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StackAdapt Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

StackAdapt Media

StackAdapt Demo - Advertise Across Multiple Channels Within a Single Platform
StackAdapt allows you to advertise across multiple channels, all from a single platform.
StackAdapt Demo - Extensive Targeting Capabilities and Inventory
Launch your advertising campaigns within StackAdapt to harness extensive targeting capabilities and a multitude of inventory sources.
StackAdapt Demo - Sophisticated Campaign Editor With Granular Reporting
The StackAdapt Campaign Editor allows you to dive deep into granular reporting and insights to arm media teams with performance driven metrics.
StackAdapt Demo - Onboard 1st-Party CRM Data Directly in StackAdapt
Onboard CRM data directly in the StackAdapt platform to create GDPR compliant audiences using LiveRamp's people-based identity graph.
In this video success story, Krystelle K., Senior Digital Marketing Manager at Inghams, shares how the UK-based tour operator partnered with Propellernet and StackAdapt to adapt to evolving traveller behaviours. By leveraging StackAdapt’s m
Play StackAdapt Video
In this video success story, Krystelle K., Senior Digital Marketing Manager at Inghams, shares how the UK-based tour operator partnered with Propellernet and StackAdapt to adapt to evolving traveller behaviours. By leveraging StackAdapt’s m
In this video success story, Lily Robertson Ward, Media Strategy Director at Propellernet, shares how the agency partnered with StackAdapt to stay ahead of evolving client expectations and deliver measurable, full-funnel results. By leverag
Play StackAdapt Video
In this video success story, Lily Robertson Ward, Media Strategy Director at Propellernet, shares how the agency partnered with StackAdapt to stay ahead of evolving client expectations and deliver measurable, full-funnel results. By leverag
Discover a centralized hub for all your creative needs. With the Creative Builder, StackAdapt users can build HTML5 display creatives without any design experience or additional software. The best part? Ready-to-use creative templates that
Play StackAdapt Video
Discover a centralized hub for all your creative needs. With the Creative Builder, StackAdapt users can build HTML5 display creatives without any design experience or additional software. The best part? Ready-to-use creative templates that
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StackAdapt Reviews (866)

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Reviews

StackAdapt Reviews (866)

View 2 Video Reviews
4.7
866 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the exceptional support provided by StackAdapt's team, highlighting their responsiveness and helpfulness in campaign management. The platform is noted for its ease of use and intuitive interface, making it accessible for both new and experienced marketers. However, some users mention that the reporting features could be more streamlined, which may hinder quick access to specific data.

Pros & Cons

Generated from real user reviews
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Verified User in Broadcast Media
AB
Small-Business (50 or fewer emp.)
"Robust DSP With Advanced Targeting and Strong Support"
What do you like best about StackAdapt?

StackAdapt makes targeting simple and effective — the contextual and semantic tools hit the right audiences without relying too much on third-party data. I like having native, display, video, and CTV all in one place, and the reporting dashboard makes optimization quick. Support has also been responsive and easy to work with. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

The learning curve for new users can be steep when setting up advanced features like custom audience modeling or multi-touch attribution. Once mastered, though, the depth of functionality is worth it. Review collected by and hosted on G2.com.

Lucile C.
LC
Responsable Marketing Digital
Mid-Market (51-1000 emp.)
"Finally, a self-service alternative with quality support!"
What do you like best about StackAdapt?

Since we started using StackAdapt, everything is simple and efficient. The teams are highly responsive, available, and know their subject perfectly. We were able to launch our campaigns quickly (thanks also to our provider) and they quickly gained strength. The fact that the DSP is self-service really changes the game: the budget is controlled, with real freedom in management. The variety of campaign formats is also a real plus, allowing for the creation of real synergies between our actions. As for the results, nothing to complain about: the performances are well above those obtained with other DSPs. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

No inconvenience to date, the platform meets expectations Review collected by and hosted on G2.com.

Nathan L.
NL
Digital Campaign Manager
Mid-Market (51-1000 emp.)
"Quick to Launch, Easy to Use, Brilliant Team"
What do you like best about StackAdapt?

StackAdapt makes campaign setup incredibly fast and intuitive. Alan Dooney got us up and running in no time, and Kerian Scannell has been fantastic on ongoing support, always responsive and clear. The platform's ability to use third-party audiences allows for really granular targeting, which has been a big plus. The final campaign report was also easy to understand and made end-of-campaign analysis straightforward. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

The UI can be a bit overwhelming at first, especially when navigating deeper features. That said, there's plenty of training available and excellent support on hand, which really smooths out the learning curve. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Mid-Market (51-1000 emp.)
"Agile, Results-Driven Team That Feels Like an Extension of Ours"
What do you like best about StackAdapt?

Our contacts (Neil, Charlotte, Wiktoria) feel like a true extension of our team. They are so agile, help us solve client challenges, and get amazing results. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

1 account for all clients, it would be easier if it was standard to create a different account per client. Review collected by and hosted on G2.com.

Abhishek y.
AY
Performance Marketing and Analytics Manager
Small-Business (50 or fewer emp.)
"User-Friendly Interface, But Bulk Editing Needs Improvement"
What do you like best about StackAdapt?

The UI and ease of use of the platform is really accommodating for any one using the platform for first time. The agency reps and customer support that we get is also exceptional helping us with ease of integration and ease of implementation within the team as well as outside of it. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

Need better help with bulk edits specially while naming ads at a large scale. Review collected by and hosted on G2.com.

Jacob V.
JV
Digital Marketing Specialist
Small-Business (50 or fewer emp.)
"Effortless Campaigns and Tracking, But Media Spend Limit Frustrates At Times"
What do you like best about StackAdapt?

Campaign building is smooth and easy. It's easy to look at all my metrics in one place. The biggest thing I love about StackAdapt is how easy it is to generate tracking pixels for all my clients. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

The $300 media spend limit on the campaign level. Review collected by and hosted on G2.com.

Verified User in Consumer Services
UC
Mid-Market (51-1000 emp.)
"Easy-to-Use Backend Platform with Knowledgeable, Idea-Driven Account Managers"
What do you like best about StackAdapt?

Easy to use backend software platform. Knowledgable account managers that bring fresh ideas to the table and are able to assist with campaign strategy. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

There are a lot of products in the platforms that take a significant amount of time to learn. Review collected by and hosted on G2.com.

GA
VP, Marketing & Media
Small-Business (50 or fewer emp.)
"Great partner with excellent programmatic ad tech"
What do you like best about StackAdapt?

I've been working with StackAdapt for the last two years after working with a number of different programmatic providers and platforms. StackAdapt prioritizes establishing and sustaining great partnerships, whether for managed services or self-service. Their ad buying platform is very user-friendly, and they are constantly investing in improving it and seeking customer feedback. I'm always impressed with their focus on fine-tuning all aspects of their platform and providing the necessary resources to ensure our team gets the most out of its capabilities. In terms of StackAdapt's ad buying capabilities, their wide range of targeting options, placements, and format types easily compete with the best of the other DSPs. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

To be honest, there's not a lot to dislike about StackAdapt. StackAdapt has seen pretty significant growth over the last few years, and with that comes some growing pains, which can be expected. This has led to the shuffling of team members or folks who handle our accounts, which, at times, was a bit jarring, but despite that, StackAdapt is always seeking feedback and trying to improve wherever it can and has been very upfront about its changes. Review collected by and hosted on G2.com.

Nick B.
NB
Senior Media Director
Mid-Market (51-1000 emp.)
"Outstanding Account Support, but UX for Campaign Implementation could be better"
What do you like best about StackAdapt?

The customer service from our account manager at StackAdapt is excellent - quick to respond, engaged with our clients business and strong consultative support. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

There's been some feedback about the challenges of UX for planners implementing campaigns in-platform.. Other issues are the quality of the brand lift study outputs and the belieft that other DSP's offer more premium inventory for CTV. Review collected by and hosted on G2.com.

Felipe E.
FE
Senior Paid Media Manager
Small-Business (50 or fewer emp.)
"Top platform, top service!"
What do you like best about StackAdapt?

Aside from their very comprehensive and ever-evolving features, the platform is self-serve, which suits me and my team to keep control of our paid media activity. However, the StackAdapt team is always there to help, regardless of how small or big the ask is! Our account manager, Phoebe Ellis, is super responsive, friendly and helps us make everything run smoothly.

Getting started is super easy, the platform allows you to implement campaigns and get them live in minutes. Even better, if you're pressed for time (as we all are), the StackAdapt team can set them up within a day.

StackAdapt has become a staple in our programmatic activity, and we frequently use it for almost all our paid media activity.

Something very important for us, and our clients, is to be able to integrate our programmatic campaigns across other activities and platforms. It's very easy to do it, and you can even house all your activity (for the lack of better terms) in StackAdapt for a holistic view. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

It's hard to say, honestly, but I think a lot of the features are very comprehensive, and the service is top-notch. But if I had to pick something, it would be the reporting downloads, which are emailed to you as opposed to straight data downloads (if you want specific reports, that is). Review collected by and hosted on G2.com.

Questions about StackAdapt? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Verified User
G2
Verified User
Last activity almost 6 years ago

How do I set up my first campaign if I have not used programmatic advertising before?

Verified User
G2
Verified User
Last activity almost 6 years ago

How granular is your geographic targeting?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

7 months

Average Discount

6%

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StackAdapt Features
Campaign Dashboard
Campaign Optimization
Reach
Targeting
Retargeting
Geo-Targeting
Custom Reports
User, Role, and Access Management
Performance and Reliability
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StackAdapt