# Best Review Management Software - Page 7 *By [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)* Review management software allows businesses to collect, host, track, monitor, and respond to product and service reviews on their websites, helping e-commerce businesses engage with consumers, understand customer behavior, and improve offerings based on authentic feedback. ### Core Capabilities of Review Management Software To qualify for inclusion in the [Review Management software](https://learn.g2.com/best-review-management-software) category, a product must: - Collect and capture feedback on e-commerce websites through reviews - Be applicable for both product and service reviews - Moderate, manage, and analyze reviews - Deploy as a widget, pop-up, email follow-up, or short-answer Q&A on the website - Optimize for desktop, mobile, or tablet use ### Common Use Cases for Review Management Software E-commerce teams and marketers use review management software to build social proof and drive purchase confidence. Common use cases include: - Collecting post-purchase reviews via automated email follow-ups or on-site prompts - Moderating and responding to customer reviews to demonstrate responsiveness and build trust - Analyzing review data to identify product or service improvement opportunities ### How Review Management Software Differs from Other Tools Unlike online reputation management software, which provides broader capabilities for monitoring brand mentions and managing reputation across the web, review management software focuses specifically on collecting and managing reviews on e-commerce websites. It integrates with e-commerce platforms and works alongside [email marketing software](https://www.g2.com/categories/email-marketing) and social networks to drive review volume and engagement. ### Insights from G2 on Review Management Software Based on category trends on G2, ease of review collection and flexible display options stand out as standout capabilities. Increases in review volume and improved conversion rates stand out as primary outcomes of adoption. ## Top Review Management Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [Okendo](https://www.g2.com/products/okendo/reviews) | 4.7/5.0 (397 reviews) | Shopify review collection with Klaviyo automation | "[6+ Years Using Okendo and Still Very Happy With It](https://www.g2.com/survey_responses/okendo-review-13037459)" | | 2 | [Klaviyo](https://www.g2.com/products/klaviyo/reviews) | 4.6/5.0 (1,309 reviews) | Post-purchase review collection inside email flows | "[Easy-to-Use Platform for Email Marketing Automation](https://www.g2.com/survey_responses/klaviyo-review-12959044)" | | 3 | [Reputation](https://www.g2.com/products/reputation/reviews) | 4.5/5.0 (2,404 reviews) | Multi-location review aggregation with centralized response workflows | "[Visually pleasing & streamlined process. No complaints](https://www.g2.com/survey_responses/reputation-review-9899978)" | | 4 | [Feefo](https://www.g2.com/products/feefo/reviews) | 4.6/5.0 (139 reviews) | Verified-only review collection with verified purchase enforcement | "[Trusted, user-friendly review platform that supports business growth](https://www.g2.com/survey_responses/feefo-review-13051572)" | | 5 | [Housecall Pro](https://www.g2.com/products/housecall-pro/reviews) | 4.3/5.0 (198 reviews) | Post-job review collection with automated invoicing | "[Efficient, Feature-Rich, and Easy to Use](https://www.g2.com/survey_responses/housecall-pro-review-12045862)" | | 6 | [Yotpo](https://www.g2.com/products/yotpo/reviews) | 4.3/5.0 (255 reviews) | Shopify review automation with loyalty integration | "[Effortless Setup and Customer Engagement with Yotpo](https://www.g2.com/survey_responses/yotpo-review-12262971)" | | 7 | [Experience.com](https://www.g2.com/products/experience-com/reviews) | 4.8/5.0 (384 reviews) | Automated review collection with social syndication | "[Effortless Survey Responses with Helpful AI Follow-Ups](https://www.g2.com/survey_responses/experience-com-review-12910139)" | | 8 | [Reviews.io](https://www.g2.com/products/reviews-io/reviews) | 4.8/5.0 (643 reviews) | Google-integrated review collection with Shopify automation | "[Quality service with good customer support](https://www.g2.com/survey_responses/reviews-io-review-10934512)" | | 9 | [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews) | 4.9/5.0 (60 reviews) | — | "[ReputationStacker Makes Reviews & Customer Feedback Easy to Manage Across the Enterprise](https://www.g2.com/survey_responses/reputationstacker-review-13057688)" | | 10 | [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) | 4.2/5.0 (793 reviews) | Review syndication across retail partner networks | "[Game-Changer for Review Management with Stellar Support](https://www.g2.com/survey_responses/bazaarvoice-review-12626563)" | ## How Many Review Management Software Products Does G2 Track? **Total Products under this Category:** 265 ### Category Stats (Jul 2026) - **Average Rating**: 4.6/5 (↑0.02 vs Jun 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: ReputationStacker (+0.51%) - Among all products in this category, ReputationStacker recorded the largest rating increase compared to last month *Last updated: July 06, 2026* ## How Does G2 Rank Review Management Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 11,400+ Authentic Reviews - 265+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Which Review Management Software Is Best for Your Use Case? - **Leader:** [Okendo](https://www.g2.com/products/okendo/reviews) - **Highest Performer:** [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews) - **Easiest to Use:** [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews) - **Top Trending:** [Trustpilot](https://www.g2.com/products/trustpilot/reviews) - **Best Free Software:** [Reviews.io](https://www.g2.com/products/reviews-io/reviews) --- **Sponsored** ### GMBapi.com GMBapi.com is the last all-in-one local SEO software solution you will use. Stop Overpaying for Local SEO. Get 90% of Enterprise Power at 15% of the Cost. GMBapi.com is the high-performance, cost-effective alternative to "black box" enterprise tools you are currently using. Built specifically for multi-location brands, retail chains, and agencies, we provide the automation you need to dominate local search without the "per-credit" fees or restrictive long-term contracts. Why 50+ Location Brands are Switching to GMBapi: Unlimited Geo Grids (Local Rank Tracking): We are the only platform offering free, unlimited local rank tracking heatmaps. See exactly how you rank block-by-block against 20+ competitors—no credits or top-up fees required. The "Operational" Advantage: Unlike competitors who "take over" your listings, GMBapi acts as a powerful layer on top of your Google Business Profile. Your local managers can still use the native Google app, while your central team uses our dashboard for bulk automation. AI-Powered Reputation Guard: Go beyond simple templates. Our AI generates on-brand, localized review responses and includes a unique Deleted Review Tracker so you never lose valuable customer sentiment data. Bulk Management at Scale: Sync business hours, services, photos, and localized posts across 10 or 10,000 locations instantly. We sync your data to Google, Apple Business Connect, Bing, Foursquare, and more. Built for the Future of AI Search (LLM Visibility) Traditional SEO isn't enough in 2026. GMBapi includes specialized Local LLM Tracking to monitor how your brand appears in AI-driven results like ChatGPT, Perplexity, and Gemini. The Agency-First Engine For agencies, GMBapi provides a complete solution with automated, location-specific reporting that proves ROI to your clients along with integration into your reporting structure. That comes with stellar support from ex Google experts and the operational efficiency that comes with using GBP as your source of truth. Transparency as a Feature With a near-perfect score for "Ease of Setup" and four consecutive G2 awards for "Best Estimated ROI," we deliver a comprehensive solution that fits your budget. Dominate your local markets at scale. Experience the platform free for 14 days—no commitment required. Single or only a few locations? Still worth a try. Single location business owners love to use our citation module, our free geo grids, monitor their competitor, and get recommendations to optimize their local visibility, content and reputation. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=96&secure%5Bchosen_at%5D=2026-07-06T21%3A07%3A34Z&secure%5Bdisplayable_resource_id%5D=96&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=96&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1211717&secure%5Bresource_id%5D=96&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Freview-management-software%2Ff%2Fintegration-apis&secure%5Btoken%5D=6cb920ba798c6e079a04ad433afc83036cb343b7bc3efd9ed0f81926b8789dae&secure%5Burl%5D=https%3A%2F%2Fgmbapi.com%2Frequest-demo%2F%3Futm_source%3DB2B_Platform%26utm_medium%3DG2%26utm_content%3DAds_CTA_Button&secure%5Burl_type%5D=free_trial) --- ## Review Management Software Features & Capabilities ### What are the Best Review Management Software with Sampling? Manage product samples used for promotional purposes. **Top-rated Review Management Software for Sampling:** - [Feefo](https://www.g2.com/products/feefo/reviews) - [Yotpo](https://www.g2.com/products/yotpo/reviews) - [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews) [Explore Review Management Software with Sampling](https://www.g2.com/categories/review-management-software/f/sampling) ### What are the Best Review Management Software with Syndication? Manage syndication to distribute reviews across multiple channels. **Top-rated Review Management Software for Syndication:** - [Feefo](https://www.g2.com/products/feefo/reviews) - [Yotpo](https://www.g2.com/products/yotpo/reviews) - [Experience.com](https://www.g2.com/products/experience-com/reviews) [Explore Review Management Software with Syndication](https://www.g2.com/categories/review-management-software/f/syndication) ### What are the Best Review Management Software with Integration & APIs? Provide APIs or direct integration with e-commerce software and website builders. **Top-rated Review Management Software for Integration & APIs:** - [Feefo](https://www.g2.com/products/feefo/reviews) - [Housecall Pro](https://www.g2.com/products/housecall-pro/reviews) - [Yotpo](https://www.g2.com/products/yotpo/reviews) [Explore Review Management Software with Integration & APIs](https://www.g2.com/categories/review-management-software/f/integration-apis) ### What are the Best Review Management Software with Community Q&A? Consumers can ask questions about products and request feedback from peers. **Top-rated Review Management Software for Community Q&A:** - [Feefo](https://www.g2.com/products/feefo/reviews) - [Housecall Pro](https://www.g2.com/products/housecall-pro/reviews) - [Yotpo](https://www.g2.com/products/yotpo/reviews) [Explore Review Management Software with Community Q&A](https://www.g2.com/categories/review-management-software/f/community-q-a) ### What are the Best Review Management Software with Customer Service? Allow consumers to provide feedback while interacting with customer service representatives. **Top-rated Review Management Software for Customer Service:** - [Feefo](https://www.g2.com/products/feefo/reviews) - [Yotpo](https://www.g2.com/products/yotpo/reviews) - [Experience.com](https://www.g2.com/products/experience-com/reviews) [Explore Review Management Software with Customer Service](https://www.g2.com/categories/review-management-software/f/customer-service) ## What Are the Top-Rated Review Management Software Products in 2026? ### 1. [InsideWarehouse](https://www.g2.com/products/insidewarehouse/reviews) InsideWarehouse brings e-commerce into content. From now visitors can discover—and buy relevant products without ever leaving your content site. **Who Is the Company Behind InsideWarehouse?** - **Seller:** [Inside Warehouse](https://www.g2.com/sellers/inside-warehouse) - **Year Founded:** 2013 - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 2. [iTrust Reviews](https://www.g2.com/products/itrust-reviews/reviews) iTrust Digital Marketing offers you a unique set of on-line tools to help better understand your business performance, communicate with and get feedback from genuine consumers in a data secure environment, while growing revenues and sales. **Who Is the Company Behind iTrust Reviews?** - **Seller:** [iTrust-Reviews](https://www.g2.com/sellers/itrust-reviews) - **Year Founded:** 2014 - **HQ Location:** London, GB - **LinkedIn® Page:** https://www.linkedin.com/company/itrust-reviews/ (2 employees on LinkedIn®) ### 3. [Kaisah](https://www.g2.com/products/kaisah/reviews) Kaisah is a Google review conversion platform built for restaurants, salons, dental clinics, and other local businesses. Customers scan a QR code at the table, the salon chair, or the front desk, answer 3 to 5 quick tap-friendly questions about their visit, and an AI generates a personalised review draft. They tap once to post it to Google. The problem most local businesses face is not service quality. It is follow-through. Happy customers say they will leave a review and forget within the hour. By the time they reach the parking lot, the moment is gone. Kaisah closes that gap by removing every point of friction at the moment of value: a QR scan, three taps, a draft already written. The customer never sees a blank text box. **Who Is the Company Behind Kaisah?** - **Seller:** [Kaisah](https://www.g2.com/sellers/kaisah) - **HQ Location:** Madison, US - **LinkedIn® Page:** https://www.linkedin.com/company/kaisah-dot-com/ (1 employees on LinkedIn®) ### 4. [Kiikup](https://www.g2.com/products/kiikup/reviews) Kiikup is a review management and online reputation platform for agencies, consultants, and multi-location businesses that need to manage customer reviews more efficiently across locations, clients, and channels. The platform helps teams centralize reviews in one dashboard, request more customer feedback through email, SMS, and WhatsApp campaigns, respond faster, detect critical issues earlier, and track performance with clear reporting. Kiikup also helps businesses turn positive reviews into reusable social proof through review widgets and related content assets. Kiikup is designed to simplify day-to-day reputation operations, reduce manual work, and give businesses better visibility and control over how their brand is perceived online. **Who Is the Company Behind Kiikup?** - **Seller:** [Kiikup](https://www.g2.com/sellers/kiikup) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 5. [KiyOh](https://www.g2.com/products/kiyoh/reviews) KiyOh collects customer ratings and reviews and publishes them on behalf of their clients. **Who Is the Company Behind KiyOh?** - **Seller:** [Kiyoh](https://www.g2.com/sellers/kiyoh) - **Year Founded:** 2009 - **HQ Location:** Tilburg, NL - **LinkedIn® Page:** https://www.linkedin.com/company/kiyoh.nl/ (3 employees on LinkedIn®) ### 6. [klant.review](https://www.g2.com/products/klant-review/reviews) Description: klant.review is a Dutch review management platform built for local SMBs. It collects customer reviews via QR codes, WhatsApp, website widgets, and email invitations. AI generates personalized response drafts in the business owner's tone of voice, ready to approve and publish with one click. What makes klant.review unique is its private feedback loop: when a customer leaves a rating of 1-3 stars, the business can respond privately via direct message before the review goes public. This gives businesses a chance to resolve issues and turn unhappy customers into returning ones. The platform syncs automatically with Google Business Profile, bringing all Google Reviews into a single dashboard. Multi-location businesses can manage reviews for all branches from one account. Built in the Netherlands. €29/month per location, cancel anytime. 14-day free trial, no credit card required. **Who Is the Company Behind klant.review?** - **Seller:** [LOIQ](https://www.g2.com/sellers/loiq) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 7. [Kudowall](https://www.g2.com/products/kudowall-2025-07-10/reviews) Kudowall is a powerful, one-time-payment testimonial collection platform that helps you turn happy customers into your most persuasive marketers. Collect, manage, and showcase video and text testimonials with ease—no subscriptions, no code, just trust-building proof that converts. **Who Is the Company Behind Kudowall?** - **Seller:** [Kudowall](https://www.g2.com/sellers/kudowall) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 8. [KwickMetrics](https://www.g2.com/products/kwickmetrics/reviews) KwickMetrics is an all-in-one business intelligence and automation platform built exclusively for Amazon and Walmart sellers and agencies. It transforms marketplace complexity into clarity — giving sellers and account managers a single, intuitive dashboard to manage listings, ads, inventory, profits, and performance across both Amazon and Walmart. Unlike most tools that focus on Amazon alone, KwickMetrics is one of the few platforms that natively supports both Amazon and Walmart marketplaces, making it the go-to solution for multi-channel sellers and agencies managing multiple accounts. ► Profit & Loss Tracking Get true profitability visibility at the SKU, product, and custom category level. Every cost is factored in — Amazon fees, ad spend, COGS, discounts, and reimbursements — so sellers always know their actual margins, not just their revenue. ► AI-Powered Listing Optimization Use AI-driven keyword insights and competitor data to optimize product listings for organic ranking and conversions. The listing analyzer and tracker ensure listings stay healthy and competitive. ► Ad Campaign Automation Launch, manage, and optimize Amazon PPC campaigns with smart rules, dayparting, and budget controls. Keyword-level dayparting (not just campaign-level) gives 100% precision over when and how ads run — saving budget and improving ROAS. ► Inventory Management Proactive restock alerts help sellers avoid overstocking and stockouts. Smart inventory planning keeps stock levels optimal, reducing lost sales and storage fees. ► Feedback & Review Automation Automate review and feedback requests to build seller reputation and drive more verified customer reviews — a key growth lever on both marketplaces. ► Agency & Multi-Account Management Agencies managing multiple Amazon and Walmart seller accounts can do so from a single scalable dashboard — with role-based access, consolidated reporting, and per-account insights. ► Dashboards & Reports Real-time syncing dashboards and customizable reports deliver actionable insights for faster, data-driven decisions. KwickMetrics is built on the AWS Well-Architected Framework, ensuring enterprise- grade security, performance, and reliability. It offers transparent, all-inclusive pricing with no hidden add-ons — unlike competitors that charge separately for each feature. Trusted by Amazon and Walmart sellers globally, KwickMetrics delivers what matters most: clarity, control, and maximized profits — all from one platform. **Average Rating:** 4.5/5.0 **Total Reviews:** 2 **Who Is the Company Behind KwickMetrics?** - **Seller:** [KwickMetrics](https://www.g2.com/sellers/kwickmetrics) - **Year Founded:** 2020 - **HQ Location:** Karur, IN - **LinkedIn® Page:** https://www.linkedin.com/company/kwickmetrics/ (10 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are KwickMetrics's Pros and Cons? **Pros:** - Business Growth (1 reviews) - Data Analysis (1 reviews) ### What Do G2 Reviewers Say About KwickMetrics? *AI-generated summary from verified user reviews* **Pros:** - Users value the **in-depth analysis** tool of KwickMetrics, which significantly contributes to their business growth. - Users find that the **in-depth analysis** tool of KwickMetrics significantly contributes to business growth and insights. #### What Are Recent G2 Reviews of KwickMetrics? **"[Very Detailed Tool](https://www.g2.com/survey_responses/kwickmetrics-review-11178956)"** **Rating:** 4.0/5.0 stars *— Karthick S.* [Read full review](https://www.g2.com/survey_responses/kwickmetrics-review-11178956) --- **"[Valuable tool for Amazon sellers](https://www.g2.com/survey_responses/kwickmetrics-review-9773744)"** **Rating:** 5.0/5.0 stars *— Verified User in Wholesale* [Read full review](https://www.g2.com/survey_responses/kwickmetrics-review-9773744) --- ### 9. [LikeToMe](https://www.g2.com/products/liketome/reviews) LikeToMe is the all-in-one platform designed to help local and multi-location businesses elevate their online reputation and outrank competitors on Google. In today's market, customer reviews are the most powerful form of marketing. LikeToMe streamlines and automates the entire review management process, turning customer feedback into your most valuable growth asset. Our platform is built for businesses in sectors like healthcare, retail, and services that need to manage reviews, ratings, and customer feedback effectively across all their locations. What problems does LikeToMe solve? - Low Review Volume: Our automated review and feedback generator makes it effortless to collect a steady stream of authentic 5-star reviews on Google, significantly boosting your online presence and local SEO rankings. - Fear of Negative Feedback: LikeToMe's smart filtering system directs satisfied customers to leave public reviews, while privately capturing feedback from neutral or unhappy customers. This gives you a crucial opportunity to resolve issues and improve service before a negative review impacts your reputation. - Lack of Actionable Insights: The Customer Trust Monitor provides a centralized dashboard with real-time analytics. Track performance across all locations, monitor key metrics like NPS (Net Promoter Score), and generate actionable reports to make data-driven decisions and identify areas for growth. - Inefficient Content Creation: Our Review Marketing tools automatically turn your best customer testimonials into beautiful, ready-to-share social media content. Stop taking screenshots and start building powerful social proof that builds trust and attracts new customers. Compatible with 99.9% of popular CRM systems and designed for users with no technical expertise, LikeToMe is the ultimate solution for taking control of your online reputation. **Who Is the Company Behind LikeToMe?** - **Seller:** [LikeToMe](https://www.g2.com/sellers/liketome) - **Year Founded:** 2022 - **HQ Location:** Kyiv, UA - **LinkedIn® Page:** https://www.linkedin.com/company/liketome/ (3 employees on LinkedIn®) ### 10. [Magento 2 Product Reviews](https://www.g2.com/products/magento-2-product-reviews/reviews) Magento 2 Product Reviews extension helps your customers leave product feedback to express their satisfaction and evaluation with your products by review and ratings. Install this and build up trust in your business. **Who Is the Company Behind Magento 2 Product Reviews?** - **Seller:** [MageAnts](https://www.g2.com/sellers/mageants) - **Year Founded:** 2016 - **HQ Location:** Ahmedabad, Gujarat - **Twitter:** @MageAnts (196 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/24775806 (17 employees on LinkedIn®) ### 11. [Magento 2 Product Reviews Import Export](https://www.g2.com/products/mageants-magento-2-product-reviews-import-export/reviews) Magento 2 Products Reviews Import Export extension helps store owners export and import product reviews and related information via CSV file. Buy this and create an unlimited number of review data in one click. **Who Is the Company Behind Magento 2 Product Reviews Import Export?** - **Seller:** [MageAnts](https://www.g2.com/sellers/mageants) - **Year Founded:** 2016 - **HQ Location:** Ahmedabad, Gujarat - **Twitter:** @MageAnts (196 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/24775806 (17 employees on LinkedIn®) ### 12. [Marsello](https://www.g2.com/products/marsello/reviews) The omnichannel loyalty and marketing solution for retail and hospitality brands. Marsello is a user-friendly loyalty and marketing tool that helps brands manage every aspect of their customer marketing, from loyalty program management to email and SMS campaigns, marketing automation, Google Review Management, and more. Powered by your eCommerce and point-of-sale (POS) apps, Marsello empowers you to run targeted, omnichannel campaigns driven by your in-store and online loyalty and order data. Our solution is designed to help you grow your customer database, increase repeat purchases, and drive revenue. We're proud to power marketing and loyalty for some of the world's fastest-growing brands, including LEGO Certified Stores, Havaianas, Super Butcher, and over 4,000 more. **Average Rating:** 4.4/5.0 **Total Reviews:** 29 **How Do G2 Users Rate Marsello?** - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) **Who Is the Company Behind Marsello?** - **Seller:** [Marsello](https://www.g2.com/sellers/marsello) - **Year Founded:** 2014 - **HQ Location:** Wellington, Wellington - **Twitter:** @MarselloApp (105 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/marsello-app/ (49 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Hospitality, Food & Beverages - **Company Size:** 74% Small-Business, 26% Mid-Market #### What Are Recent G2 Reviews of Marsello? **"[marsello is a great loyalty system with a lot of marketing features](https://www.g2.com/survey_responses/marsello-review-5406161)"** **Rating:** 4.0/5.0 stars *— Adel A.* [Read full review](https://www.g2.com/survey_responses/marsello-review-5406161) --- **"[Email Marketing Tool : Delivery Rate Higher & Easy to use Tool](https://www.g2.com/survey_responses/marsello-review-5225076)"** **Rating:** 4.5/5.0 stars *— uttam .* [Read full review](https://www.g2.com/survey_responses/marsello-review-5225076) --- #### What Are G2 Users Discussing About Marsello? - [What is Marsello used for?](https://www.g2.com/discussions/what-is-marsello-used-for) ### 13. [msg.passbrains](https://www.g2.com/products/msg-passbrains/reviews) Digital Business Assurance utilizing the msg.passbrains Crowd Digital technologies are main drivers for innovations and cross-sector digital transformation. More and more people use digital channels and devices to communicate with companies, organisations, other users, and services. State-of-the-art digital services which offer users an optimal experience are the key to success. With Digital Business Assurance your target audience is part of the product life cycle right from the start. This way you establish a continuous feedback loop, permanently improve your product’s quality, and validate your digitalization strategy. Increase your commercial success by being closer to your customers and benefit from: - Innovative ideas - Valuable market insights - User tests under real-life conditions **Who Is the Company Behind msg.passbrains?** - **Seller:** [passbrains AG](https://www.g2.com/sellers/passbrains-ag) - **HQ Location:** Zurich, Switzerland - **LinkedIn® Page:** https://www.linkedin.com/showcase/msg-test-and-quality-management/ (1 employees on LinkedIn®) ### 14. [MyReviewNinja](https://www.g2.com/products/myreviewninja/reviews) Online Reputation management Software to grow your Business. Start growing your reviews in minutes - Get alerts of new reviews and customer feedback in one dashboard. Easily respond to customers and work to improve your brand reputation. Reputation management software maintains the consistency of the reviews and ratings on your web page that keeps attracting the customers. And always ensures that rating lies between 4 and 5 so that your service is always prompted up in the best labels. **Who Is the Company Behind MyReviewNinja?** - **Seller:** [MyReviewNinja](https://www.g2.com/sellers/myreviewninja) - **Year Founded:** 2017 - **HQ Location:** Frisco, US - **Twitter:** @myreviewninja - **LinkedIn® Page:** https://www.linkedin.com/company/myreviewninja/ (2 employees on LinkedIn®) ### 15. [Netlizo](https://www.g2.com/products/netlizo/reviews) Netlizo is a business review and reputation management platform that helps companies collect, manage, and showcase genuine customer reviews. Built for transparency and trust, Netlizo allows brands to grow their online credibility, attract new customers, and improve service quality through verified user feedback. With features like review invitations, analytics, and automated responses, Netlizo makes it easy for businesses to convert customer experiences into long-term trust and measurable growth. **Who Is the Company Behind Netlizo?** - **Seller:** [Netlizo Technologies](https://www.g2.com/sellers/netlizo-technologies) - **Year Founded:** 2025 - **HQ Location:** rajkot, IN - **LinkedIn® Page:** https://www.linkedin.com/company/netlizo/ (1 employees on LinkedIn®) ### 16. [NoFakes](https://www.g2.com/products/nofakes/reviews) NoFakes allow business to capture and manage customer reviews based on products or services **Who Is the Company Behind NoFakes?** - **Seller:** [Next Chance Invest](https://www.g2.com/sellers/next-chance-invest) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 17. [Oculus Reviews](https://www.g2.com/products/oculus-reviews/reviews) Oculus Reviews is a trucking industry review platform and driver reputation system where carriers and CDL drivers build verified, portable professional records. Drivers rate trucking companies on pay, home time, safety, and dispatch quality across 2M+ FMCSA-verified carrier profiles. Trucking companies claim their DOT/MC profile, post CDL jobs, and access consent-based driver dossiers through an FCRA-compliant credit system. All reviews are employment-verified, multilingual, and permanent. **Who Is the Company Behind Oculus Reviews?** - **Seller:** [Oculus Freight](https://www.g2.com/sellers/oculus-freight) - **Year Founded:** 2023 - **HQ Location:** Wilmington, US - **LinkedIn® Page:** https://www.linkedin.com/company/oculus-freight/ (5 employees on LinkedIn®) ### 18. [Orep](https://www.g2.com/products/orep/reviews) We make it simple for your clients to leave item evaluations after an acquisition. Quick, automated, and also simply exactly what your company should construct customer count on and also increase sales. **Who Is the Company Behind Orep?** - **Seller:** [Orep](https://www.g2.com/sellers/orep) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 19. [Prestashop Review Booster Addon by Knowband](https://www.g2.com/products/knowband-prestashop-review-booster-addon-by-knowband/reviews) The Prestashop Review Booster Addon by Knowband reminds your customer to write the review for the purchased product. **Who Is the Company Behind Prestashop Review Booster Addon by Knowband?** - **Seller:** [Knowband](https://www.g2.com/sellers/knowband) - **Year Founded:** 2006 - **HQ Location:** Noida, Uttar Pradesh - **Twitter:** @KnowbandPlugin (500 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/13614958/ (3 employees on LinkedIn®) ### 20. [Prompt Review](https://www.g2.com/products/prompt-review/reviews) Prompt Review allows you to collect Google Reviews to boost visibility, build trust, and attract customers - effortlessly. **Who Is the Company Behind Prompt Review?** - **Seller:** [Prompt Review](https://www.g2.com/sellers/prompt-review) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 21. [Prompt Reviews](https://www.g2.com/products/prompt-reviews/reviews) Prompt Reviews makes it easier for small businesses to get reviews by making it easier for their customers to write them. Prompt Reviews unique review capture pages called "Prompt Pages" allow businesses to help their customers write more relevant, keyword powered reviews and post them on any platform. **Who Is the Company Behind Prompt Reviews?** - **Seller:** [Prompt Reviews](https://www.g2.com/sellers/prompt-reviews) - **Year Founded:** 2025 - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/prompt-reviews/ (1 employees on LinkedIn®) ### 22. [ProvenExpert.com](https://www.g2.com/products/provenexpert-com/reviews) With ProvenExpert, a few clicks is all it takes to bundle all your reviews (quantity and overall score) in one place. Get the feedback you need: use our industry-specific survey templates and adapt them to your needs. Survey analytics let you see just how satisfied your customers are. Publish ratings and reviews on your company profile (equipped with a Google star rating, which can be integrated into your website's search results). 100% control! It's never been this easy to attract new business! Boost your business with customer reviews. More than 146,700 freelancers, entrepreneurs and large companies use ProvenExpert.com. ideal customer: Freelancers, Small Business Owner, Medium and Large Companies (Enterprise Solutions), all Branches that want to get more revenue with easy-to-use Online Reputation Management Tool. **Who Is the Company Behind ProvenExpert.com?** - **Seller:** [Expert Systems AG](https://www.g2.com/sellers/expert-systems-ag) - **Year Founded:** 2011 - **HQ Location:** Berlin, DE - **LinkedIn® Page:** https://www.linkedin.com/company/provenexpert (60 employees on LinkedIn®) ### 23. [QR-Reviews](https://www.g2.com/products/qr-reviews/reviews) QR-Reviews is a cloud-based customer feedback and online review management platform designed for small and service-based businesses. The software helps businesses collect private customer feedback through a simple QR code after an in-person visit. Customers can quickly share their experience, and businesses can review feedback internally while giving customers the option to leave a public review on platforms like Google. QR-Reviews is built for salons, barbershops, auto shops, restaurants, and other local service providers that want an easy, affordable, and compliant way to improve customer experience and online reputation. **Who Is the Company Behind QR-Reviews?** - **Seller:** [QR-Reviews](https://www.g2.com/sellers/qr-reviews) - **HQ Location:** Laurel, US - **LinkedIn® Page:** https://www.linkedin.com/company/qr-reviews/ (1 employees on LinkedIn®) ### 24. [rateit.cool](https://www.g2.com/products/rateit-cool/reviews) rateit.cool is a review management software that shows users the product reviews of other customers. It supports customers to make the decision about buying a product or not. **Who Is the Company Behind rateit.cool?** - **Seller:** [Cool Services](https://www.g2.com/sellers/cool-services) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 25. [RateMyBiz](https://www.g2.com/products/ratemybiz/reviews) AI Powered Online Review and Reputation Platform **Who Is the Company Behind RateMyBiz?** - **Seller:** [Expevo Digital](https://www.g2.com/sellers/expevo-digital) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/ratemybiz (1 employees on LinkedIn®) ## What Is Review Management Software? [E-Commerce Software](https://www.g2.com/categories/e-commerce) ## What Software Categories Are Similar to Review Management Software? - [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) - [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms) - [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms) --- ## How Do You Choose the Right Review Management Software? ### What You Should Know About Product Reviews Software ### What is review management software? Review management software is a powerful tool that enables businesses to effectively oversee and engage with customer reviews and feedback across multiple platforms. By consolidating reviews from various sources into a single, centralized dashboard, this software simplifies the process of monitoring and responding to customer interactions. This streamlined approach saves time and enhances businesses' ability to improve their service and reputation based on customer insights. This type of software should not be confused with review platforms, even though they serve similar purposes. Review platforms allow any product or service provider to collect reviews, while a company usually uses review management software to create its own reviews portal. ### Key benefits of review management software - Generate brand awareness to help ensure consumers are aware of the distinctive qualities of a brand. - Encourage authenticity by allowing prospects and customers to learn about brand weaknesses. - Allow consumers to provide feedback since a positive customer experience is essential to attract and retain customers. - Increase sales by understanding the overall brand image ### Why use review management software? Review management software helps companies gather, manage, and analyze reviews from customers and consumers. What matters most, though, is using reviews to better engage with prospects and customers and adapt to market changes and consumer needs. **Engagement—** Companies use review management tools to engage reviewers, address their concerns, and provide assistance when necessary. Engagement makes reviewers feel their opinions matter and can create relationships between consumers and brands. **Improve products and services—** Analyzing large numbers of reviews can generate valuable insights into a product or service's strengths and weaknesses. Companies can use this information to improve their offering, which can improve the customer experience and boost customer loyalty. ### Who uses review management software? Reviewer feedback can benefit multiple company departments, from sales and marketing to product development. **Marketing —** Marketers use review management software to capture and use reviews for promotional purposes. Review data helps marketers identify buyer personas and more accurately target prospects based on their preferences. **Sales—** Salespeople use reviews to help prospects make buying decisions. While case studies and other types of content can still be useful in sales, genuine feedback from many customers is the most beneficial. **Product management —** Product managers analyze customer feedback to define or improve go-to-market strategies to increase sales and customer satisfaction. ### Kinds of review management software Review management software can be categorized in various ways depending on how vendors deliver standard and advanced functionality for review management. **Best-of-breed—** Most review management software focuses exclusively on collecting and managing reviews. Some products provide additional features, such as brand management and technologies like artificial intelligence. Best-of-breed software has the benefit of providing all features as a single solution at a reasonable price. **Suites—** Some vendors provide functionality to manage multiple types of consumer-generated content, such as questions and answers or curated social media content. Other features that may be included are e-commerce personalization, content management, product sampling, or brand protection. Suites are usually delivered as a mix of multiple software products that can be bought and used in multiple configurations. **Point solutions —** A multitude of integrations and tools focus on a subset of the capabilities included in review management tools. These tools complement but cannot replace review management software. ### Review management software features **Collection—** Reviews are usually collected through an online portal embedded in the company's website or online store. Reviewers can provide feedback when looking for or buying a product, but companies also use other methods to collect reviews. Some of the most important include email campaigns, social media, or pop-up ads. To streamline the collection process, most review management software solutions allow users to post multiple reviews simultaneously. **Moderation—** Each review should be verified and validated to ensure it is genuine and applies to the right product. Moderation can be done automatically using algorithms to detect potential issues such as duplicate text. The identity of the reviewers and their eligibility for rewards can also be verified. Also, any changes to existing reviews should go through a validation process. **Management—** Once reviews are validated and publicly available, they cannot be modified by reviewers or the company. However, administrators may need to manage reviews in certain situations. For instance, when a product is discontinued and removed from the website, the associated reviews will also be removed. If some of those reviews are also related to another product that is still active, they should not be deleted. Visual display elements such as photos, ratings, or badges can make reviews more attractive. [**Syndication**](https://www.g2.com/categories/product-reviews/f/syndication) **—** Syndication refers to using reviews to provide consumers with an overview of what others think about a product. Through syndication, companies can consolidate reviews about a product and display the results on their website or online store. Therefore, it is critical to match reviews with the right products and analyze all reviews for each product to generate stats. Other features of review management software: [Community Q&A Capabilities](https://www.g2.com/categories/product-reviews/f/community-q-a), [Customer Service Capabilities](https://www.g2.com/categories/product-reviews/f/customer-service), [Engagement Capabilities](https://www.g2.com/categories/product-reviews/f/engagement), [Integration & APIs Capabilities](https://www.g2.com/categories/product-reviews/f/integration-apis), [Marketing Capabilities](https://www.g2.com/categories/product-reviews/f/marketing), [Response Types Capabilities](https://www.g2.com/categories/product-reviews/f/response-types), [Sampling Capabilities](https://www.g2.com/categories/product-reviews/f/sampling) #### Additional review management software features **Brand management—** Review data provides valuable details about how a brand is perceived. Companies can monitor reviews and respond when their brand is at risk due to negative feedback. Since companies cannot remove or alter reviews because they don’t like them, brand managers need to engage and address issues as soon as possible. **Omnichannel communications—** Advanced review management platforms include multiple options for communicating with reviewers, such as email, social media, or SMS. Anyone can share reviews on multiple channels and comment on and rate them. ### Trends related to review management software **Retail use—** While reviews are mostly used online, retailers are starting to gather consumer feedback in physical locations such as stores or public spaces. Retailers also test technologies like virtual and augmented reality to capture reviews and customer feedback. **Artificial intelligence (AI) —** As reviews become more popular, their number can increase exponentially, which makes them challenging to manage and analyze. AI can help companies process large amounts of data and identify fraud attempts or duplicate content. AI makes it easy for companies to moderate tens of thousands of reviews. Furthermore, AI can help provide valuable insights into customer behavior, sentiment analysis, and industry trends. ### Potential issues with review management software **Moderation—** Review moderation requires necessary human and technical resources, which many companies cannot afford. While review management software usually provides functionality for moderation, this type of feature can vary significantly from one product to another. Also, moderation features rarely replace human intervention completely, meaning companies still require some moderators. **Integration—** Review management systems integrate with other types of software, such as [CRM](https://www.g2.com/categories/crm), sales, and [marketing automation](https://www.g2.com/categories/marketing-automation). Since review data is essential to improving sales and marketing strategies, seamlessly transferring data between multiple systems is also important. Vendors usually provide standard integration and connectors or APIs, but these aren’t always enough for complex integrations. Companies may need to invest in additional software, such as [data integration software](https://www.g2.com/categories/data-integration). **Review relevance—** Due to the fast pace of change in most markets, especially consumer products, reviews may become irrelevant very quickly. Companies need to constantly receive new reviews and ensure that irrelevant reviews don’t influence buyer behavior. **Privacy —** While review management platform vendors provide secure features, companies in highly regulated industries often require additional privacy functionality. Examples include financial institutions, healthcare organizations, government agencies, and public sector agencies. **Increased competition —** As reviews become more popular, finding new reviewers or convincing existing users to share new reviews will become difficult. More brands will try to source reviews from the same people, and they will need to provide better incentives. ### Software and services related to review management software [**E-commerce personalization software**](https://www.g2.com/categories/e-commerce-personalization) **—** Companies can use reviews to learn about their customers and use this information to personalize their shopping experience. E-commerce personalization uses primarily data gathered through website tracking technology, but product reviews can provide valuable additional information. [**Brand protection software**](https://www.g2.com/categories/brand-protection) **—** Review data can help companies identify threats that may negatively impact their branding. Brand protection software analyzes public data about a company’s products and services. Product data such as names, descriptions, or prices can be mentioned in reviews, and brands need to ensure that it’s accurate information. [**Gamification software**](https://www.g2.com/categories/gamification) **—** Since monetary incentives aren’t always efficient for motivating reviewers, gamification software provides digital awards and achievements to improve engagement. It uses gaming principles to create competition between users, incentivizing them to write reviews or share and comment on reviews posted by others.