CallRail Reviews & Product Details

What I like best about CallRail is how it turns mystery into clarity: you finally see which calls, texts, and form leads are actually driving results. Its call tracking feels like having a detective for your marketing,matching conversations to campaigns so you know what’s working (and what isn’t). With conversation insights, easy reporting, and seamless integrations, it makes understanding leads both powerful and surprisingly fun. Review collected by and hosted on G2.com.

Occasional pricing complexity and the learning curve for advanced features. Review collected by and hosted on G2.com.

We use CallRail to track success of our marketing campaigns and it helps us make decisions regarding improving sales and customer service.

I like the market attribution capabilities whereby its easy to determine which campaigns are more effective in generating calls thus we allocate budget appropriately.

It makes it possible to identify source of leads which is critical in decision making regarding budgets.

With CallRail, we have effortlessly improved customer service while increasing sales.

I like AI features of CallRail. We can effortlessly summarize calls and it also handles sentiment analysis. Review collected by and hosted on G2.com.

I have used CallRail long enough without issues. Review collected by and hosted on G2.com.

It helps me drill down and track where our calls are coming from. The insights are powerful, clear, and incredibly helpful to see which campaigns are actually driving conversations. Gives me a much clearer picture of what’s working without a lot of guesswork. Review collected by and hosted on G2.com.

Honestly, can't think of anything I dislike. Some of the more advanced settings take a little time to understand, but once you get used to it, everything flows pretty smoothly. Overall, it’s been a reliable tool for what I need. Review collected by and hosted on G2.com.

My favorite features of CallRail are the ability to create many different types of reports, including by state, client, week, month, and year. This helps us track all the progress of the company using the various tools CallRail offers. The initial setup is also very simple. Review collected by and hosted on G2.com.

I think the customer service could be improved by having a chat option on the main web page and home page. This way, instead of calling and waiting on the line, we could have our questions answered more quickly. Review collected by and hosted on G2.com.

I really like CallRail's call recording feature. It's great knowing I can take a call in the car without worrying about forgetting details or needing to take notes because I can just listen to the recording later to get the info I need. It's also really useful for sharing the full context of a conversation with my team or for myself when a client is a repeat caller. The initial setup was pretty easy for us, even though it was a few years ago. The AI Voice Assist feature helps ensure we don't miss calls during off hours or busy times. Review collected by and hosted on G2.com.

The AI Voice Assist is great, but it's not as refined and capable as I would like. It sometimes asks repeat questions, like scheduling an appointment twice in the same call, and asks people to repeat things that were clearly stated. It also has a weird cadence to the conversation sometimes, where it rambles multiple responses like it's trying to catch up. It performs better than voicemail at getting someone to leave information, but I have thought about looking into alternative platforms that are more refined. Review collected by and hosted on G2.com.

I really appreciate all the tracking and reporting features that CallRail offers, along with the customization it provides. It's great to be able to see how many phone calls we've missed, how long the buyers have been on the call, and I can also receive a text transcript of the call to ensure we don’t miss a beat of the conversation. I find the setup pretty easy as well. Review collected by and hosted on G2.com.

I think optimizing the AI voices will come in handy. It's pretty evident that you're talking to AI right now, and I'd like it to be a little bit more human realistic. I also would like a better feature when it comes to forwarding calls through AI. So if someone calls in and they're looking for a certain location, the AI should have the ability to forward the call to the appropriate person. I tried to integrate CallRail with our CRM system, and it did not go smoothly. I feel like there could be a little bit more handholding on the support side of things. Review collected by and hosted on G2.com.

What I appreciate most about CallRail is its ability to help me track all the calls I receive from my various campaigns, including Google Ads and other call sources like my landing pages and Google My Business profile. The dashboard provides all the information I need about calls made to my forwarding numbers, making it easy to monitor and manage my campaigns effectively. Review collected by and hosted on G2.com.

It requires the help of the development team to implement the JavaScript snippet code on the website for the integration. i would have liked it more if this tool were fully self-sufficient, where i dont have to depend on anyone for any integration. Review collected by and hosted on G2.com.

The personal attention I receive from our representative, along with a plan specifically tailored to our needs, has made a significant difference. Choosing CallRail has truly been one of the best decisions for our business. The platform’s ability to track which channels deliver the highest ROI for our clients is unmatched. They consistently release new and improved products, continually enhancing their offerings. We've even established a new policy: if a client is unwilling to use CallRail, they're not a good fit for us. Every one of our clients now uses CallRail, and we have never had a complaint—only excellent results. CallRail has certainly earned our loyalty as customers for life. Review collected by and hosted on G2.com.

The only downside would be not having chosen to partner with CallRail sooner. Review collected by and hosted on G2.com.

As a home services business having a complete record of customer communications is critical. Callrail makes it easy to listen to or review past communications on the computer. It's got the ability to score calls as "Qualified" or "Unqualified" with surprising accuracy which helps when trying to track conversion rates from different sources. More than anything... I love how CallRail stays on the cutting edge of tech. They're constantly trying new features, adding some, updating the app. And functionality is seamless.

Call tracking is an absolute must when running paid ads for a business and CallRail is the best of the several I've tried. Dynamic number swapping for a website is easy to implement and integrate.

I use it every day all day.

Their customer support has been great... but the product is so good that frankly I don't need much support! Review collected by and hosted on G2.com.

Sometimes the app is slow to update when I open it up. It's a very nit-picky complaint but sometimes will have to quit the app and reopen it or manually refresh. Review collected by and hosted on G2.com.

The ability to attribute online leads and calls to the correct media channels and business units. This allows for us to have clear Cost Per Lead/Call and attribute revenue correctly that is tracked from leads/calls going through Call Rail. Set up is quite easy; the walk-through is clear and isn't difficult to follow. Review collected by and hosted on G2.com.

The reporting can be a bit daunting and slow depending on the amount of data being pulled. Review collected by and hosted on G2.com.