# Best Loyalty Management Software - Page 5

  *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)*

   Loyalty management software helps businesses create, manage, and analyze customer loyalty programs. These products allow businesses to identify either repeat customers or potential repeat customers, and then send them incentives such as discounts or rewards points so they return to that business. Loyalty management software is primarily leveraged by business-to-consumer (B2C) companies in the retail, e-commerce, travel, and hospitality industries. Marketing teams in these organizations use loyalty management software to boost customer retention, maximize repeat sales, and increase customer lifetime value (CLV).

If a business is having difficulty finding its target audience or demographic, loyalty management tools can help a marketing team narrow down the search and test different methods of bringing customers back to the business. This type of software can be implemented as a standalone marketing tool, an API, or an add-on for an all-in-one marketing platform. Many loyalty management tools include features of or integrate with [email marketing software](https://www.g2.com/categories/email-marketing) or [marketing automation software](https://www.g2.com/categories/marketing-automation), making it easy to identify loyal customers and send them promotions or rewards. Loyalty management software also integrates with [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) and [POS software](https://www.g2.com/categories/pos).

To qualify for inclusion in the Loyalty Management category, a product must:

- Enroll valuable, loyal, or interested customers in a loyalty program
- Allow for the configuration of one or more loyalty programs such as point-based, spend-based, tiered, paid, etc.
- Provide tools to communicate with loyal customers and distribute discounts, cashback, or other rewards
- Capture customer data including purchase history, membership status, and engagement with the loyalty program
- Integrate with other marketing or commerce software




  
## How Many Loyalty Management Software Products Does G2 Track?
**Total Products under this Category:** 422

### Category Stats (Jun 2026)
- **Average Rating**: 4.52/5 The average rating of products in this category, based on all submitted ratings
- **New Reviews This Quarter**: 159
- **Buyer Segments**: Small-Business 63% │ Mid-Market 25% │ Enterprise 12% Represents the distribution of reviewers across all products in this category.
- **Top Trending Product**: Propello (+5.56%) - Among all products in this category, Propello recorded the largest rating increase compared to last month
*Last updated: June 01, 2026*

  
## How Does G2 Rank Loyalty Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 14,500+ Authentic Reviews
- 422+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
## Which Loyalty Management Software Is Best for Your Use Case?

- **Leader:** [Smile.io](https://www.g2.com/products/smile-io/reviews)
- **Highest Performer:** [TrustWILL](https://www.g2.com/products/trustwill/reviews)
- **Easiest to Use:** [AdvantageClub.ai](https://www.g2.com/products/advantageclub-ai/reviews)
- **Top Trending:** [BON Loyalty](https://www.g2.com/products/bon-loyalty/reviews)
- **Best Free Software:** [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews)

  
---

**Sponsored**

### Giftbit

Giftbit is a digital rewards management platform and API that enables organizations to send and track gift card and prepaid card incentives through a centralized, automated system. It is commonly used by marketing teams, HR departments, customer success teams, and research professionals to acquire, engage, and retain participants. Giftbit allows users to distribute digital gift cards like Starbucks and Amazon, and prepaid cards like Visa® and Mastercard® to recipients in various contexts, such as customer loyalty campaigns, employee appreciation programs, referral initiatives, and survey incentives. The platform offers a catalog of popular brands in a wide variety of regions, giving recipients the flexibility to choose how they redeem rewards. Designed to simplify the reward process, Giftbit enables organizations to manage budgets, track delivery and redemption activity, and measure the effectiveness of incentive campaigns. The software supports both manual sending, bulk sending, and programmatic distribution through integrations or custom workflows. It also provides white-label options, allowing senders to customize delivery, be it via email, SMS, in-app, and more. Key features and benefits include: Access to a broad selection of international digital gift cards from major retailers and services Real-time tracking and reporting on delivery, status, and redemption API and integration capabilities for automated, scalable reward delivery Customizable reward emails and recipient choice-based redemption options No-code automation options to trigger rewards based on actions in apps you already use Volume discounts and revenue sharing Client and recipient support Giftbit is designed to support both small teams and enterprise-level reward programs, making it a versatile tool for organizations seeking a streamlined approach to managing digital incentives.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1188&secure%5Bdisplayable_resource_id%5D=1188&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1188&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=39284&secure%5Bresource_id%5D=1188&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Floyalty-management%3Fpage%3D2&secure%5Btoken%5D=fea973fe466b91f257c7efcf78ff00078668741d1e56f1da08fec3496e428c1b&secure%5Burl%5D=https%3A%2F%2Fwww.giftbit.com&secure%5Burl_type%5D=company_website)

---

  ## What Are the Top-Rated Loyalty Management Software Products in 2026?
### 1. [Lootly](https://www.g2.com/products/lootly/reviews)
  Lootly is a Loyalty & Rewards, Referrals and VIP Platform helping eCommerce brands build great relationships with their customers. Lootly powers over 2,000 global rewards programs and serves millions of points & customers - daily. Lootly makes it easy to launch your own Loyalty program in just a few minutes. At Lootly, we believe that Loyalty programs should be feature-rich, easily accessible, fully customizable and affordable for all business sizes. Connect Lootly to your favorite apps in minutes with our large library of integrations, such as: TrustSpot, Klaviyo, Zapier and more. Once an app is connected, it runs fully automated in the background. Lootly is available for: Shopify, Shopify Plus, BigCommerce, Magento 1 & 2, and WooCommerce. Access to our API is available on our Enterprise plan for any brands looking for a custom deployment.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Lootly?**

- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 9.2/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Lootly?**

- **Seller:** [Lootly](https://www.g2.com/sellers/lootly)
- **Year Founded:** 2018
- **HQ Location:** Orlando, US
- **LinkedIn® Page:** https://www.linkedin.com/company/lootly (4 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 2. [Loyaltify](https://www.g2.com/products/loyaltify/reviews)
  Loyaltify is a cloud‑based loyalty and customer engagement platform that enables businesses to design, launch, and manage digital reward programs without building their own mobile app or backend infrastructure. Positioned in the customer and employee loyalty software category, Loyaltify mostly serves restaurants, cafés, bars, beauty salons, spas, fitness studios, car washes, adventure and outdoor experience companies, professional services, and e‑commerce merchants, but it can be utilized by any businesses that want to retain customers, reward repeat purchases, and collect actionable data. Our platform issues digital cards that reside in Apple Wallet and Google Wallet, tracks spend or visit activity as points, stamps, or balance credits, and allows scheduled or automated promotional messages based on the milestones reached. Core components include a rules engine for point accrual and tier upgrades, an embedded CRM to store member profiles, and an analytics dashboard that surfaces trends in acquisition, engagement, and lifetime value. Loyaltify integrates with point‑of‑sale, e‑commerce, and ERP systems through REST APIs and webhooks, allowing transactions and redemptions to sync in real time. Store managers can configure everything through a web interface, and forms and cards are provided in multiple languages to support geographically distributed stores. Key capabilities prospective users should note: - Multiple reward mechanics (points, stamps, prepaid balance, tier levels, coupons, discount cards, reward cards) configurable per store or brand - Automated engagement via push notifications, email, and SMS for birthdays, referrals, and custom events - Wallet‑pass distribution for Apple and Google devices, eliminating the need for a separate mobile application - Built‑in CRM and segmentation that groups members by activity, tier, or custom fields for targeted campaigns As a European company, we comply fully with GDPR data‑handling requirements, provide built‑in one‑click integrations, offer API‑level extensibility for custom connections, and support both monthly and annual licensing—each with a 14‑day trial period.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Loyaltify?**

- **Membership:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Loyaltify?**

- **Seller:** [Loyaltify OÜ](https://www.g2.com/sellers/loyaltify-ou)
- **Year Founded:** 2025
- **HQ Location:** Estonia, Europe
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business


#### What Are Loyaltify's Pros and Cons?

**Pros:**

- Loyalty Programs (2 reviews)
- Customer Support (1 reviews)
- Ease of Use (1 reviews)
- Efficiency (1 reviews)
- Implementation Ease (1 reviews)

**Cons:**

- Manual Processes (2 reviews)
- Integration Issues (1 reviews)
- Lack of Customization (1 reviews)

### 3. [Loyalty CRM](https://www.g2.com/products/loyalty-crm/reviews)
  Attract, grow and retain your customers with our dynamic, intuitive and all-in-one Loyalty CRM. With deep analysis into the behavior of your customers, BAT Loyalty CRM can spike your bottom line by recognizing top spenders and thereby retaining bigger sales from switching to competitors.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Loyalty CRM?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Integrations:** 9.2/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 7.5/10 (Category avg: 8.8/10)

**Who Is the Company Behind Loyalty CRM?**

- **Seller:** [BlueApple Technologies Pvt Ltd](https://www.g2.com/sellers/blueapple-technologies-pvt-ltd)
- **Year Founded:** 2000
- **HQ Location:** Noida, IN
- **Twitter:** @BlueAppleonline (409 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/blue-apple-technologies-pvt.-ltd./ (42 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Enterprise, 50% Small-Business


### 4. [Loyaly](https://www.g2.com/products/loyaly/reviews)
  With Loyaly, you can create a customer loyalty program, customize it to fit your shopper’s unique buying habits and build an experience that keeps them coming back. Use rewards to give shoppers a reason to stay with your brand, and makes it harder for competitors to snatch them away. Loyal customers are the key ingredient to brand development, organic growth and customer retention.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Loyaly?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Integrations:** 8.3/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 9.2/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Loyaly?**

- **Seller:** [Loyaly](https://www.g2.com/sellers/loyaly)
- **Year Founded:** 2022
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** http://www.linkedin.com/company/loyalycom (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are Loyaly's Pros and Cons?

**Pros:**

- Continuous Improvement (1 reviews)
- Efficiency (1 reviews)
- Loyalty Programs (1 reviews)
- Rewards Program (1 reviews)


### 5. [Olive Fintech](https://www.g2.com/products/olive-fintech/reviews)
  At the heart of Olive's product is our card-linking platform that helps businesses unlock the power of everyday transactions through seamless, data-driven cashback and roundup programs. Built for fintechs, financial institutions, and mission-driven organizations, the Olive platform provides the modern infrastructure to run smart cashback and rounding experiences, without having to build everything from scratch. At the heart of our platform is secure card-linking technology. With Olive, users simply link their existing debit or credit card, and they’re instantly eligible to earn rewards, contribute to savings, or support causes—just by spending like they normally would. No coupons. No codes. No extra steps. Whether you're offering cashback, points, charitable donations, or merchant rewards, Olive makes it effortless to engage customers at the moment of purchase. Olive Fintech is headquartered in Waterloo, Canada.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Olive Fintech?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

**Who Is the Company Behind Olive Fintech?**

- **Seller:** [Olive Group Limited](https://www.g2.com/sellers/olive-group-limited)
- **Year Founded:** 2018
- **HQ Location:** Waterloo, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/olivefintech/ (18 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Enterprise, 50% Mid-Market


#### What Are Olive Fintech's Pros and Cons?

**Pros:**

- Customer Support (2 reviews)
- Helpful (2 reviews)
- Appreciation (1 reviews)
- Connectivity (1 reviews)
- Ease of Use (1 reviews)

**Cons:**

- Limited Card Options (1 reviews)
- Limited Payment Options (1 reviews)
- Limited Reporting (1 reviews)
- Poor Usability (1 reviews)

### 6. [Omniwallet](https://www.g2.com/products/omniwallet-omniwallet/reviews)
  Omniwallet is an omnichannel loyalty platform that helps brands retain customers, increase repeat purchases, and activate first-party data through simple and measurable loyalty programs.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Omniwallet?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Omniwallet?**

- **Seller:** [Omniwallet](https://www.g2.com/sellers/omniwallet-196c7b95-3d51-49ed-ab51-849481b9de46)
- **Year Founded:** 2019
- **HQ Location:** Barcelona, ES
- **LinkedIn® Page:** https://linkedin.com/company/omniwallet/ (6 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 7. [Propello](https://www.g2.com/products/propello-cloud-propello/reviews)
  Rapid go-to-market, white-label reward-based customer loyalty software. Drives engagement, reduces churn, improves conversion, generates new revenue streams and increases customer lifetime value.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Propello?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Propello?**

- **Seller:** [Propello Cloud](https://www.g2.com/sellers/propello-cloud)
- **LinkedIn® Page:** https://www.linkedin.com/company/propello-cloud

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are Propello's Pros and Cons?

**Pros:**

- Customer Support (1 reviews)
- Easy Integrations (1 reviews)


### 8. [RepeatRewards](https://www.g2.com/products/repeatrewards/reviews)
  RepeatRewards is a full service, omni-channel marketing provider focused on giving businesses of all sizes the tools need for success in their industry.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate RepeatRewards?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind RepeatRewards?**

- **Seller:** [RepeatRewards](https://www.g2.com/sellers/repeatrewards)
- **Year Founded:** 1986
- **HQ Location:** Eden Prairie, US
- **LinkedIn® Page:** https://www.linkedin.com/company/repeatrewards (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are RepeatRewards's Pros and Cons?

**Pros:**

- Automation (1 reviews)
- Ease of Use (1 reviews)
- Easy Integrations (1 reviews)
- Rewards System (1 reviews)

**Cons:**

- Limited Customization (1 reviews)
- Limited Reporting (1 reviews)

### 9. [Sloyalty](https://www.g2.com/products/sloyalty/reviews)
  Loyalty program for online retailers.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Sloyalty?**

- **Integrations:** 8.3/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Sloyalty?**

- **Seller:** [S Loyalty](https://www.g2.com/sellers/s-loyalty)
- **HQ Location:** Tsim Sha Tsui, HK
- **LinkedIn® Page:** https://www.linkedin.com/company/sloyaltyapp/ (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Mid-Market, 50% Small-Business


### 10. [SNIPP](https://www.g2.com/products/snipp/reviews)
  Snipp is a global promotions and loyalty technology solutions company that brings together a modular PaaS technology suite with best-in-class marketing expertise to enable clients to increase sales, engage & retain customers and build proprietary data sets that enable intelligent decision making. Our modular CUSTOMER ACQUISITION RETENTION & ENGAGEMENT platform (SnippCARE) enables implementation of ROI-driven omni-channel, device agnostic programs - from one-off promotions to evergreen loyalty programs (at a brand, portfolio and category level) customizable by region, language, channel, retailer and more. We capture unique zero-party data in real time and build a single unified customer view, driving engagement, personalization and brand loyalty. It is tailor-made for brands to build deeper relationships with their consumers. For over a decade, we have worked with the world’s leading organizations in both B2C and B2B spaces, across industry verticals including CPG /FMCG, retail, pharma, utility, home and outdoor, alcohol, tobacco, lifestyle and more.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 8
**How Do G2 Users Rate SNIPP?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind SNIPP?**

- **Seller:** [Snipp](https://www.g2.com/sellers/snipp)
- **Year Founded:** 2007
- **HQ Location:** Bethesda, Maryland
- **Twitter:** @SnippInc (1,718 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/957593 (94 employees on LinkedIn®)
- **Ownership:** TSXV: SPN

**Who Uses This Product?**
  - **Top Industries:** Consumer Goods
  - **Company Size:** 50% Mid-Market, 38% Enterprise


### 11. [Social Spiral](https://www.g2.com/products/social-spiral/reviews)
  Social Spiral is a customer loyalty software that is simple,tracks traditional marketing as well as your digital marketing efforts.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate Social Spiral?**

- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.8/10)
- **Membership:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind Social Spiral?**

- **Seller:** [Social Spiral](https://www.g2.com/sellers/social-spiral)
- **Year Founded:** 2013
- **HQ Location:** Saskatoon, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/3658952 (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 12. [Thanx](https://www.g2.com/products/thanx/reviews)
  Thanx (www.Thanx.com) is the guest engagement platform helping physical retailers become more digitally agile. Unlike other solutions on the market, Thanx digital purchasing rapidly accelerates customer data capture both online and offline solving a decades-old problem with traditional loyalty: long time-to-value. In just a few weeks after launch, Thanx merchants will have a wealth of customer data at their fingertips and can start to deeply understand and segment their customers. Empowered with a deep understanding of customer behavior across the entire journey, with the Thanx personalization engine, brands can operationalize relevant guest engagement at scale in order to increase customer lifetime value. Thanx has gained the investment of prominent venture and growth equity luminaries, having raised more than $30M from elite investors such as M33 Growth, Ribbit Capital, and Sequoia Capital. Thanx was founded in 2011 and is headquartered in San Francisco, CA.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 2

**Who Is the Company Behind Thanx?**

- **Seller:** [Thanx](https://www.g2.com/sellers/thanx)
- **Year Founded:** 2011
- **HQ Location:** San Francisco, US
- **Twitter:** @ThanxInc (2,725 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/thanx (77 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Small-Business, 33% Mid-Market


### 13. [TRIFFT Loyalty](https://www.g2.com/products/trifft-loyalty/reviews)
  TRIFFT Loyalty is an AI-powered platform designed to help businesses enhance customer engagement and boost revenue through effective loyalty programs. This innovative solution provides brands with a robust customer relationship engine that focuses on building emotional connections with customers, fostering relationships that extend beyond mere transactions. By utilizing advanced technology, TRIFFT Loyalty aims to redefine how businesses interact with their clientele, ensuring that each engagement is meaningful and impactful. Targeted primarily at businesses seeking to improve customer retention and satisfaction, TRIFFT Loyalty is particularly beneficial for organizations operating in competitive markets where personalized experiences are essential. The platform allows companies to create flexible loyalty programs tailored to their specific objectives and audience preferences. With extensive customization options, brands can design loyalty initiatives that resonate deeply with their customers, leading to increased engagement and brand loyalty. One of the standout features of TRIFFT Loyalty is its ability to transform every customer interaction into a potential conversion opportunity. By leveraging the platform's tools, businesses can enhance purchase frequency and maximize customer lifetime value. The focus on creating emotionally resonant experiences ensures that customers feel uniquely valued, which is crucial in today’s market where consumers are increasingly looking for brands that understand and cater to their individual needs. Whether utilizing TRIFFT's pre-built strategies or customizing tools to align with specific business goals, the platform is designed to facilitate the transition from transactional relationships to genuine emotional loyalty. Additionally, TRIFFT Loyalty offers analytics and insights that empower businesses to track the effectiveness of their loyalty programs. By analyzing customer behavior and preferences, brands can make informed decisions that enhance their offerings and improve customer satisfaction. This data-driven approach not only helps in refining loyalty strategies but also provides a competitive edge in understanding market trends and consumer demands. Overall, TRIFFT Loyalty stands out in the loyalty program landscape by combining advanced AI technology with a deep understanding of customer psychology. Its focus on emotional connections, customization, and actionable insights makes it a valuable tool for businesses aiming to cultivate lasting relationships with their customers while driving revenue growth.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate TRIFFT Loyalty?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind TRIFFT Loyalty?**

- **Seller:** [TRIFFT](https://www.g2.com/sellers/trifft)
- **Company Website:** https://www.trifftloyalty.com/
- **Year Founded:** 2024
- **HQ Location:** London, GB
- **Twitter:** @TrifftLoyalty (5 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/trifft (11 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Enterprise, 50% Mid-Market


### 14. [WaPaS](https://www.g2.com/products/wapas/reviews)
  WaPaS is a cloud-based solution that enables businesses to offer their customers a digital wallet that keep a record off all the transactions, create and manage rewards, configuring rules for commissions and incentives.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate WaPaS?**

- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind WaPaS?**

- **Seller:** [WaPaS](https://www.g2.com/sellers/wapas)
- **Year Founded:** 2018
- **HQ Location:** Gurgaon, IN
- **Twitter:** @wapasofficial (11 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/wallet-as-service (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are WaPaS's Pros and Cons?

**Pros:**

- Communication (1 reviews)
- Reward Points System (1 reviews)
- Rewards Program (1 reviews)
- Rewards System (1 reviews)


### 15. [Aura Buy Invest Donate](https://www.g2.com/products/aura-buy-invest-donate/reviews)
  Aura – Earn Cashback Rewards on Fashion, Food, Travel, Entertainment, Fuel, Utilities, Gift Cards and even your Mortgage! Save Money as you Shop In-store and Online. Aura – Australia’s Best Cashback Rewards App! Aura is Australia’s leading loyalty app, helping you earn cashback on everyday purchases from your favourite brands. Whether shopping online or in-store, Aura rewards you with real money, while supporting the causes you care about. Thousands of Aussies are already saving with Aura – now it’s your turn to join Australia’s top cashback rewards program! How Aura Works: Aura makes it easy to earn real cashback on your spending, whether you’re purchasing from over 1,200 leading stores, including: Apple Amazon The Iconic Booking.com Petbarn Flight Centre Chemist Warehouse Adidas Bunnings JB Hi-Fi Myer and even popular gift cards! Aura gives you the freedom to stack cashback on top of store sales and discounts, maximising your savings. Watch our demo video How Aura Works to see how simple it is to start earning today. Link Your Cards for Effortless Cashback: Aura makes saving automatic and easy. Simply link your Visa, Mastercard, or Eftpos card and earn cashback instantly when you shop with participating partners. No more managing complicated reward points or tracking purchases – Aura does the hard work for you. Save, or Withdraw: Your cashback earnings grow over time, building a passive income stream. You can save it up or withdraw your money whenever you choose, with just a tap on your phone. You’re in full control of your cashback! Support the Causes You Love: Not only do you earn cashback, but Aura also donates 10% extra to your favourite community group or charity at no cost to you. From supporting local clubs to national charities, you get to make a real difference. Earn Cashback on Fuel Purchases: Want even more? Aura members can earn 3¢ per litre cashback on Shell fuel thanks to our exclusive partnership with Shell Reddy Express. Stack this fuel cashback with other offers and start saving on every tank of fuel! Why Aura is Australia’s Leading Cashback App: Real Cashback, No Gimmicks: Unlike other loyalty programs, Aura gives you real cashback, not confusing points. 1,200+ Stores: Shop with top Australian brands and international retailers across a wide range of categories. Charity & Community Focused: Every time you earn cashback, Aura donates 10% on top to a charity or community group of your choice. Fuel Cashback: Save 3¢ per litre on Shell fuel, stacking discounts for bigger savings. Simple Card Linking: Just link your cards to start earning automatically – no need to present codes or vouchers at checkout. Track Your Earnings: Easily monitor your cashback, transactions, and savings through the app. Gift Cards: Purchase gift cards through the app and earn cashback on top! How to Get Started with Aura: Download Aura and sign up for free. Link your debit or credit cards (Visa, Mastercard, or Eftpos) to automatically start earning cashback at thousands of stores. Shop online or in-store and watch your cashback accumulate in your Aura account. Withdraw or save your cashback, plus enjoy the added benefit of contributing to your favourite charities or community groups. No Points, Just Real Cash: Unlike other apps that offer points or confusing rewards, Aura gives you real cash that you can use however you like. Join the Aura Community Today! Aura is more than just a cashback app – it’s a movement. We connect businesses that value your loyalty with a platform that gives back to both you and your community. Every purchase you make brings you closer to real financial rewards and meaningful contributions to causes that matter to you. Download Aura now and start turning your everyday shopping into real cashback rewards. You’ll be joining a growing community of savvy shoppers across Australia who are already benefiting from Aura’s innovative cashback program. ... T&Cs: 3¢ per litre cashback offer is subject to terms. Cashback is deposited into your Aura account from qualifying Shell fuel purchases.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Aura Buy Invest Donate?**

- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Aura Buy Invest Donate?**

- **Seller:** [Aura Buy Invest Donate](https://www.g2.com/sellers/aura-buy-invest-donate)
- **HQ Location:** Perth, AU
- **LinkedIn® Page:** http://www.linkedin.com/company/aura-buy-invest-donate (3 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 16. [Authic](https://www.g2.com/products/authic/reviews)
  Authic is a SaaS platform that helps businesses build stronger relationships with their customers through branded loyalty and engagement apps. It is designed for businesses that rely on repeat visits and long-term customer relationships, such as sports clubs, hospitality venues, beauty and wellness clinics, and other location-based or service-focused businesses. At its core, Authic allows companies to launch their own white-label mobile app, fully branded in their own identity, where customers can earn rewards for actions that matter to the business. These actions typically include visits, purchases, referrals, reviews, and social media engagement. Instead of relying solely on discounts or paid advertising, businesses use Authic to encourage customers to come back more often and stay connected between visits. Authic focuses on simplicity for both the business and the end user. Customers interact with a familiar mobile app where they can track points, unlock rewards, and see their status or membership level. On the business side, Authic provides a dashboard where teams can manage loyalty campaigns, adjust rewards, monitor engagement, and analyze customer behavior in real time. One of Authic’s key strengths is that it works alongside existing systems rather than replacing them. It can integrate with booking systems or be used independently, depending on the business setup. This makes it especially useful for clubs and venues that already have operational tools in place but want better customer retention and engagement. In short, Authic is a practical loyalty and customer engagement solution for businesses that want more repeat visits, stronger word-of-mouth, and a more direct relationship with their customers, without adding unnecessary complexity.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Authic?**

- **Seller:** [Authic Labs](https://www.g2.com/sellers/authic-labs)
- **Year Founded:** 2021
- **HQ Location:** Amsterdam, NL
- **LinkedIn® Page:** https://www.linkedin.com/company/authic/ (15 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


#### What Are Authic's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)
- Engagement (1 reviews)
- Onboarding (1 reviews)
- Setup Ease (1 reviews)


### 17. [BeeLiked](https://www.g2.com/products/beeliked/reviews)
  Transform your ecosystem with BeeLiked, the ultimate gamification rewards platform revolutionizing motivation and loyalty. Engage, incentivize, and reward leads, customers, employees, and channel partners seamlessly. Personalize campaigns across all channels, generating high-quality leads and essential marketing opt-ins for unparalleled insights. Drive sales and recognize top performance instantly with our interactive solutions. Elevate your success with BeeLiked – where gamification meets innovation.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2
**How Do G2 Users Rate BeeLiked?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Membership:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind BeeLiked?**

- **Seller:** [BeeLiked Media](https://www.g2.com/sellers/beeliked-media)
- **Year Founded:** 2009
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/beeliked-media-ltd (9 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 18. [Boneify](https://www.g2.com/products/boneify/reviews)
  Welcome to Boneify, an ambitious startup revolutionizing the approach to customer loyalty for businesses. We are a team of passionate entrepreneurs united by a shared vision: to empower businesses of all sizes to forge enduring relationships with their customers through our innovative loyalty app.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Boneify?**

- **Integrations:** 10.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 10.0/10 (Category avg: 8.8/10)
- **Membership:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Boneify?**

- **Seller:** [Boneify Innovation](https://www.g2.com/sellers/boneify-innovation)
- **HQ Location:** Toronto, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/boneify (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 19. [Bubblehouse](https://www.g2.com/products/bubblehouse/reviews)
  Bubblehouse is a full-suite loyalty provider delivering increased retention through unique brand-focused solutions. Bubblehouse is VC backed and has raised close to 10M in equity funding so far from celebrities like Post Malone, Steve Aoki, and David Guetta, to top VCs like Third Kind, Cassius, and SV Angel, to the founders of GoPuff and Moonpay and more. Bubblehouse enables brands to build deeper relationships with customers through a full-service loyalty experience with specific brand-focused benefits that drive LTV and repeat purchases. By integrating with all of the major CRM and POS systems, Bubblehouse is able to provide a seamless and innovative loyalty extension to its clients with no additional friction.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Bubblehouse?**

- **Seller:** [Bubblehouse](https://www.g2.com/sellers/bubblehouse)
- **HQ Location:** New York, US
- **LinkedIn® Page:** http://www.linkedin.com/company/bubblehouseapp (15 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 20. [DoorDash for Merchants](https://www.g2.com/products/doordash-for-merchants/reviews)
  DoorDash Marketplace is a third-party online ordering and delivery platform that helps restaurants and other retail businesses reach new customers, increase order volume, and streamline delivery operations. DoorDash Marketplace is designed for small to medium-sized business owners — including restaurants, grocers, liquor stores, flower shops, and other local retailers — who want to grow their customer base and improve fulfillment through on-demand delivery. Businesses can use Marketplace to list their store or restaurant on the DoorDash app and website, where customers browse and place orders for delivery or pickup. Key use cases include: • Attracting new customers through high-visibility placement on the DoorDash app • Handling delivery logistics without having to hire or manage in-house drivers • Managing orders, prep timing, and performance insights through the Merchant Portal • Adjusting availability and pricing to match business needs in real time • Offering pickup or delivery to local customers through a single platform Core features and benefits: • Customer reach: Get discovered by DoorDash’s large base of active customers, especially those near your location. • Logistics support: Orders are fulfilled by Dashers — independent contractors who handle delivery so you don’t have to. • Operational control: Merchants maintain control over their menu, inventory, pricing, and hours through the online Merchant Portal. • Flexible fulfillment: Offer both delivery and pickup depending on your capabilities. • Real-time insights: Access analytics to understand order trends, prep time, and sales performance. DoorDash Marketplace is often the first step in a merchant’s journey with DoorDash, providing a low-barrier entry point to grow online sales without needing to build out a delivery or online ordering infrastructure independently.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 64
**How Do G2 Users Rate DoorDash for Merchants?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)

**Who Is the Company Behind DoorDash for Merchants?**

- **Seller:** [DoorDash](https://www.g2.com/sellers/doordash)
- **Company Website:** https://www.doordash.com/en-US
- **Year Founded:** 2013
- **HQ Location:** San Francisco, California
- **Twitter:** @DoorDash (255,551 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3205573/ (78,069 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Restaurants, Food & Beverages
  - **Company Size:** 60% Small-Business, 29% Mid-Market


#### What Are DoorDash for Merchants's Pros and Cons?

**Pros:**

- Ease of Use (3 reviews)
- Customer Support (2 reviews)
- Onboarding (2 reviews)
- Setup Ease (2 reviews)
- Commission Fees (1 reviews)

**Cons:**

- Delivery Delays (1 reviews)
- Delivery Issues (1 reviews)
- Excessive Fees (1 reviews)
- High Fees (1 reviews)
- Inaccurate Tracking (1 reviews)

### 21. [Fedele for Business](https://www.g2.com/products/fedele-for-business/reviews)
  Fedele for Business is a mobile loyalty platform that helps small businesses — bars, cafes, restaurants, and shops — replace paper punch cards with a fully digital points and rewards program. Set up in 3 minutes. Create your loyalty program, configure rewards, and start scanning customers — all from your smartphone. No POS integration, no extra hardware, no technical skills required. How it works: - You create a points-based loyalty program with custom rewards - Customers join by scanning a QR code at your counter - You scan their barcode to award points on every visit - Customers collect points and redeem rewards — all from their phone Key features: - Barcode scanner built into the app — works with any smartphone - Custom rewards (e.g., "10th coffee free", "20% off after 50 points") - Customer dashboard with visit history and points tracking - Apple Wallet & Google Wallet integration — customers can add their loyalty card to their phone's native wallet - Works on both iOS and Android Pricing: - Free plan — up to 5 customers, 1 reward. Perfect to test the concept with zero risk. - Premium — unlimited customers, unlimited rewards, map visibility, and more. Why businesses choose Fedele over paper cards: - Paper cards get lost — digital cards don't - Know exactly who your repeat customers are - Customers carry their phone everywhere, not your punch card - Professional image with zero investment Fedele also includes a free companion app for consumers, acting as a digital wallet for all their loyalty programs in one place. Available in English and Italian. Ideal for independent businesses looking to increase customer retention without complexity or cost.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Fedele for Business?**

- **Seller:** [Fedele](https://www.g2.com/sellers/fedele)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/fedeleapp/ (3 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


#### What Are Fedele for Business's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)
- Loyalty Programs (1 reviews)
- Quick Service (1 reviews)
- Reward Points System (1 reviews)

**Cons:**

- Data Accessibility (1 reviews)

### 22. [Fortis](https://www.g2.com/products/fortis-fortis/reviews)
  The complete Point-of-Sale solution for small businesses, compacted in their payment terminal and card machines (no extra hardware, no extra shop space). Sell in-store from a compact device, launch your online store in a click, register orders and accept all payment methods including card, cash, and payment links. Manage orders, offer loyalty rewards, and make smarter decisions to save time and grow revenue.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 19
**How Do G2 Users Rate Fortis?**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.1/10)

**Who Is the Company Behind Fortis?**

- **Seller:** [Fortis](https://www.g2.com/sellers/fortis-6e9884f2-c01a-4287-b0bf-82ac848bbc7a)
- **Year Founded:** 2022
- **HQ Location:** Dubai, AE
- **Twitter:** @Fortis_world (16 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/fortis-world (57 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Retail
  - **Company Size:** 84% Small-Business, 16% Mid-Market


#### What Are Fortis's Pros and Cons?

**Pros:**

- Ease of Use (13 reviews)
- Features (8 reviews)
- Payment Processing (8 reviews)
- Online Sales (7 reviews)
- Cloud-Based POS (5 reviews)

**Cons:**

- Missing Features (2 reviews)
- Inventory Management (1 reviews)
- Limited Features (1 reviews)
- Slow Performance (1 reviews)
- Update Issues (1 reviews)

### 23. [Hashtag Loyalty](https://www.g2.com/products/hashtag-loyalty/reviews)
  Build & Manage Your Loyalty Programs


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**Who Is the Company Behind Hashtag Loyalty?**

- **Seller:** [Hashtag Loyalty](https://www.g2.com/sellers/hashtag-loyalty)
- **Year Founded:** 2014
- **HQ Location:** Mumbai, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/4789963 (4 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 24. [Hero Points for Dynamics RMS](https://www.g2.com/products/hero-points-for-dynamics-rms/reviews)
  Hero Points for Dynamics RMS is a customer loyalty system which helps merchants around the world to retain customers and increase sales


  **Average Rating:** 3.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate Hero Points for Dynamics RMS?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)

**Who Is the Company Behind Hero Points for Dynamics RMS?**

- **Seller:** [Retail Hero](https://www.g2.com/sellers/retail-hero)
- **Year Founded:** 1999
- **HQ Location:** Surrey, CA
- **LinkedIn® Page:** http://www.linkedin.com/company/retail-hero (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 25. [HubSpot Loyalty Reward Points](https://www.g2.com/products/hubspot-loyalty-reward-points/reviews)
  Loyalty Reward Points lets you build a points and rewards system that help you boost revenue and effectively implement customer retention and referral marketing strategies. The plugin syncs your online store data to HubSpot CRM and give you deep customer insights.


  **Average Rating:** 3.0/5.0
  **Total Reviews:** 1
**How Do G2 Users Rate HubSpot Loyalty Reward Points?**

- **Integrations:** 6.7/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 5.0/10 (Category avg: 8.8/10)
- **Membership:** 5.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind HubSpot Loyalty Reward Points?**

- **Seller:** [MakeWebBetter](https://www.g2.com/sellers/makewebbetter)
- **Year Founded:** 2016
- **HQ Location:** Oregon, Portland
- **Twitter:** @makewebbetter (2,233 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/13356101/ (23 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business



    ## What Is Loyalty Management Software?
  [Demand Generation Software](https://www.g2.com/categories/demand-generation)
  ## What Software Categories Are Similar to Loyalty Management Software?
    - [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)
    - [Rewards and Incentives Software](https://www.g2.com/categories/rewards-and-incentives)
    - [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy)