Influential powered by Captiv8
Influential powered by Captiv8 is a software designed to connect brands with digital influencers and creators for branded content campaigns. The software provides influencer discovery, campaign management, content creation, and performance measurement by leveraging an AI-powered platform and a real-time social listening tool called Insights. It automates campaign workflows and reduces the effort required to source, manage, and evaluate creator partnerships at scale. Influential powered by Captiv8 addresses the challenge of identifying the right creators and measuring content impact by combining audience data analysis across Instagram, Twitter, YouTube, and Facebook. The software supports branded storytelling, campaign analytics, and real-time audience insights for marketers across enterprise and mid-market organizations.
Average Rating: 4.7/5.0
Total Reviews: 503
How Do G2 Users Rate Influential powered by Captiv8?
- Social Commerce: 8.9/10 (Category avg: 7.8/10)
- Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.1/10)
- Influencer Whitelisting: 8.9/10 (Category avg: 8.0/10)
- Influencer Compensation: 8.9/10 (Category avg: 8.2/10)
Who Is the Company Behind Influential powered by Captiv8?
- Seller: Captiv8
- Company Website:
- Year Founded: 2015
- HQ Location: San Francisco, CA
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Twitter: @Captiv8labs
2,142 Twitter followers -
LinkedIn® Page: www.linkedin.com
127 employees on LinkedIn®
Who Uses This Product?
- Who Uses This: Marketing Manager, Influencer Marketing Manager
- Top Industries: Marketing and Advertising, Consumer Goods
- Company Size: 50% Large, 25% Medium
What Do G2 Reviewers Say About Influential powered by Captiv8?
AI-generated summary from verified user reviews
Pros
- Users value the efficient campaign management of Captiv8, simplifying influencer marketing and enhancing focus on key strategies.
- Users value the streamlined influencer campaign management of Captiv8, significantly enhancing efficiency and scalability.
- Users find Influential powered by Captiv8 to be easy to navigate and use, enhancing their overall experience.
- Users appreciate the helpful customer support of Captiv8, providing assistance throughout onboarding and daily use.
- Users praise Captiv8 for its time-saving features, streamlining influencer management from search to payment effortlessly.
Cons
- Users struggle with an inefficient search system, often resulting in incorrect results and navigation difficulties.
- Users wish for better influencer categorization and more fraud detection features to enhance user experience.
- Users find the complexity of Influential challenging at first, especially when comparing data and profiles.
- Users find the creator accessibility challenging due to inconsistent data and profile connection requirements for insights.
- Users find the platform to be expensive and overpriced, particularly challenging for small agencies or brands.
What Are Recent G2 Reviews of Influential powered by Captiv8?
"Effortless Brand Collaborations with Seamless Integration"
Rating: 4.5/5.0 stars
— Nae N.
"Simplifies Influencer Campaign Management and aids ad-hoc demands"
Rating: 4.0/5.0 stars
— Madhura K.
What Are G2 Users Discussing About Influential powered by Captiv8?
- How do you use Captiv8? - 2 comments
- Do you have to pay for Upfluence?
- What is Captiv8 io? - 4 comments, 4 upvotes
- What does Captiv8 do? - 1 comment, 2 upvotes
