Wingify Experimentation
At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, recommendations, search and the market’s only emotions-based segmentation solution. Our all-in-one platform offers web and API solutions for a unified approach to creating seamless experiences. We are a trusted partner in optimization and innovation to over 1,100 brands including Kering, McDonald’s, Ulta Beauty, L’Oreal, Disneyland Paris, LVMH, and many others. Our global team of experts is what sets us apart with an unmatched customer-first mindset embedded into company culture. To learn more, visit www.abtasty.com
Average Rating: 4.4/5.0
Total Reviews: 419
How Do G2 Users Rate Wingify Experimentation?
- Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.2/10)
- User Data: 7.5/10 (Category avg: 8.7/10)
- Targeting: 8.1/10 (Category avg: 8.6/10)
- Content: 7.8/10 (Category avg: 8.8/10)
Who Is the Company Behind Wingify Experimentation?
- Seller: Wingify (by VWO AB Tasty)
- Company Website:
- Year Founded: 2009
- HQ Location: PARIS, France
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LinkedIn® Page: www.linkedin.com
297 employees on LinkedIn®
Who Uses This Product?
- Who Uses This: Product Manager, Senior Product Manager
- Top Industries: Retail, Marketing and Advertising
- Company Size: 60% Medium, 25% Small
What Do G2 Reviewers Say About Wingify Experimentation?
AI-generated summary from verified user reviews
Pros
- Users commend AB Tasty for its ease of use, highlighting the intuitive interface and helpful customer support.
- Users commend the exceptional customer support of AB Tasty, ensuring prompt assistance and resolution of issues.
- Users commend AB Tasty for its user-friendly A/B testing, enabling quick and efficient website changes without coding.
- Users find AB Tasty extremely helpful with A/B testing, supported by responsive guidance and user-friendly features.
- Users appreciate the easy setup of AB Tasty, making A/B testing accessible for both technical and non-technical teams.
Cons
- Users face integration challenges with AB Tasty, impacting usability and complicating data tracking for analytics.
- Users face testing difficulties with AB Tasty, including long loading times and challenges identifying optimal versions.
- Users find AB Tasty's learning curve difficult, requiring time and experience to master its advanced testing features.
- Users find the learning curve challenging, as it requires extra knowledge and experience for effective use of AB Tasty.
- Users find the lack of essential integrations limits AB Tasty's analytics capabilities and complicates their experimentation process.
What Are Recent G2 Reviews of Wingify Experimentation?
"very useful tool for team to do A/B tests."
Rating: 4.0/5.0 stars
— Reshma S.
"Intuitive Testing Insights, but Generic AI Recommendations"
Rating: 4.0/5.0 stars
— Hannah L.








