Yotpo

Show rating breakdown
270 reviews
  • 2 profiles
  • 6 categories
Average star rating
4.3
Serving customers since
2011

Profile Name

Star Rating

179
55
21
3
12

Yotpo Reviews

Review Filters
Profile Name
Star Rating
179
55
21
3
12
Verified User
U
Accountant
Small-Business (50 or fewer emp.)
4/5

Yotpo combines essential e-commerce marketing tools into a single platform, making it easier for businesses to manage customer reviews and feedback. This integration helps enhance customer trust and engagement, ultimately driving sales.

View Full Review
Summarized using AI
Verified User
U
Sr Manager CRM/Lifecycle
Mid-Market (51-1000 emp.)
3/5

The product excels as a core offering, integrating effectively with other tools and providing strong support from the account team. However, persistent issues with the loyalty and referral features remain unresolved, and the pricing is considered high for the available capabilities.

View Full Review
Summarized using AI
Sanjeev A.
SA
Sanjeev A.
SDE - 1Computer SoftwareMid-Market (51-1000 emp.)
11/04/2026
Validated Reviewer
Review source: G2 invite
Incentivized Review

Automated Reviews Build Trust, but Pricing and Customization Lag

I like how automated Yotpo’s review collection is: post-purchase emails go out on their own, so I don’t have to manually chase customers for feedback, and the review widgets just work once installed. Real reviews on product pages help build trust with new customers and boost conversion. Photo and video reviews make our pages feel more authentic and trustworthy, and the onsite widgets look more polished. I also appreciate the analytics for tracking review volume, ratings trends, and review performance, and the e-commerce integration that syncs reviews automatically without manual uploads. Setup was fairly easy: the integration took a few clicks, and the default widgets worked out of the box.

About

Contact

HQ Location:
New York

Social

What is Yotpo?

Yotpo is a customer content marketing platform that helps businesses collect, curate, and leverage user-generated content, such as reviews and ratings, to enhance their online presence and drive sales. By integrating social proof into marketing strategies, Yotpo enables brands to build trust with customers, improve conversion rates, and optimize their e-commerce experiences. The platform offers tools for review collection, visual marketing, and customer engagement, catering primarily to e-commerce businesses looking to elevate their brand experience through authentic customer insights.

Details

Year Founded
2011
Website
www.yotpo.com