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At a Glance
Market Segments
Mid-Market (53.5% of reviews)
Mid-Market (50.1% of reviews)
Entry-Level Pricing
Contact Us Per Month
Contact Us 1 License Per Year
Adobe Marketo Engage
Star Rating
(3,034)4.1 out of 5
Market Segments
Mid-Market (53.5% of reviews)
Entry-Level Pricing
Contact Us Per Month
Browse all 4 pricing plansBloomreach
Star Rating
(703)4.6 out of 5
Market Segments
Mid-Market (50.1% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Bloomreach excels in Quality of Support, scoring 9.2 compared to Adobe Marketo Engage's 7.5. Reviewers mention that Bloomreach's support team is responsive and knowledgeable, making it easier to resolve issues quickly.
- Reviewers mention that Bloomreach offers superior Ease of Use with a score of 8.3, while Adobe Marketo Engage scores 7.3. Users say that Bloomreach's intuitive interface simplifies navigation and reduces the learning curve for new users.
- G2 users highlight Bloomreach's strength in Email Campaigns, scoring 9.4 versus Adobe Marketo Engage's 8.7. Reviewers say that Bloomreach provides advanced features for segmentation and personalization, enhancing campaign effectiveness.
- Users on G2 report that Bloomreach outperforms Adobe Marketo Engage in Automated Email Responses, with scores of 8.8 compared to 8.5. Reviewers mention that Bloomreach's automation capabilities allow for more timely and relevant customer interactions.
- Reviewers mention that Adobe Marketo Engage has a slight edge in Proximity Marketing with a score of 8.3, while Bloomreach scores 7.4. Users say that Marketo's features in this area are robust, allowing for effective location-based marketing strategies.
- Users report that Bloomreach shines in Dynamic Content, scoring 8.6 compared to Adobe Marketo Engage's 7.8. Reviewers mention that Bloomreach's dynamic content capabilities allow for highly personalized user experiences, which can significantly improve engagement rates.
Pricing
Entry-Level Pricing
Adobe Marketo Engage
Select
Contact Us
Per Month
Essential marketing automation and measurement with AI-powered personalization.
- Lead Account and Database
- Native CRM Integration
- Audience Segmentation & Targeting
Bloomreach
Bloomreach Discovery
Contact Us
1 License Per Year
Autonomous search with GenAI and the fastest ROI on the market
- Personalized site search
- Insights for merchandisers
- Product recommendations
Free Trial
Adobe Marketo Engage
Free Trial is available
Bloomreach
Free Trial is available
Ratings
Meets Requirements
8.3
2,590
8.9
592
Ease of Use
7.3
2,645
8.3
602
Ease of Setup
6.7
1,296
7.7
307
Ease of Admin
7.6
1,164
8.4
270
Quality of Support
7.5
2,441
9.2
589
Has the product been a good partner in doing business?
7.7
1,157
9.1
271
Product Direction (% positive)
8.0
2,559
9.1
567
Features by Category
Email Marketing
8.3
1742
|
Verified
9.1
357
|
Verified
8.7
1730
|
Verified
9.1
337
|
Verified
8.1
1707
|
Verified
8.9
332
|
Verified
8.5
1642
|
Verified
8.8
313
|
Verified
Online Marketing
7.8
1691
|
Verified
7.6
249
|
Verified
7.8
1510
|
Verified
8.5
311
|
Verified
7.9
1565
|
Verified
8.8
337
|
Verified
7.4
1566
|
Verified
8.4
312
|
Verified
7.4
1331
|
Verified
7.9
205
Lead Management
8.5
1345
|
Verified
8.7
268
|
Verified
7.9
1244
|
Verified
8.5
288
|
Verified
8.2
1616
|
Verified
9.2
328
|
Verified
8.2
1581
|
Verified
8.2
222
|
Verified
8.4
1635
|
Verified
8.3
235
|
Verified
8.0
1527
|
Verified
8.8
296
|
Verified
8.3
1542
|
Verified
8.2
244
|
Verified
8.2
1584
|
Verified
8.5
243
|
Verified
Campaign Management
8.3
1594
|
Verified
8.3
248
|
Verified
8.3
1488
|
Verified
7.7
176
7.3
1186
|
Verified
7.6
184
|
Verified
7.0
941
7.1
165
Social
7.3
743
|
Verified
7.2
149
7.5
795
|
Verified
7.4
153
7.6
783
|
Verified
7.4
168
|
Verified
7.5
751
|
Verified
7.2
153
|
Verified
7.5
713
|
Verified
7.6
183
|
Verified
Reporting & Analytics
7.7
1633
|
Verified
8.6
333
|
Verified
7.2
1409
|
Verified
8.4
284
|
Verified
7.2
1228
|
Verified
8.2
252
|
Verified
7.2
1156
|
Verified
8.2
260
|
Verified
6.9
1007
|
Verified
7.1
155
Platform
7.7
892
|
Verified
8.6
247
|
Verified
7.9
882
|
Verified
8.6
227
|
Verified
8.4
909
|
Verified
8.7
257
|
Verified
7.7
632
|
Verified
8.4
199
|
Verified
7.3
635
|
Verified
8.4
217
|
Verified
7.7
891
|
Verified
8.8
246
|
Verified
7.6
591
8.0
185
|
Verified
Agentic AI - Marketing Automation
7.2
55
6.7
17
7.4
54
6.8
16
7.4
55
6.7
17
7.1
55
6.9
17
7.1
55
7.1
17
7.4
55
6.8
17
Integration
8.0
908
|
Verified
8.5
256
|
Verified
7.9
861
|
Verified
8.4
248
|
Verified
8.1
789
|
Verified
7.8
211
|
Verified
Content
Not enough data
8.2
50
Not enough data
8.3
51
Not enough data
8.0
51
Not enough data
8.0
45
Not enough data
7.8
47
Not enough data
8.6
53
Not enough data
8.5
52
Not enough data
8.3
50
Not enough data
8.3
46
Design
Not enough data
7.8
46
Not enough data
7.9
51
Not enough data
8.1
46
Not enough data
8.7
51
Platform
Not enough data
7.8
45
Not enough data
7.4
41
Not enough data
8.0
42
Not enough data
8.6
49
Not enough data
8.4
44
Not enough data
8.0
40
Not enough data
8.2
52
Not enough data
8.4
52
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.2
320
Not enough data
8.2
324
Not enough data
8.4
338
Not enough data
Lead Management
8.4
360
Not enough data
8.0
326
Not enough data
8.2
336
Not enough data
Marketing Campaigns
8.4
314
Not enough data
8.1
299
Not enough data
8.0
298
Not enough data
8.1
314
|
Verified
Not enough data
8.3
341
Not enough data
Campaign Execution
8.2
321
Not enough data
8.1
310
Not enough data
8.1
300
Not enough data
9.0
160
|
Verified
Not enough data
Agentic AI - Account Data Management
8.2
12
Not enough data
8.2
12
Not enough data
8.1
12
Not enough data
8.2
12
Not enough data
7.9
12
Not enough data
Messenger
Not enough data
7.7
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Channels
Not enough data
8.0
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
7.3
5
Not enough data
Not enough data
Customers
Not enough data
8.7
5
Not enough data
8.9
6
Not enough data
8.7
5
Not enough data
7.0
5
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
7.8
30
Not enough data
8.1
30
Not enough data
6.9
25
Not enough data
7.7
25
Not enough data
7.6
30
Not enough data
7.5
24
Not enough data
7.9
23
Not enough data
Repeatability and Reportability
7.6
28
Not enough data
7.6
29
Not enough data
7.6
29
Not enough data
7.1
26
Not enough data
7.6
23
Not enough data
AI and Automation
7.8
23
Not enough data
7.9
24
Not enough data
8.1
24
Not enough data
8.0
24
Not enough data
7.8
23
Not enough data
Generative AI
7.3
22
Not enough data
Agentic AI - Sales Engagement
6.7
13
Not enough data
7.2
12
Not enough data
6.9
13
Not enough data
7.1
13
Not enough data
7.1
13
Not enough data
6.8
12
Not enough data
6.5
13
Not enough data
Analytics
Not enough data
8.3
76
Not enough data
8.7
80
Not enough data
8.4
77
Not enough data
8.4
81
Not enough data
8.7
80
Not enough data
8.8
77
Content Management
Not enough data
8.2
72
Not enough data
8.0
74
Not enough data
7.5
52
Design & Development
Not enough data
6.5
19
Not enough data
7.4
56
Not enough data
8.1
65
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
Not enough data
8.1
82
Not enough data
8.9
81
Not enough data
7.4
67
Templates
Not enough data
7.5
77
Not enough data
8.3
89
Not enough data
8.2
83
Personalization
Not enough data
8.3
82
Not enough data
8.1
80
Not enough data
8.6
79
Not enough data
7.4
65
Not enough data
8.2
77
Not enough data
8.3
78
Not enough data
8.7
89
Not enough data
8.6
79
Multichannel
Not enough data
8.3
82
Not enough data
9.1
90
Not enough data
8.5
84
Administration
Not enough data
9.1
90
Not enough data
8.4
96
Not enough data
8.8
85
Not enough data
8.3
83
Agentic AI - E-Commerce Personalization
Not enough data
8.3
5
Not enough data
8.3
5
Campaigns
Not enough data
9.0
76
Not enough data
9.2
79
Not enough data
9.0
75
Not enough data
9.2
85
Not enough data
9.1
80
Analytics
Not enough data
8.7
85
Not enough data
8.5
80
Optimization
Not enough data
9.2
83
Not enough data
8.9
81
Not enough data
8.6
67
Not enough data
8.6
72
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
9.3
54
Not enough data
9.4
53
Targeting
Not enough data
9.2
49
Not enough data
8.9
49
Triggered Content
Not enough data
8.3
35
Not enough data
9.6
54
Not enough data
9.3
47
Personalized Content
Not enough data
8.8
47
Not enough data
8.8
36
Not enough data
8.9
46
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
8.8
48
Not enough data
7.3
39
Not enough data
8.3
43
Not enough data
8.0
39
Not enough data
8.3
46
Not enough data
7.5
37
Not enough data
8.9
49
Not enough data
7.6
41
SMS Platform
Not enough data
8.3
54
Not enough data
8.9
51
Not enough data
7.6
40
Not enough data
7.0
33
Not enough data
7.6
37
Not enough data
8.5
49
Agentic AI - SMS Marketing
Not enough data
6.9
7
Not enough data
6.9
7
Not enough data
6.7
7
Not enough data
6.9
7
Not enough data
6.4
7
Not enough data
6.4
7
Data Sourcing
Not enough data
8.5
215
|
Verified
Not enough data
8.7
207
|
Verified
Not enough data
Feature Not Available
Not enough data
8.5
206
|
Verified
Intelligence
Not enough data
8.5
218
|
Verified
Not enough data
7.8
177
|
Verified
Not enough data
8.0
180
|
Verified
Merchandising
Not enough data
8.5
23
Not enough data
8.5
24
Not enough data
8.8
23
Not enough data
8.8
20
Not enough data
8.8
21
Analytics
Not enough data
8.9
24
Not enough data
8.9
22
Administration
Not enough data
8.7
24
Not enough data
9.1
28
Functionality
Not enough data
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Management
Not enough data
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Support
Not enough data
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
SEO Auditing & Monitoring
Not enough data
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
Not enough data
9.3
5
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
SEO Reporting
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
5
Not enough data
Feature Not Available
Generative AI
Not enough data
8.6
6
Not enough data
7.2
6
Publishing
Not enough data
8.4
21
Not enough data
8.6
21
Not enough data
7.3
17
Development
Not enough data
8.2
20
Not enough data
8.4
24
Not enough data
8.3
20
Not enough data
8.0
19
Analytics
Not enough data
8.7
21
Not enough data
8.3
22
Agentic AI - Headless CMS
Not enough data
Not enough data
Compatibility
Not enough data
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Agentic AI - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries
Not enough data
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Setup
Not enough data
8.8
31
Not enough data
8.8
32
Not enough data
9.0
31
Not enough data
8.9
30
Product Discovery
Not enough data
8.6
29
Not enough data
9.0
32
Not enough data
8.9
30
Not enough data
8.8
35
Not enough data
9.0
34
Integration
Not enough data
9.1
32
Not enough data
8.5
28
Not enough data
9.1
30
Development
Not enough data
7.5
42
Not enough data
7.6
39
Management
Not enough data
8.1
47
Not enough data
8.4
46
Integration Options
Not enough data
6.7
42
Not enough data
6.4
40
Not enough data
8.5
47
Not enough data
7.0
37
Computing
Not enough data
7.5
91
Not enough data
7.0
96
Not enough data
7.0
104
Experimental Design
Not enough data
8.2
98
Not enough data
8.1
92
Not enough data
7.6
95
Analytics
Not enough data
8.3
115
Not enough data
7.5
97
Agentic AI - A/B Testing
Not enough data
7.3
11
Not enough data
7.0
11
Not enough data
7.0
11
Not enough data
7.1
11
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
7.0
11
Not enough data
6.7
11
Not enough data
7.1
11
Not enough data
7.1
11
Not enough data
7.1
11
Not enough data
7.0
11
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
7.2
24
Not enough data
7.2
24
Not enough data
7.4
24
Not enough data
7.1
24
Not enough data
6.9
24
Not enough data
6.6
24
Not enough data
7.2
24
Not enough data
Analytics
8.2
81
Not enough data
8.0
81
Not enough data
7.7
45
Not enough data
Customizations
7.7
80
Not enough data
8.4
77
Not enough data
7.8
44
Not enough data
7.5
45
Not enough data
7.9
81
Not enough data
Generative AI
6.7
40
Not enough data
Agentic AI - Outbound Call Tracking
7.3
5
Not enough data
8.0
5
Not enough data
Calling
6.9
18
Not enough data
6.9
18
Not enough data
6.7
17
Not enough data
7.0
19
Not enough data
7.7
5
Not enough data
Contacts
7.9
20
Not enough data
7.0
19
Not enough data
7.4
17
Not enough data
Insights
6.9
17
Not enough data
6.9
18
Not enough data
7.3
8
Not enough data
9.2
8
Not enough data
6.3
18
Not enough data
8.0
5
Not enough data
Agentic AI - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
6.7
11
Not enough data
6.9
12
Not enough data
8.2
11
Not enough data
6.9
12
Not enough data
6.8
11
Not enough data
Analytics
7.7
11
Not enough data
8.1
12
Not enough data
7.9
12
Not enough data
7.2
12
Not enough data
Learning Management - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Enablement - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
8.3
8
Not enough data
8.1
8
Not enough data
7.7
8
Not enough data
8.1
8
Not enough data
Lead Intelligence
8.4
298
Not enough data
8.2
291
Not enough data
8.3
311
Not enough data
Lead Management
8.6
309
Not enough data
8.1
295
Not enough data
8.3
294
Not enough data
Marketing Campaigns
8.3
277
Not enough data
8.1
259
Not enough data
8.2
267
Not enough data
8.2
275
Not enough data
8.3
297
Not enough data
Data Availability - Marketing Account Intelligence
7.9
35
Not enough data
Data Accuracy - Marketing Account Intelligence
8.0
35
Not enough data
Agentic AI - Account-Based Analytics
7.9
8
Not enough data
8.8
8
Not enough data
8.3
8
Not enough data
8.1
8
Not enough data
7.9
8
Not enough data
Lead Intelligence
8.2
257
Not enough data
8.1
261
Not enough data
8.2
273
Not enough data
Lead Management
8.4
283
Not enough data
8.0
256
Not enough data
8.1
263
Not enough data
Marketing Campaigns
8.2
236
Not enough data
8.1
210
Not enough data
8.0
230
Not enough data
8.0
230
Not enough data
8.1
262
Not enough data
8.3
123
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
8.5
107
|
Verified
7.7
38
8.6
117
8.3
46
8.1
84
|
Verified
7.3
32
8.3
93
|
Verified
8.3
39
Campaigns
8.3
103
7.5
35
8.2
103
|
Verified
8.6
40
8.3
101
8.1
37
8.1
99
|
Verified
7.7
30
8.7
98
|
Verified
9.4
39
8.5
98
|
Verified
9.0
40
Engagement
8.1
94
|
Verified
8.4
37
Platform
8.4
113
|
Verified
8.2
33
8.3
110
|
Verified
8.1
33
8.3
106
|
Verified
8.1
32
Agentic AI - Mobile Marketing
8.7
5
Not enough data
8.0
5
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
Categories
Categories
Shared Categories
Adobe Marketo Engage and Bloomreach are categorized as Marketing Automation and Mobile Marketing
Unique Categories
Adobe Marketo Engage is categorized as Sales Enablement, Account-Based Analytics, Marketing Account Intelligence, Account Data Management, Outbound Call Tracking, Email Tracking, and Sales Engagement
Bloomreach is categorized as Conversational Commerce Platforms, E-Commerce Personalization, E-Commerce Search, Headless CMS, E-Merchandising, A/B Testing, SMS Marketing, Push Notification, Web Content Management, Enterprise Search Software, Digital Experience Platforms (DXP), Customer Data Platform (CDP), E-Commerce Data Integration, Cross-Channel Advertising, SEO Tools, WebOps Platforms, SAP Store, Conversational Marketing, Personalization, Personalization Engines, and RCS Business Messaging
Reviews
Reviewers' Company Size
Adobe Marketo Engage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
26.0%
Information Technology and Services
12.6%
Marketing and Advertising
12.2%
Internet
5.8%
Financial Services
4.1%
Other
39.2%
Retail
20.2%
Apparel & Fashion
8.8%
Marketing and Advertising
8.4%
Financial Services
5.6%
Leisure, Travel & Tourism
4.5%
Other
52.6%
Alternatives
Discussions
How do I gain experience with Marketo?
3 Comments
SM
Marketo has made quite a bit of content available on their website -...Read more
Is marketo a CRM?
3 Comments
WA
No, Marketo is not a Customer Relationship Management (CRM) system. Marketo is primarily a marketing automation software platform. It is designed to help...Read more
How to improve Marketo reporting
2 Comments
TM
Improve what aspect of reporting. There are several dashboards and reports available. (https://docs.marketo.com/display/public/DOCS/Reporting) The...Read more
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 Comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 Comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
Can I use this tool for advanced SQL queries ?
2 Comments
Official Response from Bloomreach
Hi Maciek, Exponea can connect with Postgres to import events once or regularly via a query. The query supports SQL functions, e.g. join.If your advanced...Read more
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