Fello Reviews & Product Details

The sales pitch was the best part of the entire experience 7 months into an initial contract. Review collected by and hosted on G2.com.

I don't like anything about Fello. It has been a complete waste of money, time, and effort. All it does is duplicate what my CRM already does. It's insulted clients with offers of purchasing their property above or below their value, despite my instructions. During onboarding, they didn't disclose an additional $20 monthly fee to sync my CRM, which was frustrating. They promised to fill in blanks, but they only work with email addresses, not phone numbers, rendering the service useless for me. Their offers are often undervalued or unrealistic, which has damaged client relationships. The customer service is unresponsive and unhelpful, taking up to sixteen days to respond to requests. The setup was a painful process, taking over a week. Overall, Fello doesn't add anything to what I already get from kvCORE. Review collected by and hosted on G2.com.

Tamara McKinny at Fello has been absolutely outstanding to work with. She consistently brings positive energy to every interaction and is always smiling, approachable, and genuinely invested in our success. Her follow-up is exceptional — she is responsive, efficient, and always makes sure nothing falls through the cracks.

What truly sets Tamara apart is how well she listens and takes the time to fully understand our business needs. No question is ever treated as “stupid,” and she creates an environment where collaboration feels easy and productive. She also goes above and beyond by bringing in colleagues and specialists from different departments to help further tailor the software to better support our business performance and goals.

Tamara has made the entire experience seamless, professional, and enjoyable. She is an incredible partner and a huge asset to Fello

Sonia Cozzi

Fello user Review collected by and hosted on G2.com.

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We have an amazing Customer Success Partner. The system offers so much, we were overwhelmed when we started. Our on-boarding was handled by someone else and the experience was not ideal. We still were lost in how to make the system work for us.

However, when we started working with Tamarah McKinney everything changed. She explained how to leverage the system to get maximum results and guided us through how to maneuver through the system to get the most information on our clients. She's also knowledgeable in FUB, which is extremely helpful to us!

We are thrilled with our investment and have already secured a few listings simply from the engagement initiated by the system. Review collected by and hosted on G2.com.

So much to learn, and utilize it's hard to identify where to best start to get the results quickly. Having a good Customer Success Partner definitely helps bridge the gap. Review collected by and hosted on G2.com.

The integration with FollowUpBoss is fantastic; it's a smooth part of my CRM, including an Action Plan to remind me to call people who inquire through Fello. The data is incredible; I love taking a call and going to a listing appointment with multiple AVMS, the mortgage info, reliable owner info, etc. The mortgage and owner info has been highly reliable so far. The hands-off email campaigns are also fantastic, they create regular leadflow with ZERO management from me, and with a professional, non-invasive, value-add tone that I respect. Finally the customer service, support, and general vibe of the team is fantastic, they have been great to work with and really invested in my success, even as a small single agent. Review collected by and hosted on G2.com.

The postcard campaigns were very unsuccessful and expensive; I wasted a lot of money on those before taking a hard look at the analytics. Review collected by and hosted on G2.com.

I like that Fello gives our clients reliable, up-to-date insights on their home’s equity. It lets us focus our follow-up on the people who are actually engaging with the platform. The ability to “Enrich” contact information is especially helpful, because it shows us when someone is not just a buyer lead but also a homeowner and potential seller. The integration with our CRM is fantastic and keeps everything in one place. Lastly, our rep, Tamarah, has been incredibly helpful with onboarding and is always sharing great ideas on how we can use Fello at a higher level. Review collected by and hosted on G2.com.

The only thing that took a little time was getting used to Fello’s terminology and how that language relates to each contact. There was a bit of a learning curve at first, but once I understood the labels and what they meant, everything made a lot more sense. Review collected by and hosted on G2.com.

Fello has so many great features and resources. It’s we love the automation of emails that go out that provide a touch point for our database and the AI features that help us determine which leads to reach out to. It’s really been helpful for our business. Review collected by and hosted on G2.com.

This is not just Fello - this is any lead source that is providing home estimate or home valuations, but sometimes the numbers or the value can be a little off because the estimator took doesn’t always take into account any updates. But that is normal with a tool like that. That’s not much we don’t love about Fello! Review collected by and hosted on G2.com.

Although I have a very good CRM, I find that there are too many procedures involved in sending an effective message to my database. Fello, on the other hand, is targeting the high-propensity members of my database with appealing offers, and as a result, we are receiving responses and starting conversations. Review collected by and hosted on G2.com.

This technology feels far more advanced than my current understanding of AI, which makes me a bit apprehensive that I might be missing important aspects. Clearly, I have some catching up to do. Review collected by and hosted on G2.com.

I appreciate how the system can search through my database to identify potential sellers among the many contacts available, as well as the additional enhancement features it offers. Noticing lost opportunities, such as when a home is listed with another agent, is also valuable. It serves as a reminder that I may need to improve my follow-up efforts to increase conversion. Review collected by and hosted on G2.com.

When it comes to pricing structure, as a boutique firm, I am seeking a solution that offers all the features I need at the most cost-effective price. I want the system to provide tools that will help both myself and my agents serve our clients more efficiently, while keeping costs as low as possible. They provide what we need and it's competitive but always looking to help with costs. Review collected by and hosted on G2.com.

We’ve been able to tailor Fello to our needs without any hassle, and it’s been simple to fold it into our daily lead-gen routine. The different segments are helpful, the site is easy to use, and Jamie Pedersen has been incredible throughout the process. She’s always just an email away, and her biweekly calls make onboarding feel manageable. She constantly shares small tips that make our experience even better. She asks questions about what our pain points are and our pillars of business and then has used that information to build our Fello to work even more effortlessly for us. Review collected by and hosted on G2.com.

I wish it was more sync'd with Follow up boss without the need for workflows. I can say that our success manager has handled all of our workflows so this hasn't been a real issue. Review collected by and hosted on G2.com.

I like that Fello is user friendly, a real effective way to find and do business. From filling in the blanks in my database, to providing landing pages for easy Open House sign in's, providing marketing postcards to encourage interaction from my database. The list goes on and on. It is easy to make the investment into Fello because not only is it easy to learn and implement protocals but you can integrate it with your CRM and most importantly, I love that I have the support team. Working with Jamie P. is the greatest thing next to sliced bread. She helps me learn Fello, but more importantly makes it easy for me to understand and work the platform and she constantly reveals the benefits of using Fello. Review collected by and hosted on G2.com.

The credits! but that is more of a selfish thing. LOL Review collected by and hosted on G2.com.