This category contains products which relate to public relations, but do not fit into a software category offered on G2 Crowd. There are a variety of public relations tools that support large-scale PR and media strategies, like PR distribution software or content management platforms to aid in your content workflows. However, there are tools that are sometimes overlooked that can assist reporters and media outlets. Whether it's answering a question for a reporter who needs an answer from a credible source, building media report portfolios or PR monitoring, the applications fill a gap in the public relations toolkit.
Public relations tools are important to any PR strategy. Just keep in mind a solid strategy begins with the fundamentals, (a) how to understand who your buyer persona is, and (b) write a press release that will engage with them.
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We help busy PR professionals build great reports. Fast. You worked hard to earn that coverage. So when you succeed you want to show off and get some recognition. Problem is you're busy and pulling PR reports together is mind numbingly boring. Shouldn't you be planning your next genius campaign? Not up all night cutting and pasting! Cutting out screenshots, manually searching for the latest website visits. We make it super-easy for you to add your coverage and get it ready to show-off! In minutes. Not days.
Muck Rack is a tool that enables user to tell story to the media by pitching journalists on story ideas, getting alerts when journalists mention your brand or keyword, and measuring the impact of PR efforts, journalists manage their online identity and track how their articles are shared.
Digital communications & PR made easy. Simplify your workflow, expand your influence and get results with one complete communications solution. Monitor your industry and your brand. With an integrated media monitoring tool, you can keep track of your industry and find out what people are saying about your brand around the world. Get comprehensive, actionable reports directly to your inbox, tweak your monitoring profiles with the help of our in-house experts, and stay updated at all times. Publish and distribute stories effectively. Save valuable time by creating, publishing, and distributing your stories in one place. Choose which topics, distribution lists and social media your story should be sent to. Then use your online newsroom as the digital window to your brand, allowing journalists and influencers to find your stories. Identify and engage with your key contacts. Integrate your list of key contacts and influencers with a robust publishing and distribution platform, while getting useful insights on how engaged each member of your contact lists are. Take action based on analysis you make as well as manage detailed profiles in order to know exactly who your contacts are. Measure results and ROI continuously. Get the right data and analytics to understand exactly how successful your stories, newsroom, and network relationships are. Take effective actions based on valuable KPIs, such as views over time, click-through rates, or social media spread. Get this data for your entire newsroom or for individual stories.
PressPage is an all-in-one PR management platform used by hundreds of leading brands around the world. Design your newsrooms, distribute content, manage your media database, and track performance - all in one place. Newsroom PressPage offers a turnkey PR platform for online media centres, social newsrooms, brand journalism sites, virtual press centres, and online media hubs; enabling easy deployment of social and search-engine-optimized releases, images, videos, infographics, and more. PressPage Mail PressPage Mail allows you to send the stories that you have created in your newsroom as an email to your media lists in an easy publication workflow. Media Database An integrated global media and influencer database that is continuously updated. The database contains over 820.000 global media and influencers, categorized by industry, language, country, media type and more.
Crowd PR is a boutique media relations agency based in San Francisco. They are unique in that they only work with projects on Kickstarter or Indiegogo. The crowdfunding space is red hot right now with new service providers being added each each day. They are on track to become a powerhouse, having already completed several campaigns that have raised over $2M since their launch in 2017.
Actusnews Wire is a press release service provider with a range of digital value-added services. Actusnews Wire has a strong position in press release distribution and regulatory disclosure with a professional accreditation by the French stock exchange regulatory authority (AMF) and the Luxembourg stock exchange regulatory authority (CSSF). Actusnews Wire provides real time distribution of companies' news to Bloomberg, Reuters, Dow Jones, news media, and corporate and financial websites in France/Europe. Actusnews Wire's news delivery service is available 24/7.
ClipCoverage helps PR Pros & in-house PR departments save tremendous amount of time by automating media coverage reports (press clippings) creation. You just need to paste in all the coverage URLs into it, and it then grabs all the screenshots and PR metrics to create a beautiful coverage reports ready to be shared with your clients or managers. ## Key features: - Take full screenshots of media coverage automatically. - Block intrusive ads from screenshots. - Grabs key PR metrics, like Facebook & Twitter shares, inbound links, page & domain authority, monthly visits, etc. - Creates PR metrics summary slide to showcase total impact. - Creates featured coverage slide to showcase the best coverage earned. - Sort coverage slides based on various PR metrics like social shares, inbound links, etc. - Export all PR metrics. - Tightly integrated with Google Slides so you can collaborate with your team, finetune your slides to the best, export the report, share the report to clients, etc.
Screeners gives reviewers what they’re asking for: a singular, secure, hassle-free destination for previewing pre-release content. Screeners frees PR teams up to do what they do best – build buzz and secure killer coverage. Spend your time building relationships with reviewers instead of finding lost passwords,importing users or resolving playback issues.