G2 reviewers report that Demandbase One excels in user experience, with a robust user interface that simplifies data gathering from various lead platforms. Users appreciate how it provides account recommendations based on purchase intent, making it easier to send updated communications.
Users say Adobe Marketo Engage offers strong automation capabilities, with flexible segmentation and reporting features that streamline campaign management. Reviewers highlight its structured approach, which helps keep campaigns, lists, and data organized, enhancing overall efficiency.
According to verified reviews, Demandbase One stands out for its quick implementation process, with many users praising the intuitive onboarding wizard that facilitates a smooth setup. This contrasts with Adobe Marketo Engage, where some users have noted challenges during the initial setup phase.
Reviewers mention that Demandbase One's support team is highly responsive, addressing issues promptly and allowing users to take thorough notes for future discussions. In comparison, while Adobe Marketo Engage provides reliable performance, some users feel that its support could be more proactive in resolving issues.
G2 reviewers highlight that Demandbase One offers a wide range of features that feel almost limitless, particularly for automating account-based advertising and retargeting. This flexibility is a significant advantage for organizations looking to customize their marketing strategies.
Users appreciate Adobe Marketo Engage's scalability and customization options, which are beneficial for agencies and clients alike. However, some users have expressed a desire for more advanced features in lead analysis compared to the capabilities offered by Demandbase One.
Pricing
Entry-Level Pricing
Adobe Marketo Engage
Select
Contact Us
Per Month
Essential marketing automation and measurement with AI-powered personalization.
Marketo has made quite a bit of content available on their website -...Read more
Is marketo a CRM?
3 Comments
WA
No, Marketo is not a Customer Relationship Management (CRM) system. Marketo is primarily a marketing automation software platform. It is designed to help...Read more
How to improve Marketo reporting
2 Comments
TM
Improve what aspect of reporting. There are several dashboards and reports available. (https://docs.marketo.com/display/public/DOCS/Reporting) The...Read more
Can we run quieries for lists of contacts by functions, etc., and download to excel format?
2 Comments
JW
Hi Steve:
InsideView has a dedicated tool called Target that allows you to filter and download records.
JohnRead more
How often is data updated?
2 Comments
CC
Hi Irene, our data is constantly updated! How we source information is a bit different from how LinkedIn does it. We validate our data through multiple...Read more
InsideView Marketing Module (Pricing and Review)
1 Comment
WS
Our pricing is a tiered system based on # of processed records. Pricing is based on annual contract. No charges for monthly overages. We don't traditionally...Read more
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.