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Best Personalization Engines - Page 2

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Personalization engines, sometimes called digital personalization engines, analyze customer data collected from outside software or from customer behavior to curate and tailor customer experiences including automated marketing efforts, websites, and product recommendations. These tools automate the process of segmenting, testing, and distributing 1:1 marketing efforts, ensuring campaigns are effective and memorable.

Personalization engines are often a feature of tools utilized by marketing teams. They are often built into or integrate with customer data platforms (CDP) and digital experience platforms (DXP). They also work closely with content experience software and A/B testing software to create a full, personalized content creation and distribution cycle.

Personalization engines overlap with e-commerce personalization software in that both aim to tailor presented content to buyers; however, the former is a more generalized engine while the latter can only be used in e-commerce contexts.

To qualify for inclusion in the Personalization Engine category, a product must:

Consolidate customer data across customer experience channels
Create and deliver personalized customer experiences through multiple channels
Allow users to create custom personalizations
Utilize machine learning, segmentation, and A/B testing to create customer profiles
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Featured Personalization Engines At A Glance

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Blueshift
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Easiest to Use:
Top Trending:

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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145 Listings in Personalization Engines Available
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dynamic Yield, a Mastercard company, helps businesses across industries deliver digital customer experiences that are personalized, optimized, and synchronized. With Dynamic Yield, marketers, product

    Users
    • Product Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 56% Mid-Market
    • 29% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dynamic Yield Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    12
    Personalization
    9
    Helpful
    6
    Ease of Use
    5
    Easy Implementation
    5
    Cons
    Integration Issues
    3
    Time-Consuming
    3
    Analytics Issues
    2
    Coding Difficulty
    2
    Complex Analytics
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dynamic Yield features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.6
    Customer Profiles
    Average: 8.6
    8.9
    Contextual Targeting
    Average: 8.8
    8.9
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    1966
    HQ Location
    Purchase, NY
    Twitter
    @Mastercard
    478,338 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    45,216 employees on LinkedIn®
    Ownership
    NYSE - New York Stock Exchange
Product Description
How are these determined?Information
This description is provided by the seller.

Dynamic Yield, a Mastercard company, helps businesses across industries deliver digital customer experiences that are personalized, optimized, and synchronized. With Dynamic Yield, marketers, product

Users
  • Product Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 56% Mid-Market
  • 29% Enterprise
Dynamic Yield Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
12
Personalization
9
Helpful
6
Ease of Use
5
Easy Implementation
5
Cons
Integration Issues
3
Time-Consuming
3
Analytics Issues
2
Coding Difficulty
2
Complex Analytics
2
Dynamic Yield features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.6
Customer Profiles
Average: 8.6
8.9
Contextual Targeting
Average: 8.8
8.9
Behavioral Targeting
Average: 8.8
Seller Details
Year Founded
1966
HQ Location
Purchase, NY
Twitter
@Mastercard
478,338 Twitter followers
LinkedIn® Page
www.linkedin.com
45,216 employees on LinkedIn®
Ownership
NYSE - New York Stock Exchange
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Yieldify is a fully managed end-to-end personalization platform that helps ecommerce businesses generate more revenue by engaging their customers with personalized experiences. In the last 4 years,

    Users
    • Marketing Manager
    • Ecommerce Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 47% Mid-Market
    • 43% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Epsilon Accelerate features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Customer Profiles
    Average: 8.6
    8.3
    Contextual Targeting
    Average: 8.8
    9.0
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Epsilon
    Year Founded
    1969
    HQ Location
    Irving, TX
    Twitter
    @EpsilonMktg
    6,536 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    10,977 employees on LinkedIn®
    Ownership
    NYSE:ADS
Product Description
How are these determined?Information
This description is provided by the seller.

Yieldify is a fully managed end-to-end personalization platform that helps ecommerce businesses generate more revenue by engaging their customers with personalized experiences. In the last 4 years,

Users
  • Marketing Manager
  • Ecommerce Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 47% Mid-Market
  • 43% Small-Business
Epsilon Accelerate features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
8.3
Customer Profiles
Average: 8.6
8.3
Contextual Targeting
Average: 8.8
9.0
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Epsilon
Year Founded
1969
HQ Location
Irving, TX
Twitter
@EpsilonMktg
6,536 Twitter followers
LinkedIn® Page
www.linkedin.com
10,977 employees on LinkedIn®
Ownership
NYSE:ADS

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(92)4.5 out of 5
5th Easiest To Use in Personalization Engines software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    D·ENGAGE: CUSTOMER EXPERIENCE FINALLY DONE RIGHT. Transform your data into meaningful customer experiences at the moments that matter most. Our Customer Experience Data Platform (CXDP) empowers ma

    Users
    No information available
    Industries
    • Apparel & Fashion
    • Retail
    Market Segment
    • 42% Mid-Market
    • 34% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • D·engage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    47
    Customer Support
    33
    Helpful
    27
    Customer Engagement
    23
    Automation
    21
    Cons
    Learning Curve
    18
    Limited Features
    13
    Missing Features
    10
    Poor Customer Support
    9
    Time-Consuming
    9
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • D·engage features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.2
    9.6
    Customer Profiles
    Average: 8.6
    9.0
    Contextual Targeting
    Average: 8.8
    9.1
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    D·engage
    Company Website
    Year Founded
    2018
    HQ Location
    London, GB
    Twitter
    @DengageGlobal
    54 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    147 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

D·ENGAGE: CUSTOMER EXPERIENCE FINALLY DONE RIGHT. Transform your data into meaningful customer experiences at the moments that matter most. Our Customer Experience Data Platform (CXDP) empowers ma

Users
No information available
Industries
  • Apparel & Fashion
  • Retail
Market Segment
  • 42% Mid-Market
  • 34% Small-Business
D·engage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
47
Customer Support
33
Helpful
27
Customer Engagement
23
Automation
21
Cons
Learning Curve
18
Limited Features
13
Missing Features
10
Poor Customer Support
9
Time-Consuming
9
D·engage features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.2
9.6
Customer Profiles
Average: 8.6
9.0
Contextual Targeting
Average: 8.8
9.1
Behavioral Targeting
Average: 8.8
Seller Details
Seller
D·engage
Company Website
Year Founded
2018
HQ Location
London, GB
Twitter
@DengageGlobal
54 Twitter followers
LinkedIn® Page
www.linkedin.com
147 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ConvertCart helps online businesses deliver outstanding experiences to customers throughout their journey—build lasting relations with them—and drive more revenue. 500+ brands across 35 countries, in

    Users
    No information available
    Industries
    • Retail
    • Health, Wellness and Fitness
    Market Segment
    • 86% Small-Business
    • 14% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ConvertCart Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Conversion Optimization
    6
    Conversion Rate
    5
    Customer Support
    5
    Positive Experience
    5
    Customer Insights
    4
    Cons
    Slow Loading
    2
    Slow Performance
    2
    Complex Features
    1
    Difficult Learning
    1
    Expensive
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ConvertCart features and usability ratings that predict user satisfaction
    10.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Customer Profiles
    Average: 8.6
    8.9
    Contextual Targeting
    Average: 8.8
    8.9
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    Bengaluru, Karnataka
    Twitter
    @ConvertCart
    488 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    146 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ConvertCart helps online businesses deliver outstanding experiences to customers throughout their journey—build lasting relations with them—and drive more revenue. 500+ brands across 35 countries, in

Users
No information available
Industries
  • Retail
  • Health, Wellness and Fitness
Market Segment
  • 86% Small-Business
  • 14% Mid-Market
ConvertCart Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Conversion Optimization
6
Conversion Rate
5
Customer Support
5
Positive Experience
5
Customer Insights
4
Cons
Slow Loading
2
Slow Performance
2
Complex Features
1
Difficult Learning
1
Expensive
1
ConvertCart features and usability ratings that predict user satisfaction
10.0
Has the product been a good partner in doing business?
Average: 9.2
8.3
Customer Profiles
Average: 8.6
8.9
Contextual Targeting
Average: 8.8
8.9
Behavioral Targeting
Average: 8.8
Seller Details
HQ Location
Bengaluru, Karnataka
Twitter
@ConvertCart
488 Twitter followers
LinkedIn® Page
www.linkedin.com
146 employees on LinkedIn®
(4,429)4.0 out of 5
Optimized for quick response
View top Consulting Services for Salesforce Marketing Cloud
Save to My Lists
Entry Level Price:Starting at $1,250.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Brands like yours are not only competing for new customers, but they’re also working to stay top of mind for existing customers. To do this, marketers need to think beyond the inbox to meet customers

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 47% Mid-Market
    • 29% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Salesforce Marketing Cloud Engagement is a digital marketing platform designed to deliver personalized, data-driven customer experiences across multiple channels.
    • Reviewers like the high level of customizability, robust framework for managing complex marketing data, and the ability to create highly targeted campaigns and deliver personalized communication at scale.
    • Reviewers mentioned the user interface is often cumbersome, the total cost of ownership is extremely high, and the platform requires a high level of technical understanding and significant investment.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Salesforce Marketing Cloud Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    130
    Automation
    99
    Integrations
    94
    Email Marketing
    79
    Engagement
    74
    Cons
    Learning Curve
    92
    Steep Learning Curve
    76
    Complexity
    71
    Expensive
    55
    Complex Usage
    41
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Salesforce Marketing Cloud features and usability ratings that predict user satisfaction
    8.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Customer Profiles
    Average: 8.6
    9.0
    Contextual Targeting
    Average: 8.8
    9.2
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    578,143 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    86,064 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Brands like yours are not only competing for new customers, but they’re also working to stay top of mind for existing customers. To do this, marketers need to think beyond the inbox to meet customers

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 47% Mid-Market
  • 29% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Salesforce Marketing Cloud Engagement is a digital marketing platform designed to deliver personalized, data-driven customer experiences across multiple channels.
  • Reviewers like the high level of customizability, robust framework for managing complex marketing data, and the ability to create highly targeted campaigns and deliver personalized communication at scale.
  • Reviewers mentioned the user interface is often cumbersome, the total cost of ownership is extremely high, and the platform requires a high level of technical understanding and significant investment.
Salesforce Marketing Cloud Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
130
Automation
99
Integrations
94
Email Marketing
79
Engagement
74
Cons
Learning Curve
92
Steep Learning Curve
76
Complexity
71
Expensive
55
Complex Usage
41
Salesforce Marketing Cloud features and usability ratings that predict user satisfaction
8.0
Has the product been a good partner in doing business?
Average: 9.2
8.5
Customer Profiles
Average: 8.6
9.0
Contextual Targeting
Average: 8.8
9.2
Behavioral Targeting
Average: 8.8
Seller Details
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
578,143 Twitter followers
LinkedIn® Page
www.linkedin.com
86,064 employees on LinkedIn®
(927)4.4 out of 5
14th Easiest To Use in Personalization Engines software
View top Consulting Services for VWO Testing
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thous

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 56% Mid-Market
    • 26% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • VWO Testing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    209
    Customer Support
    175
    A/B Testing
    160
    Easy Setup
    126
    Testing Efficiency
    105
    Cons
    Missing Features
    61
    Limited Features
    58
    Limitations
    55
    Learning Curve
    40
    Testing Difficulties
    36
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • VWO Testing features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Customer Profiles
    Average: 8.6
    8.3
    Contextual Targeting
    Average: 8.8
    8.7
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2010
    HQ Location
    New Delhi
    Twitter
    @wingify
    7,388 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    442 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thous

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 56% Mid-Market
  • 26% Small-Business
VWO Testing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
209
Customer Support
175
A/B Testing
160
Easy Setup
126
Testing Efficiency
105
Cons
Missing Features
61
Limited Features
58
Limitations
55
Learning Curve
40
Testing Difficulties
36
VWO Testing features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
7.9
Customer Profiles
Average: 8.6
8.3
Contextual Targeting
Average: 8.8
8.7
Behavioral Targeting
Average: 8.8
Seller Details
Company Website
Year Founded
2010
HQ Location
New Delhi
Twitter
@wingify
7,388 Twitter followers
LinkedIn® Page
www.linkedin.com
442 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Amplitude Activation is a sophisticated analytics solution designed to empower organizations with the ability to personalize user experiences through data-driven insights. By integrating product analy

    Users
    • Product Manager
    Industries
    • Financial Services
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 24% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Amplitude Activation Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Analytics
    1
    Ease of Use
    1
    Experience
    1
    Segmentation
    1
    Cons
    Complex Reporting
    1
    Difficult Learning
    1
    Learning Curve
    1
    Unsuitable for Small Businesses
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Amplitude Activation features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.2
    Customer Profiles
    Average: 8.6
    8.2
    Contextual Targeting
    Average: 8.8
    8.2
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Amplitude
    Company Website
    Year Founded
    2012
    HQ Location
    San Francisco, CA
    Twitter
    @Amplitude_HQ
    21,854 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    961 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Amplitude Activation is a sophisticated analytics solution designed to empower organizations with the ability to personalize user experiences through data-driven insights. By integrating product analy

Users
  • Product Manager
Industries
  • Financial Services
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 24% Small-Business
Amplitude Activation Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Analytics
1
Ease of Use
1
Experience
1
Segmentation
1
Cons
Complex Reporting
1
Difficult Learning
1
Learning Curve
1
Unsuitable for Small Businesses
1
Amplitude Activation features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.2
Customer Profiles
Average: 8.6
8.2
Contextual Targeting
Average: 8.8
8.2
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Amplitude
Company Website
Year Founded
2012
HQ Location
San Francisco, CA
Twitter
@Amplitude_HQ
21,854 Twitter followers
LinkedIn® Page
www.linkedin.com
961 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    At AddShoppers, our vision is to be a trusted digital commerce platform for brands and shoppers; known for creating delightful experiences that save people time and money. Our product, SafeOpt, harnes

    Users
    No information available
    Industries
    • Consumer Goods
    • Retail
    Market Segment
    • 63% Small-Business
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • addShoppers Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    7
    Ease of Use
    5
    Easy Setup
    5
    Revenue Growth
    5
    Revenue Increase
    5
    Cons
    Missing Features
    4
    Inadequate Reporting
    3
    Expensive
    2
    Inefficient Reporting
    2
    Limited Templates
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • addShoppers features and usability ratings that predict user satisfaction
    8.4
    Has the product been a good partner in doing business?
    Average: 9.2
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2011
    HQ Location
    Charlotte, NC
    Twitter
    @AddShoppers
    2,628 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    68 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

At AddShoppers, our vision is to be a trusted digital commerce platform for brands and shoppers; known for creating delightful experiences that save people time and money. Our product, SafeOpt, harnes

Users
No information available
Industries
  • Consumer Goods
  • Retail
Market Segment
  • 63% Small-Business
  • 30% Mid-Market
addShoppers Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
7
Ease of Use
5
Easy Setup
5
Revenue Growth
5
Revenue Increase
5
Cons
Missing Features
4
Inadequate Reporting
3
Expensive
2
Inefficient Reporting
2
Limited Templates
2
addShoppers features and usability ratings that predict user satisfaction
8.4
Has the product been a good partner in doing business?
Average: 9.2
0.0
No information available
0.0
No information available
0.0
No information available
Seller Details
Year Founded
2011
HQ Location
Charlotte, NC
Twitter
@AddShoppers
2,628 Twitter followers
LinkedIn® Page
www.linkedin.com
68 employees on LinkedIn®
(252)4.8 out of 5
2nd Easiest To Use in Personalization Engines software
Save to My Lists
40% Off: $29.40 /month
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Autobound is a GTM platform that transforms 350+ real-time insights—hiring trends, tech shifts, exec changes, funding, social posts, and more—into hyper-personalized sales outreach at scale. Most t

    Users
    • Account Executive
    • Business Development Representative
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Mid-Market
    • 35% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Autobound Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Personalization
    36
    Time-saving
    34
    Ease of Use
    30
    Helpful
    29
    Automation
    28
    Cons
    Email Issues
    8
    Limited Customization
    6
    Missing Features
    6
    AI Integration
    5
    Email Management
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Autobound features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Customer Profiles
    Average: 8.6
    8.6
    Contextual Targeting
    Average: 8.8
    8.6
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Autobound
    Year Founded
    2018
    HQ Location
    San Francisco, California, United States
    Twitter
    @autobound_ai
    432 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    20 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Autobound is a GTM platform that transforms 350+ real-time insights—hiring trends, tech shifts, exec changes, funding, social posts, and more—into hyper-personalized sales outreach at scale. Most t

Users
  • Account Executive
  • Business Development Representative
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Mid-Market
  • 35% Small-Business
Autobound Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Personalization
36
Time-saving
34
Ease of Use
30
Helpful
29
Automation
28
Cons
Email Issues
8
Limited Customization
6
Missing Features
6
AI Integration
5
Email Management
5
Autobound features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
9.0
Customer Profiles
Average: 8.6
8.6
Contextual Targeting
Average: 8.8
8.6
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Autobound
Year Founded
2018
HQ Location
San Francisco, California, United States
Twitter
@autobound_ai
432 Twitter followers
LinkedIn® Page
www.linkedin.com
20 employees on LinkedIn®
(1,119)4.4 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    277
    Customer Support
    245
    Helpful
    207
    Email Marketing
    150
    Features
    148
    Cons
    Missing Features
    85
    Learning Curve
    59
    Limited Features
    58
    Limitations
    47
    Limited Options
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dotdigital features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Customer Profiles
    Average: 8.6
    8.8
    Contextual Targeting
    Average: 8.8
    9.2
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    16,028 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    484 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 40% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
277
Customer Support
245
Helpful
207
Email Marketing
150
Features
148
Cons
Missing Features
85
Learning Curve
59
Limited Features
58
Limitations
47
Limited Options
35
Dotdigital features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.2
9.0
Customer Profiles
Average: 8.6
8.8
Contextual Targeting
Average: 8.8
9.2
Behavioral Targeting
Average: 8.8
Seller Details
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
16,028 Twitter followers
LinkedIn® Page
www.linkedin.com
484 employees on LinkedIn®
(235)4.6 out of 5
15th Easiest To Use in Personalization Engines software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Nosto is an AI-driven Commerce Experience Platform (CXP) that enables brands to increase sales and customer lifetime value through personalized shopping experiences. Our comprehensive platforms offer

    Users
    • Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 49% Small-Business
    • 45% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Nosto Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    15
    Customer Support
    11
    Personalization
    11
    Recommendation Systems
    11
    Recommendations System
    10
    Cons
    Difficult Learning
    5
    Learning Curve
    4
    Missing Features
    4
    Expensive
    3
    Feature Limitations
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Nosto features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Customer Profiles
    Average: 8.6
    8.3
    Contextual Targeting
    Average: 8.8
    8.1
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2013
    HQ Location
    Helsinki, Southern Finland
    Twitter
    @NostoSolutions
    2,406 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    155 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Nosto is an AI-driven Commerce Experience Platform (CXP) that enables brands to increase sales and customer lifetime value through personalized shopping experiences. Our comprehensive platforms offer

Users
  • Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 49% Small-Business
  • 45% Mid-Market
Nosto Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
15
Customer Support
11
Personalization
11
Recommendation Systems
11
Recommendations System
10
Cons
Difficult Learning
5
Learning Curve
4
Missing Features
4
Expensive
3
Feature Limitations
3
Nosto features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.2
8.3
Customer Profiles
Average: 8.6
8.3
Contextual Targeting
Average: 8.8
8.1
Behavioral Targeting
Average: 8.8
Seller Details
Company Website
Year Founded
2013
HQ Location
Helsinki, Southern Finland
Twitter
@NostoSolutions
2,406 Twitter followers
LinkedIn® Page
www.linkedin.com
155 employees on LinkedIn®
(345)4.7 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Experience.com is a comprehensive reputation management solution designed to help businesses enhance their online presence through the effective use of customer feedback and artificial intelligence. T

    Users
    • Branch Manager
    • Loan Officer
    Industries
    • Financial Services
    • Real Estate
    Market Segment
    • 43% Mid-Market
    • 30% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Experience.com is a platform that provides a space for clients to leave reviews, helping businesses expand their social reach and improve their online presence.
    • Users frequently mention the ease of setup and use, the platform's SEO capabilities, the quality of customer support, and the benefit of having an all-in-one review platform.
    • Users reported issues with the website analytics not identifying certain specific items, difficulties in transferring initial experience reviews from one company to another, and a lack of customization outside of the templates offered.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Experience.com Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    117
    Helpful
    96
    Review Management
    79
    Customer Support
    76
    Experience
    64
    Cons
    Linking Issues
    18
    Review Management
    18
    Missing Features
    15
    Reporting Issues
    15
    Posting Issues
    14
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Experience.com features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Customer Profiles
    Average: 8.6
    8.8
    Contextual Targeting
    Average: 8.8
    8.5
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2015
    HQ Location
    San Ramon, California
    LinkedIn® Page
    www.linkedin.com
    264 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Experience.com is a comprehensive reputation management solution designed to help businesses enhance their online presence through the effective use of customer feedback and artificial intelligence. T

Users
  • Branch Manager
  • Loan Officer
Industries
  • Financial Services
  • Real Estate
Market Segment
  • 43% Mid-Market
  • 30% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Experience.com is a platform that provides a space for clients to leave reviews, helping businesses expand their social reach and improve their online presence.
  • Users frequently mention the ease of setup and use, the platform's SEO capabilities, the quality of customer support, and the benefit of having an all-in-one review platform.
  • Users reported issues with the website analytics not identifying certain specific items, difficulties in transferring initial experience reviews from one company to another, and a lack of customization outside of the templates offered.
Experience.com Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
117
Helpful
96
Review Management
79
Customer Support
76
Experience
64
Cons
Linking Issues
18
Review Management
18
Missing Features
15
Reporting Issues
15
Posting Issues
14
Experience.com features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
9.0
Customer Profiles
Average: 8.6
8.8
Contextual Targeting
Average: 8.8
8.5
Behavioral Targeting
Average: 8.8
Seller Details
Company Website
Year Founded
2015
HQ Location
San Ramon, California
LinkedIn® Page
www.linkedin.com
264 employees on LinkedIn®
(88)4.6 out of 5
7th Easiest To Use in Personalization Engines software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Trendemon is a Web Personalization & Account-Based Orchestration solution – A goal-based journey orchestration platform is the main hub used to understand the customer journey and deliver personal

    Users
    No information available
    Industries
    • Computer Software
    • Computer & Network Security
    Market Segment
    • 52% Mid-Market
    • 27% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Trendemon Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    5
    Customer Engagement
    4
    Helpful
    4
    Analytics
    3
    Analytics Insights
    3
    Cons
    Complexity
    2
    Confusing Interface
    2
    Difficult Customization
    2
    Intuitiveness
    2
    Outdated Interface
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Trendemon features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    7.7
    Customer Profiles
    Average: 8.6
    8.5
    Contextual Targeting
    Average: 8.8
    8.3
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Trendemon
    Year Founded
    2015
    HQ Location
    Netanya, Israel
    Twitter
    @Trendemon
    1,266 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    20 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Trendemon is a Web Personalization & Account-Based Orchestration solution – A goal-based journey orchestration platform is the main hub used to understand the customer journey and deliver personal

Users
No information available
Industries
  • Computer Software
  • Computer & Network Security
Market Segment
  • 52% Mid-Market
  • 27% Enterprise
Trendemon Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
5
Customer Engagement
4
Helpful
4
Analytics
3
Analytics Insights
3
Cons
Complexity
2
Confusing Interface
2
Difficult Customization
2
Intuitiveness
2
Outdated Interface
2
Trendemon features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
7.7
Customer Profiles
Average: 8.6
8.5
Contextual Targeting
Average: 8.8
8.3
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Trendemon
Year Founded
2015
HQ Location
Netanya, Israel
Twitter
@Trendemon
1,266 Twitter followers
LinkedIn® Page
www.linkedin.com
20 employees on LinkedIn®
(211)4.8 out of 5
6th Easiest To Use in Personalization Engines software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Webtrends Optimize is the highest rated A/B Testing platform on G2.com. In addition to A/B testing we also offer features like MVT, Personalisation, Social Proofing, Product Recommendations, Surveys &

    Users
    • Marketing Manager
    Industries
    • Leisure, Travel & Tourism
    • Marketing and Advertising
    Market Segment
    • 42% Small-Business
    • 39% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Webtrends Optimize Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    38
    Ease of Use
    25
    Helpful
    19
    Easy Setup
    17
    Integrations
    14
    Cons
    Learning Curve
    10
    Difficult Learning
    6
    Learning Difficulty
    5
    Steep Learning Curve
    5
    UX Improvement
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Webtrends Optimize features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    9.6
    Customer Profiles
    Average: 8.6
    9.8
    Contextual Targeting
    Average: 8.8
    9.9
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2000
    HQ Location
    Egham, GB
    Twitter
    @WTOptimize
    193 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    38 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Webtrends Optimize is the highest rated A/B Testing platform on G2.com. In addition to A/B testing we also offer features like MVT, Personalisation, Social Proofing, Product Recommendations, Surveys &

Users
  • Marketing Manager
Industries
  • Leisure, Travel & Tourism
  • Marketing and Advertising
Market Segment
  • 42% Small-Business
  • 39% Mid-Market
Webtrends Optimize Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
38
Ease of Use
25
Helpful
19
Easy Setup
17
Integrations
14
Cons
Learning Curve
10
Difficult Learning
6
Learning Difficulty
5
Steep Learning Curve
5
UX Improvement
5
Webtrends Optimize features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
9.6
Customer Profiles
Average: 8.6
9.8
Contextual Targeting
Average: 8.8
9.9
Behavioral Targeting
Average: 8.8
Seller Details
Company Website
Year Founded
2000
HQ Location
Egham, GB
Twitter
@WTOptimize
193 Twitter followers
LinkedIn® Page
www.linkedin.com
38 employees on LinkedIn®
(12)4.3 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Relay is a secure content delivery channel that enables enterprises to reach and drive customers to action through a personalized, mobile experience, without requiring a login or download. By combinin

    Users
    No information available
    Industries
    • Pharmaceuticals
    Market Segment
    • 67% Enterprise
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Relay Network Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    6
    Helpful
    5
    Customer Satisfaction
    4
    Communication
    3
    Communication Efficiency
    3
    Cons
    Missing Features
    4
    Incomplete Data
    2
    Insufficient Features
    2
    Not User-Friendly
    2
    Poor Customer Support
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Relay Network features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    0.0
    No information available
    7.0
    Contextual Targeting
    Average: 8.8
    6.7
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2010
    HQ Location
    Radnor, PA
    LinkedIn® Page
    www.linkedin.com
    109 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Relay is a secure content delivery channel that enables enterprises to reach and drive customers to action through a personalized, mobile experience, without requiring a login or download. By combinin

Users
No information available
Industries
  • Pharmaceuticals
Market Segment
  • 67% Enterprise
  • 33% Mid-Market
Relay Network Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
6
Helpful
5
Customer Satisfaction
4
Communication
3
Communication Efficiency
3
Cons
Missing Features
4
Incomplete Data
2
Insufficient Features
2
Not User-Friendly
2
Poor Customer Support
2
Relay Network features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
0.0
No information available
7.0
Contextual Targeting
Average: 8.8
6.7
Behavioral Targeting
Average: 8.8
Seller Details
Company Website
Year Founded
2010
HQ Location
Radnor, PA
LinkedIn® Page
www.linkedin.com
109 employees on LinkedIn®