Amplitude Analytics
The core of the Amplitude AI Analytics Platform, Amplitude Analytics lets you dig into the real-time data about what users are doing in your digital products and experiences. These quantitative insights help you quickly and deeply understand what’s working, what’s not, and what to do more of to drive growth. Amplitude Analytics makes it fast and easy for product teams, marketing teams, data teams, or anyone to get actionable insights: • Track every click and metric across the full customer journey to understand conversion, adoption, retention, and more in real time. • Self-serve access lets teams explore insights with simple AI prompts, break down information silos, and free up data teams for higher-impact analysis. • AI Agents automatically surface new trends, unexpected behaviors, and action plans for an unfair advantage. • Marketing analytics gives marketers purpose-built tools to see full-funnel customer behavior, improve ROI, and scale insights with other teams. • Trust your data with precision tracking schema design, AI-enhanced data governance controls, and enterprise-level security. And if you’re new to analytics, don’t worry: you can get started fast with Autocapture event tracking, chat-based interfaces, and expert-built dashboard templates. Coupled with the rest of the Amplitude platform, Analytics’s quantitative insights are just the beginning. Turn behavioral cohorts into A/B test segments, deliver smarter in-app engagement, and activate your data for precise personalization throughout your tech stack. Which you’ll also be able to shrink, thanks to our consolidated platform. Amplitude Analytics lets you understand what your users want so you can give it to them. Use it to get the answers you need to grow relentlessly.
Average Rating: 4.5/5.0
Total Reviews: 2,919
How Do G2 Users Rate Amplitude Analytics?
- User Scoring: 7.0/10 (Category avg: 8.1/10)
- Integrations: 7.8/10 (Category avg: 8.2/10)
- Multi-Product Analytics: 8.0/10 (Category avg: 8.2/10)
- Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.1/10)
Who Is the Company Behind Amplitude Analytics?
- Seller: Amplitude
- Company Website:
- Year Founded: 2012
- HQ Location: San Francisco, CA
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Twitter: @Amplitude_HQ
22,465 Twitter followers -
LinkedIn® Page: www.linkedin.com
6,565 employees on LinkedIn®
Who Uses This Product?
- Who Uses This: Product Manager, Software Engineer
- Top Industries: Computer Software, Information Technology and Services
- Company Size: 46% Medium, 31% Small
What Do G2 Reviewers Say About Amplitude Analytics?
AI-generated summary from verified user reviews
Pros
- Users value the powerful insights from Amplitude Analytics, enabling deep understanding of user behavior effortlessly.
- Users love the intuitive design of Amplitude Analytics, making data exploration and insights effortless and impactful.
- Users love the powerful insights Amplitude Analytics offers for tracking customer behavior and improving decision making.
- Users value the intuitive interface of Amplitude Analytics, which simplifies data tracking and enhances decision-making.
- Users value the intuitive user interface of Amplitude Analytics, which enhances their data visualization and analysis experience.
Cons
- Users find a steep learning curve with Amplitude Analytics, making it challenging for beginners to use effectively.
- Users find the steep learning curve of Amplitude Analytics challenging, making initial use somewhat overwhelming for newcomers.
- Users find the missing features in Amplitude Analytics limiting, hindering customization and the overall analysis experience.
- Users face challenges with event management difficulties, including high costs and a steep learning curve for dashboards.
- Users find Amplitude Analytics expensive, hindering their ability to analyze events and make data-driven decisions.
What Are Recent G2 Reviews of Amplitude Analytics?
"AI Feature Revolutionizes Chart Creation"
Rating: 5.0/5.0 stars
— Farheen S.
"Amplitude Analytics Makes Behavioral Insights and Funnel Analysis Fast and Actionable"
Rating: 4.5/5.0 stars
— Daniela T.










