# Avalara vs TaxJar Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Avalara excels in automating tax calculations, with users highlighting its ability to accurately compute taxes based on customer addresses and locations. This feature significantly reduces the guesswork involved in creating invoices, making it a reliable choice for businesses that prioritize accuracy.
- **Users say** that TaxJar stands out for its user-friendly interface and ease of use, particularly for reporting taxes quarterly. Many appreciate how well it integrates with automated workflows, allowing for seamless tax calculations through its API, which enhances efficiency for small businesses.
- **Reviewers mention** that while Avalara has a robust feature set, some users find it challenging to configure according to their specific workflows. This can lead to a steeper learning curve compared to TaxJar, which is often praised for its straightforward setup process and helpful tutorials.
- **According to verified reviews** , TaxJar receives high marks for its quality of support, with users noting that the platform is consistently updated with new features and improvements. This commitment to customer service and product evolution is a significant advantage for small businesses looking for ongoing support.
- **G2 reviewers highlight** that Avalara's recent user feedback emphasizes its effectiveness in handling tax compliance without constant oversight. Users appreciate that once set up, it requires minimal intervention, allowing businesses to focus on their core operations without worrying about tax changes.
- **Users report** that while Avalara has a higher overall G2 Score, TaxJar's recent reviews indicate a strong satisfaction level among its users, particularly in ease of administration and task execution. This suggests that for smaller businesses, TaxJar may offer a more tailored experience that aligns closely with their needs.



| | Avalara | TaxJar | 
|---|---|---|
| **Star Rating** | 4.0 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 816 | 252 | 
| **Largest Market Segment** | Mid-Market (50.0% of reviews) | Small-Business (88.6% of reviews) | 
| **Entry Level Price** | No pricing available | $39.00 Per Month | 

---
## Top Pros & Cons

### Avalara

Pros:
- Ease of Use (68 reviews)
- Tax Automation (55 reviews)

Cons:
- Poor Customer Support (52 reviews)
- Improvement Needed (44 reviews)

### TaxJar

Pros:
- Tax Automation (5 reviews)
- Ease of Filing (4 reviews)

Cons:
- Tax Issues (3 reviews)
- Complex Customization (1 reviews)

---
## Ratings Comparison
| Rating | Avalara | TaxJar | 
|---|---|---|
  | **Meets Requirements** | 8.1 (491 reviews) | 9.3 (172 reviews) | 
  | **Ease of Use** | 8.0 (637 reviews) | 9.1 (180 reviews) | 
  | **Ease of Setup** | 7.2 (460 reviews) | 8.4 (90 reviews) | 
  | **Ease of Admin** | 7.6 (291 reviews) | 9.1 (83 reviews) | 
  | **Quality of Support** | 6.8 (489 reviews) | 8.9 (170 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.1 (297 reviews) | 9.0 (81 reviews) | 
  | **Product Direction (% positive)** | 7.6 (486 reviews) | 8.5 (162 reviews) | 

---
## Pricing

### Avalara

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### TaxJar

#### Entry-Level Pricing

Plan: TaxJar Starter 200

Price: $39.00 Per Month

Description: (for up to 200 orders/mo.) 
Pricing varies based on order volume.

Key Features:
- Email support
- Simple CSV import 
- Sales tax reporting

[Browse all 2 editions](https://www.g2.com/products/taxjar/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Cross Border E-Commerce

| Product | Score | Reviews |
|---|---|---|
| **Avalara** | 6.8/10 | 17 |
| **TaxJar** | N/A | N/A |

#### Global Shipping

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Integration** | 8.0 (16 reviews) | Not enough data | 
| **Reporting** | 7.3 (17 reviews) | Not enough data | 
| **Labels** | 6.7 (16 reviews) | Not enough data | 
| **Returns** | 7.1 (16 reviews) | Not enough data | 

#### Payments and Pricing

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Global Tax** | 6.9 (15 reviews) | Not enough data | 
| **Currency** | 6.6 (16 reviews) | Not enough data | 
| **Payment Methods** | 7.2 (17 reviews) | Not enough data | 
| **Cost** | 6.7 (16 reviews) | Not enough data | 
| **Pricing** | 6.2 (17 reviews) | Not enough data | 

#### Global ecommerce management

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Compliance** | 7.3 (16 reviews) | Not enough data | 
| **Delivery Tracking** | 7.0 (15 reviews) | Not enough data | 
| **Risk** | 7.3 (16 reviews) | Not enough data | 
| **Documents** | 7.1 (15 reviews) | Not enough data | 

#### Portals

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Marketplaces** | 7.0 (14 reviews) | Not enough data | 
| **Branding** | 6.3 (14 reviews) | Not enough data | 
| **Omnichannel** | Feature Not Available | Not enough data | 

### Sales Tax and VAT Compliance

| Product | Score | Reviews |
|---|---|---|
| **Avalara** | 7.2/10 | 240 |
| **TaxJar** | 8.4/10 | 20 |

#### Tracking

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Sales Tax** | 8.3 (214 reviews) | 9.0 (19 reviews) | 
| **VAT** | 6.5 (139 reviews) | Feature Not Available | 
| **GST** | 6.8 (138 reviews) | Feature Not Available | 
| **Exemptions** | 7.7 (176 reviews) | 7.6 (13 reviews) | 
| **Adjustments** | 7.3 (159 reviews) | 8.1 (12 reviews) | 
| **Localization** | 7.6 (163 reviews) | 8.6 (16 reviews) | 

#### Integrations

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Integrations** | 7.1 (189 reviews) | 8.6 (13 reviews) | 

#### Remittance

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Returns** | 7.8 (189 reviews) | 9.0 (13 reviews) | 
| **Notifications** | 7.1 (165 reviews) | 9.2 (14 reviews) | 
| **Global/Cross Borders** | 6.2 (140 reviews) | Feature Not Available | 
| **Analytics** | 7.1 (156 reviews) | 8.1 (14 reviews) | 

#### Agentic AI - Sales Tax and VAT Compliance

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Autonomous Task Execution** | 7.3 (33 reviews) | 7.5 (6 reviews) | 
| **Natural Language Interaction** | 6.6 (29 reviews) | Feature Not Available | 

### Corporate Tax

| Product | Score | Reviews |
|---|---|---|
| **Avalara** | 8.9/10 | 19 |
| **TaxJar** | N/A | N/A |

#### Tax Planning

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Strategies** | 8.7 (15 reviews) | Feature Not Available | 
| **Exemptions** | 8.8 (16 reviews) | Feature Not Available | 
| **Credits** | 9.0 (15 reviews) | Feature Not Available | 
| **Estimations** | 8.9 (15 reviews) | Not enough data | 

#### Tax Filing

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Calculations** | 9.2 (16 reviews) | Not enough data | 
| **Rules & Regulations** | 8.9 (16 reviews) | Not enough data | 
| **Reporting** | 9.1 (18 reviews) | Not enough data | 

#### Workflows

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Integrations** | 8.8 (18 reviews) | Not enough data | 
| **Importing** | 9.0 (15 reviews) | Not enough data | 

### SAP Store

| Product | Score | Reviews |
|---|---|---|
| **Avalara** | N/A | N/A |
| **TaxJar** | N/A | N/A |

#### Agentic AI - SAP Store

| Feature | Avalara | TaxJar | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Sales Tax and VAT Compliance Software](https://www.g2.com/categories/sales-tax-and-vat-compliance), [Corporate Tax Software](https://www.g2.com/categories/corporate-tax)

**Unique to Avalara (2):** [Cross Border E-Commerce  Software](https://www.g2.com/categories/cross-border-e-commerce), [SAP Store Software](https://www.g2.com/categories/sap-store)



---
## Reviewer Demographics

### By Company Size

| Segment | Avalara | TaxJar | 
|---|---|---|
| **Small-Business** | 37.9% | 88.6% | 
| **Mid-Market** | 50.0% | 10.6% | 
| **Enterprise** | 12.1% | 0.8% | 

### By Industry

#### Avalara

- **Computer Software:** 12.0%
- **Retail:** 11.8%
- **Accounting:** 9.4%
- **Manufacturing:** 8.6%
- **Wholesale:** 6.1%
- **Information Technology and Services:** 4.6%
- **Consumer Goods:** 3.9%
- **Construction:** 3.5%
- **Non-Profit Organization Management:** 2.3%
- **Telecommunications:** 2.0%
- **Other:** 35.9%

#### TaxJar

- **Retail:** 33.2%
- **Consumer Goods:** 10.7%
- **Apparel & Fashion:** 8.2%
- **Health, Wellness and Fitness:** 3.7%
- **Sporting Goods:** 3.3%
- **Automotive:** 2.9%
- **Internet:** 2.9%
- **Wholesale:** 2.9%
- **Consumer Electronics:** 2.5%
- **Marketing and Advertising:** 2.5%
- **Other:** 27.5%

---
## Alternatives

### Alternatives to Avalara

- [Vertex](https://www.g2.com/products/vertex-inc-vertex/reviews) — 4.4/5 stars (466 reviews)
- [Sovos](https://www.g2.com/products/sovos/reviews) — 4.2/5 stars (89 reviews)
- [Anrok](https://www.g2.com/products/anrok/reviews) — 4.4/5 stars (288 reviews)
- [Webgility](https://www.g2.com/products/webgility/reviews) — 4.6/5 stars (377 reviews)
- [TurboTax Business](https://www.g2.com/products/turbotax-business/reviews) — 4.4/5 stars (94 reviews)
- [TaxCloud](https://www.g2.com/products/taxcloud/reviews) — 4.5/5 stars (42 reviews)
- [ONESOURCE](https://www.g2.com/products/thomson-reuters-onesource/reviews) — 3.8/5 stars (30 reviews)
- [Paddle](https://www.g2.com/products/paddle/reviews) — 4.5/5 stars (237 reviews)
- [CCH® SureTax® Platform](https://www.g2.com/products/cch-suretax-platform/reviews) — 3.1/5 stars (12 reviews)
- [Intuit ProConnect Tax](https://www.g2.com/products/intuit-proconnect-tax/reviews) — 4.4/5 stars (277 reviews)

### Alternatives to TaxJar

- [Vertex](https://www.g2.com/products/vertex-inc-vertex/reviews) — 4.4/5 stars (466 reviews)
- [Sovos](https://www.g2.com/products/sovos/reviews) — 4.2/5 stars (89 reviews)
- [TaxCloud](https://www.g2.com/products/taxcloud/reviews) — 4.5/5 stars (42 reviews)
- [Webgility](https://www.g2.com/products/webgility/reviews) — 4.6/5 stars (377 reviews)
- [Anrok](https://www.g2.com/products/anrok/reviews) — 4.4/5 stars (288 reviews)
- [Paddle](https://www.g2.com/products/paddle/reviews) — 4.5/5 stars (237 reviews)
- [Zoho Books](https://www.g2.com/products/zoho-books/reviews) — 4.4/5 stars (328 reviews)
- [Intuit ProConnect Tax](https://www.g2.com/products/intuit-proconnect-tax/reviews) — 4.4/5 stars (277 reviews)
- [ONESOURCE](https://www.g2.com/products/thomson-reuters-onesource/reviews) — 3.8/5 stars (30 reviews)
- [Lappa](https://www.g2.com/products/lappa/reviews) — 4.9/5 stars (151 reviews)

---
## Top Discussions

### Avalara

- Title: [Has anyone using Avalara experience issues with this service recently 2021?](https://www.g2.com/discussions/40448-has-anyone-using-avalara-experience-issues-with-this-service-recently-2021) — 3 comments, 2 upvotes *(includes official response)*
  > **Top comment:** "Hi Jeanette, if you're experiencing issues, we'd like to know and work to assist. You may contact Avalara Support (https://help.avalara.com/Contact_Avalara)..."
- Title: [How much does avalara cost?](https://www.g2.com/discussions/how-much-does-avalara-cost) — 2 comments *(includes official response)*
  > **Top comment:** "Pricing varies depending on what’s right for your business. Many Avalara products use volume-based pricing models designed to scale with your business."
- Title: [Can I refile a return that was filed in an SST state without Avalara's assistance?](https://www.g2.com/discussions/31739-can-i-refile-a-return-that-was-filed-in-an-sst-state-without-avalara-s-assistance) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Avalara must assist with any SST-Simplified Electronic Returns. If the form name includes "SER", it's a simplified electronic return, and Avalara must file..."
- Title: [Do wholesale sales count toward NEXUS?](https://www.g2.com/discussions/31738-do-wholesale-sales-count-toward-nexus) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Since many states include exempt transactions in their economic nexus thresholds, businesses that only make exempt sales into other states can establish..."
- Title: [I didn’t know I was supposed to register — do I need to worry about past sales?](https://www.g2.com/discussions/i-didn-t-know-i-was-supposed-to-register-do-i-need-to-worry-about-past-sales) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "It depends on the amount of sales you had and in which states. Do you owe more than $10,000 in taxes? A state probably isn’t going to just let that go, and..."

### TaxJar

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/avalara-vs-taxjar)