obvious where to find things as a first-time user. You’ll probably need to reach out to support fairly often to get up to speed, and it also helps to watch the training and getting-started videos they have online. There are a lot of important features you could easily miss otherwise, and some of them are imperative for deliverability. Review collected by and hosted on G2.com.

Thomas D.
TD
Small-Business (50 or fewer emp.)
"Effortless Setup, Essential for AI Marketing"
What do you like best about Instantly?

I love how easy Instantly is to set up, which significantly reduces the time I spend managing my B2B email marketing for my AI automation agency. The platform allows me to efficiently get in touch with hundreds, if not thousands, of business owners daily, offering them my services. It simplifies the process of buying email addresses and warming them up, automatically integrating these steps with their records in the account. This eliminates the need for manual intervention, saving me significant hours, especially with large email accounts. I also appreciate how Instantly makes it exceptionally easy to add sequences, follow-ups, and variables, and to connect with other tools like Make.com. The seamless integration with other platforms enhances the functionality and usability of my marketing campaigns. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

I think the inbox manager could be a bit more organized. Review collected by and hosted on G2.com.

Firdavs S.
FS
Owner/Founder
Small-Business (50 or fewer emp.)
"Effortless Mass Outreach with Great Interface, Needs Support Improvement"
What do you like best about Instantly?

I appreciate how Instantly streamlines my business processes by automating outbound outreach. Manually sending emails to leads is tedious, but Instantly saves me from this ordeal by empowering me to dispatch numerous emails quickly and efficiently, crucial for my automation AI agency's mass outreach campaigns. The user-friendly interface of Instantly is something I truly value. It's straightforward and comfortable to navigate, allowing me to find essential functions without any hassle. This well-thought-out design makes my daily tasks more manageable and efficient. Additionally, the customer support team has been very responsive and helpful recently, promptly addressing my inquiries and resolving issues almost immediately, which reassures me about being well-supported. My experience with setting up Instantly has been positive as well, as it was easy to learn and adapt to its features. Instantly makes it simple to verify and manage leads without the need for complex integrations. These aspects of Instantly enhance its cost-effectiveness and appeal compared to other platforms, reinforcing my decision to endorse it to others for their lead outreach needs. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

Recently, five of my accounts were flagged by Gmail, which interrupted my email outreach campaigns for a few days. Although Instantly compensated by providing new accounts, this disruption was problematic, and I hope it doesn't happen again. Furthermore, customer support was not very responsive until recently. About one or two months ago, the support team didn't respond promptly, leaving my questions unanswered for days, which was frustrating. I hope the response speed improves to prevent similar issues in the future. Review collected by and hosted on G2.com.

Daksh K.
DK
Co-Founder at ENDY Media
Small-Business (50 or fewer emp.)
"Essential Tool for Cold Email Success"
What do you like best about Instantly?

I love how Instantly has significantly eased the process of outreach and service delivery for the past two years. The UI is particularly impressive, providing a user-friendly and aesthetically pleasing interface that made setting things up incredibly easy. Apart from the natural learning curve associated with cold emails, the setup was smooth. Instantly effectively addresses our outreach and pipeline issues, directly contributing to our topline growth. By sending an impressive volume of 1 million emails monthly, Instantly facilitates efficient lead generation which we then convert through sales calls managed using Instantly's Unibox feature. This process greatly enhances our revenue. The email warmup feature has notably improved deliverability, and the email sequencing capability allows for automated mass emailing, which would be unfeasible manually. Unibox is exceptional as it consolidates replies in one place from over 1000 inboxes, streamlining our communication efforts. Instantly is essential for our cold email operations, much like water is to life, highlighting its indispensability in our tech stack. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

I find the pricing of Instantly to be a concern. It's something I would like to see improved. Review collected by and hosted on G2.com.

"Streamlined Email Marketing with Intuitive UI"
What do you like best about Instantly?

I really like Instantly because it has a user interface and vibe that resonates with young people like me. It's not old school or hard to use; it's super straightforward and easy. I always know what I'm getting and where to find things, which is a key differentiator apart from its core functionality. Another thing I appreciate is how clean the website and user interface are, making everything super easy and just two clicks away. Their support is decent, and you can't really mess up. It's valuable for me because of these features, and the quality of the product itself is awesome. The initial setup was super easy and straightforward. I did have an issue with one email setup, but I reached out to support, and they figured it out for me in, like, five minutes, which was super cool. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

I would just recommend a bit lower pricing, but I guess compared to competition, that's also fine. I believe their trial, two-week trial was more generous. Now it's kinda limited, but the value we're getting for the money is really good. Review collected by and hosted on G2.com.

Aziz a.
AA
Founder
Small-Business (50 or fewer emp.)
"Effortless Outreach and Great Support, with Room for Advanced Features"
What do you like best about Instantly?

What I find most impressive about Instantly is how effortlessly it streamlines outreach management and campaign scaling. The user interface is straightforward and intuitive, making it easy to get started without facing a steep learning curve. The automation features have saved me considerable time, and the deliverability tools help ensure that my messages actually reach recipients' inboxes. Whenever I’ve had questions, their support team has been both helpful and responsive. Overall, Instantly has made my workflow significantly more efficient. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

While Instantly offers a lot of power, there are still some aspects that could be improved. The range of features can feel overwhelming to newcomers, and it often takes a while to become familiar with everything the platform has to offer. At times, I have noticed slower response times during peak usage periods, and I would appreciate seeing more advanced customization options in future updates. Despite these minor issues, they are outweighed by the overall advantages the platform provides. Review collected by and hosted on G2.com.

Joy V.
JV
CRM Specialist/Workflows & Marketing Tech Systems Support
Small-Business (50 or fewer emp.)
"Effortless Cold Email Outreach with Powerful All-in-One Features"
What do you like best about Instantly?

Instantly is easy to use and very effective for cold email outreach. I like how it handles email warm-up, campaign setup, and inbox rotation all in one place, which makes scaling outreach simple and efficient. Review collected by and hosted on G2.com.

What do you dislike about Instantly?

Some features require separate subscriptions, which can add up quickly and make the overall cost higher when you need multiple functionalities. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Instantly.

Free

Free Trial
Per Month

Growth

$37.00
1 Workspace Per Month

Hypergrowth

$97.00
1 Workspace Per Month
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Instantly Features
Data Import & Export Tools
Integration APIs
Breadth of Partner Applications
A/B Testing
Basic Reporting
Email and Mobile Preview
Manage Email Lists
High-Volume Sending
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Instantly