Webtrends Optimize Reviews & Product Details

The support has been the standout factor for us and really been second to none.

Having quite a small amount of traffic coming through the website and a small team, our website can sometimes get forgotten. However having the ease of the Optimize tool to build a test, and their team encouraging us and supporting us with simple recommendations etc. It has helped us to improve online leads/bookings and do the necessary work on our website. Review collected by and hosted on G2.com.

The only disadvantage is that we would like to do more with the tool, however we don't have the right knowledge to code any tests. Optimize have helped with some of this and the release of their new widgets tool has been a big help but we can be a little limited as we get into more advanced ideas. Review collected by and hosted on G2.com.

If you're considering Webtrends Optimize vs Optimizely or VWO there is no contest, Webtrends Optimize are a head and shoulders above the competition!!

The team are exceptionally confident in their product... and rightfully so! Having worked with many other CRO tools, and tools purporting to support in this area, there is nothing on the market that is as functionally rich or at such a competitive price point.

Reporting is clear and straightforward and helps massively to show the net effect of the teams work to senior stakeholders. Review collected by and hosted on G2.com.

Having worked with other platforms I have to say that Webtrends Optimize is the most complete in its vision of all the tools I have used. There really isn't anything on a day to day level that I dislike. Review collected by and hosted on G2.com.

2 things. The service provided is excellent. I’ve used other tools where service is promised and they haven’t delivered but the guys at Webtrends Optimize have supported us so well throughout. The other is the reporting suite - It is fantastic and so comprehensive. Review collected by and hosted on G2.com.

Nothing has come up of note really while we have been working with them and using the platform. Review collected by and hosted on G2.com.

The key thing with Webtrends Optimize is the support that they provide throughout our partnership enabling that we have the right training and understanding to really get the most out of their SaaS tool.

Our initial onboarding support was key to help us migrate our testing programme over to them with help on custom integrations, setting up our conversion package and walking through out first projects. From there having a dedicated support team that understands our goals/business helps create an efficient model when needed, with Jira, their consultants and live chat, it really doesn't take long to overcome any queries or sticking points.

This is all coupled by the freedom their technology provides from the testing tools to their reporting insight, has really created a great experience thus far. Review collected by and hosted on G2.com.

Some of the integrations during the implementation process took slightly longer than first expected. A couple tools that we had weren't within their one click integration system, however they did create custom integrations for us on these so it probably worked out better. Review collected by and hosted on G2.com.

The easy to use dashboard, editors and reporting features allows anyone in the team to go in and do/see what they need to at the click of a few buttons.

Having a very intuitive visual editor makes it simple for myself and other colleagues in my team go in and set up quick simple tests through the UI or widgets builder. Whereas the build framework in the code builder really helps take out a lot of the repetitive tasks for our devs and helps to speed up more complex projects. Review collected by and hosted on G2.com.

There hasn't really been anything that has stood out in particular to dislike as they have a very responsive and helpful support system which have helped us throughout.

The only thing may be the rearrange feature within their WYSIWYG tool but we have had issues with this on multiple tools and believe they are rebuilding this feature moving forward. Review collected by and hosted on G2.com.

WTO is a perfectly functional tool that allows experimentation on websites and apps and therefore allows us a powerful tool for any client we would work with. Review collected by and hosted on G2.com.

WTO feels like it was built by computer science graduates. The UI and workflow make sense when you consider technical implementations and how the code is likely to run, but for frontend users it can be confusing and steep learning curve.

For example, when you create an AB test, you have to add new variations each time, when it's expected that you'll be doing that because that's the purpose of that section for most users.

In addition, the navigation function that allows you deeper into SPAs is fiddly, as anyone trying to target an element in a nav that only shows on hover can attest. Review collected by and hosted on G2.com.

The ease of use of the platform has been the key standout along with their aggressive roadmap for improving the platform without any additional costs for new functionality.

Simple step by step guides and first time help widgets to get you off the ground running was great. And more recently having a lot of support on the new widgets in their visual tool that have enabled me to utilise more complex projects Review collected by and hosted on G2.com.

It has generally been a very good experience with Webtrends with nothing in particular standing out so far. Anything that I may have got held up on was quickly sorted by a quick chat with their team. Review collected by and hosted on G2.com.

WTO has given us the capability to hit the ground running with our testing programme, without being held up by clunky UI, jargon, or issues that I've faced with other CRO platforms in the past. It's removed all the barriers we were facing when working previously with Google Optimize, and the support the guys offer is second to none. Review collected by and hosted on G2.com.

Compared to some other platforms it's a little immature in some areas, although it's getting better everyday! Review collected by and hosted on G2.com.

The support is very good. They have always been very good at supporting our team and helping in with whatever we needed - especially at the start when we were getting up to speed. That really helped get the relationship off on the best footing and made our lives easy. Review collected by and hosted on G2.com.

Nothing has really come up or been fed back to me internally. Review collected by and hosted on G2.com.

From a technical standpoint, the WebTrends provides a huge amount of options to help tailor the platform to your specific site, and allows experiments to be created with ease. The visual editor also allows non-developers to access the platform and create tests with ease Review collected by and hosted on G2.com.

Dashboard can feel a little clunky at times, but issues are hopefully being ironed out with future releases. Have already seen positive changes being made Review collected by and hosted on G2.com.

The fact that it has everything under the hood in 1 tool and doesn't cost me anything else to use the features. The pricing was fairly easy to understand and competitve for an established tool in the market Review collected by and hosted on G2.com.

Nothing really to date, I guess it would be nice to be able to export the reports but I believe this is coming soon Review collected by and hosted on G2.com.

They are providing so many features that we really appreciate.

-Able to run all test types

-No limit to how many tests you can run

-Ease of use of their WYSIWYG editor

-Integrates well with our other solutions

-Reporting is unparalleled

-No content flickering

-Social Proofing, personalisation and Recommendations

-Support team is excellent

-Full-stack experimentation included Review collected by and hosted on G2.com.

Some of the features like Personalisation or Recommendations do require some technical knowledge to implement, again support are always on hand to help. Review collected by and hosted on G2.com.

Very easy to setup and use. We managed to build a few simple tests without any expertise in any programming language. The best thing is, there is no restriction on the number of tests are running at one point in time or for the number of accounts.

They’re accessible, easy to work with, committed to our organization, always delivered good quality work. They understand how to drive consumer response and a very capable, talented, and friendly Team. A proactive approach to the problem was just what we needed. They saw immediately what was holding us back, they were able to help us achieve things we couldn't on our own. Review collected by and hosted on G2.com.

Nothing really. May have something like Heat Map. Review collected by and hosted on G2.com.

Reporting is really clear to see a snapshot of performance easily; understanding initial test impact and the ultimate revenue uplift.

Team suggest smart tests and are very responsive/helpful when support is needed. they’re happy to go the extra mile to help us get the most from the tool. Review collected by and hosted on G2.com.

Nothing to say here! We’ve had some hiccups with implementation from our side but the team are quick to help and find the best solutions. Review collected by and hosted on G2.com.

The amount of tools at our disposal was one of the best things - not just the AB testing stuff, but also widgets and easy to use tools to build things like welcome messaging alerts and lightbox popups even without any real technical expertise in house. The reporting was very in depth too and could see how helpful and powerful that would be for more complex projects in particular. Review collected by and hosted on G2.com.

Not really anything we disliked to be honest. Review collected by and hosted on G2.com.

The UI is really easy to use and you can do some really clever things with the platform. Review collected by and hosted on G2.com.

Hasn’t been anything I would class as ‘disliking’ that I’ve come across yet. Review collected by and hosted on G2.com.

Support model - their tracks model to provide end to end support has allowed us to move quickly as a startup organisation Review collected by and hosted on G2.com.

Nothing springs to mind, then have so far provide a good product and great service. Review collected by and hosted on G2.com.

It was easy enough to setup and get running. It also seems to have lots of features for no extra costs, which some of the other vendors were charging for Review collected by and hosted on G2.com.

Nothing really, maybe having heatmaps might be good but not sure I would use them either Review collected by and hosted on G2.com.

Have had a great experience working with Webtrends as beyond the strength of the tech platform itself, their relationship management was first-class. When our business was hit badly by CV-19 they could not have been more supportive or understanding - which simply cannot be said for many other partners - both within tech and beyond. Review collected by and hosted on G2.com.

Nothing to dislike based on the experience we have had Review collected by and hosted on G2.com.

Not only did they help us rebrand/rebuild our website, we also had the use of the CRO tool which is helping us convert our user really well.

We are a small family run business but the support from the team has been wonderful. Review collected by and hosted on G2.com.

No dislikes so far, we are in the early stages of using a CRO tool though but the visual editor seems easy enough to use Review collected by and hosted on G2.com.

There are a few things.

The stats package that you find in the product is great, and I love what we've seen them release in the last month or two.

The wysiwig tool is also really helpful for us - we can nip in and make a few changes to get messages out to people, or do some simple testing no problem.

The price is also great. It's a little surprising for it to be where it is, given all the stuff they're offering, but I'm not one to complain 🙄 Review collected by and hosted on G2.com.

Not much from their side really. They've given us the tech and support we need, and keep us up to date with things as they release them (seems to be a lot lately, but I guess that's a good thing?). Review collected by and hosted on G2.com.

The ease both in the UI and the power of the platform to be able to clearly and easily navigate, build/create and report on any of the tests/targets you would like to run.

The segmentation capabilities have also been a key feature for us including their geo-targeting ability down to longitude and latitude which has been incredibly useful following the opening of our new store. Review collected by and hosted on G2.com.

Not being able to use Google tag manager was a little extra work but it was worth it to ensure that flickering didn't occur and was still straightforward enough. Other than that though, there hasn't been anything that has stood out so far. Both the platform itself and the team that we have worked with have been a real help to getting us up and running quickly and have helped to define our CRO roadmap and procedures. Review collected by and hosted on G2.com.

The team have been absolutely stellar. We've had a few retail stores for many years, but being online is quite new to us.

Not only have they helped iron out things we asked for, but the reviews they've done for our website helped show us things that we had no idea were even a problem. It really has been invaluable.

Since working with them, over the last few months, we've seen our revenue triple, and it's been a much-needed revenue stream especially during the COVID lockdown. Review collected by and hosted on G2.com.

Literally nothing. They've gone above and beyond, couldn't ask for any more than what they've done (and what they continue to do).

If anything, we've realised how hard it is to pack and ship all of these new orders we're getting :) Review collected by and hosted on G2.com.

I liked being able to use the visual editor to make changes to webpages. Its really easy to use and the videos and help got me going quickly. The reporting is also great at showing how the tests performed . Review collected by and hosted on G2.com.

Not much really. I found sometimes found that the platform is so powerful and has so many options that you could easily I get distracted. Review collected by and hosted on G2.com.

The ease of use was great. We are fairly new to CRO and personalisation but we could get up and running fairly quickly, with a bit of help from the Webtrends Optimize team. We have run a few tests and have already started to see an improvement. They even gave us a few ideas which helped us no-end Review collected by and hosted on G2.com.

Not a lot so far, we are still getting to grips with it but with the amount of support they offer I would be surprised to come too stuck Review collected by and hosted on G2.com.