[ Drip Reviews ](https://www.g2.com/products/drip/reviews) [ Drip Reviews ](https://www.g2.com/products/drip/reviews) # Drip Pricing Overview [Editedit](https://my.g2.com/drip/pricings) Free Trial ## Drip Pricing Key Insights Last updated on Apr 09, 2026 * * * Drip offers **2 pricing editions** , starting from **$0** to **$39**. Drip pricing tiers are designed to support different usage levels and team sizes. Drip also offers a **free trial**. Compare the Drip pricing table below to figure out the best fit for your needs. Some plans may require you to contact **Drip** for **custom pricing**. * * * Free Trial — $0 / Per Month Basic — $39 / Per Month Rated 4.4 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Free Trial Free Trial Per Month 14-day free trial (no credit card required) - Access to All Features - Free Migration - No Credit Card Required Show More Basic Starting at $39.00 Per Month 2500 subscribers - Unlimited email sends - Phone, email, and live chat support - Free migration and workflow implementation ($3,250 value) Show More Free 14-day trial - no credit card required. Starts at $39/month for up to 2500 email subscribers. Pricing depends on list size - check out Drip.com/pricing for pricing on 2500+ subscribers. Pricing information for Drip is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Drip must be conducted with the seller. Pricing information was last updated on October 10, 2024 Show More ## Drip Pricing FAQs Generated using AI ### Is Drip free, or does it offer a free trial? Drip does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details. ### How much does Drip cost in 2026? According to G2 data, Drip pricing in 2026 starts at $39.00. Pricing may vary based on billing terms or usage, so users should review the Drip's official pricing page for the most current details. ### Who is Drip pricing best suited for? Based on G2 reviewer demographics and sentiment, Drip's pricing is best suited for small to mid-market e-commerce businesses, particularly those running Shopify or WooCommerce stores. The overwhelming majority of G2 reviewers are small businesses who value Drip's advanced segmentation, behavior-based automation, and deep e-commerce integrations at a price point below enterprise alternatives. G2 users in retail, apparel, marketing and advertising, and e-learning industries report strong ROI from Drip's automation capabilities. Drip is less ideal for very early-stage startups or businesses with rapidly growing subscriber lists, as G2 reviewers consistently flag that Drip's subscriber-based pricing model becomes increasingly expensive as contact counts scale upward. ### What are the key differences between the free and paid versions of Drip? Drip does not offer a permanent free version. Instead, G2's pricing data for Drip shows a 14-day free trial requiring no credit card, granting access to all features including automation workflows, email campaigns, and integrations. Drip's paid plans start at $39.00 per month for up to 2,500 subscribers and include unlimited email sends, free migration and workflow implementation (valued at $3,250), and phone, email, and live chat support. G2 reviewers note that live chat support is restricted to accounts with more than 5,000 contacts, making the trial a critical evaluation window before committing to Drip's paid plans, especially for smaller teams assessing advanced automation capabilities. ### Is Drip considered good value for its pricing? G2 reviews of Drip present a nuanced value picture. The majority of reviewers, predominantly small businesses, give high ratings (4.0 to 5.0) while simultaneously flagging pricing as a concern, suggesting Drip is a premium investment that delivers on its promises. G2 reviewers frequently praise the advanced automation workflows, deep Shopify and WooCommerce integrations, and robust segmentation as features that justify the cost. Several G2 users note Drip offers functionality comparable to far more expensive tools like Marketo, HubSpot, and Salesforce at a fraction of the price. However, the subscriber-based pricing model draws repeated criticism, particularly as lists grow, with some reviewers noting costs become prohibitive for early-stage businesses or startups with limited cash flow. [ ![Customer.io](https://images.g2crowd.com/uploads/product/hd_favicon/796a98b0661c81fd4f6aa01f2c7b5c2a/customer-io.svg "Customer.io") Sponsored Customer.io 4.4/5 (837) Visit Website ](javascript:void(0)) ## Top-Rated Alternatives [ ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") ActiveCampaign 4.4/5 (14,166) ](https://www.g2.com/products/activecampaign/reviews) [ ![GetResponse](https://images.g2crowd.com/uploads/product/hd_favicon/1487565675/getresponse.svg "GetResponse") GetResponse 4.3/5 (1,104) ](https://www.g2.com/products/getresponse/reviews) [ ![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo") Klaviyo 4.6/5 (1,309) ](https://www.g2.com/products/klaviyo/reviews) [ View All Alternatives ](https://www.g2.com/products/drip/competitors/alternatives) ## Drip Alternatives Pricing The following is a quick overview of editions offered by other [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) | ![ActiveCampaign](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg) [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) ##### Starter | Starting at $15.00Per Month | Get started with personalized marketing campaigns. - 5 actions per automation - Basic & Inline Forms - Site Tracking - API & Webhooks - 900+ Integrations | | ![GetResponse](https://images.g2crowd.com/uploads/product/image/small_square/small_square_fd0005c299312f3aac210eda87f83e70/getresponse.png) [GetResponse](https://www.g2.com/products/getresponse/reviews) ##### FREE | Free500 Contacts | A suite of free tools to grow a contact list and send emails. - Unlimited newsletters - Signup forms and popups | | ![Omnisend](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9bc9585e6c663c9e8193123c3c89d203/omnisend.gif) [Omnisend](https://www.g2.com/products/omnisend/reviews) ##### Free | $0.00Per Month | Best for starting businesses or for exploring Omnisend - Email campaigns up to 500 /month - Up to 60 international SMS & 500 Web Push - Professional Looking Email Templates - Pre-build automations and workflows - Popups & Signup Forms - Landing pages - Segmentation & Customer Analytics - Sales & Performance Reports - A/B Testing - Image editor - Discount code coupon - Clickmap - 24/7 Chat and Live support [Show More](javascript:void(0);) | Various alternatives pricing & plans Free Trial Pricing information for the above various Drip alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller. ## Drip Pricing Reviews (2) ![Davesh G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Davesh G.") DG Davesh G. 2/3/2026 More Options - "Deep E-commerce Integration with Drip" 5/5 What do you like best about Drip? I use Drip for email marketing and automation, and I'm particularly pleased with its deep e-commerce integration. It helps transform raw store data into actionable insights, allowing me to shift from generic, one-size-fits-all emails to high-conversion messages. I also appreciate the significant water savings that Drip offers, and I found the initial setup to be simple. Review collected by and hosted on G2.com. What do you dislike about Drip? I find the cost and price structure of Drip to be a bit of an issue at times. Also, sometimes automations error, which can be a little frustrating. Review collected by and hosted on G2.com. What problems is Drip solving and how is that benefiting you? I use Drip for email marketing and automation. It helps with significant water saving and deep E-commerce integration, transforming raw store data into actionable insights while moving from generic emails to high conversion ones. It addresses the need for better analytical views. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Belcourt L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Belcourt L.") BL Belcourt L. Senior Financial Controller Accounting Mid-Market (51-1000 emp.) 5/26/2026 More Options - "Streamlined GDPR Compliance, Needs Better Integration" 3.5/5 What do you like best about Drip? Drip’s comprehensive activity tracking and unified campaign database stand out most for our finance team. It generates complete, tamper-proof logs for all email marketing activities, fully satisfying Germany’s GoBD documentation and audit mandates. Strong built-in data security features also keep customer personal information protected and our operations aligned with GDPR. The intuitive analytics make reviewing marketing expenditures much simpler, significantly cutting the workload for cost reconciliation during our monthly financial close cycles. Review collected by and hosted on G2.com. What do you dislike about Drip? A major downside is the absence of native connections to our primary accounting platform, which means we have to input marketing expense data manually. The custom reporting options are quite restricted, so we cannot create custom templates that follow HGB financial reporting guidelines. Bulk data exports run slowly when we compile files for internal audits, and there are no pre-formatted outputs tailored to GoBD’s official archiving specifications. Review collected by and hosted on G2.com. What problems is Drip solving and how is that benefiting you? Before using Drip, we relied on scattered spreadsheets to sort marketing records, which created extra manual labor and inconsistencies. This platform brings all campaign and spend data together in one hub, simplifying reconciliation, month-end procedures and internal audits. Its standardized record-keeping and data security also help us stay compliant with GoBD and GDPR, lowering potential audit penalties and protecting sensitive customer information. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite Drip Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image") ActiveCampaign 4.4/5 (14,703) [ Compare Now ](https://www.g2.com/compare/activecampaign-vs-drip) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_e13d9a3c932283bf5f5a71adfb2ae176/klaviyo%282%29.png "Product Avatar Image") Klaviyo 4.6/5 (1,355) [ Compare Now ](https://www.g2.com/compare/drip-vs-klaviyo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub 4.4/5 (14,817) [ Compare Now ](https://www.g2.com/compare/drip-vs-hubspot-marketing-hub) ##### Categories on G2 [ Marketing Automation ](https://www.g2.com/categories/marketing-automation)[ Email Template Builder ](https://www.g2.com/categories/email-template-builder)[ E-Commerce Personalization ](https://www.g2.com/categories/e-commerce-personalization) ##### Explore More [ Best platforms for tracking account-level data changes ](https://www.g2.com/discussions/best-platforms-for-tracking-account-level-data-changes)[ Best journey mapping tools for service design teams ](https://www.g2.com/discussions/what-are-the-best-journey-mapping-tools-for-service-design-teams)[ Which EOR service is best for a midsize software firm ](https://www.g2.com/discussions/which-eor-service-is-best-for-a-midsize-software-firm) [ Best cloud-based billing solutions for small businesses ](https://www.g2.com/discussions/best-cloud-based-billing-solutions-for-small-businesses)[ Top AI tools for producing SEO-optimized content ](https://www.g2.com/discussions/what-are-the-top-ai-tools-for-producing-seo-optimized-content)[ Pros and Cons Details ](https://www.g2.com/products/drip/reviews?qs=pros-and-cons) Show More [ Best platforms for tracking account-level data changes ](https://www.g2.com/discussions/best-platforms-for-tracking-account-level-data-changes)[ Best journey mapping tools for service design teams ](https://www.g2.com/discussions/what-are-the-best-journey-mapping-tools-for-service-design-teams)[ Which EOR service is best for a midsize software firm ](https://www.g2.com/discussions/which-eor-service-is-best-for-a-midsize-software-firm) [ Best cloud-based billing solutions for small businesses ](https://www.g2.com/discussions/best-cloud-based-billing-solutions-for-small-businesses)[ Top AI tools for producing SEO-optimized content ](https://www.g2.com/discussions/what-are-the-top-ai-tools-for-producing-seo-optimized-content)[ Pros and Cons Details ](https://www.g2.com/products/drip/reviews?qs=pros-and-cons)