Intuit Mailchimp Email Marketing Reviews & Product Details

Mailchimp makes it easy to launch and manage email campaigns without overcomplicating things. The templates + drag-and-drop builder help me move fast, and audience/segments + automations are strong once you set them up. Reporting is clear (opens, clicks, performance by campaign), so I can actually iterate instead of guessing. Overall, it’s a reliable “get it done” platform for email marketing. Review collected by and hosted on G2.com.

Pricing can scale up quickly as your list grows, and sometimes it feels like key features are locked behind higher tiers. A few parts of the UI are not as intuitive as they should be (especially automations), and the editor can be a little limiting if you want pixel-perfect layouts. Support can also feel slow depending on the plan, so when something breaks, you end up troubleshooting more than you want. Review collected by and hosted on G2.com.

I like Intuit Mailchimp Email Marketing because it’s easy to use and helps me create professional emails using simple drag-and-drop tools and ready-made templates. The automation and audience tools save time and make it easier to send personalized messages. The reports are clear and help me see what’s working so I can improve my campaigns. Review collected by and hosted on G2.com.

One thing I dislike about Intuit Mailchimp Email Marketing is that advanced features and automation are locked behind higher-priced plans, which can be limiting for small businesses or beginners. The pricing can increase quickly as contact lists grow, and some customization options feel restricted unless you have more technical experience. Review collected by and hosted on G2.com.

The product is easy to use, and its interface is more user-friendly than many other tools on the market. I appreciate their straightforward approach. It seems clear to me that the product is designed with a specific goal in mind: helping users create email campaigns in under X minutes. Review collected by and hosted on G2.com.

Sometimes, when I am creating a new campaign from scratch, I find it quite draining to realize only partway through that I have used elements from a paid plan. Noticing this too late means I have to start over without those elements, which can be frustrating and takes a lot of mental energy. Review collected by and hosted on G2.com.

The email builder and templates are easy to use and make it quick to create professional-looking emails. Audience segmentation and automation features also help send more relevant messages without extra effort. Review collected by and hosted on G2.com.

Mailchimp simplifies email marketing by handling list management, campaign creation, and delivery without requiring technical expertise. It removes the need for manual email sending and provides visibility into open rates and engagement. Review collected by and hosted on G2.com.

What I value most is the ease of creating professional campaigns without needing technical knowledge. The drag-and-drop editor is very intuitive, and the pre-designed templates save me a lot of time. I also like being able to easily segment my audience and see the open and click statistics in real-time, which helps me understand what content works best with my subscribers. Review collected by and hosted on G2.com.

Sometimes I find that the platform can be a bit slow when working with large contact lists. Also, the free plan has significant limitations that require you to upgrade quickly if your database grows. Additionally, some advanced automation features can be a bit complicated to set up at first, although with practice it becomes easier. Review collected by and hosted on G2.com.

The segmentation features are excellent. I have been using this tool for over a year, and segmenting leads has always been straightforward. The built-in email builder is also very intuitive and easy to use, offering most of the features I need. I was able to create some great product update emails on my own, without needing any assistance from the marketing team. Review collected by and hosted on G2.com.

I have found tracking and interpreting the metrics to be somewhat challenging. While the open and click rates consistently appear strong and even exceed industry benchmarks, the number of page visits resulting from those clicks is always less than half. This discrepancy makes me question the accuracy of the reported metrics and whether they can truly be trusted. My concerns are based on my experience running at least 50 campaigns over the past nine months, reaching audiences of around 30,000 to 40,000 people. Review collected by and hosted on G2.com.

What I really like about this is how easy it is to use, especially with its drag-and-drop editor. I also feel confident that the emails will actually reach the inboxes. The dashboard is quite nice as well, offering clear insights that are genuinely helpful when planning strategies. Review collected by and hosted on G2.com.

i dont like the pricing where with contacts it grows too much, Advanced automation requires some setup time to fully leverage. Review collected by and hosted on G2.com.

The customization is great with the various types of block placements, it's provides a lot of flexibility in terms of the email format. I also really enjoy the MailChimp dashboards which provide email campaign stats at a glance, making it easy to compare campaigns over time. Some of the automation features that are built in, for example the unsubscribe feature, are also very handy in terms of handling lists and staying compliant. Integrations with social media and various other software such as QuickBooks also make Mailchimp a very appealing option, depending on the size of your business and goals. Review collected by and hosted on G2.com.

It is not beginner friendly or very intuitive. Mailchimp is not a platform that someone can just log into and start using quickly. Email format creation for example, can be quite cumbersome even if you are familiar with the platform. It requires some training to get to fully know how to use and handle. Review collected by and hosted on G2.com.

Mailchimp makes it easy to create and send professional emails with its intuitive editor and ready templates. Setting up automation for welcome and cart emails is quick, and the dashboard clearly tracks campaign results. The WordPress integration works smoothly, and I use it to send newsletters and free resources. It helps me maintain consistent communication with my audience and grow my email list. Overall, it’s a reliable tool for managing all my email marketing needs. Review collected by and hosted on G2.com.

The pricing scales too fast once your contact list grows, which makes it less affordable for small teams. Some advanced automation features are locked behind higher plans. I’ve also noticed that the interface feels cluttered after recent updates, and it takes extra clicks to find basic options. Review collected by and hosted on G2.com.

I appreciate how Intuit Mailchimp Email Marketing easily connects my Shopify catalog to emails and has great customer splitting features for personalized messages. The best feature is the customer segments and the ability to tag them on Shopify, which pulls through to Mailchimp and speeds things up drastically. I find the saved templates very useful for quickly creating emails and tweaking them slightly for new purposes. The integration with Shopify was easy to set up, making the initial connection seamless. Review collected by and hosted on G2.com.

I don't like paying by the amount of audience sent to. I think there could be more AI features for titles and preview text. Review collected by and hosted on G2.com.