Best Event Marketing Platforms - Page 3

How Many Event Marketing Software Products Does G2 Track?

Total Products under this Category: 143

Category Stats (Sep 2026)

  • Average Rating: 4.56/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Zoho Backstage (+1.45%) - Among all products in this category, Zoho Backstage recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Event Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 26,200+ Authentic Reviews
  • 143+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Event Marketing Software

G2 Grid® for Event Marketing Software plotting products by satisfaction and market presence

Highlighted products: Constant Contact, Cvent Event Marketing & Management, Eventbrite, Webex Events & Webinars, StoneShot, Zoho Backstage, Eventify, and BigMarker.

Underlying data: [Grid® JSON](https://www.g2.com/categories/event-marketing/grids.json?focus%5B%5D=constant-contact&focus%5B%5D=cvent-event-marketing-management&focus%5B%5D=eventbrite&focus%5B%5D=webex-events-webinars&focus%5B%5D=stoneshot&focus%5B%5D=zoho-corporation-pvt-ltd-zoho-backstage&focus%5B%5D=eventify&focus%5B%5D=bigmarker)

Zoom Events and Webinars

Zoom helps you host professional virtual events without juggling multiple tools. Zoom Webinars get you live fast. Set up in minutes on a platform your team and attendees already know. Perfect when you need reliable broadcasts without the complexity. Zoom Webinars Plus make your events look as polished as they deserve. Create branded experiences that match your company standards, turn recordings into content that keeps working for you, and get the engagement insights you need to prove ROI. AI handles the busywork so you can focus on strategy. Zoom Events handles the complexity when you're running multi-day conferences or bringing together in-person and virtual audiences. Everything you need to manage registration, networking, and logistics in one place.

Average Rating: 4.5/5.0

Total Reviews: 380

How Do G2 Users Rate Zoom Events and Webinars?

  • Ease of Use: 9.0/10 (Category avg: 8.9/10)
  • Attendee networking: 8.3/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 8.9/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 5.8/10 (Category avg: 8.6/10)

Who Is the Company Behind Zoom Events and Webinars?

  • Seller: Zoom
  • Year Founded: 2011
  • HQ Location: San Jose, CA
  • Twitter: @zoom
    1,042,714 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    14,013 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Software Engineer, Student
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 42% Medium, 41% Small

What Do G2 Reviewers Say About Zoom Events and Webinars?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Zoom Events and Webinars, finding it intuitive and reliable for scheduling.
  • Users appreciate the intuitive interface and engagement features of Zoom Events and Webinars, enhancing their virtual event experience.
  • Users appreciate the reliable and user-friendly event management features of Zoom Events and Webinars, enhancing engagement and organization.
  • Users find the easy setup of Zoom Events and Webinars highly convenient, enabling quick and efficient access.
  • Users value the webinar features of Zoom, appreciating its ease of use and ability to host large audiences.
Cons
  • Users find the expensive pricing of Zoom Events and Webinars a barrier, especially for small businesses.
  • Users find the limited customization options frustrating, particularly for webinar setup and registration processes.
  • Users find the missing features in Zoom Events and Webinars limit scheduling efficiency and overall functionality.
  • Users find the event setup time-consuming and the interface challenging, impacting large-scale event management.
  • Users often note the improvement needed in Zoom's features, particularly around screen sharing and background quality.

What Are Recent G2 Reviews of Zoom Events and Webinars?

What Are G2 Users Discussing About Zoom Events and Webinars?

FLOOR by 10Times

FLOOR is an all-in-one solution for community builders & event planners. We help you to build, engage, and manage your community all from one place. Trusted by 2000+ clients globally, FLOOR is a fully customizable virtual and hybrid events platform with best-in-class systems & access permissions. You can set up any kind of online event on FLOOR, either standalone or hybrid with physical events, be it summits, meetups, keynote conferences, awards, expos, meetings, live roadshows, training events, etc. We offer an array of digital products & services like events, membership, marketing, advisory and a lot more. No matter your format or goal, FLOOR is your space to build and grow.

Average Rating: 4.7/5.0

Total Reviews: 109

How Do G2 Users Rate FLOOR by 10Times?

  • Ease of Use: 8.6/10 (Category avg: 8.9/10)
  • Attendee networking: 9.4/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 9.0/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 9.4/10 (Category avg: 8.6/10)

Who Is the Company Behind FLOOR by 10Times?

  • Seller: 10times Online
  • Year Founded: 2014
  • HQ Location: Noida, Uttar Pradesh
  • Twitter: @10_times
    8,597 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    123 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Managing Director
  • Top Industries: Events Services, Higher Education
  • Company Size: 74% Small, 19% Medium

What Are Recent G2 Reviews of FLOOR by 10Times?

What Are G2 Users Discussing About FLOOR by 10Times?

Samaaro

Samaaro is an AI-powered event marketing platform that helps marketing teams turn events into a measurable growth channel by planning, promoting, executing, and measuring their business impact.

Average Rating: 4.9/5.0

Total Reviews: 43

How Do G2 Users Rate Samaaro?

  • Ease of Use: 9.8/10 (Category avg: 8.9/10)
  • Attendee networking: 10.0/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 10.0/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 10.0/10 (Category avg: 8.6/10)

Who Is the Company Behind Samaaro?

  • Seller: Samaaro
  • Year Founded: 2020
  • HQ Location: Bengaluru, IN
  • Twitter: @Samaaro
  • LinkedIn® Page: www.linkedin.com
    31 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Financial Services, Events Services
  • Company Size: 44% Medium, 36% Small

What Do G2 Reviewers Say About Samaaro?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Samaaro, enhancing their event management experience with a user-friendly interface.
  • Users commend Samaaro for its user-friendly interface and efficient event management capabilities, enhancing overall experience and operations.
  • Users praise the seamless attendee management of Samaaro, appreciating its integration and ease of use throughout the event.
  • Users praise the integration capabilities of Samaaro, streamlining event management through a unified platform.
  • Users love the customizable and interactive features of Samaaro, making virtual events seamless and engaging.
Cons
  • Users report slow performance with Samaaro, particularly noting issues with speed and user experience on mobile.
  • Users find the UI not intuitive, leading to a slower and less efficient experience with Samaaro.
  • Users find the UI to be poor, noting it can be slow and requires significant improvements.
  • Users experience connectivity issues with Samaaro, particularly noting slowness during international use.
  • Users note the need for improved automation in event program updates to enhance usability and reduce manual work.

What Are Recent G2 Reviews of Samaaro?

What Are G2 Users Discussing About Samaaro?

inwink

inwink is a platform for organizing events and developing online communities. It is aimed at B2C and B2B participants and offers the following features: 👉 Event CRM: management of participants, partners/exhibitors, speakers, program, etc. 👉 Online experience: event website editor, Partner Area, Participant Area, Registration/Ticketing, etc. 👉 On-site experience: badge generator, native mobile app for visitors (Companion) and exhibitors (LeadGen), AI chatbot available to participants, etc. 👉 Participant engagement: management of email campaigns, interactivity, networking, business meetings, etc. 👉 Hosting of a dedicated community space: creation of a community to engage visitors throughout the year (blog, forum, news feed, content sharing, etc.). More than a hundred companies currently use inwink: Viva Technology, Bpifrance, GL events, Sommet de l'Elevage, Cegid, EBG, Hub Institute, Botify, Prestashop, KPMG, Les Echos - Le Parisien, La Poste Groupe, etc.

Average Rating: 4.6/5.0

Total Reviews: 32

How Do G2 Users Rate inwink?

  • Ease of Use: 8.7/10 (Category avg: 8.9/10)
  • Attendee networking: 8.9/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 8.9/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 8.7/10 (Category avg: 8.6/10)

Who Is the Company Behind inwink?

  • Seller: inwink
  • Year Founded: 2015
  • HQ Location: Paris, Île-de-France
  • Twitter: @inwink_fr
    152 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    40 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Events Services, Computer Software
  • Company Size: 47% Small, 32% Medium

What Are Recent G2 Reviews of inwink?

What Are G2 Users Discussing About inwink?

Eventene

Most distributed teams are still rebuilding recurring programs from scratch every time they run - new schedule, new roster, new communications, same chaos. Eventene helps teams coordinate recurring live and hybrid programs without rebuilding the logistics every cycle. Copy the program, keep the structure. Schedule sessions, manage rosters, send updates, collect forms, and confirm attendance across every location, cohort, and run. Built for operators, not marketers.

Average Rating: 4.9/5.0

Total Reviews: 32

How Do G2 Users Rate Eventene?

  • Ease of Use: 9.2/10 (Category avg: 8.9/10)
  • Attendee networking: 8.3/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 9.6/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 9.2/10 (Category avg: 8.6/10)

Who Is the Company Behind Eventene?

  • Seller: Eventene
  • Year Founded: 2016
  • HQ Location: Santa Monica, California
  • Twitter: @eventeneapp
    224 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Non-Profit Organization Management
  • Company Size: 50% Small, 44% Medium

What Are Recent G2 Reviews of Eventene?

What Are G2 Users Discussing About Eventene?

Swapcard

Swapcard is the revenue-first intelligent event management platform built for associations, trade show organizations, media companies, and conference organizers. Swapcard unifies the entire event lifecycle on a single intelligent platform, from registration to engagement and monetization, actively converting attendees into qualified exhibitor leads. With an intuitive interface, seamless integrations, and real-time analytics, Swapcard helps organizers streamline operations, prove exhibitor ROI, and unlock new revenue streams. Trusted by global leaders such as Informa, Clarion, NAVC, IAAPA, and Koelnmesse, Swapcard has powered more than 15,000 trade shows, exhibitions, and conferences worldwide, transforming event technology from a cost center into a strategic, data-driven revenue engine. For more information, visit www.swapcard.com.

Average Rating: 4.6/5.0

Total Reviews: 221

How Do G2 Users Rate Swapcard?

  • Ease of Use: 9.0/10 (Category avg: 8.9/10)
  • Attendee networking: 7.7/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 6.8/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 8.1/10 (Category avg: 8.6/10)

Who Is the Company Behind Swapcard?

  • Seller: Swapcard
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Paris
  • Twitter: @Swapcard
    2,835 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    180 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Event Manager, Director
  • Top Industries: Events Services, Non-Profit Organization Management
  • Company Size: 55% Small, 31% Medium

What Do G2 Reviewers Say About Swapcard?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the intuitive and user-friendly interface of Swapcard, making event management efficient and seamless.
  • Users appreciate the intuitive and user-friendly design of Swapcard, enhancing event organization and engagement efficiency.
  • Users find Swapcard extremely easy to use, offering robust features that effectively meet diverse event marketing needs.
  • Users find navigation incredibly easy with Swapcard, appreciating its intuitive UI and user-friendly features for effective event management.
  • Users appreciate the excellent customer support from Swapcard, which enhances the overall event management experience.
Cons
  • Users desire more customization options on Swapcard to enhance lead management and networking capabilities.
  • Users desire more customization options in Swapcard for better networking and attendee management features.
  • Users desire more customization options in Swapcard for better networking and enhanced lead management functionalities.
  • Users find lack of customization in Swapcard limiting, desiring more flexibility in design and functionality options.
  • Users often face connectivity issues with Swapcard, affecting offline access, technical stability, and networking capabilities.

What Are Recent G2 Reviews of Swapcard?

What Are G2 Users Discussing About Swapcard?

RainFocus

RainFocus is the leading enterprise platform for event marketing and management. We help organizations run in-person, virtual, and hybrid event programs of all sizes from one system, with the data and personalization needed to drive measurable business results. With the industry's most advanced agentic AI at its core, we orchestrate engagement at every stage of the customer lifecycle — unifying touchpoints, driving event impact, and making each engagement smarter.

Average Rating: 4.6/5.0

Total Reviews: 56

How Do G2 Users Rate RainFocus?

  • Ease of Use: 8.3/10 (Category avg: 8.9/10)
  • Attendee networking: 7.9/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 8.5/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 8.1/10 (Category avg: 8.6/10)

Who Is the Company Behind RainFocus?

  • Seller: RainFocus
  • Year Founded: 2013
  • HQ Location: Lehi, Utah
  • Twitter: @rainfocus
    1,782 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    448 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Events Services
  • Company Size: 58% Large, 21% Medium

What Do G2 Reviewers Say About RainFocus?

AI-generated summary from verified user reviews

Pros
  • Users value the flexibility in custom workflows and powerful dashboards in RainFocus for efficient event management.
  • Users appreciate the exceptional customer support provided by RainFocus, enhancing their event management experience significantly.
  • Users appreciate the comprehensive and user-friendly event management features of RainFocus, ensuring successful event execution.
  • Users find RainFocus highly customizable, enabling tailored workflows, flexible designs, and powerful data management solutions.
  • Users value the customization options in RainFocus, enabling tailored workflows and enhanced data management for events.
Cons
  • Users find that limited customization can hinder flexibility and simplicity in using RainFocus effectively.
  • Users find RainFocus to be not intuitive, as features are often hidden and complex for inexperienced attendees.
  • Users note a steep learning curve with RainFocus, necessitating significant upfront effort for effective use.
  • Users are seeking more customizable features in RainFocus, but face lengthy lead times and limited options.
  • Users find the complexity of RainFocus varies significantly based on specific scenarios, affecting usability.

What Are Recent G2 Reviews of RainFocus?

What Are G2 Users Discussing About RainFocus?

PheedLoop

PheedLoop's all-in-one event management platform makes it easy for even the smallest teams to run big events. We proudly power thousands of association, corporate, academic & scientific events, tradeshows, expos and meetings around the world every year. Simplify event planning and power every stage of your event's lifecycle with one platform: From speaker, sponsor & exhibitor management, to registration, check-in & badge printing - to the industry's top rated mobile app that puts lead retrieval, session check-in and credit tracking, networking, attendee engagement, and more in the palm of your attendees' hands. Get advanced event analytics across your events' lifecycle that proves ROI to exhibitors, sponsors, and your team. Take advantage of in-house and on-site support, and integrated kiosk and printing hardware solutions that work seamlessly with your PheedLoop platform. Easily integrate with your CRMs, AMSs, and more.

Average Rating: 4.8/5.0

Total Reviews: 304

How Do G2 Users Rate PheedLoop?

  • Ease of Use: 9.2/10 (Category avg: 8.9/10)
  • Attendee networking: 9.2/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 9.1/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 8.8/10 (Category avg: 8.6/10)

Who Is the Company Behind PheedLoop?

  • Seller: PheedLoop
  • Year Founded: 2015
  • HQ Location: North York, CA
  • Twitter: @pheedloop
    839 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    46 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Executive Director, Event Manager
  • Top Industries: Non-Profit Organization Management, Events Services
  • Company Size: 81% Small, 14% Medium

What Do G2 Reviewers Say About PheedLoop?

AI-generated summary from verified user reviews

Pros
  • Users find PheedLoop's ease of use exceptional, facilitating smooth integration and streamlined content management.
  • Users find the easy setup of PheedLoop beneficial for seamless integration and user management.
  • Users value the easy integration with Zoom, allowing seamless virtual access and user management.
  • Users value the easy access provided by PheedLoop, simplifying virtual participation without multiple logins.
  • Users value the easy creation of webpages with customizable sections and seamless image integration on PheedLoop.
Cons
  • Users find insufficient guidance a challenge for onboarding, as awareness of PheedLoop is limited.
  • Users find integration issues with WordPress a bit tricky, complicating the overall experience with PheedLoop.
  • Users find registration issues challenging due to a lack of awareness, complicating the onboarding process.

What Are Recent G2 Reviews of PheedLoop?

What Are G2 Users Discussing About PheedLoop?

InEvent

InEvent is made of event professionals and A/V specialists inspired to push the boundaries of webinars and event technology. Our product delivers outstanding experiences for enterprise companies, empowering them with a white-label solution to create in-person, virtual and hybrid events through software and hardware solutions. All backed up by a dedicated 24/7 customer service made 100% of humans. The InEvent integrated platform includes hospitality and housing, travel and logistics, web broadcasting, live engagement, smooth registration, dynamic networking, robust marketing automation, custom websites and mobile apps, real-time analytics, high-powered beacons and 100+ other features to power interactive and immersive experiences. We have successfully serviced more than 50,000 events and webinars with over 2 million attendees and 60 +million streaming minutes globally. Whether you are hosting a webinar, virtual hands-on meeting or a month-long event, our flexible solution will help your ideal event come to life.

Average Rating: 4.5/5.0

Total Reviews: 132

How Do G2 Users Rate InEvent?

  • Ease of Use: 8.3/10 (Category avg: 8.9/10)
  • Attendee networking: 9.4/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 9.4/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 9.4/10 (Category avg: 8.6/10)

Who Is the Company Behind InEvent?

  • Seller: InEvent
  • Year Founded: 2013
  • HQ Location: Atlanta, Georgia
  • Twitter: @ineventapp
    573 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    97 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Events Services, Education Management
  • Company Size: 64% Small, 25% Medium

What Do G2 Reviewers Say About InEvent?

AI-generated summary from verified user reviews

Pros
  • Users praise the exceptional customer support of InEvent, emphasizing responsiveness and knowledge that enhance user experience.
  • Users value the ease of use of InEvent, appreciating the supportive onboarding and responsive customer service.
  • Users value the strong functionality and exceptional support of InEvent, ensuring a smooth and reliable experience.
  • Users appreciate the powerful functionality and exceptional support of InEvent, making event management smooth and reliable.
  • Users value the robust functionality and exceptional support of InEvent, ensuring a smooth and innovative event experience.
Cons
  • Users face a significant learning curve with InEvent's complexity, leading to challenges in adapting to the platform.
  • Users note that InEvent has improvement needed in certain systems, particularly in generating reports effectively.
  • Users note inadequate reporting features in InEvent, although improvements have been made to enhance the experience.
  • Users face a lack of tutorials, making it challenging to navigate InEvent's configurable platform effectively.
  • Users report a significant learning curve with InEvent, requiring time and effort to adapt to its configuration.

What Are Recent G2 Reviews of InEvent?

What Are G2 Users Discussing About InEvent?

Webinar+

Webinar+ is a modern webinar platform built for marketing teams who want to create engaging, video-first experiences without the friction of legacy webinar software. Designed for how audiences watch today, Webinar+ replaces static slide-based presentations with cinematic layouts, branded visuals, and story-driven programming. It supports live, pre-recorded, and hybrid webinar formats, giving teams the flexibility to produce polished content that feels intentional and professional rather than improvised or transactional. Webinar+ includes powerful creative and production tools that make it easy to build high-quality webinars at scale. Teams can design dynamic layouts, apply branded elements like intros, lower thirds, and transitions, and structure content into modular segments that guide audience attention. Built-in pre-recording and media management workflows allow producers to mix live and recorded content seamlessly, reducing risk while improving consistency. The audience experience is video-forward and interactive, with features like polls, reactions, and engagement tools that encourage participation and keep viewers focused throughout the program. At its core, Webinar+ solves the problem of webinars that underperform and underrepresent the brand. Marketing teams are under pressure to produce more content, drive stronger results, and do it with limited time and resources. Webinar+ helps teams move faster without sacrificing quality by combining creative flexibility, streamlined production, and AI-powered insights in one platform. Engagement data and performance signals are captured in real time, giving marketers clearer visibility into audience behavior and intent. The result is webinars that look better, hold attention longer, and deliver measurable impact across demand generation, product marketing, customer education, and thought leadership programs.

Average Rating: 4.4/5.0

Total Reviews: 247

How Do G2 Users Rate Webinar+?

  • Ease of Use: 8.5/10 (Category avg: 8.9/10)
  • Attendee networking: 8.2/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 8.6/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 8.5/10 (Category avg: 8.6/10)

Who Is the Company Behind Webinar+?

  • Seller: Brandlive
  • Year Founded: 2010
  • HQ Location: Portland, Oregon
  • LinkedIn® Page: www.linkedin.com
    127 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 45% Small, 30% Medium

What Do G2 Reviewers Say About Webinar+?

AI-generated summary from verified user reviews

Pros
  • Users enjoy the ease of use of Webinar+, finding it intuitive and simplifying event management for everyone.
  • Users value the user-friendly and intuitive design of Webinar+, enabling smooth and professional online events.
  • Users appreciate the personalized event management features of Webinar+, making online events easy and effective.
  • Users praise the friendly and responsive customer support of Webinar+, enhancing their overall experience.
  • Users love the customization options of Webinar+, making it easy to adapt the platform to their needs.
Cons
  • Users express concerns over the missing features in Webinar+, affecting usability and audience engagement.
  • Users face limited customization options with Webinar+, impacting their ability to create unique and engaging experiences.
  • Users find the pricing to be high, making it less accessible for smaller teams and one-time users.
  • Users find the design limitations of Webinar+ hinder complex customization and analytics integration, affecting overall usability.
  • Users note a significant learning curve in mastering Webinar+, which can be daunting for first-time users.

What Are Recent G2 Reviews of Webinar+?

What Are G2 Users Discussing About Webinar+?

Launchmetrics

Launchmetrics is the market’s first AI-powered Brand Performance Cloud, providing more than 1,700 clients with the software, data and insights they need to connect strategy with execution. With over a decade of expertise, its Brand Performance Cloud helps executives launch campaigns, amplify reach, measure ROI and benchmark brand performance. Their AI-driven and proprietary Media Impact Value® algorithm is the answer to modern measurement in a global world, making impact measurable. Launchmetrics brings a sharp focus to profitability, accountability and efficiency while enabling the type of quick decision-making required for agility. With tools for sample management, event organization, PR monitoring and brand performance and Voice analytics, the Launchmetrics Brand Performance Cloud enables brands to build a successful marketing strategy, all in one place. Founded in New York and with operating headquarters in Paris, Launchmetrics has 450+ employees in twelve markets worldwide and offers support in five languages. Launchmetrics has been the trusted provider to brands worldwide such as Tiffany’s, Vogue, KCD, Shiseido, The North Face and Levi’s as well as partners like IMG, the Council of Fashion Designers of America, the Camera Nazionale Della Moda Italiana and the Fédération de la Haute Couture et de la Mode. About Media Impact Value® (MIV®): Media Impact Value® (MIV®) allows brands to assign a monetary value to every post, interaction or article to measure its impact and identify contributions to brand performance across Voices, channels and regions. Recognized as the most comprehensive and modern measurement standard in the industry, MIV® lets you compare and understand which strategies create the most media impact across print, online and social by reflecting the audience perspective. The Launchmetrics methodology is built on more than 15 years of experience, working with and for Fashion, Lifestyle and Beauty (FLB) brands globally, including China. Finely tuned with AI and machine learning, the algorithm relies on both quantitative and qualitative attributes specific to the FLB industries (including audience engagement, industry relevance, source authority and content quality) to ensure overall accuracy and relevance when benchmarking in the growing competitive landscape.

Average Rating: 4.6/5.0

Total Reviews: 89

How Do G2 Users Rate Launchmetrics?

  • Ease of Use: 8.8/10 (Category avg: 8.9/10)
  • Attendee networking: 6.3/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 6.1/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 6.1/10 (Category avg: 8.6/10)

Who Is the Company Behind Launchmetrics?

  • Seller: Lectra
  • Year Founded: 1973
  • HQ Location: Paris Île-de-France, France
  • LinkedIn® Page: www.linkedin.com
    2,015 employees on LinkedIn®
  • Ownership: EPA: LSS

Who Uses This Product?

  • Top Industries: Apparel & Fashion, Luxury Goods & Jewelry
  • Company Size: 48% Small, 35% Medium

What Do G2 Reviewers Say About Launchmetrics?

AI-generated summary from verified user reviews

Pros
  • Users find Launchmetrics to be intuitive and easy to use, significantly enhancing project management and saving time.
  • Users find Launchmetrics extremely helpful for streamlining workflows and providing excellent support for marketing needs.
  • Users value the responsive customer support of Launchmetrics, ensuring seamless navigation and effective issue resolution.
  • Users highlight the accuracy of Launchmetrics reports, making PR processes efficient and manageable for global outreach.
  • Users appreciate the comprehensive coverage from Launchmetrics, simplifying PR management and enhancing event and media tracking.
Cons
  • Users find Launchmetrics complicated with workspace management and seek improvements for automation and updated features.
  • Users find the missing features in Launchmetrics to be frustrating, particularly with automation and outdated processes.
  • Users find tagging issues frustrating, especially with manual entries and complications from multiple workspaces.
  • Users find the complexity of the interface challenging, particularly with multiple workspaces and event creation.
  • Users find data management cumbersome, dealing with outdated clippings and tedious manual uploads that consume valuable time.

What Are Recent G2 Reviews of Launchmetrics?

What Are G2 Users Discussing About Launchmetrics?

EventUp Planner (formerly Attendease)

EventUp Planner is cutting-edge software for small to mid-size events, corporate roadshows and training, educational seminars, and meeting planning management. EventUp Planner is the ultimate event management solution for planners and meeting organizers. From in-person to hybrid and virtual, our platform covers every aspect of your event's lifecycle. Promote seamlessly with our website builder, email marketing, and attendee registration. Take control of event details, from speakers and exhibitors to scheduling and ticketing. EventUp Planner is a great fit for organizations looking for: ✔ Reasonable and predictable technology costs with no surprise fees ✔ Simplified attendee communication to attract, inform, and engage to drive results ✔ Delivering consistent, branded experiences throughout the entire attendee journey ✔ Making it easy for attendees to navigate and personalize their event agenda ✔ Driving registration experiences that convert and reduce drop-offs ✔ Accessing actionable attendee and event data when and where you need it ✔ Having the ability to execute multiple events at scale ✔ 5-star customer service In 2023, Attendease joined the Tripleseat family. Tripleseat is the hospitality industry's #1 guest and event management software. Together with EventUp.com, the leading venue directory, we serve and help grow the hospitality and events industry. Attendease was given a new identity as EventUp Planner in 2024. View Tripleseat's profile here: https://www.g2.com/products/tripleseat-tripleseat/reviews

Average Rating: 4.4/5.0

Total Reviews: 45

How Do G2 Users Rate EventUp Planner (formerly Attendease)?

  • Ease of Use: 7.9/10 (Category avg: 8.9/10)
  • Attendee networking: 6.0/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 6.9/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 10.0/10 (Category avg: 8.6/10)

Who Is the Company Behind EventUp Planner (formerly Attendease)?

  • Seller: Tripleseat
  • Year Founded: 2009
  • HQ Location: Concord, US
  • Twitter: @Tripleseat
    1,903 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    342 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software, Higher Education
  • Company Size: 40% Medium, 33% Large

What Do G2 Reviewers Say About EventUp Planner (formerly Attendease)?

AI-generated summary from verified user reviews

Pros
  • Users find the ease of use of EventUp Planner invaluable, streamlining event management and reducing errors.
  • Users love that EventUp Planner provides efficient event management, streamlining processes and reducing manual errors significantly.
  • Users value the user-friendly attendee management of EventUp Planner, making event setup and registration effortless for all staff.
  • Users commend the responsive customer support of EventUp Planner, appreciating its helpfulness and engagement during troubleshooting.
  • Users value the user-friendly interface of EventUp Planner, allowing seamless event management and attendee registration.
Cons
  • Users find EventUp Planner lacks essential features, particularly for hybrid events and efficient badge printing processes.
  • Users find missing features in Attendease, particularly for badge printing and complex ticketing processes.
  • Users find the complex backend of EventUp Planner challenging, requiring dedicated staff for effective operation.
  • Users find the onboarding process complicated, requiring dedicated staff to effectively utilize EventUp Planner.
  • Users report experiencing syncing issues that require finding workarounds, impacting their overall experience with EventUp Planner.

What Are Recent G2 Reviews of EventUp Planner (formerly Attendease)?

What Are G2 Users Discussing About EventUp Planner (formerly Attendease)?

Vuture

Vuture by Marigold transforms the way in which professional service firms communicate and engage with their clients. Vuture’s client engagement platform has deep integrations with world-leading CRM providers, enabling users to easily create and maintain personalized email, event, and multichannel communications that power value-driven client experiences. The platform’s automation technology and robust security features allow professional services marketers and partners to build trusted relationships, drive loyalty, and efficiently deliver engaging experiences that place their clients at the heart of the business. For more information, visit vuture.com.

Average Rating: 4.1/5.0

Total Reviews: 37

How Do G2 Users Rate Vuture?

  • Ease of Use: 8.2/10 (Category avg: 8.9/10)
  • Attendee networking: 6.7/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 9.2/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 10.0/10 (Category avg: 8.6/10)

Who Is the Company Behind Vuture?

  • Seller: Marigold
  • Company Website:
  • Year Founded: 2017
  • HQ Location: Nashville, US
  • LinkedIn® Page: www.linkedin.com
    965 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Legal Services
  • Company Size: 38% Medium, 38% Small

What Do G2 Reviewers Say About Vuture?

AI-generated summary from verified user reviews

Pros
  • Users value the detailed analytics and reporting of Vuture, enhancing their marketing strategies and performance insights.
  • Users appreciate the seamless automation of Vuture, which enhances campaign management and saves time on repetitive tasks.
  • Users appreciate the seamless automation of Vuture, which saves time and enhances campaign management and marketing outcomes.
  • Users appreciate Vuture’s seamless automation, making campaign management effortless and allowing for strategic focus on marketing outcomes.
  • Users value Vuture for its seamless automation and insightful analytics, enhancing campaign management and targeted communication.
Cons
  • Users find the steep learning curve of Vuture to be challenging, as navigation can be unintuitive and complex.
  • Users experience API issues with Vuture, including limited integrations and occasional email delivery delays that hinder efficiency.
  • Users find Vuture's cluttered interface and limited integrations hinder the overall efficiency of campaign management.
  • Users often face email delivery delays with Vuture, impacting efficiency and the overall user experience.
  • Users experience implementation delays with Vuture, impacting workflow efficiency and overall satisfaction with the product.

What Are Recent G2 Reviews of Vuture?

What Are G2 Users Discussing About Vuture?

HeySummit

With HeySummit, your passion takes center stage. Say hello to the all-in-one platform that brings your virtual, hybrid, and in-person events to life. It’s time to grow your audience and monetize your passion. For events big, small, and everything in between. Hosting a one-off webinar, a monthly fireside chat, or a multi-day/multi-speaker extravaganza? All events find a home at HeySummit. Our powerful all-in-one platform supports gatherings of any size, frequency, and complexity.

Average Rating: 4.8/5.0

Total Reviews: 25

How Do G2 Users Rate HeySummit?

  • Ease of Use: 9.0/10 (Category avg: 8.9/10)
  • Attendee networking: 8.0/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 7.7/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 9.4/10 (Category avg: 8.6/10)

Who Is the Company Behind HeySummit?

  • Seller: HeySummit
  • Year Founded: 2019
  • HQ Location: Berkshire, England
  • Twitter: @HeySummit
    731 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 92% Small, 4% Medium

What Do G2 Reviewers Say About HeySummit?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of HeySummit, finding it intuitive and efficient for managing events seamlessly.
  • Users appreciate the versatile and user-friendly platform of HeySummit, making event management seamless and efficient.
  • Users love the efficient event management capabilities of HeySummit, enabling smooth, professional events with ease.
  • Users rave about the comprehensive features of HeySummit, making virtual summits seamless and enjoyable for everyone involved.
  • Users highlight the excellent customer support of HeySummit, noting responsiveness and effective assistance throughout their journey.
Cons
  • Users express frustration over a lack of customization options, wishing for more flexibility in settings and integrations.
  • Users find the limited customization options frustrating, especially for pages beyond the main landing page.
  • Users note missing features in HeySummit, but appreciate the rapid response to feedback and frequent updates.
  • Users experience email issues due to lack of clarity on standard emails sent and limited customization options.
  • Users experience a learning curve with HeySummit, especially with the onboarding and login process for non-tech savvy attendees.

What Are Recent G2 Reviews of HeySummit?

What Are G2 Users Discussing About HeySummit?

Guidebook

Guidebook is a versatile, no-code mobile app and web platform designed to facilitate the management and enhancement of events, conferences, associations, campuses, and enterprises. This solution empowers organizations to create customized and branded experiences for iOS, Android, and web users with an intuitive drag-and-drop builder, eliminating the need for extensive IT resources. By simplifying the app development process, Guidebook enables users to focus on delivering impactful events rather than getting bogged down by technical challenges. The platform caters to a diverse audience, including event planners, association managers, and educational institutions. Its user-friendly interface allows these professionals to efficiently manage various aspects of their events, including schedules, registration, and ticketing. Guidebook's capabilities extend beyond basic event management; it also fosters attendee engagement through features such as push notifications, interactive maps, and social feeds. This comprehensive approach ensures that participants remain informed and connected throughout the event, enhancing their overall experience. Key features of Guidebook include seamless integrations with registration systems, customer relationship management (CRM) tools, and marketing platforms. These integrations facilitate the smooth transfer of data, ensuring that organizations can maintain accurate records and streamline their operations. Additionally, the platform offers real-time analytics, enabling users to measure engagement levels and assess the return on investment (ROI) of their events. This data-driven approach allows organizations to make informed decisions and continuously improve their event strategies. Guidebook stands out in its category by providing a complete solution for managing the attendee experience from start to finish. From initial registration and check-in to ongoing engagement and follow-up, the platform consolidates all necessary tools into one seamless digital environment. This holistic approach not only simplifies the event management process but also enhances the overall attendee journey, making it easier for organizations to deliver memorable and impactful experiences. By leveraging Guidebook, users can ensure that every aspect of their event is thoughtfully curated and executed, ultimately leading to greater satisfaction and success.

Average Rating: 4.4/5.0

Total Reviews: 369

How Do G2 Users Rate Guidebook?

  • Ease of Use: 8.9/10 (Category avg: 8.9/10)
  • Attendee networking: 6.3/10 (Category avg: 8.1/10)
  • Attendee surveys-attendee engagement: 6.2/10 (Category avg: 8.3/10)
  • Lead generation and retrieval: 7.1/10 (Category avg: 8.6/10)

Who Is the Company Behind Guidebook?

  • Seller: Guidebook
  • Company Website:
  • Year Founded: 2011
  • HQ Location: San Francisco, CA
  • Twitter: @guidebook
    2,533 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    71 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Director, Executive Director
  • Top Industries: Higher Education, Non-Profit Organization Management
  • Company Size: 46% Small, 33% Medium

What Do G2 Reviewers Say About Guidebook?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Guidebook, enjoying its intuitive interface and seamless navigation for all.
  • Users commend the easy setup of Guidebook, facilitating smooth transitions and efficient event customization.
  • Users value the intuitive interface of Guidebook, enhancing user experience and accessibility for students and coordinators alike.
  • Users admire the responsive and efficient customer support of Guidebook, ensuring quick resolutions and strong partnerships.
  • Users love the customizability of Guidebook, enabling seamless branding integration and flexible content management for events.
Cons
  • Users express concerns about the expensive pricing of the Guidebook, questioning its overall value for large events.
  • Users find the limited customization options in Guidebook restrict creativity and integration of essential session details.
  • Users find Guidebook's limited features, such as group creation and scheduling integration, time-consuming and less efficient.
  • Users are frustrated with the pricing issues, as recent changes made the service unaffordable for many organizations.
  • Users experience a steep learning curve with Guidebook, finding some features difficult and unintuitive to navigate.

What Are Recent G2 Reviews of Guidebook?

What Are G2 Users Discussing About Guidebook?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated October 3, 2024