I really like the contact level targeting and actionable engagement signals of Influ2, as they help our sales team prioritize follow-ups and bridge the gap between marketing and sales by providing sales reps with clear visibility into who’s interacting with campaigns. This helps us manage our budget efficiently by targeting only the people involved in the deal and avoiding wasted impressions. The initial setup was very easy, thanks to Helen from their team who was extremely helpful.
I’ve been genuinely impressed with how seamless the Influ2 setup process was. It was almost shockingly easy — the platform’s intuitive design and user flow made every step feel natural. As someone who regularly builds campaigns across Meta, LinkedIn, Google Ads, and YouTube, I was blown away by how thoughtfully Influ2 anticipated every possible touchpoint along the way. The reporting metrics and daily wrap-ups have also been a huge value-add. It’s incredibly useful to see engagement through impressions, clicks, and site visits without digging around for data. And the sales enablement features are a game-changer. They give our client’s sales team clear visibility into when and how to engage, helping turn interest into real conversation. The integration with Salesforce and Marketo ties it all together: leads flow smoothly, data stays clean, and the handoff from marketing to sales actually feels coordinated. The positive feedback from both our internal team and our client reinforces that we made the right choice. Honestly, between the platform itself and the outstanding support from Helen and Susannah, I’ve already started recommending Influ2 to peers. It’s rare to find a tool that checks every box, but this one really does.
Influ2 has completely elevated how we approach account-based marketing. The precision of its targeting capabilities is impressive — we’re now able to engage directly with the exact decision-makers that matter most to our business. The insights we’re getting from campaign performance are far deeper and more actionable than what we’ve seen with other platforms. Since implementing Influ2, our sales team has noticed stronger engagement and more meaningful conversations with prospects.
A big thanks to Helen, whose support during onboarding was exceptional. She guided us through each phase with clarity and care, ensuring everything ran smoothly from day one - a seamless, confidence-building experience.
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What is Influ2?
ABM starts with people.
With Influ2, you can orchestrate your ABM program at the contact level. Act on first-party intent, reach specific buyers with ads, and clearly connect your efforts to revenue. More than 180 enterprise and mid-market companies worldwide, including Capgemini, AppsFlyer, and Hexaware, trust Influ2 to power their go-to-market strategy.
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