# Best Loyalty Management Software for Medium-Sized Businesses

  *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)*

   Products classified in the overall Loyalty Management category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Loyalty Management to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Loyalty Management category.

In addition to qualifying for inclusion in the Loyalty Management Software category, to qualify for inclusion in the Medium-Sized Business Loyalty Management Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.




  
## How Many Loyalty Management Software Products Does G2 Track?
**Total Products under this Category:** 418

### Category Stats (May 2026)
- **Average Rating**: 4.52/5
- **New Reviews This Quarter**: 117
- **Buyer Segments**: Small-Business 67% │ Mid-Market 26% │ Enterprise 7%
- **Top Trending Product**: Mastercard Offers (+0.028)
*Last updated: May 18, 2026*

  
## How Does G2 Rank Loyalty Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 14,200+ Authentic Reviews
- 418+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
## Which Loyalty Management Software Is Best for Your Use Case?

- **Best for Small Businesses:** [Smile.io](https://www.g2.com/products/smile-io/reviews)
- **Best for Mid-Market:** [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews)
- **Best for Enterprise:** [AdvantageClub.ai](https://www.g2.com/products/advantageclub-ai/reviews)
- **Highest User Satisfaction:** [Smile.io](https://www.g2.com/products/smile-io/reviews)
- **Best Free Software:** [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews)

  
---

**Sponsored**

### Giftbit

Giftbit is a digital rewards management platform and API that enables organizations to send and track gift card and prepaid card incentives through a centralized, automated system. It is commonly used by marketing teams, HR departments, customer success teams, and research professionals to acquire, engage, and retain participants. Giftbit allows users to distribute digital gift cards like Starbucks and Amazon, and prepaid cards like Visa® and Mastercard® to recipients in various contexts, such as customer loyalty campaigns, employee appreciation programs, referral initiatives, and survey incentives. The platform offers a catalog of popular brands in a wide variety of regions, giving recipients the flexibility to choose how they redeem rewards. Designed to simplify the reward process, Giftbit enables organizations to manage budgets, track delivery and redemption activity, and measure the effectiveness of incentive campaigns. The software supports both manual sending, bulk sending, and programmatic distribution through integrations or custom workflows. It also provides white-label options, allowing senders to customize delivery, be it via email, SMS, in-app, and more. Key features and benefits include: Access to a broad selection of international digital gift cards from major retailers and services Real-time tracking and reporting on delivery, status, and redemption API and integration capabilities for automated, scalable reward delivery Customizable reward emails and recipient choice-based redemption options No-code automation options to trigger rewards based on actions in apps you already use Volume discounts and revenue sharing Client and recipient support Giftbit is designed to support both small teams and enterprise-level reward programs, making it a versatile tool for organizations seeking a streamlined approach to managing digital incentives.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1188&secure%5Bdisplayable_resource_id%5D=1188&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1188&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=39284&secure%5Bresource_id%5D=1188&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Floyalty-management%2Fmid-market&secure%5Btoken%5D=34625d1fda6a5250e7407657722f601f38c731000ea62d69ddad4e3392997e80&secure%5Burl%5D=https%3A%2F%2Fwww.giftbit.com&secure%5Burl_type%5D=company_website)

---

  ## What Are the Top-Rated Loyalty Management Software Products in 2026?
### 1. [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews)
  LoyaltyLion is the #1 customer loyalty platform for mid-market brands operating on Shopify. We help brands to create tailored loyalty experiences that go beyond traditional programs, building customer engagement and driving repeat purchases. With over 12 years of experience and a track record of assisting more than 10,000 brands, LoyaltyLion empowers Shopify stores to enhance customer relationships and improve profitability across various channels and markets. LoyaltyLion works with mid-market brands looking to establish or enhance loyalty and rewards programs. These brands often need to differentiate themselves in a competitive landscape by offering unique rewards and experiences to their customers. LoyaltyLion facilitates this by allowing users to reward customers for a wide range of activities, both on-site and off-site. Customers can earn points not only for making purchases but also for engaging in activities such as writing reviews, referring friends, and interacting on social media. This encourages a more active customer base and nurtures brand loyalty. Key features of LoyaltyLion include the ability to create loyalty tiers that offer exclusive perks, such as access to secret sales or product launches. This tiered system incentivizes customers to engage more deeply and spend more regularly, as they unlock additional rewards based on their loyalty level. Furthermore, the platform simplifies the enrollment process, allowing businesses to automatically enroll customers into their loyalty program during checkout. This seamless integration enhances the customer experience and encourages participation without additional friction. LoyaltyLion also provides comprehensive analytics tools that help businesses measure the effectiveness of their loyalty programs. The loyalty dashboards enable users to track revenue generated through loyalty initiatives and assess customer lifetime value for better segmentation and reporting. By understanding the impact of their loyalty programs, brands can make informed decisions to optimize their strategies and drive growth. Additionally, LoyaltyLion integrates smoothly with popular marketing tools such as Klaviyo, Gorgias, and Recharge, enhancing the overall customer journey. By incorporating loyalty insights into their marketing efforts, brands can create targeted campaigns that resonate with their audience, ultimately leading to increased repeat purchases and accelerated e-commerce growth. This integration capability positions LoyaltyLion as a valuable asset within a brand's existing tech stack, making it easier to leverage loyalty data across various customer touchpoints.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 584
**How Do G2 Users Rate LoyaltyLion?**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Integrations:** 8.4/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.0/10 (Category avg: 8.8/10)
- **Membership:** 8.6/10 (Category avg: 8.8/10)

**Who Is the Company Behind LoyaltyLion?**

- **Seller:** [LoyaltyLion](https://www.g2.com/sellers/loyaltylion)
- **Company Website:** https://loyaltylion.com
- **Year Founded:** 2012
- **HQ Location:** London, GB
- **Twitter:** @LoyaltyLionHQ (1,735 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/loyaltylion/ (63 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Marketing Manager, Ecommerce Manager
  - **Top Industries:** Apparel & Fashion, Retail
  - **Company Size:** 70% Small-Business, 24% Mid-Market


#### What Are LoyaltyLion's Pros and Cons?

**Pros:**

- Customer Support (156 reviews)
- Ease of Use (134 reviews)
- Loyalty Programs (83 reviews)
- Easy Setup (79 reviews)
- Easy Integrations (75 reviews)

**Cons:**

- Limited Customization (37 reviews)
- Lack of Customization (22 reviews)
- Poor Support (20 reviews)
- Limited Functionality (19 reviews)
- Integration Issues (16 reviews)

### 2. [Voyado](https://www.g2.com/products/voyado/reviews)
  Voyado is a type of software-as-a-service (SaaS) solution designed to help retail brands enhance customer engagement and foster loyalty through hyper-relevant shopping experiences. By leveraging advanced artificial intelligence, Voyado provides a comprehensive customer experience cloud that empowers brands to understand and anticipate customer needs, ultimately driving business growth. This innovative product suite is particularly beneficial for e-commerce businesses looking to optimize their online presence and improve customer satisfaction. Targeting retail brands across various sectors, Voyado caters to businesses that seek to elevate their customer interactions and streamline their marketing efforts. The products are designed for marketers, e-commerce managers, and business owners who want to harness data-driven insights to create personalized shopping experiences. With its robust product discovery engine, Voyado enables brands to predict and respond to visitors' intentions, ensuring that customers find the products that best meet their needs quickly and efficiently. Key products of Voyado include its powerful product discovery engine, which utilizes deep product knowledge to enhance the online shopping experience. This engine not only helps customers navigate through vast product catalogs but also tailors recommendations based on individual preferences and behaviors. Additionally, a CRM platform that offers invaluable insights and tools for executing automated campaigns, allowing brands to engage customers across various touchpoints seamlessly. This product helps businesses maintain consistent communication with their audience, ultimately fostering stronger customer relationships. The benefits of using Voyado extend beyond just improved customer experiences. By automating marketing efforts and providing actionable insights, brands can save time and resources while maximizing their marketing ROI. The products' ability to deliver personalized content and recommendations enhances customer loyalty, encouraging repeat purchases and long-term engagement. Furthermore, Voyado's rapid growth and expanding customer base across Europe and beyond demonstrate its effectiveness in meeting the evolving needs of retail brands in a competitive landscape. In summary, Voyado stands out in the SaaS market by offering a unique combination of AI-driven product discovery and multichannel marketing capabilities tailored specifically for retail brands. Its focus on creating hyper-relevant shopping experiences positions it as a valuable partner for businesses looking to thrive in the age of AI.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 76
**How Do G2 Users Rate Voyado?**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Integrations:** 8.6/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.1/10 (Category avg: 8.8/10)
- **Membership:** 9.2/10 (Category avg: 8.8/10)

**Who Is the Company Behind Voyado?**

- **Seller:** [Voyado](https://www.g2.com/sellers/voyado)
- **Company Website:** https://www.voyado.com
- **Year Founded:** 2005
- **HQ Location:** Stockholm, SE
- **LinkedIn® Page:** https://www.linkedin.com/company/825768/ (388 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Retail, Apparel & Fashion
  - **Company Size:** 47% Mid-Market, 29% Small-Business


#### What Are Voyado's Pros and Cons?

**Pros:**

- Ease of Use (34 reviews)
- Customer Support (21 reviews)
- Helpful (16 reviews)
- Intuitive (16 reviews)
- User-Friendly (16 reviews)

**Cons:**

- Limited Features (13 reviews)
- Missing Features (10 reviews)
- Learning Curve (7 reviews)
- Lack of Customization (6 reviews)
- Limited Customization (6 reviews)

### 3. [Yotpo](https://www.g2.com/products/yotpo/reviews)
  Yotpo is leading the next era of trust and loyalty in eCommerce. From first impression to repeat purchase, Yotpo helps brands build stronger customer relationships and drive profitable growth. Yotpo’s AI-powered Reviews and industry-leading Loyalty solutions work in tandem to influence buying decisions, build trust, and reward lasting engagement across every touchpoint—on site, on social, and in store. With deep integrations into the eCommerce stack and tools that scale from launch to enterprise, Yotpo empowers brands to: - Convert better with authentic content that answers shopper questions and improves confidence - Retain more by personalizing rewards, driving repeat purchases, and creating emotional brand connection - Adapt faster with AI automation and hands-on strategic support Why brands choose Yotpo: - 400M+ reviews collected and 25K+ loyalty programs launched - 14 BFCMs in a row with 0 downtime - Regional teams and localized onboarding to support global growth Deep integrations with Shopify, Klaviyo, Attentive, Meta, TikTok, Zendesk, and many more Join the world’s most iconic and fastest-growing brands: Brooklinen, Princess Polly, Supergoop, Pandora, Barnes & Noble, ThirdLove, Steve Madden, Our Place, Goodr, Dr. Martens, Perry Ellis, Allbirds, and tens of thousands more


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 255
**How Do G2 Users Rate Yotpo?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **Integrations:** 7.5/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 7.8/10 (Category avg: 8.8/10)
- **Membership:** 7.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Yotpo?**

- **Seller:** [Yotpo](https://www.g2.com/sellers/yotpo)
- **Company Website:** https://www.yotpo.com
- **Year Founded:** 2011
- **HQ Location:** New York
- **Twitter:** @Yotpo (19,252 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1515446/ (802 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Owner, Founder
  - **Top Industries:** Retail, Apparel & Fashion
  - **Company Size:** 73% Small-Business, 23% Mid-Market


#### What Are Yotpo's Pros and Cons?

**Pros:**

- Ease of Use (22 reviews)
- Customer Support (21 reviews)
- Helpful (16 reviews)
- Reviews (14 reviews)
- Review Management (12 reviews)

**Cons:**

- Expensive (11 reviews)
- Missing Features (8 reviews)
- Limited Features (6 reviews)
- Limited Functionality (6 reviews)
- Feature Limitations (5 reviews)

### 4. [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)
  Marketing Cloud is a complete marketing platform designed to help you personalize every moment and turn one-way campaigns into two-way conversations. By connecting every department through actionable data and Agentforce, we empower teams to work together to build lasting customer relationships. No matter your tech stack, company size, or industry, Marketing Cloud can help you drive growth for your business. Agentforce Marketing is part of Marketing Cloud. It’s the next evolution of marketing orchestration where humans and AI agents work together to grow customer relationships and revenue (“the Agentic Enterprise”). This is done through adaptive customer experiences that are customer-driven and constantly adapt to the situation, where: Every message sparks a conversation. Every channel is two-way. Every relationship is remembered. Every handoff is seamless. Every experience continuously learns and changes based on real-time engagement.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 4,219
**How Do G2 Users Rate Agentforce Marketing (formerly Salesforce Marketing Cloud)?**

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 9.1/10)
- **Integrations:** 9.2/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 9.5/10 (Category avg: 8.8/10)
- **Membership:** 9.2/10 (Category avg: 8.8/10)

**Who Is the Company Behind Agentforce Marketing (formerly Salesforce Marketing Cloud)?**

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Company Website:** https://www.salesforce.com/
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce (581,355 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3185/ (88,363 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Marketing Manager, Marketing Coordinator
  - **Top Industries:** Computer Software, Marketing and Advertising
  - **Company Size:** 47% Mid-Market, 29% Small-Business


#### What Are Agentforce Marketing (formerly Salesforce Marketing Cloud)'s Pros and Cons?

**Pros:**

- Ease of Use (333 reviews)
- Automation (191 reviews)
- Integrations (180 reviews)
- Email Marketing (167 reviews)
- Features (162 reviews)

**Cons:**

- Learning Curve (209 reviews)
- Steep Learning Curve (152 reviews)
- Complexity (139 reviews)
- Expensive (130 reviews)
- Complex Usage (111 reviews)

### 5. [impact.com](https://www.g2.com/products/impact-com/reviews)
  Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and advocacy programs. Access 250K+ quality partners, automate manual tasks, and track true incremental value—all while our expert team handles the heavy lifting from migration to optimization.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 2,168
**How Do G2 Users Rate impact.com?**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Integrations:** 8.1/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.5/10 (Category avg: 8.8/10)
- **Membership:** 8.2/10 (Category avg: 8.8/10)

**Who Is the Company Behind impact.com?**

- **Seller:** [Impact](https://www.g2.com/sellers/impact-d892873b-b1cd-447a-b4c8-a0f039e62cdb)
- **Company Website:** https://www.Impact.com
- **Year Founded:** 2008
- **HQ Location:** Santa Barbara, CA
- **Twitter:** @impactdotcom (7,724 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/impact-partech/ (3,466 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** CEO, Owner
  - **Top Industries:** Marketing and Advertising, Computer Software
  - **Company Size:** 63% Small-Business, 17% Mid-Market


#### What Are impact.com's Pros and Cons?

**Pros:**

- Ease of Use (690 reviews)
- Features (407 reviews)
- User Interface (373 reviews)
- Affiliate Marketing (346 reviews)
- Helpful (328 reviews)

**Cons:**

- Not Intuitive (224 reviews)
- Learning Curve (208 reviews)
- Complexity (191 reviews)
- Poor Usability (187 reviews)
- Technical Issues (166 reviews)

### 6. [Smile.io](https://www.g2.com/products/smile-io/reviews)
  Smile.io is the leading loyalty platform built for scaling and enterprise commerce brands on Shopify Plus. Powering programs for over 100,000 merchants, Smile helps brands turn one-time shoppers into repeat, high-value customers through points, VIP tiers, referrals, and personalized rewards. As the only loyalty platform both Built for Shopify status and Shopify Technology Partner certification, Smile is both deeply integrated with Shopify's latest technology while being trusted by Shopify at scale. With Smile, you get both quality and scale. Key capabilities include: - Embedded loyalty experiences across product pages, checkout, and customer accounts to drive visibility and redemption. - Flexible program design with points, VIP tiers, referrals, promotional multipliers, and fully branded loyalty pages. - Advanced analytics and performance insights including repeat purchase rate, customer lifetime value, and benchmarking against top-performing brands. - Enterprise-ready integrations with Klaviyo, Gorgias, Judge.me, and 30+ ecommerce tools to activate loyalty across every channel. - Smile Plus for high-volume brands, offering expanded customization, loyalty landing page builders, and enhanced reporting for complex program strategies. Trusted by leading Shopify brands like Polaroid, Liquid Death, Monos, and Hush Puppies, Smile helps mid-market and enterprise merchants increase repeat revenue, strengthen customer relationships, and reduce reliance on paid acquisition.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 434
**How Do G2 Users Rate Smile.io?**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Integrations:** 8.5/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.1/10 (Category avg: 8.8/10)
- **Membership:** 8.4/10 (Category avg: 8.8/10)

**Who Is the Company Behind Smile.io?**

- **Seller:** [Smile.io](https://www.g2.com/sellers/smile-io)
- **Company Website:** https://smile.io
- **Year Founded:** 2012
- **HQ Location:** Kitchener, Canada
- **Twitter:** @smilerewards (4,512 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/smile.io/about (62 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Owner, CEO
  - **Top Industries:** Retail, Apparel & Fashion
  - **Company Size:** 92% Small-Business, 8% Mid-Market


#### What Are Smile.io's Pros and Cons?

**Pros:**

- Ease of Use (195 reviews)
- Customer Support (159 reviews)
- Rewards Program (149 reviews)
- Easy Setup (135 reviews)
- Easy Integrations (98 reviews)

**Cons:**

- Expensive (85 reviews)
- Limited Customization (53 reviews)
- Limited Rewards System (38 reviews)
- Rewards System (37 reviews)
- Limited Functionality (21 reviews)

### 7. [Okendo](https://www.g2.com/products/okendo/reviews)
  Okendo is the customer marketing platform built for Shopify brands to strengthen relationships and maximize lifetime value. Okendo makes it easy to collect feedback, reward engagement, and personalize interactions, helping brands turn shoppers into Superfans. Okendo’s products work together to build trust, increase retention, and capture valuable insights. With unified profiles, AI-powered tools and insights, customizable programs, and deep integrations across the eCommerce stack, Okendo provides brands with the tools to build stronger communities and drive long-term growth. With Okendo, brands can: - Convert better by showcasing content like customer ratings, reviews, photos, and videos that build trust and improve shopper confidence. - Retain more with loyalty and referral programs that reward engagement, encourage repeat purchases, and strengthen brand advocacy. - Adapt faster with quizzes, surveys, and AI automation that capture customer insights and personalize campaigns in real time. Why Brands Choose Okendo - Trusted by 18,000+ fast-growing Shopify brands including SKIMS, Rhode, and Oh Polly. - Proven impact with an average 4X lift in conversion rates and 15X ROI. - 65+ integrations with tools like Shopify, Klaviyo, Attentive, Postscript, and Meta. - Dedicated customer support with responsive, hands-on guidance for SMBs through enterprise. - Reliable, scalable performance built to support growth at every stage.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 357
**How Do G2 Users Rate Okendo?**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Integrations:** 8.4/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.0/10 (Category avg: 8.8/10)
- **Membership:** 8.5/10 (Category avg: 8.8/10)

**Who Is the Company Behind Okendo?**

- **Seller:** [Okendo](https://www.g2.com/sellers/okendo)
- **Company Website:** https://www.okendo.io
- **Year Founded:** 2016
- **HQ Location:** Sydney, Australia
- **Twitter:** @GetOkendo (1,260 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/13228018 (150 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Marketing Manager, CEO
  - **Top Industries:** Retail, Consumer Goods
  - **Company Size:** 65% Small-Business, 20% Mid-Market


#### What Are Okendo's Pros and Cons?

**Pros:**

- Ease of Use (183 reviews)
- Customer Support (159 reviews)
- Helpful (129 reviews)
- Features (119 reviews)
- Easy Setup (96 reviews)

**Cons:**

- Limited Customization (29 reviews)
- Missing Features (26 reviews)
- Expensive (24 reviews)
- Lack of Customization (21 reviews)
- Usage Difficulty (18 reviews)

### 8. [Kangaroo Rewards](https://www.g2.com/products/kangaroo-rewards/reviews)
  Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support. Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit. Kangaroo integrates with leading POS, eCommerce, and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp. Book a demo today!


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 68
**How Do G2 Users Rate Kangaroo Rewards?**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Integrations:** 9.6/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 9.4/10 (Category avg: 8.8/10)
- **Membership:** 9.8/10 (Category avg: 8.8/10)

**Who Is the Company Behind Kangaroo Rewards?**

- **Seller:** [Kangaroo](https://www.g2.com/sellers/kangaroo)
- **Company Website:** https://www.kangaroorewards.com/
- **Year Founded:** 2012
- **HQ Location:** Montreal, Quebec
- **Twitter:** @KangarooRewards (777 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2858709/ (29 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Marketing Manager, Owner
  - **Top Industries:** Retail, Food & Beverages
  - **Company Size:** 68% Small-Business, 25% Mid-Market


#### What Are Kangaroo Rewards's Pros and Cons?

**Pros:**

- Customer Support (23 reviews)
- Ease of Use (17 reviews)
- Helpful (9 reviews)
- Features (5 reviews)
- Setup Ease (5 reviews)

**Cons:**

- Difficult Setup (3 reviews)
- Navigation Issues (3 reviews)
- Lack of Customization (2 reviews)
- Limited Reporting (2 reviews)
- Poor Usability (2 reviews)

### 9. [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)
  SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 592
**How Do G2 Users Rate SAP Engagement Cloud (formerly SAP Emarsys)?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **Integrations:** 8.8/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 8.4/10 (Category avg: 8.8/10)

**Who Is the Company Behind SAP Engagement Cloud (formerly SAP Emarsys)?**

- **Seller:** [SAP](https://www.g2.com/sellers/sap)
- **Company Website:** https://www.sap.com/
- **Year Founded:** 1972
- **HQ Location:** Walldorf
- **Twitter:** @SAP (297,228 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sap/ (141,341 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** CRM Manager, Marketing Manager
  - **Top Industries:** Retail, Apparel & Fashion
  - **Company Size:** 49% Mid-Market, 22% Small-Business


#### What Are SAP Engagement Cloud (formerly SAP Emarsys)'s Pros and Cons?

**Pros:**

- Ease of Use (76 reviews)
- Automation (56 reviews)
- Features (54 reviews)
- Helpful (45 reviews)
- Personalization (42 reviews)

**Cons:**

- Missing Features (40 reviews)
- Learning Curve (39 reviews)
- Difficult Learning (32 reviews)
- Limited Features (31 reviews)
- Not Intuitive (31 reviews)

### 10. [Talkable](https://www.g2.com/products/talkable/reviews)
  Talkable’s marketing technology empowers e-commerce brands to acquire & retain high-value customers through referral & loyalty marketing programs. As a single-source solution for your referral marketing and loyalty marketing needs, brands are able to create seamless user experiences designed to increase brand engagement and build brand affinity. For both referral and loyalty solutions, Talkable offers comprehensive segmentation capabilities, a built-in A/B testing suite, and best-in-class fraud prevention intelligence. Talkable is more than just a technology solution, we’re also your partner. As such, every client has a dedicated team of experts who will strategize, envision, create, deploy, optimize all of your campaigns. The customer success team will act as an extension of your marketing team designing referral and loyalty programs that exceed your expectations. Talkable is best suited for brands with $4M+ in annual revenue. Our enterprise clients on average see a 52X ROI from their referral programs. Talkable’s Marketing Solutions are used to: -Identify, target, and reward your most valuable customers through in-depth data analysis. -Acquire and retain your highest-value clients at a low cost -Drive more sales and increase revenue Talkable was founded in 2009 and pioneered the ability to digitally track the virality of word-of-mouth marketing which ultimately sparked the creation of Referral Marketing. Today, Talkable develops and implements long-term growth strategies targeting new customer acquisition, increased retention, higher LTV, all at a significantly lower CPA than other marketing channels. Talkable is trusted by 250 brands such as L’Occitane, FitJoy, American Eagle, and TOMS– bringing over $1 billion in referral sales for its customers.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 59
**How Do G2 Users Rate Talkable?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Integrations:** 8.3/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 6.7/10 (Category avg: 8.8/10)

**Who Is the Company Behind Talkable?**

- **Seller:** [Talkable](https://www.g2.com/sellers/talkable)
- **Company Website:** https://www.talkable.com
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @talkable (3,002 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3850860/ (49 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Retail, Apparel & Fashion
  - **Company Size:** 64% Mid-Market, 27% Small-Business


#### What Are Talkable's Pros and Cons?

**Pros:**

- Customer Support (7 reviews)
- Ease of Use (6 reviews)
- Features (6 reviews)
- Helpful (5 reviews)
- Appreciation (3 reviews)

**Cons:**

- Communication Delays (2 reviews)
- Poor Customer Support (2 reviews)
- Poor Management (2 reviews)
- Account Management (1 reviews)
- Email Issues (1 reviews)

### 11. [AdvantageClub.ai](https://www.g2.com/products/advantageclub-ai/reviews)
  AdvantageClub.ai is a global employee engagement platform driving workplace experience and well-being with features like rewards, recognition, perks, flexible employee benefits, and community building on a unified platform. - We are an end-to-end digital Reward & Recognition platform that allows managers and organizations to acknowledge employees for their efforts, all with the click of a button. Through the platform, employees can give high-fives, likes, comments, and more to show their appreciation for their colleagues. Our R&R platform is also matched with a global reward redemption marketplace that lets employees choose from over 10,000+ global brands. - Our Perks & Privileges solution allows organizations to add something special to employees’ earnings by offering unique and exclusive corporate offers and deals across the country. Through our Flexible Benefits offering, companies can create multiple types of employee wallets curated to specific marketplaces, eg, wellness, work from home, L&D wallets, and more. - Our Community and Fun Zone solution brings multiple employee engagement programs under one platform. With programs like intra-corporate games with live leaderboards, peer-to-peer marketplaces, and hobby clubs, our solution offers something unique for bringing employees of every type of organization together. - Our Financial Wellness solution helps employees become financially savvy by offering facilities to save, and get loans and salary advances at affordable prices and zero interest rates. - Advantage Incentive is a performance-driven solution that helps organizations boost motivation through automated, goal-based rewards. From sales targets to achievement milestones, it offers real-time tracking, transparent dashboards, and instant redemptions. - Advantage Loyalty is a platform-led solution to engage and retain customers, dealers, and channel partners. With tiered programs and dynamic rewards, it’s built to strengthen long-term relationships and drive brand loyalty. About AdvantageClub.ai We are a global Employee Engagement Platform with features like Rewards, Recognition, Community Building, and FlexBen on a unified platform. We provide end-to-end solutions to facilitate employee engagement through exclusive privileges and rewards by our 10,000+ brand partners. Established in 2016, AdvantageClub.ai is a brainchild of UCLA postgraduates Sourabh Deorah and Smiti Bhatt Deorah, who identified employee benefits as a space to create disruption using data mining and analytics. Since then, we have been redefining employee benefits beyond the traditional provident fund and corporate discount policies. Currently headquartered in Delaware, we hold 15 million+ users with 1,200+ impressive client portfolios featuring BCG, Concentrix, Teleperformance, Hexaware, Target and many more, with a presence in 100+ countries. We take pride in providing a scalable, customisable, cost-effective program to take employee engagement to the next level. Our unified platform brings a wide variety of recognition programs, including milestone/anniversary/years-of-service awards, real-time spot bonuses, automated incentives, peer-to-peer appreciation, onboarding programs, wellness programs, quarterly & annual performance awards, gift card programs, exclusive offers across 10,000+ global brands, etc. With its sole mission to help organisations keep their employees engaged and driven, our Advantage Club App is supported by a well-thought employee engagement solution that offers the best-in-class experience to its users. The platform is set to revolutionise the industry by directly impacting employee recruitment and retention through an exhaustive employee engagement tool. Our Mission We envision a world where employees are highly engaged and happy and every workplace, big or small, has a positive culture of appreciation and recognition. We are here to help organisations build and run employee experience and engagement programs that resonate with their culture and values.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 834
**How Do G2 Users Rate AdvantageClub.ai?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind AdvantageClub.ai?**

- **Seller:** [AdvantageClub.ai](https://www.g2.com/sellers/advantageclub-ai)
- **Company Website:** https://AdvantageClub.ai
- **Year Founded:** 2016
- **HQ Location:** San Francisco, US
- **Twitter:** @myadvantageclub (304 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/work-advantage/ (292 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Associate Software Engineer, Software Engineer
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 68% Enterprise, 23% Mid-Market


#### What Are AdvantageClub.ai's Pros and Cons?

**Pros:**

- Ease of Use (219 reviews)
- Rewards (154 reviews)
- Variety (102 reviews)
- Employee Engagement (92 reviews)
- Recognition (80 reviews)

**Cons:**

- Limited Options (44 reviews)
- Usage Difficulty (44 reviews)
- Not User-Friendly (42 reviews)
- Limited Redemption Options (34 reviews)
- Slow Loading (33 reviews)

### 12. [Talon.One](https://www.g2.com/products/talon-one/reviews)
  Talon.One is the most powerful incentives engine that unifies loyalty, promotions and gamification into one holistic platform. Backed by enterprise-grade security and scalability, Talon.One empowers companies to build personalized, profitable loyalty programs using any data. The world’s most-loved brands including adidas, Sephora and H&M work with Talon.One to drive deeper engagement and lasting loyalty with their customers. Founded in 2015, the company has a global reach with teams in Berlin, London, Boston and Singapore, and over 300 clients across North America, Europe and APAC. It was recognized in Gartner’s 2025 Market Guide for Loyalty Program Vendors, Forrester Loyalty Platforms Landscape 2025, and as a major player in IDC’s 2024 MarketScape report for Loyalty Software Providers. Learn more: https://talon.one/


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 61
**How Do G2 Users Rate Talon.One?**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **Integrations:** 8.5/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 7.8/10 (Category avg: 8.8/10)
- **Membership:** 7.9/10 (Category avg: 8.8/10)

**Who Is the Company Behind Talon.One?**

- **Seller:** [Talon.One](https://www.g2.com/sellers/talon-one)
- **Company Website:** https://www.talon.one/
- **Year Founded:** 2015
- **HQ Location:** Berlin, Germany
- **Twitter:** @talonone (288 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/talon.one/ (300 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Retail, Consumer Goods
  - **Company Size:** 56% Mid-Market, 33% Enterprise


#### What Are Talon.One's Pros and Cons?

**Pros:**

- Ease of Use (10 reviews)
- Customer Support (8 reviews)
- Easy Setup (6 reviews)
- Easy Integrations (5 reviews)
- Features (5 reviews)

**Cons:**

- Learning Curve (3 reviews)
- Lack of Information (2 reviews)
- Limited Customization (2 reviews)
- Missing Features (2 reviews)
- Poor Documentation (2 reviews)

### 13. [TrueLoyal](https://www.g2.com/products/trueloyal/reviews)
  Loyalty isn’t a strategy or a program — it’s earned through experience. TrueLoyal helps brands turn consumer engagement into loyalty and measurable business growth. The platform enables brands to create experiences that encourage participation, strengthen relationships, and reward meaningful consumer actions. By combining loyalty programs, fan communities, gamification, and consumer-generated content (UGC), TrueLoyal helps brands engage their audiences in ways that go beyond simple transactions. These experiences don’t just deepen relationships with existing customers — they also help attract new ones. When engaged consumers share content, participate in communities, and advocate for brands they love, they naturally influence and convert new audiences through trusted peer voices. TrueLoyal connects these experiences across both digital and offline touchpoints. With built-in receipt scanning technology, brands can capture in-store and online purchase activity to gain a more complete view of how consumers interact with their brand. By bringing engagement, participation, and loyalty together, TrueLoyal helps brands drive repeat purchase, influence key behaviors, deepen customer relationships, and acquire new consumers through authentic advocacy.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 156
**How Do G2 Users Rate TrueLoyal?**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **Integrations:** 7.7/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 7.9/10 (Category avg: 8.8/10)
- **Membership:** 8.1/10 (Category avg: 8.8/10)

**Who Is the Company Behind TrueLoyal?**

- **Seller:** [TrueLoyal](https://www.g2.com/sellers/trueloyal)
- **Company Website:** https://www.trueloyal.com/
- **Year Founded:** 2008
- **HQ Location:** San Antonio, Texas
- **LinkedIn® Page:** https://www.linkedin.com/company/true-loyal (89 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Owner
  - **Top Industries:** Retail, Consumer Goods
  - **Company Size:** 55% Small-Business, 30% Mid-Market


#### What Are TrueLoyal's Pros and Cons?

**Pros:**

- Ease of Use (9 reviews)
- Customer Support (6 reviews)
- Rewards Program (6 reviews)
- Rewards System (4 reviews)
- Setup Ease (4 reviews)

**Cons:**

- Bug Issues (2 reviews)
- Integration Issues (2 reviews)
- Lack of Customization (2 reviews)
- Lack of Integrations (2 reviews)
- Limited Customization (2 reviews)

### 14. [Froogal](https://www.g2.com/products/froogal-froogal/reviews)
  Froogal is an Omni-channel cloud-based Customer Loyalty & Engagement Platform and has been a pioneer in delivering multiple consumer-oriented Industries to build Customer Centricity by modernised and personalised interactions with Consumers to drive incremental Revenues! We offer a one-stop solution platform that provides end-to-end technology to understand, retain and engage your customers through omni channel digital strategy, leading to deeper and data-driven relationships with your customers. We have an expert team focusing strongly on a unique mix of Strategic Consulting, Creative, Operations support services driving you with actionable intelligence that can help drive incremental revenues and optimum profitability. Our solutions include : 1. Intelligent CDP 2. Customer Loyalty & Management 3. Experience Management 4. Customer Reports & Analytics 5. Campaign Manager 6. Marketing Automation 7. Referral Management 8. Gift Card Management 9. Gamification 10. Digital Transformation


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 22
**How Do G2 Users Rate Froogal?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Membership:** 9.9/10 (Category avg: 8.8/10)

**Who Is the Company Behind Froogal?**

- **Seller:** [Froogal](https://www.g2.com/sellers/froogal)
- **Year Founded:** 2016
- **HQ Location:** Plano, Texas
- **LinkedIn® Page:** https://www.linkedin.com/company/froogal---go-smarter-and-get-rewarded/ (37 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Restaurants, Retail
  - **Company Size:** 82% Mid-Market, 14% Small-Business


### 15. [Voucherify](https://www.g2.com/products/voucherify/reviews)
  Voucherify is the leading Incentive Optimization Engine for digital teams that don’t have time to guess. For too long, incentives have been split across outdated loyalty platforms, limited coupon systems, and hard-coded promo logic. Testing is slow, personalization is shallow, and integration is a pain. Voucherify brings it all together in a single Incentive Optimization Engine: API-first, built for composable stacks, and designed for real-time experimentation. Promotions launch in minutes, connect to any data source, and adapt automatically to results. Used by Bosch, Breville, and Michelin, Voucherify powers millions of redemptions and promo experiments daily. Profitable, product-led, and built to last.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 23
**How Do G2 Users Rate Voucherify?**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Integrations:** 8.7/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 8.2/10 (Category avg: 8.8/10)

**Who Is the Company Behind Voucherify?**

- **Seller:** [Voucherify](https://www.g2.com/sellers/voucherify)
- **Year Founded:** 2015
- **HQ Location:** Katowice, Poland
- **Twitter:** @voucherifyio (154 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/28181326 (53 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 57% Mid-Market, 35% Small-Business


#### What Are Voucherify's Pros and Cons?

**Pros:**

- Centralization (2 reviews)
- Customer Support (2 reviews)
- Ease of Use (2 reviews)
- Easy Setup (2 reviews)
- Features (2 reviews)

**Cons:**

- Inaccurate Analytics (1 reviews)
- Learning Curve (1 reviews)
- Limited Customization (1 reviews)
- Limited Reporting (1 reviews)
- Poor Reporting (1 reviews)

### 16. [Ambassador Software](https://www.g2.com/products/ambassador-software/reviews)
  Ambassador is a customer activation and incentives platform built to help companies drive measurable growth through referrals, affiliates, incentives, and feedback, all tied directly to revenue. Ambassador 3.0 provides a unified system for activating customers and partners, capturing real feedback, and tracking outcomes back to attribution and ROI. With built-in automation and Hiro, Ambassador’s AI-powered feedback engine, teams can launch programs quickly, scale engagement efficiently, and understand exactly what is driving performance. Companies use Ambassador to: • Launch and scale referral and affiliate programs • Incentivize customer and partner actions with automated rewards • Collect structured feedback at critical moments across the customer lifecycle • Turn feedback and behavioral signals into automated actions • Track attribution, performance, and revenue impact in one platform Unlike point solutions that focus on a single growth tactic, Ambassador brings activation, incentives, feedback, and measurement together, so teams can reduce tooling sprawl, lower CAC, and make smarter growth decisions based on real customer data. Ambassador is purpose-built for modern GTM teams that need clarity, efficiency, and provable ROI, not more dashboards or disconnected tools.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 75
**How Do G2 Users Rate Ambassador Software?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Integrations:** 8.1/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 7.9/10 (Category avg: 8.8/10)
- **Membership:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Ambassador Software?**

- **Seller:** [Ambassador](https://www.g2.com/sellers/ambassador)
- **Company Website:** https://www.getambassador.com/
- **Year Founded:** 2021
- **HQ Location:** Seattle WA
- **Twitter:** @Ambassador (3,932 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/944048/ (42 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Computer Software, Financial Services
  - **Company Size:** 45% Small-Business, 43% Mid-Market


#### What Are Ambassador Software's Pros and Cons?

**Pros:**

- Ease of Use (24 reviews)
- Customer Support (16 reviews)
- Easy Setup (13 reviews)
- Referral Programs (13 reviews)
- Referral Management (12 reviews)

**Cons:**

- Lack of Customization (5 reviews)
- Learning Curve (5 reviews)
- Poor Usability (5 reviews)
- Complexity (4 reviews)
- Complex Setup (4 reviews)

### 17. [Perkville](https://www.g2.com/products/perkville/reviews)
  Perkville is a leading retention and referral solution for the health, fitness, salon, spa, and retail industries. Our rewards program integrates directly with POS or scheduling systems and can be custom-tailored for every business. Featured in businesses around the world, the Perkville system can drive referrals, reward clients for return visits and making purchases, and even generate social media posts. Learn how Perkville can help you increase your customer base and grow your business.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 26
**How Do G2 Users Rate Perkville?**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Integrations:** 8.6/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 9.4/10 (Category avg: 8.8/10)
- **Membership:** 9.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Perkville?**

- **Seller:** [Perkville](https://www.g2.com/sellers/perkville)
- **Year Founded:** 2013
- **HQ Location:** Oakland, CA
- **Twitter:** @perkvilleinc (1,577 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/perkville/about (27 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Health, Wellness and Fitness
  - **Company Size:** 43% Small-Business, 43% Mid-Market


#### What Are Perkville's Pros and Cons?

**Pros:**

- Referral Programs (1 reviews)

**Cons:**

- UX Improvement (1 reviews)

### 18. [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews)
  Xoxoday powers rewards, incentives, and loyalty programs for 5,000+ companies worldwide, including Freshworks, Infosys, Capgemini, AT&T, H&M, and more, that help them engage and retain their employees, customers, and partners. With $1B+ annual GMV and 250+ integrations (MS Teams, Slack, Salesforce, HubSpot, SAP, and more), we make it simple for teams across HR, sales, marketing, and CX to drive measurable impact - boosting engagement, conversion, and retention. Headquartered across 12 global offices, including the US, Xoxoday delivers secure, scalable, global and flexible solutions. Our Suite of Products: 1. Empuls - Build a connected and motivated workplace with recognition, rewards, surveys, and an all-in-one employee engagement tool that also helps sales and channel leaders drive revenue, productivity, and motivation with real-time leaderboards, nudges, and automated payouts  2. Plum - A global rewards marketplace with 10M+ options across 30+ categories including gift cards, experiences, travel, merchandise, digital subscriptions, wellness, and charity donations in 175+ countries  3. Loyalife - An enterprise-grade loyalty solution for customers and channel partners to retain, engage, and maximize lifetime value with personalized and scalable rewards and also helps banks, payment providers, and reward platforms launch and manage merchant-funded promotions at scale


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 1,528
**How Do G2 Users Rate Xoxoday?**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Integrations:** 9.0/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 9.1/10 (Category avg: 8.8/10)
- **Membership:** 9.2/10 (Category avg: 8.8/10)

**Who Is the Company Behind Xoxoday?**

- **Seller:** [Xoxoday](https://www.g2.com/sellers/xoxoday-ee37ccd5-de71-4852-b9af-f858174a8d72)
- **Year Founded:** 2012
- **HQ Location:** Bangalore, India
- **LinkedIn® Page:** https://www.linkedin.com/company/xoxoday/ (604 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Software Engineer, Manager
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 47% Enterprise, 37% Mid-Market


#### What Are Xoxoday's Pros and Cons?

**Pros:**

- Ease of Use (192 reviews)
- Customer Support (167 reviews)
- Helpful (141 reviews)
- Rewards (118 reviews)
- Appreciation (80 reviews)

**Cons:**

- Redemption Issues (47 reviews)
- Technical Issues (45 reviews)
- Limited Options (39 reviews)
- Voucher Issues (37 reviews)
- Poor Customer Support (36 reviews)

### 19. [Open Loyalty](https://www.g2.com/products/open-loyalty/reviews)
  Open Loyalty is your loyalty technology partner, focused on delivering your KPIs through an API-first loyalty engine and gamified loyalty programs. Every year, Open Loyalty helps generate $4B+ in revenue through gamified loyalty programs. Heineken, JTI, INTERSPORT, ALDO and other 100s of enterprises from 45 countries use Open Loyalty’s composable architecture to integrate engaging loyalty and gamification mechanics into their ecosystems efficiently, without the resource strain of building from scratch. Open Loyalty empowers enterprises with: 1) Increasing CLV: Gamified loyalty programs foster long-lasting customer behaviors instead of relying on one-time sales spikes. 2) Maximizing ROI: Gamification mechanics such as tiers, challenges, and games of chance reduce dependence on discounts and other margin-eroding tactics. 3) Seamless integration: Open Loyalty’s API-first, composable architecture allows seamless integration into complex tech stacks, delivering unmatched flexibility. As part of the OEX group, Open Loyalty benefits from a strong foundation of 15 companies, 4,000+ employees, €199 million in revenue, and €23 million in EBITDA in 2024. Google and Deloitte recognized Open Loyalty for the scalability of its technology and readiness to support enterprise customers.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 16
**How Do G2 Users Rate Open Loyalty?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)
- **Integrations:** 9.4/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.8/10 (Category avg: 8.8/10)
- **Membership:** 9.2/10 (Category avg: 8.8/10)

**Who Is the Company Behind Open Loyalty?**

- **Seller:** [Open Loyalty](https://www.g2.com/sellers/open-loyalty-6ef2e86d-b125-4109-95c3-dca6f826d8ad)
- **Year Founded:** 2017
- **HQ Location:** Wrocław, Dolnośląskie
- **LinkedIn® Page:** https://www.linkedin.com/company/open-loyalty/ (56 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 75% Mid-Market, 31% Small-Business


#### What Are Open Loyalty's Pros and Cons?

**Pros:**

- Loyalty Programs (5 reviews)
- Customer Support (4 reviews)
- Features (4 reviews)
- Ease of Use (3 reviews)
- Easy Integrations (3 reviews)

**Cons:**

- Limited Features (2 reviews)
- Data Accessibility (1 reviews)
- Limited Customization (1 reviews)

### 20. [Snappy](https://www.g2.com/products/snappy-snappy/reviews)
  Snappy is the award-winning, all-in-one gifting company that spreads joy, shares gratitude, and takes the guesswork out of gifting. Founded in 2015, Snappy was named one of Inc.’s fastest-growing companies in the Northeast in 2021, 202, and 2023. Snappy is the trusted gifting partner to over 43% of Fortune 100 companies as well as thousands of individuals who use Snappy for personal gifting. Snappy has sent more than three million gifts worldwide. Snappy thrives on connecting people and cultivating meaningful relationships through the power of gratitude and gifting. Our recipient-picks experience ensures gift-givers send the perfect gift every time, for everyone, on every occasion. Snappy has been featured on Fortune’s "Best Small & Medium Workplaces," “Best Workplace for Millennials,” and “Best Workplace in Tech” lists.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 310
**How Do G2 Users Rate Snappy?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)

**Who Is the Company Behind Snappy?**

- **Seller:** [Snappy](https://www.g2.com/sellers/snappy-80df39ee-c714-43ba-ab26-786131517767)
- **Year Founded:** 2015
- **HQ Location:** New York, NY
- **LinkedIn® Page:** https://www.linkedin.com/company/snappy-app/ (270 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Human Resources Manager, Executive Assistant
  - **Top Industries:** Information Technology and Services, Human Resources
  - **Company Size:** 57% Mid-Market, 24% Enterprise


#### What Are Snappy's Pros and Cons?

**Pros:**

- Ease of Use (39 reviews)
- Variety (23 reviews)
- Gift Giving (15 reviews)
- Options (13 reviews)
- Selection (13 reviews)

**Cons:**

- Limited Options (11 reviews)
- Lack of Gift Cards Options (6 reviews)
- Expensive (5 reviews)
- Lack of Variety (4 reviews)
- Limited Customization (4 reviews)

### 21. [Tada](https://www.g2.com/products/tada/reviews)
  Tada (usetada.com) is a B2B2C loyalty & rewards platform that enables businesses to efficiently improve channel partner, customer and employee retention, build loyalty and drive growth. Tada's unified and game-changing solutions create an engaging and rewarding ecosystem with a seamless experience for all.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 63
**How Do G2 Users Rate Tada?**

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 9.1/10)
- **Integrations:** 8.8/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.2/10 (Category avg: 8.8/10)
- **Membership:** 9.4/10 (Category avg: 8.8/10)

**Who Is the Company Behind Tada?**

- **Seller:** [TADA](https://www.g2.com/sellers/tada)
- **Year Founded:** 2016
- **HQ Location:** Peoria, Illinois
- **Twitter:** @tada (62 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/tada-technologies/ (93 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Marketing
  - **Top Industries:** Banking, Food & Beverages
  - **Company Size:** 50% Mid-Market, 27% Enterprise


### 22. [Nector](https://www.g2.com/products/nector/reviews)
  Nector.io is a powerful loyalty, rewards, and referral solution designed specifically for eCommerce businesses. It enables you to effortlessly set up customer retention and loyalty programs, helping you increase repeat purchases, boost conversion rates, and drive customer signups—all with ease. ⭐ 4.9 Overall Rating | ⭐ 5/5 Shopify Rating | ❤️ 50+ Glowing Testimonials Take your Shopify store to the next level by downloading our app today: 👉 Nector - Rewards & Loyalty (https://apps.shopify.com/nector-rewards-loyalty)


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 24
**How Do G2 Users Rate Nector?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Integrations:** 9.5/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 9.2/10 (Category avg: 8.8/10)
- **Membership:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Nector?**

- **Seller:** [Nector](https://www.g2.com/sellers/nector)
- **Year Founded:** 2022
- **HQ Location:** New York, US
- **LinkedIn® Page:** https://www.linkedin.com/company/joinnector (129 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Consumer Goods
  - **Company Size:** 58% Small-Business, 42% Mid-Market


### 23. [Gameball](https://www.g2.com/products/gameball/reviews)
  Gameball is a loyalty and gamification marketing platform designed to turn visitors and occasional buyers into loyal, lifetime customers. Empowering mobile-first experiences with gamified loyalty programs designed to retain and grow their customer base.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 17
**How Do G2 Users Rate Gameball?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Integrations:** 8.6/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 7.4/10 (Category avg: 8.8/10)
- **Membership:** 8.1/10 (Category avg: 8.8/10)

**Who Is the Company Behind Gameball?**

- **Seller:** [Gameball](https://www.g2.com/sellers/gameball)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, US
- **Twitter:** @GameballCo (159 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/gameball/ (54 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 71% Mid-Market, 18% Small-Business


#### What Are Gameball's Pros and Cons?

**Pros:**

- Helpful (3 reviews)
- Features (2 reviews)
- Analytics (1 reviews)
- Campaign Management (1 reviews)
- Continuous Improvement (1 reviews)

**Cons:**

- Limited Features (2 reviews)
- Missing Features (2 reviews)
- App Issues (1 reviews)
- Delayed Updates (1 reviews)
- Delays (1 reviews)

### 24. [Fielo](https://www.g2.com/products/fielo/reviews)
  Software that helps brands digitally work with their partners, engage consumers, and motivate their own employees. Whether you are rewarding consumers for their purchase frequency, or incentivizing channel partners to learn about your products and sell, or enabling your agents/resellers/dealers/partners to execute co-branded marketing campaigns, Fielo gives you the tools and analytical insights to easily design, manage, and scale. For Salesforce customers, Fielo is the #1 App for Loyalty and Incentive Management. Head to https://www.fielo.com/fielo-salesforce to find out why Fielo is the preferred choice. If you would like to talk then please let us know at https://www.fielo.com/contact\_us


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 29
**How Do G2 Users Rate Fielo?**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Integrations:** 8.1/10 (Category avg: 8.5/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 8.9/10 (Category avg: 8.8/10)

**Who Is the Company Behind Fielo?**

- **Seller:** [Fielo](https://www.g2.com/sellers/fielo)
- **Year Founded:** 2013
- **HQ Location:** Minneapolis, MN
- **Twitter:** @Fielo_loyaltyUS (7 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/fielo/ (26 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 55% Enterprise, 38% Mid-Market


### 25. [Ubiquity](https://www.g2.com/products/ubiquity/reviews)
  Ubiquity is a customer engagement software that delivers all the services required to manage, engage, and retain customers on mobile devices.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 15
**How Do G2 Users Rate Ubiquity?**

- **Has the product been a good partner in doing business?:** 5.0/10 (Category avg: 9.1/10)

**Who Is the Company Behind Ubiquity?**

- **Seller:** [Gomeeki](https://www.g2.com/sellers/gomeeki)
- **Year Founded:** 2008
- **HQ Location:** North Sydney, New South Wales
- **Twitter:** @Gomeeki (504 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/213947/ (8 employees on LinkedIn®)

**Who Uses This Product?**
  - **Who Uses This:** Network Engineer
  - **Top Industries:** Internet
  - **Company Size:** 80% Mid-Market, 13% Small-Business



    ## What Is Loyalty Management Software?
  [Demand Generation Software](https://www.g2.com/categories/demand-generation)
  ## What Software Categories Are Similar to Loyalty Management Software?
    - [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)
    - [Gamification Software](https://www.g2.com/categories/gamification)
    - [Rewards and Incentives Software](https://www.g2.com/categories/rewards-and-incentives)
    - [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy)
    - [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization)
    - [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)
    - [Channel Incentives Management (CIM) Software](https://www.g2.com/categories/channel-incentives-management-cim)