Best Enterprise Social Media Advertising Software

How Many Social Media Advertising Software Products Does G2 Track?

Total Products under this Category: 305

Category Stats (Nov 2026)

  • Average Rating: 4.39/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Marketing 360 (+0.65%) - Among all products in this category, Marketing 360 recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Social Media Advertising Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 78,700+ Authentic Reviews
  • 305+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Social Media Advertising Software

G2 Grid® for Social Media Advertising Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Hootsuite, SOCi, LinkedIn Marketing Solutions, Prisma, Facebook for Business, LocaliQ, and Constant Contact.

Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-advertising/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=hootsuite&focus%5B%5D=soci&focus%5B%5D=linkedin-marketing-solutions&focus%5B%5D=prisma-mediaocean&focus%5B%5D=facebook-for-business&focus%5B%5D=localiq&focus%5B%5D=constant-contact&segment=enterprise)

HubSpot Marketing Hub

Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Value Proposition: HubSpot's Marketing Hub solves three critical pain points stemming from disconnected software: fragmented customer data, inefficient execution, and wasted time on tool management. Built as part of the HubSpot CRM platform, Marketing Hub keeps customer data central to all marketing activities– enabling sales alignment and clear ROI tracking across the full platform. Key Capabilities: Unified Data Architecture: Marketing Hub stores all marketing tools and customer data on one platform. This eliminates data silos and provides complete customer context for personalized marketing at scale. Time Efficiency: Marketers save time previously spent switching between applications, reconciling data across systems, and troubleshooting integration issues that plague multi-tool marketing stacks. Smart CRM Integration: Because Marketing Hub operates as part of the HubSpot CRM platform rather than as a standalone tool, customer information, interaction history, and engagement data remain accessible within the marketing workflow without manual data transfer. Sales-Marketing Alignment: With the complete HubSpot CRM platform, marketing and sales teams work in alignment. Unified reporting ties marketing activities to revenue, proving ROI. Marketing Hub vs. Alternatives: Unlike individual marketing tools requiring manual integration and data transfer, Marketing Hub provides a native connection between email marketing, landing pages, social media management, and data analytics. This eliminates integration complexity and data sync challenges that fragment marketing operations. Marketing Hub delivers powerful capabilities without requiring extensive training, dedicated administrators, or technical implementation teams that complex enterprise platforms demand. Teams can adopt and use the system quickly, focusing on execution rather than software management. Who Should Use Marketing Hub: Marketing Hub serves marketing teams experiencing productivity loss from tool fragmentation, marketers requiring complete customer context for effective personalization, and organizations needing to demonstrate clear marketing ROI. The platform scales from small marketing teams to enterprise organizations without proportional increases in system complexity. Outcome: Marketing Hub enables marketers to save valuable time, provide personalized experiences that attract and convert the right customers at scale, and keep data at the center of everything they do– all while scaling their company, not complexity.

Average Rating: 4.4/5.0

Total Reviews: 15,405

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How Do G2 Users Rate HubSpot Marketing Hub?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.7/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.6/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.2/10 (Category avg: 8.6/10)

Who Is the Company Behind HubSpot Marketing Hub?

  • Seller: HubSpot
  • Company Website:
  • Year Founded: 2006
  • HQ Location: Cambridge, Massachusetts, United States
  • LinkedIn® Page: www.linkedin.com
    17,628 employees on LinkedIn®
  • Ownership: NYSE:HUBS

Who Uses This Product?

  • Who Uses This: Marketing Manager, Marketing Coordinator
  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 51% Small, 41% Medium

What Do G2 Reviewers Say About HubSpot Marketing Hub?

AI-generated summary from verified user reviews

Pros
  • Users find the interface intuitive and easy to navigate, helping them learn and use the platform with ease.
  • Users value the broad range of marketing tools in one platform, helping them manage connected work without switching between systems.
  • Users value clear reporting and campaign insights that help them track results and see what's working.
  • Users value powerful marketing automation for streamlining campaigns, workflows, and repetitive tasks across outreach, data, and follow-ups.
  • Users find setup and implementation straightforward, helping them get started quickly with little onboarding.
Cons
  • Users find the platform complex and say its advanced features and workflows take time to learn and use effectively.
  • Users find the pricing expensive, especially for smaller businesses and teams with limited budgets.
  • Users find useful features, including automation, reporting, and customization, locked behind higher-priced tiers or add-ons.
  • Users say navigation can be confusing, and tools and settings can be hard to find.
  • Users find customization limited across tools, layouts, fields, and workflows, with advanced changes often requiring coding or workarounds.

What Are Recent G2 Reviews of HubSpot Marketing Hub?

What Are G2 Users Discussing About HubSpot Marketing Hub?

Hootsuite

Most teams are still working with tools and workflows built for a different time — dashboards, approvals, and disconnected systems that slow them down. Many have added AI, but haven’t changed how work gets done. Social moves too fast for that. It’s why we rebuilt Hootsuite with AI as a foundation, not a feature. Hootsuite Social OS helps teams go from reacting after the moment has passed to acting in real time with AI that makes it as easy as chat. That’s how we’re transforming the way teams move, decide, and grow. Less time navigating software. More time acting on ideas. That’s the future we’re building. --- Hootsuite Social OS gives marketing, communications, and insights teams a connected system to detect what's shaping their brand in real time, understand what it means, and coordinate action across the organization before the window of opportunity closes. Hootsuite Social OS is a strong fit for marketing, communications, brand, and social strategy teams that need social intelligence connected directly to execution across the business, not another listening dashboard to monitor in isolation — so they can move at the speed of social and stay ahead. Hootsuite Key Features > Real-time social intelligence: Lumen helps you detect the signals shaping your market, from brand perception and emerging trends to competitive moves and consumer shifts, surfacing the insights that matter and helping you act on them before the window of opportunity closes. > Conversational AI orchestration layer: Ask Wisdom questions in plain language and get cited, actionable answers grounded in your live social data, brand context, and historical performance. And it’s all as easy at chat. > Connected publishing and planning: With Perch, you can turn insights into scheduled or published content in minutes — without switching tabs or losing context. Unified customer care: Manage comments, messages, and mentions across channels in one place through Nest, with AI-assisted responses and workflow routing. > Employee advocacy: Turn your most trusted voices — your people — into brand ambassadors. Parliament enables them to easily share on-brand content with their own networks to extend reach and reduce paid media dependency. MCP connectors for Lumen, Perch, and Nest bring Hootsuite Social OS capabilities into the AI tools teams already use, including Claude and ChatGPT. So teams can draft, schedule, publish, engage, and measure across all their channels via Hootsuite without spending every day in a dashboard, calendar, or compose box.

Average Rating: 4.3/5.0

Total Reviews: 7,721

How Do G2 Users Rate Hootsuite?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.6/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.1/10 (Category avg: 8.6/10)

Who Is the Company Behind Hootsuite?

  • Seller: Hootsuite
  • Company Website:
  • Year Founded: 2008
  • HQ Location: Vancouver, BC
  • LinkedIn® Page: www.linkedin.com
    1,754 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Social Media Manager, Marketing Manager
  • Top Industries: Marketing and Advertising, Non-Profit Organization Management
  • Company Size: 59% Small, 29% Medium

What Do G2 Reviewers Say About Hootsuite?

AI-generated summary from verified user reviews

Pros
  • Users find the interface intuitive and easy to navigate, helping them manage daily work with minimal effort.
  • Users like the easy, flexible scheduling that lets them plan posts ahead and automate publishing, saving time and manual effort.
  • Users like managing multiple social accounts and channels from one centralized dashboard, keeping their work and content together.
  • Users appreciate extensive analytics and clear performance insights that help them track engagement and refine content.
  • Users like how scheduling and managing social media saves time and reduces manual work across platforms.
Cons
  • Users say subscription costs are high, especially for small businesses and when adding accounts or seats.
  • Users say analytics lack depth and useful metrics, offer limited customization, and can be hard to understand or incomplete.
  • Users say social accounts disconnect unexpectedly, disrupting scheduled posts and requiring tedious reconnection.
  • Users find advanced features locked behind higher-priced plans or paid add-ons, limiting access to analytics, collaboration, and other capabilities.
  • Users find tagging people, brands, and accounts difficult, unreliable, or limited, especially across social platforms.

What Are Recent G2 Reviews of Hootsuite?

What Are G2 Users Discussing About Hootsuite?

SOCi

SOCi is redefining how multi-location enterprises achieve local and AI search visibility with the world’s first agentic workforce. Built specifically for distributed brands, SOCi’s brand-trained agents are guided by a unified visibility engine that autonomously executes and optimizes local marketing work across AI search, GEO ecosystems, social, and reviews — ensuring every location is visible, discoverable, and growing in today’s geo-driven landscape. Trusted by leading brands like Ford, Ace Hardware, and Liberty Tax, and recognized by Fast Company as one of the World’s Most Innovative Companies, SOCi transforms marketing from software you manage into work that gets done — intelligently, consistently, and at scale. Learn more at www.soci.ai or contact hello@soci.ai MEET SOCi GENIUS AGENTS: Trained on your brand, data, and guidelines, Genius Agents work 24/7 across every location, managing local search, social, and reputation for you. Local search, social, and reputation are all connected. When Genius Agents work together, sharing insights and coordinating plans, they unlock even greater value. Genius Local Search Agent: Drives local SEO and AI search visibility by analyzing signals, optimizing listings, and publishing Google Posts. Genius Social Agent: Publishes and manages social content and engagements, guided by customer signals and market trends. Genius Reputation Agent: Responds to all reviews, analyzes surveys, and uses customer feedback to uncover insights and sentiment trends. ADDITIONAL SOLUTIONS: Pages: Create customizable, search-optimized local landing pages to maximize visibility and drive conversions. Locators: Make it easy for customers to find your nearby locations and products with SEO-friendly locator pages. Boost & Ads: Auto-generate and deploy hyper-localized ad campaigns across all your locations, tailored to local audiences. Forms & Surveys: Automate localized forms and surveys across every location to capture customer insights, generate leads, manage feedback, and collect first-party data.

Average Rating: 4.5/5.0

Total Reviews: 4,858

How Do G2 Users Rate SOCi?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.8/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.7/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.5/10 (Category avg: 8.6/10)

Who Is the Company Behind SOCi?

  • Seller: SOCi
  • Company Website:
  • Year Founded: 2012
  • HQ Location: San Diego, California
  • LinkedIn® Page: www.linkedin.com
    625 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, Property Manager
  • Top Industries: Real Estate, Marketing and Advertising
  • Company Size: 51% Small, 29% Medium

What Do G2 Reviewers Say About SOCi?

AI-generated summary from verified user reviews

Pros
  • Users find SOCi's ease of use invaluable for efficiently managing and scheduling social media posts across platforms.
  • Users appreciate the ease of scheduling posts on multiple platforms, simplifying social media management significantly.
  • Users love the ease of scheduling posts across platforms, enhancing their marketing efficiency and organization.
  • Users value the centralized management of SOCi, finding it easy to track and manage all social media accounts.
  • Users love the convenience of scheduling posts across multiple platforms, streamlining social media management effectively.
Cons
  • Users find the missing features in SOCi, such as centralized filtering and tagging, quite frustrating and limiting.
  • Users express frustration with posting issues in SOCi, such as image size limits and slow loading times.
  • Users are frustrated with limited features, including inability to tag users and issues with scheduling posts.
  • Users find the learning curve steep due to slow training classes and a need for more efficient communication.
  • Users find that improvement is needed in training speed and home screen organization for better efficiency.

What Are Recent G2 Reviews of SOCi?

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LinkedIn Marketing Solutions

LinkedIn Marketing Solutions is a comprehensive suite of advertising tools designed to help businesses effectively reach and engage a professional audience on the world's largest professional network. By leveraging LinkedIn's unique data and targeting capabilities, companies can generate leads, drive website traffic, and build brand awareness among a community of over 1 billion professionals worldwide. Key Features and Functionality: - Sponsored Content: Create media-rich ads that appear directly in the LinkedIn feed, allowing for seamless integration with users' professional content consumption. - Sponsored Messaging: Send personalized messages to your target audience through LinkedIn Messaging, facilitating direct and meaningful engagement. - Dynamic Ads: Utilize LinkedIn profile data to deliver personalized ads at scale, featuring elements like the recipient's company name or job title for increased relevance. - Text Ads: Develop self-service, pay-per-click desktop ads that can be created quickly, offering a cost-effective way to reach your audience. - Advanced Targeting: Reach the right professionals based on industry, seniority, job function, and more, ensuring your message resonates with the intended audience. - Analytics and Reporting: Measure the true impact of your LinkedIn ads with comprehensive analytics, allowing for optimization and improved return on investment. Primary Value and Solutions Provided: LinkedIn Marketing Solutions empowers businesses to connect with a highly qualified and engaged professional audience, making it particularly effective for B2B marketing efforts. By offering precise targeting options and a variety of ad formats, it enables companies to tailor their campaigns to specific objectives, whether it's lead generation, brand awareness, or driving website traffic. The platform's integration with LinkedIn's extensive professional data ensures that marketing efforts are directed toward the most relevant and valuable prospects, enhancing the efficiency and effectiveness of advertising campaigns.

Average Rating: 4.0/5.0

Total Reviews: 259

How Do G2 Users Rate LinkedIn Marketing Solutions?

  • Has the product been a good partner in doing business?: 7.8/10 (Category avg: 8.7/10)
  • Performance and Reliability: 7.8/10 (Category avg: 8.6/10)
  • Workflow Capability: 7.4/10 (Category avg: 8.5/10)
  • Campaign Optimization: 7.1/10 (Category avg: 8.6/10)

Who Is the Company Behind LinkedIn Marketing Solutions?

  • Seller: LinkedIn
  • Year Founded: 2003
  • HQ Location: Sunnyvale, CA
  • LinkedIn® Page: www.linkedin.com
    23,486 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Digital Marketing Manager, Marketing Manager
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 45% Small, 40% Medium

What Do G2 Reviewers Say About LinkedIn Marketing Solutions?

AI-generated summary from verified user reviews

Pros
  • Users value the first-party data integration of LinkedIn Marketing Solutions for effective B2B targeting and campaign success.
  • Users value the effective targeting capabilities of LinkedIn Marketing Solutions for precise B2B advertising campaigns.
  • Users praise the ease of use of LinkedIn Marketing Solutions, making campaign setup and planning straightforward and efficient.
  • Users value the super-detailed targeting options of LinkedIn Marketing Solutions, enhancing leads for niche services effectively.
  • Users benefit from the precise targeting capabilities of LinkedIn Marketing Solutions, resulting in high-quality leads and strong results.
Cons
  • Users find LinkedIn Marketing Solutions expensive, with high costs and a less intuitive reporting dashboard compared to competitors.
  • Users find the high subscription cost a barrier, particularly for those with smaller budgets seeking effective marketing solutions.
  • Users find the limited features of LinkedIn Marketing Solutions hinder efficient budget management and audience targeting.
  • Users find the reporting dashboard not intuitive, making it challenging to manage campaigns effectively on LinkedIn Marketing Solutions.
  • Users find the pricing for general ads high and experience occasional targeting inaccuracies, impacting effectiveness.

What Are Recent G2 Reviews of LinkedIn Marketing Solutions?

What Are G2 Users Discussing About LinkedIn Marketing Solutions?

Prisma

As part of Mediaocean, Prisma enables advanced, AI-driven media buying, optimization, and execution. Our platform connects brands, agencies, suppliers, data providers, and ad tech partners within a unified end-to-end workflow across all channels to drive operational efficiency and performance. Independent from day one, we power over 100,000 users around the world with unmatched scale to deliver optimal outcomes. Visit go.prisma.mediaocean.com/ for more information.

Average Rating: 4.0/5.0

Total Reviews: 432

How Do G2 Users Rate Prisma?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 8.7/10)
  • Performance and Reliability: 7.5/10 (Category avg: 8.6/10)
  • Workflow Capability: 7.3/10 (Category avg: 8.5/10)
  • Campaign Optimization: 7.3/10 (Category avg: 8.6/10)

Who Is the Company Behind Prisma?

  • Seller: Mediaocean
  • Company Website:
  • Year Founded: 1967
  • HQ Location: New York, NY
  • LinkedIn® Page: www.linkedin.com
    1,150 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Media Planner, Assistant Media Planner
  • Top Industries: Marketing and Advertising, Online Media
  • Company Size: 50% Large, 38% Medium

What Do G2 Reviewers Say About Prisma?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the user-friendly interface of Prisma, making campaign management and billing effortlessly efficient.
  • Users commend Prisma for its efficient campaign management, seamlessly integrating billing and providing easy access to campaign data.
  • Users highlight the efficiency of Prisma in consolidating campaign management and budgeting into one streamlined platform.
  • Users appreciate the user-friendly navigation of Prisma, making it simple to find and manage essential tasks.
  • Users value the intuitive and user-friendly interface of Prisma, enhancing campaign management and simplifying billing processes.
Cons
  • Users report that Prisma has slow performance, especially when updating campaigns and using reporting features.
  • Users experience frequent glitches and random errors, which detract from the overall functionality and user-friendliness.
  • Users face technical issues with frequent glitches, bugs, and inadequate support, complicating their overall experience.
  • Users struggle with functionality limitations in Prisma, experiencing bugs, slow uploads, and complicated features.
  • Users report experiencing constant software bugs that disrupt workflows and diminish the overall usability of Prisma.

What Are Recent G2 Reviews of Prisma?

What Are G2 Users Discussing About Prisma?

Facebook for Business

Facebook for Business is a comprehensive suite of tools and services designed to help businesses of all sizes establish a strong online presence, engage with their target audience, and drive growth through the Facebook platform. By leveraging Facebook's vast user base, businesses can create customized pages, run targeted advertising campaigns, and utilize various features to showcase their products and services effectively. Key Features and Functionality: - Business Pages: Create and manage dedicated pages to represent your brand, share updates, and interact with customers. - Advertising Tools: Develop and execute targeted ad campaigns using Facebook's advanced targeting options to reach specific demographics and interests. - Facebook Shops: Set up an online storefront directly on Facebook, allowing customers to browse and purchase products without leaving the platform. - Messenger Integration: Communicate with customers in real-time through Facebook Messenger, providing support and building relationships. - Analytics and Insights: Access detailed performance metrics to understand audience behavior and optimize marketing strategies. Primary Value and Solutions: Facebook for Business empowers companies to connect with a global audience, increase brand visibility, and drive sales through a user-friendly platform. It addresses common business challenges such as limited reach, customer engagement, and online sales by providing tools that facilitate targeted marketing, direct communication, and seamless e-commerce integration. By utilizing Facebook for Business, companies can effectively promote their offerings, engage with customers, and achieve their business objectives in a cost-effective manner.

Average Rating: 4.2/5.0

Total Reviews: 1,393

How Do G2 Users Rate Facebook for Business?

  • Has the product been a good partner in doing business?: 7.8/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.4/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.0/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.2/10 (Category avg: 8.6/10)

Who Is the Company Behind Facebook for Business?

Who Uses This Product?

  • Who Uses This: Owner, Marketing Manager
  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 67% Small, 26% Medium

What Do G2 Reviewers Say About Facebook for Business?

AI-generated summary from verified user reviews

Pros
  • Users enjoy the ease of use of Facebook for Business, seamlessly managing posts and ads across multiple platforms.
  • Users value the powerful audience targeting of Facebook for Business, enhancing campaign efficiency and data-driven results.
  • Users appreciate the powerful targeting options of Facebook for Business, enhancing campaign efficiency and audience reach.
  • Users appreciate the efficient campaign management of Facebook for Business, maximizing ad reach and performance effortlessly.
  • Users value the versatile features of Facebook for Business, particularly for ad creation and post scheduling.
Cons
  • Users often face ad issues like double payments and a confusing interface that complicates campaign management.
  • Users find the customer support lacking, often facing delays and difficulties in reaching assistance when needed.
  • Users struggle with ad management issues, citing double payments and a complex interface that hampers creativity.
  • Users find the poor interface design frustrating, affecting creativity and ease of use across devices.
  • Users are frustrated by ad restrictions, including limitations on creativity and issues with double payments.

What Are Recent G2 Reviews of Facebook for Business?

What Are G2 Users Discussing About Facebook for Business?

LocaliQ

LocaliQ, as part of USA TODAY Co., helps businesses grow with advanced digital marketing technology, a specialized team behind every campaign, and the trusted reach of media solutions on the USA TODAY Network. Together, we deliver the complete solution for connecting businesses with customers, wherever they are. The technology allows customers to optimize ad spend in real-time across multiple channels, saving time and ensuring real results. Dash is LocaliQ’s AI-powered lead management SaaS solution designed to help businesses convert more leads into customers, faster and more efficiently. With automated lead scoring, follow-ups, and reporting, plus advanced AI agents and an included SMS conversational tool, Dash streamlines workflows, eliminates manual tasks, and helps to boost revenue for businesses of all sizes. Integrated with LocaliQ’s AI marketing platform, Dash enables businesses to enhance customer experiences, automate workflows, and save time to focus on growing their business. LocaliQ's products and services include: -AI Agents (Voice, SMS, and live chat) -Marketing Automation -Lead Management Software -Lead Scoring -Live Chat -SMS Marketing -Social Media Marketing -Cross-Channel Advertising -Paid Search Advertising -Marketing Analytics -Social Media Advertising -Display Advertising -Video Advertising -Targeted Email Marketing -Multi-Listings Management -SEO Tools -Websites & Landing Pages -Custom Promotions Gannett is now USA TODAY Co. In order to align all digital marketing solutions under a single brand identity, the ReachLocal, WordStream, and ThriveHive brands were consolidated under the LocaliQ name.

Average Rating: 4.5/5.0

Total Reviews: 1,077

How Do G2 Users Rate LocaliQ?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.7/10)
  • Performance and Reliability: 9.1/10 (Category avg: 8.6/10)
  • Workflow Capability: 9.0/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.9/10 (Category avg: 8.6/10)

Who Is the Company Behind LocaliQ?

  • Seller: USA TODAY Co.
  • Company Website:
  • Year Founded: 1906
  • HQ Location: Gannett Co., Inc. 1675 Broadway, 23rd Floor New York, NY 10019
  • LinkedIn® Page: www.linkedin.com
    5,787 employees on LinkedIn®
  • Ownership: NYSE: GCI

Who Uses This Product?

  • Who Uses This: Owner, Marketing Manager
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 71% Small, 25% Medium

What Do G2 Reviewers Say About LocaliQ?

AI-generated summary from verified user reviews

Pros
  • Users value the responsive and knowledgeable customer support from LocaliQ, making their marketing efforts seamless and efficient.
  • Users commend the responsive support from LocaliQ, enhancing their marketing experience with quick and effective assistance.
  • Users value the helpfulness of the team, noting their responsiveness and supportive partnership in marketing efforts.
  • Users appreciate the diversity in assets offered by LocaliQ, enhancing marketing campaigns and driving significant ROI.
  • Users appreciate the ease of use of LocaliQ, noting smooth setup and helpful team support throughout the process.
Cons
  • Users note that LocaliQ can be expensive, requiring careful budgeting and prioritization for effective use.
  • Users find the high costs of LocaliQ challenging, especially when working with limited budgets.
  • Users find LocaliQ has limited features, requiring subscriptions and lacking quality support in some regions.
  • Users report poor customer support from LocaliQ, leading to challenges in using the service effectively.
  • Users express concerns about aggressive upselling and commitment issues with LocaliQ, complicating their overall satisfaction.

What Are Recent G2 Reviews of LocaliQ?

What Are G2 Users Discussing About LocaliQ?

Constant Contact

Go from prompt to progress with the new Constant Contact Make your business impossible to miss with AI-powered email, social, SMS, and more that drive real growth. Whether you're building your brand from the ground up or managing your marketing across teams, locations, and accounts, we have everything you need to get your business seen. Build in one spot: Describe the marketing assets you want, have them made for you, then customize and review — all in one conversation. Create fast: Go from “I’ve got nothing” to “nothing’s stopping me” with templates and AI tools that turn your ideas into ready-to-send emails, texts, and posts. Connect everywhere: No more hopping around. Tell your story across email, SMS, and social, all from one place that integrates with the tools you're already using. Grow your reach: Find more fans and add new customers to your contact list with simple sign-up forms and ad tools.

Average Rating: 4.1/5.0

Total Reviews: 7,382

How Do G2 Users Rate Constant Contact?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 8.7/10)
  • Performance and Reliability: 9.0/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.7/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.9/10 (Category avg: 8.6/10)

Who Is the Company Behind Constant Contact?

  • Seller: Constant Contact
  • Company Website:
  • Year Founded: 1995
  • HQ Location: Waltham, US
  • LinkedIn® Page: www.linkedin.com
    1,156 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Owner
  • Top Industries: Non-Profit Organization Management, Marketing and Advertising
  • Company Size: 70% Small, 23% Medium

What Do G2 Reviewers Say About Constant Contact?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Constant Contact, highlighting its intuitive interface and simple email building.
  • Users appreciate the easy creation of email templates and effortless list management with Constant Contact's user-friendly design.
  • Users value the effective email tracking and professional templates offered by Constant Contact, enhancing their marketing efforts.
  • Users find Constant Contact easy to use, enjoying email tracking, automation, and reliable functionality without formatting issues.
  • Users value the ease of compliance with spam laws and appreciate insightful tracking features for email engagement.
Cons
  • Users find the missing features in Constant Contact limits customization and complicates campaign management.
  • Users experience limited customization with Constant Contact, making design and email list management more challenging.
  • Users find limited features in Constant Contact, especially regarding email customization and social media integration.
  • Users find the limited templates challenging, making customization and social media integration difficult in Constant Contact.
  • Users face layout issues, including font display problems and limited social media integration options affecting usability.

What Are Recent G2 Reviews of Constant Contact?

What Are G2 Users Discussing About Constant Contact?

Smartly

Smartly is an AI-powered advertising platform that helps enterprise brands grow with confidence. Bring your ideas. We’ll help you scale them. Plan, create, launch, and optimize high-performing campaigns in one unified platform that connects creative, media, and measurement so everything works together. Today’s digital landscape moves fast and fragments easily. Smartly brings it back into focus. With generative AI, creative automation, predictive budget allocation, and real-time insights, teams can simplify execution and turn strong creative into measurable growth. Run campaigns across Meta, TikTok, Pinterest, Snap, Google, YouTube, Reddit, Spotify, and Connected TV, all from a single workflow built for speed and clarity. Whether you’re driving performance, brand impact, or commerce, Smartly helps teams move faster without losing control. Smartly brings together three powerful capabilities: Creative Automation + Generative AI Turn one big idea into many high-performing variations. Produce video and catalog ads at scale, personalize with ease, and test quickly, without the operational drag. Cross-Channel Media Orchestration Launch confidently and optimize continuously. Automate workflows, manage audiences, and allocate budget where it makes the biggest impact. Intelligence + Real-Time Measurement See what’s working, and why. Connect creative and media performance to real business outcomes with clear reporting, experimentation tools, and brand measurement. Unlike point solutions, Smartly supports the full advertising journey, from asset creation to optimization and measurement, in one connected system. Built for global brands and agencies managing complexity at scale. Trusted by leading brands across retail, ecommerce, travel, entertainment, gaming, financial services, and consumer goods, Smartly helps marketing teams turn ambition into action, and action into growth. Learn more at smartly.io.

Average Rating: 4.4/5.0

Total Reviews: 437

How Do G2 Users Rate Smartly?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.4/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.5/10 (Category avg: 8.6/10)

Who Is the Company Behind Smartly?

  • Seller: Smartly.io
  • Company Website:
  • Year Founded: 2013
  • HQ Location: Helsinki, Finland
  • LinkedIn® Page: www.linkedin.com
    1,022 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Digital Marketing Specialist
  • Top Industries: Marketing and Advertising, Retail
  • Company Size: 49% Medium, 30% Large

What Are Recent G2 Reviews of Smartly?

What Are G2 Users Discussing About Smartly?

Influ2

People make decisions, not accounts — bring your ABM to the contact level. Act on contact-level intent, reach named buyers with ads, and make the revenue impact clear. Inlflu2 is built for the messy reality of B2B sales: - Actionable contact-level intent. Spot the moment named buyers start exploring the topics that matter to you. - Ads for selected contacts. Target buyers across all major networks and know who you reached by name — even without web forms. - Clear revenue impact. See how each contact-level engagement lifts sales conversion rates and turns into revenue.

Average Rating: 4.6/5.0

Total Reviews: 173

How Do G2 Users Rate Influ2?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.7/10)
  • Performance and Reliability: 9.0/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.4/10 (Category avg: 8.5/10)
  • Campaign Optimization: 9.0/10 (Category avg: 8.6/10)

Who Is the Company Behind Influ2?

  • Seller: Influ2
  • Company Website:
  • Year Founded: 2017
  • HQ Location: Sunnyvale, 1250 Borregas Avenue #44, CA 94089, USA
  • LinkedIn® Page: www.linkedin.com
    140 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Digital Marketing Manager, Marketing Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 63% Medium, 21% Large

What Do G2 Reviewers Say About Influ2?

AI-generated summary from verified user reviews

Pros
  • Users commend the responsive and helpful customer support of Influ2, enhancing their campaign creation and analysis experience.
  • Users value Influ2's hyper-personalized targeting, enhancing engagement with key decision-makers and improving campaign performance.
  • Users highly value the individual targeting capabilities of Influ2, enhancing the effectiveness of their ABM strategies.
  • Users commend the ease of use of Influ2, highlighting its intuitive interface and seamless onboarding experience.
  • Users value the hyper-personalized engagement features of Influ2, enhancing targeting and improving campaign effectiveness significantly.
Cons
  • Users face ad issues with confusing approval processes and limited benchmarking options against other platforms.
  • Users express concerns about the limited reporting capabilities, which hinder effective campaign planning and attribution.
  • Users face ad management issues due to limited ad group space and a need for better match rate visibility.
  • Users find the complex setup of Influ2 challenging, although support is adequate for onboarding and implementation.
  • Users find limited ad group space a challenge, affecting their overall experience and engagement analytics.

What Are Recent G2 Reviews of Influ2?

What Are G2 Users Discussing About Influ2?

Intuit Mailchimp All-in-One Marketing Platform

Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while seamlessly fitting into their existing workflows. Our platform puts data-backed recommendations at the heart of your marketing so you can find and engage customers with multichannel campaigns. In 2021, Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, we’ve released 100+ new features to help our customers continue to grow. Find out why more than 11+ million businesses trust Intuit Mailchimp to help them turn insights into action and their emails into revenue. Visit Mailchimp.com to get started today.

Average Rating: 4.4/5.0

Total Reviews: 5,215

How Do G2 Users Rate Intuit Mailchimp All-in-One Marketing Platform?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.8/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.6/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.7/10 (Category avg: 8.6/10)

Who Is the Company Behind Intuit Mailchimp All-in-One Marketing Platform?

  • Seller: Intuit Mailchimp
  • Company Website:
  • Year Founded: 2001
  • HQ Location: Atlanta, GA
  • LinkedIn® Page: www.linkedin.com
    1,346 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, Marketing Manager
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 72% Small, 20% Medium

What Do G2 Reviewers Say About Intuit Mailchimp All-in-One Marketing Platform?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Intuit Mailchimp, highlighting its intuitive interface and user-friendly features.
  • Users appreciate the ease of use and functional depth in Intuit Mailchimp, enhancing their email marketing effectiveness.
  • Users value the seamless email management tools in Mailchimp, streamlining marketing efforts for small teams effectively.
  • Users appreciate the user-friendly interface and seamless integrations of Intuit Mailchimp, enhancing their marketing efficiency.
  • Users appreciate the easy creation of campaigns with Mailchimp, facilitating efficient email marketing and audience management.
Cons
  • Users express concern over the high costs of Intuit Mailchimp as contact lists grow, complicating budget forecasting.
  • Users find the limited features of Intuit Mailchimp restrict growth, especially in customization and advanced automations.
  • Users note the missing features in Intuit Mailchimp, particularly in automation, survey systems, and template variety.
  • Users find the learning curve steep due to complex updates and less beginner-friendly documentation.
  • Users find the limited customization options frustrating, hindering the ability to align emails with their brand designs.

What Are Recent G2 Reviews of Intuit Mailchimp All-in-One Marketing Platform?

What Are G2 Users Discussing About Intuit Mailchimp All-in-One Marketing Platform?

ActiveCampaign

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step. - AI agents Run entire marketing campaigns through simple prompts, backed by Active Intelligence. - Cross-channel marketing Reach prospects and customers wherever they are, with email, SMS, WhatsApp, and more. - On-brand, personalized content Creative tools that deliver professional, conversion-ready designs for email and landing pages. - CRM Track, manage, and automate your sales process. - 1000+ apps & integrations Connect ActiveCampaign to your favorite tools.

Average Rating: 4.4/5.0

Total Reviews: 14,343

G2 Deal: G2 buyers save 15%!

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View this exclusive G2 deal

How Do G2 Users Rate ActiveCampaign?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.5/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.6/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.3/10 (Category avg: 8.6/10)

Who Is the Company Behind ActiveCampaign?

  • Seller: ActiveCampaign
  • Company Website:
  • Year Founded: 2003
  • HQ Location: Chicago, IL
  • LinkedIn® Page: www.linkedin.com
    854 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Marketing and Advertising, Health, Wellness and Fitness
  • Company Size: 92% Small, 7% Medium

What Do G2 Reviewers Say About ActiveCampaign?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of ActiveCampaign, highlighting its straightforward interface and intuitive features.
  • Users find the automation capabilities of ActiveCampaign user-friendly and essential for efficient client management and outreach.
  • Users praise ActiveCampaign's user-friendly automation features that streamline engagement and enhance client communication effectively.
  • Users praise the powerful and easy automation features of ActiveCampaign, enhancing their workflow efficiency and organization.
  • Users value ActiveCampaign for its all-in-one platform, offering effective segmentation and personalized email marketing capabilities.
Cons
  • Users find the learning curve steep, with limited resources making it tough to master all functionalities efficiently.
  • Users find the pricing to be high, making it challenging for small businesses to sustain their subscription.
  • Users often find the image library lacking and struggle with text formatting and trigger customization in ActiveCampaign.
  • Users find ActiveCampaign has limited features, such as frustrating formatting issues and lack of flexible form options.
  • Users find the interface not intuitive, struggling with navigation and learning curves for advanced features.

What Are Recent G2 Reviews of ActiveCampaign?

What Are G2 Users Discussing About ActiveCampaign?

PlayPlay

PlayPlay is the video platform built for business. Everything at PlayPlay is designed, developed and supported to give teams the power to create impactful, branded videos in no time, without requiring any editing skills. What you will get with PlayPlay: - Effortless Video Creation: An intuitive platform designed to help anyone find ideas and turn them into videos that drive results in no time. - AI That Gets You: Purposeful AI designed to support every step of your creation workflow — never a gimmick. - Autonomy for Teams, Alignment for the Brand: give teams creative freedom while keeping every video on-brand. - Premium Guidance, Human Support – Strategic expertise and real people to help you make the most of every video. Trusted by over 3,000 companies for product launches, executive announcements, employee updates, and more.

Average Rating: 4.7/5.0

Total Reviews: 313

How Do G2 Users Rate PlayPlay?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.7/10)
  • Performance and Reliability: 9.1/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.6/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.3/10 (Category avg: 8.6/10)

Who Is the Company Behind PlayPlay?

  • Seller: PlayPlay
  • Company Website:
  • Year Founded: 2017
  • HQ Location: Paris, FR
  • LinkedIn® Page: www.linkedin.com
    194 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Chargée de communication, Community Manager
  • Top Industries: Information Technology and Services, Marketing and Advertising
  • Company Size: 48% Large, 33% Medium

What Do G2 Reviewers Say About PlayPlay?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of PlayPlay, allowing quick and professional video creation effortlessly.
  • Users appreciate the quick and easy video creation with PlayPlay, producing professional results for everyone.
  • Users love the high-quality video output from PlayPlay, achieving professional results quickly and effortlessly.
  • Users appreciate the easy creation process in PlayPlay, enjoying professional results without complicated editing skills.
  • Users value the great selection of templates in PlayPlay, enabling quick and professional video creation for everyone.
Cons
  • Users express concerns about the limited customization options, feeling restricted in their design flexibility and features.
  • Users point out limited features in PlayPlay, such as flexibility, subtitles, and advanced customization options.
  • Users face frustrating editing difficulties, including bugs and limitations with video trimming and sound editing processes.
  • Users note the limited flexibility of PlayPlay, wishing for more custom options and advanced features.
  • Users find the learning curve steep, requiring time to understand PlayPlay's advanced features and customization options.

What Are Recent G2 Reviews of PlayPlay?

Twitter Ads

Get your Tweets and your account in front of more people who are interested in your business.

Average Rating: 3.9/5.0

Total Reviews: 231

How Do G2 Users Rate Twitter Ads?

  • Has the product been a good partner in doing business?: 7.8/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.2/10 (Category avg: 8.6/10)
  • Workflow Capability: 7.4/10 (Category avg: 8.5/10)
  • Campaign Optimization: 7.6/10 (Category avg: 8.6/10)

Who Is the Company Behind Twitter Ads?

  • Seller: Twitter
  • Year Founded: 2006
  • HQ Location: San Francisco, CA
  • LinkedIn® Page: www.linkedin.com
    959 employees on LinkedIn®
  • Ownership: NYSE: TWTR
  • Total Revenue (USD mm): $3,716

Who Uses This Product?

  • Who Uses This: Digital Marketing Manager
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 54% Small, 29% Medium

What Do G2 Reviewers Say About Twitter Ads?

AI-generated summary from verified user reviews

Pros
  • Users find the user-friendly interface of Twitter Ads helps them easily create and manage campaigns.
  • Users praise the reliable customer support of Twitter Ads, providing guidance through new features and campaign creation.
  • Users find Twitter Ads to be easy to use, thanks to its familiar UI and straightforward campaign setup process.
  • Users find the easy ad creation process in Twitter Ads helpful for quickly developing campaigns and tweets.
  • Users find the easy management of Twitter Ads beneficial, simplifying ad creation and campaign implementation.
Cons
  • Users are frustrated by the inability to edit ads after posting, leading to potential inefficiencies and mistakes.

What Are Recent G2 Reviews of Twitter Ads?

What Are G2 Users Discussing About Twitter Ads?

AdRoll ABM (Formerly RollWorks)

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals. Targeted primarily at mid-sized businesses across various industries such as ecommerce, technology, financial services, and education, AdRoll caters to marketers seeking to enhance their advertising effectiveness. The platform is particularly beneficial for those looking to implement multi-channel advertising strategies, as it offers insights into audience behavior and cross-channel attribution. This functionality allows businesses to understand the customer journey better and optimize their marketing efforts accordingly. One of the standout features of AdRoll is its ability to deliver full-funnel performance. Marketers can create and manage campaigns that span multiple channels, ensuring that their messaging reaches potential customers at various touchpoints. Additionally, the platform provides valuable audience insights, helping users identify and target the right demographics effectively. For B2B teams, AdRoll's Account-Based Marketing (ABM) capabilities, previously known as RollWorks, enhance these features by enabling account-specific targeting and multi-touch campaigns, supported by real-time buyer intelligence. AdRoll's integration capabilities further distinguish it within the advertising software category. The platform seamlessly connects with various marketing tools and systems, allowing users to consolidate their advertising efforts in one place. This integration not only simplifies campaign management but also enhances data analysis, enabling marketers to make informed decisions based on comprehensive performance metrics. With nearly two decades of data backing its operations and a reputation for award-winning support, AdRoll equips marketing teams with the resources they need to advertise more intelligently, respond quickly to market changes, and achieve their objectives efficiently.

Average Rating: 4.3/5.0

Total Reviews: 658

How Do G2 Users Rate AdRoll ABM (Formerly RollWorks)?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 8.7/10)
  • Performance and Reliability: 8.6/10 (Category avg: 8.6/10)
  • Workflow Capability: 8.0/10 (Category avg: 8.5/10)
  • Campaign Optimization: 8.0/10 (Category avg: 8.6/10)

Who Is the Company Behind AdRoll ABM (Formerly RollWorks)?

  • Seller: NextRoll
  • Company Website:
  • Year Founded: 2018
  • HQ Location: San Francisco, California
  • LinkedIn® Page: www.linkedin.com
    146 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Digital Marketing Manager, Marketing Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 58% Medium, 27% Small

What Do G2 Reviewers Say About AdRoll ABM (Formerly RollWorks)?

AI-generated summary from verified user reviews

Pros
  • Users find AdRoll ABM's ease of use exceptional, enabling quick campaign launches and effective audience targeting effortlessly.
  • Users appreciate the accurate audience targeting of AdRoll ABM, leading to relevant outreach and improved engagement rates.
  • Users value the accuracy of targeting with AdRoll ABM, ensuring effective engagement with the right audience.
  • Users appreciate the insights from intent data in targeting and personalizing outreach for better engagement outcomes.
  • Users praise the exceptional customer support from AdRoll ABM, highlighting their helpfulness and effective onboarding process.
Cons
  • Users find the learning curve challenging, noting that additional training resources could greatly enhance the experience.
  • Users note the missing features in AdRoll ABM, like in-depth reporting and individual contact insights for better outreach.
  • Users find AdRoll ABM has limited features for advanced targeting and design constraints that hinder effective ad creation.
  • Users find the slow reporting and campaign ramp-up frustrating, hindering effective optimization and learning experiences.
  • Users find targeting limitations in AdRoll ABM, making audience building and reaching specific demographics challenging.

What Are Recent G2 Reviews of AdRoll ABM (Formerly RollWorks)?

What Are G2 Users Discussing About AdRoll ABM (Formerly RollWorks)?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated