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Observe.AI Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

Observe.AI Media

Observe.AI Demo - Scalable Call Automation
Design Smart, Scalable Call Automation: Create custom call flows that adapt to intent, automate resolution, and reflect your business logic.
Observe.AI Demo -  VoiceAI Agents
Train VoiceAI Agents with Your Best Calls: Use real transcripts to create tasks for your VoiceAI agents to replicate exactly how your top reps handle conversations.
Observe.AI Demo - Turn intelligence into action
Full insights across every conversation, for human and AI agents, to empower enterprises to optimize every interaction. With AI-driven real-time data and intuitive dashboards, teams can quickly uncover trends and make informed decisions to drive performance. Drilldown capabilities in Observe.AI’s...
Observe.AI Demo - Real-Time AI
Supercharge your frontline teams: Take performance to new highs with real-time guidance, targeted coaching, and automated workflows driven by industry-leading AI.
Observe.AI Demo - Observe.AI Evaluations
Give your Quality teams everything they need to rapidly improve agent performance and drive customer experience with high-quality feedback, in one place.
Observe.AI Demo - Observe.AI Agent Performance & Coaching
Make actionable, informed coaching decisions. Leverage AI to track performance trends across QA Evaluations. Know exactly which skills and behaviors to coach agents on.
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Observe.AI Reviews (236)

Reviews

Observe.AI Reviews (236)

4.6
236 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the ease of use and powerful analytics of Observe.AI, highlighting its ability to enhance agent performance and streamline quality assurance processes. The platform's intuitive interface allows for quick access to insights and coaching opportunities, making it a valuable tool for improving customer interactions. However, some users note challenges with sentiment accuracy and the complexity of setup.

Pros & Cons

Generated from real user reviews
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IC
Marketing Manager
Design
Small-Business (50 or fewer emp.)
"Powerful QA Automation and Analytics That Elevate Agent Performance"
What do you like best about Observe.AI?

Observe.Ai is paramount in handling conversations and ensuring that all sentiments are significantly analyzed and team ends up understanding the behaviors of customers

Observe.AI has significantly automated most of the QA services, where most of the calls are significantly reviewed and a consistent performance evaluation shared

Observe ensures agents gets timely and consistent training services to improve on their performance

The whole dashboard has detailed analytics, that gives the exact customer experience to ensure that organizations keeps improving

There is robust scalability and integration with diverse services, including CRM systems Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Observe.AI has problems with sentiment detection and transcription and this leads to misinterpretation

The set up of the score card makes the software have a complex implementation process Review collected by and hosted on G2.com.

SL
IT Manager
Computer & Network Security
Mid-Market (51-1000 emp.)
"Revolutionizes Customer Insights and Agent Support with Powerful AI"
What do you like best about Observe.AI?

Observe.AI is a resourceful approach that is AI enhanced to conduct a detailed conversation analysis from the engagements made with customers

The tool has brilliant and authentic QA, which captures the insights and sentiments of customers and it saves time

The tool has enhanced the real time agents support, giving clients a powerful guidance concerning their needs

Observe facilitates the process of orienting and coaching agents, to give them content to share with clients

The app streamlines the workflow in a firm, by ensuring that calls and texts are summarized for easy understanding Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Observe.AI collects inaccurate sentiments and this results to fake or false signals

Implementation of Observe.AI is completely complex and calls for a dedicated support Review collected by and hosted on G2.com.

GS
Digital Marketer
Mid-Market (51-1000 emp.)
"Boosts Agent Performance and Customer Service/Experience Effortlessly"
What do you like best about Observe.AI?

I like that Observe.AI offers great contact center features that helps better customer communication/engagement and experience.

With this tool, we have greatly enhanced agent performance which ensures that they serve our customers better.

Thanks to AI and analytics capabilities, it is always easy to analyze customer conversations and we get helpful insights.

With AI features, our agents always know what to do and when thanks to analytics and automation help they get which boosts productivity.

Finally, I like that with Observe.AI, we're able to maintain quality when offering customer service and this is made possible by ease of review customer interactions to measure agent performance. Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

It is sufficiently equipped with great features and using it is straightforward. It has met needs and no problems to list. Review collected by and hosted on G2.com.

Elizabeth H.
EH
Technical Specialist
Mid-Market (51-1000 emp.)
"Turns Customer Conversations into Actionable Coaching Insights"
What do you like best about Observe.AI?

Observe.AI stands out because it treats customer conversations as a real data asset—turning insights into coaching and performance improvements teams can act on right away, not just dashboards to look at. Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Some features can feel complex at first, and it takes time to fully learn and configure the platform to get the most value out of it. Review collected by and hosted on G2.com.

JM
Systems Manager
Design
Small-Business (50 or fewer emp.)
"Powerful Analysis and Easy Setup, But Struggles with Accents and Sentiment Accuracy"
What do you like best about Observe.AI?

Observe.AI is a powerful tool that accurately capture and analyzes the interactions we have with customers extensively, from chats, site visits, calls, and the likes

The program has exceptional sentiment analysis, which captures the actual sense of any customer engagement

Observe.AI has a fruitful automated QA, something that evaluates the response that customers get from our support

In matters set p, Observe.AI needs no further help or guidance due to it’s simple nature

We acquire timely guidelines on new policies and practices to keep our customers happy Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Observe.AI sometimes captures the wrong sentiments or moments, giving a false impression or signal to others

The program fails to manage heavy accents, which is a disturbing trend Review collected by and hosted on G2.com.

IE
Operational Supervisor
Health, Wellness and Fitness
Mid-Market (51-1000 emp.)
"Powerful Analytics and Global Reach, But Complex Setup Requires Careful Management"
What do you like best about Observe.AI?

Observe.AI has an impressive customer interactions analytical capabilities, which gives us 100% visibility on efficiency and reliability.

The program has modern capabilities that includes AI Copilot which provides real time agent guides and conversation intelligence for brilliant sentiment analysis

Observe.AI has solid compliance and integration emphasis and this creates solid scalability

The program has a powerful global footprint that includes any country in the world

Observe.AI has a diverse range in supporting multiple industries including technology, healthcare, insurance, and others Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Observe.AI is a powerful tool, but high complexity is experienced and calls for high precision in management

The program has hidden dependencies or prerequisites and this makes it hard to understand it actual value and capabilities Review collected by and hosted on G2.com.

Piyush K.
PK
Software Developer
Small-Business (50 or fewer emp.)
"Easy to use AI tool with practical insights for daily work"
What do you like best about Observe.AI?

One thing I liked recently is how smooth the integration is with other tools. The dashboards are easy to understand, and the insights feel more realistic compared to some other AI tools I have used. It helps save time and reduces manual effort. Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Sometimes when asking follow-up or history-based questions, the tool gets confused and doesn’t fully understand the context. Improving long conversation understanding and data analysis would make it better. Review collected by and hosted on G2.com.

SP
Director of QA, Performance Coaching and Development
Enterprise (> 1000 emp.)
"Observe.AI has been a welcome addition to my business"
What do you like best about Observe.AI?

As a QA leader in healthcare, where empathy and compliance are both critical, Observe.AI has helped us completely rethink how we define and measure quality. In the past, quality was often limited to manual audits focused on script adherence and regulatory checkboxes. But with Observe.AI, we’ve been able to look deeper, analyzing every interaction for both clinical accuracy and emotional intelligence.

This is especially important in healthcare, where patients are often in vulnerable situations. Observe.AI allows us to ensure that agents aren't just meeting HIPAA and regulatory standards, but also delivering compassionate, patient-centered communication, and at scale. We're no longer relying on limited call samples; we're capturing insights across 100% of interactions, which gives us a much clearer picture of quality across the board.

It’s helped us shift from reactive quality assurance to proactive performance coaching — guiding agents with real-time feedback and trend data. And because healthcare is such a trust-based industry, this ability to balance empathy and compliance in every conversation is truly invaluable. Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

One area we’ve experienced some challenges with is the accuracy of moment detection, particularly when it comes to profanity. We've seen instances where the system flags false positives, often due to words that sound similar to profanity but are actually appropriate in context. This creates some noise in our QA process and requires additional manual review to validate.

Additionally, while the platform does a strong job of identifying QA themes, there’s an opportunity to go further by pairing those insights with more actionable recommendations. Currently, once a theme is surfaced, there’s limited support in terms of built-in suggestions or coaching strategies that QA or supervisors can use to drive improvement. Having more guidance or automated next steps would help bridge the gap between insight and execution. Review collected by and hosted on G2.com.

Brittany G.
BG
Senior Product Manager
Enterprise (> 1000 emp.)
"Building seamless VoiceAI agents has never been easier"
What do you like best about Observe.AI?

Observe.AI has completely transformed how we manage and innovate within our contact center. The platforms make it simple to gather actionable insights, review interactions, and identify coaching opportunities. On top of that, building VoiceAI agents is incredibly intuitive. We've been able to take a new use case from concept to functional prototype in hours. The tools are user friendly but powerful, allowing us to handle pretty complex scenarios seamlessly.

The partnership is also a standout. Everyone we've worked with at Observe.AI is invested in our success, proactively offering guidance, sharing best practices, and brainstorming solutions. That culture of support makes a huge difference when scaling something as impactful as VoiceAI. Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Honestly, there's very little to dislike. The platform and partnership both deliver meaningful value. The only "challenge" is that we're moving so fast that sometimes we discover new use cases faster than the platform evolves, But even then, the Observe.AI team is quick to respond and iterate alongside us. It feels like we're co-creating the future of VoiceAI together. Review collected by and hosted on G2.com.

James G.
JG
CEO
Mid-Market (51-1000 emp.)
"Lying, deception, and a crappy product"
What do you like best about Observe.AI?

It's a good name, good marketing, and effective salespeople. Review collected by and hosted on G2.com.

What do you dislike about Observe.AI?

Three years since signing up for Observe AI all I have to show for it is a lower bank balance, a loss of trust with our revenue operations and customer support operations team about, fewer hairs on my head and more of my nails bitten.

The initial implementation was a ton of work over a three month period, which they happily charged us for, and then we never ended up seeing any value from the product at all. We all stopped using it pretty quickly after that. Their keyword matching is broken, it regularly would not ingest all calls, and it would regularly deliver wrong answers. It regularly underperformed compared to a human QA team paired with a small in-house script written by engineering plus or minus some UI functionality. The interface is slow and clunky and completely unlike any of their shiny marketing. I thought that would be the end of it but since then they hired lawyers at Observe AI to begin calling our frontline support people throughout the day harassing them because I am refusing to pay for another year of service for a product that absolutely does not work as advertised on a contract that expired more than a year ago and for service that wasn't rendered as described. They are scaring my workers and they are unwilling to enter a dialogue with me about the ethics of this.

I am in the process of doing a full retroactive with my team about how this went so wrong, and how I made such a mistake in procuring this vendor, and I will be updating this review with much more specific product detail about how they have fallen short compared to what they promised. As a former engineer myself I am completely embarrassed to have made a mistake like this and I would strongly caution any reader to think twice and consider many of the other available options. Please check back here on this review as I continue to update it with more detail.

Update: August 29th (here is what I received from my implementation team)

The quality of the product shoddy if not misleading:

Implementation took almost 6 months more than originally estimated because they couldn’t figure things out. We had to escalate and have the implementation team (initial one didn’t knew how to connect to our zendesk account and pull the recordings with the API keys and documentation in front of them)Their “AI” product is a scam. It’s nothing more than a voice to text service (transcription) and a glorified CTRL+F. If they couldn’t find the “moment” (moment = phrase for the “AI”) in the transcript, there was no contextual knowledge of the scanned text. So when “training” their AI, we had to account for all the variations of a specific word or phrase. Review collected by and hosted on G2.com.

Response from Sharni Medina of Observe.AI

Hi James,

We’re truly sorry to hear about your experience. I’d greatly value the opportunity to connect directly to better understand what happened and see how we can help mitigate your negative experience. If you’d be open, please reach out to me so we can set up a time that works best for you.

—Sharni Medina, on behalf of Observe.AI

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

16 months

Average Discount

17%

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Observe.AI Features
Call Recording
Machine Learning
Call Analysis
Customer Scoring
Speech-to-Text
Evaluation
Calibration
Reports
Feedback
Dashboards
Training
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Observe.AI