[
Serpstat Reviews
](https://www.g2.com/products/serpstat/reviews)

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Serpstat Reviews
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# Serpstat Pricing Overview

[Editedit](https://my.g2.com/serpstat/pricings)

Free Trial

## Serpstat Pricing Key Insights

Last updated on Apr 09, 2026

* * *

Serpstat offers **5 pricing editions** , starting from **$0** to **$499**. Serpstat pricing tiers are designed to support different usage levels and team sizes. Serpstat also offers a **free trial**. Compare the Serpstat pricing table below to figure out the best fit for your needs. Some plans may require you to contact **Serpstat** for **custom pricing**.

* * *

Free — $0

 Free Trial — $0

Individual — $69

Team — $129

Agency — $499

Rated 4.6 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

 Free Trial

Free Trial

Trying out Serpstat with a free trial is an excellent way to experience it.

- Seats: 1

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Free

Free

While you can access Serpstat with a free account, please note that the range of features and volume of data will be restricted

- Seats: 1

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Individual

$69.00

Best for SEO-individuals and freelancers. Manage 5 projects and get access to tools for analyzing the best online tactics of rivals to improve SEO efforts.

- 50 000 export rows
- 10 000 Rank Tracking credits
- Searches per day: 100 
- Seats: 1
- Rank Tracker and Site Audit (projects): 5

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Team

$129.00

Ideal for small in-house teams. Additionally, includes AI tools, Batch Analysis, Branded reports, Team Management.

- 500 Searches per day
- 10 000 Results per report
- Access to Search analytics API
- 50 000 Tracked Keywords
- Domain & Keyword Batch Analysis
- 150,000 Pages to audit

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Agency

$499.00

Best value for big marketing agencies and large in-house teams with extensive need of data. More projects, more credits, more team members, White label.

- 2 500 000 export rows
- 500 000 Rank Tracking credits
- Searches per day: 5 000
- Seats: 30
- Rank Tracker and Site Audit (projects): 250
- 2 000 000 API rows
- Content AI
- Batch analysis
- Priority support
- Onboarding call
- Access to the academy and free edu materials
- Payment by invoice
- White label reports

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Serpstat SEO tool package prices range from $69/mo to $499/mo. It also supports custom packages for enterprise clients. Such a wide range of prices means that Serpstat can be used on all types of projects by all types of users, from people who want to improve their personal website on their own to agencies working on numerous large projects. 

Pricing information for Serpstat is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Serpstat must be conducted with the seller.
Serpstat offers a free trial, so you can jump in and give it a go for 7 days at any time.

Pricing information was last updated on October 02, 2025

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Download complete pricing list[DownloadDownload now](#)

## Serpstat Pricing FAQs

Generated using AI

### Is Serpstat free, or does it offer a free trial?

Yes. According to G2 data, Serpstat offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

### How much does Serpstat cost in 2026?

According to G2 data, Serpstat pricing in 2026 starts at $69.00 and can reach $499.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Serpstat's official pricing page for the most current details.

### Who is Serpstat pricing best suited for?

According to G2 reviews, Serpstat's pricing is best suited for freelancers, small businesses, and growing marketing agencies. The Individual plan at $69 per month draws strong praise from solo SEO practitioners and freelancers managing a handful of clients. The Team plan appeals to small in-house marketing teams needing collaboration tools and API access. G2 reviewers from marketing and advertising, IT services, and e-commerce industries dominate the review base, reflecting Serpstat's core audience. The Agency plan at $499 per month suits larger agencies needing white label reports, high data volumes, and multiple seats. Enterprise reviewers on G2 also report satisfaction, particularly valuing multi-user management and comprehensive tracking capabilities.

### What are the key differences between the free and paid versions of Serpstat?

Serpstat's free account provides heavily restricted data volumes and feature access, limited to one seat. G2 reviewers note that the free tier quickly hits its limits, making it suitable only for casual exploration rather than real SEO work. Serpstat's paid plans starting at $69 per month unlock meaningful search volumes, rank tracking credits, project management, and export capabilities. Higher tiers add API access, batch analysis, AI tools, team seats, white label reporting, and priority support. A free trial is also available for evaluating Serpstat's full capabilities before committing. G2 users consistently report that upgrading to a paid plan is necessary to derive genuine professional value.

### Is Serpstat considered good value for its pricing?

G2 reviewers overwhelmingly consider Serpstat exceptional value for money, with dozens explicitly comparing it favorably to Ahrefs, SEMrush, and Moz at a fraction of the cost. Phrases like 'best price-quality ratio,' 'significant monthly savings,' and 'same features for cheaper' appear repeatedly across G2 reviews. Small business owners and freelancers particularly highlight how Serpstat's pricing makes enterprise-grade SEO accessible. A few G2 users note that pricing has increased over time and that some advanced features are locked behind higher tiers, but the consensus remains strongly positive. The high average rating combined with consistent value praise across hundreds of reviews signals Serpstat delivers strong return on investment.

[

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Sponsored

Kualitee

4.6/5

(222)

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## Top-Rated Alternatives

[

 ![Semrush](https://images.g2crowd.com/uploads/product/hd_favicon/e6c872117633137a9a91ffa14ee3ce41/semrush%282%29.svg "Semrush")

Semrush

4.4/5

(3,841)

](https://www.g2.com/products/semrush/reviews)

[

 ![SE Ranking](https://images.g2crowd.com/uploads/product/hd_favicon/6286ca913595e28266536f7a6049da23/se-ranking.svg "SE Ranking")

SE Ranking

4.7/5

(1,490)

](https://www.g2.com/products/se-ranking/reviews)

[

 ![Ahrefs](https://images.g2crowd.com/uploads/product/hd_favicon/c067b2882be712668bf2806974a7160e/ahrefs.svg "Ahrefs")

Ahrefs

4.5/5

(662)

](https://www.g2.com/products/ahrefs/reviews)

[
View All Alternatives
](https://www.g2.com/products/serpstat/competitors/alternatives)

## Serpstat Alternatives Pricing

The following is a quick overview of editions offered by other [SEO Tools](https://www.g2.com/categories/seo-tools)

| 

 ![Semrush](https://images.g2crowd.com/uploads/product/image/small_square/small_square_048b8fdce261b3a16720698a09ea8bb9/semrush.png)

[Semrush](https://www.g2.com/products/semrush/reviews)

##### Pro

 | $139.94Per Month | 
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.

- 10,000 results per report
- 3,000 reports per day
- Display advertising research
- 500 keywords to track
- 3 projects
- 100,000 pages to crawl per month
- 50 social profiles for monitoring
- 10 social profiles for posting
- 5 scheduled PDF reports

[Show More](javascript:void(0);)
 |
| 

 ![SE Ranking](https://images.g2crowd.com/uploads/product/image/small_square/small_square_86b9347424fd35a7ba6135d7f94e60cd/se-ranking.png)

[SE Ranking](https://www.g2.com/products/se-ranking/reviews)

##### Core

 | Starting at $103.20 | 
SEO + GEO for marketing teams with repeatable delivery

- 10 projects & 1 manager seat
- 2k keywords & 100 prompts to track daily
- 50 domains in GEO research
- 250k pages per month in audit
- Rank tracking across major search engines
- Rank tracking across major search engines
- Website & on-page audit
- Looker Studio / Matomo / GA / GSC integrations
- Local & content marketing

[Show More](javascript:void(0);)
 |
| 

 ![Ahrefs](https://images.g2crowd.com/uploads/product/image/small_square/small_square_63d218ec5025462ff5764a0152931977/ahrefs.png)

[Ahrefs](https://www.g2.com/products/ahrefs/reviews)

##### Ahrefs Free

 | Free Trial | 
Free (but limited) lifetime plan for six core tools.

- Site Explorer
- Site Audit
- Website Analytics
- Social Media Manager
- AI Content Helper
- Ahrefs SEO Toolbar

[Show More](javascript:void(0);)
 |

Various alternatives pricing & plans

Free Trial

Pricing information for the above various Serpstat alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

## Serpstat Pricing Reviews
(1)

IG

Igor G.

Head of SEO Department

Marketing and Advertising

Mid-Market (51-1000 emp.)

9/1/2025

More Options
- 

"Serpstat has become an essential tool for our SEO department"

5/5

What do you like best about Serpstat?

When you're managing an SEO team, it's critical to have a reliable platform with powerful capabilities at your fingertips. Serpstat fully meets this need — from daily position tracking to in-depth competitor analysis.

We particularly appreciate the flexible reporting system, easy-to-use API, and the ability to quickly collect keyword data across different markets.

Special thanks to the Serpstat team for being open to feedback and continuously improving the product. It truly feels like a partnership, not just a subscription-based tool. Review collected by and hosted on G2.com.

What do you dislike about Serpstat?

We haven’t noticed any downsides. Serpstat fully meets our needs. Review collected by and hosted on G2.com.

What problems is Serpstat solving and how is that benefiting you?

Serpstat solves the challenges of SEO management by streamlining keyword research, competitor analysis, and daily rank tracking. This saves us time and helps us make faster, data-driven decisions. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

Serpstat Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_048b8fdce261b3a16720698a09ea8bb9/semrush.png "Product Avatar Image")

Semrush

4.4/5

(3,951)

[
Compare Now
](https://www.g2.com/compare/semrush-vs-serpstat)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_86b9347424fd35a7ba6135d7f94e60cd/se-ranking.png "Product Avatar Image")

SE Ranking

4.7/5

(1,567)

[
Compare Now
](https://www.g2.com/compare/se-ranking-vs-serpstat)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_63d218ec5025462ff5764a0152931977/ahrefs.png "Product Avatar Image")

Ahrefs

4.5/5

(704)

[
Compare Now
](https://www.g2.com/compare/ahrefs-vs-serpstat)

##### Categories on G2

[
Content Creation
](https://www.g2.com/categories/content-creation)[
Market Intelligence
](https://www.g2.com/categories/market-intelligence)[
SEO Tools
](https://www.g2.com/categories/seo-tools)

[
Local SEO
](https://www.g2.com/categories/local-seo)[
Content Analytics
](https://www.g2.com/categories/content-analytics)[
Competitive Intelligence
](https://www.g2.com/categories/competitive-intelligence)[
Paid Search Intelligence
](https://www.g2.com/categories/paid-search-intelligence)

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