Email List Manager Software

from an HR point of view, instantly does not have many HR specific features like candidate tagging or recruitment pipeline tracking, we still need to manage candidate status in our ATS or spreadsheets, also reporting is basic, and for detailed analysis , data export is required. Review collected by and hosted on G2.com.

earlier, we were sending interview emails manually from Gmail ,which was time consuming and inconsistent, follow ups were often missed and tracking replies was difficult. instantly solved this by centralizing email outreach , now interview invites, reminders and follow ups are automated, this saves a lot of manual efforts and ensures timely communication with candidate, it also improved our employer branding because communicatio became more professional and structured. it helped the HR team manage high volume hiring more efficiently, recruiters can focus more on screening and interviews instead of sending repetitive emails. campaign perfromance data also helps us understand which subject lines or email content work better with candidates. Review collected by and hosted on G2.com.

Like most marketing automation tools, these platforms come with a lot of dashboards and features. Taking the time to decide what’s truly “mission critical” versus what can wait until later can save you a lot of time and money. I’d focus on the bare minimum needed to get up and running, and then add other features only when you actually need them to expand your reach. Review collected by and hosted on G2.com.

To have a lower cost system helps with a tight budget if you are just standing up a start-up. It's easy to use and allows for deployment that is manageable with a smaller team. Review collected by and hosted on G2.com.

I have yet to find a downside, or something I needed for marketing purposes that this software could NOT do. 10/10! Review collected by and hosted on G2.com.

After spending so much time forwarding, typing different groups of email addresses separated by commas to deliver information to various groups of our volunteers, and struggling to compose bright and fun emails in Outlook... Constant Contact has boosted the views on our Retired and Senior Volunteer Program emails/updates, and shows me direct statistics on who is viewing/reacting to our information. Streamlined communication is a huge plus when working with a large number of volunteers, and Constant Contact is JUST THAT! Review collected by and hosted on G2.com.

The inability to stay logged in on the platform: every time we access, we need a confirmation code, and in the long run, this is an annoyance (even though we know that two-factor authentication protects us). Review collected by and hosted on G2.com.

I have been using Active Campaign for 10 years now, from working as an employee in a marketing agency to working as a freelancer for my clients. I have always considered it a reliable platform, but in the last 3-4 years (when I started using it more intensively again), the advancements in the email builder and automations have been noticeable and impactful, allowing me to work even more smoothly than in the past. Review collected by and hosted on G2.com.

Limited Advanced Customization

Some of the more advanced automation and segmentation capabilities can feel a bit basic compared to higher-end tools. If you’re trying to build highly complex multistep flows or deeply dynamic segments, it can sometimes feel restrictive. Review collected by and hosted on G2.com.

Before Brevo, I was juggling email blasts, SMS sends, and audience lists across multiple tools — it was messy and time-consuming. Brevo brings email, SMS, contact management, and basic automation into one platform, which saves me time and reduces errors.

Benefit: I don’t waste hours switching between tools, and I have a single place to see campaign performance and customer engagement. Review collected by and hosted on G2.com.

We have mentioned to our account managers that we would Insider to expand their Web templates selection as well as making the template builder /Onsite Experiment module to be a bit more intuitive i.e. Someone with 0 or Little knowledge of coding should be able to easily create a web template. Review collected by and hosted on G2.com.

Insider is helping us integrate our CRM Data with our Email & SMS marketing function whilst providing us with user interaction data and audience segmentation which was proving to be difficult in the past. Additionally, Insider has been extremely useful in creating web templates and experiments for us to conduct A/B tests on our landing pages. This has been extremely helpful and insightful during our peak seasons to capitalise on the increased number of users on our clients website. Review collected by and hosted on G2.com.

The list building is not the greatest. You can't go very deep with it and also the results are less qualitative than Clay for example. But this is expected since this is not their core business/focus.

Also a small negative is that it's pretty expensive. But it does save a lot of time so it's ok. Review collected by and hosted on G2.com.

Email warmup -> very handy that it's within Lemlist (Lemwarm) and it works fine

Linkedin & email outbound -> otherwise would have to do it manually -> works great in Lemlist so far

List building -> good for the basic stuff. Will probably use other tools if I want to create more advanced lists. Review collected by and hosted on G2.com.

Pricing can scale up quickly as your list grows, and sometimes it feels like key features are locked behind higher tiers. A few parts of the UI are not as intuitive as they should be (especially automations), and the editor can be a little limiting if you want pixel-perfect layouts. Support can also feel slow depending on the plan, so when something breaks, you end up troubleshooting more than you want. Review collected by and hosted on G2.com.

It helps me centralize email marketing: building campaigns, organizing contacts, segmenting audiences, and sending consistent newsletters/promos without doing everything manually. Automations save time (welcome sequences, follow-ups, basic nurture), and the analytics help me understand what messaging works and what doesn’t. Bottom line: faster execution, cleaner organization, and better decision-making from real data instead of assumptions. Review collected by and hosted on G2.com.

Some advanced features, especially automation rules and reporting dashboards, took a bit of time to fully understand during initial use. While setting up workflows and reviewing reports, the interface felt slightly busy at first. However, after regular usage, navigation became more intuitive and easier to manage. Review collected by and hosted on G2.com.

EngageBay helps me manage contacts, email communication, follow-ups, and engagement from a single platform that I use regularly at work. Handling these tasks manually, or across multiple tools, was inefficient and often inconsistent. With EngageBay, everything is now more structured, organized, and easier to manage. It has improved response times, reduced manual effort, and helped me maintain clear, regular communication. Overall, it has increased productivity and made my day-to-day work more efficient. Review collected by and hosted on G2.com.

I mean, my opinion is that if they get bigger, they should keep the quality they're providing now as a startup. That's the only thing that I think could be improved. And I think that if we can use it on multiple platforms as we already do now, it’s more than enough. Review collected by and hosted on G2.com.

Evam helps me create marketing campaigns effortlessly. I just think of the idea, write it on the prompt, and the maker agent does all the work. I get the end result without needing to manually build or learn the tech. Review collected by and hosted on G2.com.

I’m still exploring Sender.net, so I don’t have major dislikes yet. Since I’m on the free plan, I’m curious to see how some of the advanced features compare once I dive deeper. For now, everything has been smooth, but I’ll need more time to fully understand the limitations and see if there are areas that could be improved. Review collected by and hosted on G2.com.

Sender.net is helping me simplify email marketing by providing an easy-to-use platform with reliable delivery. As someone still exploring, I’ve found that it solves the problem of managing campaigns without needing complex tools or expensive plans. The quick support (even for free users) ensures I don’t get stuck, which saves me time and lets me focus more on creating content and engaging with my audience. Overall, it’s reducing the stress of handling email communication and making the process smoother and more efficient. Review collected by and hosted on G2.com.

The main challenge for us is the complexity of setting up automations, it can be a little tricky trying to build advanced flows on your own. However, we have great communication with the support team, and they are always there to help us. Review collected by and hosted on G2.com.

ContactPigeon helps us manage customer communication and relationships more systematically. We now run structured automations, which in turn have improved response rates and reduced manual work. Review collected by and hosted on G2.com.

Pricing can escalate quickly — as your contact list grows or you want to use SMS push/advanced automations, costs rise faster than some competitors. Review collected by and hosted on G2.com.

Omnisend solves the challenge of managing and automating multichannel marketing by bringing email, SMS, and push notifications into a single platform. It removes the need for manual follow-ups by automating key customer journeys such as welcome messages, cart abandonment, and post-purchase communication. This benefits us by saving time, reducing errors, and improving customer engagement through timely, personalized messaging. With built-in e-commerce integrations, segmentation, and performance insights, Omnisend helps drive higher conversions and revenue while keeping marketing efforts organized and efficient. Review collected by and hosted on G2.com.

It's amazing product and I would like to use this product for a long long time Review collected by and hosted on G2.com.

It's amazing product and I would like to use this product for a long long time Review collected by and hosted on G2.com.

It is better suited for solopreneurs. Not compatible with large-scale business and multi-product stores. Review collected by and hosted on G2.com.

I use Systeme.io to create sales funnels and build email lists without platform or commission fees. I enjoy the freedom to customize and the easy setup, which lets me keep 100% of my earnings, except for minimal PayPal fees. Review collected by and hosted on G2.com.

I think there are too many features. Out of the whole set, I only use a few. Review collected by and hosted on G2.com.

Automation of technical support on the site. Review collected by and hosted on G2.com.

There is a significant need for learning before operating this app and it takes time

The price for Dotdigital increases, more so when contacts keep popping or scaling upwards Review collected by and hosted on G2.com.

Dotdigital has made marketing systems more elaborate and convenient, handling all the campaign needs

The process of creating robust campaigns has been largely automated by this app and this ensures proper segmentation and targeting

There is timely insights concerning the effectiveness of every campaign deployed

Proper data silos are well established by the program and this gives an overview of customer engagement and experience Review collected by and hosted on G2.com.

Nothing comes to mind right now. The platform meets our expectations and we still using it. Review collected by and hosted on G2.com.

Platform helps us centralize customer data and set communication across channels. As a result, we improved user retention, reduced churn, and grew our active user base. Review collected by and hosted on G2.com.

There moments when outreach results need a bit of manual fine tuning to fully match specfic audience nuances. Whike the system does a solid job overall, certain industries still benefit from extra human input to get the best response rates Review collected by and hosted on G2.com.

SalesTarget AI helps us eliminate the most time consuming parts of emailing lead preparation, message structuring, and campaign execution. Instead of spending hours setting things up, our team can launch outreach faster and spend more time refining messaging and following up with engaged leads.

The biggest benefit is speed and consistency. It allows us to maintain outreach momentum without overwhelming the team. Review collected by and hosted on G2.com.

Some features feel a bit basic, especially the landing page design and campaign reports. The AI emails are helpful, but they can sound generic, so I still need to edit them. Review collected by and hosted on G2.com.

Success.ai helps me solve the problem of finding the right people to contact and managing outreach at scale. Instead of spending hours searching for leads and sending emails one by one, I can use their database and automation tools to handle everything in one place. For email marketing, this saves me a lot of time and makes it easier to stay consistent with follow-ups. It also helps improve efficiency, since I can focus more on refining my message and strategy rather than doing repetitive manual work. Review collected by and hosted on G2.com.