The Top 20 Market Intelligence Software

Check out this list of the top Market Intelligence Software products based on user satisfaction. A product's satisfaction score is calculated by a proprietary algorithm that factors in real-user satisfaction ratings from review data. Software buyers can compare products according to their satisfaction scores to streamline the buying process and quickly identify the best products based on the experiences of their peers.

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G2 Satisfaction Score

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ZoomInfo Sales

Overall Satisfaction Score

Top Industries of Reviewers:

Computer Software

41%

Information Technology and Services

40%

Marketing and Advertising

10%

Staffing and Recruiting

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.3

Meets Requirements

Average: 9.1

9.3

Ease of Doing Business With

Average: 9.1

9.4

Ease of Setup

Average: 9.2

9.3

Quality of Support

Average: 9.4

9.3

Ease of Admin

Average: 8.8

9.4

Semrush

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

59%

Information Technology and Services

18%

Computer Software

13%

Retail

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.6

Meets Requirements

Average: 9.1

9.0

Ease of Doing Business With

Average: 9.1

8.8

Ease of Setup

Average: 9.2

8.9

Quality of Support

Average: 9.4

8.9

Ease of Admin

Average: 8.8

8.6

Inven

Overall Satisfaction Score

Top Industries of Reviewers:

Venture Capital & Private Equity

30%

Investment Banking

30%

Consulting

25%

Computer Software

15%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.1

9.3

Ease of Doing Business With

Average: 9.1

10.0

Ease of Setup

Average: 9.2

9.8

Quality of Support

Average: 9.4

9.9

Ease of Admin

Average: 8.8

10.0

Dedale Intelligence

Overall Satisfaction Score

Top Industries of Reviewers:

Information Technology and Services

30%

Financial Services

30%

Computer Software

26%

Automotive

13%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.1

9.6

Ease of Doing Business With

Average: 9.1

9.6

Ease of Setup

Average: 9.2

9.2

Quality of Support

Average: 9.4

9.7

Ease of Admin

Average: 8.8

9.3

Similarweb

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

56%

Retail

17%

Financial Services

15%

Information Technology and Services

11%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.9

Meets Requirements

Average: 9.1

8.7

Ease of Doing Business With

Average: 9.1

9.0

Ease of Setup

Average: 9.2

9.1

Quality of Support

Average: 9.4

9.0

Ease of Admin

Average: 8.8

9.0

AlphaSense

Overall Satisfaction Score

Top Industries of Reviewers:

Financial Services

30%

Pharmaceuticals

30%

Investment Management

25%

Biotechnology

15%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.9

Meets Requirements

Average: 9.1

9.0

Ease of Doing Business With

Average: 9.1

9.4

Ease of Setup

Average: 9.2

9.3

Quality of Support

Average: 9.4

9.3

Ease of Admin

Average: 8.8

9.1

Behavio

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

56%

Education Management

22%

Apparel & Fashion

11%

Food Production

11%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.9

Meets Requirements

Average: 9.1

9.5

Ease of Doing Business With

Average: 9.1

10.0

Ease of Setup

Average: 9.2

9.0

Quality of Support

Average: 9.4

10.0

Ease of Admin

Average: 8.8

8.6

Databook

Overall Satisfaction Score

Top Industries of Reviewers:

Computer Software

43%

Information Technology and Services

43%

Financial Services

Retail

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.9

Meets Requirements

Average: 9.1

8.6

Ease of Doing Business With

Average: 9.1

9.2

Ease of Setup

Average: 9.2

9.1

Quality of Support

Average: 9.4

8.9

Ease of Admin

Average: 8.8

9.3

Serpstat

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

52%

Internet

22%

Computer Software

13%

Consumer Goods

13%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.4

Meets Requirements

Average: 9.1

9.4

Ease of Doing Business With

Average: 9.1

9.5

Ease of Setup

Average: 9.2

9.9

Quality of Support

Average: 9.4

9.7

Ease of Admin

Average: 8.8

9.4

#10

Crayon

Overall Satisfaction Score

Top Industries of Reviewers:

Computer Software

58%

Information Technology and Services

23%

Marketing and Advertising

10%

Computer & Network Security

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.1

Meets Requirements

Average: 9.1

9.1

Ease of Doing Business With

Average: 9.1

9.9

Ease of Setup

Average: 9.2

9.2

Quality of Support

Average: 9.4

9.8

Ease of Admin

Average: 8.8

9.4

#11

Connectbase

Overall Satisfaction Score

Top Industries of Reviewers:

Telecommunications

91%

Information Technology and Services

Computer Networking

Computer Software

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.3

Meets Requirements

Average: 9.1

9.4

Ease of Doing Business With

Average: 9.1

9.8

Ease of Setup

Average: 9.2

9.4

Quality of Support

Average: 9.4

9.3

Ease of Admin

Average: 8.8

9.6

#12

Yext

Overall Satisfaction Score

Top Industries of Reviewers:

Financial Services

32%

Insurance

26%

Health, Wellness and Fitness

21%

Restaurants

21%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.0

Meets Requirements

Average: 9.1

9.5

Ease of Doing Business With

Average: 9.1

9.6

Ease of Setup

Average: 9.2

9.2

Quality of Support

Average: 9.4

8.8

Ease of Admin

Average: 8.8

9.6

#13

Demandbase One

Overall Satisfaction Score

Top Industries of Reviewers:

Computer Software

43%

Information Technology and Services

33%

Marketing and Advertising

12%

Financial Services

11%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.4

Meets Requirements

Average: 9.1

8.9

Ease of Doing Business With

Average: 9.1

9.3

Ease of Setup

Average: 9.2

8.3

Quality of Support

Average: 9.4

9.2

Ease of Admin

Average: 8.8

8.6

#14

Draup for Sales

Overall Satisfaction Score

Top Industries of Reviewers:

Information Technology and Services

73%

Computer & Network Security

Financial Services

Mechanical or Industrial Engineering

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.0

Meets Requirements

Average: 9.1

9.1

Ease of Doing Business With

Average: 9.1

10.0

Ease of Setup

Average: 9.2

10.0

Quality of Support

Average: 9.4

9.9

Ease of Admin

Average: 8.8

9.7

#15

PipeCandy

Overall Satisfaction Score

Top Industries of Reviewers:

Information Technology and Services

40%

Hospital & Health Care

20%

Computer Software

20%

Internet

20%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.1

9.3

Ease of Doing Business With

Average: 9.1

9.8

Ease of Setup

Average: 9.2

9.5

Quality of Support

Average: 9.4

9.6

Ease of Admin

Average: 8.8

9.3

#16

AppTweak

Overall Satisfaction Score

Top Industries of Reviewers:

Financial Services

32%

Marketing and Advertising

32%

Gambling & Casinos

21%

Health, Wellness and Fitness

16%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.0

Meets Requirements

Average: 9.1

8.9

Ease of Doing Business With

Average: 9.1

9.6

Ease of Setup

Average: 9.2

9.1

Quality of Support

Average: 9.4

9.4

Ease of Admin

Average: 8.8

9.6

#17

G2 Profile and Reviews

Overall Satisfaction Score

Top Industries of Reviewers:

Information Technology and Services

55%

Computer Software

27%

Marketing and Advertising

14%

Construction

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.2

Meets Requirements

Average: 9.1

9.0

Ease of Doing Business With

Average: 9.1

9.4

Ease of Setup

Average: 9.2

9.8

Quality of Support

Average: 9.4

8.9

Ease of Admin

Average: 8.8

9.7

#18

Stackline

Overall Satisfaction Score

Top Industries of Reviewers:

Consumer Goods

54%

Consumer Electronics

21%

Manufacturing

14%

Retail

11%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.3

Meets Requirements

Average: 9.1

8.5

Ease of Doing Business With

Average: 9.1

9.2

Ease of Setup

Average: 9.2

8.5

Quality of Support

Average: 9.4

9.0

Ease of Admin

Average: 8.8

9.0

#19

DealSignal

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

46%

Computer Software

38%

Information Technology and Services

Financial Services

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.2

Meets Requirements

Average: 9.1

9.1

Ease of Doing Business With

Average: 9.1

10.0

Ease of Setup

Average: 9.2

8.7

Quality of Support

Average: 9.4

9.7

Ease of Admin

Average: 8.8

9.1

#20

salesmotion

Overall Satisfaction Score

Top Industries of Reviewers:

Computer Software

58%

Information Technology and Services

33%

Telecommunications

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.9

Meets Requirements

Average: 9.1

9.4

Ease of Doing Business With

Average: 9.1

0.0

Ease of Setup

Average: 9.2

9.7

Quality of Support

Average: 9.4

10.0

Ease of Admin

Average: 8.8

0.0