Best Web Push Notification Software

Web push notification software helps businesses deliver content messaging directly to a customer's computer or mobile device. These solutions are typically utilized by marketing teams that need to send a specific call-to-action, which can be crafted and sent directly to consumers within the web push notification platform. This messaging provide consumers with important updates and is intended to drive consumers back to a company’s website.

Web push notification software allows for complete customization of messaging, including styles, colors, and text, directly on the platform. These tools should also offer detailed analytics, enabling a business to monitor data such as the click-through rate of its messages. Web push notification software solutions may integrate with A/B Testing software so that users may test the results of sending customers different messages.

To qualify for inclusion in the Web Push Notification category, a product must:

  • Allow users to send targeted messages directly to a consumer
  • Retarget messages based on previous user engagement
  • Give users the ability to monitor click through rates of the messages
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    Amazon Simple Notification Service (Amazon SNS) is a push notification service that send individual messages or to fan-out messages to large numbers of recipient to mobile device users, email recipients or even send messages to other distributed services.

    (53)4.5 out of 5
    Optimized for quick response
    Optimized for quick response

    CleverTap helps consumer brands retain their users for life. It is a powerful mobile marketing solution that brings together user data from online and offline channels on one centralized platform. Every day, thousands of brands use CleverTap’s machine learning models to create differentiated customer engagement strategies that help marketers drive omnichannel growth. Build valuable customer relationships using actionable, real-time insights that help create amazing customer experiences. Over 8,000 global brands, including Sony, Vodafone, DC Comics, Go-Jek, BookMyShow, and DealsPlus trust CleverTap to help them connect with users and grow their mobile apps.

    (34)4.5 out of 5
    Optimized for quick response
    Optimized for quick response

    iZooto is a retargeting and engagement solution that leverages web push notifications for e-tailers and publishers drive traffic and conversions. iZooto is a catalyst that helps marketers convert users faster and better with personalized push notifications. iZooto is best suited for mid-size retailers and publishers. iZooto also helps publishers with monetization using native content ads.

    OneSignal is the complete push notification platform for all companies looking for a new solution to user engagement. Our easy to use platform takes less than 15 minutes to set up and allows for companies, websites, and apps to engage their users through mobile and web push notifications, in-app messaging, and email. OneSignal also offers features like A/B testing, Real-Time Reporting, and Segmentation which can help companies gain invaluable insight into their marketing processes and review their strategies. Companies like EatStreet, HQ Trivia, and LendingTree trust OneSignal to boost retention, increase engagement, and improve communication with their respective users. Founded in California, OneSignal sends over 4 billion push notifications daily and is trusted by over 600,000 developers worldwide.

    WebEngage is a marketing automation software that helps B2C companies drive more revenue from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as, Push In-app SMS Web Push Email On-site Notifications On-site Surveys On-site Feedback Through WebEngage, companies can create complex lifecycle campaigns in seconds using the "Journey Designer". WebEngage is a B2C multichannel marketing automation tool. It helps improve user retention and drive conversions without spending $$$

    (18)4.2 out of 5
    Optimized for quick response
    Optimized for quick response

    Deliver brilliant messaging experiences at scale. Braze (formerly Appboy) is built for today’s on-demand, always-connected customers. We replace decades-old databases and poorly integrated internal and external tools with live views of every customer, highly intuitive customer journey building, in-the-moment campaign optimization, and more. Braze is a venture-backed company with hundreds of employees. Our offices are located in New York City, San Francisco, London, and Singapore. Most recently, we were recognized by Forrester as the market leader in the Mobile Engagement Automation Wave. We’ve also received the Digiday Signal Award for Best CRM, in addition to being named VentureBeat Omnichannel MMA’s “Best Bet,” a Cloud100 Rising Star in Forbes, and #21 in the Deloitte Technology Fast 500 List. Learn more at

    PushEngage is a web push notifications platform, designed to help websites by sending notifications and increase returning visitors.

    The second product from the makers of VWO, PushCrew is the most popular web push notifications platform in the world. With features like audience segmentation, smart campaigns, multi-website support, custom images, cart abandonment, and so on, PushCrew has everything a business needs to reach out to its customers, real time. With more than 4,500 customers, PushCrew's customers include Lenovo, Vistaprint, Ashley Furniture, Dominos, Ubisoft, Claire's Stores, and College Humor.

    (10)4.1 out of 5
    Optimized for quick response
    Optimized for quick response

    The Swrve platform provides unmatched multichannel engagement that enables brands to identify, predict, and act on individual customer wants and needs across devices. By combining messaging across channels with real-time data streaming, marketers can leverage real-time relevance to make real impacts on their bottom line. Enterprise grade apps in industries such as travel, finance, media and entertainment, gaming, and e-marketplaces will immediately see the return on real-time relevance.

    Urban Airship is trusted by thousands of businesses to drive growth with digital customer engagement. Every day, marketers and developers depend on Urban Airship to deliver billions of personalized, interactive notifications that inspire interest and drive action across all digital channels. Urban Airship is used by many of the world’s most admired companies, including Adidas, Alaska Airlines, The Home Depot, NBCUniversal, Sky Plc and Zillow.

    Localytics is a marketing and analytics platform for mobile and web apps. Localytics works with the world’s brands, helping them create great experiences for their customers and maximizing profitability, engagement, lifetime value, and loyalty.

    eSputnik is a web-based Marketing Automation Service that allows you to manage cross-channel messaging campaigns via Email, SMS, Web Push, Viber and other instant messengers. Features for advanced eCommerce projects: - dynamic content depending on stock availability, geo, browsing history or by feed - conditional dynamic blocks targeted on additional data enrichment - dynamic message content queue prioritization based on previous behavior - messaging frequency control - high server/ip reputation for inbox deliverability - ​​high delivery speed for flash sales

    Leanplum is a mobile engagement platform that helps forward-looking brands like Grab, Tinder, and Tesco meet the real-time needs of their customers. By transforming data into an understanding of users’ needs and wants, our platform delivers unified experiences that are timely, tested, and relevant — building the customer loyalty that fuels business growth. Founded in San Francisco, Leanplum has offices across North America, Europe, and Asia, and has received more than $98 million in funding from leading Silicon Valley venture capital firms. Leanplum has also been recognized as Fortune’s Best Companies to Work For and Entrepreneur’s Best Entrepreneurial Companies in America. Learn more at

    Recover sales with automated abandoned cart recovery One of the biggest problems faced by merchants is dealing with numerous abandoned carts, which translates to a huge amount lost in potential revenue every year! PushOwl’s abandoned cart reminders let you customize a sequence of 3 automated push notifications, to recover your orders and win back this lost revenue! A modern medium for a modern world Push notifications are a new marketing channel. Since it is an under-utilized medium, your brand can stand out by keeping subscribers engaged across more channels. Push notifications will provide a boost to your social media and email marketing efforts - and finally take care of cart abandonment! Your visitors will love it! Opting in for push notifications needs just 1 click, making it easy for your visitors to subscribe and easy for you to get more subscribers. You are also able to target both desktop and mobile (Android) visitors by sending them push notifications even after they have left your store. Web push is great for retargeting. Marketing & Sales Automation Simplify your marketing workflow with useful automated web push notifications and powerful features: * Abandoned cart reminders (Order recovery) * Price drop push * Back in stock push * Shipping push notifications * Welcome push notifications * Flash sales

    Free real time cross-platform push notification service.

    MoEngage is an Intelligent Marketing Cloud, built for the Mobile-first world. With MoEngage, companies can orchestrate campaigns across channels like push, email, in-app messaging, web push and SMS, with auto-optimization towards higher conversions powered by machine learning. Traditionally, marketing clouds are expensive to implement, hard to learn and rule-based. At MoEngage, we have built an enterprise solution that is easier to use, elegantly designed, fully integrated and is learning-based. MoEngage is the leader in the mobile engagement market, with presence across Asia, Europe and the US. MoEngage works with Consumer businesses across the world including Fortune 500 brands like Samsung, Deutsche Telekom, Hearst, Prudential, Vodafone and Internet-first companies like Flipkart Group, Tokopedia, Traveloka, Gaana, and Oyo. MoEngage enables hyper-personalization at scale by analyzing 200+ million users and delivering 10+ billion interactions every month.

    NotifyVisitors is an engagement and retention application that provides a cross-device customer involvement for various business sectors using mediums such as Web Push & Push Notification, Progressive Web App, In-App & Web Banners, and Surveys. It uses precise analytics to communicate with the right customers with real-time engagement.

    Pyze Growth Intelligence addresses the increasingly critical business need to engage and retain users across disparate platforms. Pyze develops holistic user profiles by aggregating user behavior across platforms and enables realtime, targeted engagement & personalization campaigns to ensure individualized experiences for all users: - Gain competitive advantage by understanding user clusters, trends, patterns, and anomalies - Provide personalized engagement, content and experience to users based on actions, behavior, and usage milestones - Run automated campaigns to maximize brand loyalty, revenue, engagement or desired business objective Pyze offers a marketing and intelligence platform designed to enable mobile and web app publishers maximize growth through automated analysis, engagement, and personalization. Pyze utilizes machine learning to automate segmentation for clustering users based on shared characteristics and enables automated engagement and personalization with each set of users to achieve desired business outcomes. Pyze provides an end-to-end solution for automating data capture, analytics, segmentation, campaign execution & personalization across platforms. Pyze offers a number of sophisticated marketing services to gain deep insights into user behavior across platforms to drive meaningful customer engagement. Capabilities and Benefits: The Pyze Growth Intelligence Platform features a number of core capabilities that tailor the solution for your organization’s goals. We recognize that organizations have different business objectives and have developed a highly scalable platform that can address each specific objective. - Usage and Behavioral Analytics enables visibility into trends, patterns, and behaviors across web and mobile app users to analyze, visualize, explore and act on insights. - Automated Segmentation allows brands to precisely target specific user sets through automated segmentation and real-time explorations across the entire user base. - Contextual Marketing determines the time and place each user will be most receptive to messages and utilizes usage patterns, context, and other factors to deliver the right message at the right time. - Growth Automation enables work-flow and behavior driven automated engagement with each user to onboard, activate, engage and retain users throughout their lifetime. - Personalization Intelligence enables brands to personalize every experience, including content feeds, user interfaces, communication messages, specific features, and products. - App Groups provide aggregate user behavior data across mobile and web apps to enable omnichannel campaigns, cross-platform personalization and benchmarking.

    Recart captures emails from your favorite tools. When an email is entered anywhere on your site, it will be used for cart abandonment emails as well.

    SMS-Magic is a conversational text messaging for business.

    Aimtell enables visitors to subscribe to websites without the need of collecting any personal information such as email address or phone number. Subscribers can be segmented based on automatically generated visitor information or custom events/attributes and sent real time notifications that are delivered to the visitor regardless if they have their browser open.

    We are building the CRM platform of the "mobile generation". The digital customer relationship market has existed since the early days of the Internet and today it is dominated by huge cloud marketing groups. These platforms, which often come from email marketing, struggle to offer the right tools to communicate effectively in mobile through push notifications and in-app messaging. That's why we've been building, with patience and precision, since 2014.

    Countly is an innovative, real-time, open source mobile analytics platform. It collects data from mobile phones, and visualizes this information to analyse mobile application usage and end-user behaviour.

    Fully automated web push notifications designed to increase your sales

    Prowl is a push notification client for iOS. Push to your iPhone, iPod touch, or iPad notifications from a Mac or Windows computer, or from a multitude of apps and services. Easily integrate the Prowl API into your applications.

    Reach & Re-engage users with fast, simple and the most complete push notifications. Set up in 2 mins to boost sales by drawing user attention even when they're offsite.

    Pushover is a platform to get real-time notifications on your Android, iPhone, iPad, and desktop

    Queue Manager is a suite of Case Management tools to communicate with customers and monitoring of cases in real time.

    Promote relevant products on Facebook to shoppers previously browsing a product catalog on your website

    Wigzo is an omnichannel personalization suite that works on artificial intelligence and advanced machine learning.

    360 SMS App is a one-stop content informing answer for Salesforce.. 360 SMS is an easily implemented integration of inbound and outbound Text Messaging (SMS) capabilities within Salesforce as well as MMS (sending pictures and files). The solution works in Salesforce Classic, Salesforce Lightning and Salesforce 1 automatically without any additional configuration.

    Powerful shopify spps to engage and boost sales on store. Now get everything you need for your shopify store at one place.

    Accengage is a SaaS solution, designed to enable CRM and marketing managers to accelerate the engagement of their app users and website visitors by empowering them with the necessary features to send targeted, personalized and automated ush Notifications to their customers on desktops, mobiles, tablets and smartwatches.

    Adabra is a cloud an A.I. marketing automation platform, designed to help eCommerce and lead generation websites to boost sales.

    Airpush is the second largest ad network for Android and the first in terms of performance for developers and advertisers. Airpush is a worldwide leader in digital advertising solutions. With powerful platforms integrated into over 250,000 mobile app, mobile web, and virtual reality properties, as well as one of the world's largest consumer data marketplaces, Airpush provides some of the most diverse and highest performing monetization and advertising solutions in the industry.

    AI For Predicting, Engaging & Acquiring Your Next Customer. All in one AI product for quick sales, automated marketing, intelligent engagement with customers & visitors.

    Leverage Deep Insights for Effective & Automated Marketing for Superior User Engagement

    Betaout is a Marketing Automation solution that enables online businesses to increase conversions and personalize user engagement, using real-time user persona & intent data.

    Carnival offers a mobile marketing automation platform for brands and agencies to engage their mobile app audiences through highly-targeted, creative messaging.

    Catapush is an API for operational push notifications for mobile applications.

    Community2Go has an easy to navigate menu for when you know the question you want to ask, as well as a real-time push message service that sends important updates directly to the community users' iPhone, Android phone, iPad or Android Tablet

    Feedify provide a lean dashboard from where customer engagement tools can be managed with automation. Feedify allows to create notifications, pops, surveys, feedback tools (pre and post sales) which can be narrowed via geo location, browser, device, country, time zone etc.

    Send instant Web push notifications to your subscribers whenever they are online, wherever they may be- Even on their mobiles! It's easy to set-up and requires no technical skills. Send push notifications to your users to boost your engagement. Get setup in 3 minutes for desktop & mobile.

    GrowthPush provides notifications analysis and delivery services for push notifications.

    Kumulos is the only custom built mobile app management platform built for Mobile App Development Companies. What makes Kumulos unique is the way it works for App Development businesses. It can be fully rebranded, so everything your customer sees is in your brand. It also makes it easy to build a labor free services layer into your business, so you can get your clients on retainer, once the app goes live. So you keep your customers paying and stay close to you ready to win all their follow on work. And then there's the price. Agency friendly pricing makes it affordable for you, with plenty headroom to put your margin on top.

    LetReach is a web push notification platform that helps website to re-engage with users even when they are off page and send real time push notifications to users.

    LetSocify is a full featured facebook notifications marketing tool to skyrocket your conversions, get your visitors' FB emails with one click and No ads!

    Magento Web Push Notifications Extension is made to send instant web push notifications to subscribers and drive them back to your store by reminding them of abandoned carts.

    Max Traffic is a complete on-site marketing solution using web push notifications, exit intent and promotional overlays.

    Smartech - An AI-Powered Growth Marketing Platform. It helps you Listen to your customers (multi-channel multi-device listening tool), Analyse their behaviour (advanced, single-click actionable analytics), and Converse (map & execute hyper-personalised customer journeys powered by AI) with them.

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