# Countly Reviews **Vendor:** Countly **Category:** [Product Analytics Software](https://www.g2.com/categories/product-analytics) **Average Rating:** 4.1/5.0 **Total Reviews:** 20 ## About Countly Countly is a first-party digital analytics and customer engagement platform that gives organizations complete ownership of their data and product intelligence - across every device, channel, and deployment model. Built for teams that value privacy, autonomy, and long-term trust, Countly lets you capture, analyze, and act on behavioral data in real time, without the compromises of black-box SaaS tools and shared-clouds. With Countly, you control what’s tracked, where it’s stored, and how it’s used - whether on-premises or in your private cloud. ## Countly Pros & Cons **What users like:** - Users value the **ease of use** for open source and self-hosted deployment of Countly, simplifying their setup process. (1 reviews) **What users dislike:** - Users find a **lack of recommendations** , noting missing additional features and communication for product guidance. (1 reviews) - Users note the lack of **additional features** and **product-wise communication** in Countly affecting user experience. (1 reviews) - Users find **limited features** in Countly, particularly noting missing product-specific communication tools. (1 reviews) - Users feel the **lack of additional features** and product-wise communication hinders their experience with Countly. (1 reviews) ## Countly Reviews ### 1. Bases individual or organisation usage and requirements **Rating:** 4.0/5.0 stars **Reviewed by:** santosh kumar k. | senior software engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** August 14, 2025 **What do you like best about Countly?** open source and self hosted deployment easy **What do you dislike about Countly?** aditional features missing , product wise communication missing **What problems is Countly solving and how is that benefiting you?** MY Team is getting know the which feature is mostly using and trying to revamp it ### 2. County review **Rating:** 4.0/5.0 stars **Reviewed by:** Mert K. | Digital Analytics Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** November 30, 2021 **What do you like best about Countly?** Countly is great tool to see your events and customer behaviors on the mobile application and I really like it's user interface it is really easy to understand and to make assumptions **What do you dislike about Countly?** It is a great tool but doesn't have autocapture feature for the events you need to create events name by manually with hardcoding. You need to talk with your IT and create codes for that **What problems is Countly solving and how is that benefiting you?** We are using that tool to measure customer behaviors on the mobile application and website to create more valuable user experience for our customers. We see the interactions of customers. ### 3. Countly Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** October 29, 2021 **What do you like best about Countly?** Countly was a very intuitive and easy-to-use analytics tool. **What do you dislike about Countly?** The tool wasn't as customizable as other BI tools, but it's much simpler to use. **What problems is Countly solving and how is that benefiting you?** We needed a simple, easy-to-use tool to track our metrics and analytics for our products. ### 4. Slow and All Over the Place **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2019 **What do you like best about Countly?** All the information was in one place and it was all collected fairly correctly **What do you dislike about Countly?** There were too many graphics components that slowed everything down and the intervals of the data did not make sense **Recommendations to others considering Countly:** There are better analytics soft-wares out there but they might not be as cheap as this one. It is good for initial use when starting a company but as soon as you can you should switch. **What problems is Countly solving and how is that benefiting you?** Using it to track analytics for customers using our app platform. The only benefit is that is was fairly accurate ### 5. Countly **Rating:** 4.5/5.0 stars **Reviewed by:** Simon S. | Senior Software Engineer, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** June 26, 2016 **What do you like best about Countly?** Countly is recognized for its enterprise mobile analytics and marketing platform. It definitely does best in mobile data analysis, and directly work with customer to increase engagement. It key function in “user retention” helps understand custom activity in any feature of your application and send that information to the server. It enhances customer satisfaction through its intuitive and well-design app features. Unique features such as tracking and analysis of in-app activity can improve in-app usability and user experience, thus aggregating retention and increasing in-app revenue. **What do you dislike about Countly?** To begin with, Google API is not its beast feature. Requires a better configuration view page and customization features are not clear as well as limited control on some demographics. **Recommendations to others considering Countly:** It is great tool for mobile analytics to increase customer retention and app revenue. **What problems is Countly solving and how is that benefiting you?** Client was interested in mobile app analytics. They were impressed by extensive user experience & behavior analytics platform and analytics reports. ### 6. Being open source makes it useful, bad UI as expected **Rating:** 4.5/5.0 stars **Reviewed by:** Shashank S. | Senior Application Developer, Retail, Enterprise (> 1000 emp.) **Reviewed Date:** May 25, 2016 **What do you like best about Countly?** Must give koodos for making open source. Easily executed arrangement, whether you're intending to incorporate it into a site or a portable application. Best component must be its brilliant "division" that really permits you to penetrate more profound into your information with no SQL-like inquiries. The free "group version" can act naturally facilitated on Ubuntu. **What do you dislike about Countly?** We would truly like the capacity to change the shades of UI so that lawfully daze outwardly disabled clients can read the data all the more effectively, this is somewhat of a major ordeal to us when different administrations let us tweak the dashboards however we see fit. **What problems is Countly solving and how is that benefiting you?** With Countly we figured out how to comprehend the get some essential information about our clients without affecting in any unmistakable path on the UX. Countly effectively serves the purpose. So the occasion can have more individuals to attend. ### 7. Awesome Analytic's software with a bad user interface !! **Rating:** 4.5/5.0 stars **Reviewed by:** Nagarjuna Y. | Software Development Engineer, Online Media, Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2016 **What do you like best about Countly?** 1. obviously its open-source !! 2. Built on Node.js they are providing support on par with enterprise softwares plus they have a SDK for almost every platform that present day tech company uses. 3.I am following Countly right from their 3rd release on github there are many improvements actually their team are actively taking feedback and suggestion from the community to build the software. 4. They have free tier for their hosted version so developers and students who wants to contribute/use can easily get up and running. **What do you dislike about Countly?** Seriously Web Interface is not good but taking to consideration the work that countly do its seriously a killer software .. **Recommendations to others considering Countly:** Any small business / startups who wants analyze the user trends especially on mobile this is a killer software without a second thought just go for it ..if you have in-house nodejs guy who can fiddle with it and developer who can integrate mobile SDK in the apps **What problems is Countly solving and how is that benefiting you?** I use community edition for analyzing the user behavior on web and mobile platform.Its a pretty handy tool. Just use the free tier you can realize how awesome it is to use that software !! Its gives real time data too its amazing .. ### 8. It‘s an opensource & self-hosted analytics platform. **Rating:** 4.5/5.0 stars **Reviewed by:** shadow l. | CTO, Computer Games, Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2016 **What do you like best about Countly?** Open-source and Self-hosted. Because source code is open,we can develop our plugins directly. And we konw how the Countly works. It's very benfit to our debugging on games.Self-hosted is another advantageous point youl.we can deploy the service at local state. **What do you dislike about Countly?** Goolge api in Countly. Not all parts of the world can be accessed it. the view of configurations page need more flexible. **Recommendations to others considering Countly:** keep your data in self-host, develop own's plugins and easy to debugging. **What problems is Countly solving and how is that benefiting you?** Countly let us know about our users.There is an real example. Our game operation manager want to hold an event. What time is best? So the event can have more people to attend.And how people's feel in event? How many gifts have been send? Does everyone open the gifts? Above all questions,we can find the answer in Countly. ### 9. Innovative mobile analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Ajit P. | Software Developer, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2016 **What do you like best about Countly?** Countly is an enterprise mobile analytics and marketing platform. It provides tons of features: push notifications, realtime dashboard, session frequency tracking, custom event tracking, track by geography (city & country), user tracking, device & model tracking and so on. Best feature has to be its smart "segmentation" that truly allows you to drill deeper into your data without any SQL-like queries. Must give koodos for embracing open source. The free "community edition" can be self-hosted on Ubuntu. **What do you dislike about Countly?** Documentation for Android is poor. You get the feel that the app is learning more towards iOS than Android. Also, need more fine-grained control over reporting. **What problems is Countly solving and how is that benefiting you?** Client was looking for a self-hosted analytics solution that was within their budget. Count.ly easily fit the fill. Primary usage was data mining (query & reporting). Client was sold on the fantastic dashboard! ### 10. Simple and efficient, but not right for us. **Rating:** 3.5/5.0 stars **Reviewed by:** Vincenzo C. | CEO, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2016 **What do you like best about Countly?** We appreciated the minimal size of the library and its open source nature. Keeping the APK small it's important and in our experience no one does better than Countly. **What do you dislike about Countly?** We missed some important metrics like cohort and the possibility to study the events. We tried to install Countly on a private server but due to performance problem we were finally forced to stop it. Also, the premium options were too expensive for us (over 2 MAU) **What problems is Countly solving and how is that benefiting you?** We developed an android launcher. With Countly we managed to understand the get some very important data about our users without impacting in any visible way on the UX. ### 11. Very good software for Mobile Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Diego T. | Solution Architect, Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** May 13, 2016 **What do you like best about Countly?** Very clear and cool interface, we used countly installed on premise and developed our Xamarin binding for their ios and android libs. The tool is clearly meant to be used for Mobile, not a web analytics adaptation. **What do you dislike about Countly?** No wrappers for xamarin directly from countly (at least at the time) **Recommendations to others considering Countly:** If you are looking for a good Mobile Analytics on premise and offers all the tools you need , countly is just the right tool. Do not use repurposed tools, they will always disappoint, just go for native mobile analytics. **What problems is Countly solving and how is that benefiting you?** Tracking use of our apps globally, on an on premise server. ### 12. Mobile Analytics Done Right **Rating:** 4.5/5.0 stars **Reviewed by:** Hammy H. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** January 26, 2016 **What do you like best about Countly?** Really intuitive UX with easy-to-read display of complex information. Easily implemented solution, whether you're aiming to integrate it into a website or a mobile app. **What do you dislike about Countly?** WE would really like the ability to change the colours of UI so that legally blind visually impaired users can read the information more easily, this is kind of a big deal to us when other services let us customize the dashboards as we please. A great place to draw inspiration from for this would be activeCollab's implementation of customization. **Recommendations to others considering Countly:** Can't go wrong with giving the free tier a try, definitely recommend that all developers at least give Countly a try for this reason alone, even the free tier provides a generous amount of sessions and events. The pricing is exceptionally reasonable for the paid tiers considering you're getting real-time analytics of what can be an amazingly large amount of data to crunch. The people who work at the company are very friendly and happy to answer any technical support queries you may have. **What problems is Countly solving and how is that benefiting you?** In the past we were stuck with waiting 24 hours statistics to come in on a competitor's service. Real-time analytics mean that you can act and ride a wave of traffic, and as a magazine we can publish additional articles to maximize our views of new content. ### 13. A product developed for user screening **Rating:** 4.5/5.0 stars **Reviewed by:** Mohammad Safwan W. | Software Engineer, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** June 09, 2016 **What do you like best about Countly?** Shocking was the speed at which it updated the data on internet. It nearly took 1 minute maximum after an event was occurred. **What do you dislike about Countly?** Although it tells at city level about the user's location but it should tell about the specific area too. **What problems is Countly solving and how is that benefiting you?** We wanted to track our field workers that whether they login to the system and submit data at appropriate time. Also, we wanted to track that from where are they logging in and the duration of their session. ### 14. Countly is awesome, I have been using it since 3 years, and I keep adding analytic to my new apps **Rating:** 5.0/5.0 stars **Reviewed by:** Nicolson D. | Director, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** March 03, 2016 **What do you like best about Countly?** It was very basic analytic in the start, by as of now it has started to add many features, like the crash report, geo location, etc. **What do you dislike about Countly?** There isn't anything I would dis like, but would like to have a report of my daily activity in email. **Recommendations to others considering Countly:** Countly is the right choice as web is no longer the king in the market, it's all mobile, and native feature analytic isn't there yet. So countly wins here. **What problems is Countly solving and how is that benefiting you?** I am using it mostly for analytic, but these days I am using it for crash reports generation. ### 15. Awesome dashboards **Rating:** 3.5/5.0 stars **Reviewed by:** Devon A. | Graduate Research Assistant, Higher Education, Enterprise (> 1000 emp.) **Reviewed Date:** June 02, 2016 **What do you like best about Countly?** Easy to find and understand anayltics, real-time data **What do you dislike about Countly?** A bit heavy on the server requirements, only supports limited set of systems **What problems is Countly solving and how is that benefiting you?** Mobile app user behavior and analytics ### 16. Great tools for analysis **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** June 02, 2016 **What do you like best about Countly?** I like the way of the website permit to create graphic analysis **What do you dislike about Countly?** Probably necessary to have more and more platform **What problems is Countly solving and how is that benefiting you?** A great vision of my future curves of analysis, quite clear ! ### 17. Great **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2016 **What do you like best about Countly?** Nice user interface. Nice segmentation of users, devices, phone models and regions **What do you dislike about Countly?** Limited community edition features. Limited multi filter capabilities. Inconsistent custom logs **What problems is Countly solving and how is that benefiting you?** Wanted to see usage statistics on the work Android application: - Number of users - Regions - Android version stats - Phone model stats ### 18. Great solution for analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Sean H. | Senior Mobile Application Development Engineer, Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** February 04, 2016 **What do you like best about Countly?** Offers terrific support Offers open source client _and_ server code **What do you dislike about Countly?** Dashboard UX is not as polished as more expensive solutions but it's certainly sufficient for collecting metrics **What problems is Countly solving and how is that benefiting you?** Needed an analytics solution that was budget friendly and able to run on client's servers NOT in the cloud ### 19. Useful tool for my mobile applications **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Utilities | Small-Business (50 or fewer emp.) **Reviewed Date:** March 28, 2016 **What do you like best about Countly?** I'm relatively new to countly, but I found a really comprehensive statistics software for my mobile application. The panel looks fantastic and the server is open source too. **What do you dislike about Countly?** to much IOS oriented, poor documentation for android platform **What problems is Countly solving and how is that benefiting you?** Improve my apps by learning better how the peolple use the apps. ### 20. Modern mobile analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** April 19, 2016 **What do you like best about Countly?** Geolocation and funnels are really useful features **What do you dislike about Countly?** Pricing is too high for indie developers and should be free for free apps **What problems is Countly solving and how is that benefiting you?** Select localization based on geolocation of app users ## Countly Discussions - [What does Countly do?](https://www.g2.com/discussions/what-does-countly-do) - [What is Countly server?](https://www.g2.com/discussions/what-is-countly-server) - [Is Countly open source?](https://www.g2.com/discussions/is-countly-open-source) - [What is Countly used for?](https://www.g2.com/discussions/what-is-countly-used-for) - [View Countly pricing details and edition comparison](https://www.g2.com/products/countly/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+09%3A27%3A48+-0500&secure%5Bsession_id%5D=4ec66afb-7682-4c04-8195-35e0482aee7a&secure%5Btoken%5D=399709d588f7272318975539ceadb0121586bf285a42069d2fd72faa26b49410&format=llm_user) ## Countly Features **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Retention - Return - Conversions - Funnels **User Identification** - Demographics - User Segmentation - Geolocation **Campaigns** - Customize - Scheduling - Retarget - Segmentation - Triggered Notifications **Product Analytics** - Account-Level Analytics - User-Level Analytics - Segmentation - Funnels - Alerts - Multi-Product Analytics - User Scoring - Integrations **Analytics** - Reports - Dashboard - Web Analytics - Campaign Tracking - Customer Demographics - Predictive Analytics **Crash Monitoring** - Constant Monitoring - Timely Alerts - User Reports and Feedback **Reporting** - Real-Time Reporting - Trending - Retroactive Reporting - Segmentation - Mobile Reporting - Unification Across Devices - Custom Reports and Dashboards **Tracking & Reporting** - Custom Event Tracking - Real-Time Insights - Attribution - Dashboard - User Path Tracking - User Activity History **Analytics** - Campaign Performance - Audience Insights **Administration** - Data Storage - A/B Testing - Integrations **Crash Data** - Report Generation - Crash Solutions - Analytics **Agentic AI - Product Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Other** - User Data - Site Search Reporting - Load Time Monitoring - Campaign Tracking - E-Commerce - Promotional Messages - Administration Alerts **Metrics** - Engagement - Exit Tracking - Retention - Return - Conversions **Optimization** - Personalization - Rich Notifications - Integrations **Generative AI** - AI Text Generation **Behavioral Analytics - Product Analytics** - Multi-Product Analytics - User level Analytics - Account level Analytics - Segmentation - Funnels **Agentic AI - Push Notification** - Autonomous Task Execution - Adaptive Learning - Proactive Assistance **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Agentic AI - E-Commerce Analytics** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Platform Infrastructure - Product Analytics** - Cross System integrations - Alerts - Integrations **AI driven optimization - Product Analytics** - User scoring - Adaptive learning - Automated insights - Autonomous task execution **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management **Variation Testing** - A/B Testing - WYSIWYG Editor - Conversion Goal - Percentage of Traffic - Confidence Level - Multivariant Testing **Reporting** - Segmentation - Reports and Dashboards **Personalization** - Standard Targeting - Custom Targeting - Data Segmentation **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management ## Top Countly Alternatives - [Mixpanel](https://www.g2.com/products/mixpanel/reviews) - 4.5/5.0 (1,245 reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - 4.5/5.0 (6,531 reviews) - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) - 4.5/5.0 (2,792 reviews)