Event networking and matchmaking software is used to connect event attendees with other attendees, sponsors, or prospective clients at an event. In general, networking and matchmaking platforms are purchased and implemented by event organizers but intended to be used by event attendees before or during a trade show, conference, or any other event. This type of software is commonly used by business and sales representatives to enhance their presence at conferences and trade shows. Event organizers use networking and matchmaking software to improve attendance rates, drive attendee engagement, and increase the overall value of events for attendees. Common features include appointment scheduling, video conferencing, and private chat. Some products offer a matchmaking algorithm powered by artificial intelligence which automatically identifies attendees with similar interests.
Event networking and matchmaking tools may be offered as a standalone product or included within a mobile event app or virtual event platform. Standalone products for virtual networking typically integrate with video conferencing software to facilitate video meetings between attendees and CRM software to transfer lead data.
To qualify for inclusion in the Event Networking and Matchmaking category, a product must:
Allow users to discover and contact other confirmed attendees for an event
Facilitate communication between event attendees
Offer features for appointment scheduling, one-to-one video conferencing, or AI-powered matchmaking
