# Best Product Analytics Software - Page 2

## How Many Product Analytics Software Products Does G2 Track?

**Total Products under this Category:** 95

### Category Stats (Aug 2026)

- **Average Rating:** 4.54/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Dataroid (+0.32%) - Among all products in this category, Dataroid recorded the largest rating increase compared to last month

_Last updated: August 06, 2026_

## How Does G2 Rank Product Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 22,900+ Authentic Reviews
- 95+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Product Analytics Software
 ![G2 Grid® for Product Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/product-analytics/grids.png?focus%5B%5D=19735&focus%5B%5D=17410&focus%5B%5D=1636&focus%5B%5D=145164&focus%5B%5D=68738&focus%5B%5D=73931&focus%5B%5D=23848&focus%5B%5D=28305)

Highlighted products: Amplitude Analytics, Pendo, Mixpanel, PostHog, LogRocket, Userpilot, Glassbox, and Contentsquare.

Underlying data: [Grid® JSON](https://www.g2.com/categories/product-analytics/grids.json?focus%5B%5D=amplitude-analytics&focus%5B%5D=pendo-io-pendo&focus%5B%5D=mixpanel&focus%5B%5D=posthog&focus%5B%5D=logrocket&focus%5B%5D=userpilot&focus%5B%5D=glassbox&focus%5B%5D=contentsquare)

**Sponsored**

### Looker

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1571&secure%5Bchosen_at%5D=2026-08-15T07%3A56%3A40Z&secure%5Bdisplayable_resource_id%5D=11&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=11&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=5048&secure%5Bresource_id%5D=1571&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fproduct-analytics%3Fpage%3D2&secure%5Btoken%5D=dfb9c82ea1e8eb9c2ff00819227e41ce47066641cd75d92889175e3c78fb595b&secure%5Burl%5D=https%3A%2F%2Fcloud.google.com%2Flooker%3Futm_source%3DG2%26utm_medium%3Ddisplay%26utm_campaign%3DCloud-SS-DR-GCP-1713658-GCP-DR-NA-US-en-G2-Display-Banner-All-%2525epid%21-%2525ecid%21-looker%26utm_content%3D%257Bdevice%257D-%257Badgroupid%257D-%257Bnetwork%257D-%257Btargetid%257D-%257Bloc_physical_ms%257D-%257Bcampaignid%257D&secure%5Burl_type%5D=custom_url)

### [LaunchDarkly](https://www.g2.com/products/launchdarkly/reviews)

Founded in 2014 and headquartered in Oakland, California, LaunchDarkly serves over thousands of enterprises, including a quarter of the Fortune 500. LaunchDarkly is the runtime control platform for the AI era, trusted by software teams to control AI-generated code and AI agents in production at any scale. The LaunchDarkly platform delivers runtime control through two solutions: CodeControl and AgentControl. CodeControl helps teams ship AI-generated code confidently. With CodeControl, teams can observe production behavior, make changes in real time, and limit exposure based on actual impact. Through a combination of industry-leading feature flags, progressive rollouts, real-time observability, experimentation, and automatic recovery, LaunchDarkly gives organizations the ability to move at AI speed without giving up control. AgentControl helps teams keep AI agents in check in production, blocking bad behavior and steering responses in real time. Teams can configure prompts and models before launch, monitor and observe live performance and behavior, and automatically take action—without redeploying. When agents make curious decisions, or when small prompt or model changes cause big issues, AgentControl detects and corrects them as they happen. With runtime control across code and agents, LaunchDarkly helps enable teams to ship AI-built software with confidence, govern agent behavior in production, optimize AI performance and cost, build self-healing systems, and experiment continuously. The result is faster release velocity, lower production risk, and the ability to continuously adapt software and AI systems without slowing down to stay safer.

**Average Rating:** 4.5/5.0

**Total Reviews:** 814

#### How Do G2 Users Rate LaunchDarkly?

- **User Scoring:** 6.7/10 (Category avg: 8.1/10)
- **Integrations:** 7.6/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 7.5/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)

#### Who Is the Company Behind LaunchDarkly?

- **Seller:** [LaunchDarkly](https://www.g2.com/sellers/launchdarkly)
- **Company Website:** launchdarkly.com
- **Year Founded:** 2014
- **HQ Location:** Oakland, CA
- **Twitter:** @LaunchDarkly  
5,558 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fc5ad7d62bb32c8bb5174a5c9eb6769f3d558a3350e0902735230d06464f44de&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3749939%2F&secure%5Burl_type%5D=linkedin_company_website)  
643 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Senior Software Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 48% Medium, 35% Large

#### What Do G2 Reviewers Say About LaunchDarkly?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of LaunchDarkly, enjoying straightforward setup and intuitive UI for feature management.
- Users value the **ease of implementing feature flags** in LaunchDarkly, enabling seamless adjustments without downtime.
- Users value the **flexibility and intuitive design** of LaunchDarkly, enhancing feature flag management effortlessly.
- Users admire the **easy setup** of LaunchDarkly, making integration and configuration seamless even for beginners.
- Users value the **great documentation and ease of use** of LaunchDarkly, making implementation straightforward and efficient.

##### Cons

- Users find **feature flag management cumbersome** , particularly with A/B functionality, tagging, and holdout group handling.
- Users note **manual processes for managing flags** , which can hinder efficiency and complicate flag handling.
- Users express concern over **missing features** like crypto-signature support and enhanced flag management in LaunchDarkly.
- Users are frustrated by the **limited features** of LaunchDarkly, hindering automation and integration capabilities.
- Users find the **complex features** of LaunchDarkly cumbersome, complicating environment management and configuration updates.

#### What Are Recent G2 Reviews of LaunchDarkly?

**["Powerful Feature Flag Platform with a Learning Curve"](https://www.g2.com/survey_responses/launchdarkly-review-13188334)**

**Rating:** 4.0/5.0 stars

_— Jeni J._

[Read full review](https://www.g2.com/survey_responses/launchdarkly-review-13188334)

**["Safer Production Rollouts with Instant Feature Toggles and Precise Targeting"](https://www.g2.com/survey_responses/launchdarkly-review-13211989)**

**Rating:** 4.5/5.0 stars

_— Muhammed A._

[Read full review](https://www.g2.com/survey_responses/launchdarkly-review-13211989)

#### What Are G2 Users Discussing About LaunchDarkly?

- [What is LaunchDarkly used for?](https://www.g2.com/discussions/what-is-launchdarkly-used-for) - 1 comment
- [What is Clientstream LaunchDarkly?](https://www.g2.com/discussions/what-is-clientstream-launchdarkly)
- [What is feature management?](https://www.g2.com/discussions/launchdarkly-what-is-feature-management)
- [How do I use LaunchDarkly?](https://www.g2.com/discussions/how-do-i-use-launchdarkly) - 1 comment
- [What is LaunchDarkly?](https://www.g2.com/discussions/what-is-launchdarkly)

### [Dataroid](https://www.g2.com/products/dataroid/reviews)

Dataroid is an AI-powered, enterprise-grade digital analytics and customer engagement platform that enables companies to measure, analyze, and optimize customer interactions and experiences across multiple digital channels. Designed to unify fragmented data sources, Dataroid provides organizations with a single source of truth about their customers, helping them transform raw data into insights that drive growth, retention, and loyalty. At its core, Dataroid offers advanced product and customer journey analytics that allow businesses to deeply understand user behavior across every touchpoint. Teams can visualize customer paths through funnels and journey maps, identify friction points, optimize conversion flows, and deliver seamless experiences tailored to each user segment. With these tools, companies can continuously improve their digital products and create experiences that resonate. Dataroid’s platform combines enriched customer profiles, behavioral analytics, application performance monitoring, and predictive data modeling into a unified ecosystem that provides end-to-end visibility for marketing, product, and technology teams. Through customizable dashboards, teams can track KPIs, monitor engagement, and make faster, smarter decisions based on live data. Meanwhile, Dataroid’s Push and In-App Engagement capabilities enable personalized, context-aware communication with users, helping brands deliver the right message, to the right audience, at the right moment. Dataroid seamlessly collects and processes data from diverse digital touchpoints through its flexible SDKs and lightweight APIs, ensuring smooth integration with mobile apps, web platforms, and backend systems. This architecture allows companies to gather real-time behavioral, performance, and contextual data without compromising application speed or user experience. With adaptable deployment options and enterprise-grade security, Dataroid makes it easy to connect existing infrastructures and scale analytics capabilities as business needs evolve. Trusted by leading enterprises, Dataroid is already powering customer experience transformation for major banks, airlines, and other digital-first institutions, including Türkiye İş Bankası, Garanti BBVA, ING, Pegasus Airlines, and Azercell, among others. These organizations rely on Dataroid to better understand their customers, optimize digital experiences, and increase lifetime value. Today, Dataroid’s technology helps reshape the digital journeys of over 120 million users worldwide, driving measurable impact through data intelligence, real-time engagement, and continuous optimization.

**Average Rating:** 4.7/5.0

**Total Reviews:** 96

#### How Do G2 Users Rate Dataroid?

- **User Scoring:** 8.8/10 (Category avg: 8.1/10)
- **Integrations:** 8.8/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 9.3/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Dataroid?

- **Seller:** [Dataroid](https://www.g2.com/sellers/dataroid)
- **Company Website:** www.dataroid.com
- **HQ Location:** Sariyer, TR
- **Twitter:** @dataroid  
189 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d52cafff2432b31518e0969c9501fff2d5fa471e7944053c686ddd7df8b0b13d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdataroid%2F&secure%5Burl_type%5D=linkedin_company_website)  
70 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager
- **Top Industries:** Banking, Financial Services
- **Company Size:** 55% Large, 26% Medium

#### What Do G2 Reviewers Say About Dataroid?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Dataroid's **exceptional customer support** , highlighting quick and helpful responses that enhance their experience.
- Users appreciate the **ease of use** of Dataroid, enabling efficient insights and seamless team collaboration.
- Users value the **real-time insights** from Dataroid, enhancing customer experience and data-driven decision-making seamlessly.
- Users value the **robust analytics capabilities** of Dataroid, empowering data-driven decision-making effortlessly and effectively.
- Users value Dataroid's **helpful customer support** , which consistently addresses needs and enhances overall operational efficiency.

##### Cons

- Users face **technical limitations** in Dataroid, hindering customization and access to essential features for agile marketing.
- Users find the **missing features** in Dataroid limiting, particularly the need for more engagement tools and functionalities.
- Users find the **dashboard usability and data visibility limitations** hinder their experience with Dataroid's efficiency.
- Users face **integration challenges** with Dataroid, hindering access to crucial features and causing operational inefficiencies.
- Users find the **limited features** of Dataroid restrictive, especially the cap on event attributes affecting analytics depth.

#### What Are Recent G2 Reviews of Dataroid?

**["The Best Way to Gain Valuable Insights Into Your Customers"](https://www.g2.com/survey_responses/dataroid-review-7502460)**

**Rating:** 5.0/5.0 stars

_— Yusuf Metin Y._

[Read full review](https://www.g2.com/survey_responses/dataroid-review-7502460)

**["Flexible, User-Friendly Platform for Real-Time Insights and Personalized Campaigns"](https://www.g2.com/survey_responses/dataroid-review-13148410)**

**Rating:** 5.0/5.0 stars

_— Türkay A._

[Read full review](https://www.g2.com/survey_responses/dataroid-review-13148410)

#### What Are G2 Users Discussing About Dataroid?

- [What is Dataroid used for?](https://www.g2.com/discussions/what-is-dataroid-used-for)

### [Custify](https://www.g2.com/products/custify/reviews)

Custify is the customer success platform designed to help SaaS businesses reduce churn, boost customer lifetime value, and deliver world-class customer experiences. With an intuitive interface and powerful features, Custify empowers Customer Success teams to manage every aspect of the customer journey—from seamless onboarding to proactive renewal and expansion—using real-time health scores, automated alerts, and predictive analytics. Custify integrates data across your entire tech stack, providing a centralized, single source of truth for each customer. This allows teams to quickly spot churn risks, capitalize on upsell opportunities, and deliver personalized customer interactions at scale. With automated workflows, customizable playbooks, and intelligent segmentation, Custify streamlines routine tasks, enabling your team to focus on building relationships and driving customer success outcomes that matter. Setting up Custify is a breeze with our concierge onboarding service, ensuring you’re up and running in hours—not weeks. Our platform integrates effortlessly with your CRM, support systems, and other essential tools, giving you unmatched visibility and collaboration across teams. Custify’s powerful analytics and customizable dashboards make it easy to monitor key metrics, track customer health, and measure the success of your initiatives. Join leading SaaS companies that trust Custify to optimize their Customer Success operations and drive sustainable growth. Deliver exceptional customer experiences, reduce churn, and maximize customer lifetime value with the best Customer Success platform for your SaaS business. Book a demo today to see how Custify transforms your customer success strategy at scale.

**Average Rating:** 4.7/5.0

**Total Reviews:** 521

#### How Do G2 Users Rate Custify?

- **User Scoring:** 8.0/10 (Category avg: 8.1/10)
- **Integrations:** 8.7/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 8.3/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Custify?

- **Seller:** [Custify](https://www.g2.com/sellers/custify)
- **Year Founded:** 2017
- **HQ Location:** Bucharest, Romania
- **Twitter:** @CustifySRL  
628 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1937c2bde8668b0a178dd793de18fdae2d6f38e5f54c90c92ccebaa104d6654c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18314355%2F&secure%5Burl_type%5D=linkedin_company_website)  
42 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, Senior Customer Success Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 62% Small, 33% Medium

#### What Do G2 Reviewers Say About Custify?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Custify, facilitating efficient tracking and analysis of customer health.
- Users commend the **responsive customer support** of Custify, consistently providing assistance and valuing user feedback effectively.
- Users appreciate the **intuitive interface** of Custify, making it easy for non-Customer Success professionals to use effectively.
- Users value the **robust automation** in Custify, which streamlines daily tasks and enhances customer success strategies.
- Users value the **variety of integration options** with Custify, enhancing adaptability and supporting their diverse needs.

##### Cons

- Users highlight the **missing features** in Custify, such as limited email tracking and insufficient documentation.
- Users note that the **email functionality lacks effectiveness** , especially in tracking and reporting features.
- Users find **limited customization options** frustrating, especially regarding the UI and account lists in Custify.
- Users find the **learning curve challenging** , with extensive setup and ongoing adaptation required for effective use.
- Users find Custify to be **not intuitive** , struggling with its outdated UI and complex settings management.

#### What Are Recent G2 Reviews of Custify?

**["Great Customer Success tool without losing the personalization that customers value"](https://www.g2.com/survey_responses/custify-review-11309087)**

**Rating:** 5.0/5.0 stars

_— Rodrigo L._

[Read full review](https://www.g2.com/survey_responses/custify-review-11309087)

**["Custify Transformed Our Customer Success Workflow"](https://www.g2.com/survey_responses/custify-review-13223157)**

**Rating:** 5.0/5.0 stars

_— Sebastian M._

[Read full review](https://www.g2.com/survey_responses/custify-review-13223157)

#### What Are G2 Users Discussing About Custify?

- [What is Custify used for?](https://www.g2.com/discussions/what-is-custify-used-for)

### [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews)

Heap by Contentsquare is a Product Analytics platform that automatically captures every user interaction on your website or app — no manual event tagging, no developer dependency, no data gaps. Founded in Silicon Valley in 2013, Heap was acquired by Contentsquare in 2023 and is now fully integrated as Contentsquare's Product Analytics capability. With Heap by Contentsquare, product, data, and marketing teams can instantly answer questions like: - Where are users dropping off in a funnel? - Which features are actually being adopted — and which are being ignored? - What drives retention and long-term loyalty across devices and sessions? - What's the user journey from first visit to conversion? What makes it different: Autocapture — every click, tap, and interaction is recorded automatically from day one, with no pre-planned instrumentation needed Funnels, paths, retention & segmentation — the full product analytics toolkit, out of the box Website icon Session replay — jump from a data point directly to a recording to see the "why" behind the numbers Sense AI — ask questions in plain language, get proactive insights, and auto-quantified impact Connected to the full Contentsquare platform — combine Product Analytics with DXA heatmaps, error monitoring, and Voice of Customer (Hotjar surveys) for a 360° view of the customer experience Data Connect — sync your autocaptured data directly into Snowflake, BigQuery, or Redshift Website icon Whether you're optimizing onboarding, validating a new feature launch, or understanding what keeps users coming back, Heap by Contentsquare gives you a complete and retroactive picture of user behavior — so your team spends less time hunting for data and more time acting on it.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,074

#### How Do G2 Users Rate Heap by Contentsquare?

- **User Scoring:** 7.8/10 (Category avg: 8.1/10)
- **Integrations:** 8.3/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 8.4/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Heap by Contentsquare?

- **Seller:** [Contentsquare](https://www.g2.com/sellers/contentsquare)
- **Year Founded:** 2012
- **HQ Location:** Paris
- **Twitter:** @Contentsquare  
6,548 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4fbd69b63f9f068bc7214031737b0c8a00f8bbf6e088491795d42de1f1d27d33&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2566485%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,687 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Software Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 54% Medium, 35% Small

#### What Do G2 Reviewers Say About Heap by Contentsquare?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Heap by Contentsquare to be **incredibly easy to use** , with seamless integration and no learning curve required.
- Users love the **auto capture feature** , which saves time and provides valuable insights into user behavior effortlessly.
- Users value Heap’s **automation of event tracking** , allowing effortless insights without extensive manual setup or engineering support.
- Users appreciate the **efficiency** of Heap's automatic event tracking, saving time for product and design teams.
- Users appreciate the **intuitive UI** of Heap, enabling effortless tracking without technical skills or developer assistance.

##### Cons

- Users face **data inaccuracy** challenges with Heap, making it difficult to establish a reliable source of truth.
- Users experience **data management issues** with Heap, finding the overwhelming data difficult to analyze and interpret.
- Users experience **slow performance** , noting that processes take time and advanced reports can be complex and laggy.
- Users find **complex features** challenging, requiring time to learn and adapt, which can hinder their experience.
- Users find the **overwhelming data volume** from Heap challenging, lacking advanced filtering options for clear insights.

#### What Are Recent G2 Reviews of Heap by Contentsquare?

**["A powerful analytics tool that works with minimal setup"](https://www.g2.com/survey_responses/heap-by-contentsquare-review-12006099)**

**Rating:** 5.0/5.0 stars

_— Joanna J._

[Read full review](https://www.g2.com/survey_responses/heap-by-contentsquare-review-12006099)

**["Granular analytics tool"](https://www.g2.com/survey_responses/heap-by-contentsquare-review-6881344)**

**Rating:** 4.0/5.0 stars

_— Teerawat T._

[Read full review](https://www.g2.com/survey_responses/heap-by-contentsquare-review-6881344)

#### What Are G2 Users Discussing About Heap by Contentsquare?

- [What is Heap used for?](https://www.g2.com/discussions/what-is-heap-used-for)
- [How do you use Auryc?](https://www.g2.com/discussions/how-do-you-use-auryc)
- [How much does heap Analytics cost?](https://www.g2.com/discussions/how-much-does-heap-analytics-cost)
- [What is journey mapping?](https://www.g2.com/discussions/what-is-journey-mapping)
- [What heap means?](https://www.g2.com/discussions/what-heap-means)

### [ConvertCart](https://www.g2.com/products/convertcart/reviews)

ConvertCart helps online businesses deliver outstanding experiences to customers throughout their journey—build lasting relations with them—and drive more revenue. 500+ brands across 35 countries, including Everlast, USA Hockey, American Heart Association use ConvertCart to boost traffic-to-sales conversion rate—without having to break the bank. Why business owners and marketers love us: Custom-made for you: Unlike regular SaaS, we don’t deliver a one-size-for-all product. We talk to you and customize our software to suit “your” needs. Say goodbye to software handouts! Driving real outcomes: We actively consult businesses and ensure that they see “real” results: higher conversion rates, improved customer retention, and lower cost of acquisition. Keeping it simple: We combine 16 tools that address the entire shopper journey—into a single ecosystem. You no longer have to handle multiple apps and dashboards to run the show. Top capabilities: Product recommendations, Reviews, Intelligent search, Personalized emails, Social proof, AB/Testing, deep analytics, and more. Integrates with platforms you’re on: ConvertCart smoothly integrates with every major eCommerce platform and ESP, including Shopify, Shopify Plus, BigCommerce, Magento, and more.

**Average Rating:** 4.8/5.0

**Total Reviews:** 36

#### How Do G2 Users Rate ConvertCart?

- **User Scoring:** 7.9/10 (Category avg: 8.1/10)
- **Integrations:** 7.9/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 7.9/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind ConvertCart?

- **Seller:** [ConvertCart](https://www.g2.com/sellers/convertcart-614f84af-6cfe-42c6-8e13-c035f726aafe)
- **HQ Location:** Bengaluru, Karnataka
- **Twitter:** @ConvertCart  
490 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c73a3fe3cc2dc16d89c305c8c62312101e08cbc6da631b4c2b6c8b897eaf2650&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconvertcart%2F&secure%5Burl_type%5D=linkedin_company_website)  
127 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Health, Wellness and Fitness
- **Company Size:** 87% Small, 13% Medium

#### What Do G2 Reviewers Say About ConvertCart?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise ConvertCart for its **expertise in conversion optimization** , resulting in significant improvements to their eCommerce success.
- Users commend ConvertCart for its **significant boost in conversion rates** , achieving measurable improvements in eCommerce performance.
- Users commend the **exceptional customer support** at ConvertCart, highlighting their responsiveness and strategic insights that drive success.
- Users commend ConvertCart for its **exceptional support and expertise** , driving significant improvements in eCommerce performance and results.
- Users commend ConvertCart for their **exceptional support and tailored strategies** , leading to impressive conversion and revenue improvements.

##### Cons

- Users note that the **limited templates** in ConvertCart could benefit from more modern and fresher designs.
- Users experience **slow loading** times, especially with complex reports, impacting overall efficiency and user satisfaction.
- Users notice **slow performance** during complex report loading, impacting the overall experience and efficiency of the platform.
- Users experience occasional **slow loading times for complex reports** and a challenging learning curve for advanced features.
- Users find the platform has a **difficult learning curve** for advanced features, impacting their overall experience.

#### What Are Recent G2 Reviews of ConvertCart?

**["Boosts Conversion with Seamless Setup"](https://www.g2.com/survey_responses/convertcart-review-12582252)**

**Rating:** 5.0/5.0 stars

_— Verified User_

[Read full review](https://www.g2.com/survey_responses/convertcart-review-12582252)

**["ConvertCart Review: A Game-Changer for Conversions!"](https://www.g2.com/survey_responses/convertcart-review-11775516)**

**Rating:** 5.0/5.0 stars

_— Corinna O._

[Read full review](https://www.g2.com/survey_responses/convertcart-review-11775516)

#### What Are G2 Users Discussing About ConvertCart?

- [What is ConvertCart used for?](https://www.g2.com/discussions/what-is-convertcart-used-for)

### [Flagsmith](https://www.g2.com/products/flagsmith/reviews)

Flagsmith is an open-source feature management platform that lets developers release with confidence. We work with security-conscious organisations across the world to help them securely transition to modern feature management and software development. Ship faster and control releases with feature flag management: Change the way your team releases software. Roll out, segment, and optimise—with granular control. Stay secure with on-premise and private cloud hosting.

**Average Rating:** 4.8/5.0

**Total Reviews:** 37

#### How Do G2 Users Rate Flagsmith?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Flagsmith?

- **Seller:** [Flagsmith](https://www.g2.com/sellers/flagsmith)
- **Year Founded:** 2018
- **HQ Location:** London, England
- **Twitter:** @GetFlagsmith  
517 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=df3736dfe96b1e4d34c46f8ec6946435285290b3ff88d3e54cff452d2e5b33c2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fflagsmith%2F&secure%5Burl_type%5D=linkedin_company_website)  
26 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 62% Small, 27% Medium

#### What Do G2 Reviewers Say About Flagsmith?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **collaborative support** from Flagsmith, enhancing integration and ensuring a seamless experience for teams.
- Users commend Flagsmith's **excellent customer support** , highlighting their responsiveness and genuine investment in user success.
- Users find Flagsmith to offer **ease of use** , combining powerful features with a simple, efficient experience.
- Users highlight the **easy integrations** of Flagsmith, facilitating smooth deployments and aligning with modern development practices.
- Users value the **power and simplicity** of Flagsmith, enabling seamless feature rollouts and excellent support.

##### Cons

- Users desire more **built-in analytics** , as current features feel limited and could enhance their overall experience.
- Users find **integration difficulties** with JAM stack providers like Vercel a notable drawback of Flagsmith.
- Users face **integration issues** with JAM stack providers like Vercel, which may hinder their overall experience.
- Users desire **more built-in analytics** from Flagsmith to enhance their experience beyond basic feature flags.
- Users desire more **built-in analytics and experimentation features** to enhance the functionality of Flagsmith.

#### What Are Recent G2 Reviews of Flagsmith?

**["An efficient way to split your release from your deployment cycles"](https://www.g2.com/survey_responses/flagsmith-review-11311219)**

**Rating:** 4.5/5.0 stars

_— Olivier H._

[Read full review](https://www.g2.com/survey_responses/flagsmith-review-11311219)

**["Empowering Safe, Fast, and Controlled Feature Releases"](https://www.g2.com/survey_responses/flagsmith-review-11621710)**

**Rating:** 4.5/5.0 stars

_— Dan B._

[Read full review](https://www.g2.com/survey_responses/flagsmith-review-11621710)

#### What Are G2 Users Discussing About Flagsmith?

- [What is Flagsmith used for?](https://www.g2.com/discussions/what-is-flagsmith-used-for) - 1 comment, 1 upvote

### [Lucky Orange](https://www.g2.com/products/lucky-orange/reviews)

Lucky Orange’s powerful suite of website analytics tools including website heatmaps and session recordings coupled with its Discovery AI assistant make it easy to pinpoint opportunities to optimize your website. Making sense of your website analytics has never been easier thanks to Lucky Orange’s Discovery AI. You don’t have to spend weeks figuring out how to use a new website analytics platform. Simply start asking Discovery questions about your website performance, such as which traffic source drives the most conversions, what pages have the highest visitor frustration or what do customers who don’t convert have in common. Discovery will give you answers to all of these questions and more based on actual visitor interactions with your website. It will guide you to different tools inside Lucky Orange, like dynamic heatmaps, session recordings, funnels and more, where you can see examples of these visitor interactions for yourself. This software is particularly beneficial for website owners, agencies, digital marketers, and e-commerce businesses seeking to improve their conversion rates. With over half a million websites utilizing its features, Lucky Orange serves a diverse audience, from digital agencies to small startups to large enterprises. Lucky Orange is a Shopify Plus certified partner and offers 1-click installation through Shopify It’s also available on the BigCommerce, Wordpress and Square marketplaces. The platform is designed to address specific use cases, such as analyzing user behavior, reducing cart abandonment, and optimizing website performance.One of the standout features of Lucky Orange is its Session Recordings and Dynamic Heatmaps, which allow users to visualize how visitors interact with their website. By tracking clicks, scrolls, and taps, users can pinpoint obstacles that may hinder conversions. The Optimizable Segments feature enables businesses to focus on individual visitor journeys, providing insights into the experiences of frustrated or confused users. A newly added Optimizable Segment for AI Referrals lets you quickly find sessions where visitors came to your site from popular AI search engines like Google Gemini, OpenAI's ChatGPT, Perplexity, Claude and Microsoft Co-Pilot. Additionally, Dynamic Heatmaps offer a broader perspective on overall engagement, helping businesses understand which elements attract attention and which do not. The Scroll Heatmap feature further assists in determining whether visitors are scrolling down far enough to encounter key calls to action. To combat cart abandonment, Lucky Orange integrates Surveys, Announcements and Live Chat functionality, allowing businesses to engage with visitors in real-time. If a visitor appears to be struggling, the Live Chat feature enables immediate assistance, potentially guiding them toward a purchase. The Announcements tool enhances this capability by allowing users to create pop-ups for upsell opportunities, discounts, or product reviews, fostering a more interactive shopping experience. Users can also survey customers to learn first-hand the reasons keeping them from converting. Furthermore, the Page Insights feature provides critical performance metrics for each page on a website. By highlighting visitor frustration events and user engagement levels, businesses can quickly identify bottlenecks in user experience. The activity snapshot includes essential statistics such as bounces, unique visitors, and form submissions, enabling users to compare performance over various timeframes. This comprehensive data empowers businesses to make informed decisions and implement targeted strategies for improvement.

**Average Rating:** 4.6/5.0

**Total Reviews:** 378

#### How Do G2 Users Rate Lucky Orange?

- **User Scoring:** 7.5/10 (Category avg: 8.1/10)
- **Integrations:** 7.7/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 8.3/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Lucky Orange?

- **Seller:** [Lucky Orange](https://www.g2.com/sellers/lucky-orange)
- **Company Website:** www.luckyorange.com
- **Year Founded:** 2012
- **HQ Location:** Overland Park, KS
- **Twitter:** @luckyorange  
10,607 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d7859481d4a6bd2480efa275b5a6925863f6ee1f736aebc1ba0d3b7454661144&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flucky-orange&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Retail, Marketing and Advertising
- **Company Size:** 82% Small, 13% Medium

#### What Do G2 Reviewers Say About Lucky Orange?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **insightful analytics** from Lucky Orange, enhancing website performance and improving customer experiences effectively.
- Users value the **Session Replay** feature of Lucky Orange for enhancing website analysis and user experience improvement.
- Users commend the **easy setup** of Lucky Orange, finding it convenient and straightforward for enhancing customer engagement.
- Users find the **heatmap feature** in Lucky Orange invaluable for understanding customer behavior and improving user experience.
- Users love the **ease of use** of Lucky Orange, providing clear insights into customer behavior without complexity.

##### Cons

- Users face **recording issues** with navigation, data loading, and playback options, leading to a frustrating experience.
- Users find Lucky Orange **too expensive** for small businesses and beginners needing essential customer insights.
- Users are frustrated by the **limitations of the free plan** , restricting functionality and data retention capabilities.
- Users highlight **plan limitations** with Lucky Orange, especially regarding unexpected tier upgrades and restrictions on free plans.
- Users experience **slow loading times** for the heatmap feature, impacting their overall satisfaction with Lucky Orange.

#### What Are Recent G2 Reviews of Lucky Orange?

**["Understanding Every Users Journey"](https://www.g2.com/survey_responses/lucky-orange-review-7974396)**

**Rating:** 4.5/5.0 stars

_— Nate F._

[Read full review](https://www.g2.com/survey_responses/lucky-orange-review-7974396)

**["Lucky Orange Makes User Tracking and Ad Spend Optimization Effortless"](https://www.g2.com/survey_responses/lucky-orange-review-13176130)**

**Rating:** 5.0/5.0 stars

_— Morrison O._

[Read full review](https://www.g2.com/survey_responses/lucky-orange-review-13176130)

#### What Are G2 Users Discussing About Lucky Orange?

- [How do I get rid of Lucky Orange?](https://www.g2.com/discussions/how-do-i-get-rid-of-lucky-orange) - 1 comment
- [Is lucky orange safe?](https://www.g2.com/discussions/is-lucky-orange-safe) - 2 comments
- [Does lucky orange slow down your site?](https://www.g2.com/discussions/does-lucky-orange-slow-down-your-site) - 3 comments
- [What is lucky orange used for?](https://www.g2.com/discussions/what-is-lucky-orange-used-for) - 2 comments

### [Mouseflow](https://www.g2.com/products/mouseflow/reviews)

Mouseflow: Affordable Behavioral Analytics for UX Friction & CRO Mouseflow is the intuitive and affordable behavioral analytics platform that cuts the fluff to reveal the truth behind user behavior. We empower businesses with data-driven behavioral analytics, helping brands like eCommerce, SaaS, and enterprise brands understand why visitors are struggling, turning complex data into actionable insights that drive revenue and growth. Since essential tools like heatmaps and friction detection come out-of-the-box, you don't need an engineering degree to get quick value. How Mouseflow Helps You Optimize Faster: We’re here to toughen up your website – and your bottom line. • Automated UX Friction Detection Detect and fix conversion killers automatically with +7 friction events and our Friction Score—focus on changes that truly matter. • Affordable User Journey Mapping Analyze effortlessly how users move from, to, and between any page. Stop struggling to track user paths; we help you give them a shortcut to checkout. • Session Replays that Listen Watch user journeys unfold with session replays to see the truth behind clicks and turn data into powerful solutions. • Heatmaps Built for Scale Get 7 types of heatmaps, generated automatically for every page. This visibility is provided right out-of-the-box. • Conversion Funnels, Forms, & Analytics Pinpoint exact drop-off points using funnels and form analytics to increase conversions. • Real-Time Feedback Campaigns Understand visitor intent by asking the right questions at the right time. • Advanced Filtering, Segmentation, and Customization Advanced filtering and segmentation is available in every plan, supporting your experimentation roadmaps with the precision you need. Mouseflow is trusted by 210,000+ teams to analyze millions of visitor sessions, unlocking the fastest path to growth. We believe in making analytics approachable and fun, packed with “aha” moments. Are you ready to reveal the truth behind your user experience?

**Average Rating:** 4.6/5.0

**Total Reviews:** 688

#### How Do G2 Users Rate Mouseflow?

- **User Scoring:** 7.7/10 (Category avg: 8.1/10)
- **Integrations:** 7.3/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 7.3/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Mouseflow?

- **Seller:** [Mouseflow](https://www.g2.com/sellers/mouseflow)
- **Company Website:** mouseflow.com
- **Year Founded:** 2010
- **HQ Location:** Copenhagen, Denmark
- **Twitter:** @mouseflow  
1,736 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ebea2210aa333e148f82ed2dee1673302ecc974cc0c7c42898ca2c35177f7c5c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2858513%2F&secure%5Burl_type%5D=linkedin_company_website)  
55 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 68% Small, 23% Medium

#### What Do G2 Reviewers Say About Mouseflow?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Mouseflow, facilitating insightful analytics and quick adjustments for effective marketing strategies.
- Users value the **easy qualitative insights** from Mouseflow, significantly enhancing marketing analytics and user engagement strategies.
- Users value the **insightful heatmaps** of Mouseflow, enhancing understanding of user behavior and driving conversions.
- Users love the **Session Replay** feature of Mouseflow for gaining insights into user behavior and improving engagement.
- Users find the **easy setup** of Mouseflow beneficial, enabling quick integration and effective tracking of user behavior.

##### Cons

- Users find the **missing features** in Mouseflow limiting, especially regarding its outdated plugins and survey options.
- Users face **limitations in plugin updates and features** , affecting overall functionality and user experience with Mouseflow.
- Users find Mouseflow to be **expensive** , especially for small businesses with limited budgets and traffic volumes.
- Users report **data inaccuracy** in Mouseflow, citing issues with loading and discrepancies in click tracking.
- Users experience **filtering issues** in Mouseflow, making it difficult to navigate and locate important session recordings.

#### What Are Recent G2 Reviews of Mouseflow?

**["Actionable Behavioral Insights That Drive Better User Experiences"](https://www.g2.com/survey_responses/mouseflow-review-11983608)**

**Rating:** 4.5/5.0 stars

_— Devaraj P._

[Read full review](https://www.g2.com/survey_responses/mouseflow-review-11983608)

**["Unmatched User Insights and Effortless Integration"](https://www.g2.com/survey_responses/mouseflow-review-11920780)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/mouseflow-review-11920780)

#### What Are G2 Users Discussing About Mouseflow?

- [What is Mouseflow used for?](https://www.g2.com/discussions/mouseflow-what-is-mouseflow-used-for) - 1 comment
- [What is Mouseflow used for?](https://www.g2.com/discussions/what-is-mouseflow-used-for) - 2 comments, 1 upvote

### [GrowthBook](https://www.g2.com/products/growthbook/reviews)

GrowthBook is the most popular open source experimentation and feature flagging platform. Created in 2021 , GrowthBook is a modern and highly customizable platform that works with your unique needs and data structures. Get all the power of a custom in-house platform without having to build it yourself. GrowthBook features high performance SDKs in most popular languages for feature flags, and is architected to not be in the critical rendering path. Our A/B testing platform uses your existing data warehouse, and can be completely customized to your data needs. We support most popular event tracking tools, as well as custom support for most data warehouses- we even support Mixpanel and Google Analytics. No black-box! Get complete transparency into your data, view queries, and even export to Jupyter notebooks.

**Average Rating:** 4.6/5.0

**Total Reviews:** 26

#### How Do G2 Users Rate GrowthBook?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)

#### Who Is the Company Behind GrowthBook?

- **Seller:** [GrowthBook](https://www.g2.com/sellers/growthbook)
- **Year Founded:** 2020
- **HQ Location:** Palo Alto, California
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d190b7d387155ed587ac10a4c97edad3e2e765b63e12fb6470f1f9e878eec336&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgrowthbook%2F&secure%5Burl_type%5D=linkedin_company_website)  
42 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 54% Small, 46% Medium

#### What Do G2 Reviewers Say About GrowthBook?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **flexibility and ease of data analysis** with GrowthBook, enhancing their experimentation efficiency.
- Users praise the **straightforward A/B testing** of GrowthBook, highlighting its effectiveness and outstanding support during troubleshooting.
- Users value the **comprehensive solutions** offered by GrowthBook for easy implementation and flexible data analysis integration.
- Users rave about the **outstanding customer support** of GrowthBook, quickly resolving issues and providing valuable guidance.
- Users value the **ease of use** of GrowthBook, appreciating its straightforward implementation and simple test management.

##### Cons

- Users find the lack of a **preview feature for server side experiments** frustrating, complicating their testing processes.
- Users feel there is a lack of **support and use cases** during the onboarding process of GrowthBook, impacting learning.
- Users find the **lack of preview for server-side experiments** frustrating as it complicates testing management.

#### What Are Recent G2 Reviews of GrowthBook?

**["Versatile A/B Testing with Room for UI Improvement"](https://www.g2.com/survey_responses/growthbook-review-12468598)**

**Rating:** 4.5/5.0 stars

_— Hampton L._

[Read full review](https://www.g2.com/survey_responses/growthbook-review-12468598)

**["Practical Feature Flags and Experimentation in One Clear, Flexible Platform"](https://www.g2.com/survey_responses/growthbook-review-12627066)**

**Rating:** 4.5/5.0 stars

_— Arthur H._

[Read full review](https://www.g2.com/survey_responses/growthbook-review-12627066)

### [Countly](https://www.g2.com/products/countly/reviews)

Countly is a first-party digital analytics and customer engagement platform that gives organizations complete ownership of their data and product intelligence - across every device, channel, and deployment model. Built for teams that value privacy, autonomy, and long-term trust, Countly lets you capture, analyze, and act on behavioral data in real time, without the compromises of black-box SaaS tools and shared-clouds. With Countly, you control what’s tracked, where it’s stored, and how it’s used - whether on-premises or in your private cloud.

**Average Rating:** 4.1/5.0

**Total Reviews:** 20

#### How Do G2 Users Rate Countly?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Countly?

- **Seller:** [Countly](https://www.g2.com/sellers/countly)
- **Company Website:** countly.com
- **Year Founded:** 2013
- **HQ Location:** London, United Kingdom
- **Twitter:** @gocountly  
6,748 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6cc3422bca46e91c0b1f869f342cbebe46396c00c03b3e98dd26895eb0f7a39a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcountly%2F&secure%5Burl_type%5D=linkedin_company_website)  
41 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 55% Small, 45% Large

#### What Do G2 Reviewers Say About Countly?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **ease of use** for open source and self-hosted deployment of Countly highly convenient and efficient.

##### Cons

- Users note a **lack of recommendations** for additional features and effective product communication, affecting their experience.
- Users note the **missing additional features** and a lack of effective product-wise communication, impacting user satisfaction.
- Users notice the **limited features** in Countly, lacking crucial product communication and additional functionalities.
- Users note the **missing features** in Countly, particularly a lack of product-wise communication tools.

#### What Are Recent G2 Reviews of Countly?

**["Bases individual or organisation usage and requirements"](https://www.g2.com/survey_responses/countly-review-11544568)**

**Rating:** 4.0/5.0 stars

_— santosh kumar k._

[Read full review](https://www.g2.com/survey_responses/countly-review-11544568)

**["County review"](https://www.g2.com/survey_responses/countly-review-5163634)**

**Rating:** 4.0/5.0 stars

_— Mert K._

[Read full review](https://www.g2.com/survey_responses/countly-review-5163634)

#### What Are G2 Users Discussing About Countly?

- [What does Countly do?](https://www.g2.com/discussions/what-does-countly-do)
- [What is Countly server?](https://www.g2.com/discussions/what-is-countly-server)
- [Is Countly open source?](https://www.g2.com/discussions/is-countly-open-source)
- [What is Countly used for?](https://www.g2.com/discussions/what-is-countly-used-for)

### [Planhat](https://www.g2.com/products/planhat/reviews)

Planhat is an agentic customer platform, built to give humans and AI agents the full context they need to drive exceptional customer outcomes. Commercial teams at B2B enterprises use Planhat to automate workflows across the entire customer lifecycle, from onboarding and expansion to renewals and scaled customer success, turning better outcomes into revenue growth and enduring profitability. The platform spans three solutions; a category-leading Customer Success Platform (CSP), a comprehensive CRM system, and most recently, an AI-native Professional Services Automation (PSA) offering. The PSA brings resource management, project delivery, and services revenue into the same unified data model that has powered Planhat's category leading CSP for over a decade, helping teams drive adoption, reduce churn, and identify expansion opportunities through Customer 360 profiles, health scoring, and customer analytics. Core capabilities include AI workflows, conversational AI, and customer portals, all based on high-fidelity time-series data. Planhat serves organizations across software, IT and telecoms, healthcare & life sciences, financial services, and security.

**Average Rating:** 4.5/5.0

**Total Reviews:** 942

#### How Do G2 Users Rate Planhat?

- **User Scoring:** 8.3/10 (Category avg: 8.1/10)
- **Integrations:** 8.5/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 8.3/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Planhat?

- **Seller:** [Planhat](https://www.g2.com/sellers/planhat)
- **Company Website:** www.planhat.com
- **Year Founded:** 2015
- **HQ Location:** Stockholm, Stockholm County
- **Twitter:** @planhat  
1,045 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0532de0a57ab5ad26032eca9b36751853eefa678afdf93aa4efe6efaf1c6d5b3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10168756%2F&secure%5Burl_type%5D=linkedin_company_website)  
248 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, Head of Customer Success
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 59% Medium, 32% Small

#### What Do G2 Reviewers Say About Planhat?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** with Planhat, benefiting from intuitive workflows and automated processes for efficiency.
- Users rave about Planhat's **excellent customer support** , highlighting quick responses and deep technical knowledge for their success.
- Users love Planhat's **flexible customization** , enabling tailored workflows and powerful reporting for diverse business needs.
- Users love the **automation capabilities** of Planhat, as it significantly saves time and enhances team productivity.
- Users value the **efficiency** of Planhat for automating workflows and enhancing visibility into customer health.

##### Cons

- Users find the **learning curve challenging** due to complex setup and sometimes misleading documentation during implementation.
- Users find Planhat's interface to have a **complexity** , requiring support to navigate its numerous features effectively.
- Users face **integration issues** with customer data and analytics, complicating their experience and implementation efforts.
- Users find the **steep learning curve** challenging, requiring effort to navigate features and functionalities initially.
- Users find the **reporting functionality limited** , wishing for enhanced features like summing fields and better UI navigation.

#### What Are Recent G2 Reviews of Planhat?

**["A Strategic Platform for Scaling Customer Success"](https://www.g2.com/survey_responses/planhat-review-11771625)**

**Rating:** 5.0/5.0 stars

_— Ty R._

[Read full review](https://www.g2.com/survey_responses/planhat-review-11771625)

**["Intuitive UI, Powerful Integrations, and a Supportive Planhat Team"](https://www.g2.com/survey_responses/planhat-review-13119419)**

**Rating:** 4.5/5.0 stars

_— Carly P._

[Read full review](https://www.g2.com/survey_responses/planhat-review-13119419)

#### What Are G2 Users Discussing About Planhat?

- [What is Planhat used for?](https://www.g2.com/discussions/what-is-planhat-used-for)

### [Conviva](https://www.g2.com/products/conviva/reviews)

Conviva is a SaaS platform for digital experience and AI agent analytics and monitoring that connects real consumer interactions to real outcomes. Using full-census client-side telemetry and a patented stateful analytics engine, Conviva automatically reveals behavioral and conversational patterns across all consumer interactions and conversations with apps, websites, and AI agents, uncovering growth opportunities and sources of friction, inefficiency, and confusion that traditional analytics miss. The platform provides an objective, consumer-perspective view of experience and continuously prioritizes improvements based on business impact, helping teams deliver more predictable and outcome-driven digital experiences. Experience and engagement patterns reflect how customers and segments actually behave with digital products, where they come from, what they do post-click, and what their outcomes are. Experience-pattern intelligence is the ability to interpret every interaction as a behavioral sequence and tie those sequences directly to outcomes. Conviva® Digital Product Insights (DPI) delivers a new way to view and understand digital product performance through the lens of consumer experience. It surfaces experience and engagement patterns from every digital interaction—across AI agents, apps, and websites—and links them to business outcomes, automatically surfacing growth opportunities and alerting teams when issues arise. With Digital Product Insights, product, growth marketing, and engineering teams can see not just what happened, but why customers drop off or fail to reach expected milestones and outcomes. Conviva® Video Streaming Insights (VSI) delivers real-time performance analytics and AI-powered insights to help enterprise streaming platforms optimize viewer experience at any scale. It tracks every aspect of each stream—spanning programs, devices, and networks—to simplify audience and content analysis, measure and optimize performance, and detect issues with root cause across the entire delivery chain. With AI-powered anomaly detection, it continuously monitors tens of thousands of fine-grained viewer cohorts in real time, pinpointing issues such as buffering, startup delays, stream failures, and bitrate drops, and showing which viewers are affected, why, and how to resolve issues before they impact viewers’ quality of experience. All Conviva products are built on the Conviva Digital Intelligence Platform. The Conviva® Digital Intelligence Platform is a cloud-based analytics platform built for high-scale, real-time data processing and AI-powered insights. Processing data 10X more efficiently than other platforms, it powers all Conviva products with its advanced technologies. The platform simplifies and centralizes data and AI-assisted semantic management, supports flexible metric and flow creation without client-side compute, and computes stateful metrics to link end-user experience directly to outcomes. With AI-powered, high-dimensional analytics, it automatically creates fine-grained cohorts to reveal growth opportunities or detect anomalies that impact outcomes, with root-cause clarity.

**Average Rating:** 4.5/5.0

**Total Reviews:** 67

#### How Do G2 Users Rate Conviva?

- **User Scoring:** 7.9/10 (Category avg: 8.1/10)
- **Integrations:** 7.9/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 8.2/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Conviva?

- **Seller:** [Conviva](https://www.g2.com/sellers/conviva)
- **Company Website:** www.conviva.com
- **Year Founded:** 2006
- **HQ Location:** Foster City, CA
- **Twitter:** @conviva  
12,682 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=43e653b3ee6a5425c594d6a18770fbbf0b679b87fa2cee2545310d8873745e56&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F224232&secure%5Burl_type%5D=linkedin_company_website)  
570 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Broadcast Media, Entertainment
- **Company Size:** 51% Large, 43% Medium

#### What Do G2 Reviewers Say About Conviva?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Conviva, finding it reliable and simple to navigate for data insights.
- Users value the **comprehensive insights** of Conviva, enhancing decision-making with real-time data and detailed reporting capabilities.
- Users value the **real-time analytics** of Conviva, enabling quick insights into streaming performance and user behavior.
- Users value the **real-time insights** of Conviva, greatly enhancing performance diagnosis and user experience across their platforms.
- Users appreciate the **customizable dashboards** of Conviva, enhancing their ability to monitor and optimize streaming performance effectively.

##### Cons

- Users find the **steep learning curve** of Conviva challenging, requiring time and training to navigate its complexity.
- Users face a significant **learning curve** with Conviva's complex interface, impacting their ability to utilize its powerful features effectively.
- Users find Conviva's interface **not intuitive** , with a steep learning curve for new users and complex features.
- Users face challenges with **dashboard issues** , including clunky UI and difficulties in managing shared dashboards and settings.
- Users find the **missing features** in Conviva frustrating, as they complicate data analysis and dashboard usability.

#### What Are Recent G2 Reviews of Conviva?

**["Good Insights with a Small Learning Curve"](https://www.g2.com/survey_responses/conviva-review-11049560)**

**Rating:** 4.0/5.0 stars

_— Ayush S._

[Read full review](https://www.g2.com/survey_responses/conviva-review-11049560)

**["Conviva: Full-Census Ingestion at Massive Scale, Built for Operational Insights"](https://www.g2.com/survey_responses/conviva-review-12916022)**

**Rating:** 4.5/5.0 stars

_— Wenming L._

[Read full review](https://www.g2.com/survey_responses/conviva-review-12916022)

### [Smartlook](https://www.g2.com/products/smartlook/reviews)

Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind your users' actions. Learn more about our features ↩️ Brands can easily understand how customers precisely interact with their website and app by: - Watching recordings of every user, and seeing exactly what they see, down to the same resolution. - Using automatically tracked events generated within the website/app, from tapping a button to typing text. - Building conversion funnels and finding out where most of their users are leaving the website/app (and seeing what they did before they left). - Creating heatmaps of visitors’ clicks, scrolls, and moves, to highlight popular elements. Smartlook cuts out all the guesswork and gathers brands’ app data together on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers, and developers to constantly improve each website and app by reducing churn rates, boosting conversions, identifying and fixing bugs, and improving UX.

**Average Rating:** 4.6/5.0

**Total Reviews:** 837

#### How Do G2 Users Rate Smartlook?

- **User Scoring:** 7.6/10 (Category avg: 8.1/10)
- **Integrations:** 8.9/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 8.1/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Smartlook?

- **Seller:** [Cisco](https://www.g2.com/sellers/cisco)
- **Year Founded:** 1984
- **HQ Location:** San Jose, CA
- **Twitter:** @Cisco  
720,366 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=476aeabc5a712d049453edd5c54ea0318890d9e60d93782e37fe028224df1cbd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcisco%2F&secure%5Burl_type%5D=linkedin_company_website)  
95,545 employees on LinkedIn®
- **Ownership:** NASDAQ:CSCO

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 85% Small, 12% Medium

#### What Do G2 Reviewers Say About Smartlook?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **analytics capabilities** of Smartlook, especially for visualizing user behavior and enhancing decision-making.
- Users appreciate the **ease of use** of Smartlook, highlighting its intuitive interface and effective analytics tools.
- Users appreciate the **intuitive interface and custom dashboards** of Smartlook, enhancing focus on key metrics and user behavior.
- Users praise the **clean and attractive interface** of Smartlook, enhancing navigation and focusing on essential metrics.
- Users value the **affordable pricing** of Smartlook, especially appreciating the useful free plan for trials.

##### Cons

- Users find the **cluttered interface** can be overwhelming, hindering the overall user experience with Smartlook.
- Users find the **complex features** of Smartlook, like creating heat maps, challenging and restricting for free plans.
- Users often experience **dashboard issues** , such as an overloaded interface and occasional visual glitches, affecting usability.
- Users are frustrated by the **limited 1-month data retention** and difficulties in creating and maintaining heat maps.
- Users find the **delays in tracking record duration and heat map creation** hinder their experience with Smartlook.

#### What Are Recent G2 Reviews of Smartlook?

**["Smartlook Makes Troubleshooting Customer Issues Easy"](https://www.g2.com/survey_responses/smartlook-review-12700350)**

**Rating:** 4.5/5.0 stars

_— Rylee S._

[Read full review](https://www.g2.com/survey_responses/smartlook-review-12700350)

**["I use smartlook to understand user behaviour on our website"](https://www.g2.com/survey_responses/smartlook-review-8289390)**

**Rating:** 5.0/5.0 stars

_— Verified User in Market Research_

[Read full review](https://www.g2.com/survey_responses/smartlook-review-8289390)

#### What Are G2 Users Discussing About Smartlook?

- [What is Smartlook used for?](https://www.g2.com/discussions/what-is-smartlook-used-for)

### [Sprig](https://www.g2.com/products/sprig/reviews)

Sprig is an enterprise survey platform powered by AI agents. We help organizations move from question to evidence faster by transforming how research is designed, fielded, and synthesized. Instead of relying on manual survey programming, static forms, and time-consuming analysis, Sprig combines modern survey infrastructure with specialized agents that accelerate every stage of the research process. Research teams use Sprig to run customer surveys, market research, experience measurement, journey research, concept testing, and strategic studies. Whether collecting feedback from customers, prospects, panel participants, or users inside a product, Sprig helps teams gather higher-quality data and uncover deeper insights. Three AI agents power every stage of the research process: Design Agent: Builds rigorous studies from survey documents, research goals, briefs, and existing questionnaires. Field Agent: Delivers adaptive surveys that personalize questions and gather richer feedback across every channel. Synthesize Agent: Transforms responses into evidence-backed reports, themes, and recommendations. Leading companies including Microsoft, Figma, Notion, Ramp, DoorDash, Coinbase, Harvey, and Robinhood use Sprig to continuously learn from customers, understand markets, validate ideas, and improve products. By combining enterprise survey capabilities with AI-powered agents, Sprig enables teams to move faster, make better decisions, and turn research into a competitive advantage.

**Average Rating:** 4.3/5.0

**Total Reviews:** 196

#### How Do G2 Users Rate Sprig?

- **User Scoring:** 7.5/10 (Category avg: 8.1/10)
- **Integrations:** 7.7/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 6.9/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Sprig?

- **Seller:** [Sprig](https://www.g2.com/sellers/sprig)
- **Company Website:** www.sprig.com
- **Year Founded:** 2019
- **HQ Location:** San Francisco, California
- **Twitter:** @Sprig  
2,085 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe64b0b796898f4e2ef43f28f7613c0c1ee596a4a159c7ad769c02831bdd3d82&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18717471&secure%5Burl_type%5D=linkedin_company_website)  
260 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Product Designer
- **Top Industries:** Computer Software, Financial Services
- **Company Size:** 61% Medium, 28% Large

#### What Do G2 Reviewers Say About Sprig?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **easy setup** of Sprig, enabling non-technical users to efficiently begin their projects.
- Users value the **easy integrations** of Sprig, enhancing workflow by connecting seamlessly with existing tools like Slack.
- Users value the **real-time feedback management** of Sprig, enabling faster decision-making with insightful AI analysis.
- Users appreciate the **responsive customer support** of Sprig, which makes troubleshooting straightforward and efficient.
- Users appreciate the **ease of use** of Sprig, making it accessible and efficient for non-technical users.

##### Cons

- Users often face **survey navigation issues** and confusing data formats, hindering effective information gathering and analysis.
- Users face **significant limitations with survey navigation and information quality** , hindering effective research and insights.
- Users find Sprig's setup process **time-consuming** , with slow support responses and complex billing adding to the delay.
- Users report **dashboard issues** with frequent resets and complicated billing, impacting usability and data management.
- Users face challenges with **data inaccuracy** due to confusing billing and complex data export formats from Sprig.

#### What Are Recent G2 Reviews of Sprig?

**["AI-Powered Insights Transform Our Customer Feedback"](https://www.g2.com/survey_responses/sprig-review-9451308)**

**Rating:** 5.0/5.0 stars

_— Bharat D._

[Read full review](https://www.g2.com/survey_responses/sprig-review-9451308)

**["Intuitive and Efficient Navigation for User Research"](https://www.g2.com/survey_responses/sprig-review-13161644)**

**Rating:** 5.0/5.0 stars

_— Andre S._

[Read full review](https://www.g2.com/survey_responses/sprig-review-13161644)

### [Zipy](https://www.g2.com/products/zipy/reviews)

Zipy is a trusted digital experience platform which combines session replay, frontend error monitoring, product analytics and prioritisation into one while ensuring privacy and security. What can you do with Zipy? \> Understand user behaviour to avoid churn \> Monitor live users and real time errors to get actionable insights \> Reduce time to resolve JS and API errors with inbuilt dev tools \> Collaborate with your team members on customer experience problems \> Get customer journey video replay, network logs, console logs, and stack traces all in one place Who can use Zipy? Zipy is most useful for Product teams, Business Analysts, Customer Success, Customer Support and Developers who have to solve customer problems. What will you achieve with Zipy? \> Bring down TTR by 50% and save your support and development team’s debugging time \> Reduce customer churn by proactively fixing their problems \> Build a better product and GTM strategy based on user behaviour understanding by product and analyst teams

**Average Rating:** 4.9/5.0

**Total Reviews:** 52

#### How Do G2 Users Rate Zipy?

- **User Scoring:** 10.0/10 (Category avg: 8.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.2/10)
- **Multi-Product Analytics:** 9.7/10 (Category avg: 8.2/10)
- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Zipy?

- **Seller:** [Zipy](https://www.g2.com/sellers/zipy)
- **Year Founded:** 2020
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=96265437beb7e6442cf2efb0342962d4b954c59d51c661c32d087f90aae05a61&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzipyai%2F&secure%5Burl_type%5D=linkedin_company_website)  
15 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 65% Small, 23% Medium

#### What Do G2 Reviewers Say About Zipy?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **session replay feature** for enhancing understanding of user interactions and improving application performance.
- Users value the **ease of use** of Zipy, making setup and insights effortless for enhanced decision-making.
- Users value Zipy for its **detailed analytics and error tracking** , significantly enhancing user experience and product improvements.
- Users value the **efficient issue detection** of Zipy, greatly enhancing their debugging and application performance monitoring capabilities.
- Users love the **amazing customer support** and the ease of use, enhancing product adoption and experience.

##### Cons

- Users report **slow loading** times occasionally, leading to missed sessions and sluggishness during event tracking.
- Users experience **slow performance** with Zipy, particularly on large datasets and during event tracking updates.
- Users often face **bug issues** with Zipy, including incorrect responses and missed recordings during session replays.
- Users face challenges with **error handling** , especially with noise and performance issues on large datasets in Zipy.
- Users find the **integration difficulty** with other tools a challenge, although features are improving over time.

#### What Are Recent G2 Reviews of Zipy?

**["Session Replay + Error Correlation: A Big Win with Fast Setup"](https://www.g2.com/survey_responses/zipy-review-12723154)**

**Rating:** 4.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/zipy-review-12723154)

**["Game changer for UX and error tracking"](https://www.g2.com/survey_responses/zipy-review-11070011)**

**Rating:** 5.0/5.0 stars

_— Rishivansh P._

[Read full review](https://www.g2.com/survey_responses/zipy-review-11070011)

- [‹ Prev ‹ Prev](/categories/product-analytics?order=g2_score#product-list)
- [1](/categories/product-analytics?order=g2_score#product-list)
- 2
- [3](/categories/product-analytics?order=g2_score&page=3#product-list)
- [4](/categories/product-analytics?order=g2_score&page=4#product-list)
- [5](/categories/product-analytics?order=g2_score&page=5#product-list)
- [6](/categories/product-analytics?order=g2_score&page=6#product-list)
- [7](/categories/product-analytics?order=g2_score&page=7#product-list)
- [Next › Next ›](/categories/product-analytics?order=g2_score&page=3#product-list)

Spotlight Categories

[CMMS Software](https://www.g2.com/categories/cmms)

[Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)

[Workforce Management Software](https://www.g2.com/categories/workforce-management)

[E-commerce Fraud Protection Software](https://www.g2.com/categories/e-commerce-fraud-protection)

[Employee Engagement Software](https://www.g2.com/categories/employee-engagement)

Similar Categories

- [A/B Testing](/categories/a-b-testing-tools)
- [Customer Journey Mapping](/categories/customer-journey-mapping)

- [Heatmap Tools](/categories/heatmap-tools)
- [Landing Page Builders](/categories/landing-page-builders)

- [Other Conversion Rate Optimization](/categories/other-conversion-rate-optimization)
- [Session Replay](/categories/session-replay)

[Browse Product Analytics Themes](/categories/product-analytics/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated March 17, 2026

Product analytics software provides companies with visibility into user behavior by tracking and analyzing their interactions with a product. It is primarily designed for companies that offer digital products such as SaaS platforms, mobile applications, and web-based software. The goal is to understand the customer and how they engage with the product by monitoring visits, digital interactions, and events.

Companies can leverage these insights to optimize their product, increase engagement, and reduce customer churn. Ultimately, through dashboards and reports, product analytics tools identify what works with the product and what doesn’t—helping teams improve the overall user experience.

Product managers, developers, and designers commonly use product analytics software to establish data-driven decision-making when creating and optimizing product developments and roadmaps. These teams rely on identifying drop-off or struggle points to prevent high customer churn rates and poor product experiences.

Product analytics software typically integrates with data warehouses, customer data platforms (CDP), experimentation tools, feature management platforms, and customer engagement systems to support broader product-led growth and optimization strategies. Many product analytics tools are also equipped with [heatmap tools](https://www.g2.com/categories/heatmap-tools), [session replay software](https://www.g2.com/categories/session-replay), [digital analytics software](https://www.g2.com/categories/digital-analytics), and [user research software](https://www.g2.com/categories/user-research) for comprehensive feedback on the customer and product.

To qualify for inclusion in the Product Analytics category, a product must:

- Track user interactions with a digital product, including visits, usage, events, and interactions
- Provide segmentation by demographics, preferences, or even device type
- Identify behavioral patterns and funnels to understand how customers flow through the product
- Provide cohort and retention analysis to evaluate user behavior over time and identify friction points, drop-offs, or behavioral patterns that may contribute to churn
- Provide dashboards and reports of visualized quantitative data

Show More