G2

Katheryn B.

Mid-Market (51-1000 emp.)

10/28/2026

"Centralized CTV Buying with Easy Optimization, Despite a Dated UI"

4.5/5

What do you like best about StackAdapt?

I like having all the premium inventory I want to buy in one place. It saves time because I don’t have to manage multiple platforms or juggle data hookups, and I can analyze performance across channels and segments and reallocate budgets in real time without a lot of work. I find the interface reasonably user-friendly and familiar if you’ve used other self-service platforms, so my media buyers could pick it up even without direct CTV buying experience. The hands-on account team has been available when we needed help, and onboarding went well. We’ve seen good results and better-than-expected CPMs. I also like being able to make optimizations, move budget between line items, and add creatives within the same platform. My team has found the chat-based campaign planning feature really useful. StackAdapt also enabled us bring CTV buying in-house and put more of our budget toward media after previously using an external agency, and setup wasn’t difficult: we went from initial contact and the RFP process to launch in under three months. Review collected by and hosted on G2.com.

What do you dislike about StackAdapt?

StackAdapt is relatively user-friendly, but I find the interface feels a little older and not as modern as comparable platforms. Review collected by and hosted on G2.com.

What problems is StackAdapt solving and how is that benefiting you?

StackAdapt keeps the premium inventory I want in one place, reducing the need to juggle platforms or multiple data hookups. I can analyze performance across channels and segments, and shift budgets or add creatives in real time. It was easy for my team of media buyers to pick up, even without previous CTV-buying experience. Review collected by and hosted on G2.com.