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Best Media and Influencer Targeting Software for Small Business

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Media and Influencer Targeting category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Media and Influencer Targeting to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Media and Influencer Targeting category.

In addition to qualifying for inclusion in the Media and Influencer Targeting Software category, to qualify for inclusion in the Small Business Media and Influencer Targeting Software category, a product must have at least 10 reviews left by a reviewer from a small business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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25 Listings in Small Business Media and Influencer Targeting Available

(2,468)4.0 out of 5
Optimized for quick response
7th Easiest To Use in Media and Influencer Targeting software
View top Consulting Services for Meltwater
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Meltwater, a pioneer of media intelligence, gives PR, communications and marketing professionals the information advantage they need to stay ahead and a single, integrated solution to be efficient. As

    Users
    • Social Media Manager
    • Communications Manager
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 41% Small-Business
    • 37% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Meltwater is a media monitoring and social media management platform that provides users with insights into their media coverage, audience sentiment, and industry trends.
    • Reviewers like Meltwater's comprehensive data collection, robust search function, and user-friendly interface, which simplifies tasks such as media tracking, social listening, and report generation.
    • Users reported issues with Meltwater's Boolean search function, occasional software crashes, and limitations in its media database coverage, particularly for developing regions and certain media outlets.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Meltwater Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    155
    Helpful
    140
    Features
    131
    Helpfulness
    102
    Customer Support
    97
    Cons
    Improvement Needed
    63
    Learning Curve
    57
    Not Intuitive
    53
    Complexity
    49
    Technical Issues
    46
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Meltwater features and usability ratings that predict user satisfaction
    8.0
    Newsroom
    Average: 8.4
    8.1
    Impact Measurement
    Average: 8.4
    7.9
    Media Database
    Average: 8.5
    8.4
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Meltwater
    Company Website
    Year Founded
    2001
    HQ Location
    San Francisco, CA
    Twitter
    @Meltwater
    25,018 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,566 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Meltwater, a pioneer of media intelligence, gives PR, communications and marketing professionals the information advantage they need to stay ahead and a single, integrated solution to be efficient. As

Users
  • Social Media Manager
  • Communications Manager
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 41% Small-Business
  • 37% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Meltwater is a media monitoring and social media management platform that provides users with insights into their media coverage, audience sentiment, and industry trends.
  • Reviewers like Meltwater's comprehensive data collection, robust search function, and user-friendly interface, which simplifies tasks such as media tracking, social listening, and report generation.
  • Users reported issues with Meltwater's Boolean search function, occasional software crashes, and limitations in its media database coverage, particularly for developing regions and certain media outlets.
Meltwater Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
155
Helpful
140
Features
131
Helpfulness
102
Customer Support
97
Cons
Improvement Needed
63
Learning Curve
57
Not Intuitive
53
Complexity
49
Technical Issues
46
Meltwater features and usability ratings that predict user satisfaction
8.0
Newsroom
Average: 8.4
8.1
Impact Measurement
Average: 8.4
7.9
Media Database
Average: 8.5
8.4
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Meltwater
Company Website
Year Founded
2001
HQ Location
San Francisco, CA
Twitter
@Meltwater
25,018 Twitter followers
LinkedIn® Page
www.linkedin.com
2,566 employees on LinkedIn®
(1,778)4.5 out of 5
Optimized for quick response
13th Easiest To Use in Media and Influencer Targeting software
View top Consulting Services for impact.com
Save to My Lists
100% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

    Users
    • CEO
    • Owner
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 67% Small-Business
    • 18% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Impact.com is a platform designed to facilitate affiliate marketing and partnership management, offering features such as tracking performance, monitoring commissions, and connecting with brands.
    • Users frequently mention the platform's ease of use, swift setup process, and its ability to facilitate earning commissions and connecting with brands, enhancing their overall marketing and promotional operations.
    • Reviewers noted issues with the clarity around payment procedures, with reports of confusion, delays, and long wait times to withdraw funds, and some users find the platform difficult to learn, requiring significant training.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • impact.com Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    451
    Features
    270
    Affiliate Marketing
    245
    User Interface
    241
    Helpful
    226
    Cons
    Not Intuitive
    135
    Learning Curve
    131
    Complexity
    121
    Technical Issues
    118
    Poor Usability
    116
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • impact.com features and usability ratings that predict user satisfaction
    7.0
    Newsroom
    Average: 8.4
    7.6
    Impact Measurement
    Average: 8.4
    7.9
    Media Database
    Average: 8.5
    8.7
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Impact
    Company Website
    Year Founded
    2008
    HQ Location
    Santa Barbara, CA
    Twitter
    @impactdotcom
    7,752 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,298 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

Users
  • CEO
  • Owner
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 67% Small-Business
  • 18% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Impact.com is a platform designed to facilitate affiliate marketing and partnership management, offering features such as tracking performance, monitoring commissions, and connecting with brands.
  • Users frequently mention the platform's ease of use, swift setup process, and its ability to facilitate earning commissions and connecting with brands, enhancing their overall marketing and promotional operations.
  • Reviewers noted issues with the clarity around payment procedures, with reports of confusion, delays, and long wait times to withdraw funds, and some users find the platform difficult to learn, requiring significant training.
impact.com Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
451
Features
270
Affiliate Marketing
245
User Interface
241
Helpful
226
Cons
Not Intuitive
135
Learning Curve
131
Complexity
121
Technical Issues
118
Poor Usability
116
impact.com features and usability ratings that predict user satisfaction
7.0
Newsroom
Average: 8.4
7.6
Impact Measurement
Average: 8.4
7.9
Media Database
Average: 8.5
8.7
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Impact
Company Website
Year Founded
2008
HQ Location
Santa Barbara, CA
Twitter
@impactdotcom
7,752 Twitter followers
LinkedIn® Page
www.linkedin.com
3,298 employees on LinkedIn®

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(293)4.6 out of 5
3rd Easiest To Use in Media and Influencer Targeting software
View top Consulting Services for Muck Rack
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Muck Rack is the leading provider of award-winning PR software and media intelligence services powered by intuitive technology and the most accurate, comprehensive data provided by journalists themsel

    Users
    • Senior Account Executive
    • Account Coordinator
    Industries
    • Public Relations and Communications
    • Entertainment
    Market Segment
    • 57% Small-Business
    • 29% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Muck Rack Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Database Quality
    46
    Ease of Use
    43
    Features
    28
    Contact Information
    27
    Helpful
    26
    Cons
    Data Inaccuracy
    12
    Search Functionality
    10
    Difficult Navigation
    8
    Expensive
    8
    Time Consumption
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Muck Rack features and usability ratings that predict user satisfaction
    7.6
    Newsroom
    Average: 8.4
    8.1
    Impact Measurement
    Average: 8.4
    9.2
    Media Database
    Average: 8.5
    9.3
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Muck Rack
    Company Website
    Year Founded
    2009
    HQ Location
    Miami, FL
    Twitter
    @muckrack
    58,806 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    385 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Muck Rack is the leading provider of award-winning PR software and media intelligence services powered by intuitive technology and the most accurate, comprehensive data provided by journalists themsel

Users
  • Senior Account Executive
  • Account Coordinator
Industries
  • Public Relations and Communications
  • Entertainment
Market Segment
  • 57% Small-Business
  • 29% Mid-Market
Muck Rack Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Database Quality
46
Ease of Use
43
Features
28
Contact Information
27
Helpful
26
Cons
Data Inaccuracy
12
Search Functionality
10
Difficult Navigation
8
Expensive
8
Time Consumption
8
Muck Rack features and usability ratings that predict user satisfaction
7.6
Newsroom
Average: 8.4
8.1
Impact Measurement
Average: 8.4
9.2
Media Database
Average: 8.5
9.3
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Muck Rack
Company Website
Year Founded
2009
HQ Location
Miami, FL
Twitter
@muckrack
58,806 Twitter followers
LinkedIn® Page
www.linkedin.com
385 employees on LinkedIn®
(60)4.9 out of 5
1st Easiest To Use in Media and Influencer Targeting software
Save to My Lists
Entry Level Price:$79.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Press Ranger is an AI-powered PR tool that makes pitching journalists quick, easy, and effective. Good press is the #1 business growth hack - but how do you actually get it? You can hire an expensi

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    Market Segment
    • 85% Small-Business
    • 2% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Press Ranger Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    17
    Features
    12
    Ease of Use
    10
    Insights
    8
    Journalist Networking
    7
    Cons
    Difficult Learning
    1
    Email Issues
    1
    Expensive
    1
    Export Issues
    1
    Filtering Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Press Ranger features and usability ratings that predict user satisfaction
    10.0
    Newsroom
    Average: 8.4
    10.0
    Impact Measurement
    Average: 8.4
    8.9
    Media Database
    Average: 8.5
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    ,
    LinkedIn® Page
    www.linkedin.com
    2 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Press Ranger is an AI-powered PR tool that makes pitching journalists quick, easy, and effective. Good press is the #1 business growth hack - but how do you actually get it? You can hire an expensi

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
Market Segment
  • 85% Small-Business
  • 2% Mid-Market
Press Ranger Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
17
Features
12
Ease of Use
10
Insights
8
Journalist Networking
7
Cons
Difficult Learning
1
Email Issues
1
Expensive
1
Export Issues
1
Filtering Issues
1
Press Ranger features and usability ratings that predict user satisfaction
10.0
Newsroom
Average: 8.4
10.0
Impact Measurement
Average: 8.4
8.9
Media Database
Average: 8.5
9.5
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
HQ Location
,
LinkedIn® Page
www.linkedin.com
2 employees on LinkedIn®
(307)4.4 out of 5
4th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrat

    Users
    • President
    • CEO
    Industries
    • Public Relations and Communications
    • Financial Services
    Market Segment
    • 54% Small-Business
    • 32% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Notified Public Relations Solutions Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    69
    Customer Support
    61
    Client Service
    53
    Helpful
    31
    Distribution Efficiency
    26
    Cons
    Limited Functionality
    20
    Expensive
    15
    Not Intuitive
    11
    Difficult Navigation
    9
    Data Inaccuracy
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Notified Public Relations Solutions features and usability ratings that predict user satisfaction
    9.2
    Newsroom
    Average: 8.4
    9.4
    Impact Measurement
    Average: 8.4
    8.7
    Media Database
    Average: 8.5
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Notified
    Company Website
    Year Founded
    2004
    HQ Location
    New York, New York
    Twitter
    @Notified
    5,492 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,157 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrat

Users
  • President
  • CEO
Industries
  • Public Relations and Communications
  • Financial Services
Market Segment
  • 54% Small-Business
  • 32% Mid-Market
Notified Public Relations Solutions Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
69
Customer Support
61
Client Service
53
Helpful
31
Distribution Efficiency
26
Cons
Limited Functionality
20
Expensive
15
Not Intuitive
11
Difficult Navigation
9
Data Inaccuracy
6
Notified Public Relations Solutions features and usability ratings that predict user satisfaction
9.2
Newsroom
Average: 8.4
9.4
Impact Measurement
Average: 8.4
8.7
Media Database
Average: 8.5
9.1
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Notified
Company Website
Year Founded
2004
HQ Location
New York, New York
Twitter
@Notified
5,492 Twitter followers
LinkedIn® Page
www.linkedin.com
1,157 employees on LinkedIn®
(312)4.3 out of 5
9th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Sprout Social Influencer Marketing is a complete solution for brands and agencies looking to activate influencer programs at scale with data-backed insights. The platform supports every stage of the i

    Users
    • Account Executive
    Industries
    • Marketing and Advertising
    • Public Relations and Communications
    Market Segment
    • 42% Mid-Market
    • 39% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Sprout Social Influencer Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Influencer Discovery
    57
    Influencer Management
    56
    Ease of Use
    41
    Campaign Management
    30
    Analytics
    28
    Cons
    Influencer Management
    18
    Inaccuracy
    15
    Search Functionality Issues
    14
    Creator Issues
    11
    Difficult Learning
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Sprout Social Influencer Marketing features and usability ratings that predict user satisfaction
    6.8
    Newsroom
    Average: 8.4
    8.1
    Impact Measurement
    Average: 8.4
    8.2
    Media Database
    Average: 8.5
    8.8
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2010
    HQ Location
    Chicago, IL
    Twitter
    @SproutSocial
    116,627 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,787 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Sprout Social Influencer Marketing is a complete solution for brands and agencies looking to activate influencer programs at scale with data-backed insights. The platform supports every stage of the i

Users
  • Account Executive
Industries
  • Marketing and Advertising
  • Public Relations and Communications
Market Segment
  • 42% Mid-Market
  • 39% Small-Business
Sprout Social Influencer Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Influencer Discovery
57
Influencer Management
56
Ease of Use
41
Campaign Management
30
Analytics
28
Cons
Influencer Management
18
Inaccuracy
15
Search Functionality Issues
14
Creator Issues
11
Difficult Learning
11
Sprout Social Influencer Marketing features and usability ratings that predict user satisfaction
6.8
Newsroom
Average: 8.4
8.1
Impact Measurement
Average: 8.4
8.2
Media Database
Average: 8.5
8.8
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Company Website
Year Founded
2010
HQ Location
Chicago, IL
Twitter
@SproutSocial
116,627 Twitter followers
LinkedIn® Page
www.linkedin.com
1,787 employees on LinkedIn®
(396)4.1 out of 5
Optimized for quick response
10th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AI-Powered PR Platform to Optimize Your Communications Workflows Agility PR Solutions helps PR and communications professionals connect with journalists, monitor earned media coverage, and prove P

    Users
    • Director
    • Managing Director
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 59% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Agility PR Solutions Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    41
    Customer Support
    31
    Helpful
    25
    Coverage
    23
    Features
    20
    Cons
    Limited Functionality
    22
    Expensive
    11
    Data Inaccuracy
    10
    Media Monitoring
    10
    Not Intuitive
    9
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Agility PR Solutions features and usability ratings that predict user satisfaction
    7.7
    Newsroom
    Average: 8.4
    8.1
    Impact Measurement
    Average: 8.4
    8.0
    Media Database
    Average: 8.5
    8.6
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2003
    HQ Location
    Ottawa, Canada
    Twitter
    @agilityprs
    4,641 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    221 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AI-Powered PR Platform to Optimize Your Communications Workflows Agility PR Solutions helps PR and communications professionals connect with journalists, monitor earned media coverage, and prove P

Users
  • Director
  • Managing Director
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 59% Small-Business
  • 24% Mid-Market
Agility PR Solutions Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
41
Customer Support
31
Helpful
25
Coverage
23
Features
20
Cons
Limited Functionality
22
Expensive
11
Data Inaccuracy
10
Media Monitoring
10
Not Intuitive
9
Agility PR Solutions features and usability ratings that predict user satisfaction
7.7
Newsroom
Average: 8.4
8.1
Impact Measurement
Average: 8.4
8.0
Media Database
Average: 8.5
8.6
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Company Website
Year Founded
2003
HQ Location
Ottawa, Canada
Twitter
@agilityprs
4,641 Twitter followers
LinkedIn® Page
www.linkedin.com
221 employees on LinkedIn®
(73)4.7 out of 5
11th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Podchaser Pro offers the world's most advanced podcast database, contact directory, and intelligence tools — including audience size, contacts, demographics, charts, sponsor history, and more — bringi

    Users
    No information available
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 85% Small-Business
    • 14% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Podchaser Pro Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    5
    Ease of Use
    5
    Database Quality
    3
    Demographics Analysis
    3
    Filtering Options
    3
    Cons
    Geographic Bias
    2
    Data Inaccuracy
    1
    Expensive
    1
    Inaccuracy
    1
    Information Overload
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Podchaser Pro features and usability ratings that predict user satisfaction
    7.4
    Newsroom
    Average: 8.4
    8.3
    Impact Measurement
    Average: 8.4
    9.2
    Media Database
    Average: 8.5
    9.3
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Podchaser
    Year Founded
    2017
    HQ Location
    Oklahoma City, Oklahoma
    Twitter
    @Podchaser
    42,293 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    31 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Podchaser Pro offers the world's most advanced podcast database, contact directory, and intelligence tools — including audience size, contacts, demographics, charts, sponsor history, and more — bringi

Users
No information available
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 85% Small-Business
  • 14% Mid-Market
Podchaser Pro Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
5
Ease of Use
5
Database Quality
3
Demographics Analysis
3
Filtering Options
3
Cons
Geographic Bias
2
Data Inaccuracy
1
Expensive
1
Inaccuracy
1
Information Overload
1
Podchaser Pro features and usability ratings that predict user satisfaction
7.4
Newsroom
Average: 8.4
8.3
Impact Measurement
Average: 8.4
9.2
Media Database
Average: 8.5
9.3
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Podchaser
Year Founded
2017
HQ Location
Oklahoma City, Oklahoma
Twitter
@Podchaser
42,293 Twitter followers
LinkedIn® Page
www.linkedin.com
31 employees on LinkedIn®
(1,232)3.9 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and socia

    Users
    • Account Executive
    • Account Coordinator
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 43% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CisionOne Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    47
    Media Outreach
    29
    Helpful
    25
    Features
    23
    Customer Support
    20
    Cons
    Data Inaccuracy
    23
    Not Intuitive
    20
    Missing Features
    18
    Learning Curve
    17
    Difficult Reporting
    14
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CisionOne features and usability ratings that predict user satisfaction
    7.3
    Newsroom
    Average: 8.4
    7.2
    Impact Measurement
    Average: 8.4
    7.9
    Media Database
    Average: 8.5
    8.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Cision
    Company Website
    Year Founded
    1867
    HQ Location
    Chicago, IL
    Twitter
    @Cision
    48,993 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,884 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and socia

Users
  • Account Executive
  • Account Coordinator
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 43% Small-Business
  • 35% Mid-Market
CisionOne Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
47
Media Outreach
29
Helpful
25
Features
23
Customer Support
20
Cons
Data Inaccuracy
23
Not Intuitive
20
Missing Features
18
Learning Curve
17
Difficult Reporting
14
CisionOne features and usability ratings that predict user satisfaction
7.3
Newsroom
Average: 8.4
7.2
Impact Measurement
Average: 8.4
7.9
Media Database
Average: 8.5
8.2
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Cision
Company Website
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
48,993 Twitter followers
LinkedIn® Page
www.linkedin.com
3,884 employees on LinkedIn®
(188)4.3 out of 5
5th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
Entry Level Price:Starting at $4,999 Ann...
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Onclusive is a comprehensive PR and communications solution designed to assist organizations in navigating the complexities of brand management and reputation building. By leveraging advanced data sci

    Users
    • Communications Manager
    Industries
    • Public Relations and Communications
    • Information Technology and Services
    Market Segment
    • 39% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Onclusive Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    7
    Helpful
    7
    Coverage Quality
    6
    Detailed Information
    6
    Ease of Use
    6
    Cons
    Limited Coverage
    5
    Navigation Difficulty
    4
    Clip Issues
    3
    Data Inaccuracy
    3
    Inaccuracy
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Onclusive features and usability ratings that predict user satisfaction
    8.0
    Newsroom
    Average: 8.4
    8.5
    Impact Measurement
    Average: 8.4
    8.0
    Media Database
    Average: 8.5
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Onclusive
    Company Website
    Year Founded
    2002
    HQ Location
    London, GB
    Twitter
    @Onclusive
    3,617 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    999 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Onclusive is a comprehensive PR and communications solution designed to assist organizations in navigating the complexities of brand management and reputation building. By leveraging advanced data sci

Users
  • Communications Manager
Industries
  • Public Relations and Communications
  • Information Technology and Services
Market Segment
  • 39% Mid-Market
  • 33% Small-Business
Onclusive Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
7
Helpful
7
Coverage Quality
6
Detailed Information
6
Ease of Use
6
Cons
Limited Coverage
5
Navigation Difficulty
4
Clip Issues
3
Data Inaccuracy
3
Inaccuracy
3
Onclusive features and usability ratings that predict user satisfaction
8.0
Newsroom
Average: 8.4
8.5
Impact Measurement
Average: 8.4
8.0
Media Database
Average: 8.5
9.1
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Onclusive
Company Website
Year Founded
2002
HQ Location
London, GB
Twitter
@Onclusive
3,617 Twitter followers
LinkedIn® Page
www.linkedin.com
999 employees on LinkedIn®
Entry Level Price:$199.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Faceb

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Internet
    Market Segment
    • 61% Small-Business
    • 36% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • BuzzSumo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Content Creation
    3
    Content Management
    3
    Engagement
    2
    Features
    2
    Analytics
    1
    Cons
    Cost Issue
    1
    Expensive
    1
    Limited Mobile Support
    1
    Not User-Friendly
    1
    Pricing Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • BuzzSumo features and usability ratings that predict user satisfaction
    9.2
    Newsroom
    Average: 8.4
    8.9
    Impact Measurement
    Average: 8.4
    9.0
    Media Database
    Average: 8.5
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Cision
    Year Founded
    1867
    HQ Location
    Chicago, IL
    Twitter
    @Cision
    48,993 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,884 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Faceb

Users
No information available
Industries
  • Marketing and Advertising
  • Internet
Market Segment
  • 61% Small-Business
  • 36% Mid-Market
BuzzSumo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Content Creation
3
Content Management
3
Engagement
2
Features
2
Analytics
1
Cons
Cost Issue
1
Expensive
1
Limited Mobile Support
1
Not User-Friendly
1
Pricing Issues
1
BuzzSumo features and usability ratings that predict user satisfaction
9.2
Newsroom
Average: 8.4
8.9
Impact Measurement
Average: 8.4
9.0
Media Database
Average: 8.5
9.1
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Cision
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
48,993 Twitter followers
LinkedIn® Page
www.linkedin.com
3,884 employees on LinkedIn®
(66)4.6 out of 5
8th Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MediaHQ will transform your media relations. In one place you can build media lists, distribute press releases, pitch your story and read press release reports. It makes sharing your news instant and

    Users
    No information available
    Industries
    • Public Relations and Communications
    • Non-Profit Organization Management
    Market Segment
    • 56% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • MediaHQ Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    16
    Database Quality
    12
    Contact Information
    9
    Distribution Efficiency
    9
    Efficiency
    9
    Cons
    Limited Functionality
    7
    Expensive
    3
    List Management
    3
    Media Monitoring
    3
    Platform Performance
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MediaHQ features and usability ratings that predict user satisfaction
    9.3
    Newsroom
    Average: 8.4
    7.9
    Impact Measurement
    Average: 8.4
    9.0
    Media Database
    Average: 8.5
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    MediaHQ
    Year Founded
    2006
    HQ Location
    Dublin , IE
    Twitter
    @mediahqnews
    10,295 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    14 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MediaHQ will transform your media relations. In one place you can build media lists, distribute press releases, pitch your story and read press release reports. It makes sharing your news instant and

Users
No information available
Industries
  • Public Relations and Communications
  • Non-Profit Organization Management
Market Segment
  • 56% Small-Business
  • 33% Mid-Market
MediaHQ Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
16
Database Quality
12
Contact Information
9
Distribution Efficiency
9
Efficiency
9
Cons
Limited Functionality
7
Expensive
3
List Management
3
Media Monitoring
3
Platform Performance
3
MediaHQ features and usability ratings that predict user satisfaction
9.3
Newsroom
Average: 8.4
7.9
Impact Measurement
Average: 8.4
9.0
Media Database
Average: 8.5
9.5
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
MediaHQ
Year Founded
2006
HQ Location
Dublin , IE
Twitter
@mediahqnews
10,295 Twitter followers
LinkedIn® Page
www.linkedin.com
14 employees on LinkedIn®
(220)4.3 out of 5
2nd Easiest To Use in Media and Influencer Targeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The fastest, most reliable all-in-one PR and earned media platform featuring global media monitoring, a media contact database and robust analytics. Search results are easily analyzed, turned into act

    Users
    • Account Executive
    • Assistant Account Executive
    Industries
    • Public Relations and Communications
    • Marketing and Advertising
    Market Segment
    • 49% Small-Business
    • 28% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Critical Mention Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    2
    Client Satisfaction
    1
    Client Service
    1
    Contact Information
    1
    Coverage
    1
    Cons
    Limited Search Functionality
    1
    Navigation Difficulty
    1
    Search Functionality
    1
    Search Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Critical Mention features and usability ratings that predict user satisfaction
    10.0
    Newsroom
    Average: 8.4
    9.4
    Impact Measurement
    Average: 8.4
    8.5
    Media Database
    Average: 8.5
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2002
    HQ Location
    New York, NY
    Twitter
    @criticalmention
    3,912 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    115 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The fastest, most reliable all-in-one PR and earned media platform featuring global media monitoring, a media contact database and robust analytics. Search results are easily analyzed, turned into act

Users
  • Account Executive
  • Assistant Account Executive
Industries
  • Public Relations and Communications
  • Marketing and Advertising
Market Segment
  • 49% Small-Business
  • 28% Mid-Market
Critical Mention Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
2
Client Satisfaction
1
Client Service
1
Contact Information
1
Coverage
1
Cons
Limited Search Functionality
1
Navigation Difficulty
1
Search Functionality
1
Search Issues
1
Critical Mention features and usability ratings that predict user satisfaction
10.0
Newsroom
Average: 8.4
9.4
Impact Measurement
Average: 8.4
8.5
Media Database
Average: 8.5
8.9
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Year Founded
2002
HQ Location
New York, NY
Twitter
@criticalmention
3,912 Twitter followers
LinkedIn® Page
www.linkedin.com
115 employees on LinkedIn®
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Meet Influencers, Micro-Influencers and Creators here! For posts and reels on Instagram, TikTok and YouTube. • Well introduce you to new partners who will create user-generated content (UGC) for yo

    Users
    • Content Creator
    • Influencer
    Industries
    • Apparel & Fashion
    • Marketing and Advertising
    Market Segment
    • 86% Small-Business
    • 12% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Afluencer Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    72
    Influencer Management
    41
    Options Variety
    36
    Customer Support
    31
    Partnerships
    31
    Cons
    Creator Issues
    12
    Limited Offers
    9
    Limited Brands
    8
    Credit Limitations
    7
    Brand Challenges
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Afluencer features and usability ratings that predict user satisfaction
    7.5
    Newsroom
    Average: 8.4
    8.8
    Impact Measurement
    Average: 8.4
    8.7
    Media Database
    Average: 8.5
    8.7
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Afluencer
    Year Founded
    2019
    HQ Location
    Sacramento, US
    Twitter
    @afluencerapp
    9,647 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Meet Influencers, Micro-Influencers and Creators here! For posts and reels on Instagram, TikTok and YouTube. • Well introduce you to new partners who will create user-generated content (UGC) for yo

Users
  • Content Creator
  • Influencer
Industries
  • Apparel & Fashion
  • Marketing and Advertising
Market Segment
  • 86% Small-Business
  • 12% Mid-Market
Afluencer Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
72
Influencer Management
41
Options Variety
36
Customer Support
31
Partnerships
31
Cons
Creator Issues
12
Limited Offers
9
Limited Brands
8
Credit Limitations
7
Brand Challenges
6
Afluencer features and usability ratings that predict user satisfaction
7.5
Newsroom
Average: 8.4
8.8
Impact Measurement
Average: 8.4
8.7
Media Database
Average: 8.5
8.7
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Afluencer
Year Founded
2019
HQ Location
Sacramento, US
Twitter
@afluencerapp
9,647 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Respona is the all-in-one link-building outreach software that helps businesses increase their organic traffic from Google. Respona’s mission is to allow brands to connect with relevant publications

    Users
    • CEO
    • Founder
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 58% Small-Business
    • 34% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Respona features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
    9.5
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Respona
    Year Founded
    2018
    HQ Location
    Rockville, Maryland
    Twitter
    @ResponaApp
    200 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    18 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Respona is the all-in-one link-building outreach software that helps businesses increase their organic traffic from Google. Respona’s mission is to allow brands to connect with relevant publications

Users
  • CEO
  • Founder
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 58% Small-Business
  • 34% Mid-Market
Respona features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
0.0
No information available
9.5
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Respona
Year Founded
2018
HQ Location
Rockville, Maryland
Twitter
@ResponaApp
200 Twitter followers
LinkedIn® Page
www.linkedin.com
18 employees on LinkedIn®