- Webflow is a tool for ecommerce marketing that aids in increasing sales and tracking customer journeys on the website, allowing users to create dynamic pages and collections according to specific needs.
- Users like the user-friendly WYSIWYG, the ability to make design updates easily without needing robust knowledge of coding, and the scalability and collaborative capabilities that evolve alongside expanding projects.
- Reviewers mentioned struggles with plugins, bugginess with custom templates, difficulty in connecting various collections together, hidden limitations and extra charges, and issues with the legacy editor offering fewer features for users with restricted access.