G2

Katie O.

Manager, GTM

Mid-Market (51-1000 emp.)

5/1/2026

"Effortless Lead Gen with Stellar Integration"

4.5/5

What do you like best about LinkedIn Marketing Solutions?

I find LinkedIn Marketing Solutions easy to use, and it’s been great for reaching a large audience and connecting with real, active people. I also really appreciate how well it integrates with lead-processing platforms like Convertr, which lets us validate email addresses and clean up the information we collect. The initial setup was straightforward, and there was plenty of online help available when needed.

The ROI has also been strong, since the leads we get from LinkedIn tend to be the best at moving down the funnel. Review collected by and hosted on G2.com.

What do you dislike about LinkedIn Marketing Solutions?

Reporting capabilities feel limited unless you export or send the data elsewhere.

Campaign testing also tends to lag a bit. Live performance is solid, but when it comes to testing, it’s harder to work with and the results don’t feel as immediate.

On top of that, there are little to no AI / Intelligence components, which I see as a significant gap. Review collected by and hosted on G2.com.

What problems is LinkedIn Marketing Solutions solving and how is that benefiting you?

One of the biggest challenges we face is reaching large audiences made up of real, active people, and LinkedIn Marketing Solutions helps us do exactly that.

It also integrates smoothly with our lead-processing platforms, so we can validate emails and clean up data effectively. That’s especially helpful because data quality issues are something we run into with nearly every lead-generation effort. Review collected by and hosted on G2.com.