Captello Reviews & Product Details

Captello is an end-to-end demand generation platform built to help organizations maximize event pipeline and ROI. Trusted by leading global enterprises, Captello includes industry-leading solutions for lead capture, event engagement and networking, meeting management, follow-up, and more—connecting every stage of the event journey in one unified platform. Events often struggle with fragmented data, delayed follow-up, and limited visibility into attendee engagement and meeting outcomes. These gaps make it difficult for exhibitors and organizers to understand true event performance or convert conversations into a pipeline. Captello brings these touchpoints together, capturing and enriching data across the entire event lifecycle to provide a unified view of engagement, conversations, meetings, and lead activity. With more than 6,000 integrations, Captello helps teams streamline workflows, capture and manage meetings, and automatically follow up while interest is highest. The platform turns every interaction into actionable insights that drive pipeline and measurable ROI. From intelligent badge scanning and AI-assisted lead capture to full meeting lifecycle management and automated follow-ups, Captello transforms events into powerful demand generation engines.

Product Website

Seller

Captello

Discussions

Captello Community

Languages Supported

Arabic, German, English, French, Italian, Japanese, Korean, Dutch, Portuguese, Spanish, Chinese (Simplified)

Overview by

Brad Froese

Pricing

Pricing provided by Captello.

Free Event Engagement Package

1 Single Event License With One-Time Purchase

View More Pricing Information

Captello Integrations

(9)

Verified by Captello

Captello Media

Captello Demo - End-to-End Lead Capture for Every Event

The world’s simplest and most powerful enterprise-grade event scanner. A single button on your form unlocks universal capture across badges, business cards, QR codes, LinkedIn, paper, and live conversations.

Captello Demo - Intelligence That Goes Beyond Enrichment

While competitors stop at basic data enrichment, Captello goes further, providing a comprehensive intelligence suite across three key areas: Data Enrichment, Conversation Intelligence, and Behavioral Intelligence—empowering smarter, more actionable insights.

Captello Demo - Conversation Capture for Live Events

Capture more than leads – capture the conversation. Our solution ensures enterprise-level compliance, recording and transcribing live meetings with consent to generate structured insights and actionable follow-up.

Captello Demo - Meeting Management, Fully Integrated with Lead Capture

Captello pairs Universal Lead Capture with a complete meeting management strategy so every conversation can turn into a scheduled meeting before, during, and after your event.

Captello Demo - Engagement & Gamification, Built to Capture Leads

Captello turns engagement into a conversation starter — using gamification, leaderboards, and rewards to attract new attendees, break the ice, and capture high-quality leads automatically.

Captello Demo - Enterprise-Grade Security & Compliance

SOC 2 Type II and ISO 27001 certified. GDPR compliant. Supports enterprise Single Sign-On (SSO). Designed to protect data at scale.

Captello is an award-winning, all-in-one demand generation solution designed to help exhibitors maximize their ROI.

Turn meetings into revenue-driving moments.

End-to-end lead capture for every event.

Increase engagement on websites, in digital marketing campaigns, at virtual & face-to-face events, and more. Applications are as limitless as your imagination with lead capture integrated games!

Everything you need to run events.

Official Downloads

(5)

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Allie D.

1/7/2026

"A Game-Changer for Event Lead Management"

4.5/5

What do you like best about Captello?

Captello has been an incredibly valuable tool for our event and lead management needs. From on-site lead capture to post-event follow-up, the platform makes it easy to collect, organize, and activate leads without the usual headaches that come with events.

The interface is user-friendly, reliable, and clearly built with real event teams in mind. It streamlines workflows, integrates well with other systems, and helps ensure no lead slips through the cracks. What really stands out is how much time it saves our team while still providing clean, actionable data for sales and marketing.

On top of the product itself, the Captello team has been responsive and supportive whenever questions come up. It’s clear they care about their users and are constantly improving the platform based on real feedback. Review collected by and hosted on G2.com.

What do you dislike about Captello?

While Captello is a powerful lead capture and management platform, there are a few areas where there’s room for improvement:

Learning Curve for Advanced Features

Some of the more advanced features and settings take a bit of time to fully understand and configure—especially for users who are new to event lead management software.

Customization Options

Although the platform offers solid customization, there were a few specific fields and display options we wished were more flexible right out of the box.

Mobile App Performance

During high-traffic events, the mobile app can occasionally feel a bit slow or laggy, especially when capturing a large number of leads in quick succession. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Captello solves one of the biggest challenges most event teams face: capturing quality leads efficiently and turning them into action-ready sales opportunities. Before using Captello, collecting contact information at events often meant scanning badges manually, juggling spreadsheets, and risking lost or incomplete data. The platform eliminates that chaos. Review collected by and hosted on G2.com.

Parker B.

Revenue Operations

Mid-Market (51-1000 emp.)

1/9/2026

"Captello Makes Lead Capture and ROI Tracking Effortless"

5/5

What do you like best about Captello?

Captello’s integration with HubSpot and the intuitive form builder are game-changers. It’s incredibly easy to set up and customize properties for mapping to HubSpot, which allows us to enroll contacts into nurture campaigns seamlessly. The ROI dashboard and flexibility for capturing leads make Captello a standout solution in the lead capture space. Review collected by and hosted on G2.com.

What do you dislike about Captello?

At this time, there are no features we dislike about the platform. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Our biggest challenge was tracking ROI for conferences and events. Captello provides a robust platform that not only tracks ROI but also enables instant lead import into our CRM for nurturing campaigns. This has significantly improved our ability to measure success and maximize return on investment. Review collected by and hosted on G2.com.

Allison D.

Senior Marketing Manager

Mid-Market (51-1000 emp.)

9/2/2025

"Customizable, Fast, and User-Friendly: Captello Delivers Seamless Lead Capture"

5/5

What do you like best about Captello?

What is most helpful about this platform is the customization. You can tailor your experience and your team's experience based on your current process or enhance the lead ingestion process with their breadth of tools and features--they've truly thought of everything.

So far, I've been really impressed with their onboarding process, ease of implementation, knowledgeable customer support and sales teams and overall responsiveness. I was about to set our company up in no time and the sales reps have loved having lead capture and scanning abilities right on their cell phones. Review collected by and hosted on G2.com.

What do you dislike about Captello?

I don't have a dislike yet. I would say that the only barrier has been change management within our organization and meeting people at their different technical abilities-- but even with that Captello has gotten rave reviews from our onsite sales team! Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Before Captello, capturing leads at events was often manual, inconsistent, and costly to purchase and set up for every event. With Captello we can:

Customize the lead capture experience to match our workflows and branding.

Scan and collect leads instantly using mobile devices, which our sales reps love.

Automate lead ingestion into our systems, reducing manual entry and errors.

Track performance and engagement in real time, helping us optimize campaigns faster.

The biggest benefit has been speed and flexibility—our team was up and running quickly thanks to Captello’s smooth onboarding and responsive support. It’s made our event marketing more agile and impactful. Review collected by and hosted on G2.com.

Heidi U.

Trade Show & Event Manager

Mid-Market (51-1000 emp.)

8/26/2025

"Captello is a game changer for our lead capture and nurture!"

5/5

What do you like best about Captello?

Captello is a very intuitive platform and is very user friendly. I am not as tech savvy as I would like (sadly) but even I am able to navigate the platform and setup forms. In addition- the entire team at Captello from Account Services to Project Management to Support are phenomenal and extremely fantastic to work with. The many questions that I had prior to onboarding as well as during the onboarding process and now as a frequent user were answered thoughtfully and thoroughly. My marketing and analytics team has been blown away by the increased level of data and detail we are able to glean by using Captello v. previous solutions provided by show organizers. I would recommend it hands down to anyone in my role! Review collected by and hosted on G2.com.

What do you dislike about Captello?

While we are still fairly new to Captello- I have yet to encounter any issues or reasons to dislike the platform. My experience has been smooth, easy and has exceeded my expectations. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Prior to bringing Captello into our marketing team we felt limited by the costs associated with lead capture device rentals and license fees offered by show organizers. Additionally- with a limited number of devices on the booth- we didn't have the bandwidth to accurately capture the essential data we were looking to gather from prospective customers. It has truly opened up a whole new world for us and has already moved the needle for both our marketing team as well as our sales organization. Review collected by and hosted on G2.com.

Drew L.

Marketing Communications Manager

Computer Software

Mid-Market (51-1000 emp.)

11/10/2025

"Efficient, Easy-to-Use Lead Management"

5/5

What do you like best about Captello?

I have been using Captello Lead Capture Software for 3 years, mainly to gather lists of leads from events for post-event email follow-ups. I appreciate how it saves me time by streamlining the process of building lists based on lead activity from events. The software is easy to use, which is one of its great advantages, and I find that information is presented in a straightforward manner. I have encountered no issues in accomplishing my tasks, as it is efficient, effective, and reliable. The initial setup was easy for me, allowing a smooth start, and I feel confident recommending Captello Lead Capture Software to others, giving it a perfect score of 10 for recommendation. Review collected by and hosted on G2.com.

What do you dislike about Captello?

Nothing to report from me. My use for Captello is pretty straightforward and simple! Review collected by and hosted on G2.com.

Jessica R.

Senior Account Manager

Enterprise (> 1000 emp.)

8/20/2025

"Exceeded our Expectations - Pleasure to work with!"

5/5

What do you like best about Captello?

We partnered with Captello to create a dynamic scavenger hunt experience centered around people and movement. We shared our vision, and they brought it to life seamlessly. The platform was incredibly user-friendly, visually appealing, and its features far exceeded our expectations.

A special thanks to Sabrina, who was an absolute pleasure to work with! She was responsive, patient, and attentive—taking every concern seriously and helping us troubleshoot even the smallest details before our event. Thanks to her support, everything ran perfectly, and engagement was higher than we ever imagined.

We’re already planning to use Captello again—it was that impactful! Review collected by and hosted on G2.com.

What do you dislike about Captello?

We noticed a few quirks with punctuation occasionally not flowing through and sometimes adding extra numbers, but we were able to address most of these ahead of the event. Overall, the platform is very easy to use, though a bit on the manual side. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

We needed a way to capture data through a gamified “scavenger hunt,” where advisors would scan printed QR codes for each of our hoteliers. The advisors who scanned the most codes would win prizes. Captello provided the perfect solution—delivering lead capture, a real-time leaderboard, and a clear way to track which hotels each advisor had already visited and which they hadn’t yet.

On top of that, we were able to add trivia questions and fun facts, which further fueled competition, engagement, and fun. Everything was presented on a clean, easy-to-use landing page that was both informative and visually appealing.

The results spoke for themselves: we tracked over 5,200 engagement opportunities across 545 participants. It was an incredible success! Review collected by and hosted on G2.com.

Verified User in Legal Services

1/8/2026

"Captello eliminates manual work, freeing up time to focus on other responsibilities"

5/5

What do you like best about Captello?

There are several elements I like about Captello, the main being its ability to connect with our CRM systems and have data automatically flow. This eliminates the old way in which we did things after a trade show - download the registration report, enrich the data, send it off to a BDR team, often experiencing delays and incorrect data. Instead Captello automatically flows and eliminates any of those previous delays or inconsistencies. I appreciate the vast qualifying options and different functions beyond lead scanning, like prizes, games, etc. Review collected by and hosted on G2.com.

What do you dislike about Captello?

I don't dislike anything, other than there are so many options, it's a bit overwhelming. I know I don't use Captello to it's full capacity because of this. However, the support team is amazing and willing to step in and help whenever I have questions, issues, or need assistance setting up an event. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Eliminating the need for long, often error-filled manual work. The ability to seamlessly flow into our CRM means no manual lifting in terms of downloading registration reports, inputting data into templates, enriching the date, and sending off to our automation team for loading into Salesforce. Instead, we set it up and let it flow, making it a faster and more efficient process. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

1/7/2026

"Great service and friendly team!"

5/5

What do you like best about Captello?

I appreciate the ease of use and the many customization options so we can fine tune the rep experience to be exactly how we like it. I also appreciate the timeliness and clarity of the Captello team when asked questions or scheduling meetings to discuss issues or solutions. Review collected by and hosted on G2.com.

What do you dislike about Captello?

The only issues I have with Captello's software is that it's just that, software. You're going to run into issues here and then if something isn't quite working properly or if it wasn't set up correctly due to user error (most of the time on our end) as one might, but the team is very helpful and so far we have always been able to work out kinks smoothly and efficiently. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

Captello streamlines our process for capturing leads and allows us to keep all of our information in one place as much as possible. Without them, our process would take twice as long and be much more confusing. Plus, sales reps have so much access to lookup features and other supplementary options to fill data while on the floor, making their jobs easier, that we are finding that meeting our lead quotas is not only doable, but easy. Review collected by and hosted on G2.com.

Verified User in Financial Services

1/6/2026

"A great product for event lead capture"

4/5

What do you like best about Captello?

Easy connection to SFDC which not only allows you to capture real time data in Salesforce, but also allows you to tie it back to the campaign and also add campaign member statuses which many other vendors we initially talked to, were unable to do. The Captello event forms are very detailed and customizable templates, allowing admins to capture everything you may want, or remove parts you don't need. Once you've gotten everything set-up and the integration is complete, it's nice having the ability to essentially do everything you need on your own within the form, creating a new form, adding new team members, etc. For the team members attending events, the tool is quite user friendly, with an intuitive interface. Review collected by and hosted on G2.com.

What do you dislike about Captello?

The initial set up was quite complicated and person responsible for our onboarding didn't seem to know much about what she was doing, so we had to bring a tech person onto a separate call, and then follow-up calls to finally get everything ready in time (and we were told it would be very easy and could be done on one call. Though its mostly hands off after the initial set-up is complete, any issues end up making us bring on our RevOp team for help. The process to do an API set-up for an event is more difficult than other systems I've used because their team is required to do it (and they request it multiple weeks in advance vs being able to set up yourself). Lastly, while it's great to have the ability to update / change / build everything in the templates on your own, its generally time consuming and many times, we've had to ask for process documentation or help from our account manager (when some tools have teams that will simply do it for you). Review collected by and hosted on G2.com.

Verified User in Manufacturing

12/17/2025

"a 360 lead capture, Intuitive and smart software"

5/5

What do you like best about Captello?

It is simple to use, has many smart options Review collected by and hosted on G2.com.

What do you dislike about Captello?

didn't find something like that yet.. i would have used this app for my entire marketing automation if it would expand it's solution. Review collected by and hosted on G2.com.

What problems is Captello solving and how is that benefiting you?

it allows the entire team to scan leads at an event, which enables them to collect wider information compared to a hostess scanning the badge and moving on. it allows immediate communication with the lead, so we don't lose the momentum, and as an admin, i have an immediate clear view on all leads and their grading. it provides me with control on the tone of voice and the related materials for a unified communications, regardless on which sales person is communicating. Review collected by and hosted on G2.com.