# Amazon Video Ads Reviews
**Vendor:** Amazon  
**Category:** [Video Advertising Software](https://www.g2.com/categories/video-advertising)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 15
## About Amazon Video Ads
Video ads empower you to tell stories and make emotional connections with customers throughout their decision journeys.



## Amazon Video Ads Pros & Cons
**What users like:**

- Users appreciate the **impactful content creation** capabilities of Amazon Video Ads, facilitating business growth and customer connection. (1 reviews)

**What users dislike:**

- Users believe the **poor interface design** of Amazon Video Ads needs significant improvement for a better experience. (1 reviews)

## Amazon Video Ads Reviews
  ### 1. " Amazon Advertising best platform to advertise our business"

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vikram  B. | Enterprise (> 1000 emp.)

**Reviewed Date:** September 04, 2023

**What do you like best about Amazon Video Ads?**

I like Amazon advertising because of Amazon Advertising help to grow our business. It's help me  how to connect customer & how to reach new customer how to sell our products these all types services provided by Amazon Advertising so help to Grow our business.Amazon advertising help to us through Video Advertising, Audio Advertising.

**What do you dislike about Amazon Video Ads?**

Nothing about to dislike amazon advertising.amazon advertising help me lots regarding Grow & connect customer.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

Amazon Advertising help me grow to our Organisation & Bussiness through the Many types of Advertising services.while I started to use Amazon advertising we have lots of improving our organisation.
Amazon Advertising easy to use.

  ### 2. Precise for the target audience. Like the simplicity

**Rating:** 4.0/5.0 stars

**Reviewed by:** Shashank G. | Senior Manager - Growth, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2023

**What do you like best about Amazon Video Ads?**

Reach is too high with multiple options. Great to connect with the target audience.

**What do you dislike about Amazon Video Ads?**

Interface can be improved upto a mark where it is equally easy to use like FB

**What problems is Amazon Video Ads solving and how is that benefiting you?**

It allows me to reach the maximum audience with its video ads.

  ### 3. This will help to get insights of product actual working or stats.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ateeb A. | Amazon FBA Listing & PPC optimization Expert, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 09, 2022

**What do you like best about Amazon Video Ads?**

The important thing in video is explain the working of product insights such as product dimensions feature working instructions etc.

**What do you dislike about Amazon Video Ads?**

I like for amazon video ads is they well explain the product main features in short video but sometimes video not explain the main features as this long video.

**Recommendations to others considering Amazon Video Ads:**

Video ads can be improve more better by adding link to further attachment link such as youtube link for further videos of mentioned product.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

Some sellers dont mention the video instead they just put slides of your images in video so it has no important impact

  ### 4. Video ads getting competitive with time but still there is a Gap to cover in some niches.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ukasha K. | M, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2022

**What do you like best about Amazon Video Ads?**

The best thing with Video ads is that thry start without getting clicked and we can convey alot of information through a Video, showing the product in real life usage and features is powerful

**What do you dislike about Amazon Video Ads?**

I dislike the lack of placements available for video ads. It makes it too competitive for some niches. There can be more and more placements for video ads. Rest is fine.

**Recommendations to others considering Amazon Video Ads:**

I would suggest to must try Video Ads with different Videos. It can open a new opportunity for your product. It's not always a success but worth a try.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

With amazon Video ads we can describe our product in a way that's not possible without video. Like real usage, user Guides and best ways to use the Product. Without video sometimes it's difficult to convey user guide properly

  ### 5. Amazon Advertising Console

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joshua De Mesa V. | Electrical Project Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 05, 2022

**What do you like best about Amazon Video Ads?**

The course is very interactive because they require you to answer questions and take exams for you to measure your learning. There are some on-hand Amazon Seller Central interfaces for you to familiarize yourself with performing a campaign.

**What do you dislike about Amazon Video Ads?**

As far as I have experienced, there is nothing that I dislike about the course. As far as I know, it helps me deeply understand how Amazon PPC works. It's a tremendous help.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

The problem is that I gained much knowledge that I didn't know when I first started the training. The benefits have a significant advantage on hands-on performance.

  ### 6. Awesome Video Ad Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Louel Mari S. | Batch 17 Elite, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 08, 2022

**What do you like best about Amazon Video Ads?**

It is engaging and catches my attention easily. It helps every product on Amazon to showcase their benefits and make their items stand out versus to a listing that is not Sponsored.

**What do you dislike about Amazon Video Ads?**

It only takes a tiny sec but it didn't matters.

**Recommendations to others considering Amazon Video Ads:**

It allows the seller to build authentic connection with the product itself as they show its benefits to their audience.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

The quality of the video becames blurry since it necessary to upload easily the video. It gives the seller the opportunity to display their product related to their keywords.

  ### 7. Video add best conversion

**Rating:** 5.0/5.0 stars

**Reviewed by:** Saffi U. | EComXpert, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 11, 2022

**What do you like best about Amazon Video Ads?**

i like the ACOS and CVR in video ad which is best

**What do you dislike about Amazon Video Ads?**

not uploading two video at time and some time difficult to upload video

**What problems is Amazon Video Ads solving and how is that benefiting you?**

solving ppc problem with low conversion

  ### 8. Wonderful experience for better decision making

**Rating:** 5.0/5.0 stars

**Reviewed by:** Syed Razan Ali Z. | Technical Assistant, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2022

**What do you like best about Amazon Video Ads?**

Video Ads provide better decision making.
From product start to end all process in one complete 30 seconds shot

**What do you dislike about Amazon Video Ads?**

I dont know yet regarding least helpful of amazon video ads

**Recommendations to others considering Amazon Video Ads:**

Must use for better picture of product in front of customers

**What problems is Amazon Video Ads solving and how is that benefiting you?**

Complete usage

  ### 9. Amazon Video Ads are good for conversion of sales

**Rating:** 5.0/5.0 stars

**Reviewed by:** Muhammad Usman I. | Virtual Assistant, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 11, 2022

**What do you like best about Amazon Video Ads?**

We can clearly explain to buyers virtually about the product.

**What do you dislike about Amazon Video Ads?**

I am not sure if we can edit creative in sponsored brand video ads. It should give an edit option.

**Recommendations to others considering Amazon Video Ads:**

Use accurately

**What problems is Amazon Video Ads solving and how is that benefiting you?**

Better CPC, and more conversions.

  ### 10. Is the video displaying, the right content.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kahlil E. | Account Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 06, 2022

**What do you like best about Amazon Video Ads?**

How to videos, recommend purchases. Demonstration of products etc.

**What do you dislike about Amazon Video Ads?**

It's too frequent or may not be useful to consumers

**Recommendations to others considering Amazon Video Ads:**

Take time developing good content for consumers

**What problems is Amazon Video Ads solving and how is that benefiting you?**

Demonstrations of products, how they fit or compare to size

  ### 11. Hassel free advertising

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jayesh C. | Tester at user testing, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 20, 2021

**What do you like best about Amazon Video Ads?**

It's very useful and easy to use platform and effective experience it's best way to advertise differently and unique way for customer experience love how it works.

**What do you dislike about Amazon Video Ads?**

Nothing much about disliking it works well.

**Recommendations to others considering Amazon Video Ads:**

If you are looking a better way of advertising online then this will be a good choice.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

Customer quickly understands there needs after watching it i highly noticed it's easy way to promote the brand for customers all around.

  ### 12. Excellent service, could have more features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 31, 2021

**What do you like best about Amazon Video Ads?**

Extremely easy to use and if set-up correctly can significantly increase revenue for e-commerce businesses.

**What do you dislike about Amazon Video Ads?**

I believe the platform could use some more features, due to the fact that it has only been around for several years, I feel asif it is still a work in progress. The main issue I dislike would have to be loading errors and slow processing, I feel asif server updates would be beneficial.

**Recommendations to others considering Amazon Video Ads:**

Ensure that video ads are kept short and sweet so people do not feel overwhelmed by long boring videos

**What problems is Amazon Video Ads solving and how is that benefiting you?**

I am exposing my clients to new customers by taking advantage of the huge audience range available on Amazon. This has helped me significantly boost return on investments and boost sales.

  ### 13. User friendly but limited audiences

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 02, 2021

**What do you like best about Amazon Video Ads?**

User friendly platform with help from provider to set up account and recommend audiences.

**What do you dislike about Amazon Video Ads?**

Limited audiences, so it can't work for all clients. Best to use for e-commerce products.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

Help reach users at the right place in the right time with products that they are searching for or could use for.

  ### 14. Short and engaging 

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Internet | Enterprise (> 1000 emp.)

**Reviewed Date:** December 07, 2018

**What do you like best about Amazon Video Ads?**

The videos are short and engaging at times

**What do you dislike about Amazon Video Ads?**

They are ads and get in the way, especially when looking for something or when you just want to get on about your day. Any type of ad can hold you back. Whether it’s a 10 second video or a minute long. The time adds up

**Recommendations to others considering Amazon Video Ads:**

Keep your advertising short and sweet. Hit the marketing campaign right away so customers can know what they’re dealing with right away.

**What problems is Amazon Video Ads solving and how is that benefiting you?**

I have not personally used it but I see them when I log into my email on a desktop or when reading through forums or articles, even on social media platforms. 
In this sense I believe it can be good advertising to get right in and start the video, especially when someone is in the market to buy things. It can remind someone of a holiday or birthday or some kind of going away party or achievement party to send gifts.

  ### 15. Amazon Video Ads Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 15, 2019

**What do you like best about Amazon Video Ads?**

It is very easy to reach a lot of customers using these types of ads.

**What do you dislike about Amazon Video Ads?**

We have received many errors trying to load these. 

**What problems is Amazon Video Ads solving and how is that benefiting you?**

We are able to reach a lot of customers in an easy and quick way.


## Amazon Video Ads Discussions
  - [What makes a good Amazon video ad?](https://www.g2.com/discussions/what-makes-a-good-amazon-video-ad)
  - [What type of ads does Amazon use?](https://www.g2.com/discussions/what-type-of-ads-does-amazon-use)
  - [Do you solve search term issue regarding Amazon Video Ads?](https://www.g2.com/discussions/do-you-solve-search-term-issue-regarding-amazon-video-ads) - 1 upvote
  - [Will amazon video link will be available for other social media platform?](https://www.g2.com/discussions/will-amazon-video-link-will-be-available-for-other-social-media-platform) - 1 upvote
  - [What is the best way to attract customers in a tiny second video?](https://www.g2.com/discussions/what-is-the-best-way-to-attract-customers-in-a-tiny-second-video) - 1 upvote

- [View Amazon Video Ads pricing details and edition comparison](https://www.g2.com/products/amazon-amazon-video-ads/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+05%3A50%3A00+-0500&secure%5Bsession_id%5D=72422dce-5c10-464b-9054-99f12ae7dbb2&secure%5Btoken%5D=09635a7a9146061c4f30d392121041c3deeafa4b241677861eff20b8857c3012&format=llm_user)

## Amazon Video Ads Features
**Platform Interoperability**
- Close Ecosystem API

**Video Functionality**
- Video Functionality

**Agentic AI - Video Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications

## Top Amazon Video Ads Alternatives
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