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Best Media and Influencer Targeting Software

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Media and influencer targeting software is a public relations tool designed to help companies identify and contact traditional media members, social media influencers, and bloggers who have authority in their given industry. The general purpose of media and influencer targeting software is to find and connect with people whose audiences will be interested in a company’s product or message. Media and influencer targeting software provides companies with a database of relevant influencers, or it gives companies tools to discover leading voices in an area of expertise. Companies use this software to find market experts who are likely to share the company’s content or create new related content. Media and influencer targeting software can be used alongside media monitoring software to understand how media members receive a user’s brand. It is related to press release distribution software, which delivers press releases directly to media members and relevant websites.

To qualify for inclusion in the Media and Influencer Targeting category, a product must:

Scan the web and track media/content sources based on user-specific keywords and other filters
Provide users with possible PR leads relevant to their industry
Offer tools and/or templates for lead outreach
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Featured Media and Influencer Targeting Software At A Glance

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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84 Listings in Media and Influencer Targeting Available
(2,490)4.1 out of 5
7th Easiest To Use in Media and Influencer Targeting software
View top Consulting Services for Meltwater
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter

    Users
    • Social Media Manager
    • Communications Manager
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 41% Small-Business
    • 37% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Meltwater is a media intelligence system that provides social media listening and media monitoring, trend analysis, automated reports, and PR analysis for companies of various sizes.
    • Reviewers appreciate Meltwater's comprehensive global coverage, customizable dashboard, automated analytics, and keyword alerts, which facilitate easy understanding and visualization of brand sentiments and trends.
    • Users experienced challenges with the platform's high prices and complexities, occasional system glitches, inconsistent alert relevance, and limitations in contract flexibility and social media platform analysis.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Meltwater Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    176
    Helpful
    149
    Features
    145
    Customer Support
    112
    Helpfulness
    111
    Cons
    Improvement Needed
    77
    Learning Curve
    63
    Not Intuitive
    58
    Technical Issues
    55
    Complexity
    54
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Meltwater features and usability ratings that predict user satisfaction
    8.0
    Newsroom
    Average: 8.4
    8.1
    Impact Measurement
    Average: 8.4
    7.9
    Media Database
    Average: 8.5
    8.4
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Meltwater
    Company Website
    Year Founded
    2001
    HQ Location
    San Francisco, CA
    Twitter
    @Meltwater
    24,991 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,571 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter

Users
  • Social Media Manager
  • Communications Manager
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 41% Small-Business
  • 37% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Meltwater is a media intelligence system that provides social media listening and media monitoring, trend analysis, automated reports, and PR analysis for companies of various sizes.
  • Reviewers appreciate Meltwater's comprehensive global coverage, customizable dashboard, automated analytics, and keyword alerts, which facilitate easy understanding and visualization of brand sentiments and trends.
  • Users experienced challenges with the platform's high prices and complexities, occasional system glitches, inconsistent alert relevance, and limitations in contract flexibility and social media platform analysis.
Meltwater Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
176
Helpful
149
Features
145
Customer Support
112
Helpfulness
111
Cons
Improvement Needed
77
Learning Curve
63
Not Intuitive
58
Technical Issues
55
Complexity
54
Meltwater features and usability ratings that predict user satisfaction
8.0
Newsroom
Average: 8.4
8.1
Impact Measurement
Average: 8.4
7.9
Media Database
Average: 8.5
8.4
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Meltwater
Company Website
Year Founded
2001
HQ Location
San Francisco, CA
Twitter
@Meltwater
24,991 Twitter followers
LinkedIn® Page
www.linkedin.com
2,571 employees on LinkedIn®
(303)4.6 out of 5
3rd Easiest To Use in Media and Influencer Targeting software
View top Consulting Services for Muck Rack
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Muck Rack is the leading provider of award-winning PR software and media intelligence services powered by intuitive technology and the most accurate, comprehensive data provided by journalists themsel

    Users
    • Account Executive
    • Senior Account Executive
    Industries
    • Public Relations and Communications
    • Entertainment
    Market Segment
    • 55% Small-Business
    • 28% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Muck Rack Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Database Quality
    47
    Ease of Use
    45
    Features
    30
    Contact Information
    27
    Helpful
    26
    Cons
    Data Inaccuracy
    12
    Search Functionality
    10
    Difficult Navigation
    9
    Media Monitoring
    8
    Time Consumption
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Muck Rack features and usability ratings that predict user satisfaction
    7.6
    Newsroom
    Average: 8.4
    8.1
    Impact Measurement
    Average: 8.4
    9.2
    Media Database
    Average: 8.5
    9.3
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Muck Rack
    Company Website
    Year Founded
    2009
    HQ Location
    Miami, FL
    Twitter
    @muckrack
    58,718 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    385 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Muck Rack is the leading provider of award-winning PR software and media intelligence services powered by intuitive technology and the most accurate, comprehensive data provided by journalists themsel

Users
  • Account Executive
  • Senior Account Executive
Industries
  • Public Relations and Communications
  • Entertainment
Market Segment
  • 55% Small-Business
  • 28% Mid-Market
Muck Rack Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Database Quality
47
Ease of Use
45
Features
30
Contact Information
27
Helpful
26
Cons
Data Inaccuracy
12
Search Functionality
10
Difficult Navigation
9
Media Monitoring
8
Time Consumption
8
Muck Rack features and usability ratings that predict user satisfaction
7.6
Newsroom
Average: 8.4
8.1
Impact Measurement
Average: 8.4
9.2
Media Database
Average: 8.5
9.3
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Muck Rack
Company Website
Year Founded
2009
HQ Location
Miami, FL
Twitter
@muckrack
58,718 Twitter followers
LinkedIn® Page
www.linkedin.com
385 employees on LinkedIn®

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(313)4.3 out of 5
8th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Sprout Social Influencer Marketing is a complete solution for brands and agencies looking to activate influencer programs at scale with data-backed insights. The platform supports every stage of the i

    Users
    • Account Executive
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 42% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Sprout Social Influencer Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Influencer Discovery
    57
    Influencer Management
    56
    Ease of Use
    40
    Campaign Management
    31
    Analytics
    28
    Cons
    Influencer Management
    18
    Inaccuracy
    15
    Search Functionality Issues
    14
    Creator Issues
    11
    Difficult Learning
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Sprout Social Influencer Marketing features and usability ratings that predict user satisfaction
    6.8
    Newsroom
    Average: 8.4
    8.2
    Impact Measurement
    Average: 8.4
    8.2
    Media Database
    Average: 8.5
    8.8
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2010
    HQ Location
    Chicago, IL
    Twitter
    @SproutSocial
    116,584 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,799 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Sprout Social Influencer Marketing is a complete solution for brands and agencies looking to activate influencer programs at scale with data-backed insights. The platform supports every stage of the i

Users
  • Account Executive
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 42% Mid-Market
  • 40% Small-Business
Sprout Social Influencer Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Influencer Discovery
57
Influencer Management
56
Ease of Use
40
Campaign Management
31
Analytics
28
Cons
Influencer Management
18
Inaccuracy
15
Search Functionality Issues
14
Creator Issues
11
Difficult Learning
11
Sprout Social Influencer Marketing features and usability ratings that predict user satisfaction
6.8
Newsroom
Average: 8.4
8.2
Impact Measurement
Average: 8.4
8.2
Media Database
Average: 8.5
8.8
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Company Website
Year Founded
2010
HQ Location
Chicago, IL
Twitter
@SproutSocial
116,584 Twitter followers
LinkedIn® Page
www.linkedin.com
1,799 employees on LinkedIn®
(1,790)4.5 out of 5
Optimized for quick response
12th Easiest To Use in Media and Influencer Targeting software
View top Consulting Services for impact.com
Save to My Lists
100% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

    Users
    • CEO
    • Owner
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 67% Small-Business
    • 18% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Impact.com is a platform that provides solutions for managing and optimizing various types of partnerships, including affiliates, influencers, B2B, and commerce content publishers.
    • Reviewers frequently mention the platform's user-friendly interface, detailed reporting features, and the ability to manage influencers and their campaigns all in one platform, which aids in time management.
    • Users experienced issues with the platform's speed, complexity, and customer support, as well as dissatisfaction with the payment system and marketplace requirements.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • impact.com Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    538
    Features
    311
    Affiliate Marketing
    295
    User Interface
    295
    Helpful
    262
    Cons
    Not Intuitive
    160
    Learning Curve
    158
    Complexity
    145
    Poor Usability
    139
    Technical Issues
    134
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • impact.com features and usability ratings that predict user satisfaction
    7.0
    Newsroom
    Average: 8.4
    7.6
    Impact Measurement
    Average: 8.4
    7.9
    Media Database
    Average: 8.5
    8.7
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Impact
    Company Website
    Year Founded
    2008
    HQ Location
    Santa Barbara, CA
    Twitter
    @impactdotcom
    7,751 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,332 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

Users
  • CEO
  • Owner
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 67% Small-Business
  • 18% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Impact.com is a platform that provides solutions for managing and optimizing various types of partnerships, including affiliates, influencers, B2B, and commerce content publishers.
  • Reviewers frequently mention the platform's user-friendly interface, detailed reporting features, and the ability to manage influencers and their campaigns all in one platform, which aids in time management.
  • Users experienced issues with the platform's speed, complexity, and customer support, as well as dissatisfaction with the payment system and marketplace requirements.
impact.com Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
538
Features
311
Affiliate Marketing
295
User Interface
295
Helpful
262
Cons
Not Intuitive
160
Learning Curve
158
Complexity
145
Poor Usability
139
Technical Issues
134
impact.com features and usability ratings that predict user satisfaction
7.0
Newsroom
Average: 8.4
7.6
Impact Measurement
Average: 8.4
7.9
Media Database
Average: 8.5
8.7
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Impact
Company Website
Year Founded
2008
HQ Location
Santa Barbara, CA
Twitter
@impactdotcom
7,751 Twitter followers
LinkedIn® Page
www.linkedin.com
3,332 employees on LinkedIn®
(60)4.9 out of 5
1st Easiest To Use in Media and Influencer Targeting software
Save to My Lists
Entry Level Price:$79.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Press Ranger is an AI-powered PR tool that makes pitching journalists quick, easy, and effective. Good press is the #1 business growth hack - but how do you actually get it? You can hire an expensi

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    Market Segment
    • 85% Small-Business
    • 2% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Press Ranger Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    24
    Customer Support
    23
    Features
    13
    Database Quality
    11
    Coverage Quality
    10
    Cons
    Limited Functionality
    4
    Not Intuitive
    3
    Connection Issues
    1
    Difficult Learning
    1
    Email Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Press Ranger features and usability ratings that predict user satisfaction
    10.0
    Newsroom
    Average: 8.4
    10.0
    Impact Measurement
    Average: 8.4
    8.9
    Media Database
    Average: 8.5
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    ,
    LinkedIn® Page
    www.linkedin.com
    2 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Press Ranger is an AI-powered PR tool that makes pitching journalists quick, easy, and effective. Good press is the #1 business growth hack - but how do you actually get it? You can hire an expensi

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
Market Segment
  • 85% Small-Business
  • 2% Mid-Market
Press Ranger Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
24
Customer Support
23
Features
13
Database Quality
11
Coverage Quality
10
Cons
Limited Functionality
4
Not Intuitive
3
Connection Issues
1
Difficult Learning
1
Email Issues
1
Press Ranger features and usability ratings that predict user satisfaction
10.0
Newsroom
Average: 8.4
10.0
Impact Measurement
Average: 8.4
8.9
Media Database
Average: 8.5
9.5
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
HQ Location
,
LinkedIn® Page
www.linkedin.com
2 employees on LinkedIn®
(308)4.4 out of 5
4th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrat

    Users
    • CEO
    • President
    Industries
    • Public Relations and Communications
    • Financial Services
    Market Segment
    • 54% Small-Business
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Notified Public Relations Solutions Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    70
    Customer Support
    62
    Client Service
    54
    Helpful
    32
    Distribution Efficiency
    26
    Cons
    Limited Functionality
    20
    Expensive
    15
    Not Intuitive
    11
    Difficult Navigation
    9
    Data Inaccuracy
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Notified Public Relations Solutions features and usability ratings that predict user satisfaction
    9.2
    Newsroom
    Average: 8.4
    9.4
    Impact Measurement
    Average: 8.4
    8.7
    Media Database
    Average: 8.5
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Notified
    Year Founded
    2004
    HQ Location
    New York, New York
    Twitter
    @Notified
    5,499 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,157 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrat

Users
  • CEO
  • President
Industries
  • Public Relations and Communications
  • Financial Services
Market Segment
  • 54% Small-Business
  • 31% Mid-Market
Notified Public Relations Solutions Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
70
Customer Support
62
Client Service
54
Helpful
32
Distribution Efficiency
26
Cons
Limited Functionality
20
Expensive
15
Not Intuitive
11
Difficult Navigation
9
Data Inaccuracy
6
Notified Public Relations Solutions features and usability ratings that predict user satisfaction
9.2
Newsroom
Average: 8.4
9.4
Impact Measurement
Average: 8.4
8.7
Media Database
Average: 8.5
9.1
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Notified
Year Founded
2004
HQ Location
New York, New York
Twitter
@Notified
5,499 Twitter followers
LinkedIn® Page
www.linkedin.com
1,157 employees on LinkedIn®
(397)4.1 out of 5
Optimized for quick response
9th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AI-Powered PR Platform to Optimize Your Communications Workflows Agility PR Solutions helps PR and communications professionals connect with journalists, monitor earned media coverage, and prove P

    Users
    • Director
    • Managing Director
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 59% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Agility PR Solutions Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    50
    Customer Support
    36
    Helpful
    30
    Coverage
    24
    Features
    23
    Cons
    Limited Functionality
    25
    Data Inaccuracy
    16
    Not Intuitive
    14
    Media Monitoring
    13
    Expensive
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Agility PR Solutions features and usability ratings that predict user satisfaction
    7.7
    Newsroom
    Average: 8.4
    8.1
    Impact Measurement
    Average: 8.4
    8.0
    Media Database
    Average: 8.5
    8.6
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2003
    HQ Location
    Ottawa, Canada
    Twitter
    @agilityprs
    4,626 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    220 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AI-Powered PR Platform to Optimize Your Communications Workflows Agility PR Solutions helps PR and communications professionals connect with journalists, monitor earned media coverage, and prove P

Users
  • Director
  • Managing Director
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 59% Small-Business
  • 24% Mid-Market
Agility PR Solutions Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
50
Customer Support
36
Helpful
30
Coverage
24
Features
23
Cons
Limited Functionality
25
Data Inaccuracy
16
Not Intuitive
14
Media Monitoring
13
Expensive
11
Agility PR Solutions features and usability ratings that predict user satisfaction
7.7
Newsroom
Average: 8.4
8.1
Impact Measurement
Average: 8.4
8.0
Media Database
Average: 8.5
8.6
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Company Website
Year Founded
2003
HQ Location
Ottawa, Canada
Twitter
@agilityprs
4,626 Twitter followers
LinkedIn® Page
www.linkedin.com
220 employees on LinkedIn®
(1,243)3.9 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and socia

    Users
    • Account Executive
    • Account Coordinator
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 43% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CisionOne Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    33
    Helpful
    21
    Media Outreach
    21
    Features
    18
    Customer Support
    15
    Cons
    Data Inaccuracy
    20
    Not Intuitive
    15
    Difficult Reporting
    13
    Learning Curve
    13
    Poor Reporting
    12
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CisionOne features and usability ratings that predict user satisfaction
    7.3
    Newsroom
    Average: 8.4
    7.2
    Impact Measurement
    Average: 8.4
    7.9
    Media Database
    Average: 8.5
    8.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Cision
    Company Website
    Year Founded
    1867
    HQ Location
    Chicago, IL
    Twitter
    @Cision
    48,953 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,880 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and socia

Users
  • Account Executive
  • Account Coordinator
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 43% Small-Business
  • 35% Mid-Market
CisionOne Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
33
Helpful
21
Media Outreach
21
Features
18
Customer Support
15
Cons
Data Inaccuracy
20
Not Intuitive
15
Difficult Reporting
13
Learning Curve
13
Poor Reporting
12
CisionOne features and usability ratings that predict user satisfaction
7.3
Newsroom
Average: 8.4
7.2
Impact Measurement
Average: 8.4
7.9
Media Database
Average: 8.5
8.2
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Cision
Company Website
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
48,953 Twitter followers
LinkedIn® Page
www.linkedin.com
3,880 employees on LinkedIn®
(66)4.6 out of 5
10th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MediaHQ will transform your media relations. In one place you can build media lists, distribute press releases, pitch your story and read press release reports. It makes sharing your news instant and

    Users
    No information available
    Industries
    • Public Relations and Communications
    • Non-Profit Organization Management
    Market Segment
    • 56% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • MediaHQ Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    15
    Database Quality
    14
    Contact Information
    11
    Customer Support
    9
    Efficiency
    9
    Cons
    Limited Functionality
    9
    Media Monitoring
    5
    List Management
    4
    Data Inaccuracy
    3
    Expensive
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MediaHQ features and usability ratings that predict user satisfaction
    9.3
    Newsroom
    Average: 8.4
    7.9
    Impact Measurement
    Average: 8.4
    9.0
    Media Database
    Average: 8.5
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    MediaHQ
    Year Founded
    2006
    HQ Location
    Dublin , IE
    Twitter
    @mediahqnews
    10,249 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    22 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MediaHQ will transform your media relations. In one place you can build media lists, distribute press releases, pitch your story and read press release reports. It makes sharing your news instant and

Users
No information available
Industries
  • Public Relations and Communications
  • Non-Profit Organization Management
Market Segment
  • 56% Small-Business
  • 33% Mid-Market
MediaHQ Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
15
Database Quality
14
Contact Information
11
Customer Support
9
Efficiency
9
Cons
Limited Functionality
9
Media Monitoring
5
List Management
4
Data Inaccuracy
3
Expensive
3
MediaHQ features and usability ratings that predict user satisfaction
9.3
Newsroom
Average: 8.4
7.9
Impact Measurement
Average: 8.4
9.0
Media Database
Average: 8.5
9.5
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
MediaHQ
Year Founded
2006
HQ Location
Dublin , IE
Twitter
@mediahqnews
10,249 Twitter followers
LinkedIn® Page
www.linkedin.com
22 employees on LinkedIn®
(186)4.3 out of 5
5th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
Entry Level Price:Starting at $4,999 Ann...
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Onclusive is a comprehensive PR and communications solution designed to assist organizations in navigating the complexities of brand management and reputation building. By leveraging advanced data sci

    Users
    • Communications Manager
    Industries
    • Public Relations and Communications
    • Information Technology and Services
    Market Segment
    • 39% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Onclusive Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Helpful
    8
    Customer Support
    7
    Ease of Use
    7
    Coverage Quality
    6
    Detailed Information
    6
    Cons
    Limited Coverage
    5
    Navigation Difficulty
    4
    Clip Issues
    3
    Data Inaccuracy
    3
    Inaccuracy
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Onclusive features and usability ratings that predict user satisfaction
    8.0
    Newsroom
    Average: 8.4
    8.5
    Impact Measurement
    Average: 8.4
    8.0
    Media Database
    Average: 8.5
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Onclusive
    Company Website
    Year Founded
    2002
    HQ Location
    London, GB
    Twitter
    @Onclusive
    3,616 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    999 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Onclusive is a comprehensive PR and communications solution designed to assist organizations in navigating the complexities of brand management and reputation building. By leveraging advanced data sci

Users
  • Communications Manager
Industries
  • Public Relations and Communications
  • Information Technology and Services
Market Segment
  • 39% Mid-Market
  • 33% Small-Business
Onclusive Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Helpful
8
Customer Support
7
Ease of Use
7
Coverage Quality
6
Detailed Information
6
Cons
Limited Coverage
5
Navigation Difficulty
4
Clip Issues
3
Data Inaccuracy
3
Inaccuracy
3
Onclusive features and usability ratings that predict user satisfaction
8.0
Newsroom
Average: 8.4
8.5
Impact Measurement
Average: 8.4
8.0
Media Database
Average: 8.5
9.1
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Onclusive
Company Website
Year Founded
2002
HQ Location
London, GB
Twitter
@Onclusive
3,616 Twitter followers
LinkedIn® Page
www.linkedin.com
999 employees on LinkedIn®
(73)4.7 out of 5
11th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Podchaser Pro offers the world's most advanced podcast database, contact directory, and intelligence tools — including audience size, contacts, demographics, charts, sponsor history, and more — bringi

    Users
    No information available
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 85% Small-Business
    • 14% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Podchaser Pro Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    5
    Ease of Use
    5
    Database Quality
    3
    Demographics Analysis
    3
    Filtering Options
    3
    Cons
    Geographic Bias
    2
    Data Inaccuracy
    1
    Expensive
    1
    Inaccuracy
    1
    Information Overload
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Podchaser Pro features and usability ratings that predict user satisfaction
    7.4
    Newsroom
    Average: 8.4
    8.3
    Impact Measurement
    Average: 8.4
    9.2
    Media Database
    Average: 8.5
    9.3
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Podchaser
    Year Founded
    2017
    HQ Location
    Oklahoma City, Oklahoma
    Twitter
    @Podchaser
    42,231 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    31 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Podchaser Pro offers the world's most advanced podcast database, contact directory, and intelligence tools — including audience size, contacts, demographics, charts, sponsor history, and more — bringi

Users
No information available
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 85% Small-Business
  • 14% Mid-Market
Podchaser Pro Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
5
Ease of Use
5
Database Quality
3
Demographics Analysis
3
Filtering Options
3
Cons
Geographic Bias
2
Data Inaccuracy
1
Expensive
1
Inaccuracy
1
Information Overload
1
Podchaser Pro features and usability ratings that predict user satisfaction
7.4
Newsroom
Average: 8.4
8.3
Impact Measurement
Average: 8.4
9.2
Media Database
Average: 8.5
9.3
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Podchaser
Year Founded
2017
HQ Location
Oklahoma City, Oklahoma
Twitter
@Podchaser
42,231 Twitter followers
LinkedIn® Page
www.linkedin.com
31 employees on LinkedIn®
Entry Level Price:$199.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Faceb

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Internet
    Market Segment
    • 61% Small-Business
    • 36% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • BuzzSumo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Content Creation
    3
    Content Management
    3
    Engagement
    2
    Features
    2
    Analytics
    1
    Cons
    Cost Issue
    1
    Expensive
    1
    Limited Mobile Support
    1
    Not User-Friendly
    1
    Pricing Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • BuzzSumo features and usability ratings that predict user satisfaction
    9.2
    Newsroom
    Average: 8.4
    8.9
    Impact Measurement
    Average: 8.4
    9.0
    Media Database
    Average: 8.5
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Cision
    Year Founded
    1867
    HQ Location
    Chicago, IL
    Twitter
    @Cision
    48,953 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,880 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Faceb

Users
No information available
Industries
  • Marketing and Advertising
  • Internet
Market Segment
  • 61% Small-Business
  • 36% Mid-Market
BuzzSumo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Content Creation
3
Content Management
3
Engagement
2
Features
2
Analytics
1
Cons
Cost Issue
1
Expensive
1
Limited Mobile Support
1
Not User-Friendly
1
Pricing Issues
1
BuzzSumo features and usability ratings that predict user satisfaction
9.2
Newsroom
Average: 8.4
8.9
Impact Measurement
Average: 8.4
9.0
Media Database
Average: 8.5
9.1
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Cision
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
48,953 Twitter followers
LinkedIn® Page
www.linkedin.com
3,880 employees on LinkedIn®
(220)4.3 out of 5
2nd Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The fastest, most reliable all-in-one PR and earned media platform featuring global media monitoring, a media contact database and robust analytics. Search results are easily analyzed, turned into act

    Users
    • Account Executive
    • Assistant Account Executive
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 49% Small-Business
    • 28% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Critical Mention Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    2
    Client Satisfaction
    1
    Client Service
    1
    Contact Information
    1
    Coverage
    1
    Cons
    Limited Search Functionality
    1
    Navigation Difficulty
    1
    Search Functionality
    1
    Search Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Critical Mention features and usability ratings that predict user satisfaction
    10.0
    Newsroom
    Average: 8.4
    9.4
    Impact Measurement
    Average: 8.4
    8.5
    Media Database
    Average: 8.5
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2002
    HQ Location
    New York, NY
    Twitter
    @criticalmention
    3,909 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    113 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The fastest, most reliable all-in-one PR and earned media platform featuring global media monitoring, a media contact database and robust analytics. Search results are easily analyzed, turned into act

Users
  • Account Executive
  • Assistant Account Executive
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 49% Small-Business
  • 28% Mid-Market
Critical Mention Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
2
Client Satisfaction
1
Client Service
1
Contact Information
1
Coverage
1
Cons
Limited Search Functionality
1
Navigation Difficulty
1
Search Functionality
1
Search Issues
1
Critical Mention features and usability ratings that predict user satisfaction
10.0
Newsroom
Average: 8.4
9.4
Impact Measurement
Average: 8.4
8.5
Media Database
Average: 8.5
8.9
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Year Founded
2002
HQ Location
New York, NY
Twitter
@criticalmention
3,909 Twitter followers
LinkedIn® Page
www.linkedin.com
113 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Respona is the all-in-one link-building outreach software that helps businesses increase their organic traffic from Google. Respona’s mission is to allow brands to connect with relevant publications

    Users
    • CEO
    • Founder
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 58% Small-Business
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Respona Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2
    User-Friendly Layout
    2
    Campaign Management
    1
    Contact Information
    1
    Content Management
    1
    Cons
    Expensive
    1
    Filtering Issues
    1
    Limited Automation
    1
    Outdated Information
    1
    Platform Performance
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Respona features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Respona
    Year Founded
    2018
    HQ Location
    Rockville, Maryland
    Twitter
    @ResponaApp
    200 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    18 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Respona is the all-in-one link-building outreach software that helps businesses increase their organic traffic from Google. Respona’s mission is to allow brands to connect with relevant publications

Users
  • CEO
  • Founder
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 58% Small-Business
  • 34% Mid-Market
Respona Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2
User-Friendly Layout
2
Campaign Management
1
Contact Information
1
Content Management
1
Cons
Expensive
1
Filtering Issues
1
Limited Automation
1
Outdated Information
1
Platform Performance
1
Respona features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
0.0
No information available
9.5
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Respona
Year Founded
2018
HQ Location
Rockville, Maryland
Twitter
@ResponaApp
200 Twitter followers
LinkedIn® Page
www.linkedin.com
18 employees on LinkedIn®
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Streamforge is an intelligence platform designed to assist brands and agencies in identifying the most suitable influencers by prioritizing audience relevance. Unlike traditional methods that often re

    Users
    No information available
    Industries
    • Computer Games
    • Marketing and Advertising
    Market Segment
    • 48% Small-Business
    • 39% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Streamforge Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Comprehensive Data
    1
    Data Accuracy
    1
    Database Quality
    1
    Data Detail
    1
    Detailed Information
    1
    Cons
    Inaccuracy
    1
    Inaccurate Information
    1
    Lack of Clarity
    1
    Navigation Issues
    1
    Poor Interface Design
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Streamforge features and usability ratings that predict user satisfaction
    5.6
    Newsroom
    Average: 8.4
    8.6
    Impact Measurement
    Average: 8.4
    8.1
    Media Database
    Average: 8.5
    9.7
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2018
    HQ Location
    Montreal, CA
    LinkedIn® Page
    www.linkedin.com
    8 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Streamforge is an intelligence platform designed to assist brands and agencies in identifying the most suitable influencers by prioritizing audience relevance. Unlike traditional methods that often re

Users
No information available
Industries
  • Computer Games
  • Marketing and Advertising
Market Segment
  • 48% Small-Business
  • 39% Mid-Market
Streamforge Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Comprehensive Data
1
Data Accuracy
1
Database Quality
1
Data Detail
1
Detailed Information
1
Cons
Inaccuracy
1
Inaccurate Information
1
Lack of Clarity
1
Navigation Issues
1
Poor Interface Design
1
Streamforge features and usability ratings that predict user satisfaction
5.6
Newsroom
Average: 8.4
8.6
Impact Measurement
Average: 8.4
8.1
Media Database
Average: 8.5
9.7
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Company Website
Year Founded
2018
HQ Location
Montreal, CA
LinkedIn® Page
www.linkedin.com
8 employees on LinkedIn®