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G2 recognized Market Logic
Market Logic

By Market Logic Software

4.2 out of 5 stars

How would you rate your experience with Market Logic?

Market Logic Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Ease of Use in Market Logic significant, appreciating structured presentation and easy access to insights. (12 mentions)
Users love the intuitive platform of Market Logic for its structured insights and easy upload function. (11 mentions)
Users value the exceptional customer support from Market Logic, appreciating timely responses and personalized engagement. (7 mentions)
Users value the knowledge accessibility of Market Logic, enabling easy report access and enhanced collaboration across teams. (7 mentions)
Users value the intuitive platform of Market Logic, enhancing their ability to manage and share insights effectively. (6 mentions)
Users value the responsive and collaborative support from Market Logic, enhancing team collaboration and insight sharing. (5 mentions)
Users experience search functionality issues in Market Logic, making it hard to find needed information efficiently. (5 mentions)
Users find the search limitations frustrating, as inaccuracies and navigation issues hinder efficient information retrieval. (4 mentions)
Users experience slow performance with Market Logic, finding the search feature lacks speed and accuracy for efficient information retrieval. (4 mentions)
Users find difficult navigation in Market Logic frustrating, especially when attempting to return to previously viewed reports. (3 mentions)
Users experience inefficiency in uploading and editing images, leading to frustration and time-consuming workarounds. (3 mentions)
Users find the complex setup of Market Logic demanding, requiring significant alignment and onboarding for effective use. (2 mentions)
Users experience inadequate filtering in Market Logic, making it challenging to find reports and access certain features. (2 mentions)
Users find the limited customization options due to an outdated backend to be frustrating and restrictive. (2 mentions)
Users find Market Logic's limited features challenging, struggling to leverage its full potential compared to competitors. (2 mentions)
Users often face outdated content, leading to messy workarounds and challenges in adoption across teams. (2 mentions)
Users find that AI accuracy in Market Logic lags behind competitors like ChatGPT, making it less appealing. (1 mentions)
Users feel that Deepsights lacks competitive edge due to its insufficient features compared to ChatGPT, making it harder to sell. (1 mentions)

Top Pros or Advantages of Market Logic

1. Ease of Use
Users find Ease of Use in Market Logic significant, appreciating structured presentation and easy access to insights.
See 12 mentions

See Related User Reviews

Verified User
U

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Insightful and Accessible, But Image Uploads Need Improvement"

What do you like about Market Logic?

I really appreciate Searchable, as it serves as an insight hub for our business. All of my colleagues are able to access reports and competitor insigh

Verified User
I

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A one-stop shop for information sharing, archiving, and research,"

What do you like about Market Logic?

The info and research is presented in a highly structured and user-friendly manner.

2. Insights
Users love the intuitive platform of Market Logic for its structured insights and easy upload function.
See 11 mentions

See Related User Reviews

Verified User
I

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A one-stop shop for information sharing, archiving, and research,"

What do you like about Market Logic?

The info and research is presented in a highly structured and user-friendly manner.

YT

Yasmin T.

Enterprise (> 1000 emp.)

5.0/5

"A great one stop shop for all things insights"

What do you like about Market Logic?

It's a very intuitive platform and an easy way for insights professionals to have a go-to place for reports etc to be stored. It's also made our appro

3. Customer Support
Users value the exceptional customer support from Market Logic, appreciating timely responses and personalized engagement.
See 7 mentions

See Related User Reviews

Xavier V.
XV

Xavier V.

Enterprise (> 1000 emp.)

4.5/5

"A great knowledge management tool that evolves with its customers"

What do you like about Market Logic?

Aside from being a great knowledge management solution, MLS has done tremendous work to evolve their tech to remain relevant. I appreciate that their

Aynsley T.
AT

Aynsley T.

Enterprise (> 1000 emp.)

4.0/5

"Impressive UX, adaptable platform, and supportive team"

What do you like about Market Logic?

It's a flexible and usable platform, while not as configurable as SharePoint, it is probably more suitable for organisations who don't have the (consi

4. Knowledge Accessibility
Users value the knowledge accessibility of Market Logic, enabling easy report access and enhanced collaboration across teams.
See 7 mentions

See Related User Reviews

Verified User
U

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Insightful and Accessible, But Image Uploads Need Improvement"

What do you like about Market Logic?

I really appreciate Searchable, as it serves as an insight hub for our business. All of my colleagues are able to access reports and competitor insigh

Kamelia Ivova P.
KP

Kamelia Ivova P.

Small-Business (50 or fewer emp.)

3.0/5

"A powerful platform for managing and scaling insights across teams"

What do you like about Market Logic?

Market Logic helps bring structure to scattered research and insights. It’s useful for building a shared knowledge base across teams and avoiding dupl

5. Helpful
Users value the intuitive platform of Market Logic, enhancing their ability to manage and share insights effectively.
See 6 mentions

See Related User Reviews

Verified User
U

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Insightful and Accessible, But Image Uploads Need Improvement"

What do you like about Market Logic?

I really appreciate Searchable, as it serves as an insight hub for our business. All of my colleagues are able to access reports and competitor insigh

Xavier V.
XV

Xavier V.

Enterprise (> 1000 emp.)

4.5/5

"A great knowledge management tool that evolves with its customers"

What do you like about Market Logic?

Aside from being a great knowledge management solution, MLS has done tremendous work to evolve their tech to remain relevant. I appreciate that their

6. Team Collaboration
Users value the responsive and collaborative support from Market Logic, enhancing team collaboration and insight sharing.
See 5 mentions

See Related User Reviews

Kamelia Ivova P.
KP

Kamelia Ivova P.

Small-Business (50 or fewer emp.)

3.0/5

"A powerful platform for managing and scaling insights across teams"

What do you like about Market Logic?

Market Logic helps bring structure to scattered research and insights. It’s useful for building a shared knowledge base across teams and avoiding dupl

Xavier V.
XV

Xavier V.

Enterprise (> 1000 emp.)

4.5/5

"A great knowledge management tool that evolves with its customers"

What do you like about Market Logic?

Aside from being a great knowledge management solution, MLS has done tremendous work to evolve their tech to remain relevant. I appreciate that their

Top Cons or Disadvantages of Market Logic

1. Search Functionality Issues
Users experience search functionality issues in Market Logic, making it hard to find needed information efficiently.
See 5 mentions

See Related User Reviews

Xavier V.
XV

Xavier V.

Enterprise (> 1000 emp.)

4.5/5

"A great knowledge management tool that evolves with its customers"

What do you dislike about Market Logic?

Maybe not unique to Market Logic, but it is still hard to get people to go in a KM tool on a regular basis. We'd love it to be a democratized tool, bu

Verified User
U

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Straightforward Navigation and Gen AI Summaries Make Work Easier"

What do you dislike about Market Logic?

When I use the back arrow, it returns me to the home page instead of the previous page. This is frustrating, especially after searching for several it

2. Search Limitations
Users find the search limitations frustrating, as inaccuracies and navigation issues hinder efficient information retrieval.
See 4 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Straightforward Navigation and Gen AI Summaries Make Work Easier"

What do you dislike about Market Logic?

When I use the back arrow, it returns me to the home page instead of the previous page. This is frustrating, especially after searching for several it

KB

Katy B.

Enterprise (> 1000 emp.)

3.5/5

"Dyson Marketing Manager, Beauty"

What do you dislike about Market Logic?

Search feature isn't always accurate so sometimes can take time to find the information/reports that you need.

3. Slow Performance
Users experience slow performance with Market Logic, finding the search feature lacks speed and accuracy for efficient information retrieval.
See 4 mentions

See Related User Reviews

Silvia D.
SD

Silvia D.

Enterprise (> 1000 emp.)

4.0/5

"Great improvements- great vision ahead"

What do you dislike about Market Logic?

Nothing. Wish they had more people to speed up some of the innovations

KB

Katy B.

Enterprise (> 1000 emp.)

3.5/5

"Dyson Marketing Manager, Beauty"

What do you dislike about Market Logic?

Search feature isn't always accurate so sometimes can take time to find the information/reports that you need.

4. Difficult Navigation
Users find difficult navigation in Market Logic frustrating, especially when attempting to return to previously viewed reports.
See 3 mentions

See Related User Reviews

Xavier V.
XV

Xavier V.

Enterprise (> 1000 emp.)

4.5/5

"A great knowledge management tool that evolves with its customers"

What do you dislike about Market Logic?

Maybe not unique to Market Logic, but it is still hard to get people to go in a KM tool on a regular basis. We'd love it to be a democratized tool, bu

Verified User
U

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Straightforward Navigation and Gen AI Summaries Make Work Easier"

What do you dislike about Market Logic?

When I use the back arrow, it returns me to the home page instead of the previous page. This is frustrating, especially after searching for several it

5. Inefficiency
Users experience inefficiency in uploading and editing images, leading to frustration and time-consuming workarounds.
See 3 mentions

See Related User Reviews

Verified User
U

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Insightful and Accessible, But Image Uploads Need Improvement"

What do you dislike about Market Logic?

Uploading media and images to Searchable can be quite a hassle and often leads to frustration. On some pages or forums within our Searchable sites, im

Verified User
U

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Straightforward Navigation and Gen AI Summaries Make Work Easier"

What do you dislike about Market Logic?

When I use the back arrow, it returns me to the home page instead of the previous page. This is frustrating, especially after searching for several it

6. Complex Setup
Users find the complex setup of Market Logic demanding, requiring significant alignment and onboarding for effective use.
See 2 mentions

See Related User Reviews

Kamelia Ivova P.
KP

Kamelia Ivova P.

Small-Business (50 or fewer emp.)

3.0/5

"A powerful platform for managing and scaling insights across teams"

What do you dislike about Market Logic?

It requires a lot of internal alignment and onboarding to get value from it. Adoption across teams can be challenging, and without consistent usage, t

Luc R.
LR

Luc R.

Enterprise (> 1000 emp.)

4.5/5

"Performant tool to scale insights towards decision makers across company"

What do you dislike about Market Logic?

The initial imlementation takes some effort

7. Inadequate Filtering
Users experience inadequate filtering in Market Logic, making it challenging to find reports and access certain features.
See 2 mentions

See Related User Reviews

Aynsley T.
AT

Aynsley T.

Enterprise (> 1000 emp.)

4.0/5

"Impressive UX, adaptable platform, and supportive team"

What do you dislike about Market Logic?

It is not a full function knowledge management system, so there are some features which are absent or that you will rely on the MLS team themselves to

YT

Yasmin T.

Enterprise (> 1000 emp.)

5.0/5

"A great one stop shop for all things insights"

What do you dislike about Market Logic?

Sometimes I feel the functionality can be a little lacking. The search function for a report sometimes doesn't come up with the report even if I know

8. Limited Customization
Users find the limited customization options due to an outdated backend to be frustrating and restrictive.
See 2 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

2.0/5

"Market leader with good, but not great solution trying to keep up the the competition"

What do you dislike about Market Logic?

I dislike the limitations that the platform has due to (i think) the old backend. Sometimes you experience this that need to be worked around which is

Verified User
A

Verified User

Enterprise (> 1000 emp.)

5.0/5

"Excellent tool for democratizing insights"

What do you dislike about Market Logic?

This is a minor critique, but some aspects of their technology can feel a bit rigid in terms of customizing the user experience.

9. Limited Features
Users find Market Logic's limited features challenging, struggling to leverage its full potential compared to competitors.
See 2 mentions

See Related User Reviews

SF

Susan F.

Enterprise (> 1000 emp.)

4.0/5

"Great platform, but as updates occur it is a bit like starting anew in the learning process."

What do you dislike about Market Logic?

It's a nice problem to have, but there are too many features. I feel like there is so much I could do in the platform but am not sure how to prioriti

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

3.5/5

"The platform is really great, but sometimes we have difficulty with promotion and execution."

What do you dislike about Market Logic?

Deepsights could be smarter, it doe not compete well with chatgpt, which seems to be the standard AI when people think of AI so its a hard sell with l

10. Outdated Content
Users often face outdated content, leading to messy workarounds and challenges in adoption across teams.
See 2 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

2.0/5

"Market leader with good, but not great solution trying to keep up the the competition"

What do you dislike about Market Logic?

I dislike the limitations that the platform has due to (i think) the old backend. Sometimes you experience this that need to be worked around which is

Kamelia Ivova P.
KP

Kamelia Ivova P.

Small-Business (50 or fewer emp.)

3.0/5

"A powerful platform for managing and scaling insights across teams"

What do you dislike about Market Logic?

It requires a lot of internal alignment and onboarding to get value from it. Adoption across teams can be challenging, and without consistent usage, t

11. AI Accuracy
Users find that AI accuracy in Market Logic lags behind competitors like ChatGPT, making it less appealing.
See 1 mentions

See Related User Reviews

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

3.5/5

"The platform is really great, but sometimes we have difficulty with promotion and execution."

What do you dislike about Market Logic?

Deepsights could be smarter, it doe not compete well with chatgpt, which seems to be the standard AI when people think of AI so its a hard sell with l

12. Competitor Analysis
Users feel that Deepsights lacks competitive edge due to its insufficient features compared to ChatGPT, making it harder to sell.
See 1 mentions

See Related User Reviews

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

3.5/5

"The platform is really great, but sometimes we have difficulty with promotion and execution."

What do you dislike about Market Logic?

Deepsights could be smarter, it doe not compete well with chatgpt, which seems to be the standard AI when people think of AI so its a hard sell with l

Market Logic Reviews (29)

Reviews

Market Logic Reviews (29)

4.2
29 reviews
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AT
Marketing Insight Specialist
Enterprise (> 1000 emp.)
"A central hub of information used to discover new insights that directly support my everyday work"
What do you like best about Market Logic?

I enjoy using the platform as a central hub of information. I use it to discover new insights that directly support my everyday work. It’s also become my go-to area for finding the latest updates and trusted sources from across the business. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

The search feature is helpful, but there’s room for improvement. I’d like it to be faster and deliver more accurate results. This would make finding key information even smoother and more reliable for daily tasks. Integrating the platform as an app would make it even more useful for everyday tasks. An app could streamline access, making it easier and faster to find information on the go. This added convenience would help users stay up-to-date and connected with business updates, improving both productivity and ease of use. Review collected by and hosted on G2.com.

Ana CM A.
AA
Global Market Research Director Dupixent Dermatology
Enterprise (> 1000 emp.)
"Market Logic is a great partner"
What do you like best about Market Logic?

Market Logic has a great software that enables queries and summaries of breath / depth of market research and competitor intelligence across the company. It provides a 24/7 access and alloows everyone exponetially expand the questions you ask about your data. Fully referenced / citated answers . Optmized for accuracy , minimizing hallucinatios . Besides all that is fully compliant and can process in many languages . Able to read all MS Office based format & PDFs . Can include trsuted RSS feed to keep your informaiton current . Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

At the monent the software has some limitations like limited visual interpretation and sometimes the system struggle to fully understand context-specific informaiton .For instance, the phrase “It increased patient satisfaction by 7.2 pts among patients” might be misinterpreted without knowing the specific context, such as the service or product being evaluated (e.g., ABC Hospital’s telehealth services) or the target audience (e.g., patients aged 35 and older in Germany).

Market Logic Software is actively working to address these limitations and enhance DeepSights™ capabilities. Review collected by and hosted on G2.com.

Verified User in Consumer Electronics
UC
Enterprise (> 1000 emp.)
"Straightforward Navigation and Gen AI Summaries Make Work Easier"
What do you like best about Market Logic?

I appreciate the straightforward navigation and the Gen AI tool, which provides quick, easy-to-read summaries that also include sources and document links. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

When I use the back arrow, it returns me to the home page instead of the previous page. This is frustrating, especially after searching for several items and selecting a report, as it makes it difficult to go back and check other reports. Review collected by and hosted on G2.com.

Verified User in Luxury Goods & Jewelry
AL
Enterprise (> 1000 emp.)
"Outstanding Support and Innovation, Minor UI Tweaks Needed"
What do you like best about Market Logic?

Rob and Mike are incredibly helpful and friendly, fixing any problem and offering ideas and solutions to enable Searchable and DeepSights to meet the right teams in my organisation and share insights. The tool is very unique and tailored to our needs, with constant innovation to stay up with the changing landscape. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

Not a lot! There's a couple of user interface amendments which I have raised with the team for potential future implementation, but no plans as of now to be able to update, e.g. Knowledge Zone arrangement and navigation. Review collected by and hosted on G2.com.

YT
Market Insights Lead
Enterprise (> 1000 emp.)
"A great one stop shop for all things insights"
What do you like best about Market Logic?

It's a very intuitive platform and an easy way for insights professionals to have a go-to place for reports etc to be stored. It's also made our approvals process so much easier Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

Sometimes I feel the functionality can be a little lacking. The search function for a report sometimes doesn't come up with the report even if I know I've uploaded it Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business (50 or fewer emp.)
"Insightful and Accessible, But Image Uploads Need Improvement"
What do you like best about Market Logic?

I really appreciate Searchable, as it serves as an insight hub for our business. All of my colleagues are able to access reports and competitor insights easily. What I find especially useful is Deepsights, which helps me quickly find the answers I need. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

Uploading media and images to Searchable can be quite a hassle and often leads to frustration. On some pages or forums within our Searchable sites, images are required for tiles. I frequently have to take screenshots and manually resize these images to ensure they fit properly; otherwise, they end up looking distorted or blurry. Review collected by and hosted on G2.com.

KB
Marketing Manager
Enterprise (> 1000 emp.)
"Dyson Marketing Manager, Beauty"
What do you like best about Market Logic?

Useful source of information for my work at Dyson.

Easy to navigate and to find reports.

Easy to share documents across the wider business. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

Search feature isn't always accurate so sometimes can take time to find the information/reports that you need. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
AA
Enterprise (> 1000 emp.)
"Enterprise Market Logic User"
What do you like best about Market Logic?

What I value most about Market Logic is the simplified way that we can showcase completed work from across our portfolio and make it readily accessible to our cross-functional teams and stakeholders. Rather than depending on outdated links, archived folders and individuals to send the content, we can direct our teammates to one centralized repository of work that is easy to navigate, customizable and always current. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

The only thing I dislike about Market Logic is that I want more of it! I wish that the AI capabilities were available to all users versus having to add that on as an additional capability with additional costs. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
AF
Mid-Market (51-1000 emp.)
"Evolution in sharing insights within company"
What do you like best about Market Logic?

Platform tackles the pain point that most of the companies are facing (centralizing primary /secondary research data) while adding AI layer that makes searching / use of data much easier. Integration and SSO went really smoothly from MLS side. From the relatively short experience with platform, it delivers quite accurate results and various stakeholders within the company have been quite satisfied and impressed. Really appreciate support team, helping with ideas, in case of issues coming up with suggestions, and suggesting walk-arounds in case requests go beyond capability of platform. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

We'd welcome more flexibility & support in customization of platform (e.g. having more tiles on homepage leading to microsites, more flexibly to align with CI of company, not asking "how can I help you?" as a prompt etc) - so it feel more like "suited solution" rather than a generic tool. In general, users are comparing it with other larger scale LLM models, so missing some features they're used to have from Chat GPT or Copilot such as chat functionality to refine the outcomes (but that's work in progress as I understood). Lastly, source selection for AI summary is not always the most optimal (could imagine better suggestions to get even more accurate outcomes). Review collected by and hosted on G2.com.

NW
Project Manager
Enterprise (> 1000 emp.)
"Absolutely Love Searchable!"
What do you like best about Market Logic?

I appreciate the layout of Searchable because it makes it simple to locate the information I need, and sharing that information with others is also straightforward. Review collected by and hosted on G2.com.

What do you dislike about Market Logic?

When I try to upload images for articles and reports, I find it quite awkward to crop them because the software does not make the cropping process easy. Review collected by and hosted on G2.com.

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