StackAdapt Reviews & Product Details

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM.

Product Website

Seller

StackAdapt

Discussions

StackAdapt Community

Languages Supported

German, English, French, Spanish

Overview by

Andrew Norrie

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

View More Pricing Information

StackAdapt Integrations

(21)

Verified by StackAdapt

StackAdapt Media

StackAdapt Demo - Advertise Across Multiple Channels Within a Single Platform

StackAdapt allows you to advertise across multiple channels, all from a single platform.

StackAdapt Demo - Extensive Targeting Capabilities and Inventory

Launch your advertising campaigns within StackAdapt to harness extensive targeting capabilities and a multitude of inventory sources.

StackAdapt Demo - Sophisticated Campaign Editor With Granular Reporting

The StackAdapt Campaign Editor allows you to dive deep into granular reporting and insights to arm media teams with performance driven metrics.

StackAdapt Demo - Onboard 1st-Party CRM Data Directly in StackAdapt

Onboard CRM data directly in the StackAdapt platform to create GDPR compliant audiences using LiveRamp's people-based identity graph.

In this video success story, Krystelle K., Senior Digital Marketing Manager at Inghams, shares how the UK-based tour operator partnered with Propellernet and StackAdapt to adapt to evolving traveller behaviours. By leveraging StackAdapt’s m

In this video success story, Lily Robertson Ward, Media Strategy Director at Propellernet, shares how the agency partnered with StackAdapt to stay ahead of evolving client expectations and deliver measurable, full-funnel results. By leverag

Discover a centralized hub for all your creative needs. With the Creative Builder, StackAdapt users can build HTML5 display creatives without any design experience or additional software. The best part? Ready-to-use creative templates that

Official Downloads

(4)

edit

The Guide to Digital Out-of-Home Advertising

Setting the Stage with a Full-Funnel Strategy for a B2B Tech Event

G2 reviews are authentic and verified.

Here's how.

Eric K.

Content Manager

Marketing and Advertising

Small-Business (50 or fewer emp.)

9/6/2017

"Best Native Platform I've Used"

5/5

What do you like best about StackAdapt?

I love the different targeting abilities particularly key word and website segmentation. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Blacklist specific domains from delivering on a specific exchange instead of only being able to blacklist a whole exchange or all instances of the domain Review collected by and hosted on G2.com.

Johnathan M.

Vice President - Sales & Marketing

Mid-Market (51-1000 emp.)

2/14/2017

"Great platform for Programmatic Native Advertising"

4.5/5

What do you like best about StackAdapt?

StackAdapt is a very intuitive and user-friendly platform for programmatic native advertising. Their onboarding process is very good, and customer service is very helpful. You have to go through an "approval" process, but once you do they'll turn you loose and you can create campaigns from small to large. No minimum spend, which is nice when you're just testing things out. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

They are just now adding features for display advertising as well, and so far do not support that many different types of ad formats. You won't see any of the more exotic sizes, for example. For a beginner, however, less is more, and it actually simplified the process when I needed our art department to come up with the actual creative. Review collected by and hosted on G2.com.

Recommendations to others considering StackAdapt:

Great platform, easy to use, no minimum spends. Awesome customer support willing to walk you through things in detail. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

We have started investing more time and money into our blog content, and wanted to leverage it to drive some extra paid traffic. Obviously native programmatic units are the right fit for blog content, and StackAdapt was a friendly, easy to use solution to get started. Review collected by and hosted on G2.com.

Verified User in Consumer Services

Mid-Market (51-1000 emp.)

9/7/2017

"Working with StackAdapt overall has been great across various campaigns with different objectives"

3.5/5

What do you like best about StackAdapt?

Both Garrett and Spencer respond quickly to questions and requests. As a Media Planner, the reporting has helped/been ideal when delivering results to clients. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Sometimes Proposals lack some information we request, but overall not much. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

9/6/2017

"StackAdapt Works"

4.5/5

What do you like best about StackAdapt?

StackAdapt is very easy to use and offers great transparency. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Targeting options lack in some areas when it comes to geo-radius solutions. Review collected by and hosted on G2.com.

Jennifer C.

Director of Dev Ops

Marketing and Advertising

Small-Business (50 or fewer emp.)

11/21/2016

"Simple. Helpful. Effective."

5/5

What do you like best about StackAdapt?

I was on a similar platform that I was highly reluctant to leave and jump over to StackAdapt. Not only did the StackAdapt team make things easy and straight-forward, but they've improved upon what I had considered already great customer service and price-to-performance ratio.

Since moving onto StackAdapt, I've managed to decrease my eCPMs and been able to implement finer targeting while still maintaining scale. The customer service team is always ready to answer my in-depth questions and help me work things out when I have any issues.

The user-interface is simple and reporting is also easy to generate. It makes my day-to-day more efficient and pleasant by not having to wade through multiple screens to get the data I need. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

I find that I miss having a configurable scheduled reporting on a per-campaign basis. It's not the end of the world, but it would be helpful, especially when a significant volume of campaigns are in play. Review collected by and hosted on G2.com.

Recommendations to others considering StackAdapt:

StackAdapt has a super responsive customer service team which was helpful when I had to onboard them quickly. They've since been able to help me fine tune my process to both increase and out-perform platform benchmarks while decreasing my eCPM. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

A cost-effective way to generate the engagement we need. I have seen this by reduced eCPMs and finer targeting abilities. Review collected by and hosted on G2.com.

Laura L.

Media Director

Public Relations and Communications

Mid-Market (51-1000 emp.)

11/22/2016

"Smart and Successful Solution for Content Discovery "

5/5

What do you like best about StackAdapt?

The user experience with StackAdapt has been positive since day one. They set us up to deliver success to our clients through their accessibility and managed service model. Our Account Manager provides thoughtful optimization recommendations and patiently answers all the questions that we have had while familiarizing ourselves with this new platform. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

They do offer blacklisting opportunities, the initial run can sometimes deliver impressions on lower quality sites. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

We are always looking for cost-efficient native advertising partners to help deliver readers to our client's branded content. Of all out content discovery partners, StackAdapt provides the widest selection of targeting options. This allows us to test and choose the target that is the most responsive to our message. Review collected by and hosted on G2.com.

Todd M.

Director, Social & Media Operations

Marketing and Advertising

Mid-Market (51-1000 emp.)

5/27/2016

"Leaders in the Native Space"

5/5

What do you like best about StackAdapt?

StackAdapt is by far the best collective group of talent I have come across to date in the Native space. They move remarkably fast and are incredibly talented in the technology they produce.

I have personally tested multiple Native DSP solutions and none have been able to compete with StackAdapt's suite of tools, tech, or performance. Their platform is constantly evolving and new services, inventory and targeting capabilities are added at a rate that outpaces the industry. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

There isn't really much to dislike about their service, they have a incredible team of account and product support people who have always been able to resolve anything that has ever come up. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

StackAdapt provides an incredibly easy to use, high performing DSP for Native ad buying that allows us me to layer 1st and 3rd party data on top of Native buys. They have redefined how Native advertising is purchased by allowing the campaign manager to chose what buying model they need to purchase on, incorporating Cost Per Engagement and Cost Per Completed View directly into their platform. Review collected by and hosted on G2.com.

Mitchell W.

Founder & Chief MitchMatching Officer

Retail

Small-Business (50 or fewer emp.)

6/9/2016

"It Doesn't Get Easier Than This!"

5/5

What do you like best about StackAdapt?

It's so easy to use and allows me to buy native advertising with reach that I would normally not have being a smaller publisher. It's both cost-effective and the results are great! Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Honestly, there isn't anything I don't like. Review collected by and hosted on G2.com.

Recommendations to others considering StackAdapt:

If you are looking for a cost-effective, scalable and results you and your client can be happy with, than StackAdapt is what you need. The team is unbelievable attentive and will even send an email on a Saturday night if something doesn't look right. I've worked with and for some of the other Native DSP's and StackAdapt is by far my favorite! Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

StackAdapt is currently solving two major business problems; eyeballs and traffic to content that we are creating for brands and the second is; video views and both at a CPM that makes sense for us. Review collected by and hosted on G2.com.

Verified User in Consumer Electronics

Mid-Market (51-1000 emp.)

10/20/2016

"Easy self-service with excellent customer support"

3/5

What do you like best about StackAdapt?

StackAdapt was super intuitive and easy to use. The option to do self-serve or managed campaigns was also a plus. There were several options for targeting, and the cheaper option actually provided better performance. Their cost per engagement model (a user is on your page for at least 15 seconds) was also pretty cool—bonus points for that. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

As a direct response advertiser, we realized StackAdapt wasn't the best platform for us. It's more of a branding play. Review collected by and hosted on G2.com.

Recommendations to others considering StackAdapt:

Avoid it if you're a DR advertiser. For people looking for unique branding solutions, go for it. The CPMs are a little high, but in line with "premium" display advertising prices. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

We were looking for direct response, native advertising. StackAdapt definitely supports the former. That said, the placements didn't really yield longer time on site, lower bounce rates, etc. Review collected by and hosted on G2.com.

Nilvia R.

Media and Search Analyst

Marketing and Advertising

Mid-Market (51-1000 emp.)

5/27/2016

"Transparent, user-friendly platform|"

5/5

What do you like best about StackAdapt?

An easy to use and well design platform, where I can get to choose the settings of my campaign. Easy to understand, away from complicated, and always with an amazing customer service that is always there to give extra recommendations to achieved the best performance results possible. Constantly innovating and offering new products! Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Not a single complaint was made here. Review collected by and hosted on G2.com.

Recommendations to others considering StackAdapt:

Prepare to be amazed by the engagement rates! Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

I can see that the pace of my campaign is going at the rhythm that it supposed to. I don't need to keep track every single day to optimize. We achieved the promised projections. Review collected by and hosted on G2.com.