Best Market Intelligence Tools - Page 2
Market intelligence software gathers publicly available and/or client-focused market information to better understand the customer and their behavior. The data can be collected from sources that focus on understanding specific trends or insights over a market or consumer industry rather than a specific business or individual company. Market intelligence solutions are most commonly used by a variety of marketing or sales personas to establish lists of broad or segmented market data and insights to better direct company strategy.
It’s important to note that there is a key difference between market intelligence software and competitive intelligence software. Market intelligence is specifically focused on the consumer as opposed to competitive intelligence, which is business focused. Competitive intelligence is gathered strictly to understand and analyze competitors. These can work in tandem with sales intelligence software since sales intelligence can be used for prospecting and is often integrated with a market or competitive intelligence product.
To qualify for inclusion in the Market Intelligence category, a product must:
Featured Market Intelligence Software At A Glance
G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
A weekly snapshot of rising stars, new launches, and what everyone's buzzing about.
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AppTweak is an App Store Marketing & Intelligence Platform powered by AI, enabling mobile leaders to optimize their app’s organic and paid performance in the app stores. AppTweak stands out as
- ASO Manager
- Marketing and Advertising
- Computer Games
- 44% Small-Business
- 33% Mid-Market
4,445 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Connectbase is The Industry Cloud for Connectivity. Connectbase is a partner to the industry, enabling next generation buying and selling of connectivity, including automated quoting, and providing de
- Telecommunications
- Information Technology and Services
- 52% Mid-Market
- 31% Small-Business
2,726 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Klue is a Competitive Enablement Platform that combines win-loss analysis with competitive intelligence to bring together objective feedback from your buyers and intel from across the web so you can u
- Product Marketing Manager
- Account Executive
- Computer Software
- Information Technology and Services
- 54% Mid-Market
- 38% Enterprise
1,001 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Foundry Intent combines KickFire's first-party intent data, third-party intent from LeadSift, and Foundry's proprietary publishing and events network to help B2B sales and marketing teams identify whi
- Digital Marketing Manager
- Computer Software
- Information Technology and Services
- 52% Small-Business
- 40% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
IndexBox is an AI-driven market intelligence platform. Thousands of companies of all sizes — from startups to Fortune 500s — use the IndexBox Platform to get accurate market data, find new customers,
- Student
- Consultant
- Chemicals
- Consulting
- 63% Small-Business
- 25% Mid-Market
3,326 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Apple Search Ads Partner | Growth partner of apps and games with intelligence, automation and expertise Founded in 2013 in San Francisco, MobileAction is a pioneer in app analytics and the growth
- Marketing and Advertising
- Computer Games
- 47% Small-Business
- 41% Mid-Market
6,718 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Serpstat stands out as a comprehensive SEO toolset, empowering you with efficient control over your online visibility. A pivotal asset for committed enterprises seeking elevated rankings and fortifie
- Owner
- Founder
- Marketing and Advertising
- Internet
- 80% Small-Business
- 17% Mid-Market
4,329 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AppMagic is an accurate and easy-to-use tool for exploring mobile apps market. Access data on 15.1 million apps and 5.2 million publishers to gain a competitive edge, discover innovation, and boost yo
- Computer Games
- 60% Small-Business
- 25% Mid-Market
12 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Draup is an AI-powered Sales Intelligence platform that empowers sales teams with comprehensive account and stakeholder intelligence to enable microtargeting. Draup’s Sales Intelligence helps enterpr
- Information Technology and Services
- 82% Enterprise
- 11% Small-Business
339 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Sensor Tower is a global provider of digital intelligence solutions, empowering companies to understand consumer behavior and market performance across mobile apps, digital platforms, and gaming ecosy
- Computer Games
- Marketing and Advertising
- 47% Mid-Market
- 31% Small-Business
204,990 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Supercharge your ads and brand with behavioral science. 🚀 Because what people say is not what people do. Behavio is a SaaS brand marketing platform. It provides users with behavioral insights on ma
- Marketing and Advertising
- 80% Mid-Market
- 20% Small-Business
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Market Logic empowers leading brands with AI-driven solutions that sit at the intersection of knowledge management, market and competitive intelligence, and analytics. Our end-to-end insights platf
- Consumer Goods
- 80% Enterprise
- 10% Mid-Market
603 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Factiva is the essential global intelligence engine for the AI age, bringing together powerful research tools, millions of company profiles and access to +33,000 sources in 33 languages across 200 cou
- Public Relations and Communications
- Market Research
- 51% Enterprise
- 28% Mid-Market
126,106 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Gain.pro is the private market intelligence platform, trusted by over $1 trillion of private capital. We empower investors, advisors and C-suite executives with the deepest private market insights, co
- Venture Capital & Private Equity
- 44% Small-Business
- 33% Enterprise
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Sourcescrub is the market-leading Deal Sourcing Platform for investment and M&A teams who need the most complete, accurate, and connected view of private markets. Using a proprietary Expert-in-the
- Financial Services
- Venture Capital & Private Equity
- 73% Small-Business
- 20% Mid-Market
174 Twitter followers
