Vibe Reviews & Product Details

Vibe made CTV advertising accessible and effective for our small agency. On our campaign we hit $2.93 per session against a $10 target, which far exceeded our expectations. The platform is easy to use, so launching and adjusting campaigns is quick, and the creative upload process is simple. Our Customer Success Manager, Roma, has been outstanding: responsive, proactive, and always ready to help us get the best results for our clients. Review collected by and hosted on G2.com.

Honestly, there's very little to dislike. The only thing I'd like to see improved is custom reporting, especially more detailed location data (like ZIP-level results) so we can share deeper insights with our clients. Review collected by and hosted on G2.com.

I run paid media across Meta, TikTok and Google, and CTV was always the channel we kept pushing off because it felt like a big lift. Vibe removed that excuse. We had our first campaign live in under an hour — upload the creative, pick the audience and the apps, set a budget, done. No IO, no minimum commitment, no three-week onboarding.

The other thing I didn't expect: the support. Our account team actually knows performance marketing, so questions get answered in the language I work in instead of being routed through a generic help desk. When we've had a setup question or wanted a second opinion on targeting, we get a real answer the same day.

For a lean team, that combination — fast to launch, easy to iterate, and people behind it who respond — is what made CTV a channel we actually test instead of one we talk about testing. Review collected by and hosted on G2.com.

Measurement is the part I'd most like to see mature. We run multi-touch attribution across our channels, and CTV is inherently harder to tie back — but I'd like deeper reporting inside the platform and cleaner ways to reconcile Vibe's numbers with our own attribution stack. Right now it takes more manual stitching than I'd like before I can confidently compare CTV against Meta or Google on the same terms.

Not a dealbreaker, and some of it is just the nature of the channel, but it's where I'd point the roadmap. Review collected by and hosted on G2.com.

What I like best about Vibe is how easy it is to use. Everything can be managed from a single, user-friendly dashboard, which makes launching and managing streaming TV campaigns incredibly straightforward. I also really appreciate the flexibility around budgeting. We can set our own budgets and scale campaigns in a way that makes sense for us, making streaming TV much more accessible than you might expect. Most importantly, we’ve been very pleased with the results we’ve seen so far. Vibe has made it easy for us to get in front of a large audience without adding a lot of complexity to our marketing efforts. Review collected by and hosted on G2.com.

Honestly, there isn’t much I can point to that I dislike about Vibe. The platform has been easy to use, and anytime I’ve had a question or needed help, our account manager and the customer support team have been there every step of the way. They’ve been responsive, helpful, and genuinely invested in making sure we’re successful with the platform. So far, we’ve had a really positive experience, and I don’t have any major complaints. Review collected by and hosted on G2.com.

Having worked in advertising yet never done CTV, Vibe was an easy platform to learn the ins-and-outs of the world of CTV. With incredible account support and results that actually moved the needle, Vibe was an easy and affordable solution for us. Review collected by and hosted on G2.com.

I didn't experience many downsides at all to Vibe. It was a great experience and I'd recommend them to anyone who's looking to dabble in CTV. Review collected by and hosted on G2.com.

The biggest upside is that it makes CTV available to a brand our size. We're a lean DTC team with no agency, and Vibe let us launch streaming TV campaigns ourselves with a reasonable budget. The setup feels familiar if you come from paid social, so we weren't starting from zero. Review collected by and hosted on G2.com.

My biggest challenge is proving incrementality. Vibe's reported conversions don't always match what we see in Shopify or our blended numbers, so it takes extra work to figure out how much the channel is really driving. Stronger incrementality testing or holdout tools would help a lot. Review collected by and hosted on G2.com.

I love that Vibe is a self-service platform where you can easily check in on campaigns/reports and scale up or down on demand. The fact that it also integrates seamlessly into triplewhale, something my team uses as a source of truth for data/reporting is a big benefit. My Vibe team - Romano and Lizzie are always just a chat away if I need something or have a question. The Incrementality report that was done was such a impactful tool to help our Marketing and Ecomm teams see how CTV/Streaming ads are benefiting our paid media has a whole and are adding incremental revenue. Review collected by and hosted on G2.com.

I wish that the Vibe platform could also do Linear TV campaigns so they could help benefit one another with multiple touchpoints for consumers. I also wish that we could see more granular details into what networks are performing that are a part of the Vibe Performance Network. Review collected by and hosted on G2.com.

Vibe has a solid UI, which is easy to jump right into. They have a sharp customer success team and technical account manager who are very responsive, friendly, and helpful. Vibe keeps improving with updates like syncing North Beam data directly + adding a MCP connector for Claude which I appreciate a ton.

The review process for creative is quick, and you can easily choose the network, demographics, and sync customer segments which makes targeting very good. I also think it's cool that during big spending moments like Black Friday and Cyber Monday, the CPMs don't rise, which I don't see in many other platforms. The initial setup was quick and their responsiveness during onboarding was impressive. Suppressing your existing customers segments is a great way to boost new customer acquisition. + Retargeting efforts are great. Highly recommend. Review collected by and hosted on G2.com.

Honestly, no complaints. It has been smooth sailing so far. Review collected by and hosted on G2.com.

Vibe is a great CTV channel for reaching audiences while they’re watching connected TV. The platform is very user-friendly & easy to navigate, and the team is highly professional, responsive & always helpful when we need support. Review collected by and hosted on G2.com.

Based on our latest experience, I’d say the main limitation is that CTV campaigns may not be equally effective for every type of business. While many brands have seen strong results on Vibe, performance can be more challenging for niche products or audiences, where reaching the right users at scale may be more difficult. Review collected by and hosted on G2.com.

What I like best about Vibe is the combination of ease of use, strong support, and performance. Our team has been genuinely excited—and honestly a little surprised—by how well our campaigns have performed. We’ve also loved the flexibility to tailor campaigns across different regions, geographies, audiences, and business goals, which has made CTV much more actionable for us.

The platform itself is incredibly intuitive and was one of the easiest vendor setups I’ve ever experienced. On top of that, the Vibe team is fantastic: hands-on, responsive, and proactive with feedback and recommendations. Between the performance, flexibility, and level of support, it has been an incredibly easy channel for our team to adopt and continue investing in. Review collected by and hosted on G2.com.

Honestly, our biggest limitation so far has been our own budget. Given the performance we’ve seen, we’d love to have more room to continue scaling investment and really understand where we begin to see diminishing returns. We haven’t hit that point yet, which is a pretty good problem to have. Review collected by and hosted on G2.com.

I really appreciate that Vibe is affordable and helps stretch our brand awareness budget further. It amplifies our message in a more diverse way across streaming platforms compared to regular digital advertising. I love how user-friendly the platform is; it's straightforward and makes it easy to optimize campaigns, upload creatives, and understand campaign performance without frustration. Additionally, I really value the customer support, especially from the customer success person who provided us with helpful tips on optimizing our campaigns. Review collected by and hosted on G2.com.

Nothing currently that I can think of, everything has been great so far. Review collected by and hosted on G2.com.