Marketo-Based Systems for Growth-Driven Marketing & Sales Teams Reviews & Product Details

super easy to manage and fast to learn all features Review collected by and hosted on G2.com.

that it depends on Salesforce for CRM, much better if it would be only Marketo Review collected by and hosted on G2.com.

We used Marketo plugged into Tableau for insightful visualizations. The data gave systematic dissection into Campaigns, Brands and Leads data. We were able to capture Sales funnel data etc Review collected by and hosted on G2.com.

The integration of data from Marketo into native sources took some time for the initial set up Review collected by and hosted on G2.com.

All its set of good tools have been the key to leading the competition and growth in capturing more and more customers with professional marketing and advertising. Your CRM system is very professional in each strategy that you lead with results that are used. Review collected by and hosted on G2.com.

It can be overwhelming so much information from the beginning because there are many tools to work with and not having a very specific guide where there is clear information. Review collected by and hosted on G2.com.

The things I enjoy about Marketo is that it had really helped in increasing new customer for my e-commerce store and understanding the buyer persona and demographic. Marketo interface is very user friendly. Review collected by and hosted on G2.com.

Somethings which bother me about Marketo is that sometimes it is difficult to operate this website with slow internet and sometimes I felt that operating at slow internet speed can be an issue. Review collected by and hosted on G2.com.

The first benefit we noticed was the lead scoring and nurturing prospect tools. Review collected by and hosted on G2.com.

Although it offers automated tools and features, once someone wants to customize those there is a steep learning curve due to the availability of custom features. Not really a negative point. Review collected by and hosted on G2.com.

It has the ability to plug into almost any system and is built for very powerful ABM campaigns. and due to it's workspace features, it was agency friendly. Review collected by and hosted on G2.com.

the platform has a very long onboarding phase and required scheduled learning sessions to onboard. We couldn't actually use the platform for 60 days making the first 2 months a net loss. It also has no built in CRM feature which for the price and power for the platform lead the team to look for other solutions. Adding in multiple software is not ideal for a team managing multiple clients. Review collected by and hosted on G2.com.

I like that it has the ability to do automation and reference salesforce fields. Review collected by and hosted on G2.com.

I don't really have a dislike at the moment. Its been great for account-based marketing so far! Review collected by and hosted on G2.com.

The ability to organize everything, and to automate most of the tasks. The cloning feature is much appreciated Review collected by and hosted on G2.com.

Can be challenging during the first weeks or use but just as all the powerfull softwares Review collected by and hosted on G2.com.

I like the templates for emails, analytical built-insights, integration with other SaaS products, and simple UI to navigate around. You can have multiple instances. Review collected by and hosted on G2.com.

It is part of Adobe, where pricing has gone up, and I'm surprised Adobe hasn't made Marketo more popular. The tool can do so much more be able to handle a lot of APIs with other interfaces. Review collected by and hosted on G2.com.

Marketing engagement, "eyes behind the scenes" on buyers and would-be buyers/prospects Review collected by and hosted on G2.com.

It's constantly "going down" / breaking / malfunctioning. The Marketo team doesn't seem to be positioned well to provide quick fixes or timelines that make any sense or work for the customers. Review collected by and hosted on G2.com.