Best PR CRM Software
PR CRM software enables businesses to store contact information and manage relationships with stakeholders and media influencers such as journalists and bloggers. This type of CRM software is tailored to meet the specific business needs of PR agencies and departments. PR CRM software provides PR teams with tools for communicating with members of the media, tracking a company’s relationship history with individual media influencers, and measuring contact engagement with the organization’s PR campaigns.
PR CRM software is often implemented alongside other public relations solutions, including press release distribution software and PR analytics software. There is overlap with PR CRM tools and media and influencer targeting software. However, the former helps PR teams track, manage, and assess existing relationships with the media, while the latter is primarily focused on the lead discovery and outreach process.
To qualify for inclusion in the PR CRM category, a product must:
Featured PR CRM Software At A Glance
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- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and socia
- Account Executive
- Account Coordinator
- Public Relations and Communications
- Marketing and Advertising
- 43% Small-Business
- 35% Mid-Market
48,995 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Muck Rack is the leading provider of award-winning PR software and media intelligence services powered by intuitive technology and the most accurate, comprehensive data provided by journalists themsel
- Senior Account Executive
- Account Coordinator
- Public Relations and Communications
- Entertainment
- 57% Small-Business
- 29% Mid-Market
58,804 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AI-Powered PR Platform to Optimize Your Communications Workflows Agility PR Solutions helps PR and communications professionals connect with journalists, monitor earned media coverage, and prove P
- Director
- Managing Director
- Public Relations and Communications
- Marketing and Advertising
- 59% Small-Business
- 24% Mid-Market
4,643 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Prowly is an all-in-one public relations management platform that helps growth-oriented professionals earn media coverage through creative storytelling, personalization and innovative technology. User
- Public Relations and Communications
- Information Technology and Services
- 74% Small-Business
- 20% Mid-Market
3,069 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Intuitive PR software designed for busy teams to create, publish and distribute beautiful PR content. Get more done with our AI-powered approach to PR campaigns and thrive in today's fast-changing med
- Public Relations and Communications
- 48% Small-Business
- 40% Mid-Market
5,561 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Propel PRM is reimagining earned media with its Public Relations Management technology. The PRM platform enables marketing and communication professionals to discover the right media to pitch their st
- Public Relations and Communications
- 79% Small-Business
- 18% Mid-Market
815 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Onclusive is a comprehensive PR and communications solution designed to assist organizations in navigating the complexities of brand management and reputation building. By leveraging advanced data sci
- Communications Manager
- Public Relations and Communications
- Information Technology and Services
- 39% Mid-Market
- 33% Small-Business
3,618 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Grow your media reach without cold pitching. With Prezly you can publish press releases online, and send them directly to journalists. Trusted by 500+ PR teams including IKEA, Sony, and Emirates.
- Public Relations and Communications
- Marketing and Advertising
- 55% Small-Business
- 29% Mid-Market
2,891 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Founded in 2003, Mynewsdesk offers a modern digital PR solution for businesses to engage with journalists, influencers, customers and other important stakeholders. The all-in-one PR platform makes it
- Information Technology and Services
- Museums and Institutions
- 61% Small-Business
- 30% Mid-Market
4,034 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
A publishing, distribution and (media) relations platform built for always-on communications teams. Presspage accelerates your communications program with digital newsroom software that streamlines t
- Higher Education
- Hospital & Health Care
- 52% Enterprise
- 30% Mid-Market
559 Twitter followers
- Overview
- User Satisfaction
- Seller Details
What is Wizikey? Wizikey is a media monitoring and PR software. It helps companies with media monitoring across different media along with trends, and insights on competitive intelligence and press r
- 64% Mid-Market
- 29% Small-Business
765 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Wiztrust is a leading company in public relations and communication technology, recognized for delivering innovative solutions to ensure transparency, performance, authenticity, and security in corpor
- Electrical/Electronic Manufacturing
- Banking
- 63% Enterprise
- 27% Mid-Market
1,581 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Medianet offers a powerful, all-in-one media intelligence platform that makes it easy for public relations, corporate communications and business professionals to send press releases, reach the right
- 82% Small-Business
- 9% Enterprise
- Overview
- User Satisfaction
- Seller Details
PR Max provides an integrated PR software to find relevant contacts, create lists, pitch and distribute the story.
- 60% Small-Business
- 40% Mid-Market
1,040 Twitter followers
- Overview
- User Satisfaction
- Seller Details
The Vuelio media management software is a collaboration tool that helps you organise, share, track and report all of your PR activities and media relations. Make sure your team is always in sync by qu
- 75% Small-Business
- 25% Mid-Market
7,148 Twitter followers
