Instantly Reviews & Product Details

Using Instantly enabled me to reach a large amount of potential leads, which I consider a significant advantage, despite the challenges I faced with other aspects of the software. Review collected by and hosted on G2.com.

I found several issues with Instantly that detracted from my experience. The platform was consistently lagging, which hindered my workflow and made it difficult to manage tasks efficiently. Additionally, the customer support was not helpful; despite multiple attempts to resolve issues, I received little clarity or assistance. The unclear pricing structure was another problem, making it challenging to understand the costs and features associated with different plans. I also faced significant difficulties with lead management; the system did not allow me to work effectively with the collected data, and there was a lack of guidance on utilizing it properly. Furthermore, while I tried to integrate Instantly with other tools, it only managed to work with Slack, which limited its usefulness in a more integrated tech stack. Review collected by and hosted on G2.com.

I love how easy Instantly is to set up, which significantly reduces the time I spend managing my B2B email marketing for my AI automation agency. The platform allows me to efficiently get in touch with hundreds, if not thousands, of business owners daily, offering them my services. It simplifies the process of buying email addresses and warming them up, automatically integrating these steps with their records in the account. This eliminates the need for manual intervention, saving me significant hours, especially with large email accounts. I also appreciate how Instantly makes it exceptionally easy to add sequences, follow-ups, and variables, and to connect with other tools like Make.com. The seamless integration with other platforms enhances the functionality and usability of my marketing campaigns. Review collected by and hosted on G2.com.

I think the inbox manager could be a bit more organized. Review collected by and hosted on G2.com.

I appreciate how Instantly streamlines my business processes by automating outbound outreach. Manually sending emails to leads is tedious, but Instantly saves me from this ordeal by empowering me to dispatch numerous emails quickly and efficiently, crucial for my automation AI agency's mass outreach campaigns. The user-friendly interface of Instantly is something I truly value. It's straightforward and comfortable to navigate, allowing me to find essential functions without any hassle. This well-thought-out design makes my daily tasks more manageable and efficient. Additionally, the customer support team has been very responsive and helpful recently, promptly addressing my inquiries and resolving issues almost immediately, which reassures me about being well-supported. My experience with setting up Instantly has been positive as well, as it was easy to learn and adapt to its features. Instantly makes it simple to verify and manage leads without the need for complex integrations. These aspects of Instantly enhance its cost-effectiveness and appeal compared to other platforms, reinforcing my decision to endorse it to others for their lead outreach needs. Review collected by and hosted on G2.com.

Recently, five of my accounts were flagged by Gmail, which interrupted my email outreach campaigns for a few days. Although Instantly compensated by providing new accounts, this disruption was problematic, and I hope it doesn't happen again. Furthermore, customer support was not very responsive until recently. About one or two months ago, the support team didn't respond promptly, leaving my questions unanswered for days, which was frustrating. I hope the response speed improves to prevent similar issues in the future. Review collected by and hosted on G2.com.

I love how Instantly has significantly eased the process of outreach and service delivery for the past two years. The UI is particularly impressive, providing a user-friendly and aesthetically pleasing interface that made setting things up incredibly easy. Apart from the natural learning curve associated with cold emails, the setup was smooth. Instantly effectively addresses our outreach and pipeline issues, directly contributing to our topline growth. By sending an impressive volume of 1 million emails monthly, Instantly facilitates efficient lead generation which we then convert through sales calls managed using Instantly's Unibox feature. This process greatly enhances our revenue. The email warmup feature has notably improved deliverability, and the email sequencing capability allows for automated mass emailing, which would be unfeasible manually. Unibox is exceptional as it consolidates replies in one place from over 1000 inboxes, streamlining our communication efforts. Instantly is essential for our cold email operations, much like water is to life, highlighting its indispensability in our tech stack. Review collected by and hosted on G2.com.

I find the pricing of Instantly to be a concern. It's something I would like to see improved. Review collected by and hosted on G2.com.

What I find most impressive about Instantly is how effortlessly it streamlines outreach management and campaign scaling. The user interface is straightforward and intuitive, making it easy to get started without facing a steep learning curve. The automation features have saved me considerable time, and the deliverability tools help ensure that my messages actually reach recipients' inboxes. Whenever I’ve had questions, their support team has been both helpful and responsive. Overall, Instantly has made my workflow significantly more efficient. Review collected by and hosted on G2.com.

While Instantly offers a lot of power, there are still some aspects that could be improved. The range of features can feel overwhelming to newcomers, and it often takes a while to become familiar with everything the platform has to offer. At times, I have noticed slower response times during peak usage periods, and I would appreciate seeing more advanced customization options in future updates. Despite these minor issues, they are outweighed by the overall advantages the platform provides. Review collected by and hosted on G2.com.

I like that instantly can handle large scale email campaigns without worrying about deliverability. the automation for inbox rotation, warm up and sending limits makes outreach very smooth and saves a lot of manual work. The most helpful part is the detailed reporting. It shows clear data like open rates, replies, and bounce rates, which I can easily use for analysis and integrate with other BI dashboards. It makes performance tracking very transparent and data-driven. Review collected by and hosted on G2.com.

Sometimes, I feel the reporting options are a bit limited for advanced use cases. I would prefer more flexible APIs and deeper data access for custom analysis. The downside is that while it is excellent for non-technical users, technical teams may find it restrictive when they need advanced integrations or highly customised workflows. It could improve in terms of developer-friendly features. Review collected by and hosted on G2.com.

Deliverability tools that actually move the needle: warmup, inbox rotation, and smart sending windows help us land in Primary instead of Promotions/Spam.

Intuitive campaign builder: setting up multistep sequences with conditional logic is fast, even for non-tech teammates.

Lead management at scale: easy list import, deduplication, and automatic verification keep our lists clean and reduce bounce rates.

Clear analytics: reply rates by step, inbox-level performance, and team dashboards make optimization straightforward.

Integrations that matter: native/webhook options to push replies and positives into our CRM and Slack without custom plumbing.

Affordable at scale: pricing makes multi-inbox and multi-domain strategies viable for B2B outreach teams. Review collected by and hosted on G2.com.

Template library could use richer collaboration features (versioning, approvals) for larger teams.

Reporting exports are good, but more granular cohort analysis (by ICP, offer, or CTA variant) would save time.

Native enrichment is limited; relying on external tools is fine, but tighter, bidirectional syncs would be great.

Occasional UI lag on very large accounts (100k+ leads) when filtering by multiple attributes. Review collected by and hosted on G2.com.

I love that Instantly lets me reach the right people directly. With Facebook ads I was only getting “gmail” type leads and zero replies. With Instantly, I can contact CEOs, founders, and managers in the construction niche, and they actually reply and show interest in our lifting equipment. The multi-inbox management, warm-up, and personalization tools make it easy to run campaigns across different sub-niches like HVAC, glazing, and steel fabrication. Review collected by and hosted on G2.com.

The platform works really well, but the learning curve can feel a bit steep at first — especially figuring out warm-up settings and daily sending limits. Once you get past that, it’s smooth sailing. Review collected by and hosted on G2.com.

We test new products and campaigns with instantly.ai . Trustworthy technical setup, deliverability tests, and proper workflows allows us to integrates with our CRM, and any other app trough make.com

Also what's convenient that email marketing infrastructure is easy to scale and cheap. And even without lots of technical knowledge it makes easy to implement simple yet profound personalizations.

Customer support works so well to, because lots of questions you can solve with internal AI. And if needed support team reaches out swiftly. Review collected by and hosted on G2.com.

Probably the super search, we found out that lists that were generated by Copilot or by supersearch were not good enough. Where only 20% of the list fits our ICP.

But probably that's the problem with lots of B2B databases. So we are going to look into some list deeplook up solutions. Review collected by and hosted on G2.com.

Love how Instantly can warm up email domains, taking away all that manual work. Its also super easy to set up campaigns and integrates with Clay so I can just push my contacts from directly from Clay to instantly. The support has also gotten so good! Review collected by and hosted on G2.com.

I wish I could reply to a certain email in a thread. For example I typed an email address in wrong and got an auto reply, but I couldn't just fix the email address and reply back to the thread. Instantly would only let me reply back to to auto reply.

Also more of a personal preference, but I don't love the UI/UX of the unibox and I wish it integrated with HubSpot. Review collected by and hosted on G2.com.