Fello Reviews & Product Details

The integration with FollowUpBoss is fantastic; it's a smooth part of my CRM, including an Action Plan to remind me to call people who inquire through Fello. The data is incredible; I love taking a call and going to a listing appointment with multiple AVMS, the mortgage info, reliable owner info, etc. The mortgage and owner info has been highly reliable so far. The hands-off email campaigns are also fantastic, they create regular leadflow with ZERO management from me, and with a professional, non-invasive, value-add tone that I respect. Finally the customer service, support, and general vibe of the team is fantastic, they have been great to work with and really invested in my success, even as a small single agent. Review collected by and hosted on G2.com.

The postcard campaigns were very unsuccessful and expensive; I wasted a lot of money on those before taking a hard look at the analytics. Review collected by and hosted on G2.com.

I like that Fello gives our clients reliable, up-to-date insights on their home’s equity. It lets us focus our follow-up on the people who are actually engaging with the platform. The ability to “Enrich” contact information is especially helpful, because it shows us when someone is not just a buyer lead but also a homeowner and potential seller. The integration with our CRM is fantastic and keeps everything in one place. Lastly, our rep, Tamarah, has been incredibly helpful with onboarding and is always sharing great ideas on how we can use Fello at a higher level. Review collected by and hosted on G2.com.

The only thing that took a little time was getting used to Fello’s terminology and how that language relates to each contact. There was a bit of a learning curve at first, but once I understood the labels and what they meant, everything made a lot more sense. Review collected by and hosted on G2.com.

Fello has so many great features and resources. It’s we love the automation of emails that go out that provide a touch point for our database and the AI features that help us determine which leads to reach out to. It’s really been helpful for our business. Review collected by and hosted on G2.com.

This is not just Fello - this is any lead source that is providing home estimate or home valuations, but sometimes the numbers or the value can be a little off because the estimator took doesn’t always take into account any updates. But that is normal with a tool like that. That’s not much we don’t love about Fello! Review collected by and hosted on G2.com.

Although I have a very good CRM, I find that there are too many procedures involved in sending an effective message to my database. Fello, on the other hand, is targeting the high-propensity members of my database with appealing offers, and as a result, we are receiving responses and starting conversations. Review collected by and hosted on G2.com.

This technology feels far more advanced than my current understanding of AI, which makes me a bit apprehensive that I might be missing important aspects. Clearly, I have some catching up to do. Review collected by and hosted on G2.com.

I appreciate how the system can search through my database to identify potential sellers among the many contacts available, as well as the additional enhancement features it offers. Noticing lost opportunities, such as when a home is listed with another agent, is also valuable. It serves as a reminder that I may need to improve my follow-up efforts to increase conversion. Review collected by and hosted on G2.com.

When it comes to pricing structure, as a boutique firm, I am seeking a solution that offers all the features I need at the most cost-effective price. I want the system to provide tools that will help both myself and my agents serve our clients more efficiently, while keeping costs as low as possible. They provide what we need and it's competitive but always looking to help with costs. Review collected by and hosted on G2.com.

We’ve been able to tailor Fello to our needs without any hassle, and it’s been simple to fold it into our daily lead-gen routine. The different segments are helpful, the site is easy to use, and Jamie Pedersen has been incredible throughout the process. She’s always just an email away, and her biweekly calls make onboarding feel manageable. She constantly shares small tips that make our experience even better. She asks questions about what our pain points are and our pillars of business and then has used that information to build our Fello to work even more effortlessly for us. Review collected by and hosted on G2.com.

I wish it was more sync'd with Follow up boss without the need for workflows. I can say that our success manager has handled all of our workflows so this hasn't been a real issue. Review collected by and hosted on G2.com.

I like that Fello is user friendly, a real effective way to find and do business. From filling in the blanks in my database, to providing landing pages for easy Open House sign in's, providing marketing postcards to encourage interaction from my database. The list goes on and on. It is easy to make the investment into Fello because not only is it easy to learn and implement protocals but you can integrate it with your CRM and most importantly, I love that I have the support team. Working with Jamie P. is the greatest thing next to sliced bread. She helps me learn Fello, but more importantly makes it easy for me to understand and work the platform and she constantly reveals the benefits of using Fello. Review collected by and hosted on G2.com.

The credits! but that is more of a selfish thing. LOL Review collected by and hosted on G2.com.

Our team of 40 agents has been using Fello, with about 10 agents currently assigned seats. We manage roughly 30,000 leads and bring in additional traffic from Realtor.com, and so far we’ve been very happy with the platform.

With the help of Fello’s incredible support team, we’ve been able to engage with hundreds of leads that we likely wouldn’t have reached on our own. We’ve already set several appointments, and our email engagement rates are noticeably higher than before. Their team has also been instrumental in helping us build effective SmartLists and notifications for our unique system, which has made it easier for our agents to identify and call potentially hot leads at the right time.

The only challenge we’ve encountered is the per-seat cost. Because only a quarter of our agents need active access, paying for 40 seats isn’t practical for us.

Consistent weekly trainings to keep the entire team engaged and confident in the platform is our next priority.

Overall, Fello has been a strong value-add for our team and our clients! Review collected by and hosted on G2.com.

The per-seat cost. We would prefer to pay based on the number of leads we are nurturing, rather than how many agents we have on the team. There are too many agents that do not take full advantage of the systems we have to offer, so paying for another system for each of them is difficult to justify Review collected by and hosted on G2.com.

The automated emails that go out to our client base so even if we aren't in direct contact with them, they are still getting touches from our team! Review collected by and hosted on G2.com.

Sometimes when we have an active listing, it will still show up as a listing that we missed? It only happens with certain agents and I have learned to ignore it, but it is not ideal! Review collected by and hosted on G2.com.

Fello makes it incredibly easy to keep tabs on your database (even if they are making moves without you), WHICH allows you to decide if you want to double down on that relationship and try to win them back or let them go and clean your system. It's also organized very well - the dashboard is intuitive, and it's SO easy to get help from the support team and from your point of contact. I work with a lot of different software and tech companies, and Fello stands out because they really do work to answer in the most timely and efficient way possible (I love that they will send a Loom video - saving us all time). I love that while they have a well-built out helpdesk/video trainings/support documents, they don't rely on that as the end-all be-all and will jump into your business with you and help you get the system working with your already built business practices Review collected by and hosted on G2.com.

The sync / API connections are great - it would be nice if there was a two-way sync option or a way to track contacts directly in the platform for agent accountability. I can see how if you don't keep an eye on it the calls needed won't get made, and then the platform could "appear" to not be adding value - anything that would increase the accountability visibility to what movement was actually made on a person/contact in the system Review collected by and hosted on G2.com.